Why content is the most important marketing tool for your business | Eric Holzclaw

In this episode of The Small Business Show, we're talking about why content is the most important marketing tool for your business. Our guest is Eric Holzclaw, the founder of Content Marketing Institute. Eric will share his insights on how to create content that attracts and engages your target audience. So whether you're just starting out or you're looking to improve your content marketing, this episode is for you.

Bio and Information:

Eric Holtzclaw is the Chief Strategist & Dojo Master at Liger where he is the resident expert in guiding businesses to find their identities and core values, craft their visions, and establish their brands. He is a serial entrepreneur and host of The Claw podcast where he interviews business owners and entrepreneurs. Eric has contributed to magazines and online publications, and wrote the book, “Laddering: Unlocking the Potential of Consumer Behavior."

Contact for Eric Holtzclaw

https://www.linkedin.com/in/eholtzclaw/
https://twitter.com/LigerPartners
https://www.facebook.com/YouNeedALiger/
https://www.instagram.com/ligermarketing/

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