Conversations with Women in Sales
181 episodes - English - Latest episode: 2 days ago - ★★★★★ - 71 ratingsConversations with Women in Sales is a top podcast hosted by Lori Richardson. Every episode features a woman in sales who is doing incredible work, or an interview with a male ally, or conversation on a related topic. For the past 100+ episodes, guests share practical advice for advancing one's sales career. The podcast is dedicated to the memory of Barbara Giamanco, who founded CWWIS in 2018.
Each episode features topics like: leadership, career management, dealing with imposter syndrome, overcoming adversity, sales and marketing alignment, B2B sales, strategic partnerships, building confidence, content creation and promotion, social media, building inclusive sales teams, and more.
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Episodes
80: Teaching Sales at the University Level w/ Stefanie Boyer, PhD, Professor, Bryant Univ & Co-Founder, RNMKRS
December 16, 2020 14:12 - 26 minutes - 49 MBProfessor Stefanie Boyer is a changemaker - she is helping thousands of college and university students learn how to be a professional seller through her work as a professor and also as the co-founder of RNMKRS. We had an interesting conversation about sales education and more.
79: Mental Health in Sales, Social Selling, and Shaq w/ Lindsey Boggs, Citrix
December 03, 2020 01:49 - 23 minutes - 43.6 MBLindsey Boggs is Digital Sales & Development Leader at Citrix where she manages, develops, and retains top talent by teaching social selling, prospecting, cold calling, and pipeline creation. Prior to that she's been a mainstage speaker on social selling and worked at other top companies in sales and leadership. When tragedy struck in her family she had a nervous breakdown, got help for it, and used that situation to help others through the co-founding of Uncrushed.org. She also gave a TEDx ...
78: Boldly Launching Top of Funnel Plays to Help Sellers Sell, w/ Becc Holland, Flip the Script
November 25, 2020 12:16 - 32 minutes - 60.4 MBBecc Holland is a woman on a mission to help Sales Development Reps - and anyone at the front of the sales process to better communicate with and help buyers buy. She has an exhaustive library of plays for those newer to sales to try in order to reach buyers and have more positive conversations to ultimately move deals forward. Her Flip the Script program offering is free for others to learn, and paid for by sponsors. We talk about how her helping others internationally when young, along wit...
77: Leading Through Community Building w/ Galem Girmay, Flywire
November 12, 2020 04:24 - 26 minutes - 49.8 MBGalem Girmay is an Account Executive at Flywire and co-founded RevGenius, the community for sales professionals with over 7,000 members. As a Black woman, she offers her support and recommendations to companies to help them find women of color for sales and sales leadership roles. Learn more about the SDR role, where she began her sales career and gain ideas about the great possibilities of sales in this episode.
76: Sales Skills are Life Skills w/ Chantel George, LinkedIn
October 28, 2020 15:28 - 30 minutes - 55.4 MBChantel George is doing big things. She is an Account Executive at LinkedIn, the Global Program Manager for the Black Inclusion Group at LinkedIn, and also Founder & CEO of Sistas in Sales, which is the first community of women of color sales professionals. We talk about Chantel's journey from acting to law to sales, and have a good conversation about what majority women can do to support her efforts to see more women of color in our sales profession.
75: Stop Looking at a Customer as an Event w/ Sheevaun Thatcher, RingCentral
October 21, 2020 11:24 - 36 minutes - 67.6 MBSheevaun Thatcher is an outspoken leader in the practice of Sales Enablement worldwide - as a frequent speaker and as a Founding Member & Member of the Board of Advisors with the Sales Enablement Society. She is the Global Learning and Enablement Leader at RingCentral and oversees a worldwide remote team. Sheevaun has a way with words - which makes her an amazing storyteller.
74: Finding Your Why in Your Sales Career w/ Maria Tribble, PathFactory
October 15, 2020 12:24 - 39 minutes - 73.2 MBMaria Tribble is VP of Enterprise Sales at PathFactory. She raises flowers in her #5-9 and believes in the critical importance of kindness. We had a tough time recording this one because Maria had been previously recorded with Barb, before her passing, but the episode hadn't launched nor had we found it - so we re-recorded.
73: Advancing and Succeeding in a Tech Sales Career w/ Sara Levinson, Prometric
September 30, 2020 15:23 - 34 minutes - 64 MBSara Levinson, VP Business Development at Prometric has sold and launched transformational technology initiatives - multi-million dollar deals - with the world’s largest & most influential brands. After grad school, Sara got into a marketing role which morphed into more of a sales role in the newspaper business in Pittsburgh. Hear how she got into the technology sector and how who you know is key to not applying for positions.
72: Why Sales is An Amazing Role for Women w/ Cynthia Barnes, NAWSP
September 24, 2020 13:22 - 21 minutes - 39.4 MBCynthia Barnes is author of "Reach the Top 1%: A Strategic Game Plan for Warrior Women in Sales", and is a keynote speaker, sales trainer, LinkedIn top sales influencer, and CEO of the NAWSP.org. In this episode we discuss how sales changed Cynthia's life, how we both agree that women do NOT lack confidence! and more.
71: Why Sales Enablement is a Great Career to Consider w/ Tamara Schenk
September 17, 2020 10:56 - 44 minutes - 81.4 MBTamara Schenk's goal is to help empower human potential. She is a mainstage speaker on all things sales enablement; having spent 25 years in international roles spanning multiple industries. Tamara has also been the "only" woman in the boardroom many times. We discuss the great opportunities for women in B2B sales enablement roles and Tamara's love of the field is in everything she shares.
70: How News & Data Empower Customers w/ CRO Nancy McNeill, Dow Jones
August 26, 2020 19:06 - 25 minutes - 47.9 MBNancy McNeill is Chief Revenue Officer, responsible for global sales strategy for Dow Jones' suite of professional information products. She has more than 20 years of management experience, leading global sales organizations in the financial services information industry. We talked about supportive company leaders, mentors, and how sales can be successful working remotely.
69 From Violist to Professional Sales w/ Jill Fratianne of Hubspot
August 19, 2020 17:40 - 21 minutes - 39 MBJill Fratianne is Partner Channel Manager at Hubspot, where she has been in various sales roles for over 10 years. Jill came to Hubspot when it was a startup and has been through massive growth of the company, including seeing it go public. Jill received her Masters in Music from Northwestern University and was going to be a Violist but ended up getting an insurance sales job right out of school. Jill talks about the great lessons she learned in this role and how it made her appreciate futur...
68: Moving Forward to this Podcast's Next Act, w/ Lori Richardson
August 12, 2020 20:42 - 13 minutes - 24.9 MBThis is the beginning of "Act 2" for Conversations with Women in Sales. Lori Richardson and Women Sales Pros will continue to publish episodes with interviews of amazing women in sales roles. We want to carry on Barb Giamanco's vision and mission. Your feedback and support welcome. This conversation was with Lori, Joanne Black, and Deb Calvert on Barb's passing and the future for CWWIS.
67: Why It's OK to Be a Big Ass Failure w/Ashley Zagst, Zagst Consulting
May 14, 2020 14:34 - 26 minutes - 47.9 MBThere is often a stigma associated with failing but never making mistakes means never learning and growing. In this episode, I talked with Ashley Zagst from Zagst Consulting. She is a professional dancer/choreographer turned digital marketer. She is the former Head of Marketing at Bravado.co, the first digital community exclusively for sales professionals committed to elevating the profession by changing the stigmatized perception.
66: Driving Innovation, Growth and Revenue Through your Employee Experience w/Hilda Kwa, VMware
May 07, 2020 19:30 - 22 minutes - 40.5 MBHilda Kwa, Regional Director at VMware is my guest in this episode. Your employees are your company “brand ambassadors”, as such they are your organization’s greatest asset. Too often companies forget that employees drive the customer experience – either positively or negatively – and that impacts revenue in the same way.
65: Demystifying Executive Presence for Women in Sales w/Julie Hansen, Performance Sales & Training
May 05, 2020 17:30 - 27 minutes - 50.1 MBJulie Hansen is a sales presentation expert and the founder of Performance Sales and Training, helping sales professionals communicate with greater confidence, clarity, and influence. Julie spent 20 years as a sales contributor and leader. She also worked as a professional actor, performing in over 75 plays, commercials and television shows including HBO’s “Sex and the City.”
64: Leveraging Behavioral Intelligence to Grow Revenue with Mary Grothe, Sales BQ
April 09, 2020 04:30 - 24 minutes - 44.1 MBMary Grothe, is CEO and Founder of Sales BQ. She is a former #1 rep in the MidMarket B2B SaaS Payroll / HR industry. After 8 years and millions in revenue sold, she founded Sales BQ, and leads a team of fractional VPs of Sales across the country as they rebuild their clients' sales departments, all while focusing on the behavioral quotient.
63: Starting a Business and Lessons Learned Along the Way with Kate Bradley Chernis, Lately
April 07, 2020 15:00 - 25 minutes - 46.4 MBIn this conversation, I was joined by Kate Bradley Chernis the Founder & CEO of Lately, which uses Artificial Intelligence to automatically turn blogs, videos and podcasts into dozens of amazing social posts, which is then syndicated across unlimited channels. Lately customers use the platform for personal branding communications, brand marketing management, executive thought leadership, employee advocacy and social selling.
62: Authenticity: A Recipe for Success with Marietta Davis, IBM
March 07, 2020 22:30 - 25 minutes - 58.2 MBMarietta Davis is VP North America Communications and CSI, IBM Global Markets. Marietta is a seasoned sales executive with an extensive career in the technology industry holding high impact positions at IBM, Lotus Development, Ameritech, and Tata Consulting. At Microsoft, the highest ranking African American in North America, Canada and Latin America, Marietta led an organization of more than 400 sales, marketing and technical experts serving Microsoft’s business customers with Dynamics ERP ...
61: Why Data Isn't Simply An Operations Problem w/Tracy Eiler, InsideView
February 21, 2020 17:30 - 24 minutes - 56.3 MBTracy Eiler is the Chief Marketing Officer at InsideView. She has been driving marketing strategy at both cloud-based and traditional enterprise technology companies for 25 years. At InsideView, Tracy leads the end-to-end marketing strategy and initiatives. Tracy came to InsideView from her own marketing consulting firm. Previously, Tracy held executive roles at Replicon, Cloud9, MarkLogic, Postini, and Business Objects. She also founded and ran a successful technology communications agency....
60: Building a Sales Team w/Keri Schull, The Keri Schull Team
February 04, 2020 23:30 - 28 minutes - 65.3 MBKeri Schull grew from a real estate solopreneur to one of America's most successful real estate agents, according to REAL Trends and The Wall Street Journal. She has scaled multiple businesses including The Keri Shull Team, with over 80 members and counting; DKA Development; and the HyperFast Agent coaching platform and academy, which teaches real estate agents everywhere how to grow and scale their real estate businesses.
59: How Effective is Your Communication? w/Monique Russell, Clear Communication Solutions
January 23, 2020 05:30 - 25 minutes - 59 MBMonique Russell teaches individuals and teams to have positive and productive relationships at home and work using effective communications strategies and tools. She is the managing partner of Clear Communication Solutions, LLC and is a frequent guest on local, national and international radio sharing her advice as a subject matter expert in leadership and effective communications.
58: Why Referrals are Your Ticket to the C-Suite w/Joanne Black, No More Cold Calling
January 22, 2020 05:00 - 24 minutes - 56.8 MBJoanne Black is America’s leading authority on Referral Selling. She is an author, speaker, and sales contrarian. She's written two books, No More Cold Calling™:The Breakthrough System That Will Leave Your Competition in the Dust, and Pick Up the Damn Phone!: How People, Not Technology, Seal the Deal.
57: Your Sales Attainment Problem is a Sales Leadership Problem w/Alli Rizacos, Salesforce
December 11, 2019 20:00 - 28 minutes - 52.2 MBAlli Rizacos is a Regional Sales Manager at Salesforce, and she has been in sales for over 10 years. We talked about why sales leadership suffers when not provided enough training or support.
56: Making the Move – Questions to Ask When Making a Career Transition w/Rakhi Voria, IBM
November 19, 2019 22:30 - 28 minutes - 64.8 MBRakhi Voria, is the Director of IBM Global Digital Sales, and she manages a team that is responsible for the strategy, implementation, and revenue of the Digital Development Representative sales function globally. We talked about how she made the big decision to move to IBM to take on a new leadership role.
55: Values Based Selling: Why Purpose and Authenticity Win w/Catie Ivey, Demandbase
November 07, 2019 17:15 - 27 minutes - 62 MBCatie Ivey is the Regional Vice President of Sales at Demandbase, which is a leading B2B marketing platform. Prior to joining Demandbase, Catie ran revenue teams at Marketo, Insightpool, Salesforce, and Meltwater. She has deep expertise in MarTech specifically and how to better leverage technology to scale revenue teams. Catie is a huge advocate for getting more women into sales and sales leadership, so many of the topics we talk about here on ‘Women in Sales’ are topics she speaks passionat...
54: 5 Reasons Why Sales Engineering is the Best Job w/Diana Cappello, Clari
October 22, 2019 13:47 - 25 minutes - 58.6 MBDiana Cappello brings over 15 years of experience in sales, marketing and revenue operations to her current role as Lead Sales Engineer at Clari. Prior to Clari, she was a SE Manager at Apttus. And before becoming a SE, she was a Business Systems Manager for several startups. If she’s not selling through demos, you can find Diana exploring Tahoe with her husband and 2-year-old daughter.
53: What I Learned About Being a Sales Leader I Learned Teaching Elementary School w/Judy Frank, RAIN Group
October 17, 2019 10:00 - 26 minutes - 21.1 MBJudy Frank, Consulting Partner at RAIN Group is my guest in this interview. She has been building and leading sales teams in the Fortune 50 to achieve aggressive growth for over 30 years. Years ago, Judy taught 5th and 6th grade and many of the lessons she learned then has proven to be invaluable in creating and leading teams.
52: What’s Happening in the World of Women in Sales w/Alexandra Adamson, WISE
October 16, 2019 15:45 - 24 minutes - 55 MBAlexandra Adamson is the Executive Director of Women In Sales Everywhere (WISE), a digital platform dedicated to developing the next generation of female sales leaders. She is also the Head of Organizational Strategy at CloserIQ, a modern recruitment firm offering a holistic talent solution for building engaged, diverse and high-performing sales teams and parent company to WISE.
51: Avoiding Imposter Syndrome w/Kelly Del Curto, Lever
October 11, 2019 15:46 - 19 minutes - 13.6 MBIn this interview with Kelly Del Curto, Director of Sales at Lever, we talked about imposter syndrome and how that can impact your success. At any stage in your sales career - especially when you're new in a role - it's easy to get this sense that somehow you ended up in that role by accident and you don't really belong. Our fear leads us to try to fake it until we make it when opening yourself up and asking for help is usually the better way to go.
50: Impacting Sales Success Through the Right Culture Fit w/Caroline Gregory, Okta
October 01, 2019 17:46 - 23 minutes - 16.3 MBCaroline Gregory is an Enterprise Regional Sales Manager with Okta. She has 16+ years selling IT infrastructure and software to CIOs and CTOs to medium - fortune 500 companies for Workday, EMC and Okta. In our interview, we talked about the importance of salespeople remembering to choose the right culture fit at a company for them.
49: Looking After Your Number 1 w/Rachel Gray, Gatekeeper
October 01, 2019 17:43 - 27 minutes - 38 MBRachel Gray has been selling for the past 10 years after fleeing from the career she first thought she wanted, which was being a lawyer. We talk about how important it is for salespeople to look after themselves mentally and physically every day. If you don't take care of number 1 first... you are ultimately no good to anyone else.
48: Creating Opportunities for Women in Corporate Leadership w/Heather Combs, 3Pillar Global
September 18, 2019 17:21 - 27 minutes - 38 MBHeather Combs is the Chief Revenue Officer for 3Pillar Global, an Inc. 5000 developer of client-facing web and mobile applications. She oversees marketing, business development and operations for the nearly 1000-person multinational company, creating the revenue acceleration strategies that drive 3Pillar’s continued double-digit growth. Heather has been named one of Software Report’s Top Female Tech Services Leaders and Member of the Year by the Institute for Excellence in Sales.
47: Creating a Sales Culture of Accountability w/Kristie Jones, Sales Acceleration Group
September 04, 2019 16:57 - 27 minutes - 19.2 MBKristie Jones is the go-to expert for companies looking for help evaluating, building, training and scaling their Sales teams. Her 19+ years in the SaaS space, willingness to get her hands dirty, and “take no prisoners” approach is what makes her so valuable to her clients.
46: Diversity and Inclusion: Fighting Bro-Culture on the Hiring Front w/Brooke Bachesta, Outreach
August 28, 2019 14:43 - 26 minutes - 17.9 MBBrooke Bachesta is an SDR Manager at Outreach, a leading Sales Engagement Platform. She is passionate about diversity and inclusion and specifically, bringing more women into sales and sales development organizations.
45: How to Leverage Vulnerability in Sales and Life w/Lauren Rearick, Lessonly
July 30, 2019 15:54 - 18 minutes - 13 MBLauren Rearick is an Account Executive for Lessonly-- a team training software company on a mission to help teams change how they work, so they can live better lives. Barb talks with Lauren about being vulnerable and how that can positively impact sales success.
44: Leaders Paving the Way for the Next Generation of Saleswomen w/Alyssa Merwin, LinkedIn
July 15, 2019 14:02 - 19 minutes - 33.1 MBBarb talks with Alyssa Merwin, Vice President, LinkedIn Sales Solutions, Americas about her passion for supporting and guiding the next generation of women in sales. Alyssa leads a team over of 250 people within one of LinkedIn’s fastest growing businesses.
43: Opening Doors When Selling at the Executive Level w/Caryn Kopp
March 07, 2019 20:35 - 29 minutes - 19.6 MBIn this episode, Barb's guestis Caryn Kopp. She is the Chief Door Opener® at Kopp Consulting, an Inc 5000 winner, recognized for the Door Opener® Service where they get their clients meetings with high level decision makers in almost every major company.
42: Bullseye: Know and Do the Most Meaningful Activities w/Kristina McMillan
March 04, 2019 14:43 - 28 minutes - 19.8 MBIn this episode, Barb talks to Kristina McMillan, VP of Research at TOPO about why it is so important to FOCUS on the right activities if you want to achieve the right sales results.
41: Personal Authenticity as a Competitive Sales Advantage w/Amanda Georgoff
February 20, 2019 05:00 - 27 minutes - 18.6 MBIn this episode Barb talks with Amanda Georgoff, Enterprise Sales Rep at SalesLoft about how personal authenticity is a competitive sales advantage.
40: Reaching the Top 1% in Selling w/Cynthia Barnes
February 18, 2019 05:00 - 20 minutes - 14 MBIn this episode Barb interviews Cynthia Barnes, Founder of the National Association of Women Sales Professionals. Our topic of discussion is Reaching the Top 1% in Selling.
39: Listening Intelligence Builds Sales Success w/Dana Dupuis
February 15, 2019 16:33 - 31 minutes - 21.8 MBIn this episode Barb interviews Dana Dupuis, founder of ECHO Listening Intelligence. You'll learn how listening is a critical component of sales success.
38: The Customer First Advantage w/Sydney Sloan
February 11, 2019 23:00 - 34 minutes - 24 MBIn this episode Barb interviews Sydney Sloan, Chief Marketing Officer at SalesLoft about The Customer First Advantage in business and sales.
37: How the Bots HAVEN’T Taken Over. How to Be Human in Sales w/Amy Volas.
February 11, 2019 22:22 - 36 minutes - 25 MBIn this episode Barb interviews Amy Volas, Founder and CEO of Avenue Talent Partners about How the Bots HAVEN’T Taken Over. How to Be Human in Sales.
36: How to Qualify and Select Rock Star Sales Talent w/ Jamie Crosbie
October 03, 2018 09:00 - 25 minutes - 47.1 MBIn this episode Barb interviews Jamie Crosbie, CEO of Proactivate, about How to Qualify and Select Rock Star Sales Talent.
35: The Sales Leaders Role in the Complex Sale with Alice Heiman
September 26, 2018 09:00 - 34 minutes - 63.7 MBIn this episode Barb interviews Alice Heiman, CEO of Alice Heiman, LLC about the Sales Leaders Role in the Complex Sale.
34: How to Make a Difference in Your Sales Career w/ Lori Richardson
September 19, 2018 09:00 - 27 minutes - 49.5 MBHow to Make a Difference in Your Sales Career
33: Louise Anderson, Director of Digital Sales Enablement at Modus
September 12, 2018 09:00 - 23 minutes - 43.2 MBIn this episode Barb interviews Louise Anderson, Director of Digital Sales Enablement at Modus.
32: Succeeding as a Woman of Color in Sales Leadership w/ Mandy Bynum McLaughlin
September 05, 2018 09:00 - 27 minutes - 51 MBIn this episode Barb interviews Mandy Bynum McLaughlin, Director of Sales Development at New Relic.
31: Customer Advocacy and Resilience as a Roadmap to Success w/ Christel Mauffet-Smith
August 29, 2018 09:00 - 30 minutes - 55.6 MBIn this episode Barb interviews Christel Mauffet-Smith, Sales Director at Cadence Design Systems.