Predictable B2B Success

How being count-on-able drives growth and empowers your team

October 04, 2022 17:00 - 51 minutes - 47.4 MB

Jeff Cohen is a serial entrepreneur who has started six companies. He grew a software company from nothing to 20 million in revenue in a little over two years. He has also had the experience of being on Shark Tank and being called radioactive by Mr. Wonderful himself, Kevin O’Leary on Shark Tank. Freedom is the dream of every CEO and entrepreneur. Developing leaders and teams with an ownership mindset is the ticket to fulfilling this desire. Jeff now presents Count-On-Able as the new a...

5 pinnacle business principles to easily drive 5x growth in 5 years

September 30, 2022 17:00 - 43 minutes - 39.4 MB

Steve Preda is a Leadership Team Coach whose passion is to help emerging privately owned businesses grow and thrive. He pursues it by simplifying and teaching management and strategy concepts used by large companies, and elite consulting firms. Since 2012, he has helped over 100 businesses grow their teams, revenues, and profits as a business coach, EOS Implementer, and as a Pinnacle Business Guide. Steve explores business-growth shortcuts on the Management Blueprint podcast and del...

Digital marketing attribution: How to drive business growth made simple

September 27, 2022 17:00 - 30 minutes - 28.3 MB

Aaron Beashel is the founder and CEO of Attributor.io. Aaron's career to date has spanned multiple roles. Starting out, he co-founded a SaaS startup and has gone on to lead marketing teams at some of the fastest-growing B2B SaaS companies in the world. Throughout his career, spanning both the US and Australia, Aaron's built amazing teams who together have increased lead generation by 30x, grown signups by 10x, and added millions in recurring revenue. He believes that the key to grow...

Customer acquisition strategy: How to use strategic M&A to drive growth

September 23, 2022 17:00 - 32 minutes - 29.7 MB

Oren Schauble is a serial entrepreneur and builder. He is a founding partner of Guinn Partners, a successful high-tech product development agency in Austin, TX. He has served for years as president of Unrivaled Brands, a public west coast cannabis MSO. Oren has also served in leadership and advisory roles in marketing at startups such as TrackingPoint, Lift Foils, 3DR, Hangar Technology, and more. In this episode, he shares how we can craft a proven customer acquisition strategy an...

How to use social media positioning to drive growth and success

September 20, 2022 17:00 - 43 minutes - 39.6 MB

Paul Getter is an author, speaker, and investor. He is also the founder and CEO of the Internet Marketing Nerds and has often been called "The Guy Behind The Guys" or "The King Maker". Paul’s internet marketing career began in desperation. Recently fired and without any prospects, he discovered the power of social media. Without any formal education in marketing, he committed himself to learn every aspect of social media marketing. He has since spent over 1.2 billion dollars running a...

Compliance management: How to use it to fuel revenue growth faster

September 16, 2022 17:00 - 34 minutes - 31.3 MB

Girish Redekar is a CEO & Co-Founder of Sprinto.com. A company helping SaaS brands become SOC-2 compliant, close enterprise deals faster, and pass vendor security assessments easily. Previously, he built and bootstrapped RecruiterBox to 2500+ customers and 50+ employees in the US and India. The company was acquired by San Francisco-based private equity firm Turn/River Capital in an undisclosed all-cash deal (no stock or earn-outs). Girish is a passionate programmer and entrepreneur,...

What is business process documentation? How to use it to drive growth

September 14, 2022 01:16 - 35 minutes - 32.5 MB

Ken Babcock is the Co-founder and CEO of Tango, which allows users to create beautiful step-by-step tutorials of any digital process without the performance art of recording Standard Operating Procedures (SOPs). Ken, along with his co-founders Brian Shultz and Dan Giovacchini, dropped out of Harvard Business School during the pandemic to start the company. Since then, the company has grown to nearly 50,000 users and 20 full-time team members. Tango’s launch on Product Hunt in September...

Business exit strategy: How to build one out that drives growth

September 09, 2022 17:00 - 1 hour - 55.1 MB

David Walters is the founder and CEO of Steam Powered Marketing. David and his team help business owners maximize the valuation of their company for a high payout exit. Over 98% of business exits are for zero value. This is a tragedy as 60% of business owners start their company with the plan to sell their business to fund their retirement and for most business owners 85% of their net worth is in their business. David and his team help business owners with the goal of a 10x increase in...

Custom software development process: how to fuel success and growth

September 06, 2022 17:00 - 52 minutes - 48.1 MB

Ian Robinson is the CEO and founder of Enliven a company that helps professional service firms build a culture of expertise through custom operational and project management software. Ian's experience as a developer, in enterprise consulting, digital marketing, and SaaS product teams, has led to a unique conversational approach to fostering productivity The company works with businesses to create custom software to give employees better days and professional services firms a path to l...

Why emotional intelligence in sales is the new differentiator and drives growth

September 02, 2022 17:00 - 42 minutes - 39.2 MB

Lance Tyson is the CEO of Tyson Group – a top sales training company. He is himself a highly successful sales expert with decades of leadership experience. Specialized in the area of sports selling, Lance has trained some of America’s biggest sports sales teams, like the Dallas Cowboys, on how to sell their tickets, season passes, and more. His latest bestseller book: The Human Sales Factor details the unique science behind the perfect sales strategies and deal closers. As Founder a...

How to guide your product feedback strategy to drive certainty and growth

August 30, 2022 17:00 - 44 minutes - 41.2 MB

Matt Young is the CEO UserVoice, a product feedback management software that enables businesses to make data-driven product decisions and prioritize feature requests by making customer feedback more meaningful. As a boy, he had early access to computers since his Dad worked for IBM. In the 80s, he was interested in music and video games, which carried on through the rest of his life. Matt started his professional career as a software developer, right when web browsers were released. ...

How to build on the 4 pillars of leadership to drive growth

August 26, 2022 17:00 - 48 minutes - 44.5 MB

Nils Vinje is the founder and CEO of 30DayLeadership.com. He is a respected leadership coach, consultant, speaker, and author. Nils’ clients range from early-stage startups to Fortune 100 companies. His specialty is B2B leadership - specifically a leadership framework for highly effective organizations. For the first 7 years of Nils' professional career, he bounced from job to job not knowing where he fit. He even became an apprentice for an artisan who made high-end custom furnitu...

How to run marketing experiments the right way to drive growth (lessons from million dollar ad budgets)

August 23, 2022 17:00 - 47 minutes - 43.7 MB

Paul Rakovich is the founder of Clicks and Clients, and has become the go-to expert for anybody looking to scale their company with Facebook Ads. Paul often manages clients spending upwards of $1 million per month on Facebook ads which has brought him on to the Inc. 500 fastest-growing companies list. More than that, Paul seeks to support and encourage entrepreneurs who are hitting that plateau or just want to scale up as fast as possible. In this episode, he shares his insights and...

How a veteran journalist creates books that catapults business growth

August 19, 2022 17:00 - 38 minutes - 34.9 MB

Mike Ulmer has written 14 books, thousands of newspaper articles and conducted more than 10,000 interviews. He lives in Hamilton, Ontario, Canada. He worked as the in-house storyteller for the Toronto Maple Leafs, Raptors, and TFC as the senior writer at Maple Leaf Sports and Entertainment. Mike has also written for The Toronto Star, National Post, Southam News Bureau as well as news organizations across Canada. He is the author of the best-selling alphabet in Canadian publishing hi...

How to create authentic relationships with your buyers and drive growth

August 16, 2022 17:00 - 57 minutes - 52.5 MB

Casey Cheshire is a marketer, serial entrepreneur, and adventurer. He counts his relationships as a key reason for his continued success. He is a digital marketing thought-leader and marketing automation strategist who has shared his craft with thousands of marketing enthusiasts at industry events and trade shows across North America including Dreamforce and Connections. Casey’s passion for podcasting led to him founding Ringmaster. Ringmaster helps B2B businesses launch podcasts tha...

How Franklin Covey uses a thought leadership strategy to drive growth

August 12, 2022 17:00 - 49 minutes - 44.9 MB

Scott Miller currently serves as the Special Advisor on Thought Leadership for the Franklin Covey Company and is the host of their weekly podcast series, On Leadership with Scott Miller. Scott also hosts FranklinCovey’s monthly bookclub on Bookclub.com which debuted in April 2021. Additionally, Scott is the prolific author of numerous books, writes a column for Inc. Magazine, and keynotes for clients around the world. Scott began his leadership journey early as the student body preside...

How Kirim email created a messaging strategy that drives growth (over 28000 customers)

August 09, 2022 17:00 - 54 minutes - 49.6 MB

Fikry Fatullah is the founder and CEO of Kiirim email, an Indonesian company that provides affordable email infrastructure for businesses worldwide. Fikry started as an affiliate marketer but ran into problems with email deliverability, given his location. This pain point led to the creation of Kirim email, which he has since been able to scale to well over 28,000 customers worldwide. In this episode, Fikry shares how Kirim email created a messaging strategy that drives growth (over 28...

Client relations: How to create Lustomers who drive growth and profit

August 05, 2022 17:00 - 51 minutes - 47.3 MB

Bryan Rutberg is the founder of 3C Comms, a company that guides and inspires corporate leaders and organizations on how to demonstrate love, understanding, and appreciation to their customers as a clear path to deeper loyalty, greater market share, and way more fun for everyone. In his first eBook, “Love & Profit: 10 Ways to Transform Customers Into Lustomers,” Bryan shares what he’s learned from positioning brands, products and services, people, and initiatives that drive emotion and ...

How to optimize marketing frameworks to attract more customers and drive growth

August 02, 2022 17:00 - 44 minutes - 40.8 MB

Tim Parkin is a global consultant, advisor, and coach to marketing executives of many world-renowned brands. He specializes in helping marketing teams optimize performance, accelerate growth, and maximize their results. By applying more than 20 years of experience merging behavioral psychology and technology seamlessly, Tim has unlocked rapid and dramatic growth for global brands and award-winning agencies alike. Tim is a speaker, author, and thought leader who has contributed to AdWe...

Data protection principles: 7 principles that are critical to driving growth

July 29, 2022 17:00 - 42 minutes - 38.7 MB

Punit is the founder and owner of Ek Advisory BV. He is a Member of the Training Advisory Board at IAPP and Advisory Member at Plumcloud Labs Inc. In his roles, Punit provides strategic coaching and advice to privacy experts, business owners, and upcoming privacy professionals. Punit is a Fellow in Privacy (FIP), Certified Information Privacy Manager (CIPM), Certified Information Privacy Professional Europe (CIPP-E), and Certified Outsourcing Professional (COP). He is known for provid...

How to always be helping to drive sales success and revenue growth

July 26, 2022 17:00 - 41 minutes - 37.6 MB

Dan Tyre is the Director of Sales at HubSpot. He joined HubSpot as a member of the original team in May of 2007 and has led the recruiting, training, and growth of HubSpot's sales team with vigor. Dan is an authority on inbound marketing and sales and is a regular speaker, writer, and coach to those who yearn for inbound success. At HubSpot, Dan pioneered the concept of alignment between sales and marketing known as "Smarketing," a core tenet of inbound marketing now followed by thousa...

How to create a b2b buyer persona that actually drives revenue growth

July 22, 2022 17:00 - 53 minutes - 48.7 MB

Stormie Andrews is the Founder of Yokel Local. He is an award-winning author, having co-authored "Power of the Platform, Speakers on Success" with Jack Canfield, Brian Tracy, and Les Brown. In July 2020, he released - “The World’s Best Buyer Persona System” which is the foundational first step to outsmarting your competition. The system is so effective, that he was recognized by Intercon as one of the Top 50 Tech Visionaries in the world. In this episode, Stormie shares how we can cr...

Social change campaigns: How to inspire change and drive growth

July 19, 2022 17:00 - 34 minutes - 32 MB

Justin Kline is the Founder and President of Markerly. During his 9-year tenure, Justin has led the company’s growth, guiding strategic direction, product development, and developing Markerly’s platform and media practice. During Markerly’s ascension as a pioneer of influencer marketing, Justin has spearheaded award-winning campaigns for Fortune 500 brands, Non-Profits, and Government organizations. Justin has also developed a unique methodology that allows for influencer marketing to ...

What is content governance: How to craft a model that drives growth?

July 15, 2022 18:09 - 46 minutes - 42.6 MB

Christopher P Willis is Acrolinx’s Chief Marketing Officer, responsible for all aspects of the company’s marketing strategy and pipeline management. Christopher is a specialist in Content Governance, AI, and pipeline management with over 20 years of experience growing companies in the technology sector. Before joining Acrolinx, Christopher held leadership roles in marketing, creative, technical, and business development at companies including Perfecto, Pyxis Mobile, KPMG-CT, ModelGolf...

3 part foundations of a B2B digital marketing strategy that drives growth

July 12, 2022 17:00 - 47 minutes - 43.9 MB

Paul Counts and Shreya Banerjee are the co-founders of Marketing Counts. Shreya has over 11 years of experience and expertise in the power and aviation industry as a process engineer and lean leader for a multi-billion dollar international corporation and routinely managed projects totaling over $50 million dollars. She is Six Sigma certified as well as Google Ads, Google Display Ads, & SEMRush Certified. She brings leadership skills, tech skills, and an understanding of processes th...

How a person with $500M+ in sales uses private podcasts to drive growth

July 08, 2022 17:00 - 39 minutes - 36.5 MB

Nora Sudduth is the co-founder and CRO of Hello Audio. She is a leading marketing & conversion strategist who has helped businesses sell over $500M+ of products & services online. She’s also designed several courses, coaching, and certification programs that have generated millions more. More specifically she was the creator and director of Clickfunnels highly successful partner program Nora has over 20 years of experience working with startups to Fortune 500 companies and everything i...

How addressing digital accessibility helps people and drives massive growth

July 05, 2022 17:00 - 36 minutes - 33.7 MB

Amber Hinds is the founder and CEO of Equalize Digital, which is a website accessibility consulting company. We do accessibility audits and remediation and accessible website and application development for largely, I’d say, large enterprises, government agencies, colleges and universities, K12 schools, and some nonprofits. Amber's main agency which is a parent company for Equalize is called Road Warrior Creative. She had been running the agency for about five years before they underto...

How to invest in conscious leadership in a way that really drives growth

July 01, 2022 17:00 - 45 minutes - 41.7 MB

Rodolfo Carrillo is a conscious leadership shaman. He has developed the powerful SER model for achieving leadership of the fullest potential as well as, deep-sustainable personal mastery and organizational growth. As an MBA graduate, Rodolfo has been involved in business consulting and training for more than 15 years and has participated as an independent director on more than 20 business boards. He has also been meditating and on a personal and spiritual development path since he was ...

How to use strategic positioning to achieve predictable ROI and drive growth

June 28, 2022 17:00 - 40 minutes - 37.2 MB

Erik Jensen is Co-Owner and Chief Strategy Officer at Predictive ROI, a remote-first firm that helps agencies, coaches, and consultants plant their flags of authority and monetize that position. In this episode, he shares how we can use thought leadership and strategic positioning to achieve predictable ROI and drive growth fast. Insights he shares include: Why do some businesses view content as an expense How do you persuade clients to look at it differently The predictable ROI fro...

How customer data platforms can provide real time insights to drive growth

June 24, 2022 19:26 - 32 minutes - 29.5 MB

Subra Krishnan, is a co-founder and Chief Executive Officer of Lemnisk. Lemnisk offers real-time marketing automation built on a customer data platform. Lemnisk delivers superior customer experiences that result in increased conversions, retention and growth for enterprises. Lemnisk a leading enterprise Customer Data & Marketing Platform announced its entry into the Japan market. The company’s solution enables enterprise brands to maximize their marketing ROI by orchestrating 1-to-1 pe...

How to leverage user generated content to drive rapid growth

June 21, 2022 17:00 - 39 minutes - 36.1 MB

Christina Kay is the VP of Marketing for ResellerRatings, a platform that offers a holistic suite of user-generated content (UGC) tools to reach, convert, and understand customers across their journey. She has years of experience in various MarTech tools, demand gen, customer success, and sales enablement (as well as a short stint in advertising and PR). In 2020, Christina was recognized as one of the Top 25 under 35. In this episode, she shares how we can leverage user-generated con...

How to be a socialpreneur and the secrets to driving business growth fast

June 17, 2022 17:00 - 39 minutes - 36.6 MB

Investor, Entrepreneur, Tech Pioneer, Reynaldo Santana is the founder of Impact Annex & face of the company. Reynaldo founded the company on his journey to impact 1 billion people. He has 10+ years of working in technology within business development roles because of his love for solutions and helping people. In this episode, Reynaldo Santana shares how we could use our businesses to do good in communities and the secrets to driving business growth fast. Insights he shares include: ...

How VCs identify business opportunities to invest for profitable short-term exits

June 14, 2022 17:01 - 48 minutes - 44.2 MB

Gene Valentino was the founding President of CellularOne, a pioneering visionary of the online payment industry, is a serial entrepreneur, VC, investor, local government leader, major motion picture award-winning executive producer, race car driver, recreational pilot, Dive Master, Adjunct Professor at Pensacola State College, has interests in real estate, hospitality industry, and life sciences. Gene has over 8 years of public service. He was up close and personal as County Commission...

The best ways to stop selling and get selected to drive revenue growth

June 10, 2022 17:00 - 56 minutes - 51.6 MB

Merit Kahn is the CEO and President of SELLect Sales Development, which is an organization that helps companies across the country with their sales development through more of a consultive structured sales process. Merit Kahn, CSP, is the author of Myth Shift: Challenging The Truths That Sabotage Success and creator of The Sales Mindset Mastery program, co-host of The Smarter Sales Show podcast featured on The Sales Experts Channel… and… writer, producer and star of the one-woman insp...

How to inspire brand evangelism in people to drive growth

June 07, 2022 17:00 - 34 minutes - 31.6 MB

Mark Raffan is a serial entrepreneur and lover of marketing, developer of thought leadership brands, and founder of Content Callout, a B2B content marketing agency. He is also the co-host of the two incredible podcasts The Content Callout (about B2B content marketing) and Negotiations Ninja Podcast (one of the top negotiations podcasts in the world). Mark is an expert in influence, persuasion, and negotiation and has coached executives and teams in some of the largest companies in the...

How to make an Account Based Marketing funnel that drives growth fast

June 03, 2022 17:00 - 37 minutes - 34.3 MB

Sheila Kloefkorn is a marketing expert with more than 25 years of experience. She leads a talented team of marketers in creating and executing award-winning marketing campaigns across the US and more than 100 countries around the world. After helping to lead the world’s largest youth marketing agency in the late 1990s, Sheila founded KEO Marketing in 2000. KEO Marketing is a full-service, business-to-business marketing agency located in Phoenix, Arizona. It specializes in marketing st...

How Chaz Horn unlocks your true selling potential to drive growth now

May 31, 2022 17:00 - 56 minutes - 52 MB

Chaz Horn has gone from homeless to a suicide attempt to conquer his fear and develop his mindset to Become a top B2B salesperson in 9 unique industries over 25+ years. He has also spent 17,000 + Hours executing on LinkedIn to develop his LinkedIn Strategy. Over his career, he broke sales records for most sales in a month, year, and five-year period with established B2B businesses. He moved from sales to sales management, to starting his own business as a B2B sales and marketing coach ...

Sales compensation: How to craft data-driven plans that drive growth

May 24, 2022 17:00 - 51 minutes - 47.1 MB

Nabeil Alazzam is CEO and founder of Forma.ai, a Toronto-based company striving to solve the massively under-appreciated pain point of sales-based compensation. Currently, the systems for calculating and awarding sales-based compensation are clunky, unwieldy, and often manual, creating a lot of work for operations teams and sales professionals. Nabeil identified that automation could solve this problem, and built a system (aka Forma.ai) that is able to take the many unique compensat...

Sales Prospecting: How to reduce your sales cycle by 33% to drive growth

May 20, 2022 17:00 - 54 minutes - 49.6 MB

Nelson Gilliat is the author of the book called The Death of the SDR: Birth of Buyer Centric Revenue. He is also a Demand Generation Manager at Centerbase, a practice management software provider to law firms. Nelson proposes the Buyer Centric Revenue model as an alternative to help marketers and sellers have more productive and fulfilling careers while helping companies grow better: more, faster, easier, and at less cost. In this episode, he shares how we can reduce our sales cycle ...

How the LinkedIn whisperer drives growth fast via social selling

May 17, 2022 17:00 - 38 minutes - 35.6 MB

Brynne Tillman is the LinkedIn Whisperer and CEO of Social Sales Link. For over a decade she has been teaching entrepreneurs, sales teams and business leaders how to leverage LinkedIn for social selling. As a former sales trainer and personal producer, Brynne adopted all of the traditional sales techniques and adapted them to the new digital world. She guides professionals to establish a thought leader and subject matter expert brand, find and engage the right targeted market, and leve...

How Robert Hartline drives million dollar growth fast with systems

May 13, 2022 17:00 - 40 minutes - 37 MB

Robert Hartline is a serial entrepreneur and the CEO of Call Proof which is an app for field salespeople which helps sales leadership track the daily sales activities so salespeople are on track to hit their sales objectives. Robert used the same software to scale his wireless business in 2016 from $10 million in sales to nearly $100 million a year within 3 years. One of Roberts's companies was also recognized as the fastest-growing company in Nashville for two years in a row. Ov...

Empathy in sales: How to easily influence and build trust to drive growth

May 10, 2022 17:00 - 48 minutes - 44.8 MB

Mandi Graziano is Vice President of Global Accounts for HPN Global where she finds hotels and venues; negotiates pricing/contracts for her client’s conferences all over the world. Here she has earned the awards of Chairman’s Club, President’s Club, and Top Producer. While on the hotel side Mandi worked in leadership roles in sales, marketing, and operations for Marriott, Starwood, Hard Rock Hotels, and Caesars Entertainment. While working for hotels she has been awarded Top Producer, ...

Content marketing for startups: How to increase organic traffic by 77%

May 06, 2022 17:17 - 46 minutes - 42.3 MB

Liam Carnahan is a content strategist, SEO expert, and founder of Inkwell Content Services, which is about creating creative content to outrank your competition. He had attained his Bachelor of Fine Arts in Literature, Writing, and Publishing at Emerson College. Liam started as a writer in a content farm until he was given the opportunity to become the Director of Content at a digital content marketing agency in Sydney. He grew his skills in writing, content creation, and SEO publishin...

How to overcome advertising challenges today to drive growth fast

May 03, 2022 17:00 - 46 minutes - 42.7 MB

John Horn is the CEO of StubGroup. John has been working in marketing for over a decade. He was the first employee at StubGroup in 2012 and has helped grow the business to become a Premier Google Partner ranked in the top 1% of all Google Partners worldwide and a trusted partner used by companies around the globe to manage their advertising across Google, Facebook, Amazon and more. In this episode, John shares how we can overcome the advertising challenges businesses face today to d...

How to leverage business masterminds to drive seven-figure growth fast

April 29, 2022 17:00 - 40 minutes - 36.9 MB

R.T. Custer is the founder of Vortic Watch, one of the only American-made watch companies helping resurrect antique watches by combining vintage internals with modern wristwatch cases. Within just 8 years, he has been able to take it from scratch to 7 figures in revenue. The journey here wasn’t easy. For 5-years, R.T. had a legal battle against the Swatch Group after they accused Vortic of trademark infringement and counterfeiting in 2015. Federal Judge Alison Nathan ruled in favor ...

4 stage demand generation marketing strategies to drive pipeline growth

April 26, 2022 17:00 - 53 minutes - 49.2 MB

Matthew Hunt is the founder of Automation Wolf, a company that supports B2B founders and CEOs to develop snackable content that keeps them top of mind and stay consistent in prospects’ newsfeeds; while also bridging the gap between short and long-form content. Matthew Hunt was an ashamed introverted dyslexic but has turned himself into a successful extroverted dyslexic entrepreneur. He built 3 B2B profitable companies in the last 13 years all built on the back of smart marketing & sal...

How to save time and expense in creating content that drives organic traffic

April 22, 2022 17:00 - 39 minutes - 36 MB

Pankil Shah is an entrepreneur, founder, and content marketing expert with over 10 years of experience leading product and growth for tech companies. He is the CEO of Outranking.io, an AI platform for writers, editors, and SEO professionals to create content that ranks. Before starting Outranking.io, Pankil led growth for an enterprise database company, scaling revenue using content marketing. He also co-founded Vclassrooming.com, a learning management system aimed at improving K12 lea...

How to use storytelling in podcasts to easily drive revenue growth fast

April 19, 2022 17:00 - 47 minutes - 43.2 MB

Prarthana Sibal is the Head of Client Services at award-winning B2B Podcast Agency Pikkal & Co. Prarthana has managed over 1,000 Podcast Episodes from idea to launch including branding, public relations, corporate communications, brand reputation, and podcasting for brands. In this episode Prarthana shares how to use storytelling in podcasts to easily drive revenue growth fast. Insights she shares include: Why do people hold the notion that Asians don't listen to podcasts Why do ...

How to rank higher on Google in 2022 and spur business growth fast

April 15, 2022 17:00 - 52 minutes - 48 MB

Jon Lightfoot is the Founder & CEO of Strategic SEO Solutions (SSS). He has over 20 years of marketing experience in both brand-side and agency-side. Jon is an SEO expert with decades of experience in working with many SaaS brands, B2B enterprise firms, Fortune 500, and startups alike. He and his team are hands-on in managing their client’s on-site technical SEO, as well as offsite SEO, CRO, and overarching analytics. Additionally, Jon sits on the Customer Experience Advisory Board ...

How to use B2B SaaS marketing to drive growth fast

April 12, 2022 17:00 - 43 minutes - 39.4 MB

Alan Gleeson is a London-based B2B SaaS marketing consultant with a particular interest in supporting tech startups to generate leads and grow their businesses. Alan started his career in financial services, joining Barclays in its graduate program. During his time at Barclays he joined Freeserve on secondment, then one of the poster boys for the ‘dot com’ boom. He subsequently joined Palo Alto Software, a leading Software as a Service (SaaS) company in 2004 where he acted as the Mana...