Music Business Podcast
136 episodes - English - Latest episode: over 2 years ago - ★★★★★ - 53 ratingsWhether you’re an aspiring music business professional or a seasoned vet, every Thursday, The Music Business podcast brings you the trends, tactics and insights from some of the world’s most innovative minds in music. Hosts Artist Manager Jordan Williams and Sam Hysell of NOX aren’t teachers, we’re entertainment industry professionals, drinkers, wannabe comedians and, most importantly, fans. Come learn and laugh with us.
To learn more visit the musicbusinesspodcast.com or follow @musicbusinesspodcast , @samhysell , and @jordanchude on Instagram.
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Episodes
Securing the Brand Bag with Head of Brand Partnerships at The FADER, Shauna Alexander
September 10, 2020 11:09 - 48 minutes - 55.3 MBOn this weeks episode we invited the Head of Brand Partnerships at The FADER, Shauna Alexander. The Fader is a music and culture editorial magazine and online platform that is known for its ear-to-the-ground trend casting content to find the next names in music. In her free time, Shauna can be found thinking about the intersection of music and technology (and the future of music experiences), photographing and attending concerts (when it's safe to do so!) or riding horses in show jumping com...
Trippie Redd’s Manager on Hitting Billboard #1 with Charlene Bryant, Founder of Riveter Management
September 03, 2020 11:00 - 56 minutes - 64.7 MBToday on the Music Business Podcast we invite Founder of Riveter Management and Trippie Redd’s Manager Charlene Bryant. Charlene Bryant was formerly a Digital Account Manager for Sony/RCA Inspiration, who recently ventured out to start her own artist management company, Riveter Management Inc. She is passionate about helping artists and her company motto is to treat every client like a VIP. Super excited to be partnering with Vydia to bring you this episode of the podcast. If you’re a label...
Unlocking New Revenue Streams and Pivoting During the Pandemic with Lewis Kunstler, Managing Partner at 2 + 2 Management
August 27, 2020 12:58 - 45 minutes - 51.5 MBToday on the Music Business Podcast we invite Managing Partner at 2 + 2 Management, Lewis Kunstler. 2 + 2 Management has an incredible roster including Zeds Dead, Tokimonsta, Seth Troxler, Machinedrum, Nosaj Thing, Soul Clap, Holly and many more. In this episode we discuss the focus of 2+2 since the pandemic and how people can learn how to shift their business model. Super excited to be partnering with Vydia to bring you this episode of the podcast. If you’re a label, manager, or artist, ...
The Evolution of Electronic Music and Building a Legendary Label with Matt Black from Coldcut and Founder of Ninja Tune
August 20, 2020 10:00 - 1 hour - 71.9 MBToday on the Music Business Podcast we invite, Matt Black a British DJ and one half of music duo Coldcut along with Jonathan More. These two would go on to found the legendary label Ninja Tune, which has released records with the likes of Run the Jewels, Bonobo, Peggy Gou, and Ross From Friends. Matt is also the founder of the music production and live performance app Jammpro.net. In this episode we discuss how records such as Autumn leaves, Seven Minutes of Madness / Eric B & Rakim remi...
How to Grow Your Social Media Profiles & Fanbase with NOX Founding Partner, Sam Hysell
August 13, 2020 11:00 - 43 minutes - 49.6 MBIn this episode we present another host chats recording. This time Jordan Williams interviews co-host and NOX Co-Founder/CEO, Sam Hysell. NOX helps musicians, entrepreneurs and brands document their stories, get them in front of the right people, and inspire action. To learn more, visit https://www.wearenox.co/ In this episode we discuss the most important things to focus on when trying to build a fanbase as an emerging artist. As well as how can you ensure you have a strong rollout to help...
How to Grow Your Social Media Profiles & Fanbase with NOX Co-Founder/CEO, Sam Hysell
August 13, 2020 11:00 - 43 minutes - 49.6 MBIn this episode we present another host chats recording. This time Jordan Williams interviews co-host and NOX Co-Founder/CEO, Sam Hysell. NOX helps musicians, entrepreneurs and brands document their stories, get them in front of the right people, and inspire action. To learn more, visit https://www.wearenox.co/ In this episode we discuss the most important things to focus on when trying to build a fanbase as an emerging artist. As well as how can you ensure you have a strong rollout to help...
Using Data & Analytics to Inform Your Streaming Strategy with Chartmetric Chief Commercial Officer Chaz Jenkins
August 06, 2020 10:00 - 57 minutes - 66.1 MBToday on the Music Business Podcast, we invite Chief Commercial Officer at Chartmetric, Chaz Jenkins. Prior to joining Chartmetric, Chaz founded Grammy Award-winning label LSO Live, an artist management company, and was VP of International Marketing at Universal Music Group. In this episode, Chad discusses the concept of Trigger cities - cities off the beaten path with a very high density of DSP users likely to share your music. As outlined in the “Trigger Cities” blog post, DSP algorithms...
Leading Marketing Strategies for Steve Aoki, Sofi Tukker, Black Coffee and more with Ultra Records Marketing Director Bina Fronda
July 30, 2020 11:00 - 43 minutes - 50.1 MBToday on the Music Business Podcast, we invite the Marketing Director for Ultra Records Bina Fronda. She is responsible for overseeing marketing strategies and partnerships for Ultra Music artists including Steve Aoki, Kygo, Sofi Tukker, MK, Deorro, Benny Benassi, The Magician and more. In this episode Bina speaks to how the marketing and the digital landscape continues to evolve and where you should put your focus for the artists you’re working with. Bina also speaks to the decisions and m...
Empowering the Next Generation of Music Industry Executives with Founder & CEO of Vydia Roy LaManna
July 23, 2020 10:00 - 51 minutes - 58.7 MBToday on the Music Business Podcast, we invite the Founder & CEO of Vydia Roy LaManna. Vydia provides the digital infrastructure for audio and video distribution, content protection, rights management, advanced payments, and data tracking from one easy-to-use platform. With us, Rory speaks to his entrepreneurial journey in growing Vydia to the 60-person team it is today as well as how he supports up and coming label heads and managers through the platform. By constantly evolving the value ...
Navigating Distribution, Publishing, and Record Label Deals with Entertainment Lawyer Karl Fowlkes
July 16, 2020 10:00 - 45 minutes - 51.6 MBToday on the Music Business Podcast, we invite Entertainment Lawyer and Founder of The Fowlkes Firm, Karl Fowlkes. As an entertainment lawyer Karl has vast experience negotiating touring, record label, publishing, merchandise and management agreements. Some of Karl’s clients have included Blxst, 645ar, Section 8 and many more. In this episode Karl speaks to when an artist should consider hiring an entertainment lawyer along with the various deal points to keep an eye on when signing a dist...
Building the Harvard Business Review of Hip-Hop with Trapital Founder, Dan Runcie
July 09, 2020 10:00 - 1 hour - 69.9 MBToday on the Music Business Podcast, we invite Dan Runcie, the founder of Trapital. Trapital is a media company that covers hip-hop business and strategy and assesses the deals, companies, and artists that shape the culture. Trapital's audience includes thousands of music executives, media moguls, and venture capitalists. On this week’s episode, we discuss macro trends in the music industry, including alternative label models, the shift of media influence in breaking artists, the impact of ...
Powering the World’s Biggest Live Streams with Push Live Executive Producer Devin DeHaven
July 02, 2020 12:20 - 50 minutes - 57.4 MBToday on the Music Business Podcast, we invite Devin DeHaven, Executive Producer at Push Live. PUSH is a cloud-based video production, editing and distribution platform designed for live stream management, real-time content editing, instant social publishing, and content management. They are responsible for producing some of the world's biggest live streams with entities including Insomniac, Beatport, Digital Mirage, Diplo and more. With us Devin outlines how you as an artist or music indu...
Building Leverage as Independent Artists with Head of Artist Marketing at United Masters Dave Melhado
June 25, 2020 10:06 - 45 minutes - 52.5 MBToday on the Music Business Podcast, we invite the Head of Artist Marketing at United Masters, Dave Melhado. UnitedMasters is a music distribution platform that also offers artists unique brand partnership opportunities with organizations including the NBA. Prior to joining United Master Dave was Director of Marketing at Roc Nation. He’s also worked closely with developing and promoting the careers of NLE Choppa, Gunna, Young Nudy and more. In this episode we cover how United Masters works ...
4x Grammy Winning Producer/Engineer Anthony Kilhoffer on Making Hits with Kanye, Travis Scott and More
June 18, 2020 10:00 - 58 minutes - 66.5 MBToday on the Music Business Podcast, we invite hip hop record producer, songwriter engineer, and 1st Gen label co-founder, Anthony Kilhoffer. He’s is best known for his collaborations with Kanye West, Travis Scott, Kid Cudi, and Rick Ross. For his contributions to records with these notable artists, Anthony has won a total of four Grammys. In this episode Anthony goes over the nuances of mixing and mastering hits. Along with breaking down the beat structure and some keys he keeps in mind w...
Securing Editorial Playlist Placements with Head of Digital Strategy at Terrorbird, Jenny Kaufman
June 11, 2020 10:00 - 1 hour - 68.8 MBToday on the Music Business Podcast, we invite the Head of Digital Strategy at Terrorbird, Jenny Kaufman. Since 2006, Terrorbird has carved out a niche as a premiere player in the music marketing world. Their full service offering includes sync licensing, publishing, publicity, radio promotion services and digital. With us, Jenny outlines the steps and strategies that go into successfully pitching DSP’s on placing songs on their playlists. We also discuss how playlist placements can provid...
Creating Groundbreaking Multimedia Experiences with Offline Projects Partners Adrian Yu & Jonathon Alcindor
June 04, 2020 11:00 - 1 hour - 60.3 MBToday on the Music Business Podcast, we invite Offline Projects partners Adrian Yu and Jonathon Alcindor. Offline Projects is a creative studio that offers services in creative direction, branding, experiential, live, film and digital. Clients they’ve worked with include Goldlink, 88rising, Top Dawg Entertainment, Rae Sremmurd, Flatbush Zombies, Alexander Wang and many more. In this episode we discuss their process for coming up with widley innovative concepts in the live event space and ...
Dominating TikTok for Musicians with Creed Media Co-Founder Timothy Collins
May 28, 2020 11:00 - 1 hour - 59.9 MBToday on the Music Business Podcast, we invite Creed Media co-founder Timothy Collins. Creed Media is a full-service creative digital media Entertainment agency that prides itself on being innovative and early adopters to attention based strategies and platforms. With that said over the past year they’ve become dominant players in executing Tiktok influencer marketing campaigns for record labels and artists. Their services include direction, campaign management, content strategy, content cre...
Dominating TikTok for Musicians with Creed Media co-founder Timothy Collins
May 28, 2020 11:00 - 1 hour - 59.9 MBToday on the Music Business Podcast, we invite Creed Media co-founder Timothy Collins. Creed Media is a full-service creative digital media Entertainment agency that prides itself on being innovative and early adopters to attention based strategies and platforms. With that said over the past year they’ve become dominant players in executing Tiktok influencer marketing campaigns for record labels and artists. Their services include direction, campaign management, content strategy, content cre...
Boosting Streams with Digital Ads with Head of Music at ToneDen Henry Parker
May 21, 2020 12:23 - 46 minutes - 42.8 MBToday on the Music Business Podcast, we invite the Head of Music at ToneDen, Henry Parker Reyes. Toneden is an automated social marketing that gives artists the power to reach and sell to the right audiences. Parker leads initiatives for artist managers, artists and record label marketing strategies and use of the ToneDen platform. He also manages artists Madeaux, Halogen, Popeska, and Paraleven. With us Parker gets very tactical as to how you can set up effective marketing campaigns to dri...
Producing J. Cole’s Dreamville and Travis Scott’s Astroworld Festivals with Claire Bogle, Co-Founder of ScoreMore
May 14, 2020 11:00 - 55 minutes - 64.1 MBToday on the Music Business Podcast, we invite ScoreMore Co-Founder Claire Bogle. Alongside Co-Founder Sascha Stone Guttfreund, ScoreMore quickly became a premiere promotion and booking agency, securing acts including J. Cole, Kendrick Lamar, and Wiz Khalifa for their first shows in Texas. In tandem with the success of these artists, ScoreMore would level up to put on their own music festival JMBLYA, along with J. Cole's Dreamville Music Festival, and Travis Scott’s ASTROWORLD festival. Wit...
Going Triple Platinum & Building a Dominant Mgmt & Marketing Team with Cinematic Music Group’s Hovain Hylton & Chris Herche
May 07, 2020 14:52 - 1 hour - 57.1 MBToday on the Music Business Podcast, we invite President of Management at Cinematic Music Group Hovain Hylton and Chief Marketing Officer Chris Herche. Hovain and Chris have decades of experience between the two, and join Sam and Jordan to discuss their careers, how they joined Cinematic, their relationship with Founder Jonny Shipes, breaking Flipp Dinero’s “Leave Me Alone”, which peaked at #1 on Urban Radio and #20 on the Billboard 200, and Luh Kel’s first single ever becoming a platinum re...
Establishing an International Brand, Record Label, & Management Company with LVRN Co-Founder and Head of Marketing & Brand Partnerships, Sean Famoso
April 30, 2020 10:00 - 1 hour - 55.9 MBOn this episode of the Music Business Podcast, we invite Love Renaissance (aka LVRN) Co-Founder and Head of Marketing and Brand Partnerships, Sean Famoso. Starting as a party promoter in Atlanta, Famoso found his way into music via his role as A&R at Ludacris’ Disturbing The Peace publishing arm before connecting with the other co-founders of LVRN in 2012. LVRN serves as a record label, management company, and provides creative services to a roster that includes 6LACK, Summer Walker, Boogie...
Breaking 6LACK & Summer Walker with Head of Marketing at LVRN, Sean Famoso
April 30, 2020 10:00 - 1 hour - 69.7 MBOn this episode of the Music Business Podcast, we invite Love Renaissance (aka LVRN) Co-Founder and Head of Marketing and Brand Partnerships, Sean Famoso. Starting as a party promoter in Atlanta, Famoso found his way into music via his role as A&R at Ludacris’ Disturbing The Peace publishing arm before connecting with the other co-founders of LVRN in 2012. LVRN serves as a record label, management company, and provides creative services to a roster that includes 6LACK, Summer Walker, Boogie...
Constructing Film, TV, and Premium Content for Artists with Senior VP of Creative Content and Development at Republic Records, Chris Blackwell
April 23, 2020 10:00 - 56 minutes - 65.2 MBIn this episode, we sit down with Chris Blackwell, the Senior VP of Creative Content and Development at Republic Records. In this role, Chris is responsible for pitching and creative development of original content to feature Republic's roster in film, television and premium platform projects. This roster includes Drake, Taylor Swift, Kid Cudi, Shawn Medes and many more. Outside of working with veteran artists, Chris places an emphasis on the unique opportunity that lies in creating compel...
Developing a Superstar, Label, & Management team with Wiz Khalifa's Manager and Taylor Gang Ent Co-Founder Will Dzombak
April 16, 2020 10:00 - 55 minutes - 63.2 MBIn this episode, we sit down with entrepreneur, manager, and Grammy-nominated producer Will Dzombak. Will is best known for being Wiz Khalifa’s longtime manager and co-founder of label and management company Taylor Gang Entertainment (Ty Dolla $ign, Juicy J, Chevy Woods, TM88, and more). In addition to Taylor Gang Ent, Will additionally runs management company The William Gerard Group (Wiz Khalifa, Stan Sono, Chelsea & Cole DeBoer, and Alexander King). In this episode, we discuss Will’s jou...
Navigating the Music Business during Quarantine with Cherie Hu
April 09, 2020 10:00 - 52 minutes - 60.6 MBIn this episode, we sit down with our first repeat guest on the podcast, Cherie Hu. Cherie is an an experienced music industry analytics, freelance writer and owner of the independent media ecosystem Water & Music. Cherie’s expertise in the music industry lies at the intersection of music and tech, of which she provides insight and updates via her newsletter and podcast. Outside of her own media properties, she’s been freelanced to write for publications including, Billboard, Forbes, Music B...
Genius’s Rob Markman on Creating Timeless Content & Stories
April 02, 2020 11:02 - 1 hour - 111 MBIn this episode of the podcast we sit down with Rob Markman, the VP of Content Strategy at Genius. There's no doubt Genius has positioned itself as one of the most relevant media companies in the hip-hop space. This stemmed from the success of their culturally moving content series including Verified, Deconstructed and the talk show Mark hosts, Behind the Record. Outside of interviewing artists and curating content for Genius, Mark is building a career as a rapper and recently released a new...
Genius’ Rob Markman on Creating Timeless Content & Stories
April 02, 2020 11:02 - 1 hour - 111 MBIn this episode of the podcast we sit down with Rob Markman, the VP of Content Strategy at Genius. There's no doubt Genius has positioned itself as one of the most relevant media companies in the hip-hop space. This stemmed from the success of their culturally moving content series including Verified, Deconstructed and the talk show Mark hosts, Behind the Record. Outside of interviewing artists and curating content for Genius, Mark is building a career as a rapper and recently released a new...
Building a Digital First Record Label with Chillhop Founder Bas Van Leeuwen
March 26, 2020 10:00 - 51 minutes - 97.4 MBIn this episode of the podcast we sit down with Bas van Leeuwen Founder CEO at Chillhop Music, the leading platform and label in lofi hip hop and jazzy hip hop. Bas started this endeavor with a blog that quickly turned into a thriving Youtube and Playlist curation channels. While doing so Bas created close ties with artists in the scene and eventually decided to build out a record label. In this episode we discuss… What were the key elements of growing a Youtube and playlist curation chann...
GaryVee’s Artist Relations & Music Strategy Lead, Mike Boyd, on Networking, Providing Value and Diversifying Your Career
March 19, 2020 10:00 - 1 hour - 85 MBIn this episode of the podcast we sit down with Mike Boyd, Artist Relations Manager and Music Strategist for Gary Vaynerchuck and Vaynermedia. Having developed a progressive ear in music Boyd has played a vital role in bringing the biggest names in the industry into the Vaynermedia office to chop it up with Garyvee. Boyd’s role also involves brokering partnerships between artists and Vaynermedia's extensive list of clients. For the past six years he's also been a co-manager for Atlanta based...
Building A Team and Nurturing Creative Workflow with Yeasayer’s Anand Wilder
March 12, 2020 11:00 - 1 hour - 71 MBIn this episode of the podcast, we sit down with Anand Wilder, founding member of Brooklyn-based experimental rock band Yeasayer. Formed in 2006, after a long run of critically acclaimed music and world tours, the band decided to call it quits at the end of 2019. In this episode we discuss… The group’s formation How to build your team and internally nurture your relationships Achieving longevity as a band Building a creative synergy between bandmates As always never hesitate to leave ...
Developing GIPHY into an Industry Standard with Director of Partnerships Danny Chang
March 05, 2020 11:00 - 49 minutes - 56.9 MBIn this episode of the podcast, we sit down with Director of Partnerships at GIPHY Danny Chang. In his role Danny works with the biggest entertainment and technical partners to bring the world's most popular GIFs to the 700 million people who see a GIF every single day. Prior to GIPHY Danny was a mobile developer evangelist at tumblr and digital advertising manager at The Orchard. In this episode we discuss… - Creative executions using Gifs in Music campaigns - Building relationships wit...
Building Massive Traction in Asia with East Goes Global founder Andrew Spalter
March 03, 2020 16:15 - 56 minutes - 51.3 MBIn this episode of the podcast, we sit down with Andrew Spalter Founder of East Goes Global, the premier social media management company creating, managing, and developing client’s digital presence in the Chinese Market. Andrew has worked with the likes of Will Smith, Carly Rae Jepsen, DJ Snake, Yungblud and Clairo to help them tap into an audience of millions. In this episode we discuss… What are general marketing principles he applies to building a fanbase in Asia What are a few ke...
The Marketing Strategies Behind Travis Scott, Future, Mariah Carey and more with Lisa Kasha, VP of Integrated Marketing at Epic Records
February 20, 2020 11:00 - 54 minutes - 62.7 MBIn this episode of the podcast, we sit down with Lisa Kasha Vice President of Integrated Marketing and Digital at Epic Records. Lisa is a savvy, accomplished digital marketing executive with extensive experience overseeing digital project management, partner development, account management, and marketing management at Epic Records. Lisa lead digital for Travis Scott’s album ASTROWORLD which was the 2nd highest debut album in 2018 on the Billboard 200 chart. She has also worked on campaigns f...
How to Promote your Music and Grow a Fanbase with Red Light Management Marketing and Product Manager, Justin De Marco
February 13, 2020 11:00 - 59 minutes - 68.2 MBIn this episode of the podcast, we sit down with Justin De Marco the Marketing and Product manager at Red Light Management. Justin is a part of an in house marketing team that offers content and digital marketing services to their amazing. Red Light Management is one of the world’s most dominant management companies. Their roster includes notable acts including Dave Matthews Band, ODESZA, Duke Dumont, Lionel Richie and many more. In this episode we discuss… Creating content to build a fan ...
Diplo’s Head of Digital Strategy and Benchmob Founder Jahan Karimaghayi on Winning the Internet
February 06, 2020 11:00 - 1 hour - 114 MBIn this episode of the podcast, we sit down with Jahan Karimaghayi, Founder at Benchmob. Benchmob offers digital and creative strategy to management teams, brands and artists including Diplo, Major Lazer, Flume, Dillon Francis and more. Jahan and his team have been involved in campaigns such as the infamous Diplo hacking the Jonas Brothers Instagram account as a part of the release of their single Lonely. In this episode we discuss… Creating cultural moments online Building a social st...
Building a Successful Management Team and Record Label with EQT Co-Founder Henny Yegezu
January 30, 2020 12:00 - 1 hour - 73.8 MBIn this episode of the podcast, we sit down with Henny Yegezu, co-founder of EQT and EQT Recordings. Henny’s career in the music industry began as a promoter in the DMV area. This included putting on shows in the D.C. area that were first time market plays for artists like Mac Miller, Big Sean, Curren$y and more, dating back to 2010. After developing a concert promotion brand in the market, he developed a relationship with artists in the local scene. Consequently, he opened a studio, which b...
SoundCloud Events & Activations Manager Evan Bethea on Building Community
January 23, 2020 12:00 - 45 minutes - 52.4 MBIn this episode of the podcast we sit down with Evan Bethea Events & Activations Manager at SoundCloud. Evan has an extensive career in all things digital marketing, content and live event activations. Evan ventured into the agency world as a Digital Marketing Coordinator at Sean “Diddy” Combs’ Blue Flame Agency. During his time working for Puff, Evan was influential in growing the Ciroc brand, from managing the website, to media relations for product launches and running community managemen...
Breaking Talent with Andrew Keller, Founder of We Few Group
January 16, 2020 12:00 - 1 hour - 70.8 MBIn this episode of the podcast we sit down with We Few Group founder Andrew Keller. We Few Group manages Rence, Samica, and Kings while also working on brand partnership ventures. This came after an extensive career at a few notable major labels. Beginning with a 13 year run starting all the way from a high school A&R scout internship position with Columbia records. During this time he was a part of a part of signing and managing artists including, Dillion Francis, Krewella, St lucia and mor...
Creating Content that Wins with NOX Co-Founder/Creative Director, Matthew Ligotti
January 09, 2020 12:00 - 1 hour - 112 MBIn this episode of the podcast we sit down with NOX Media co-founder Matthew Ligotti. Born and raised in New York, Matt has been creating dynamic visual content for over a decade. Starting with music videos, he received millions of views on his work. He expanded into the commercial space working with brands such as Budweiser, GE and Sour Patch Kids. He formerly worked as the Sr. Videographer for Gary Vaynerchuk’s agency, VaynerMedia, traveling the world creating content for multiple clients ...
Championing Artist and DJ Dreams with Black Coffee, BLOND:ISH and Virgil Abloh’s music Manager Lionel Marciano
December 19, 2019 12:00 - 1 hour - 132 MBIn this episode, we sit down with Lionel Marciano, artist manager for Black Coffee, Virgil Abloh, Blondish, and a variety of other House DJs. Lionel started his career in the music industry as a talent buyer, promoter, sound engineer, agent, label owner and a record digger. Today he is walking us through his journey and sharing with us his soul and a bit of his craft and vision. In this episode we discuss... -The value of artists who take the time to have clear visualizations of th...
Championing Artist and DJ Dreams with Black Coffee, BLOND:ISH and Virgil Abloh’s Music Manager Lionel Marciano
December 19, 2019 12:00 - 1 hour - 132 MBIn this episode, we sit down with Lionel Marciano, artist manager for Black Coffee, Virgil Abloh, Blondish, and a variety of other House DJs. Lionel started his career in the music industry as a talent buyer, promoter, sound engineer, agent, label owner and a record digger. Today he is walking us through his journey and sharing with us his soul and a bit of his craft and vision. In this episode we discuss... -The value of artists who take the time to have clear visualizations of th...
Creating an Emotional Connection with Fans ft. Nate Auerbach, Co-Founder of Versus Creative
December 12, 2019 13:50 - 53 minutes - 61.1 MBIn this episode we sit down with Nate Auerbach co-founder of Versus Creative, a marketing strategy firm that specializes in digital and social strategy, content partnerships, and experiential marketing. Nate and the firm work with clients from artists, music festivals, technology platforms and brands including. Coachella, Stagecoach, Tyler The Creator's Camp Flog Gnaw, Vampire Weekend and the George Harrison estate. Nate started in the industry as a tour manager before transitioning into a m...
Creating an Emotional Connection with Fans ft. Nate Auerbach, Partner at Versus Creative
December 12, 2019 13:50 - 53 minutes - 61.1 MBIn this episode we sit down with Nate Auerbach partner at Versus Creative, a marketing strategy firm that specializes in digital and social strategy, content partnerships, and experiential marketing. Nate and the firm work with clients from artists, music festivals, technology platforms and brands including. Coachella, Stagecoach, Tyler The Creator's Camp Flog Gnaw, Vampire Weekend and the George Harrison estate. Nate started in the industry as a tour manager before transitioning into a mark...
Host Chat #3: Breaking into the Music Industry and Building Out our Community AMA
December 05, 2019 12:00 - 24 minutes - 28 MBHost Chat 3: Breaking into the Music Industry and building out our community In this episode we bring you another installment of our host chat series. In this series co-hosts Sam Hysell and Jordan Williams chat about current events in the music industry and answer questions from listeners. In this episode we discuss… Why we decided to create the Music Business Podcast What's the most rewarding part of our careers in the music industry How to get taken seriously when starting your care...
Unlocking Revenue Beyond Streaming & Touring with Alix Kram, Warner Music Group VP/Head of Global Retail & Licensing/Consumer Products
November 28, 2019 12:00 - 53 minutes - 61.2 MBIn this episode, we sit down with Alix Kram the VP/Head of Global Retail & Licensing/Consumer Products at Warner Music Group. She has developed and implemented global consumer products, branding, marketing, partnership collaboration, and retail strategies for WEA's portfolio of 360 artists such as the Grateful Dead, Wiz Khalifa, Logic, Twenty One Pilots, The Monkees, Frank Sinatra, Blake Shelton, and art collectives such as Family Dog. In this episode we discuss… Her process for identifyi...
Championing Artist Dreams with Black Coffee and Virgil Alboh’s music Manager Lionel Marciano
November 21, 2019 12:00 - 1 hour - 133 MBIn this episode, we sit down with Lionel Marciano artist manager for Black Coffee, Virgil Abloh, Blondish, and a variety of other House DJs. Lionel started his career in the music industry as a promoter and talent buyer for a well-renowned club in Paris. Over ten years ago this is where he booked Black Coffee for one of his first international shows. Today the South African DJ and producer is booked at some of the world’s largest venues, music festivals and has one of the hottest residencies...
Disrupting Culture with Talent, Brands and Diddy with Jordan Stern, Co-Founder Grey Space Group
November 14, 2019 12:30 - 1 hour - 122 MBIn this episode, we sit down with Grey Space Group Co-Founder Jordan Stern. GSG is an entertainment media company focused on brand consulting, talent management and venture investing, with the goal of stimulating and contributing to popular culture. GSG has worked on projects with notable artists and producers including Juice Wrld, DaBaby, and Murda Beatz. Prior to co-founding this venture, Jordan developed an expansive understanding of the Music Industry during a five-year grind with none o...
Achieving Longevity in the Music Industry with Jason Jordan
October 31, 2019 13:09 - 1 hour - 72.7 MBIn this episode, we sit down with industry veteran Jason Jordan. Jason’s career started at the age of 12 years old co-founding the legendary hardcore and punk rock label Watermark Records and his own boutique music publishing company. Earthprogram Music. Over the course of 30 years his career has ranged from, A&R Director at Columbia Record, VP A&R Hollywood Records/Disney Music Group, President of Imagem Music Publishing, and in 2016 Republic Records/Universal Music Group as Senior Vice Pre...
Inside the Mind of a Talent Buyer with Charles Meyer, LiveStyle Talent Buyer
October 24, 2019 11:00 - 53 minutes - 61.4 MBIn this episode, we sit down with Charles Meyer Talent Buyer at LiveStyle. The company is one of the world’s largest music event producers. They produce the events you know and love like Electric Zoo, Friendship, MadeEvent, All My Friends, and many more. Outside of his talent buying responsibilities under stage name Charles Meyer, is also a DJ & producer. In this episode we discuss… What factors go into a talent buyer’s decision to book artists. How artists should approach proactive ou...