Build a Better Agency Podcast
462 episodes - English - Latest episode: 15 days ago - ★★★★★ - 266 ratingsScale and grow your agency with better clients, invested employees, and a stronger bottom line, with Drew McLellan.
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Episodes
EP 303: All things taxes with Craig Cody
July 26, 2021 08:00 - 50 minutes - 69.3 MBCreating a solid tax strategy for your agency might not seem like the most exciting thing to think about but doing so has the potential to put a lot more money directly into your pocket. It can be daunting to try and understand all of the options available, especially when a lot of the COVID-related aid adds to the confusion, so having a solid tax advisor in your corner is more important than ever. But how can you make sure you’re getting the guidance you need if you don’t even know what que...
EP 302: Account services best practices with Taylor McMaster
July 19, 2021 08:00 - 48 minutes - 66.9 MBWe all know how critical account service people are to the success of our agencies. It’s a tough job. Account service people must balance the needs of the agency, the internal team, and of course, the clients. A rock-solid account service person can help you retain and upsell clients, delivering a higher percentage of profitability on both counts. Creating a strong and dependable account services team and process is key to your success. Taylor McMaster is a former agency owner who discove...
EP 301: Reframing challenge through the lens of gratitude with Kristi Nelson
July 12, 2021 08:00 - 52 minutes - 72 MBWe spent a lot of the last year steeped in worry. It was inevitable, given what we’ve all experienced. But even when we’re not facing a global pandemic — it’s easy to get caught up in your own mind, given our work. It’s the nature of the beast for problem solvers like us, working in an ever-changing industry, where our decisions and performance effect so many. Expected but exhausting. In that constant chaos, it can be especially difficult to remember to be grateful. Author Kristi Nelson t...
EP 300: The pressures of agency ownership – are they all real? with Drew McLellan
July 05, 2021 08:00 - 32 minutes - 45.3 MBWith the realization that this was going to be the 300th episode of this podcast, I unconsciously started to put an extraordinary amount of pressure on myself to create something that was fantastic and perfect. Agency owners live with an immense amount of pressure and expectation every day so this kind of thinking is normal. But that doesn’t make it healthy, helpful, or wise. In this solocast, I’m going to talk candidly about the anxiety I sometimes create for myself when striving for a p...
EP 299: Igniting innovative thinking with Carla Johnson
June 28, 2021 08:00 - 53 minutes - 73.5 MBIf there’s one thing every agency has to be able to do, it’s innovate. We are paid to be creative thinkers on command. We have to be able to generate ideas on a regular basis that serves both the agency and our clients. This can be exhausting and stressful to deliver consistently, especially because it’s usually only the agency owner or a handful of leaders who can do this work. What if everyone in the agency had the skills and confidence to be an innovative thinker? Author Carla Johnson ...
EP 298: The convergence of brand and culture with Theresa Agresta
June 21, 2021 08:00 - 58 minutes - 80.6 MBCulture has always been an integral part of any organization. We talk about it in different ways than we used to, but wherever people gather – they create culture. Often, that culture becomes one of the building blocks of an organization’s brand. But not always. The crossroads of brand and culture still holds a lot of untapped potential your agency can leverage both for yourself and your clients. Theresa Agresta is a former agency owner who realized the cultural assessments she was using ...
EP 297: All about content marketing with Joe Pulizzi
June 14, 2021 08:00 - 52 minutes - 72.2 MBAs Stephen Woessner and I teach in our book Sell With Authority, it’s critical for agencies to use content to attract their right fit prospects. When it’s done well and consistently, it can give an agency an unfair advantage over all of their competitors. But what exactly does doing it well mean these days? Author, speaker, and entrepreneur Joe Pulizzi is credited with coining the phrase “content marketing”. His focus is on teaching marketers how they can build a business by being helpful...
EP 296: Turn your agency into a content powerhouse with Scott Ginsberg
June 07, 2021 08:00 - 1 hour - 85.3 MBContent is the cornerstone of any current agency’s ability to position itself as an authority, but many agencies struggle with knowing exactly how to actually create all the content they need for both their clients and themselves. Where do the ideas come from? What if the ideas seem too big or ridiculous? Is it possible to schedule creativity? How is the content leveraged? Scott Ginsberg is an ultra-prolific creative strategist. He’s written 50 books, released 12 albums of his own origina...
EP 295: Agency Trends Report 2021 with Drew McLellan
May 31, 2021 08:00 - 53 minutes - 73.1 MBTo put it mildly, 2020 was a storm none of us saw coming and it lasted for much longer than we expected. Business as usual went out the window and everyone shifted to survival and then re-building mode. Now that we’re moving into a post-pandemic world, let’s explore some of the emerging agency trends that are impacting agencies today and will continue to play a role for the next 12-18 months. I’ve divided the trends into categories like money, clients, agency owners, employees and tactics...
EP 294: Claim your authority by being a published author with Tony Paustian
May 24, 2021 08:00 - 1 hour - 86.5 MBYou have a simple choice when it comes to biz dev. You can chase after strangers or you can attract people who are drawn to you because of your expertise. They’ll come to know, like and trust you and when they’re ready to hire an agency, they’ll reach out. One of the best ways to position yourself as an expert is to be a published author. Many agency owners want to position themselves as an expert but can’t imagine how they’d actually write a book. Returning guest Dr. Anthony Paustian own...
EP 293: How to manage and communicate our emotions as leaders with Dr. Roger Hall
May 17, 2021 08:00 - 55 minutes - 76.8 MBI have repeatedly said that many agency owners have earned an MBA in emotional leadership over the last year and a half. It’s been exhausting, frightening, paralyzing, motivating, inspiring, and, at times, you’re simply doing whatever it takes to survive. You’ve done so with grace, authority, enthusiasm, and vision, but I also know that you’re tired and anxious about what’s coming next. The question becomes, how can we best manage and communicate our emotions for the good of our agency, team...
EP 292: Understanding the gift of doubt in agency leadership with Marc Pitman
May 10, 2021 08:00 - 1 hour - 88.4 MBYou’ve heard me say it a million times. Most agency owners are accidental business owners. Whatever your agency’s origin story, most of us can remember the moment when we looked around and realized, “This is so much harder than I thought it would be and if I’m being honest – I am winging this.” In the beginning, we’re nervous about admitting our uncertainty but at some point, most agency owners are hungry to learn and willing to admit don’t always have the answer. But what if embracing the d...
EP 291: Understanding today’s agency human resources challenges with Molly Eyerman
May 03, 2021 08:00 - 54 minutes - 74.7 MBThe last year has been one for the books as an agency owner and the HR issues we’ve had to deal with have been off the charts! We’ve faced the pandemic, working from home, layoffs, furloughs, understanding what employee assistance was available for our people and been put in the role of mental health counselor to boot! There’s also been a call to build a more inclusive workforce during a time of incredible racial tensions. All of this has challenged us to truly think about what kind of an em...
EP 290: Vaccine Policy? You can’t avoid having one with Drew McLellan
April 26, 2021 08:00 - 44 minutes - 60.6 MBEvery agency is going to have a vaccine policy. You have three choices – you can mandate the covid 19 vaccine, you can encourage it or you can take a “don’t ask, don’t tell” policy and in essence, ignore it. But each of those choices is in essence a declaration of how you’re going to handle the question of vaccine in your shop. It will become your policy. Given that truth, you should make a conscious decision and communicate it clearly to your team and clients. I have several agencies who...
EP 289: Embracing the power of Influence Marketing with Jason Falls
April 19, 2021 08:00 - 52 minutes - 72.3 MBWe talk about influencer marketing like it’s a hot new trend. That’s not quite right. Celebrity endorsements have been around forever. The difference is that celebrity is defined very differently today. It’s a bit of the wild west and we’ve all heard the horror stories. That’s why many agencies and brands have shied away from influencer marketing. What if you could sidestep the risks while maximizing the credibility and trust that the right influencer can bring to our clients? Jason Fal...
EP 289: Embracing the power of influence marketing with Jason Falls
April 19, 2021 08:00 - 52 minutes - 72.2 MBWe talk about influencer marketing like it’s a hot new trend. That’s not quite right. Celebrity endorsements have been around forever. The difference is that celebrity is defined very differently today. It’s a bit of the wild west and we’ve all heard the horror stories. That’s why many agencies and brands have shied away from influencer marketing. What if you could sidestep the risks while maximizing the credibility and trust that the right influencer can bring to our clients? Jason Fal...
EP 288: How to level up your leadership trust with David Horsager
April 12, 2021 08:00 - 53 minutes - 73.8 MBTrust. It’s always been at the core of running and leading your agency. If our teams don’t trust us, they don’t follow us. If our prospects don’t trust us, they don’t hire us. And if our clients lose trust in us, we lose them. The challenge is – how do you know if you’re trusted? You can’t just point blank ask. If an employee doesn’t trust you, they sure as heck aren’t going to say so. And even if you are trusted – how do you level up to an even deeper degree of trust with your team, clients...
EP 287: Don’t let imposter syndrome undermine your agency with Kris Kelso
April 05, 2021 08:00 - 50 minutes - 68.9 MBIn the agency space, we have to constantly be reinventing the wheel because everything keeps changing. By the nature of our business, we are always doing something for the first time which, by default, lends itself to having a nagging doubt now and then. In a world where it’s impossible to have all the answers, but also being a leader in an industry where you’re supposed to understand everything, it’s easy to fall victim to imposter syndrome. Fortunately, you are not alone and there are some...
EP 286: Being smart about your agency through the right legal tools with Sharon Toerek
March 29, 2021 08:00 - 1 hour - 87 MBEvery week I get an email or three from an agency owner asking me if I have a contract template or some other legal document that they can just copy and use. My response is always the same. For a few hundred or thousand dollars – do not put your entire agency at risk. It’s dangerous and short-sighted for an agency to use someone else’s agreement as a template. They need to be built for your agency, your clients and your particulars. But when is a DIY approach acceptable? What, exactly, is a ...
EP 285: The importance of masterminds with Drew McLellan
March 22, 2021 08:00 - 41 minutes - 57.4 MBIt’s lonely at the top. While that’s a cliché, as agency owners we all know it to be very true. On those days when you’d sell your agency for a nickel, who do you have to confide in? On the flip side – when you land the biggest account in your agency’s history, who can you call who will be as excited as you are? Surrounding yourself with people who care about your success as much as you do is critical. No one gets owning an agency more than another agency owner. And no one gets owning a busi...
EP 284: Passive real estate investment options with Chris Prefontaine
March 15, 2021 08:00 - 47 minutes - 65.9 MBAt AMI we preach the idea of building your wealth outside your agency, while you still own your agency. Sadly, many owners leave too much in retained earnings inside the agency and over time, they piddle that money away. Every agency owner deserves to profit from the risk they took to start the business and the sweat equity they’ve put into it for years. Agency owners often ask me about how other agency owners are building a nest egg outside of the shop. Most will consider real estate but ra...
EP 283: How AI insights can benefit agencies with RJ Talyor
March 08, 2021 09:00 - 51 minutes - 70.3 MBArtificial Intelligence (AI) is a hot topic but many agency owners wonder how, exactly, it can benefit their shop. They get how it works but they think that either a) they don’t understand it enough to deliver on it for clients or b) they can’t afford the AI tools out there for agencies. The truth is – now is the time to experiment. Most agencies are at the infancy stages of learning about AI and how to use it to serve clients better. But we have to get up to speed or we will find ourselves ...
EP 282: How to tackle DIY research in your agency with Matt Seltzer
March 01, 2021 09:00 - 49 minutes - 67.3 MBBack in the good old days (pre great recession) agencies used research to make their work smarter and more effective. But it became a luxury we trimmed out as we had to squeeze budgets. As we emerged from the recession, we dismissed research as expensive and didn’t build it into our recommendations as often as we should. But what if we could benefit from the insights research provides without busting the budget? This week’s guest Matt Seltzer has worked in several agencies in a research c...
EP 281: How to maximize strategic thinking in your agency with Adam Pierno
February 22, 2021 09:00 - 53 minutes - 73.4 MBOne of the biggest bottlenecks in many agencies is that the agency owner is the only person who can develop strategies for clients or new business pitches. As you know, this causes a host of problems, not the least of which is then the agency owner can’t focus on doing his/her job. Most owners feel stuck – believing that strategic thinking is not something you can teach. But what if you could? Adam Pierno has a long resume working with well-known agencies and brands. When his experience o...
EP 280: Making the most of embedded employees with Drew McLellan
February 15, 2021 09:00 - 37 minutes - 51.4 MBOver the last couple of years, many agencies have started reaping the benefits of embedding an account executive in a client’s office. By that I mean someone from the agency team literally has a desk or office in a client’s business for a set amount of time every week. This trend was growing prior to the pandemic and actually held its own during the work from home period of 2020. Now that more agencies and clients have returned to the office, this becomes a very viable option again. In this ...
EP 279: Does your agency need a project manager with Ben Aston
February 08, 2021 09:00 - 49 minutes - 68.4 MBWho is responsible for keeping the agency’s work on time and on budget? That is an oft debated topic among agency owners. At AMI we believe that a specific role (Project Manager, Traffic Manager, etc.) to keep everyone and everything on track is a luxury if you have fewer than 10 employees and by the time you’re at 15-20 employees, it’s usually a necessity if you want to keep your team and clients happy. But who you hire and how they go about implementing a traffic system is a challenge many...
EP 278: How to create an amazing client experience with Stacey Singer
February 01, 2021 09:00 - 58 minutes - 80.3 MBThe reality is, we spend so much time thinking and worrying about business development, and in most cases that exuberance is not really matched with the same level of excitement for our existing clients. Which is crazy because we all know that clients get much more profitable the longer we keep them. Despite knowing that – we keep making the same mistakes and jeopardizing our most important client relationships. What if we could avoid those mistakes? Stacey Singer has a great love of how ...
EP 277: How to be a better leader with Jeff Nischwitz
January 25, 2021 09:00 - 54 minutes - 75.3 MBLeadership can feel like a loaded word. We often think about leadership as defining how you run your business but, to me, that refers to how you manage, not how you lead. Leadership is how you show up, and great leadership isn’t just about getting people to do what you want, it’s about inspiring them to WANT to do what you are asking because they are invested, emotionally and otherwise, in your goals and the goals of the agency. In this podcast, we’re going to explore how we can get to be th...
EP 276: Customer experience beyond the sale with Jeannie Walters
January 18, 2021 09:00 - 48 minutes - 67 MBThink about how you build out journey maps or of journey maps you’ve seen if that isn’t something your agency does. They chart out how a potential customer goes from not being aware of the product or service to the point of purchase. Typically, we’re building this journey map to coincide with our work in helping our clients increase their sales. In that way, it makes sense that the map would end at the sale. That’s our job is to get them to that point. But the customer’s experience has reall...
EP 275: There are many ways to grow your agency with Drew McLellan
January 11, 2021 09:00 - 39 minutes - 53.7 MBAs we celebrate the most anticipated New Year’s Day in any of our lifetimes, we also find ourselves planning, goal settings, and making resolutions for the new year. Whenever I ask an agency owner what goals they’ve set for their shop, without exception, the first goal (and often the only goal) they can come up with is a revenue goal. I absolutely want you to set revenue goals for this year but you shouldn’t limit your thinking to that one metric. There are other growth goals that are as imp...
EP 274: Understanding the emotional triggers of your brand with Brian Gregory
January 04, 2021 09:00 - 54 minutes - 74.6 MBAs marketers we understand the power and influence of a brand. We know that every buying decision we make is based on emotion. This helps explain why some brands garner a cult-like fan base. They understand the power of their emotional triggers. As agencies, we should be brilliant at discerning and leveraging a brand’s specific emotional triggers. But sometimes it’s difficult to help a client see the value in what can appear a bit ethereal. But what if there was a tool to help you validate w...
EP 273: Systems = Scale for your Agency with Josh Fonger
December 28, 2020 09:00 - 53 minutes - 73.4 MBFor many agency owners systems is the S Word. We bristle at the idea of being confined. It feels like an attempt to stifle our creativity and ability to think out of the box. But if we’re honest with ourselves, there’s a lot of wash-rinse-repeat in our work every day. And without systems (which I translate to “the agency’s way of doing something) everyone develops their own way of accomplishing each and every task. Not only does that mean we are inconsistent at best but it also means that if...
EP 272: Taking full advantage of marketing automation systems with Rick Carlson
December 21, 2020 09:00 - 55 minutes - 75.6 MBHere are three things I know every agency owner wants. 1) A shortcut to landing new clients. 2) A way to prove ROI for their clients’ marketing budgets. 3) A way to automate tasks around data that allow them to guide their clients in the right direction faster and more accurately. The good news is – we can get all of that from marketing automation. If we use it wisely and well. Agencies are constantly working to find ways to help their clients attract right-fit prospects, stay relevant to ...
EP 271: Managing projects effectively in your agency with Peter Coppinger
December 14, 2020 09:00 - 49 minutes - 68.3 MBProject management is a challenge for every agency, regardless of their size or tenure. Many agencies have a physical project board on a wall or are using Excel spreadsheets to try to keep everything in check. Unfortunately, these rudimentary project management systems end up costing agencies time, money, and even clients. But it does not have to be a source of frustration or profit evaporation. If your agency has been resisting a project management system, it’s time to recognize that yo...
EP 270: It’s okay to slow down with Drew McLellan
December 07, 2020 09:00 - 33 minutes - 45.7 MBAs I thought about this solocast and what I wanted to say to you, I came up with a big list. Year-end planning, appreciate your clients, get your biz dev kicked off for 2021. And then I realized you, like me, are on stress overload already and the last thing I needed to do was to add to your To Do list. Instead, the most helpful thing I can do in this episode is to acknowledge what’s going on, how you’re feeling and offer some support. So that’s what we’re going to do together. You’ve been...
EP 269: Finding your niche in the agency landscape with Brent Weaver
November 30, 2020 09:00 - 44 minutes - 61.5 MBIf you’re not new to the podcast or AMI, you know that I am a proponent of agencies differentiating themselves by finding a niche where they can develop a depth of expertise or a position of authority. It’s one of the core messages in the book I co-wrote with Stephen Woessner, Sell with Authority. Which makes Brent Weaver a kindred spirit! Brent Weaver shares our philosophy of niching down, and he joins me to talk about what he believes it takes to become an authority. Brent is a former ag...
EP 268: Successful business development strategies for agencies with Greg Jacobs
November 23, 2020 09:00 - 59 minutes - 82.4 MBSuccessful business development strategies are always a hot topic when I’m talking with agency owners. That was true before the pandemic, so you can imagine how often we’re talking about it now! Business development for agencies has made a 180 over the past decade. Have you changed the way you sell to keep current? Greg Jacobs is the head of Strategic Partnerships at Schiefer Chop Shop, an Irvine-based brand transformation agency where he developed a unique recipe for successful business d...
EP 267: Build your agency’s authority position through authorship with Josh Steimle
November 16, 2020 09:00 - 55 minutes - 76.7 MBIt’s an age-old adage – books are a three-dimensional business card. In today’s vernacular (from the book Sell With Authority) a book is an excellent example of cornerstone content. Many agency owners I know are curious about how to become a successful author but have decided they’ll never have the time or space to actually write that book. Josh Steimle has helped many clients recognize that they actually can get that book written and it doesn’t have to take years or be a painful experience....
EP 266: How are clients being impacted by COVID and the recession with Susan Baier
November 09, 2020 09:00 - 1 hour - 101 MBHow are clients thinking about and reacting to both COVID and the recession it triggered is on every agency owner’s mind. Will our clients go dormant? How are they approaching 2021 budgets and plans? Because we know this is vital intelligence for you, we decided to make that the focus of the 2020 Agency Edge research project. You’re going to find the data insightful and a relief. The Agency Edge research series is a collaboration between AMI, Audience Audit, and Dynata. Audience Audit’s S...
EP 265: Should your agency niche down and specialize? with Drew McLellan
November 02, 2020 09:00 - 48 minutes - 67.1 MBIt’s an age-old discussion. Should an agency specialize and focus on specific niches or should they be a generalist? If you’re familiar with AMI or have read the book I co-wrote with Stephen Woessner (Sell with Authority), you know that I believe there are some huge advantages to claiming your authority position and being a specialist. You don’t have to take my word for it – in this episode, I am going to show you some data to make the point. But, even if you choose to remain a generalist...
EP 264: The ROI of thought leadership with Susan Baier and Stephen Woessner
October 26, 2020 08:00 - 1 hour - 87.3 MBThought leadership is one of those buzzwords that has been so overused, it has almost been rendered meaningless. But as Stephen Woessner and I preach to agency owners in our book, Sell with Authority, when done well for the right reasons, being an authority can drive significant revenue for your agency. Stephen’s agency, Predictive ROI, decided they wanted to quantify the value of thought leadership so they engaged Susan Baier (Audience Audit) to do some research to answer the question “is t...
EP 263: How to show up as a great leader within your agency with Chad Carden
October 19, 2020 08:00 - 1 hour - 83.2 MBAfter this year, I think agency leaders can all rightfully claim their MBA in leadership! With the recession and COVID-19 rewriting our plans for 2020, we’ve all been challenged to step way outside of our comfort zones. And yet, I believe we can all get even better. How can we level-up as leaders and make sure our team is aligned and bringing their best to the job? My guest this week, Chad Carden, is on a life mission to improve the way leaders interact with their teams to create greater ...
EP 262: Simplifying content creation with Steve Pockross
October 12, 2020 08:00 - 50 minutes - 69.2 MBCreating content is both a huge opportunity and a big challenge for agencies. How do you elevate your efforts so that the content is actually meaningful to the audience and attracts prospects? How do you properly price your content efforts so you get paid fairly? If you’re looking for good writers – what are the clues that they’ll be able to do the work? All of these questions affect your bottom line. Luckily, there are principles you can follow to ensure your content creation is on-point, w...
EP 261: Is A.I. a part of your agency’s toolbox? with Neil Sahota
October 05, 2020 08:00 - 50 minutes - 69.3 MBA.I. As agency owners and leaders, we understand what it is and what it does, but we haven’t quite figured out the best way to use it in our own agencies for ours or our clients’ benefit. Many still believe it’s something inaccessible or unaffordable. But, A.I. can transform our deliverables, change the ROI we deliver to clients, and make us even better at what we do. Today. At an affordable price. My guest for this week’s episode is Neil Sahota, a professor at UC-Irvine in California. Ne...
EP 260: Your To Dos for the 4th quarter with Drew McLellan
September 28, 2020 08:00 - 54 minutes - 74.2 MBAs agency owners and leaders, we have 90 days to put 2020 to bed and get ready for 2021. To help you prepare, I’ve created a To Do list for every agency owner to work through in the 4th quarter. Use this checklist to dodge the landmines and give your agency a leg up for the new year. In this episode of Build A Better Agency, I’ll walk you through the To Do list I’ve built out based on what I call the four critical components of a profitable and growing agency. They are leadership, biz dev...
EP 259: Creating a culture of active learning in your agency with Cecilia Gorman
September 21, 2020 08:00 - 1 hour - 85.2 MBOngoing professional development is a challenge in most agencies. It’s tough to gather the right tools/resources, some agency owners aren’t sure about how to make it happen and for most the biggest challenge is making the time. And yet we know that one of the critical elements of our agency’s ongoing success is that our team has to keep getting better. I am a firm believer that professional development is a shared responsibility, which means your employees should do some of it on their own t...
EP 258: How to become a more effective agency leader with Elise Mitchell
September 14, 2020 08:00 - 1 hour - 86.8 MBMany of us have earned our MBAs in leadership over this past year. As we wrap up 2020, we have some ground to make up and we can’t do that alone. We need to inspire our teammates to rise to the occasion, overcome their personal speed bumps, and build momentum as we drive to the end of the year. Elise Mitchell’s experience running agencies and coaching business owners provides actionable clarity on how we get there. Elise Mitchell started Mitchell, her PR firm back in the nineties grew it ...
EP 257: How agencies can use public speaking as a biz dev tool with Grant Baldwin
September 07, 2020 08:00 - 50 minutes - 69.9 MBThey say that the only thing we fear more than public speaking is death. That’s some pretty deep seeded fear! On top of the fear, many agencies want to leverage speaking as part of their biz dev strategy but there are so many questions. How do you get in front of the right audience? How do you capture email addresses from the stage? How do you convince event organizers that you have something of value to offer? The good news is – it’s not as scary or as hard as it might appear. We are itc...
EP 256: Putting systems and processes into your agency with David Jenyns
August 31, 2020 08:00 - 55 minutes - 76.9 MBAgency growth isn’t easy and it isn’t a given. It’s not because agency owners don’t want to build their agency to be sustainable, scalable, or sellable down the road. It’s because they consciously or unconsciously avoid putting systems and processes into place. Instead of having a “your agency name here” way, every one of your team members has their own way of serving clients and getting the work done. When you’re five people, that’s tolerable. But once you get past ten employees or so, that...
EP 255: Your agency in the post-COVID world with Drew McLellan
August 24, 2020 08:00 - 49 minutes - 68.1 MBThere’s no doubt that covid is going to leave its mark. For most of us, it’s the most disruptive event of our lifetime. The question is – what are those lasting marks? In this solocast, I’m going to walk you the changes that I think are inevitable. Some of them are short term and others will be around for many years. The good news is – it’s not all bad news! We’re going to look at changes that will impact your staffing, your pocketbook, the work you do, what clients are demanding, and how...