Honest Ecommerce
471 episodes - English - Latest episode: 21 days ago - ★★★★★ - 45 ratingsShopify Expert Chase Clymer and his guests provide online store owners with honest, actionable advice to increase their sales and grow their business.
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Episodes
213 | Omnichannel Application in the Real World | with Jennifer Ross
February 20, 2023 13:00 - 17 minutes - 16 MBAfter working in finance at Goldman Sachs and sharpening her operational skills at consumer technology start-up FanVision, Jennifer Ross co-founded Swoon, where she oversees product development, operations, and finance. A longtime advocate for the advancement of diabetes research and a supporter of the Juvenile Diabetes Research Foundation (JDRF), in high school, she founded and organized Rock the Cure, a concert to benefit JDRF, which raised over $200,000. Swoon, a zero sugar take on no...
212 | Organic Growth for an Organic Product | with Lindsey Wilson
February 13, 2023 13:00 - 17 minutes - 16 MBThe foundation of OWL Venice is founder, Lindsey Erin’s, personal journey to health. When her mother was diagnosed with breast cancer in 2010, Lindsey committed to living a healthier lifestyle. It was this event that began her research on wellness, nutrition, and intuitive eating, and would eventually lead to the creation of OWL Venice. Initially, Lindsey began experimenting with an organic, plant-based diet that limited meat and processed foods, and found that she was still experiencing ...
211 | Manifest Your Goals By Writing Them | with Anthony Ciavirella
February 06, 2023 00:00 - 25 minutes - 23.7 MBAlong with his 3 best friends and co-founders, they left the financial industry to pursue a problem they all had: terrible underwear. From underwear, socks, t-shirts and soap their mission is to provide men with quality essentials men need, without the BS they don't. Anthony Ciavirella is the co-founder at Manmade, the most comfortable boxer brief ever. In This Conversation We Discuss: [00:00] Intro [01:08] Why Anthony decide to create a boxers company [02:37] How the co-founders decid...
210 | Tension is Needed Between Co-Founders | with Alex Levine and Trevor Russo
January 30, 2023 09:00 - 25 minutes - 24.1 MBXebec is a laptop accessories brand for the mobile workplace, focused on empowering people to let their life dictate their work as opposed to the other way around. After developing the Xebec Tri-Screen, the original triple-screen laptop attachment, the brand launched the Xebec Airstand along with the Xebec Keyboard and Mouse. Paired with the newly refined Tri-Screen 2, these products allow anyone to take their office with them and increase their productivity on the go. Alex Levine (CEO...
209 | How a Business to Business to Consumer Strategy Works | with Josh Rome
January 23, 2023 09:00 - 21 minutes - 19.8 MBJosh Rome is the Founder and CEO of Runway Health, the first direct-to-consumer telehealth company building a brand around travel health. With a career spanning technology, pharma and travel, Josh is uniquely positioned to build a transformative company at the intersection of these industries. Josh started his career at Adobe, helping publishers digitize their traditional print publication workflows through the launch of Adobe’s Digital Publishing Suite. He then joined Patagonia Pharma...
208 | Collaboration and Education to Find D2C Stability | with Rahul Khatri
January 16, 2023 09:00 - 26 minutes - 24.5 MBRahul Khatri is the CXO and Co-Founder of Stoggles where he leads brand growth and the end-to-end management of all their social marketing efforts as well as managing their in-house Customer Happiness team. Together with his co-founder Max Greenberg, the pair are building Stoggles into a globally recognized and trusted brand that offers a product unlike any other in the marketplace today. Prior to Stoggles, Rahul was Creative Director and Partner at ROAV Inc., a DTC sunglasses company. ...
Collaboration and Education to Find D2C Stability with Rahul Khatri - Honest Ecommerce Ep. 208
January 16, 2023 09:00 - 26 minutes - 24.5 MBRahul Khatri is the CXO and Co-Founder of Stoggles where he leads brand growth and the end-to-end management of all their social marketing efforts as well as managing their in-house Customer Happiness team. Together with his co-founder Max Greenberg, the pair are building Stoggles into a globally recognized and trusted brand that offers a product unlike any other in the marketplace today. Prior to Stoggles, Rahul was Creative Director and Partner at ROAV Inc., a DTC sunglasses company. ...
207 | From an Agency to a “Cereal” Entrepreneur | with Margaret Wishingrad
January 09, 2023 09:00 - 26 minutes - 24.4 MBMargaret Wishingrad is the Co-Founder and CEO of Three Wishes, a healthy-while-delicious cereal. Before founding Three Wishes, Margaret was Chief of Staff at BigEyedWish, an ad-agency based in New York. While at the agency, Margaret worked with Fortune 100 to seed-round startup businesses. She and her Husband and Co-Founder welcomed their first son, Ellis, in 2017 inspiring Three Wishes' genesis. While feeding Ellis, Margaret realized the white space in the market for a cereal she wa...
206 | Had No Business Starting a Business But Still Succeeded | with Sheena Brady
January 02, 2023 09:00 - 27 minutes - 25.2 MBSeeking an alternative from her previous adoption to coffee culture as a means to get through ambitious goals and to-do lists, over consumption and lack of focus on general wellbeing left Sheena Brady with various challenges including anxiety, digestion troubles, and insomnia. Along her ambitious career journey in hospitality, Sheena was tasked with building Toronto’s largest tea program at the renowned Shangri-La hotel. Plot twist: She didn’t even drink tea at the time. It was then she ...
205 | Why Sometimes It Can Take Years to Go Full Time Ecom | with Kosmo Khosravi
December 26, 2022 09:00 - 34 minutes - 32.5 MBBBQ brings people together no matter the weather. Kosmos Q started as a passion project to encourage people to spend more time with friends & family. Kosmos Q sold their first product, The Original Beef Brisket Injection, out of a linen cabinet. Today, they ship over 30 different products to grill masters and fans around the world. Kosmos Q has nearly doubled in size over the last year after our products brought home the 2015 World Steak Championship and the 2015 World BBQ Championship. ...
Bonus Episode: The Difference Between Affiliates and Influencers with Kelsey Eyers and Lori Lefcourt
December 22, 2022 09:00 - 22 minutes - 21.3 MBKelsey started her first brand, Sweat CBD in 2018 which she grew using affiliate marketing. She then went on to freelance her affiliate marketing services and eventually built a full service agency called BossBoxx. Lori started her career on Wall Street and then went on to launch a brand called Unicreamer and also take her experience to the agency world. Lori and Kelsey were introduced by Chris Harder after both joining his mastermind. Shortly after they started working together they...
204 | MBA vs Lessons From Building a Brand | with Brenton Hutchinson
December 19, 2022 11:00 - 25 minutes - 23.4 MBBrenton spent his childhood growing up outside Philadelphia in Southern New Jersey. After graduating High School he attended Saint Joseph's University in Philadelphia where he received an undergraduate '06 and graduate '12 degree in Business. Upon graduating Brenton started a career in Commercial Real Estate. He is currently employed as the President of a firm based out of New York City. He is married to his wife, Meghan and they have 4 children together, Grace (8), Morgan (7), Juliet ...
203 | Playbooks Don’t Work For Everyone | with Jennie Yoon
December 12, 2022 13:48 - 28 minutes - 26.6 MBJennie is the Founder & CEO of Kinn, a Los Angeles based jewelry company offering modern heirlooms meant to last a lifetime. Kinn offers a range of fine jewelry all made with 100% solid and recycled gold. All materials are sourced locally in Los Angeles. Previously employee #1 at Casetify, Jennie dived into the jewelry industry after her family's home was robbed and all heirlooms stolen. In seeking to replace some of her parents' precious heirlooms, she learned the jewelry industry was...
Bonus Episode: Determining Who’s Really The Smartest Person in the Room with Charles Tichenor IV
December 08, 2022 13:13 - 31 minutes - 29.5 MBCharley has spent over 10 years in the Digital Marketing industry. He has personally managed the spend of hundreds of millions of dollars, and his clients and brands have done well over $1B in revenue. He was a founding member of the Facebook Disrupter Group, while helping 310 Nutrition grow to a 9-figure brand. His Facebook Ads MBA Program has many dozens of students from around the world, and Disrupter School has helped thousands of people over the last 5 years. He has devoted his ...
202 | The Fun in Entrepreneurship | with Jennifer Hinton and Thayer Sylvester
December 05, 2022 12:00 - 21 minutes - 19.9 MBAs a company born at the beach and endlessly inspired by the outdoors, taking care of the planet is close to our heart. 85% of our styles are made of sustainable materials and 100% of our swim is made from recycled plastic bottles. Each swimsuit keeps 5 plastic bottles out of a landfill and we've pioneered the use of sustainable materials through the creation of our Coconut Balsa™and FlyWeight™ fabrics. It all began on a surf trip to San Pancho, Mexico for two friends, Jennifer Hinton ...
201 | Aim to Break Even on Ads Before Aiming To Scale | with Jimmy MacDonald
November 28, 2022 13:39 - 30 minutes - 28.7 MBJimmy MacDonald is the Co-Founder of Authenticity50, which he launched with his wife Stephanie MacDonald. Prior to Authenticity50 he worked in the Hedge Fund industry in Los Angeles, San Francisco, Hong Kong and Tokyo, Japan. When he, rarely, has free time he loves to cave dive and train Brazilian Jiu Jitsu. In This Conversation We Discuss: [00:00] Intro [01:08] The products that Authenticity 50 offers [01:59] Where the idea of Authenticity 50 came from [05:01] Transitioning from Ki...
Bonus Episode: Marketing Efficiency Ratio is a Better Metric than ROAS with Nigel Thomas
November 24, 2022 12:36 - 29 minutes - 27.3 MBHaving previously built a 7-figure agency and consulted many 7 and 8-figure DTC brands on their marketing strategy, Nigel knows what it takes to implement complex paid social campaigns at scale. He is the CEO of Alpha Inbound, a growth marketing agency that helps Shopify brands find higher quality traffic on Meta & TikTok for less by creating, testing and scaling highly engaging UGC content. In This Conversation We Discuss: [00:00] Intro [01:20] How Nigel started with Alpha Inbound [02...
200 | How to Enter a Saturated Market | with Gillian Snyder
November 21, 2022 13:26 - 26 minutes - 24.7 MBPrior to Pureboost, Gillian has 15 years of brand and digital marketing experience in consumer products. She takes a data-informed approach to all things marketing, even those that aren't traditionally thought of as "performance marketing tactics." All while balancing the art of building a meaningful brand. In This Conversation We Discuss: [00:00] Intro [01:19] What Pureboost has to offer [02:16] The genesis of Pureboost [04:16] Visualizing your competitors [04:53] Why Pureboost n...
199 | When a Business Turns into a Passion Project | with Anja Skodda
November 14, 2022 12:18 - 18 minutes - 17.3 MBHAPPYBOND’s founder, Anja, is a biotech scientist specializing in cartilage tissue engineering. What does that mean you say? Basically, she’s incredibly smart and, lucky for us, a super dog lover. She used her research in cartilage rebuilding to create the unique formula for HappyAgain that helps rebuild your dog’s collagen and prolong their youth and agility. All our HAPPYBOND products are innovated by Anja and dog experts, offering proven results for HappyDogs around the world. In T...
Bonus Episode: “Lists and Offers” to Improve Your Business with Amy Biddle
November 10, 2022 12:38 - 20 minutes - 18.9 MBAmy Biddle helps Shopify Ecommerce store owners sell more products and grow revenue without risking giving over control to ad agencies. She has over 30 years of business experience, and has audited and worked in over 10,000 businesses. She is an author, podcast host, and millionaire-maker, and founder of the eCommerce Traffic Handler Program. In This Conversation We Discuss: [00:00] Intro [01:13] Why should people listen to Amy [02:01] How can lists and offers help Ecom brands? [03:0...
198 | Visualizing Your Success and Your Opportunity | with Mike Mayer
November 07, 2022 11:30 - 22 minutes - 21.2 MBSince launching in 2020, Mike and his team have built one of the most exciting names in appliances since the 1950s, when window ACs first hit the mass market. The problem? Manufacturers have barely changed a thing in 70+ years. Enter Windmill - the first company to bring "sexy" "convenient" and "air conditioner" together in a sentence - reimagining the next generation of ye olde ACs for today's modern customer with covet-worthy designs, smart (energy-efficient) technology, and an exception...
197 | The Focus on Brand over Strategy | with Danny Charbonnet
October 31, 2022 10:00 - 31 minutes - 29.2 MBDanny Charbonnet started All Citizens a few years ago after searching through endless aisles and websites for new boxer briefs. Charbonnet realized that guys really only have 3 options for underwear; bargain big box retailers, expensive designer labels, or new online brands with designer label prices. This led him to ask himself “why can’t I get a whole week’s worth of great underwear for under $100?” This question sparked the idea for him to create a new category in menswear - premium, p...
Bonus Episode: The Real Reason Why Analytics Feels Inaccurate with Brad Redding
October 27, 2022 10:00 - 27 minutes - 26.1 MBBrad has specialized in eCommerce and analytics since 2008 when he launched his first SaaS company that was a marketplace matching shoppers and independent local retailers through dynamic personalization. He’s helped build analytics and tracking foundations for brands like Rothys, Rebecca Minkoff, and Autodesk. In 2017, Brad founded Elevar which automates data collection and server-side conversion tracking for thousands of Shopify brands. You can find Brad sharing his knowledge on Yout...
196 | Blending Trends to Produce Unique Brands | with Linda Wang
October 24, 2022 11:53 - 23 minutes - 21.7 MBLinda Wang is the Founder and CEO of Karuna Skin and sister brand Avatara, known for being the first to bring Asian sheet masks to the U.S. Before starting her company, Linda spent 11 years in fashion merchandising, the training shaped her gusty instincts for spotting trends. Her interest in skincare stemmed from an ongoing struggle since childhood with allergies, rashes, and eczema. As an adult, her focus sharpened on resolving this deeply personal issue since it affects so many other...
195 | Having Strategy, Tactics, and Timing Come Together | with Chris Boyd
October 17, 2022 10:00 - 27 minutes - 25.3 MBChris has spent the last 21 years passionately creating high-impact wins for organizations that improve lives across a broad set of industries (Pharma, Biotech, Hospitality, Live Event, Mgmt Consulting, and Consumer Packaged Goods). The common threads from his deep experience includes transforming complex problems into tangible plans and deliverables, building effective teams that execute at a high level, and creating products / services that make a difference. Chris is fully dedicated t...
Bonus Episode: Paid Ads Work, It’s Your Business That Did Not with Kasim Aslam
October 13, 2022 10:00 - 28 minutes - 27.1 MBKasim is the founder and CEO of Solutions 8, one of the world’s top ranked Google Ads agencies. He's the Traffic Coach for Digital Marketer.com's ELITE coaching program, was hand-selected by Ryan Deiss to help create Digital Marketer's new Paid Traffic Certification, and is the co-host of Perpetual Traffic (one of the top marketing podcasts in the world). Perpetual Traffic now ranks in the top 0.5% of all podcasts worldwide, has been downloaded over 8 million times and has helped tens of...
194 | Building a Strong Foundation of Credibility | with Vladimir Vukicevic
October 10, 2022 10:00 - 23 minutes - 21.5 MBVladimir Vukicevic is an entrepreneur and expert in the world of consumer products. He has taught Fortune 500 companies how to build and leverage new businesses, has combined culture with management theory through his writing, and believes that innovation provides a new path to personal and global empowerment. Vladimir is the CEO and Co-founder of Better & Better—a company that develops and sells personal care products that are fundamentally better for our health and for our environment....
193 | Combined Strategies Move the Needle | with Nish Samantray
October 03, 2022 11:14 - 29 minutes - 27.1 MBNish Samantray is the Co-Founder and Co-CEO of Arrae, a wellness brand that creates all natural solutions for your wellbeing. Samantray led Arrae to achieving $1M in sales during their first year and a projected revenue of over $10M last year. He has a formal education in engineering and strong background in entrepreneurship, sports and volunteerism. Before launching Arrae in 2019, Samantray was a Principal Product Manager at Paytm, Lead Product Manager at Freshii, and Technical Produc...
Bonus Episode: How the Pandemic Really Affected Ecommerce with Paul do Forno
September 29, 2022 11:07 - 28 minutes - 26.8 MBPaul is a leading subject matter expert in Ecommerce. He is Managing Director at Deloitte Digital, one of the leaders in the US Commerce practice. He leads the Commerce Practice Eminence initiative. He brings more than 25 years of experience in strategy, consulting, technology, and digital transformation. Paul has led some of the world’s largest and most innovative e-commerce initiatives. He is a frequent speaker at Digital/Ecommerce events as well has been featured as an Ecommerce subje...
192 | Cutting Through the BS in CBD/Skincare | with Graham Smith and Zain Pirani
September 26, 2022 10:03 - 29 minutes - 27.8 MBGraham Smith is the Co-Founder and Co-CEO of No, Thank You. Graham has spent the last 3+ years as an entrepreneur in the startup community. Prior to this, he worked in the financial industry for over 12 years, where he led cross-sector financings for middle market businesses across Europe. Notable investments include Liberty London (a historic London department store), where he also served as a board member. Graham graduated cum laude from USC Marshall School of Business in 2005 with a...
191 | Student and a Successful Solopreneur at the Same Time | with Angelina Ly
September 19, 2022 10:00 - 17 minutes - 16.5 MBAngelina Ly founded her own company, Fireflyslime, at the age of 14 and is now celebrating her 5th year of business. She single-handedly operates all aspects of her business while being a full-time college student. In This Conversation We Discuss: [00:00] Intro [01:31] What is Fireflyslime and its target audience [02:14] From a hobby to explosive growth [04:29] Angelina’s social media/organic tips [05:44] Platform specific strategies or reusing strategies [06:41] Etsy vs Shopify ...
Bonus Episode: Obsess Over the Problem, Not the Solution with Amit RG from Richpanel
September 15, 2022 10:00 - 21 minutes - 20.3 MBAmit is the co-founder and CEO of Richpanel - customer service platform for DTC brands on Shopify, Magento and WooCommerce. Richpanel helps Ecommerce brands scale customer service without hiring more agents by automating more than 50% tickets through self-service. The platform enables the CS team to become true revenue enablers and not just a back-end system. Before co-founding Richpanel, Amit was operating a full-service E-commerce agency focussed on enterprise brands. In This Conve...
190 | What Makes You “Cool” Can Alienate Your Customers | with Anouck Gotlib
September 12, 2022 10:00 - 17 minutes - 16.7 MBAnouck Gotlib was born in Antwerp, Belgium, and studied Fashion Design at Shenkar College of Engineering and Design in Israel. She moved to New York to pursue a career in fashion—first at Zac Posen and later at Donna Morgan. Anouck would return from long days on Fashion Ave to spend nights and evenings working on Belgian Boys' graphics, branding, packaging, and marketing, and she ultimately decided to step away from the fashion world and into entrepreneurship with her husband Greg. Tod...
189 | Mistakes Indicate Progress | with David Hayford
September 05, 2022 10:00 - 20 minutes - 19.6 MBDavid Hayford is the Founder of Tether Tug, a unique interactive dog toy company. The Tether Tug people are dog fanatics who passionately create interactive and interchangeable products to improve the overall well-being of dogs through physical exercise and mental stimulation. Tether Tug’s mission is to help make it easy for pet owners to keep their dogs playing and having fun while helping to improve behavior and promote the loving bond between pets and people. Remember, dogs unite us...
188 | Having a Customer-Led, Behavior Based Approach | with Joe Moriarty
August 29, 2022 10:00 - 19 minutes - 18.8 MBJoe Moriarty previously worked in technology investing in Austin, San Francisco, and New York prior to creating Modern Mammals. He has experience with both fundraising and buying other businesses, and spends time helping other founders now as well. He's from a town near Rochester NY, studied economics at the University of Chicago and did his MBA at Harvard Business School. In This Conversation We Discuss: [00:00] Intro [01:10] Where the idea Modern Mammals came from [02:19] Why the...
Bonus Episode: Scaling Beloved Brands By Buying Them with Kyle Widrick from Win Brands Group
August 25, 2022 10:00 - 28 minutes - 26.5 MBKyle is the founder and CEO of Win Brands Group, an omnichannel retail platform that buys and builds category-defining brands. Win’s enviable stable of brands includes Homesick (scented candles and home fragrance), QALO (silicone wedding rings and accessories), Gravity (the original weighted blanket), and Love Your Melon (mission-driven outerwear). Kyle has spent over a decade honing the art of consumer-focused venture capital and brand building, raising millions of dollars, and building...
187 | Greatness Comes From Trying and Failing Multiple Times | with Mike Beckham
August 22, 2022 11:59 - 35 minutes - 32.8 MBMike Beckham is co-founder and Chief Executive Officer of Simple Modern, a leading producer of premium drinkware and lifestyle products. Founded in 2015 and based in Oklahoma, Simple Modern currently generates a nine-figure annual revenue and is committed to generosity, donating at least 10% of annual profits to nonprofit organizations. Under Mike’s leadership, the company has grown into a category leader for Amazon, Target, and Sam’s Club. In addition, Simple Modern will be launching ...
Bonus Episode: Defending the American Dream with R.T. Custer from Vortic Watch Company
August 18, 2022 12:34 - 29 minutes - 27.5 MBR.T. Custer is a Serial Entrepreneur specializing in story-based marketing for consumer product companies. He started Vortic Watch Company with his friend Tyler in college and grew it to a nationally recognized 7 figure luxury brand that’s now expanding into an 8,000 sq ft facility in downtown Fort Collins. In 2020 R.T. spun off the expert team of marketers helping with Vortic to create a marketing agency that soon after joined forces with fellow agency entrepreneur and friend, Jim Carte...
186 | Fractional Increases for Game Changing Wins | with Garth Watrous
August 15, 2022 12:11 - 30 minutes - 28.8 MBFrom selling handmade leather belts and wallets out the back of his Chevy Station Wagon to becoming one of the top businesses for handmade leather hats, it’s safe to say Gary Watrous (our founder) doesn’t mess around. He’s been perfecting his expertise for nearly 50 years and with the help of his son Garth, his daughter-in-law Hannah, his wife Merry-Lee, and several other family members who have been integrated into the business, he has been able to take American Hat Makers to new heights....
185 | Securing a Big Deal During the Supply Chain Crisis | with Shai Eisenman
August 08, 2022 12:28 - 18 minutes - 17.5 MBShai Eisenman is the founder and CEO of Bubble Skincare. As the first skincare brand created for young skin, Bubble sets a new skincare standard while truly listening to what its customers want and need. Today, the Bubble line consists of seven products that work together to create a complete routine from face cleansers to face masks. It’s available on hellobubble.com, in 3,800 Walmart stores nationwide and on Walmart.com. Prior to starting Bubble in 2018, Eisenman started her B.A. at 15...
184 | When You Are a Startup, Be Like a Startup | with Michael Vaughn Acord
August 01, 2022 11:50 - 24 minutes - 22.7 MBArguably the most sought-after authority in men’s grooming, Vaughn did not find success by accident. The son of a barber, his interest in hair piqued at an early age, and he gave his first haircut as a teenager in 1976. Vaughn’s client list includes some of the most well-known names in the world—Bruce Springsteen, Richard Gere, Daniel Day Lewis, Tom Brady, President Bill Clinton, Jeff Gordon, Ashton Kutcher and Al Pacino—as well as everyday guys who do anything but fade into the backgrou...
Bonus Episode: Refuting Your Email Alibis with Dave Rodenbaugh from Recapture
July 28, 2022 10:00 - 25 minutes - 23.7 MBDave Rodenbaugh is the founder of Recapture.io, an abandoned cart and SMS/email marketing service for WooCommerce, Shopify, BigCommerce, Magento, Easy Digital Downloads, Restrict Content Pro and more. Founded in 2015, Recapture has processed over 1.9 billion in gross merchant volume (GMV) and recovered over $190,000,000 for stores worldwide. Email is Dave's middle name. Dave is also the co-host of the RogueStartups podcast and the WP Minute Ecommerce show. He now works exclusively on e...
183 | The Importance of Trust in Growing a Business | with Wylie Robinson
July 25, 2022 10:00 - 20 minutes - 19.2 MBWylie Robinson is the founder and CEO of Rumpl, a company that's on a mission to introduce the world to better blankets. Robinson started as a designer (architecture degree) and worked in many creative fields including graphic design, architecture, branding, illustration, music. Robinson is also a former professional mountain biker and avid surfer, skier, climber. In This Conversation We Discuss: [00:00] Intro [01:27] Why blankets? [02:28] How Wylie thought of the idea of blankets ...
182 | Riding the Headwinds and Tailwinds of the Pandemic | with John Sheldon
July 18, 2022 10:00 - 25 minutes - 23.5 MBJohn Sheldon, Chief Marketing Officer, SmileDirectClub John Sheldon is the Chief Marketing Officer at SmileDirectClub. In this role, he focuses on delivering the best possible experience to customers in order to continue growing SmileDirectClub and reach more people searching for affordable access to a straighter and more confident smile. As the Chief Marketing Officer, John oversees all digital media, paid media, creative development, social media, communication tactics, and experientia...
Bonus Episode: Mixing Technology & Strategy to Receive 10x ROI with Michael Epstein from PostPilot
July 14, 2022 10:00 - 19 minutes - 18.5 MBMichael Epstein has been in ecommerce for over 20 years, starting an online retailer and existing in 2013 to private equity. He has served as a private equity operating partner and CMO for numerous 8 & 9 figure PE-owned Ecom brands. He is currently co-founder & co-CEO of PostPilot, a direct mail automation platform built for ecommerce and direct to consumer brands. In This Conversation We Discuss: [00:00] Intro [01:23] The elevator pitch for PostPilot [02:56] Being the “Klaviyo for...
181 | Offering Existing Brands to a Different Market | with Nate Axvig
July 11, 2022 10:00 - 23 minutes - 21.7 MBNate Axvig grew up in frigid North Dakota and moved to sunny Colorado after graduating from law school. He practiced as a litigator for 16 years before moving to Oslo, Norway with his wife Leslie (also a litigator) and their two kids- Luke and Bekah. While living in Norway and pursuing an advanced degree in Communications and Technology Law, Nate and Leslie discovered the world class quality of Scandinavian clothing. That planted a seed which sprouted into aktivstyle.com, their busines...
180 | Build Relationships Early In Your Business | with Megan Grassell
July 04, 2022 13:20 - 34 minutes - 31.8 MBMegan Grassel is the Founder/CEO of Yellowberry. Armed with her own hand-drawn sketch and the savings from her summer jobs, Megan Grassell set out to make her younger sister, along with tween girls everywhere, an age-appropriate bra. In 2013, at age 17, she founded Yellowberry. With funding from a successful Kickstarter campaign, Megan created colorful, comfortable and supportive bras for young girls along with a promise to help them feel more confident about wearing bras for the first t...
179 | How A Travel Brand Survived the Pandemic | with Brendan Kennedy
June 27, 2022 12:17 - 39 minutes - 37.5 MBPrior to the NxTSTOP Brendan spent his career working in enterprise technology with Accenture and then VMware. In 2015 he founded his first startup Fathomd to bring interactive business games into MBA coursework. In 2020 Brendan launched NxTSTOP to outfit world explorers with functional sustainable travel apparel and scaled it to a multimillion dollar business in just one year. He is a graduate of Stanford and received his MBA from MIT Sloan. In This Conversation We Discuss: [00:00]...
178 | Running a B2B Business with D2C Principles | with Gilmar Arellano
June 20, 2022 12:31 - 29 minutes - 28.3 MBGilmar Arellano, who co-founded HAY! Straws and serves as its CEO, pursued the plastic straw alternative due to his unconditional love for nature. “I wanted to protect the environment from the horrors of plastic waste,” he says, “and my experience in hospitality led me to identify one of the most egregious culprits: straws made from oil-based plastic.” Hand- selecting straw from small farms, cutting it, washing it, and packaging it in eco-friendly boxes revealed a natural solution to a d...
177 | Focus on Product, Experience, and Logistics | with Noah Chaimberg
June 13, 2022 10:00 - 26 minutes - 25.5 MBNoah’s love of hot sauce began well before he founded HEATONIST. In fact, he’s loved spicy food for as long as he can remember. Growing up, Noah’s family joked that he got his love of spicy food from his mom’s mom. The family lived in Austin, Texas in the 50s and legend tells about a time his grandmother went to buy a garland of dried chilis for cooking. The grocer tried to talk her out of it, saying they were too hot for her, but she told him she knew what she was doing. He said if sh...