Latest Creative advertising Podcast Episodes
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Timely, Effective Healthcare Marketing in a New Era
Marketing Upheaval - December 04, 2019 12:00 - 24 minutes ★★★★★ - 31 ratingsHey everyone, this is Rudy Fernandez from Creative Outhouse. This is Part Two with Sandra Mackey, the Chief Marketing Officer of Bon Secours Mercy Health, a large nonprofit hospital system that’s in seven states. We’re entering a whole new era of hospital business and hospital marketing. And the...
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Sandra Mackey, CMO of Bon Secours Mercy Health, Part 2: Effective Hospital Marketing
Marketing Upheaval - December 04, 2019 12:00 - 24 minutes ★★★★★ - 31 ratingsHey everyone, this is Rudy Fernandez from Creative Outhouse. This is Part Two with Sandra Mackey, the Chief Marketing Officer of Bon Secours Mercy Health, a large nonprofit hospital system that’s in seven states. We’re entering a whole new era of hospital business and hospital marketing. And the...
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How Can Hospitals Provide a Quality Continuum of Care?
Marketing Upheaval - December 04, 2019 11:00 - 24 minutes ★★★★★ - 31 ratingsHey everyone, this is Rudy Fernandez from Creative Outhouse. I love these two episodes with Sandra Mackey, the Chief Marketing Officer of Bon Secours Mercy Health, a large nonprofit hospital system that's in seven states. Now just for perspective, I read about healthcare, marketing and business ...
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Sandra Mackey, CMO of Bon Secours Mercy Health, Part 1: the state of the healthcare industry
Marketing Upheaval - December 04, 2019 11:00 - 24 minutes ★★★★★ - 31 ratingsHey everyone, this is Rudy Fernandez from Creative Outhouse. I love these two episodes with Sandra Mackey, the Chief Marketing Officer of Bon Secours Mercy Health, a large nonprofit hospital system that's in seven states. Now just for perspective, I read about healthcare, marketing and business ...
![Marketing Upheaval artwork](https://is1-ssl.mzstatic.com/image/thumb/Podcasts113/v4/ec/8a/d4/ec8ad4fa-ced1-54e8-0d15-136c192551fe/mza_5675422023901888337.jpg/100x100bb.jpg)
How to Survive the Upheaval: Ask Terrific Questions
Marketing Upheaval - November 27, 2019 12:00 - 6 minutes ★★★★★ - 31 ratingsHey everyone, this is Rudy Fernandez from Creative Outhouse. It's Thanksgiving and we know a lot of our listeners will be enjoying time with their families, or if not enjoying at least you're spending time with your families. Anyway, you can hear our next guest next week. It's Sandra Mackey, Chi...
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Thanksgiving Mini Episode One thing that hasn't changed...
Marketing Upheaval - November 27, 2019 12:00 - 6 minutes ★★★★★ - 31 ratingsHey everyone, this is Rudy Fernandez from Creative Outhouse. It's Thanksgiving and we know a lot of our listeners will be enjoying time with their families, or if not enjoying at least you're spending time with your families. Anyway, you can hear our next guest next week. It's Sandra Mackey, Chi...
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Jonathon Halbesleben, PhD, Dean at the University of Alabama and Expert on Workplace Contentment
Marketing Upheaval - November 20, 2019 12:00 - 30 minutes ★★★★★ - 31 ratingsHey everyone, this is Rudy Fernandez from Creative Outhouse. In this episode, I spoke with Dr. Jonathon Halbesleben about two areas at critical points of change. The first is the university system and how people are accessing it, and the other is a completely new way to view work life balance. J...
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The Growth of Distance Learning and Professional Contentment
Marketing Upheaval - November 20, 2019 12:00 - 30 minutes ★★★★★ - 31 ratingsHey everyone, this is Rudy Fernandez from Creative Outhouse. In this episode, I spoke with Dr. Jonathon Halbesleben about two areas at critical points of change. The first is the university system and how people are accessing it, and the other is a completely new way to view work life balance. J...
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Rob Kischuk, CEO of Converge on data reporting, digital trends and his successful podcast.
Marketing Upheaval - November 13, 2019 12:00 - 31 minutes ★★★★★ - 31 ratingsHey everyone, this is Rudy Fernandez from Creative Outhouse. In this episode I spoke with Rob Kischuk, CEO of Converge. It’s pretty amazing technology that automates your digital marketing reporting. First time I saw it, I thought, whoa, this changes things. Rob gave us some deep insights into w...
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High Tech Data Reporting and a Successful Business
Marketing Upheaval - November 13, 2019 12:00 - 31 minutes ★★★★★ - 31 ratingsHey everyone, this is Rudy Fernandez from Creative Outhouse. In this episode I spoke with Rob Kischuk, CEO of Converge. It’s pretty amazing technology that automates your digital marketing reporting. First time I saw it, I thought, whoa, this changes things. Rob gave us some deep insights into w...
![Marketing Upheaval artwork](https://is1-ssl.mzstatic.com/image/thumb/Podcasts113/v4/ec/8a/d4/ec8ad4fa-ced1-54e8-0d15-136c192551fe/mza_5675422023901888337.jpg/100x100bb.jpg)
The Magic of Audio and How it Makes You Feel
Marketing Upheaval - November 06, 2019 12:00 - 33 minutes ★★★★★ - 31 ratingsHow much do artists promote and get paid for their music? How does Elton John write a song? Matt talks about the music industry from a creative’s POV. Visit www.creativeouthouse.com/podcast for complete shownotes and transcripts of every episode. Hey everyone, this is Rudy Fernandez from Creati...
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Matt Still, Grammy Winning Audio Engineer and Producer on artist compensation, Elton John and the music industry
Marketing Upheaval - November 06, 2019 12:00 - 33 minutes ★★★★★ - 31 ratingsHow much do artists promote and get paid for their music? How does Elton John write a song? Matt talks about the music industry from a creative’s POV. Visit www.creativeouthouse.com/podcast for complete shownotes and transcripts of every episode. Hey everyone, this is Rudy Fernandez from Creati...
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Can a 125-Year-Old Brand Stay Cutting Edge?
Marketing Upheaval - October 30, 2019 11:00 - 26 minutes ★★★★★ - 31 ratingsHow does a 125-year-old brand stay cutting edge? Kathy talks about UL’s purpose and structure to keep up in dozens of vertical B2B markets. Check out all our all episodes: www.creativeouthouse.com/podcast Hey everyone, this is Rudy Fernandez from Creative Outhouse. I had a great conversation w...
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Kathy Seegebrecht, CMO of UL (Underwriters Laboratories) on brand legacy
Marketing Upheaval - October 30, 2019 11:00 - 26 minutes ★★★★★ - 31 ratingsHow does a 125-year-old brand stay cutting edge? Kathy talks about UL’s purpose and structure to keep up in dozens of vertical B2B markets. View complete shownotes and transcripts at: www.creativeouthouse.com/podcast Hey everyone, this is Rudy Fernandez from Creative Outhouse. I had a great co...
![Marketing Upheaval artwork](https://is1-ssl.mzstatic.com/image/thumb/Podcasts113/v4/ec/8a/d4/ec8ad4fa-ced1-54e8-0d15-136c192551fe/mza_5675422023901888337.jpg/100x100bb.jpg)
Brett Bruen, President of Global Situation Room, former Obama Advisor on Crisis Management in Politics - Part 2
Marketing Upheaval - October 23, 2019 11:00 - 17 minutes ★★★★★ - 31 ratingsVisit www.creativeouthouse.com/podcast for complete show notes, transcripts and images from all of our episodes. Hey everyone, this is Rudy Fernandez from Creative Outhouse. In part two of my conversation with Brett Bruen, we talked about - what else - politics and the upcoming 2020 elections. ...
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Brett Bruen, President of Global Situation Room, former Presidential Advisor on Crisis Management in Politics - Part 2
Marketing Upheaval - October 23, 2019 11:00 - 17 minutes ★★★★★ - 31 ratingsVisit www.creativeouthouse.com/podcast for complete show notes, transcripts and images from all of our episodes. Hey everyone, this is Rudy Fernandez from Creative Outhouse. In part two of my conversation with Brett Bruen, we talked about - what else - politics and the upcoming 2020 elections. ...
![Marketing Upheaval artwork](https://is1-ssl.mzstatic.com/image/thumb/Podcasts113/v4/ec/8a/d4/ec8ad4fa-ced1-54e8-0d15-136c192551fe/mza_5675422023901888337.jpg/100x100bb.jpg)
Crisis Management and Opportunities for Success in Politics
Marketing Upheaval - October 23, 2019 11:00 - 17 minutes ★★★★★ - 31 ratingsVisit www.creativeouthouse.com/podcast for complete show notes, transcripts and images from all of our episodes. Hey everyone, this is Rudy Fernandez from Creative Outhouse. In part two of my conversation with Brett Bruen, we talked about - what else - politics and the upcoming 2020 elections....
![Marketing Upheaval artwork](https://is1-ssl.mzstatic.com/image/thumb/Podcasts113/v4/ec/8a/d4/ec8ad4fa-ced1-54e8-0d15-136c192551fe/mza_5675422023901888337.jpg/100x100bb.jpg)
Brett Bruen, President of Global Situation Room, former Presidential Advisor on Crisis Communications - Part 1
Marketing Upheaval - October 23, 2019 10:00 - 23 minutes ★★★★★ - 31 ratingsCheck out images, show notes and transcripts of all of our episodes at www.creativeouthouse.com/podcast. Hey everyone, this is Rudy Fernandez from Creative Outhouse. Thanks for listening. I got a lot out of my conversation with Brett Bruen, President of the Global Situation Room. In fact, we ha...
![Marketing Upheaval artwork](https://is1-ssl.mzstatic.com/image/thumb/Podcasts113/v4/ec/8a/d4/ec8ad4fa-ced1-54e8-0d15-136c192551fe/mza_5675422023901888337.jpg/100x100bb.jpg)
Brett Bruen, President of Global Situation Room, former Obama Advisor on Crisis Communications - Part 1
Marketing Upheaval - October 23, 2019 10:00 - 23 minutes ★★★★★ - 31 ratingsCheck out images, show notes and transcripts of all of our episodes at www.creativeouthouse.com/podcast. Hey everyone, this is Rudy Fernandez from Creative Outhouse. Thanks for listening. I got a lot out of my conversation with Brett Bruen, President of the Global Situation Room. In fact, we ha...
![Marketing Upheaval artwork](https://is1-ssl.mzstatic.com/image/thumb/Podcasts113/v4/ec/8a/d4/ec8ad4fa-ced1-54e8-0d15-136c192551fe/mza_5675422023901888337.jpg/100x100bb.jpg)
Risk Management: Your Edge is a Reservoir of Goodwill
Marketing Upheaval - October 23, 2019 10:00 - 23 minutes ★★★★★ - 31 ratingsHey everyone, this is Rudy Fernandez from Creative Outhouse. Thanks for listening. I got a lot out of my conversation with Brett Bruen, President of the Global Situation Room. In fact, we had so much great stuff, we made this two episodes. Brett was the Director of Global Engagement under Presid...
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Jeff Perkins, CMO of ParkMobile on growing a company and a category
Marketing Upheaval - October 16, 2019 11:00 - 34 minutes ★★★★★ - 31 ratingsVisit www.creativeouthouse.com/podcast for show notes and images of every episode. Hey everyone. On this episode, I spoke with Jeff Perkins, the Chief Marketing Officer of ParkMobile. It's one of the fastest growing companies in the country. It's an app that if it hasn't already, it'll change t...
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Velocity Marketing for Astonishing Growth for Your Brand
Marketing Upheaval - October 16, 2019 11:00 - 34 minutes ★★★★★ - 31 ratingsHey everyone. On this episode, I spoke with Jeff Perkins, the Chief Marketing Officer of ParkMobile. It's one of the fastest growing companies in the country. It's an app that if it hasn't already, it'll change the way you park your car. Just a really smart guy. And I learned a lot from our conv...
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Opportunities to Connect with Your Audience Using Humor
Marketing Upheaval - October 09, 2019 11:00 - 24 minutes ★★★★★ - 31 ratingsIn this episode, I spoke with Loren O'Brien. She's a comedian and owns a video production company. So we talked about humor, what makes something funny and when does funny become offensive? How does humor help brands connect with an audience? What brands are doing funny well and who falls short?...
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Loren O’Brien, Comedian and CEO of M-O Video Production on humor in marketing
Marketing Upheaval - October 09, 2019 11:00 - 24 minutes ★★★★★ - 31 ratingsVisit creativeouthouse.com/podcast for complete show notes, photos and transcripts for each episode. Transcript: Rudy Fernandez: In this episode, I spoke with Loren O'Brien. She's a comedian and owns a video production company. So we talked about humor, what makes something funny and ...
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Nora DePalma, President of of Dialogue Marketing on AI and new Martech
Marketing Upheaval - October 02, 2019 11:00 - 34 minutes ★★★★★ - 31 ratingsThe founder of Dialogue Marketing talks about the explosive developments in AI in marketing—what it will mean for customer service, client relationships and marketing agencies. Rudy Fernandez: Hey everyone. This is Rudy Fernandez from Creative Outhouse. I had a great time speaking wi...
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Takeaways on the Explosive Developments Emerging in AI and MarTech
Marketing Upheaval - October 02, 2019 11:00 - 34 minutes ★★★★★ - 31 ratingsThe founder of Dialogue Marketing talks about the explosive developments in AI in marketing—what it will mean for customer service, client relationships and marketing agencies. Hey everyone. This is Rudy Fernandez from Creative Outhouse. I had a great time speaking with Nora DePalma from Dialo...
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Katie Kern, COO of Media Frenzy Global on diversity and inclusion in marketing
Marketing Upheaval - September 25, 2019 11:00 - 34 minutes ★★★★★ - 31 ratingsThe COO of Media Frenzy Global offers some frank observations on the real and superficial changes in the marketing world’s push for more diverse and inclusive workplaces. Complete show notes and transcript at: https://creativeouthouse.com/2019/09/25/katie-kern-of-media-frenzy-global-on-diversi...
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The Truth About Powerful vs. Superficial Diversity in Marketing
Marketing Upheaval - September 25, 2019 11:00 - 34 minutes ★★★★★ - 31 ratingsThe COO of Media Frenzy Global offers some frank observations on the real and superficial changes in the marketing world’s push for more diverse and inclusive workplaces. Complete show notes and transcript at: https://creativeouthouse.com/2019/09/25/katie-kern-of-media-frenzy-global-on-diversi...
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The Most Successful Campaign Launch in Sports History
Marketing Upheaval - September 18, 2019 11:00 - 33 minutes ★★★★★ - 31 ratingsTim Smith of Chemistry on AOR vs project work, the Atlanta United campaign launch The President of Chemistry, Atlanta talks about being named Ad Age’s small agency of the year - twice, the challenges with client agreements and the most successful campaign launch in professional sports history....
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Tim Smith President of Chemistry on AOR vs. project work, the Atlanta United campaign launch
Marketing Upheaval - September 18, 2019 11:00 - 33 minutes ★★★★★ - 31 ratingsTim Smith of Chemistry on AOR vs project work, the Atlanta United campaign launch The President of Chemistry, Atlanta talks about being named Ad Age’s small agency of the year - twice, the challenges with client agreements and the most successful campaign launch in professional sports history....
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