Ecommerce Marketing School
785 episodes - English - Latest episode: 6 months ago - ★★★★★ - 66 ratingsPrivy presents Ecommerce Marketing School with Val Geisler, part of the Triple Whale Network. A podcast to help you scale your Shopify store and learn from the best in the biz. Every Tuesday and Thursday you'll hear from an ecommerce expert and get the tactical advice you need to grow your brand.
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Episodes
You Only Have 2 Mins To Sell Your Brand. What's the #1 Thing You Want Visitors To Remember? #108
January 13, 2021 10:00 - 5 minutes - 13.8 MBTry Privy for FREE today Follow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Get the fort
How To Stand Out In A Crowded Market (Without A Game-Changing Product) #107
January 12, 2021 10:00 - 5 minutes - 11.9 MBTry Privy for FREE today Follow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Google Trends
Product Collabs: The Ultimate Play To Launch A New Product And Grow Your Audience #106
January 11, 2021 10:00 - 6 minutes - 14.3 MBTry Privy for FREE today Follow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
These 3 Adjustments To Your Privy Campaigns Will Lead To Higher Conversion #105
January 08, 2021 10:00 - 6 minutes - 15 MBTry Privy for FREE today Follow Dan on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
How To Build A 5-Star Post-Purchase Experience For Your Shopify Store #104
January 07, 2021 10:00 - 10 minutes - 23.4 MBTry Privy for FREE today Follow Ben on Twitter Follow Yaw Aning on Twitter Check out Malomo Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
How To Use Kickstarter To Launch A Brand (Then Turn It Into A Thriving Shopify Store) #103
January 06, 2021 10:00 - 17 minutes - 39.6 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Murph Apparel
Paid, Made, Or Laid: How To Use The 8 Foundational Desires To Get Sales #102
January 05, 2021 10:00 - 6 minutes - 15.7 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Copywriting Secrets by Jim Edwards Homesick Candles JUDY Peloton
5 Reasons To Double Down On Email In 2021 #101
January 04, 2021 10:00 - 6 minutes - 14.7 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
5 Ways To Kick Off 2021 With A Bang #100
December 30, 2020 10:00 - 7 minutes - 17.7 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
Supercharge Your Automated Emails With This Simple Step #99
December 29, 2020 10:00 - 5 minutes - 12.7 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
3 Hacks To Help You Learn From Your Competitors: Stealing Selectively #98
December 28, 2020 10:00 - 3 minutes - 8.11 MBFollow Connor on Twitter Join The Ecommerce Marketing Community Check out Privy on YouTube Check out our book, The Ecommerce Marketing Handbook
Swipe These 5 Emails From A Food Brand With An Unreal Strategy #97
December 23, 2020 10:00 - 12 minutes - 28.4 MBFollow Lauren on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Check out Muddy Bites
The Money Printing Machine That Helped Brandless Grow Their Email List 2x Faster #96
December 22, 2020 10:00 - 5 minutes - 12.4 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Check out Brandless
The Power Of Getting Specific: How 2 Brands Create Relevant Experiences To Drive Sales #95
December 21, 2020 13:52 - 5 minutes - 13.3 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Nature Reflections Helix Sleep
How Outer Aisle Uses Purchase Follow-Up Emails To Get Reviews And Repeat Customers #94
December 18, 2020 10:00 - 2 minutes - 6.55 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Outer Aisle
The Out Of Stock Email That Gave Me Serious FOMO #93
December 17, 2020 10:00 - 5 minutes - 12.4 MBFollow Lauren on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Check out Behave
6 Simple Ways To Generate Content Ideas For Your Shopify Store #92
December 16, 2020 10:00 - 7 minutes - 18.2 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
SEO 101 For Shopify Stores: The Building Blocks For Growing Organic Traffic #91
December 15, 2020 10:00 - 9 minutes - 21 MBFollow Mike on Twitter Check out SmartSites
Driving Sales In December: The Gifting Play (And How Haus Gets It Right) #90
December 14, 2020 10:00 - 3 minutes - 8.71 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Check out Haus
“We Don’t Discount” The Creative Way Apple & Allbirds Get Around This (And You Can Too) #89
December 11, 2020 10:00 - 2 minutes - 6.73 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
How To Have A Record Sales Day: The Secret To This Founder’s Biggest Numbers Yet #88
December 10, 2020 10:00 - 9 minutes - 22.7 MBFollow Ben on Twitter Follow Connor on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
3 Email Types That Will Drive Repeat Purchases For Your Shopify Store #87
December 09, 2020 10:00 - 5 minutes - 12.5 MBFollow Connor on Twitter Introducing Customer Winback and Purchase Follow-Up Emails For Shopify Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
Unlocking The Power Of Repeat Customers: How To Turn First-Time Buyers Into Lifelong Superfans #86
December 08, 2020 10:00 - 3 minutes - 8.02 MBFollow Ben on Twitter Introducing Customer Winback and Purchase Follow-Up Emails For Shopify From our friends at Smile: What is a Repeat Customer and Why are they Profitable? Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
BFCM 2020 Lessons: The Dos And Don’ts To Inspire Your Next Campaign Any Time Of Year #85
December 07, 2020 10:00 - 5 minutes - 13.7 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
The Road To BFCM 2021 Starts Today. Here’s What You Need To Focus On. #84
December 04, 2020 10:00 - 3 minutes - 7.6 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
Influencer Marketing 101: Finding Influencers, Reaching Out & Measuring Success #83
December 03, 2020 10:00 - 8 minutes - 19 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Follow Roger on Twitter Check out #paid
How To Get Insane Product Photos For Your Shopify Store (Without Spending A Fortune) #82
December 02, 2020 10:00 - 8 minutes - 18.4 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Check out Soona
Direct Mail Campaigns That Actually Work: How To Drive 6% Of Monthly Revenue With Automated Postcards #81
December 01, 2020 10:00 - 8 minutes - 19.9 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Check out Tradlands
The Segmentation Secret For Shopify Brands Doing $0-$1M In Sales #80
November 30, 2020 10:00 - 3 minutes - 7.81 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
Cheers To Your Biggest BFCM Ever - You've Got This. #79
November 26, 2020 10:00 - 1 minute - 2.82 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
The Power of Thinking Beyond One-Time Purchases: Why A Subscription Model Is So Valuable #78
November 25, 2020 10:00 - 8 minutes - 19.6 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Follow Jay Myers on Twitter Bold Commerce
How NUGGS Uses Versioning To Keep Drive Repeat Purchases #77
November 24, 2020 10:00 - 3 minutes - 7.58 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook NUGGS
How Journ Nailed This New Product Launch By Starting With VIPs #76
November 23, 2020 10:00 - 3 minutes - 8.3 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook Journ
These 2 Privy Campaigns Helped Slate Milk Drive $76,500 In Sales In 10 Months #75
November 20, 2020 10:00 - 7 minutes - 16.5 MBFollow Dan on Twitter Slate Milk Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
You Need Amazing Unfurl Images For Your Shopify Store. Here's Why They Matter (And 1 Brand That's Killing It). #74
November 19, 2020 10:00 - 4 minutes - 9.88 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook
How This Brand Increased Their Revenue From Abandoned Cart Emails By 6X #73
November 18, 2020 10:00 - 3 minutes - 7.9 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook BFCM resources Check out Fancy Bands
2 Ways To Follow Up With New Subscribers Who Haven’t Purchased Using Privy #72
November 17, 2020 10:00 - 3 minutes - 7.74 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook BFCM resources
Make Your Privy And Klaviyo Integration Even More Powerful With This One Tip #71
November 16, 2020 10:00 - 2 minutes - 5.98 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook BFCM resources
BFCM Bootcamp #5: The 5 Steps To Launching An Insanely Successful Black Friday Campaign #70
November 13, 2020 10:00 - 4 minutes - 9.48 MBFollow Ben on Twitter The Privy Starter Plan Get your copy of The Ecommerce Marketing Handbook Our BFCM resources
BFCM Bootcamp #4: How Inked Gaming Drove A Month’s Worth Of Sales Last BFCM Weekend (And What They Have Planned This Year) #69
November 12, 2020 10:00 - 20 minutes - 47.2 MBFollow Ben on Twitter Inked Gaming Get your copy of The Ecommerce Marketing Handbook Our BFCM resources
BFCM Bootcamp #3: It’s Connor’s First BFCM Selling On Shopify. Here’s What He Has Planned. (Ecommerce Marketing School #68)
November 11, 2020 10:00 - 17 minutes - 39.7 MBConnor Gross has been selling online for years. But this is his first Black Friday/Cyber Monday as a Shopify merchant. So Ben asked him to come on today’s episode of Ecommerce Marketing School to share what he’s planning for his brand, Respoke Collection, a print-on-demand business for car enthusiasts. Here are the offers, emails, and onsite updates he’s making that will help him drive sales this holiday season. And he also shared his secret for getting free press this time of year (it’s geni...
BFCM Bootcamp #3: It’s Connor’s First BFCM Selling On Shopify. Here’s What He Has Planned. #68
November 11, 2020 10:00 - 17 minutes - 39.7 MBFollow Ben on Twitter Follow Connor on Twitter Respoke Collection Get your copy of The Ecommerce Marketing Handbook Our BFCM resources
BFCM Bootcamp #2: The 6-Email Playbook And Display Types You Need To Prep Now #67
November 10, 2020 10:00 - 7 minutes - 16.2 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook BFCM resources
BFCM Bootcamp #2: The 6-Email Playbook And Display Types You Need To Prep Now (Ecommerce Marketing School #67)
November 10, 2020 10:00 - 7 minutes - 16.2 MBYou already know your offer is the #1 most important thing when it comes to your BFCM success. So today, it’s all about the emails and displays you need to prepare now to showcase that offer. Because everything you do between now and BFCM weekend needs to tie into that. This 6-email playbook and small edits to the onsite displays you already have, will help you build hype and drive sales this holiday season. Here’s what you need to be thinking about over the next couple weeks.
BFCM Bootcamp #1: Lessons from 2019 & The 3 Offer Types You Need To Know #66
November 09, 2020 10:00 - 11 minutes - 25.7 MBFollow Ben on Twitter Join The Ecommerce Marketing Community Check out our book, The Ecommerce Marketing Handbook BFCM resources
BFCM Bootcamp #1: Lessons from 2019 & The 3 Offer Types You Need To Know (Ecommerce Marketing School #66)
November 09, 2020 10:00 - 11 minutes - 25.7 MBThis week, Ben is back and ready to help whip you into shape for BFCM. And today's episode is all about stats from BFCM 2019 and how to nail your offer. Because if your offer doesn't land with your audience, driving sales is going to be a struggle. That's why Ben is sharing 3 offer types you need to know about with examples to help set you up for success.
Here's What's In Our Shopify Account For Shop.Privy.Com (Plus The Privy Campaigns We're Running) (Guest Episode: Ecommerce Marketing School 65)
November 06, 2020 10:00 - 9 minutes - 21.3 MBToday's the last day of Dan's weeklong takeover of the show. And he's giving a behind-the-scenes look at our Shopify dashboard. Including the theme we're using, apps we rely on, and analytics. And of course, he couldn't help but mention the Privy campaigns we have running. And by the way, these are definitely something you should steal for your BFCM (and year round) campaigns.
Here's What's In Our Shopify Account For Shop.Privy.Com (Plus The Privy Campaigns We're Running) #65
November 06, 2020 10:00 - 9 minutes - 21.3 MBFollow Dan on Twitter Get your copy of The Ecommerce Marketing Handbook
A Crash Course In Shipping And Fulfillment For New Ecommerce Businesses #64
November 04, 2020 10:00 - 7 minutes - 17.1 MBFollow Dan on Twitter Get your copy of The Ecommerce Marketing Handbook
A Crash Course In Shipping And Fulfillment For New Ecommerce Businesses (Guest Episode: Ecommerce Marketing School #64)
November 04, 2020 10:00 - 7 minutes - 17.1 MBDan Murphy is back again today. And today it's all about shipping and fulfillment. About a month ago, he didn't know anything about either. So he took to Twitter and found the perfect partner to help us with shipping for our book. Here's what he's learned since then.