Latest The cmpa Podcast Episodes

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Distribution From Big Screen to Small (but not necessarily in that order)

Prime Time Anytime - February 06, 2017 22:21 - 59 minutes
The increasingly complex environment for feature-length content demands unprecedented innovation and customization in distribution strategies. Some of the best minds in the business will discuss new ways of reaching and monetizing audiences, the impact of SVOD, innovative windowing, new tools fo...

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How Real is Virtual Reality Really?

Prime Time Anytime - February 06, 2017 22:15 - 1 hour
This panel will explore a mix of content styles and business models used in VR, AR and 360, all in the entertainment space. Focusing on the creative and business potential of these ascendant platforms, international leaders in these technologies will discuss the viability of the various business...

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Merchandising and Licensing: Turning the Business Model on its Head

Prime Time Anytime - February 06, 2017 22:08 - 58 minutes
‘Long tail’ revenue from merchandising and licensing is typically realized well after the big dollars from production. But can products and content related to IP engage, grow and monetize audiences even before a show is produced and aired? This panel will explore innovations in licensing and mer...

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Accelerating Export

Prime Time Anytime - February 06, 2017 22:00 - 1 hour
The international marketplace is becoming more competitive as local content increasingly dominates in markets around the world. From development to production and sales, this panel will explore best-in-class strategies to optimize exports from Canada. What can we learn from studios, globally res...

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Prime Time 2017 - Media Leaders in the Age of Experimentation

Prime Time Anytime - February 06, 2017 21:58 - 1 hour
At a time of accelerating change, strategic risk-taking is crucial to drive success. Established businesses are diversifying into digital, digital businesses are finding toeholds on linear platforms, and new platforms and business models compete for survival. How do key players in content creati...

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Closing Keynote – Jesse Wente, Broadcaster, activist and curator

Prime Time Anytime - February 06, 2017 21:20 - 31 minutes
Closing Keynote – Jesse Wente, Broadcaster, activist and curator

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Prime Time 2017 - Opening Remarks Reynolds Mastin President and CEO CMPA

Prime Time Anytime - February 05, 2017 16:18 - 24 minutes
The CMPA’s Prime Time in Ottawa conference is a national networking event for some 600 of Canada’s most prominent business leaders from the feature film, television, interactive media, broadcasting and telecommunications industries.

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Prime Time 2017 - In Conversation: The Honourable Mélanie Joly and Reynolds Mastin

Prime Time Anytime - February 05, 2017 16:08 - 43 minutes
The CMPA’s Prime Time in Ottawa conference is a national networking event for some 600 of Canada’s most prominent business leaders from the feature film, television, interactive media, broadcasting and telecommunications industries.

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Mobile Rising

Prime Time Anytime - February 03, 2017 23:25 - 56 minutes
Online video consumption is experiencing explosive growth driven largely by mobile, which experienced a 19.8% increase in 2016. What are the opportunities? How is mobile working as a unique content platform, and not as just another place to access apps and the web? How are producers and rights h...

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In conversation with… David Purdy, Chief International Growth Officer, VICE Media

Prime Time Anytime - February 08, 2016 17:58 - 44 minutes
Valerie Creighton, President & CEO, Canada Media Fund interviews David Purdy, Chief International Growth Officer, VICE Media. Recorded: February 4, 2016, Ottawa. Find out more at www.primetimeinottawa.ca

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In conversation with the Honourable Mélanie Joly, Minister of Canadian Heritage

Prime Time Anytime - February 08, 2016 17:54 - 22 minutes
Minister Joly ‘In Conversation’ with Reynolds Mastin, President and CEO of the CMPA.

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Canadian Media Leaders – A Look Ahead

Prime Time Anytime - February 08, 2016 17:48 - 1 hour
Canada’s broadcast leaders explore recent changes in Canada’s broadcasting industry and the impact they have had, or are anticipated to have, on their businesses. Hear what’s next in programming strategies for their multiple broadcast and digital platforms. How are they responding to shifting tr...

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Opening Remarks, with CMPA President & CEO, Reynolds Mastin

Prime Time Anytime - February 08, 2016 17:43 - 20 minutes
Recorded: February 4, 2016, Ottawa. Find out more at www.primetimeinottawa.ca

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Breakout – Discoverability: Leveraging Partnerships to Win

Prime Time Anytime - February 08, 2016 00:09 - 50 minutes
11:00 am - 12:00 pm Governor General’s Ballroom III As Canadian broadcasters and producers focus more on discoverability, particularly at early stages in production, how can they work together to create success? Who owns the audience, who pays, and can the risk, the labour and the rewards be sh...

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Breakout: Financing Case Study: International co-production & co-venture

Prime Time Anytime - February 07, 2016 22:44 - 59 minutes
This session explores the nuts and bolts of one of 2016’s most anticipated new television series, the official treaty co-production, Houdini & Doyle, as well as a US/ Canadian co-venture. In both cases, the conversation will focus on the creators’ innovative approaches to the financing and packa...

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Breakout – The Art and Practice of Strategic Packaging

Prime Time Anytime - February 07, 2016 22:21 - 52 minutes
Packaging is often the secret sauce to a project’s success, but what makes someone a packaging genius? Further to that, how do producers successfully package within Canadian content parameters while appealing to international digital, television and feature film markets? We’ll explore successful...

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Breakout: Opportunities when Brand Meets Story

Prime Time Anytime - February 07, 2016 22:15 - 1 hour
As consumers find more ways to bypass traditional television advertising, branded entertainment has become more crucial for advertisers. What does branded entertainment look like now? How are creative objectives affected? And as the business models evolve, how do partnerships between brands, prod...

Prime Time Anytime artwork

Breakout: Opportunities when Brand Meets Story

Prime Time Anytime - February 07, 2016 22:15 - 1 hour
As consumers find more ways to bypass traditional television advertising, branded entertainment has become more crucial for advertisers. What does branded entertainment look like now? How are creative objectives affected? And as the business models evolve, how do partnerships between brands, pro...

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Breakout: Exploring Innovations in Storytelling

Prime Time Anytime - February 07, 2016 15:31 - 1 hour
Technology is creating new ways for stories to be told, and mined audience data is a huge advantage as early as the pitching stage. From long form content developed iteratively with the audience, to rapid prototyping, to stories told and monetized on multiple platforms, this panel will look at n...

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How creator-friendly Vimeo offers multiple paths to audiences and revenue

Prime Time Anytime - January 24, 2016 18:43 - 34 minutes
In this far-ranging interview with Sam Toles, Vimeo’s VP of Content Strategy and Business Development, we explore the many ways Vimeo helps creators advance content discovery and monetization. Sam Toles, in conversation with CMPA’s Marguerite Pigott, discusses everything from self-created chann...

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