App Marketing by App Masters
840 episodes - English - Latest episode: 4 days ago - ★★★★★ - 118 ratingsDiscover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.
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Episodes
App Store Optimization for 2021
December 17, 2020 09:30 - 59 minutes - 52.7 MBThis week is all about how to approach ASO in 2021 and beyond. What's changed and how has the pandemic affected app store optimization? This week's guest is Thomas Kriebernegg, Co-Founder and CEO at App Radar - an industry leader in the app marketing & analytics field, energizing international growth for mobile apps and mobile games. Topics Covered: 01:38 ASO for 2021 02:58 Apple Search Ads Trends 06:06 How to protect your brand using Apple Search Ads 08:52 What to control and opti...
814: How to Start With Influencer Marketing Campaigns with Moshi Blum
December 15, 2020 09:30 - 37 minutes - 30.5 MBComing up is an interview from our first virtual summit from July 2018 with then Head of User Acquisition at Viber, Moshi Blum. You will discover what you need to get started with influencer marketing, how to re-engaged your inactive users, and how to approach organic downloads while running paid marketing. Moshi Blum is currently the General Manager Israel at Adjust. When we did this interview he was the Head of User Acquisition at Viber. *************** SPONSORS SocialPeta is the world...
How Among Us Became #1 Mobile Game
December 14, 2020 09:30 - 12 minutes - 8.6 MBHow did Among Us suddenly take off after 2 years of obscurity? This is a preview of an App Master Virtual Summit interview with Javier Barnes, the Head Designer at Pixel Noire Games. He is a game designer with +10 years of experience in top-grossing mobile games. He was the Lead Game Designer at Monster Legends, Systems Designer at Despicable Me: Minion Rush and Asphalt 8. You will discover the key lessons from the success of Among Us and Fortnite. Javier Barnes is the Head Design...
How to Build a Successful Indie App Studio
December 10, 2020 09:30 - 1 hour - 56.3 MBThis week's guest is Masud Zaman, Founder at Editr Apps Inc. You will discover, how to build a successful indie app studio. Topics Covered 01:10 - How Successful is this company you have built 03:19 - How to launch an app as an Indie studio 05:03 - How you getting those early users and early ratings 06:01 - Do you do anything from a conversion rate 07:56 - What revenue numbers should you achieve before re-investing in paid marketing channels 11:16 - Mr.Bigshot App Audit 20:37 - How...
Try This to Hack the Similar Apps Google Play Algorithm
December 09, 2020 09:30 - 9 minutes - 9.96 MBIn this video, you will discover how you can show up within the Similar Apps section of your main competitors. You will gain insight into how the Google Play ASO algorithm works and the tests you can run to increase your organic downloads. Checkaso: https://checkaso.io/ Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the worl...
813: The Smart Way to Localized Your ASO with Gonzalo Juarez
December 08, 2020 09:30 - 29 minutes - 25.4 MBComing up is an interview from our first virtual summit from July 2018 with the founder of the largest publisher of mobile travel guides, Gonzalo Juarez. You will discover how he's growth the company 500% the past 4 years, how he transitioned from a paid app model to freemium one, and finally his localization strategy that has skyrocketed downloads. Gonzalo Juarez Martin is the Founder & CEO at eTips. *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy a...
812: Framework for Scaling New Growth Channels with Shoji Ueki
December 01, 2020 09:30 - 31 minutes - 25.9 MBComing up is an interview from our first virtual summit from July 2018 with then Senior Director of Growth Marketing at SeatGeek, Shoji Ueki. You will discover how to find new growth channels, the framework for scaling that new channel and a better understanding of how your marketing efforts drive value to your company. Shoji Ueki is currently the VP of Marketing at Grailed. When we did this interview he was the Senior Director of Growth Marketing at SeatGeek. *************** SPONSORS So...
App Store Optimization Deep Dives
November 26, 2020 09:30 - 1 hour - 61.4 MBThis week is a solo show where I'll answer all your app marketing questions along with doing an app store optimization deep dive from the audience. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertis...
Get the Most Out of ASO With This Tool
November 25, 2020 09:30 - 16 minutes - 13.9 MBYou can get access to all Checkaso tools for up to 25% off. The offer ends on December 1st, so don’t miss this opportunity! Checkaso is an ASO tool for all levels, from beginners to advanced. One of the best features is the ASOindex which gives you all the way to optimize your app, and it’s completely free. Checkaso also has a set of tools perfect for app localization and new market research — keyword impressions that show you how visible your keywords are, ranks by country, and a one-of-...
811: Global Trends for the Mobile Game Market with Sergey Zhukovskiy
November 24, 2020 09:30 - 33 minutes - 24.8 MBToday's guest is the CIS BD Manager of SocialPeta. You are about to discover his predictions for the global mobile game market, cost intelligence of Facebook advertising and insights on how to leverage the Japanese market. Sergey Zhukovskiy is the CIS BD Manager of SocialPeta. Show Notes: - Fav app: Among Us: (iTunes | Google Play) *************** Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit *************** SPONSORS SocialPeta is the world’s lead...
Braavo's Mark Loranger How to Fund App Growth The Smart Way
November 19, 2020 09:30 - 1 hour - 52.1 MBThis week's guest is Mark Loranger, Co-Founder at Braavo. You will discover how different types of funding can be used for different purposes, how to raise money for your apps, and what to consider before funding your app's growth. Topic Covered: 03:49 When to start investing in app growth 05:44 What metrics to focus on before app growth 08:15 What’s the minimum revenue to qualify for Braavo 09:31 Braavo’s two financing products 12:42 Braavo vs bank loan 13:23 What are the most effe...
810: How to Refine Your Value Proposition for Press & Conversions with David Eberle
November 17, 2020 09:30 - 40 minutes - 29.9 MBWant to know how today's guest has been able to land some massive press for his keyboard app? He shares how refining the app's value proposition has led to better conversions and more press. Also, you will discover why you should offer a lifetime price with your subscription plans and why YouTube influencers are the best channel for long-term downloads. David Eberle is the CEO at Typewise. Show Mentions - OKR Software - SBB App:(iTunes | Google Play) SPONSORS SocialPeta is the world’s ...
Building a Successful Mobile Game Studio
November 16, 2020 09:30 - 10 minutes - 8.38 MBToday’s guest is a games entrepreneur for the last 15 years. He previously founded Next Games, Ironstar Helsinki, and was an early employee at Supercell. Joakim Achren is the Founder and CEO at Elite Game Developers. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis ...
All The Ways to Attract Organic Downloads
November 12, 2020 10:30 - 1 hour - 63.6 MBThis week's guest is David Margaryan, Head of ASO at Checkaso.io. He shares everything you need to know about all the ways to Attract Organic Downloads. Topics Covered: 03:25 What are the new ways to drive growth using ASO 04:34 Google Play similar apps algorithm 08:47 Thoughts on using weekly subscription model 10:20 Movie Deals: Cheap Movies App Audit 35:01 Lovesync App Audit 44:22 Best ways to get initial downloads on app launch 45:28 Office Hours App Audit 53:50 How long do ap...
809: How to Improve Early KPIs to Improve Marketing Performance with Ben Eshel
November 10, 2020 10:30 - 28 minutes - 20.1 MBWant to know how to improve your early KPIs so the rest of your marketing mix gets a boost? Well today's guest shares how to optimize your first-time user experience, the conversion sequence to increase conversions, and a quantitive way to determine if a game is fun. Ben Eshel is the Director of Marketing at Gliding Deer. Show Mentions - Fav app: No Humanity:(iTunes | Google Play) SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to o...
How to Create High Performing Social Media Ads
November 05, 2020 10:30 - 51 minutes - 46 MBThis week's guest is Thomas Ma, the Co-Founder and Managing Director at Sapphire. His team partners with brands to help them TREND on social media to Gen-Z / Millennials. They have an influencer network of over 1B followers throughout Snapchat, Instagram, Twitter, and Facebook. They work with clients to discover KPI that matters and BEAT traditional acquisition cost. Topics Covered: 03:42 - How to create high performing social media ads 06:36 - How to reach out to influencers 07:45 - D...
808: How Listory Increased D7 Retention to Over 40% with Yaniv Gilad
November 03, 2020 10:30 - 44 minutes - 34 MBToday's guest is the Co-Founder and CEO of Listory, the world’s first content refinery. He shares why creating a manifesto helps you build the right product features, why focusing on your top of the funnel will have greater returns, and why you have to give users a specific reason for downloading your app. Yaniv Gilad is the co-founder and CEO of Listory, the world’s first content refinery. Show Mentions: - Listory Manifesto - Basecamp Manifesto - Traction Book - Fav app: Day One ...
Facebook Advertising on a Budget
November 02, 2020 10:30 - 9 minutes - 21.6 MBToday's guest is the former Head of User Acquisition at Hopper and now an app marketing consultant, Simon Lejeune. You will discover the difference in strategy between the big Facebook advertisers versus the small ones and if you're a small one he shares how you can set up a Facebook campaign just like the big guys. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** RELATED VIDEOS: Video Ads Example for Facebook & Mobile ...
RocketShip HQ's Shamanth M. Rao iOS 14 & IDFA Deprecation How App Marketers Must Adapt
October 29, 2020 08:30 - 48 minutes - 40.3 MBThis week's guest is Shamanth M. Rao, the CEO & Founder at RocketShip HQ. His team partners with fast-growing companies to help them grow faster. We offer mobile user acquisition services that help our clients hit their growth & profitability goals in a capital-effective manner. https://rocketshiphq.com/blog/what-is-an-effective-mobile-user-acquisition-strategy-for-an-indie-developer-with-a-limited-budget/ https://mobileuseracquisitionshow.com/episode/how-to-win-with-user-onboarding-with-...
807: What Small Game Studios Can Learn From Big Gaming Studios with Joakim Achren
October 27, 2020 08:30 - 37 minutes - 29.1 MBToday's guest is a games entrepreneur for the last 15 years. He previously founded Next Games, Ironstar Helsinki, and was an early employee at Supercell. You will discover what he would do differently if he were starting his game studio today, what small game studios can learn from the big game studios and his biggest lesson from going IPO. Joakim Achren is the Founder and CEO at Elite Game Developers. Show Mentions: - Elite Game Developers Templates - Fav game: Marvel Contest of Champi...
807: What Small Game Studios Can Learn From Big Gaming Studios
October 27, 2020 08:30 - 29.1 MBToday's guest is a games entrepreneur for the last 15 years. He previously founded Next Games, Ironstar Helsinki, and was an early employee at Supercell. You will discover what he would do differently if he were starting his game studio today, what small game studios can learn from the big game studios and his biggest lesson from going IPO. Joakim Achren is the Founder and CEO at Elite Game Developers. Show Mentions: - Elite Game Developers Templates - Fav game: Marvel Contest of Champi...
How to Launch a Successful App as An Indie Developer
October 26, 2020 08:30 - 18 minutes - 17.1 MBDiscover the most impactful marketing strategies to launch a successful app. Topics Covered: How to launch an app successfully as an indie app developer? Best way to get the quickest installs on launch What are the best traffic sources for downloads? The mistake that beginner app developers make How to develop a differentiated distribution edge Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Join us live every F...
App Audits & App Marketing Growth Hacks
October 22, 2020 08:30 - 1 hour - 50.8 MBThis week is a solo live stream where we will be covering app store optimization (ASO) strategies, my favorite app marketing growth hacks, and what's working in app marketing today. 04:05 What is your opinion on affiliate marketing networks like clickbank 06:29 What do you think of selling ebook 10:20 360 Mobile Phone Security app audit 21:36 Six Pack in 30 days app audit 31:33 Do Search Ads boost keyword rankings 34:30 How to figure out which keywords to target 45:46 Sou...
806: How to Increase User Intent Using Dynamic Ads with Simon Lejeune
October 20, 2020 08:30 - 44 minutes - 35.6 MBToday's guest is the former Head of User Acquisition at Hopper and now app marketing consultant. You will discover how to effectively drive user growth using dynamic ads and how he set up his entire automation system. Also, listen to the part of the show where he shares the difference in strategy between the big Facebook advertisers versus the small ones and if you're a small one he shares how you can set up a Facebook campaign just like the big guys. Simon Lejeune is the Head of User Acqui...
What Impacts Keyword Rankings for App Store Optimization
October 19, 2020 09:30 - 10 minutes - 9.31 MBYou will discover the factors that impact keyword rankings for app store optimization. Topic Covered: Will backlinks help with keyword rankings? How does keyword density impact Google Play keyword rankings? Does revenue impact have an impact on keyword rankings in iOS? How long does it take to rank for keywords? Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Join us live every Friday at 9am PST on YouTube! Ev...
Incipia's Natalie Rozenblat TikTok Marketing for App Downloads
October 15, 2020 08:30 - 1 hour - 59.5 MBToday's guest is Natalie Rozenblat, Marketing Strategist at Incipia. She shares everything you need to know about driving mobile app downloads on TikTok. Topic Covered: (03:12) - What is working on TikTok (04:43) - Macro influencers working better on TikTok (06:21) - Macro influencers vs micro influencers (13:17) - How much to actually pay your influencers (17:26) - Do you Reach influencers with a personal or Business account? (18:05) - How to track ROI on TikTok campaigns? (19:01) -...
805: How to Drive Downloads on Reddit with Ryan Angerami
October 13, 2020 08:30 - 42 minutes - 31.9 MBToday's guest is the Director of Growth Partnerships at Reddit. You will discover how Reddit fits into the UA ecosystem, how to target the different subreddits and how to balance community engagement with direct response KPIs. Ryan Angerami is the Director of Growth Partnerships at Reddit. Show Mentions: - Fav app: SpotHero SPONSORS B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you ...
Mobile Game Monetization & Growth with Jasmine "Zeno" Hinchen
October 08, 2020 08:30 - 1 hour - 55.4 MBThis week's special guest is Jasmine "Zeno" Hinchen who is the CEO at Giodaco - a consultancy that identifies revenue and monetization strategies that will maximize earning opportunities for games, apps, and businesses. Topic Covered: (04:40) - What’s working with ASO on Google Play (11:10) - How to drive downloads with YouTube influencers (13.06) - Facebook group as a community space for your app (22.12) - How will the IDFA changes affect UA (23:50) - DripDrop App Audit (29:04) - Wh...
804: How This Indie Developer 3X His Revenue with Chris Onuigbo
October 06, 2020 08:30 - 32 minutes - 24.1 MBComing up is an indie success story that you are going to love. You will discover how he used reddit to come up with his app idea and get downloads from that community, the mindset barrier that he overcame to 3X his app revenue and when he knew to stop working on his other app ideas to focus on this one. Chris Onuigbo is the Founder at Grounded. Show Mentions: - Beta Testers - Fav app: Reddit SPONSORS B7DEV.com is the app development firm dedicated to helping entrepreneurs go from ap...
How to Make an App That Does NOT Suck
October 01, 2020 08:30 - 1 hour - 51.5 MBToday's guest is Chaim Sajnovsky, Founder at B7Dev.com. We will answer your app development questions and give you the common pitfalls that you need to avoid. Topic Covered: (02:36) What is your initial thoughts on iOS14 and how developers can utilize iOS 14 (13:07) C41 Photo competition App Audit (21:25) How can we improve keyword ranking for specific keyword if it is stuck at same position for long time (26:07) What do you think of partnering with nonprofit to give portion of pr...
803: App Annie's Lexi Sydow on What's Working in Mobile Today
September 29, 2020 08:30 - 46 minutes - 33.7 MBToday's guest is the Senior Market Insights Manager at App Annie. You will discover how iOS 14 will impact mobile advertising, the categories of apps that are growing pre-pandemic and during the pandemic, and the most impactful marketing channel marketers need to be focused on. Lexi Sydow is Senior Market Insights Manager at App Annie. Show Mentions: - App Annie Ascend - Fav app: Houseparty SPONSORS B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app id...
Avoid These App Development Mistakes
September 28, 2020 09:30 - 28 minutes - 26.5 MBIn this video, Chaim Sajnovsk and I talks about the common mistakes that we see first time (or even advanced) app creators make. There are no perfect path to success but we want to help you avoid the pitfalls and the things that could set you up for failure. *************** Check out our app marketing agency: http://www.appmasters.com/ Never miss an app marketing growth hack: http://www.appmasters.com/newsletter *************** SPONSORS B7DEV.com is the app development firm dedicated...
ZINIO Mirela Cialai's App Marketing - Analytics & Retention
September 24, 2020 08:30 - 1 hour - 66.9 MBThe key to unlocking app growth? User engagement! This week's guest is Mirela Cialai, Senior Global Marketing Director at ZINIO. Topics Covered: (06:50) How marketing has changed during COVID (10:02) Should you have lifetime plan with the subscription plans? (12:15) Who owns user engagement - the Product team or Marketing team? (14:59) Rivers App Audit (26:50) How to properly activate your users (29:51) How to re-engage dormant users (37.30) Tunnel VPN App Audit (47.38) S...
802: Save Development Costs with This App Blueprint with Daniel Vasquez
September 22, 2020 08:30 - 46 minutes - 58.1 MBToday's guest helps non-technical entrepreneurs go from idea to App Store. You will discover the App Blueprint that will take the headache out of building apps, how to accelerate your startup phase, and how he got a company to pay them $40K to build an app that is now a part of their portfolio. Daniel Vasquez is the Co Founder of 3E Development. Show Mentions: BUNIBOX Canva Grid Kings 3E Development YouTube SPONSORS B7DEV.com is the app development firm dedicated to helping entrepren...
Auditing The Most Downloaded Game - Subway Surfers
September 21, 2020 10:30 - 14 minutes - 20.3 MBIn this video, we'll analyze and audit the most popular mobile game of all time which has crossed over 3B downloads and today still remain in the top charts. How was this game, which was released in 2012, been able to stay in the charts and still grows over $1M a month? *************** Check out our app marketing agency: http://www.appmasters.com/ Never miss an app marketing growth hack: http://www.appmasters.com/newsletter *************** SPONSORS B7DEV.com is the app development fir...
AppTweak Marie-Laure Cruyt's App Store Optimization Tutorial
September 16, 2020 08:30 - 1 hour - 104 MBThis week we have Marie-Laure Cruyt, Chief Product Officer at AppTweak, to answer all of your ASO questions. You will discover what's working in app store optimization today, the factors that drive keyword rankings, and are black hat ASO strategies worth it? Topic Covered: 06:47 - Backlinks and keyword rankings 07:48 - What you should be focusing on for Google Play keyword rankings? 09:47 - Keyword density for Google Play 24:46- Does revenue impact iOS keyword rankings? 26:45 - Shoul...
801: Why You Want to Build an App in a Competitive Space with Malcolm Parrish
September 15, 2020 08:30 - 41 minutes - 41.1 MBAre you feeling like does the world need another weather, podcast or scanner app? Well today's guests shares why he decided to create a scanner app and why you might want to build an app in a competitive space. Also, he reveals the best performing ad creative, how to optimize Facebook ads for conversions, and how to integrate influencer marketing with your Facebook ads. Malcolm Parrish is an App Entrepreneur and Software Engineer at Seven Mile Apps. Show Mentions: - ScanMagic - Influence...
5 Ways to Increase Mobile Game Revenue
September 14, 2020 09:53 - 32 minutes - 44.3 MBToday, we are going to talk all about the best practices that you need to have in place. These are the fundamentals, the building blocks that you need to have in place to monetize to better. Watch this video on Youtube: https://youtu.be/Fgy49TyaRt0 Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/ *************** Check out our app marketing agency: http://www.appmasters.com/ Never miss an app marketing growth hack: http://www.appmasters.com/newsletter **...
TheoremReach Tom Hammond's Roast My App (Game Dev Edition)
September 10, 2020 08:30 - 56 minutes - 92.5 MBThis week our special guest is Tom Hammond, Co-Founder and CEO at TheoremReach where they help developers earn more revenue by easily adding fun, rewarded surveys to your app. We will be roasting your apps and providing you with actionable growth and monetization strategies. Tom Hammond: https://www.linkedin.com/in/tom-hammond/ TheoremReach: https://www.theoremreach.com/ *************** Join us live every Friday at 9am PST on YouTube! Every Friday on YouTube, we reveal app marketin...
800: How to Grow Google Play App Downloads & Retention with Simon Bacher
September 08, 2020 08:30 - 35 minutes - 40.6 MBWe got a masterclass for you on how to grow your Google Play downloads and more importantly your retention. You will discover how he uses Facebook groups to get downloads and user feedback, the key learnings from the 100's of A/B tests he runs a week, and how localizing his app led to even more growth. Simon Bacher is the Founder of Ling Languages. Show Mentions: - OneSky - Dropbox Paper SPONSORS B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app id...
Side Hustle App Marketing Strategies
September 07, 2020 09:30 - 17 minutes - 16.1 MBIn this video, I'm going to share 3 amazing side hustle entrepreneurs who came up with creative strategies to launch their app to drive awareness, get initial downloads and find product market fit. Watch this video on Youtube: https://youtu.be/iNsAMULuSvk Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/ *************** Check out our app marketing agency: http://www.appmasters.com/ Never miss an app marketing growth hack: http://www.appmasters.com/newslet...
How to Project LTV, Downloads & Cash Flow with Martin Macmillan
September 03, 2020 08:30 - 1 hour - 91.1 MBPollen VC offers credit lines that are secured by your app store revenues, so you can access your cash when you need it most. As your business grows your credit line grows with it. Take control of your finances and grow your business without the need to raise dilutive equity financing or rely on cumbersome bank facilities. Martin Macmillan: https://www.linkedin.com/in/martinmacmillan/ Pollen VC LTV Calculator: https://pollen.vc/financial-forecaster-start *************** Join us live ev...
How to Instantly Increase Keyword Rankings
September 02, 2020 09:30 - 13 minutes - 18.6 MBHere's how you can instantly increase your keyword rankings by using a keyword install campaign. Please beware that Apple and Google may NOT like you running these campaigns. So proceed with caution. KeyApp.top: https://keyapp.top/ Watch this video on Youtube: https://youtu.be/SHUPnCVeXX4 Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/ *************** Check out our app marketing agency: http://www.appmasters.com/ Never miss an app marketing growth...
799: How to Systemize Your Business with Zlatko Bijelic
September 01, 2020 08:30 - 34 minutes - 38 MBAre you feeling like you're doing too much in your business? Well today's guest shows how he figures out what to systemize and how to overcome that feeling you get when you say "I can't systemize this, only I can do this". Also, he reveals how he first used Upwork to build out his own agency. Zlatko Bijelic is the Founder at Tako Agency - creators of Sparetoolz. Show Mentions: Tako Talk Podcast Hey Sparetoolz SPONSORS B7DEV.com is the app development firm dedicated to helping entrepr...
5 Deadly App Marketing Mistakes
August 31, 2020 08:30 - 17 minutes - 23.8 MBDiscover the key lessons we have learned from helping over 3,326 apps with their app marketing. Avoid these 5 deadly app marketing mistakes and set yourself up for success. Focusing too much on downloads Waiting too long to monetize Give users multiple options to buy Relying too much on ASO Too much energy focused on Apple Feature & PR Watch this video on Youtube: https://youtu.be/NLYhtWOq_d4 Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/ ...
17X Increase in Revenue & Over 8K Downloads Case Study with Rudo Halmi
August 27, 2020 08:30 - 1 hour - 113 MBI picked an app from the audience to do a premium app audit. You are going to discover the product changes we made to increase revenue by 17X. Also, you will see our exact ASO process for optimizing keywords, how do we decide where to put the keywords, and what keywords we actually target. You will also discover my favorite growth hack that drove over 8,000 downloads. Rudo Halmi https://halmi.sk/ App Audited: https://apps.apple.com/us/app/geometry-solver/id1226352729 *******...
798: 3 Things You Need Before Running an Influencer Marketing Campaign with Christy Choi
August 25, 2020 07:46 - 41 minutes - 47.5 MBToday's guest is the Co-Founder of First Influencer a performance-based influencer marketing agency. You will discover her unique approach to influencer marketing, the most important metric to pay attention to when hiring influencers, and the 3 things you absolutely need before running an influencer marketing campaign. Christy Choi is the co-founder at First Influence Inc. Show Mentions: - Impact Radius - Dovetale SPONSORS Discover our greatest growth hacks to driving massive download...
The Apple Search Ads Campaigns You Should Set Up
August 24, 2020 11:30 - 7 minutes - 10.8 MBIn this video, I want to show you two search ads campaigns that you should be utilizing if you just launched your app and want to get your initial downloads to test your subscription paywall or to test your retention rate.You should also add these search ads campaigns if you are tying to look for ways to grow your downloads are these campaigns are going to give you the biggest bang for your buck. Topics covered: (00:18) The penultimate search ad campaigns that you should be utilizing when ...
App Store Optimization A/B Testing with Geeklab
August 20, 2020 08:30 - 1 hour - 96.9 MBJesse Lempiäinen is the Co-Founder at Geeklab. Geeklab allows you to A/B test different store pages to improve your app store conversion and lower your CPIs. Topics covered: (06:12) In order of priority, what should you first A/B test (icon, screenshots, etc)? (08:35) Do app preview videos increase conversions? (12:20) Do black hat ASO techniques work? (20:35) Moonshades App Audit (28:55) Portrait vs landscape screenshots which ones convert better? (31:37) What causes billi...
797: How to Have an Investor Mindset While Building The Product with Susie Hultquist
August 18, 2020 08:30 - 39 minutes - 54.8 MBToday's guest spent the the bulk of her career as an investor and most recently managing $2 billion of Consumer Stocks. You are about to discover how she made sure her idea can be a sustainable business, how she created brand ambassadors, and finally how to create a brand not just a product. Susie Hultquist is the Founder and CEO of Spokin. Show Mentions: - Fav app:Goop - Fav book: Barking Up The Wrong Tree *************** Check out our app marketing agency. Follow us: YouTube: AppM...