Lessons of a Lashpreneur artwork

Lessons of a Lashpreneur

290 episodes - English - Latest episode: 6 days ago - ★★★★★ - 164 ratings

Hello My Fellow Lashpreneurs!

- Are you toying with whether you should venture out on your own to start your very own lash business?

- Have you been an independent contractor or room renter for a while, but stumped on how to build a larger clientele...or even better, one that's willing to pay full price?

- Have you booked yourself solid with an amazing clientele and are overworked, exhausted and frustrated that you have no life outside of lashing?

- Are you sick of Groupon clients?

- Are you tired of working harder and not smarter?

- Are you an accidental business owner and are clueless about the ins and outs of running a business?

If you said "YES!" to any of those questions, then you have come to the right place my friend! The Lashpreneur is for those of you looking for answers, guidance and practical tips that you can implement into your lash business TODAY to START, BUILD, and GROW a thriving Lash Business on your own terms!

Also check out https://www.thelashpreneur.com for all sorts of lash biz golden nuggets and how we can work together to take your lash biz to the next level!

I welcome and congratulate you on taking the first step towards stepping into your badass business self!

Have a good one!

Tara

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Episodes

What Does a MILLION Dollar Lash Biz Look Like? You’re Gonna Want to Meet Rose Meza

June 08, 2022 07:00 - 46 minutes - 42.4 MB

I got a DM yesterday asking- IS MOMENTUM MASTERMIND A GOOD FIT FOR THOSE WHO HAVE ALREADY STARTED BUILDING OUT A TEAM? On today’s episode, I’d like to introduce you to Mastermind Member, Rose Meza, of Sugar Blossom Lashes. When Rose joined this program 6 months ago - she already had two locations and a team of 14 with sales of OVER HALF A MILLION in annual revenue. Rose has now built out a team of 20 (and growing!) and is projected to do $1.2 million in annual revenue this year 🤩🤩🤩 Rose ...

1099s vs W-2 Employees - How to Set Up Your Business for PREDICTABLE and LEGAL Growth + Stability with Momentum Mastermind Member Tiffany Federico

June 06, 2022 07:00 - 23 minutes - 42.9 MB

On today’s episode, I spoke with Momentum Mastermind Member Tiffany Federico, of Bright Eyes Beauty Bar. Prior to the pandemic, Tiffany got pregnant, and found herself in need of hiring an employee to cover for her FAST.  She quickly realized that it wouldn’t be as simple as she thought-there are a lot of legalities and responsibilities that come with building out a team. Now I’m not unrealistic - I know that it is COMMON in our industry to hire women as 1099 Independent Contractors - th...

Nightmare Employees and Sky High Salon Rent - How Lauren Overcame a Business Owner’s Worst Nightmare with the Momentum Mastermind Program

June 03, 2022 07:00 - 35 minutes - 64.4 MB

On today’s episode Lauren talks about her experience with her first employee who-within a couple weeks-was already stealing lashes and taking clients at home behind her back!  Lauren says, “So I would say every time I listened to any  free content out there on building a team-I was making EVERY SINGLE MISTAKE that someone who had gone through it before me was making and so I was like, I need to get help. I really need help.” Lauren was under a lot of pressure because when she first sta...

From 1 Employee to Fully Out of the Treatment Room - Team Building Success with Momentum Mastermind Member Victoria Parrish

May 30, 2022 07:00 - 23 minutes - 43.6 MB

On today’s episode, I talk with Victoria Parrish who was essentially my “test subject” when it came to creating the Momentum Mastermind program.  She experienced such significant growth in just a few short months of working through the curriculum and I knew that there were more beauty business owners who could benefit from the same training. Victoria started lashing about six years ago and always knew she wanted to grow, to have a team of ladies who had the same vision as her. She was alwa...

The Pitfall of Hiring Someone Who’s “Just Like You” with Momentum Mastermind Member Erica Hjelmaa

May 27, 2022 07:00 - 19 minutes - 34.9 MB

On today’s episode, I talk with  Erica Hjelmaa about her experience going through the Momentum Mastermind program. Prior to the pandemic, Erica had one employee. Once her business was able to re-open, her employee- who was on a commission based salary- was asking for a raise. Erica didn't really know how to go forward with paying her more without it cutting into her profits.  When she received an email about Momentum Mastermind, she felt like it was perfect timing because it was exactly what ...

From Having No Direction to a Business Structure that WORKS with Momentum Mastermind Member Farideh Fahoul

May 23, 2022 07:00 - 26 minutes - 49.1 MB

Farideh has been a member of the Momentum Mastermind since we started in January. She was doing well as a solo artist, but when she expanded she didn't have a business structure of how things worked. She knew she didn’t want to go the route of DIY-ing her business and trying to Google everything on her own because that was too cluttered and overwhelming. On today’s episode she gives an overview of what the mastermind is from her perspective and experience, how her mindset has shifted since...

5 Things to Know Before Hiring Your First Team Member

May 16, 2022 07:00 - 38 minutes - 70.6 MB

There is this illusion that once you get fully booked, then you hire a warm body to come in there and help with your overflow. And eventually, someday, out in the future, you might be able to work less and still have the business be making money. When it comes to hiring a team member, there are questions that I get asked consistently- many of those come from lash business owners who have already hired team members and are now discovering steps that they may not have been aware of or just did...

Coaching Corner: How to Stay Motivated Long Term While Running Your Business with Ashley Lopez Part 2

May 09, 2022 07:00 - 24 minutes - 44.3 MB

In Part 2 of this two-part Coaching Corner episode with Ashley Lopez, we talk about the importance of improving the structure of your business and setting financial goals that will keep you motivated long term. Missed Part 1? Check it out HERE Talking with an accountant is a great place to start to understand the financials, I think it's also going to work better for you to start to look at your business as a BUSINESS and get yourself on payroll and get structure in your business. If you'...

Coaching Corner: Finding the Balance Between Business and Family with Ashley Lopez Part 1

May 02, 2022 07:00 - 40 minutes - 74.6 MB

In Part 1 of this 2-part Coaching Corner Episode, I talk to lash business owner Ashley Lopez about finding balance between working on her business and spending time with her husband and kids. Ashley is from Galloway, New Jersey and prior to opening her lash business in December 2018, she was in the corporate world. The corporate world was not very friendly with kids. Since she had a cosmetology license she thought, “What can I do with this to have a more flexible schedule, be with my kids,...

Lash Biz FAQ - Should you offer a membership/subscription for your services?

April 25, 2022 07:00 - 19 minutes - 27.4 MB

Recently a long time student of mine asked "I want to offer a monthly subscription for my clients so I get paid on the 1st of the month. I'm thinking of including 2 services in their payment, with perks of getting first dibs on appointments - and offering the services at a discounted rate. This would help my clients save money and help me manage my time and money AND create a secure income. I think this would give me more consistency in my business - what do you think?" As someone who has ...

Imposter Syndrome

April 11, 2022 07:00 - 23 minutes - 42.5 MB

I have just returned from an incredible trip to Medellin, Colombia where I spoke at a lash conference for latin american lash and brow artists!   There were so many powerful moments for me over this trip that I’m incredibly grateful for - that the Tara of 2-3 years ago wouldn’t have had the capacity to even recognize were big moments for me in my journey as The Lashpreneur.   As I was speaking at this conference, the idea of imposter syndrome came up for me because I had this moment ...

Coaching Corner: How Your Self-Worth Affects the Success of Your Business with podcast listener Tori Miller Part 2

April 04, 2022 07:00 - 19 minutes - 34.9 MB

In Part 2 of this Coaching Corner episode, I answer Tori’s question about how she can find the time to go to therapy and do the necessary work on herself to improve how she shows up in her business.  My recommendation for Tori to find more time for herself and her business is to drop some of the clients she’s taking.  There is a formula (which I share in this episode) for how to drop clients and create more time to work on your business-while making the SAME amount of money. I show Tori ho...

Coaching Corner: How Your Self-Worth Affects the Success of Your Business with podcast listener Tori Miller Part 1

March 28, 2022 07:00 - 39 minutes - 72.1 MB

In this new Coaching Corner episode, I talk with Tori Miller who owns a sugaring business in Las Vegas, NV. In Part 1 of this 2-part series, I take her through what I call domino belief coaching. That’s where we're going to get clarity on why she keeps overbooking herself despite her declining health and exhaustion-and it will start to make sense how it affects how she shows up in other areas of her business and life as well. Tori says: “I live in Las Vegas, Nevada.  I am now four years into...

Coaching Corner: How to Juggle Business and Life as a Single Mom with Podcast Listener Shyrome Hardmon Part 2

March 21, 2022 07:00 - 30 minutes - 55.4 MB

On Part 2 of my coaching call with Shyrome, we talk about marketing her business and where she’s stuck in a rut and needs a little guidance. Shyrome shares: “I know sometimes I get distracted by everything that's going on on my Instagram, and I'm looking at everybody else, and I'm feeling like I need to be at a certain speed. And so I decided to go in and unfollow people. I did hear that from your podcast a while ago. And I just never got to it.” Trying to copy and paste another lash art...

Coaching Corner: How to Juggle Business and Life as a Single Mom with Podcast Listener Shyrome Hardmon Part 1

March 14, 2022 07:00 - 23 minutes - 42.3 MB

Podcast Listener, Shyrome Hardmon applied to be a guest on this Coaching Corner episode. Shyrom wrote in saying: “In 2020 I was pregnant with my 2nd child and literally had no motivation or energy to do anything. The time was also horrible because of covid and I didn't feel safe doing lashes. I kinda lost myself after. September 2020 I had my child, and it was hard getting back to business so I took it easy and started beauty school Jan 2021 which was online so it worked out for me. I just g...

The Do’s and Don’ts of Discounts

March 07, 2022 08:00 - 22 minutes - 40.7 MB

On today’s episode, I’m diving into the do’s and don’ts of discounting your services. Discounting should not be used as a strategy to  compete on price - cause that’s a losing game. If you’re priced “too high” for someone - chances are they’re not the type of clientele you want to be attracting into your business for long term growth and stability. BUT there can be a lot of ways in which discounting is an effective marketing strategy to increase new clients coming into your business. In th...

Your Business is NOT Your Baby - Identifying an Unhealthy Codependency with Your Business

February 28, 2022 08:00 - 26 minutes - 49.2 MB

YOUR BUSINESS IS NOT YOUR BABY - if you've ever said or thought the phrase "my business is my baby" - there's a strong chance you've got an unhealthy codependent relationship with your business. In this episode I share… … the ways in which this unhealthy codependency shows up in beauty businesses … what a healthy relationship with your business looks like …and how to detach your feelings of worth from your business so you can make decisions based on the BUSINESS'S needs, not YOUR unmet...

Coaching Corner - Getting Clear on your Marketing Process and Checking Your Ego at the Door with Podcast Listener Lilly Moore

February 21, 2022 08:00 - 59 minutes - 109 MB

Podcast Listener, Lilly Moore of San Diego, applied to be a guest on this Coaching Corner episode. Lilly wrote in asking for help to get more clients, shared she was having retention issues, and struggled to get clients who reached out via dm/text/email only to have them stop responding once she shared her prices. Sound familiar? In today’s episode, I help Lilly get clarity on what her current sales and marketing process is and where there’s room for improving her process to get closer to ...

Lessons Learned 1 Year After Shutting My Business Down

February 14, 2022 08:00 - 24 minutes - 44 MB

February 8, 2021 - I closed down the Lashpreneur and walked away from the business and the community I spent 5 years building. 1 year later - I have had some of the most transformational learning lessons from that rock bottom point that have shaped me into a woman I'm pretty damn proud of today. In this episode I’m sharing my top 3 greatest lessons learned from shutting down my business that I hope will serve you if you ever find yourself struggling in business or in life. I also want ...

The Money Mindset Episode You Have to Hear

February 07, 2022 08:00 - 22 minutes - 41.7 MB

On today’s episode, I’m diving deep on money mindset and how the most toxic phrase thrown around in our industry is useless to help you grow your business and adjust prices. That phrase is “Charge your worth.” What does that even mean?!?! This episode shares some actionable steps to identify a profitable price point for your business. I share how you can reframe the meaning money has in your life, how to reassign looking at money through the lens of what’s possible as opposed to your curre...

Business Beyond the Chair with Kayla Hertz of Educated Artistry

January 31, 2022 08:00 - 53 minutes - 97.1 MB

On this week’s episode - I’ve collaborated with a fellow lash podcaster, Kayla Hertz of Educated Artistry podcast! Kayla and I connected on Instagram recently and started talking about what we’re noticing in the industry by way of what to do once you’re fully booked. We have both seen and even experienced first hand that the traditional lash artist career path is start a business, become fully booked, then hire a team, become an educator and/or start a product line. Sound familiar?   Of cou...

Must Know Updates to Venmo and How to Find an Accountant with Michelle Cook of Small Business CPAs

January 24, 2022 08:00 - 29 minutes - 54.6 MB

Let’s talk accounting and payment processors! A recent Venmo change has some beauty pros freaking out about monies earned from Venmo transactions now being reported to the IRS by Venmo if more than $600 is processed using Venmo. To help you get clarity on what this actually means for your business if Venmo is one of the payment processors you’re using in your business as well as understanding must have accounting processes for your 2022 - I brought on a new friend of mine, Michelle Cook of @...

Copy My WINNING Reels/TikTok Formula

January 17, 2022 07:55 - 23 minutes - 32 MB

Recently I created a Reel based on 4 factors to see if I could get it to outperform any other reel I did - and it worked! So in today's episode I'm going to share that formula with you for you to create your own reels that can increase reach and engagement with your audience. First - my perspective on REELS and social media in general. If you think I enjoy or crave or am super motivated to shake my tail feathers in public to 30,000+ potential people... HA you have me pegged wrong friends. ...

Coaching Corner - How to Get Started in Business as a New Lash Artist with Listener Sarah Anderson

January 10, 2022 08:00 - 45 minutes - 84 MB

On today’s episode, I invite one of our podcast listeners, Sarah Anderson, on to the podcast for some coaching around how to get started in business as a new lash artist! Here’s some highlights from this Coaching Corner episode: [3:50] - Working with the end in mind [7:21] - Defining Success and how to get clear on what you’re working towards [9:47] - What is it Sarah is working towards as she struggles to get clarity on WHY she wants a business [12:52] - We define what Sarah’s Highes...

THIS is How to Create a Goal Worth Working Towards!

January 03, 2022 08:00 - 23 minutes - 42.8 MB

On today’s episode, I share the thoughts, beliefs and actions that get in the way of most business owners when it comes to goal planning.  Goal planning and resolutions are usually junk. People rarely achieve what they set out to do because they set themselves up for failure. It’s not the big dreams and goals aren’t possible for them - it’s usually a few key steps to achieving those goals that they’ve skipped over. The missteps in goal planning that I see Lashpreneurs making regularly ar...

How I Show Up On Social Media - Even When I’m Feeling Insecure

December 17, 2021 08:00 - 19 minutes - 26.3 MB

On today’s episode, I’m sharing an Instagram live chat I did a couple months back based on a conversation I had with a potential coaching client where she made the statement “I don’t think I could do what you do when it comes to being on video.” And ya know - I wonder… how many of you are thinking this same thing? Like specifically - those of you who listen to the podcast - I mean we’re hanging out every single week, so you know me pretty darn well. Cause ya know - those Instagrammers - t...

Problem Clients and Policies

December 10, 2021 08:00 - 33 minutes - 62.1 MB

On today’s episode, I’m sharing with you just how to handle the 3 most common client issues that happen in your business and how you can enforce policies effectively with less worry about being the “bad guy”. Those 3 issues are  Last Minute Cancellations due to emergency or unforeseen circumstances Fill when it really should be a full set “just do what you can” situation Refund requests And I’ll share with you the policy you should have in place that addresses each issue, how to impl...

Coaching Corner - Getting Your Team Up to Your Standards So You Can Hand Off Clients with Emily Moore of EBM Lash Bar

December 03, 2021 07:58 - 38 minutes - 53.3 MB

On today’s episode of Coaching Corner - I’m bringing on listener Emily Moore of EBM Lash Bar of Indianapolis Indiana. Emily wanted some coaching on the podcast specifically about how to manage her team. She wrote in saying: I need help with Onboarding and training valuable employees, and making each lash artists work similar so that we can proudly say that all of our clients can see anyone here. Trying to copy and paste 'me', and let clients know that the other lash artists are just as great...

This Holiday Marketing Strategy is GENIUS!

November 26, 2021 08:00 - 11 minutes - 20.7 MB

Today’s a quick episode so you can enjoy your holiday weekend with loved ones - but I wanted to tell you to NOT compete with Black Friday deals and INSTEAD I share with you the strategy I shared with my coaching clients and students that has them carrying their holiday demand over to the January and February slump! This is a quick - yet juicy episode that will change how you market during the holiday season forever! And if you want to get your hands on that holiday promotions planner I men...

Why 50% Commission is Bad for Business and Other Team Building Tips

November 19, 2021 07:55 - 34 minutes - 63 MB

On today’s episode, I’m sharing with you an Instagram live I did in response to a salon owner who was struggling to find any decent talent for less than 50% commission and I also share WHY 50% commission is detrimental to the long term success of your business. If you have a team or you’ve ever considered building out a team to work under you - this episode is a must-listen! If you’re interested in joining the Momentum Mastermind where I will coach you and a small group of fellow salon o...

How to Hire a Social Media Manager with KNS Studios' Kileigh Scott

November 12, 2021 08:00 - 21 minutes - 38.9 MB

Love it, like it or absolutely despise it - it’s hard to ignore the power that social media has to grow your business! I find that the primary reason most Lashpreneurs hate social media is two fold: 1). They don’t know how to utilize the platform to get clients - thus they spend a lot of time creating content that never gets seen, engaged with and ultimately never drives any new clients into their business so it feels like a waste of time and energy  2). They blur the line of using socia...

The Next Level Beyond Fully Booked With Claudia Sternquist of Your Beauty Financial Friend

November 05, 2021 06:53 - 26 minutes - 47.7 MB

Have you noticed that it seems like the typical “LASH ARTIST CAREER PATH” is: Step 1: Work for someone else - realize they have no idea how to run a business and think you can do it better Step 2: Open up your own business only to realize you have no idea on how to run a business and you panic Step 3: Hustle your a$$ off to build a clientele and become fully booked only to then realize that you can’t make any more money cause you have zero time to get new clients in Step 4: Start the...

Coaching Corner on Figuring Out What’s Next in Your Career With Hailey Barber of FACEShealthyskinandlashes

October 29, 2021 07:00 - 40 minutes - 73.8 MB

On today’s episode, we’ve got another podcast listener coming on for our Coaching Corner segment - where one lucky podcast listener comes on to ask their lash biz question and gets coached by me to help them plan out the next moves in their business! Today’s Coaching Corner guest is Hailey Barber of FACES - Healthy Skin and Lashes of Gillette, WY and she asked: “I need help with transitioning from being a solo lash artist. I love lashing but I’m ready to find out what’s next for me. I’ve...

How 2 Women Sold their Lashbiz for 7-figures

October 15, 2021 07:00 - 33 minutes - 60.6 MB

In today’s episode I’m interviewing two incredible women who founded Lash Bee Pro and who I credit to being the ones who breathed life back into the Lashpreneur because they reached out to me about a week after I announced I was stepping away from The Lashpreneur and wanted to discuss acquiring the business. Erin Soletski and Anjali Bhatia are the Co-founders of Lash Bee Pro - whose mission is to empower lash artists to succeed both as artists and as professionals through superior products...

From Maternity Leave to Fully Booked in TWO MONTHS with Lashpreneur LEGEND - Ashley Higgins

October 01, 2021 07:00 - 28 minutes - 51.7 MB

On today’s episode, I am bringing on one of my students from The Lashpreneur Society to share her journey from maternity leave to fully booked in two months. When Ashley shared her win inside of our Facebook community - I knew her journey - would be relatable and valuable to both the working mom listeners and to any women listening who wants to become a mom someday but fears what would happen to her business and her livelihood if she did.  Ashley does not hold back in sharing the fears she...

The Best Thing I've Ever Learned To Do for Myself

September 17, 2021 06:55 - 27 minutes - 50.5 MB

In my journey to becoming a business coach and from taking courses and working under mentors and coaches myself, I have learned some powerful tools that have helped to grow multiple businesses AND weather some of life’s craziest and most devastating experiences. I wanted to share with you some mindset hacks and strategies that you too can start to implement into your business and your life that will really help set you free. What I share in this week’s episode helps me overcome paralyzing ...

The Pros & Cons of Being an Educator & Distributor with Brigette Doherty of Lash Box LA - Australia

September 03, 2021 07:00 - 45 minutes - 82.8 MB

On today’s episode, I’m bringing on my friend, Brigette Doherty of Lash Box LA Australia to share her take on the Pros and Cons of being an Educator and Distributor for a major lash brand - LashboxLA. Brigette Doherty, the Director and National Master Educator with LashBoxLA Australia. With over 13 years industry experience, Brigette loves Delivering the latest in innovation and information in the lash industry, and specializes in education centered around offering your clients density wit...

COACHING CORNER with listener Zoe Yip (Part 2)

August 20, 2021 07:00 - 27 minutes - 50.4 MB

Zoe Yip Coaching Question: I am the most expensive in my area and I’m hardly getting any clients through my door. I feel like my prices are the main reason why I’m not getting any clients but I don’t want to reduce my price as I don’t feel like my price is unreasonable.  I actively post on Instagram and always try to include educational and engaging posts to attract my clients but I’m still finding that it’s not working.  So I’m running out of ideas and also MONEY to keep this business...

COACHING CORNER with listener Zoe Yip (Part 1)

August 13, 2021 07:00 - 20 minutes - 38.3 MB

Zoe Yip Coaching Question: I am the most expensive in my area and I’m hardly getting any clients through my door. I feel like my prices are the main reason why I’m not getting any clients but I don’t want to reduce my price as I don’t feel like my price is unreasonable.  I actively post on Instagram and always try to include educational and engaging posts to attract my clients but I’m still finding that it’s not working.  So I’m running out of ideas and also MONEY to keep this business...

Protecting Your A$$(ets) with Hairstylist turned Attorney - Reonna Green of SHEtrademarks

August 06, 2021 07:00 - 47 minutes - 87.4 MB

On today’s episode, I bring on a nail tech and hair stylist turned attorney, Reonna Green of SHE Trademarks. She gives some great tips on how to ensure you personally AND your business are legally protected, what to do if someone steals your photos or content online, the trademark process and why Trademarking is a valuable asset to your business and so much more! So i’m excited to have Reonna on the podcast! And because Reonna is an attorney - I do need to include a bit of a disclaimer for t...

You CAN Do This - A Motivational Episode

July 30, 2021 07:00 - 14 minutes - 26.4 MB

Entrepreneurship is NOT the easiest way to make money in this life - but it sure as heck is the most challenging and hopefully - rewarding choice you’ll make for yourself. Being a business owner and being the one fully responsible for the results and outcomes of not only your business - but your future - it’s a scary undertaking. It’s MEANT to challenge you! It’s MEANT to make you uncomfortable. It’s MEANT to feel difficult - because you’ve never done it before and you’re in a learning ...

Why I Can’t Stand Charging by Time

July 23, 2021 07:00 - 17 minutes - 32.6 MB

On today’s episode, I’m going on a rant that I REALLY want you to think thru… cause girlfriend - it is the most common way lash artists price their services and ALSO we don’t do common here on the Lessons of a Lashpreneur cause those Facebook groups that recommend doing this are the blind leading the blind. I’m going to share with you the ONE and ONLY reason why you should NOT price your services by time - and I would love to hear just how eye opening this episode is for you! Hit me up on ...

Mindset Matters in Business with Skin CEO Host Heather Terveen

July 16, 2021 07:00 - 40 minutes - 73.9 MB

Today’s guest, Heather Terveen, is sharing some step by steps of how to THINK DIFFERENTLY to get RESULTS in your business. She also shares her “Belief Diamond” which has helped her students overcome the anxiety, overwhelm, and paralysis they faced during the pandemic and how THRIVING business owners take control back of their minds to overcome the most challenging of obstacles and circumstances you may face in your entrepreneurial journey. Heather Terveen is a former licensed aesthetician ...

Content Creation in Less Time with Giuliana Evangelista of Gem Social Agency

July 09, 2021 04:00 - 45 minutes - 82.4 MB

On today’s episode, I’m bringing you a Social Media Manager for Beauty Service Businesses - yes - people like this DO exist! Giuliana Evangelista is the founder of Gem Social Agency and she helps beauty biz owners get their time back by taking over your social media marketing and branding. She supports her clients by helping them build their target audience, get clear on their brand voice, messaging, personality, and content so that you can use social media marketing to get clients in your...

Is 6-figures Realistic as a SOLO Beauty Business Owner?

July 02, 2021 07:00 - 27 minutes - 50.7 MB

I DESPISE those infographics that state you can make $144,000 a year doing lashes! Like - with an intense passion do I want to shake anyone who is being sold pure BS about making that kind of money. It's the biggest lie that someone is telling you because THEY WANT YOUR money - not cause they care about you making that amount of income. In today's episode... 👉let's talk about what's REALISTIC about what one can make in our industry (six figures is POSSIBLE... just not how these infogra...

This is Why Your Engagement Sucks

June 25, 2021 04:00 - 22 minutes - 40.8 MB

How can you make your business stand out against ALLLL that competition? In this episode I cover: 🌈What you may be doing that could actually be TURNING CLIENTS OFF from wanting to book with you 🌈Why the marketing strategies most new beauty business owners try is ineffective 🌈The Un-Common-Sense thing you SHOULD be doing to help you serve MORE clients (this is SUCH a game changer!!!) 🌈And how do you shift your marketing to start getting more clients NOW Want to join me in my FREE ...

Let's Solve Why You're Struggling to Get Clients

June 17, 2021 09:59 - 17 minutes - 31.6 MB

Are you freaking out about having enough clients to make ends meet or maybe you’re struggling to build a clientele? I know I don’t even need to ask if you’re marketing on social media, or asking for referrals or handing out business cards - cause my assumption if you’re reading this is - YOU ARE TRYING ALL THE BUSINESS-Y THINGS YOU KNOW TO DO! 01:54 - So what are the specific types of results a lash business owner like you needs to have to know your business is growing? 05:35 - What the...

I Fired Myself - Here's Why

June 11, 2021 04:01 - 54 minutes - 50.1 MB

On today’s episode I share the raw and the real about  What the heck happened that I walked away from a seemingly crazy successful business… What have I been doing these last 4.5 months and am I better for it… What happens now with The Lashpreneur… Thank you to the incredible and talented Britt Seva of www.brittseva.com and founder of www.ThriversSociety.com for interviewing me and making me feel comfortable to come back into the spotlight! If you or someone you know is struggling wi...

Best Of: A Raw Conversation About Mental Health

January 29, 2021 09:00 - 17 minutes - 19.8 MB

This week, I wanted to bring back an episode that is very near and dear to my heart. I recorded this when I was going through a very difficult time in my life and I wanted to share with you guys how I was able to cope with dealing with very severe mental health issues while running a business. Unfortunately, most of us will all struggle with our mental health at some point during our life, and coping with those struggles can be especially difficult as a business owner. I think that it's impo...

129: From Employee to Fully Booked in 12 Months - My Journey to Lash Biz Success

January 22, 2021 09:00 - 25 minutes - 23.3 MB

Over 100 episodes of The Lessons of a Lashpreneur and I am finally sharing my business journey of how I went from employee to fully booked within 12 months. Sounds too good to be true, right?  Although I was able to grow my business tremendously in just one year, as every successful entrepreneur will tell you, it definitely was not always easy. There are some crucial choices and decisions I made along the way that allowed me to grow and scale my business. In this episode I will share what ...