Lessons of a Lashpreneur artwork

Lessons of a Lashpreneur

290 episodes - English - Latest episode: 6 days ago - ★★★★★ - 164 ratings

Hello My Fellow Lashpreneurs!

- Are you toying with whether you should venture out on your own to start your very own lash business?

- Have you been an independent contractor or room renter for a while, but stumped on how to build a larger clientele...or even better, one that's willing to pay full price?

- Have you booked yourself solid with an amazing clientele and are overworked, exhausted and frustrated that you have no life outside of lashing?

- Are you sick of Groupon clients?

- Are you tired of working harder and not smarter?

- Are you an accidental business owner and are clueless about the ins and outs of running a business?

If you said "YES!" to any of those questions, then you have come to the right place my friend! The Lashpreneur is for those of you looking for answers, guidance and practical tips that you can implement into your lash business TODAY to START, BUILD, and GROW a thriving Lash Business on your own terms!

Also check out https://www.thelashpreneur.com for all sorts of lash biz golden nuggets and how we can work together to take your lash biz to the next level!

I welcome and congratulate you on taking the first step towards stepping into your badass business self!

Have a good one!

Tara

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Episodes

128: 3 Ways To Make More Money In Your Business This Year

January 15, 2021 08:00 - 15 minutes - 14.2 MB

2020 was undoubtedly a year of struggle for the beauty industry... But your business does not have to have the same fate in 2021! In fact - using these three tips, you can start to implement a plan in order to make more money in your business this year. In this episode, I will share my top three tips and tricks that I used to grow my lash business to from zero to 6 figures.  Additionally, we are having a contest exclusively for Lessons of a Lashpreneur show listeners! To enter for a chance...

127: How To Become a Facebook Ads Master Ft. Zach Spuckler

January 08, 2021 08:30 - 41 minutes - 37.8 MB

If you've ever been tempted one too many times by the "boost this post and reach XYZ amount of people" button on Facebook... this episode is for you! I'm so happy to have my friend and Facebook ads guru, Zach Spuckler, give us his best tips and tricks on how to run a successful and profitable facebook ad campaign. Just like anything else in marketing... you need to have strategy, intention, and most of all, a well thought out plan for your facebook ad campaign. Zach shares you how he was a...

126: How Do Customers Find You

December 18, 2020 08:00 - 15 minutes - 14.1 MB

Have you ever wondered how your customers find you? Or have you ever wondered what your potential customers find when they Google your business? I mean think about it... Have you ever paid for a service, or spent money on anything really, without doing some digging?  In order for someone to book with you and become a loyal client, the things that they find on the internet about you need to be positive, inviting, and clearly present the value of what you offer as a beauty service provider. ...

126: How Customers Find You

December 17, 2020 20:07 - 15 minutes - 14.1 MB

Have you ever wondered how your customers find you? Or have you ever wondered what your potential customers find when they Google your business? I mean think about it... Have you ever paid for a service, or spent money on anything really, without doing some digging?  In order for someone to book with you and become a loyal client, the things that they find on the internet about you need to be positive, inviting, and clearly present the value of what you offer as a beauty service provider. ...

125: How To Grow Your Instagram Account and Boost Engagement with Jamie Dana

December 11, 2020 08:00 - 28 minutes - 26.2 MB

As a business owner, social media marketing can be a huge asset to generate revenue and get new clients. But what are the best practices for Instagram? How can you use  Instagram in a way that actually creates results in your business? And I get it, Instagram has soooo many different options for content: stories, videos, feed posts, reels, oh my! So how do you know what REALLY works?  In this episode, I am so happy to have my friend Jamie Dana give you her top tips, tricks, and hacks on ...

124: Q&A Edition to your Lash Biz Questions

December 04, 2020 09:00 - 25 minutes - 23.3 MB

In this special edition of The Lessons of a Lashpreneur Show, I am answering the most burning biz questions from our very own audience! On today's episode I will be answering the following questions:  1) What makes a service outstanding? How do you get clients to come back? 2) Why am I not gaining any traction from my IG on getting booked, even worse touch up appointments or clients raving of my work. What am I missing? 3) How do I grow my business in a small town, where my previous sa...

123: How to Uplevel Your Client Experience on the Cheap

November 20, 2020 08:10 - 35 minutes - 32.5 MB

When it comes to having a successful lash business, your skill set is only half of the battle.  You could be the best lash artist west of the Mississippi, but if you don't have an excellent client experience that includes a clean, relaxing, and comfortable place for them to relax and unwind during the appointment, they are likely not going to want to invest their money into you as a lash artist. When clients are getting their lashes done, that is a treat for them. They are making an invest...

122: I Don't Want You To Know My Secret - But Here It Is! Meet my Coach James Wedmore

November 13, 2020 09:00 - 1 hour - 77.7 MB

On this week's podcast episode, I am joined by my business coach and mentor, James Wedmore! I am so beyond thrilled to have him on the podcast this week because he has played a major role in helping me get to where I am today. In today's episode we are diving into three major key points:  1) Beliefs vs Facts 2) Overcoming Fear & Scarcity 3) How to Get Unstuck When You Feel beat down I hope you enjoy listening to this episode as much as I enjoyed recording it! To find out more about J...

121: When To Hire - My Top 3 Tips

November 06, 2020 06:09 - 18 minutes - 16.5 MB

So picture this: You're ready to take the next step in your business. Maybe you're even fully booked - you just know that you're ready to grow and scale. And naturally you might think, I should hire a team! Get some team members to work under you, perhaps work less hours, maybe even take some weekends off. Sounds just fine an dandy right?  Yes, yes it does. But there are so many factors that you need to consider when you are even thinking about hiring on a team. In order to be able to hire...

121: When To Hire - My Top 3 Tips

November 06, 2020 06:09 - 18 minutes - 16.5 MB

So picture this: You're ready to take the next step in your business. Maybe you're even fully booked - you just know that you're ready to grow and scale. And naturally you might think, I should hire a team! Get some team members to work under you, perhaps work less hours, maybe even take some weekends off. Sounds just fine an dandy right?  Yes, yes it does. But there are so many factors that you need to consider when you are even thinking about hiring on a team. In order to be able to hire...

120: Getting Your Clients To Purchase Aftercare

October 30, 2020 08:00 - 23 minutes - 21.7 MB

Ahhh retention... Such a tricky tricky beast for us lash artists! The number one question I get asked from my students is: What is the best adhesive for stellar retention? I'll let you in on a little secret: There is no such thing as a "best adhesive." However, there is a  best METHOD that you can implement within your business to ensure that you get the most retention possible for your client. Retention is a two way street between artist and client, so the two of you must work together to g...

120: Getting Your Clients To Purchase Aftercare - This Is Savage But It Works!

October 30, 2020 08:00 - 23 minutes - 21.7 MB

Ahhh retention... Such a tricky tricky beast for us lash artists! The number one question I get asked from my students is: What is the best adhesive for stellar retention? I'll let you in on a little secret: There is no such thing as a "best adhesive." However, there is a  best METHOD that you can implement within your business to ensure that you get the most retention possible for your client. Retention is a two way street between artist and client, so the two of you must work together to g...

120: Getting Your Clients To Purchase Aftercare - This Is Savage But It Works!

October 30, 2020 08:00 - 23 minutes - 21.7 MB

Ahhh retention... Such a tricky tricky beast for us lash artists! The number one question I get asked from my students is: What is the best adhesive for stellar retention? I'll let you in on a little secret: There is no such thing as a "best adhesive." However, there is a  best METHOD that you can implement within your business to ensure that you get the most retention possible for your client. Retention is a two way street between artist and client, so the two of you must work together to g...

119: Preparing Your Business For The Holidays

October 23, 2020 08:00 - 13 minutes - 12.1 MB

It’s the most wonderful time of the year and I know like me, you may have been complaining about all the Christmas décor in the shops in September, but do you know what? Tis the season where our industry experiences the MOST demand and you need to get ready for it RIGHT NOW - especially since our holiday season might be looking a liiiittle different this year! (Thanks a lot 2020)  It is ESSENTIAL that you start to plan how you want your lash business to operate. You need to be strategicall...

118: From Struggling to Seven Figures

October 16, 2020 08:00 - 35 minutes - 32.7 MB

On this week's episode of The Lessons of a Lashpreneur Show, I am so honored to have my friends Karen Martiz of Lash Blvd. Karen was a single mom from South America, who had a dream of building a thriving beauty business in order to support her two children. Fast forward to today, and she has built her own in person lash business in addition to a booming 7 figure online business geared toward lash artists. Today, she will be sharing her journey with us, including the mindset that she says wa...

118: From Struggling to Seven Figures with Karen Martiz of Lash Blvd

October 16, 2020 08:00 - 35 minutes - 32.7 MB

On this week's episode of The Lessons of a Lashpreneur Show, I am so honored to have my friends Karen Martiz of Lash Blvd. Karen was a single mom from South America, who had a dream of building a thriving beauty business in order to support her two children. Fast forward to today, and she has built her own in person lash business in addition to a booming 7 figure online business geared toward lash artists. Today, she will be sharing her journey with us, including the mindset that she says wa...

LOL 117: Top 3 Ways to Get & Keep New Followers on Instagram

October 09, 2020 08:00 - 31 minutes - 29.2 MB

One of the most common questions I am asked as an online business coach and social media strategist: How do I increase the amount of followers I have on Instagram? It's no secret that Instagram is a booming online hub for beauty businesses to showcase their business and their artistry online. But how does someone go from 10 followers to 10,000 followers? How can you use Instagram to actually make a profit for your business? In this episode, I am going to dive into my top three tips to get an...

117: Top 3 Ways to Get & Keep New Followers on Instagram

October 09, 2020 08:00 - 31 minutes - 29.2 MB

One of the most common questions I am asked as an online business coach and social media strategist: How do I increase the amount of followers I have on Instagram? It's no secret that Instagram is a booming online hub for beauty businesses to showcase their business and their artistry online. But how does someone go from 10 followers to 10,000 followers? How can you use Instagram to actually make a profit for your business? In this episode, I am going to dive into my top three tips to get an...

Best Of - What To Do When You're New To Being A Lash Artist

October 02, 2020 08:00

If you’re new to lashes, I’m going to go out on a limb and assume you’ve probably got a lot of questions roaming around in your head right now.   Deciding to embark on this lashing journey is exciting, but it’s also a little daunting. I mean, lashing is still a relatively new business and finding the answers to your pressing questions can be a real struggle if you don’t know where to look.  I was bitten by the lash bug in 2013 and I’d like to think I’ve got enough experience and credibili...

116: Must Know Accounting Tips with Accountant and BeautyCPA - Kenesha Coleman

September 25, 2020 05:17 - 21 minutes - 19.8 MB

Ahhh yes, every favorite beauty professionals favorite topic: ACCOUNTING! I know I know, the accounting, data, and numbers side of your business is not the most glamorous, but you NEED to know this side of your business in order to grow and scale. In this episode I am so honored to have award winning CPA, Kenesha Coleman of ColemanTax. She is going to provide you with the easiest and most essential accounting tips every beauty biz professional needs to know. She even explains how to simplify...

115: How To Charge Your Worth

September 18, 2020 08:00 - 24 minutes - 22.7 MB

If you are a lash artist, or in the beauty industry in general, you've probably heard the term "charge your worth." It is thrown around in our industry so frequently, but does anyone know what it actually means? If you're new does it mean that you have to charge cheap prices? If you've been doing it 5 years less than the lash artist next door, do your prices have to be ten dollars lower than hers in order to stay competitive? There are huuuuuge misconceptions around this phrase, and a lot of...

114: Being A Pushover Never Made Anyone Any Money

September 11, 2020 15:41 - 23 minutes - 42.6 MB

We've all experienced this at one time or another...You have certain clients that simply do not respect your time or your business. They show up late, cancel their appointment at the last minute, or just no show altogether. If you work in the beauty industry, this type of problematic client is basically unavoidable. But if this is a constant problem for you in your business, and these types of unruly clients are becoming a norm... It might be time to do some self reflecting. If you want ...

Best Of: How To Get More Clients

September 04, 2020 08:00 - 19 minutes - 35.4 MB

The most challenging part of running a lash business is getting people to pay you for it and the #1 question I get asked time and time again is, “How can I get more clients?” So, in this episode of Lessons of a Lashpreneur, I put you out of your misery and shed some light on how you can get more clients – and keep them coming! Find out about: How to get more lash clients The importance of talking about your business to anyone who will listen How to use social media to drive engageme...

113: How to Stop Giving Away Free Fills

August 28, 2020 08:00 - 22 minutes - 51.3 MB Video

It's a tale as old as time... One of your clients comes in and her lashes are not looking the way that you thought they would look. They're way less full than you thought, with barely any lashes left, and suddenly that "fill" appointment practically turns into a full set for a fill price. Every once in a while, if a client has retention issues, it's not a huge deal. But if you are constantly having clients that are coming in every two to three weeks with little to no lashes, and you're charg...

112: How to Spend Money Like an Entrepreneur

August 21, 2020 08:00 - 34 minutes - 77.6 MB Video

As a business owner, there are certain things you need to take into consideration when spending money on your business. However, I often see beauty business owners thoughtlessly spending money, not properly tracking their spending, and making many more money mistakes. So today, we are diving head first in how to spend money as a business owner, not a consumer. And you NEED to know this difference if you want to succeed as an entrepreneur. There is a major difference between spending money li...

111: The Formula for Becoming a Six-Figure Beauty Business Owner

August 14, 2020 08:00 - 19 minutes - 45.6 MB Video

I know when you hear the phrase "six figure earning beauty business owner" it may sound impossible and out of reach. The term "six figures" seems to be some sort of unreachable standard that only the die hard, beauty biz experts can attain. You might be asking yourself: How do they get there? What is their secret? But coming from someone who quite literally achieved it, I can promise you it is not only very possible, but there is also an exact calculation to ensure this amount of income. In ...

110: Diversifying Your Revenue Streams with Kelly Ann Callaghan

August 07, 2020 08:00 - 27 minutes - 63.1 MB Video

In this episode of The Lessons of a Lashpreneur Show, I am honored to have Kelly Ann Callaghan, who is a salon owner and spray tan specialist and educator. During the COVID-19 pandemic, salons worldwide have been shut down, and are still shut down in certain places. This means that salon owners are unable to work in their business, and therefore are not earning an income while they are shut down. I brought Kelly on because she is an expert in creating alternate forms of revenue for herself d...

LOL 109: Content Creator Tips & Tools with Nicole Melton of Beauty Content Studio

July 31, 2020 08:00 - 32 minutes - 75.1 MB Video

In this special edition of the Lessons of a Lashpreneur Show, I am honored to have Nicole Melton of Beauty Content Studio as my guest. Nicole is an incredibly talented digital content creator who helps women in the beauty industry create valuable content in order to grow their businesses. She reveals the steps you must take in order for your content to be useful for your audience, how you can use your content in order to grow your platform, and most of all, how you can use your content to ma...

LOL 108: From Corporate Employee to Fully Booked Biz Boss With Kelsey Speros of Pure Bliss Beautique

July 24, 2020 08:00 - 24 minutes - 56.7 MB Video

In this special edition of The Lessons of a Lashpreneur Show, I am so happy to have one of my Lashpreneur Society Legends, Kelsey Speros, of Pure Bliss Beautique in Tampa, Florida. Kelsey shares her story of how she went from unhappy employee to owning her own, fully booked beauty business, despite the disruption from the shutdown. She talks about her journey and crucial mindset shifts that it took for her to make that leap from employee to business owner. To join the waitlist to be the firs...

LOL 107: $20,000 in Sales During the Shutdown with Kendra Harris of Wildflower Beauty Bar

July 17, 2020 17:35 - 30 minutes - 28.2 MB

In this special addition of The Lessons of a Lashpreneur show, I interview one of our Lashpreneur Society Legends, Kendra Harris of WildFlower Beauty Bar in Phoenix, AZ. She shares her incredible story of how she sold 20,000 in retail sales during the initial shutdown that took place during the COVID-19 Pandemic. Like many of us, when her salons were first shutting down, Kendra had a moment of sheer panic. Her fear was that she was going to lose everything she had worked for since she was 18...

LOL 106: Getting Your First (or Next) 5 Clients

July 10, 2020 08:00 - 19 minutes - 18.1 MB

With so many different ways to market your business, trying to narrow down a couple of fool proof ways can leave your head absolutely SPINNING! Especially if you are new to the beauty industry. There are so many clever, and damn near effortless ways that you can easily market yourself and your business that will actually have you seeing results... AKA, clients in your door! In this episode I will be giving you 5 marketing tactics that anyone can practice in their business. It works great for...

LOL 105: The Secret to Massive Growth in Your Business

July 03, 2020 08:00 - 21 minutes - 19.6 MB

We all have dreams. Whether we choose to allow ourself to see what’s possible for our life, or we hold ourselves back, play small, and live inside of our comfort zone… there’s one thing that can determine how the rest of your life will unfold. And that is your mindset and perspective. On today’s episode I’m talking all about choosing possibilities over limitations, and how choosing to operate from a place of possibilities rather than your circumstances is going to completely change your life...

LOL 104: The 1st Step in Marketing

June 26, 2020 08:00 - 24 minutes - 22.6 MB

If you were to guess the answer to the question, "what is the first step in marketing?" You might say, create some social media accounts. Or start by sending an email or two. Maybe even a couple of paid ads to start getting your name out there. Normally, this would make sense, but it is definitely NOT the first step you take in marketing... The first step in marketing is to figure out who you are trying to market TO! You might be thinking, okay yeah, obviously... But unless you establish the...

LOL 103: REBUILD - Part 4 of the Post Pandemic Recovery Series

June 19, 2020 16:10 - 17 minutes - 15.6 MB

Welcome to part 4 of my Post Pandemic Recovery Series for running your beauty business Post Pandemic. Now that we've talked about mental health, safety precautions, reaching out to clients, and everything in-between... It's time to talk about the importance of MARKETING YOURSELF! BUT HOW DO I EVEN BEGIN  TO MARKET MYSELF AGAIN ONCE MY DOORS ARE REOPEN? Today’s episode is all about how to begin to REBUILD your marketing strategy after a few months of being shut down. It is time to start LETTI...

LOL 102: REOPEN - Part 3 of the Post Pandemic Recovery Series

June 12, 2020 08:00 - 27 minutes - 25.4 MB

Welcome to part 3 of my Post Pandemic Recovery Series for running your beauty business Post Pandemic. I know what you're all thinking... After all this time off, I know I have to start marketing my biz, I know I have to start reaching out to clients.... WHERE DO I EVEN BEGIN TO START ONCE I REOPEN? How do I book out my clients? How do I maintain proper safety measures? How do I protect my clients, and myself? AND MOST IMPORTANTLY... How do I run a business in A POST PANDEMIC WORLD? I address...

LOL 101: REACH OUT & REVIEW - Part 2 of the Post Pandemic Recovery Series

May 29, 2020 08:00 - 31 minutes - 28.5 MB

Join me for a 4 Part Series for running your beauty business Post Pandemic. Today’s episode is all about how to REACH OUT to clients as businesses begin to reopen. As we adjust to the new normal, it is important that you effectively communicate prices, scheduling options, and most importantly, safety regulations. Your clients are likely going to require a lot of special attention and hand holding during this transition period, so we're going to dive into how to manage this type of client-art...

RESET - Part 1 of the Post Pandemic Recovery Series

May 22, 2020 08:00 - 19 minutes - 17.6 MB

Welcome to part 1 of my Post Pandemic Recovery Series, where I will be providing beauty business owners with guidance on how to go about moving forward with their businesses after the shutdown. Today’s episode is all about how to RESET and REFOCUS as businesses forced to shut down now start to navigate what the new normal will look like and what needs to change in order to operate successfully post-pandemic. We focus not only on the mental health aspect of business ownership during the pande...

Best Of - LOL 99: Is The Lash Industry Recession Proof?

May 15, 2020 08:00 - 20 minutes - 18.7 MB

Continuing our series of "Best Of" episodes, I felt it was entirely appropriate that we revisit an episode I recorded over a year ago that asks the question: Is the lash industry recession proof? In other words, if the economy were to crash, would our industry survive? Back then, we all knew a recession was a possibility, maybe it was a nagging worry in the back of your head. Now - we are quite literally about to face what could be one of the biggest economic recessions of all time. The Coro...

LOL 98: Safety & Sanitation for Lash Artists with Jenelle Paris of Lash Affair

May 08, 2020 08:00 - 41 minutes - 57.5 MB

In this special edition of The Lessons of a Lashpreneur show I am honored to have Jenelle Paris of Lash Affair to discuss all things lash safety. This episode includes need-to-know tips when it comes to lash safety, why it's important, and how you could be getting yourself into some major trouble by not following certain guidelines. This is especially relevant in this climate, as we are living through a pandemic where safety is a top priority. Additionally, we debunk some common myths surrou...

LOL 97: Entrepreneurs & Opportunities with Jill Heiligers-Peloquin of LashFX

May 01, 2020 08:00 - 47 minutes - 65.3 MB

It seems like just yesterday I was trying to remind you guys and myself that this situation is TEMPORARY. That it will get better & it won't last forever. And suddenly - I blinked and now some states have began reopening, and businesses will soon follow. So, what now? What is the beauty industry going to look like in a post pandemic world? In today’s episode I am honored to have Jill Heiligers-Peloquin of LashFX to discuss all kinds of pandemic related lash biz tips. Be sure to stay to the e...

LOL 96: Top 5 Website Homepage Fixes to Keep Traffic on Your Website

April 24, 2020 08:00 - 27 minutes - 37.4 MB

Alright y'all... I know you've heard me preach time and time again how incredibly important it is to have a website as a beauty biz owner. Your website is where people are supposed to find information about you, your business, and the service that you provide. Only having an Instagram or a Facebook page just isn't going to cut it anymore. If you don't have a website for your business at this day and age... You basically don't exist. But you know that already. This episode is all about how yo...

LOL Best of Episode 95: Google Ads Strategy with SEM Expert Deirdre Andrews

April 17, 2020 19:33 - 31 minutes - 43.6 MB

Attracting new lash clients goes beyond just handing out leaflets, posting pretty photos on Instagram and adding a few hashtags to the bottom of your posts. If you really want to drive more leads to your business, consider incorporating SEM (Search Engine Marketing) into your digital marketing strategy. I’ll be honest, I’m not an expert in SEM, but I do know someone who is. Deirdre Andrews of Define Marketing joins me for an in-depth discussion all about SEM and how to utilize Google Ads for...

LOL 94: 10 Things You CAN Be Doing Right Now

April 11, 2020 16:34 - 23 minutes - 32.7 MB

As we are going on a little over a month of The Shelter in Place Law here in California, I am finally beginning to adjust to this new version of "normal." I'm not saying that I like it, but I am settling into a routine with my family and my business , and it feels like each day is getting a little bit easier and easier. Every single one of us has faced enormous challenges throughout this pandemic, and it is likely that there is more ahead. Which is why my most recent podcasts have been focus...

LOL 93: Perspective Shift During a Pandemic

April 03, 2020 08:00 - 31 minutes - 42.8 MB

Now that the reality of social distancing is setting in, I think we are at a very pivotal point in this pandemic. You can either let it bring you down, or you can see it as a way to work on your business and practice self care. If you're anything like me, you've gone through all the emotions when processing the Coronavirus. And now it's time to adjust your perspective. My goal is to have you walking away from this episode with a stronger sense of your purpose during this time of so much unce...

LOL 92: Tips on Navigating Your Business When It's Shutdown

March 26, 2020 21:19 - 29 minutes - 40.8 MB

This week, we wanted to create a special edition of The Lessons of a Lashpreneur Show. In light of everything thats going on in the world right now, my team and I wanted to create a resource for beauty business owners who are in need of hope and guidance during this COVID-19 pandemic. We asked people in our industry to submit a voicemail with any business or personal advice they were willing to offer to our listeners. The response we got was overwhelming. Everyone exceeded our expectations w...

LOL 91: The Problem with the Clients in Our Industry

March 20, 2020 08:00 - 14 minutes - 20.2 MB

If you’ve ever had a rude, outrageous, insane, high maintenance or difficult client, then this episode is for you! However, I'm going to talk about taking responsibility for your results in your business. None of this “empowered women empower women” attitude while in the same breath also tearing a woman down for doing something wrong in your eyes as a business owner. If you’ve only had one or two problematic clients over a few years, that’s pretty normal. Sometimes we just don’t take to a cl...

LOL 90: Addressing Coronavirus and How to Prepare Your Lash Business

March 13, 2020 08:00 - 20 minutes - 27.6 MB

With everything going on in the world right now, I feel like this is something that needed to be addressed. The question on everyones mind...How the heck am I supposed to protect my business with this CoronaVirus outbreak?! I know natural disasters like this can cause widespread panic, especially for lash artists for a number of reasons. A lot of our supplies come from China, in addition to the fact that business is likely going to slow down due to people being more cautious with their money...

LOL 89: What is Business Coaching and The Lashpreneur Society?

March 06, 2020 09:00 - 37 minutes - 51.1 MB

The Lashpreneur Society is OPEN! Registration for new members is only open a few times a year and many of you have been waiting for this moment for months! If you’re new here or you’ve been waiting on the edge of your seat for our doors to re-open for a while and you want to learn more about The Lashpreneur Society, you’ve come to the right place. In this episode and blog post, I unveil what you can expect to find inside the society and how it can help you to start, build, and grow a thrivin...

LOL 88: Imposter Syndrome is REAL

February 28, 2020 18:36 - 21 minutes - 29 MB

Boy boy boy... If there is anyone who hates trolls, it's me! You're going to get them, it's inevitable, and most of the time I ignore them. However, this week a woman commented on one of my posts and said I shouldn't be offering any kind of advice unless I have had "15 years of experience lashing." In this episode, I will give you the tools and mindset shifts that you need in order to combat trolls and realize that their opinions are absolutely irrelevant! For anyone who has had someone in y...

LOL 87: To Lash 100% Coverage or Not

February 21, 2020 09:00 - 32 minutes - 44.8 MB

Ahhh 100% coverage... One of those standards in our industry that is often up for debate. The question at hand is: Is lashing at 100% coverage always necessary? Or is it just costing you more time and money to do so? In this episode I will give you my true thoughts on lashing at 100% coverage.  Highlights you won't want to miss:  [1:19] >>> Should you be lashing every single natural lash?  [5:15] >>> What is 100% coverage and why does it matter?  [8:00] >>> If you claim 100% coverage...