Latest The small business show Podcast Episodes

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Preserving Brand Identity: Strategies Against Commoditization

The Small Business Show - May 16, 2024 21:00 - 31 minutes
Welcome to The Small Business Show, your reliable source of entrepreneurial insights and business strategies. With your host Swire Ho #thepromoguy, and special guest Barry LaBov, this episode delves into the inextricable relationship between creativity and differentiation in business success. We...

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The Art and Power of Connection: Business Networking with Christopher Luna

The Small Business Show - April 24, 2024 00:00 - 42 minutes
In a world where the business landscape is constantly changing, making the right connections is more important than ever. Christopher Luna, an experienced entrepreneur and member relationship representative at the Los Angeles Area Chamber of Commerce, joins Swire Ho in the latest episode of The ...

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The Future of Influencer Marketing: Technology and Personal Connection

The Small Business Show - April 16, 2024 01:00 - 37 minutes
Don't miss out on another enlightening episode of The Small Business Show with Swire Ho,  #thepromoguy, and Christian Brown, co-founder/ CMO of Glewee. This episode focuses on the role influencer marketing plays in enhancing brand visibility and driving conversions. Swire and Christian delve int...

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Winning Strategies for Scaling Your Law Firm

The Small Business Show - April 09, 2024 18:00 - 27 minutes
We're back with another episode of "The Small Business Show," and this time we're sitting with the industry-reshaping attorney and entrepreneur Luis Scott. Co-founder of the Eight Figure Firm Consulting and Beta Scott Injury Attorney, Luis is a known advocate for empowering legal professionals a...

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Innovative Strategies for Successful Brick-and-Mortar Businesses

The Small Business Show - March 21, 2024 02:00 - 33 minutes
In this captivating episode of 'The Small Business Show,' our inspiring guests Swire Ho and Joann & Kyle Mester dive into the worlds of entrepreneurship and small businesses, sharing valuable insights from their journey into franchise ownership. Despite facing numerous challenges and initial fai...

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Building a Trusting Relationship with the Media

The Small Business Show - March 14, 2024 02:00 - 36 minutes
In this episode, Swire Ho #thepromoguy and Lauren Cockerell discuss the complex elements of establishing a PR strategy to propel your business. From understanding the nuances that make your brand unique to outlying the timeline for PR success, we explore how businesses can enhance their public p...

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Self Mastery: A Continuous Journey in Leadership

The Small Business Show - February 28, 2024 00:00 - 35 minutes
In this episode of The Small Business Show, we sit down with Bryce Henson, CEO of Fitbody Bootcamp to explore the fascinating crossroads of fitness and entrepreneurship. Bryce, a seasoned fitness trainer turned business leader, shares his exhilarating journey from personal fitness to successful ...

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Unlocking the Power of Your Personal Brand

The Small Business Show - February 15, 2024 03:00 - 36 minutes
Gear up for an insightful episode of "The Small Business Show" where hosts Swire Ho #thepromoguy and Susan Meier delve into the integral aspects of personal branding. With valuable nuggets on the evolution of career trajectories and the necessity to reassess personal brands, Susan Meier, a renow...

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Striving for Autonomy: The Entrepreneur's Path

The Small Business Show - January 23, 2024 22:00 - 41 minutes
As is true for most successful entrepreneurs, the path to success is marked with learning episodes, discoveries, and constant adaptions. Like many, Jeff Russell's journey did not start with a clear roadmap. The college graduate and corporate ladder climber found his true call in entrepreneurship...

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A Simplified Approach to Small Business Marketing

The Small Business Show - January 11, 2024 21:00 - 35 minutes
Welcome to another engaging episode of The Small Business Show where your hosts, Swire Ho and Mike Snyder, elaborate on how nurturing continuous innovation, agility, and establishing robust client relationships are keys to sustainable business growth. Embark on this enlightening journey to explo...

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The Crucial Essence of Self-Leadership

The Small Business Show - December 05, 2023 23:00 - 33 minutes
This episode of The Small Business Show brings you a  chat with leadership coach Andy Hite. With substantial experience guiding entrepreneurs through their transformational journey, Andy shares his insights on the pivotal role mindset plays in entrepreneurial success – from self-leadership to th...

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Untitled Episode

The Small Business Show - December 05, 2023 23:00 - 33 minutes
This episode of The Small Business Show brings you a  chat with leadership coach Andy Hyde. With substantial experience guiding entrepreneurs through their transformational journey, Andy shares his insights on the pivotal role mindset plays in entrepreneurial success – from self-leadership to th...

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The Power of Well-Crafted Brand Videos

The Small Business Show - November 28, 2023 20:00 - 31 minutes
In this episode of The Small Business Show, our guest Mariana Henning, guides us through the evolving world of branding. In this episode we explore the art of building connections with audiences through emotionally riveting video content, the ways to overcome camera shyness and achieve an authen...

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Unveiling the Power of B2B Content Marketing

The Small Business Show - November 14, 2023 23:00 - 37 minutes
In this episode of The Small Business Show, Swire Ho invites experienced marketer Matt Bell for an in-depth conversation about the power of content marketing for small businesses. Content marketing—is more than just a buzzword, it is a critical tool businesses use to engage existing customers an...

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The Empire Builder: An Interview with Commercial Real Estate leader

The Small Business Show - November 09, 2023 22:00 - 27 minutes
Spotlighting the correlation between small businesses and commercial real estate investing, "The Small Business Show" host Swire Ho, also known as "the promotional guy", explores this subject in a candid conversation with Ben Reinberg from the Alliance Consolidated Group of Companies. Ben talks ...

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Feeding the Content Beast Geoffrey Klein

The Small Business Show - November 02, 2023 00:00 - 42 minutes
In this episode of The Small Business Show, Swire Ho, the Promo Guy, engages in an enlightening dialogue with renowned TEDx speaker and CEO of Nine Dots, Geoffrey Klein. Drawing on his expansive professional portfolio that includes working on films such as The Truman Show and Mission Impossible,...

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The Power for Promotional Products | Brendan Menapace from NAPCO Media

The Small Business Show - October 17, 2023 21:00 - 37 minutes
Marketing trends continue to evolve, and so do the scope and impact of promotional products in this scenario. Explore this vibrant space with  Swire Ho #thepromoguy and Brendan Menapace in this episode of The Small Business Show, focusing on the evolution of branded merchandise. Brendan, known f...

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Journey Towards 'Having it All'

The Small Business Show - October 10, 2023 21:00 - 40 minutes
Special offer from Jana for The Small Business Show listeners https://theschoolofintegrativehealing.com/small-business-show/ Dive deep into an enriching conversation with Jana Alonso, CEO and founder of The School of Integrative Healing, on "The Small Business Show". Jana discusses her journey ...

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Unlocking Wealth: Strategies to Overcome Financial Hurdles

The Small Business Show - October 02, 2023 20:00 - 43 minutes
Join us on The Small Business Show as we welcome Tim Yurek, an experienced entrepreneur and CEO of Tier One Capital, to discuss "Unlocking Financial Freedom: A Primer on Growing Small Businesses." With his skills honed over 35 years in the finance industry, Tim offers an enlightening perspective...

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Healthy Habits for Optimal Performance: Insights from Tony Castillo

The Small Business Show - September 19, 2023 23:00 - 39 minutes
In the latest episode of The Small Business Show, we host elite dietitian, Tony Castillo, who brings valuable insights gained from working with renowned sports organizations right to the small business owners. Tony uses his personal experience of transforming from an overweight student into a fi...

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Winning Big in the Market: Gary Graff's Journey and Lessons

The Small Business Show - September 06, 2023 16:00 - 35 minutes
Welcome to the newest episode of "The Small Business Show". Today, we are thrilled to host Gary Graff, a unique entrepreneurial figure who has founded and successfully exited a string of six companies. Gary leverages his entrepreneurial journey and marketing prowess in his book, Zero to 100 Mill...

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Winning Big in the Market: Gary Garth's Journey and Lessons

The Small Business Show - September 06, 2023 16:00 - 35 minutes
Welcome to the newest episode of "The Small Business Show". Today, we are thrilled to host Gary Garth, a unique entrepreneurial figure who has founded and successfully exited a string of six companies. Gary leverages his entrepreneurial journey and marketing prowess in his book, Zero to 100 Mill...

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How ‘Quiet Luxury’ & Sustainability is Changing the Face of Promotional Products| Theresa Hegel

The Small Business Show - August 29, 2023 16:00 - 29 minutes
Every episode of The Small Business Show seeks to amplify the voice of small businesses and showcase the stellar accomplishments within this niche. This particular episode places the spotlight on our guest B. Theresa Hegel, the mastermind behind the sustainable "Promo for the Planet" initiative ...

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The Content Marketing Revolution: A Focus on Podcasting | Molly Ruland

The Small Business Show - August 22, 2023 17:00 - 34 minutes
In the latest episode of The Small Business Show, we delve into the world of content marketing, with a special focus on podcasting - a rapidly growing trend in the digital marketing domain. Content marketing is an effective tool for businesses, regardless of their size, as the right strategy not...

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Power of Persistence: Stories from Myron 'The Jackhammer' Welik

The Small Business Show - August 13, 2023 03:00 - 47 minutes
Mastering the Realm of Networking Tune into this inspiring episode of The Small Business Show as Myron Welik, a renowned dealmaker and expert networker, explores the essence of networking in business. Drawing upon his immense experience, Myron demystifies the intimidating aspect of networking, ...

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Simplifying Content Creation: Mastering Content Repurposing | Sarah Noel Block

The Small Business Show - August 05, 2023 00:00 - 34 minutes
On this episode of "The Small Business Show", we dive deep into the world of content marketing with our special guests, powerhouse content strategist Sarah Noel Block and host Swire Ho. Starting a small business comes with its own set of unique challenges but marketing your business in this incr...

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Becoming a great conductor for Your business | Herb Cogliano

The Small Business Show - July 28, 2023 01:00 - 32 minutes
In this podcast episode, Swire Ho introduces Herb Cogliano from Scaling Aspire Growth Advisors, a business coach and CEO. Herb discusses his journey into the coaching business and how he helps small and medium-sized businesses overcome challenges and achieve growth. They also discuss the three b...

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Become a Dealmaker in Business | Jonathan Jay

The Small Business Show - July 12, 2023 16:00 - 33 minutes
In this episode of The Small Business Show, host Swire Ho #thepromoguy interviews Jonathan Jay, a dealmaker and business advisor. Jay shares his insights on how to negotiate better deals, close more sales, and grow your business. He also discusses the importance of building relationships and tru...

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Why content is the most important marketing tool for your business | Eric Holzclaw

The Small Business Show - July 07, 2023 02:00 - 36 minutes
In this episode of The Small Business Show, we're talking about why content is the most important marketing tool for your business. Our guest is Eric Holzclaw, the founder of Content Marketing Institute. Eric will share his insights on how to create content that attracts and engages your target ...

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From Under the Radar to Thought Leader | Julie Livingston

The Small Business Show - June 14, 2023 00:00 - 30 minutes
Swire Ho #thepromogy sits down with Julie Livingston, an inspiring entrepreneur who has made a remarkable journey from under the radar to become a recognized thought leader in her industry.  Take away from this episode. Build relationships with other people in your industry. Create valuable c...

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