Daily Marketing Discovery with Ali Salman artwork

Daily Marketing Discovery with Ali Salman

297 episodes - English - Latest episode: over 4 years ago - ★★★★★ - 64 ratings

Welcome to daily 5-minute online marketing lessons for service providers. Are you a Dentist, Lawyer, Accountant, Realtor, Plumber, Consultant or Contractor....If you provide services locally than this podcast is for you. Here we share strategies, tricks, techniques on how to generate leads and sales using online marketing for your service based business.

Join us everyday for 5 minutes and take away strategies which you can apply in your business so you can generate more leads.

Before we proceed this podcast is sponsored by Rapid Boost Marketing: Marketing Agency for Professional Service Providers.

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Episodes

Mailchimp Alternatives + Marketing email copy from 500+ popular brands and 6000+ emails

October 26, 2019 18:10 - 3 minutes - 15.3 MB Video

Mailchimp Alternatives... Mailchimp is great for those who are just getting started, when you start needing something a little more sophisticated, it’s time to start looking for a new tool or simply you don't like their pricing structure here is an alternate for you: https://www.sendinblue.com/ https://www.mailerlite.com/ https://www.mailjet.com/ https://www.wix.com/shoutout/email-marketing https://sendpulse.com/ https://www.hubspot.com/pricing/crm   Bonus: Marketing emai...

Turn Your Emails Into Targeted Ads

October 25, 2019 14:35 - 3 minutes - 14.3 MB Video

Between 2014 and 2018 the average office worker received about 90 emails a day and sent around 40 business emails daily. To take these numbers in context, if your company has 1000 employees the team will send out 40,000 business emails in just one day. Based on a calculation of 250 business days per year, that culminates in an astonishing 10,000,000 emails annually. Turn your emails into targeted ads. Generate leads and drive prospects through your sales funnel with one-to-one branded emai...

Find emails from Facebook Groups

October 25, 2019 14:29 - 1 minute - 23.7 MB Video

Find emails from Facebook Groups. Group leads helps you to instantly convert facebook group members into leads in your favorite email marketing software. Group Leads chrome extension helps you convert new facebook group members into leads in your favorite email marketing software. No more copy and paste, saves you tonnes of time, build your email list & make more money from your facebook group. Link to the Group Leads Chrome Extension: https://chrome.google.com/webstore/detail/gro...

AI Powered presentation design + hundreds of free pitch decks from big companies like Yelp, Tinder, Wework etc.

October 21, 2019 23:12 - 4 minutes - 104 MB Video

As we talked about 2 presentation tools and resources which will help you create engaging, powerful, persuasive and thoughtful presentations. In this episode we will continue with presentation resources. AI Powered presentation design + hundreds of free pitch decks from big companies like Yelp, Tinder, Wework etc. https://slidebean.com Second tool we talked about: Turn your presentations into conversations. Share a link to present to anyone, anywhere, on any device, and let them talk back to...

How to Create Compelling Presentations (Sales, Marketing, Finance, HR etc.)

October 12, 2019 16:26 - 3 minutes - 70.2 MB Video

32% of people have fallen asleep during a PowerPoint presentation. Source: https://www.clearslide.com/product/sliderocket/ Have you ever sat through a really boring presentation and felt like you learned nothing? The bottom line is that design matters. Regardless of how dynamic the speaker, mind-blowing the statistics, or captivating the idea, boring PowerPoint slides could make your audience fall asleep -- fast... Solution: https://prezi.com Free templates and inspiration: https:/...

Pen to Print handwriting recognition Tools

October 12, 2019 16:22 - 2 minutes - 49.3 MB Video

Although Digital text is easier to edit, search and store, handwriting on paper is still commonly used, since it's fast, easy and accessible. Pen to Print's handwriting recognition (OCR) is a great solution for those who still like the feel of pen on paper, but want to enjoy the benefits of digital. It is easy to use, fast and affordable. Android users: https://play.google.com/store/apps/details?id=p2p.serendi.me.p2p Apple users: https://apps.apple.com/ca/app/pen-to-print-handwriting-o...

Only 2-6% of the website traffic converts into calls, leads or any action. What to do with the silent majority of the customers who don't take action.

October 12, 2019 16:08 - 3 minutes - 69 MB Video

Only 2-6% of the website traffic converts into calls, leads or any action. What to do with the silent majority of the customers who don't take action. Instantly identify your anonymous website visitors' contact details including: Business Name Contact Information Demographics Search Behaviour Financial Data Combine next level digital intelligence with sales ready leads to accelerate your online ROI Convert anonymous traffic into leads Measure from first click to sale Go beyond analytics – ...

Convert tweets into posts or stories for #Instagram.

October 12, 2019 16:03 - 2 minutes - 39 MB Video

Convert tweets into posts or stories for #Instagram. Quickly and for free, forget about the screenshots. Https://tuigram.app Dont take weird screenshots which look unprofessional.

Find anyone's email address, verify anyone's email, find out if people opened your email or not.

October 12, 2019 16:01 - 2 minutes - 49.4 MB Video

Find anyone's email address, verify anyone's email, find out if people opened your email or not. https://hunter.io Hunter let's you find email addresses, verify emails, run cold email campaigns and much much more. They have a free plan which is great for small businesses, entrepreneurs and startups.

600+ free templates for social media, content marketing, strategy, sales etc.

October 11, 2019 18:46 - 1 minute - 27 MB Video

600+ free templates for social media, content marketing, strategy, sales etc. www.usefyi.com/templates All the free resources and templates you need to get work done in one place

How can you pump out amazing looking graphics fast??

October 11, 2019 18:45 - 1 minute - 35.4 MB Video

Content is king and we know visual content (images and videos) are the most consumed kind of content. Question is....how can you pump out amazing looking graphics fast??   Your solution: www.Crello.com Alternate: www.Canva.com  

Competitors are our best friends and enemies at the same time. Knowing how to beat the business competition is of crucial importance.

October 11, 2019 18:41 - 2 minutes - 23.1 MB Video

Competition is everywhere, and if you’re not aware of it, you should. Competitors are our best friends and enemies at the same time. Knowing how to beat the business competition is of crucial importance.     https://competitors.app/    

Augment your social media content with semi automatically generated quote images

October 11, 2019 18:38 - 2 minutes - 25.1 MB Video

It can be a struggle to feed the social media machine. This app is intended to augment your regular posting and help grow your social visibility. www.heyoriana.com Augment your social media content with semi automatically generated quote image. No design skills required.

Get a shoutout from snoop dog to YouTube influencers to business gurus

October 11, 2019 18:36 - 2 minutes - 26.4 MB Video

Today's marketing product discovery is: www.cameo.com    

Overcoming Pricing Objections

May 23, 2019 21:43 - 8 minutes - 7.6 MB

  Last Episode #  ➡️ Speed Matters     “This it too expensive.” “We can’t afford this right now.” “There’s no room in the budget for this.” I’m assuming you’ve heard these objections before. You get to the finish line…And instead of signing the contract, they balk at your price. Pricing is a tough objection to get passed. Mostly business owners and sales people when they try justifying the price, they seem defensive. Our natural gut reaction!! If you give them a discount, ...

🔝Consistency Is Very Rewarding 📣

May 11, 2019 22:54 - 10 minutes - 12.3 MB

🗣 What content do you consume routinely?   👉 Television shows are an obvious choice. What if your favorite show aired randomly and sometimes skipped a week? You’d no longer bother with it.   When eating breakfast, do you go to the same webpage daily, expecting new material? Do you listen to the same podcast while commuting? What if they weren’t there for you one day? You’d find something new. “Just this once,” you’d say, but you might form a new habit.   Attention doesn’t stop...

Secret Sauce

May 08, 2019 17:38 - 8 minutes - 10.6 MB

✅ Today’s fastest growing brands have this secret when it comes to how they design and build their services, experiences and products. And, that is …” Consumer Compassion ” They just show empathy, they design products and services which has taken consumer compassion into account. Cabs and Taxis existed before, but Uber keeping consumer experience in mind which was super inconvenient and inefficient. They streamined the whole process, made it super easy and fast…..This is consumer compa...

Power in the causes which form cults

May 08, 2019 17:33 - 10 minutes - 12.5 MB

✅ Tom’s Shoes…Billion Dollar Brand We all know many large companies that participate in cause marketing, but the one that is often at the top of people’s minds is TOMS shoes. TOMS was founded in 2006 and boasts a business model that promotes giving back. Their model is referred to as the “one-for-one concept” where they promise to deliver a pair of free, new shoes to a child in need for every sale of their retail product. Show notes: https://rapidboostmarketing.com/power-of-causes-and-cu...

➡️ Break The Rules 📚

April 27, 2019 15:53 - 6 minutes - 6.75 MB

🖥DVD’s were a commodity….there were DVD stores in every nieghbourhood….in-fact there were the ones which use to sell porn. Then Netflix broke the line, where industry was focused on creating more stores like blockbuster. Netflix innovated an industry based on user experience where you no longer needed to store this big rack rather now you can access all these movies at a click of a button.   Show notes: https//rapidboostmarketing.com/grow

👉 Taking Paths of most Resistance and Breaking The Status Quo

April 18, 2019 20:51 - 8 minutes - 9.46 MB

Emily Howard Stowe was denied entrance into the Toronto School of Medicine in 1865 and was told by its Vice Principal, “The doors of the University are not open to women and I trust they never will be. “Unable to study medicine in Canada, Emily Stowe earned her degree in the United States from the homeopathic New York Medical College for Women in 1867. The same year, she returned to Canada and opened a medical practice in Toronto, on Richmond Street. Stowe gained some local prominenc...

Growing and Scaling Your Business

April 17, 2019 00:51 - 44 minutes - 36.6 MB

 ✨ Mitch joins me on Business Growth School to talk about things which stop any business from growing and scaling  🇨🇦 My Conversation with Mitch Cammidge from Mitch Cammidge Coaching 👩‍💼

Speed Matters…

April 06, 2019 19:56 - 6 minutes - 8.11 MB

  Last Episode #  ➡️ What if you can improve your email response rates by 558%…..and cold calls rates by 209% 🎯     55% of Companies Take 5+ Days to Respond Fifty-five is the percentage of companies of the same survey that took 5+ days to respond to leads. Worse yet, of this 55%, 12% didn’t respond at all… The history of human communication has always been about reducing friction. Humans have always looked for better and faster ways to connect with each other. We evolved from the p...

🔥 Scarcity and Exclusivity 🔥

March 27, 2019 00:42 - 9 minutes - 10.5 MB

These 2 phrases have just 1 word which makes a huge difference on your growth:  “Your marketing doesn’t just need to give your customers a reason to buy, your marketing needs to give your customers a reason to buy NOW!”   Grocery Store How many times you walked down the grocery aisle and told yourself maybe later. Alot of things which you want, we tell ourselves we will get it later. Now imagine you walk down the same grocery aisle and you see a sale which has limited quantities and ...

Persistence Beats Resistance 💯

March 24, 2019 02:39 - 4 minutes - 4.7 MB

If you have been in business for awhile, then when was the last time you contacted your previous client or the clients you didnt end up working up 📊📈  

➡️ What if you can improve your email response rates by 558%…..and cold calls rates by 209% 🎯

March 21, 2019 23:50 - 4 minutes - 4.46 MB

What I told you that you can improve your email response rates by over 558% and phone by 209%? The solution is much more easier than you think: switch from sending emails or cold calls to sending LinkedIn messages to your prospects and potential clients.  In a recent experiment, where one social selling expert sent out 100 InMails and 100 emails and made 100 phone calls, LinkedIn responses outperformed e-mail by 558% and phone by 209%. Here is a real world case study conducted by John ...

✅✅ Why You Should Never....Ever Discount Your Services 💯

March 13, 2019 00:20 - 22 minutes - 28.5 MB

👩‍💼 Let me tell you something….most of the business owners either wing their pricing strategy or take it from their competitors or local market without putting alot of thought behind it. 🤳 I met a photographer and videographer month or so ago and he said Ali I am not booked for this coming year for the weddings and I think I should lower my price to get my team busy. Usually they are booked 6 to 8 or even 12 months in advance I told him thats the worst thing he can do to his business….I g...

👨‍💻👩‍💻 Production Vs Perfection 📲💻

March 06, 2019 20:39 - 7 minutes - 7.32 MB

👨‍💻👩‍💻 Production Vs Perfection 📲💻 📊📈 Perfection is a productivity killer. As LinkedIn cofounder said if you are not embarrassed by the first version of your product then you are too late...because by the time you come up with beta version your competitor is on version 2.0 📉 Produce....don't go into analysis paralysis mode ➡️

💯 Ditch The Old Way of Targeting Your Potential Clients.... 🚀Understand the Difference to Improve Your Marketing Efforts

March 02, 2019 23:49 - 7 minutes - 6.93 MB

Ditch The Old Way of Targeting Your Potential Clients.... 🚀Understand the Difference to Improve Your Marketing Efforts 💯 Demographics are the statistical data of a population, especially those showing average age, income, education, etc. Some of the most generally observed demographics are ethnicity, gender, age, disabilities, employment status, etc. It can be seen as a very useful insight into the culture of the people or a certain population that exists in a certain region. 📲 Psychograp...

🇨🇦 Payless ShoeSource closed 240+ stores in #Canada and 2500+ stores in #USA 🇺🇸

February 26, 2019 00:01 - 6 minutes - 6.31 MB

✅ Do you know the reason behind it? ✅ Brand perceptions are shaped by the sum of all experiences customers have with your brand. In short, people buy when they believe in the value of what they are getting and their focus is drawn away, through critical factors like perceived quality, from the plethora of options available in the market to the one or two products that ‘feel like them’. If your business is just positioning on price, you will be compared like a commodity although you provi...

Are you just a Commodity? 💯🚀

February 18, 2019 18:08 - 10 minutes - 9.81 MB

📊 There has never been a better time to sell value-added products and services at value-added prices than today! However, there has never been a time at which there was a greater propensity to push products and services down to the commodity level. 📲 What’s a typical sale like for your company? Do your sales people struggle to peddle your product or service in a saturated market? Do you sell customers on the benefits you can deliver, only to have them make a decision based on price? Or, ar...

Between 70 and 96 percent percent of people who abandon your website never return

February 03, 2019 20:48 - 10 minutes - 15.3 MB

Did you know that between 70 and 96 percent percent of people who abandon your website never return? As a marketer, your number one goal should be to convert those one-time visitors into customers. You can’t achieve this goal if visitors aren’t sticking around to read your content. The longer your visitors stay on your site, the more engaged they'll be, and the higher the chance for them to convert. Previous Episodes: https://rapidboostmarketing.com/grow

Renowned Alberta Marketer & Creative Genius @Eric Cheng from 12 Creative chops it up with us on The Business Growth School

January 30, 2019 19:37 - 26 minutes - 23.9 MB

#BusinessGrowthSchool 👉🏽 Renowned Alberta Marketer & Creative Genius @Eric Cheng from 12 Creative chops it up with us on The Business Growth School to explain how you can use social media to create a local and national brand! We chat about: 🔌How to produce value based content social media content 🔌How to grow business when you are new 🔌How to market your content 🔌 Importance of knowing key metrics *Available on iTunes, Stitcher and Google Play*

👩‍💻👨‍💻📊 It has never been this easier to market your business....

January 30, 2019 19:32 - 3 minutes - 2.83 MB

👩‍💻👨‍💻📊 It has never been this easier to market your business....internet has democratasized #marketing. Gone are the days when big brands can only buy radio, TV, billboards etc. Now because of internet and social media...your small brand can compete alongside big brands. There are individuals who have more followers on #instagram comparing to what The Coca-Cola Company has. This is the democratisization of marketing, where no longer big brands have unfair advantage and it's a level play...

👩‍💻📊From my opinion the most important ranking factor in #Google and #Bing algorithms...

January 30, 2019 19:26 - 4 minutes - 4.15 MB

What will help you outrank and out beat your local competition on search engines in 2019... In the past, they've had to do all sorts of algorithms to try and get at this from obtuse angles. But now, with a lot of the work that they're doing around measuring engagement and with all of the data that's coming to them through Chrome and through Android, they're able to get much, much closer to what is truly accomplishing the searcher's task. That's because they really want results that satisfy...

📲📸 Early Adaptors Have An Unfair Advantage And Laggards Have Alot to Lose

December 01, 2018 18:02 - 4 minutes - 4.9 MB

📲📸 Early Adaptors Have An Unfair Advantage And Laggards Have Alot to Lose by Not Adatping. As Charles Darwin famously said...."Adapt or Die" 📈📊  

People have options now 📸👨‍💻

December 01, 2018 17:40 - 12 minutes - 11.2 MB

People have options now 📸👨‍💻 15-20 years ago you just had few channels to flip, and maybe few DVD's but now game has changed. Consumer is in control and they have plenty of options to consume content. This created a huge opportunity for medium size brands to produce content as before barrier to enter TV and radio was high. Now with a phone and free social media channels you can reach unlimited people 📽 📣 doesn't matter the size of your business.

Business Growth School 2.0

November 28, 2018 21:44 - 6 minutes - 6.13 MB

Announcement 📢 📣  After doing first 100 episodes of business growth school as podcast I converted it into a video series as soo many of you reached out 📽📸 Now after nearly 200+ episodes I am changing the format and launching: "Business Growth School 2.0" It will be my whole day documented with tons of lessons and ideas just for you

📊📈 What can service providers can learn from retail giants and products based businesses 👨‍💻

November 28, 2018 21:36 - 5 minutes - 5.62 MB

Holiday season Shopping in Canada - Statistics & Facts The holiday season is considered the busiest time of year for the retail sector, with a surge in trade typically commencing on Black Friday, the day following U.S. Thanksgiving. Deemed an American shopping tradition, the annual Black Friday sales have gained increasing popularity in Canada in recent years with consumers eager to find a bargain. Consumers are using various channels on Black Friday to purchase their discounted goods, wit...

📲 Stop Guessing and Half Assing....

November 04, 2018 19:30 - 11 minutes - 11.5 MB

This topic is something very close to my heart. A lot of small business owners I talk to they are stuck at the level they are at. 🔝 They are unable to grow and thrive...they are merely surviving. But why small businesses remain small and why only few companies ever get to become mid and large organizations ✅ Luckily someone told us when we were growing our businesses and in past few days while having a conversation with good friend of mine who is also struggling with the same issues and u...

Spending 💰💰 but not getting results??? 

October 22, 2018 17:16 - 10 minutes - 9.44 MB

📲👨🏼‍💻 What to do when your online marketing campaigns are not working out??  Spending 💰💰 but not seeing results??? 

👨🏼‍💻📲 Crush The Last Quarter of 2018

October 15, 2018 20:46 - 11 minutes - 10 MB

👨🏼‍💻📲 Often in Business we get lost in the big picture and forget how important is your cash flow 💰💴 3 quarters of 2018 are gone and we are in the final decisive quarter now ✅ Learn how can you finish 2018 strong by focusing on low hanging fruit “Opportunities which doesn’t cost, doesn’t take a lot of time and energy”. Tell me have you applied any techniques like that and how were the results??  

🔝🎯 What small companies can learn from big organizations when it comes to sales and marketing

October 04, 2018 22:40 - 9 minutes - 8.72 MB

 What small companies can learn from big organizations when it comes to sales and marketing ✅  3 things that differentiate big organizations from small companies 👨🏼‍💻

🔝 3 Core Pillars of Ranking Number 1 on Google & Other Search Engines🔝

September 26, 2018 16:05 - 9 minutes - 8.6 MB

🔝 3 Core Pillars of Ranking Number 1 on Google & Other Search Engines🔝   In a Q&A with Google, Andrey Lipattsev, a Search Quality Senior Strategist at Google, said the other two factors were links and content: I can tell you what they are. It is content. And it’s links pointing to your site. He wouldn’t say which was more important, so the top three list now looks like this: 1 & 2: Links & Content 3: RankBrain (Source) What is Google RankBrain? RankBrain is a machine learning (...

🔝🎯 3 Core Pillars of Ranking Number 1 on Google & Other Search Engines 🔝

September 16, 2018 19:03 - 16 minutes - 13.9 MB

In a Q&A with Google, Andrey Lipattsev, a Search Quality Senior Strategist at Google, said the other two factors were links and content: I can tell you what they are. It is content. And it’s links pointing to your site. He wouldn’t say which was more important, so the top three list now looks like this: 1 & 2: Links & Content 3: RankBrain (Source) Part 1: https://rapidboostmarketing.com/part-1-3-core-pillars-of-ranking-number-1-on-google-other-search-engines/   Part 2: Content!...

🎯 Part 1: 3 Core Pillars of Ranking Number 1 on Google & Other Search Engines

September 12, 2018 16:32 - 16 minutes - 13.9 MB

3 Core Pillars of Ranking Number 1 on Google & Other Search Engines   In a Q&A with Google, Andrey Lipattsev, a Search Quality Senior Strategist at Google, said the other two factors were links and content: I can tell you what they are. It is content. And it’s links pointing to your site. He wouldn’t say which was more important, so the top three list now looks like this: 1 & 2: Links & Content 3: RankBrain  (Source)   Backlinks or Links weight almost 1/3 of the total algorithm....

Twitter Mentions

@rapidboost 20 Episodes
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@temafrank 1 Episode
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