Are you just a Commodity? 💯🚀
Daily Marketing Discovery with Ali Salman
English - February 18, 2019 18:08 - 10 minutes - 9.81 MB - ★★★★★ - 64 ratingsMarketing Business advertising growth marketing passion accountant biz business dentist entrepreneur financialadvisor Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
📊 There has never been a better time to sell value-added products and services at value-added prices than today! However, there has never been a time at which there was a greater propensity to push products and services down to the commodity level.
📲 What’s a typical sale like for your company? Do your sales people struggle to peddle your product or service in a saturated market? Do you sell customers on the benefits you can deliver, only to have them make a decision based on price? Or, are your company’s products actively sought out by consumers who are willing to pay a premium price just to do business with you?
✅ The ability to achieve premium, or value-added, prices hinges on a company’s ability to develop its brand identity. To create a successful brand, you must first understand where your company is in the market
📊 There has never been a better time to sell value-added products and services at value-added prices than today! However, there has never been a time at which there was a greater propensity to push products and services down to the commodity level.
📲 What’s a typical sale like for your company? Do your sales people struggle to peddle your product or service in a saturated market? Do you sell customers on the benefits you can deliver, only to have them make a decision based on price? Or, are your company’s products actively sought out by consumers who are willing to pay a premium price just to do business with you?
✅ The ability to achieve premium, or value-added, prices hinges on a company’s ability to develop its brand identity. To create a successful brand, you must first understand where your company is in the market