Latest Mortensen Podcast Episodes

Maximize Your Influence artwork

Episode 452- Keys to Instant Courage - Fortune Favors The Bold (Brave)

Maximize Your Influence - January 25, 2023 12:30 - 21 minutes ★★★★★ - 80 ratings
Having courage (or being brave) does not mean you don’t feel fear.  It means you have the heart and emotional stability to face the fear and do what’s needed anyway.  This is a process of learning about yourself—who you are and what you are able to do.  Identifying your weaknesses, changing your...

Maximize Your Influence artwork

Episode 451 - World Trust Trends and Tools

Maximize Your Influence - January 18, 2023 12:30 - 20 minutes ★★★★★ - 80 ratings
Trust is critical in persuasion. Unfortunately, we live in a day and age when people are more skeptical and mistrustful than ever.  Twenty years ago, the mindset was: “I trust you; give me a reason not to.”  Now the mindset is: “I don’t trust you; give me a reason why I should.” Trust is at an a...

Maximize Your Influence artwork

Episode 450 - Why Politicians Are Not Leaders And Have Low Trust

Maximize Your Influence - January 11, 2023 13:07 - 20 minutes ★★★★★ - 80 ratings
These skills are essential in persuasion and leadership.  What about managers and politicians?  Are they leaders?  Do people trust them?  Probably not.  What needs to change?  Join me for this week’s podcast on Why Politicians Are Not Leaders And Have Low Trust.  Why Democracy Produces Incomp...

Maximize Your Influence artwork

Episode 449 - Top Sales And Persuasion Mistakes To Fix This Year

Maximize Your Influence - January 05, 2023 12:11 - 21 minutes ★★★★★ - 80 ratings
We were taught through the years that closing skills were all you needed to persuade and sell. You had to learn more closing skills if you did not sell enough people.  Nowadays, sure, it's nice to have a few closing skills in your persuasion toolbox, but shouldn't you spend more time opening up ...

Maximize Your Influence artwork

Episode 448 - DITF – When, How, Can It Backfire (Door In The Face Technique)

Maximize Your Influence - December 21, 2022 12:30 - 20 minutes ★★★★★ - 80 ratings
"Door-in-the-face" is one of the most common techniques for implementing the Law of Contrast. An initially large and almost unreasonable request is made, likely to be declined—hence the "door slammed-in-the-face" as the prospect rejects the proposal.  Then a second smaller and more reasonable re...

Maximize Your Influence artwork

Episode 447 - Negotiation - Deception and Dirty Mind Tricks #2

Maximize Your Influence - December 14, 2022 12:30 - 21 minutes ★★★★★ - 80 ratings
During each persuasive encounter, you must be careful with what gestures you use and don’t use.  Your gestures can attract your prospect and build trust or repel them and trigger distrust.  When you are aware of your body language, you can synchronize your nonverbals to create instant likeabilit...

Maximize Your Influence artwork

Episode 446 - Negotiation - Deception and Dirty Mind Tricks #1

Maximize Your Influence - December 06, 2022 12:24 - 22 minutes ★★★★★ - 80 ratings
What dirty mind games do people play during negotiation and persuasion?  What do they use to intimidate or change your perception of reality?  They tactics are not to use but help you be aware of when someone is trying to use these dark tricks to get their way. Psychological Power is people's ...

Maximize Your Influence artwork

Episode 445 - Surprising Sales and Persuasion Trends

Maximize Your Influence - November 30, 2022 12:30 - 21 minutes ★★★★★ - 80 ratings
What does it take to persuade with power in any encounter? Think about it. When was the last time you didn't get something you wanted?  What happened? Did you fail to get your point across? Were you persuaded by someone else? Our understanding of persuasion and influence has changed dramatically...

Maximize Your Influence artwork

Episode 444 - How To Create Legitimate Scarcity And Urgency To Increase Buying Desire- Mindy Weinstein Interview –

Maximize Your Influence - November 21, 2022 12:30 - 23 minutes ★★★★★ - 80 ratings
The mental trigger of potential loss causes such great anxiety in people that they act to prevent the loss—even though they might not be completely interested in the product itself. Imagine making a decision where you have all week to make up your mind, and you have the reassurance that when you...

Maximize Your Influence artwork

Episode 443 - How A Smile (Certain Ones) And Humor (Targeted) Increases Likeablity And Influence

Maximize Your Influence - November 16, 2022 12:30 - 21 minutes ★★★★★ - 80 ratings
Humor can be a powerful tool to create rapport. Humor makes the persuader seem more friendly and accepting. Humor helps gain attention, enables you to create rapport, and makes your message more memorable. It can relieve tension, enhance relationships, and motivate people.  Appropriate use of hu...

Maximize Your Influence artwork

Episode 442 - Top Words You Are Using That Repel, Offend, And Annoy Your Prospect

Maximize Your Influence - November 08, 2022 11:30 - 20 minutes ★★★★★ - 80 ratings
The Law of Verbal Packaging states that the more skillful a person is in the use of language, the more persuasive they will be. People are persuaded by us based on the words we use. Words affect our perceptions, attitudes, beliefs, and emotions. The words we use in persuasion make all the differ...

Maximize Your Influence artwork

Episode 441- Triggering The Right Response: Yes vs No

Maximize Your Influence - November 03, 2022 11:30 - 21 minutes ★★★★★ - 80 ratings
Have you heard about foot-in-the-door" (FITD),  or the "sequential request theory? Basically, it is a means of using a person's self-perception to motivate them to take a desired action  When an individual complies the first time, they perceive themselves to be helpful.  If they are asked to com...

Maximize Your Influence artwork

Episode 440 - Increase Trust - How Will Power affects Character

Maximize Your Influence - October 27, 2022 11:30 - 21 minutes ★★★★★ - 80 ratings
You could have the greatest product in the world, but if there is no trust, there is no sale. Trust can be ambiguous, but certain things are pretty clear: 1) You can’t get others to trust you unless you first trust yourself; and 2) your message will not be convincing to others unless it’s convin...

Maximize Your Influence artwork

Episode 439 - How to Instantly Connect With Anyone: Your First Impression – Rapport or Repel?

Maximize Your Influence - October 11, 2022 11:30 - 21 minutes ★★★★★ - 80 ratings
Not only do charismatics use your gestures in the right way, they also have the ability to read and interpret nonverbal gestures.  You can read people like a book and obtain the knowledge you need to adjust yourself and your presentation based on what body language you are reading.  When you can...

Maximize Your Influence artwork

Episode 438 - Fine Tune Your EQ or Emotional Intelligence

Maximize Your Influence - September 30, 2022 15:09 - 21 minutes ★★★★★ - 80 ratings
What makes someone successful? Why do some people achieve wealth while others don't? How can we predict who will make it big, who will barely make ends meet, and who will fail? How do we quantify the characteristics of highly successful people? Emotional Intelligence Has 12 Elements. Which Do...

Maximize Your Influence artwork

Episode 437 - Saving the Sale: Refunds, Regret, And Remorse

Maximize Your Influence - September 22, 2022 11:30 - 21 minutes ★★★★★ - 80 ratings
Imagine that there is a giant rubber band inside of you. When dissonance is present, the rubber band begins to stretch. As long as the dissonance exists, the band stretches tighter and tighter. You've got to take action before it reaches a breaking point and snaps. The motivation to reduce the t...

Maximize Your Influence artwork

Episode 436 - Negotiating A Raise – Mistakes To Avoid

Maximize Your Influence - September 14, 2022 11:30 - 20 minutes ★★★★★ - 80 ratings
Let’s talk about where negotiation fits into the world of persuasion and the difference between the two.  Persuasion occurs when your ideas are so convincing that the other party adopts your point of view.  With persuasion, there is no compromising as there is in negotiation. While persuasion ...

Maximize Your Influence artwork

Episode 435 - How Humor, Happiness, And Mood Increase Sales

Maximize Your Influence - September 09, 2022 11:30 - 20 minutes ★★★★★ - 80 ratings
Moods affect our thinking, judgment, and willingness to say yes. When the person you are trying to persuade is in a good mood, they are more likely to accept your offer. The opposite is also true. If they're not in a good mood, chances are much higher they won't bite. This is a massive advantage...

Maximize Your Influence artwork

Episode 434 - How Waiting (Lines, Emails, Products) Triggers Negative Behavior & Resistance

Maximize Your Influence - September 01, 2022 11:30 - 20 minutes ★★★★★ - 80 ratings
Do you know how long waiting times affect persuasion? Do they bave a negative or positive influence? Listen now to see how waiting is either helping or hurting your persuasion. Psychology of Waiting Lines Starbucks still has a problem with long lines Long Waiting Times Cost You Sales

Maximize Your Influence artwork

Episode 433 - Do You Talk Too Much? Data Dump? TMI? Are You Sure?

Maximize Your Influence - August 26, 2022 11:30 - 19 minutes ★★★★★ - 80 ratings
Many times, when we are trying to be persuasive, we want to highlight all the perks and plusses. It's only natural. Wouldn't helping someone see the potential gains of your product or service be a good thing? Yes, but here is the issue: Your audience will buy for their own reasons and only their...

Maximize Your Influence artwork

Episode 432 - Resisting Manipulation And GasLighting – The Dark Side of Influence

Maximize Your Influence - August 11, 2022 11:29 - 21 minutes ★★★★★ - 80 ratings
Do you think people are trying to flatter you into submission?  Are they using manipulation tactics and want to know how to resist.  Are you seeing signs of gaslighting and feel like they want to take advantage of you?   Let me give you the answers.  How to Spot Manipulation Tactics, gaslight...

Maximize Your Influence artwork

Episode 431 - How Being Too Qualified Hurts Trust

Maximize Your Influence - August 04, 2022 11:30 - 20 minutes ★★★★★ - 80 ratings
A poll with your prospects found that Trust is at an all-time low.  Their default setting is not to trust you.  In fact, only 12 percent of the prospects trusted their persuaders, while 88 percent of the persuaders felt they had established trust with their audience.  Wow, what a disconnect. I...

Maximize Your Influence artwork

Episode 430 - JND, Shrinkflation, Advertising - Brilliant Deception?

Maximize Your Influence - July 25, 2022 11:30 - 20 minutes ★★★★★ - 80 ratings
Our task is not only to realize humor’s profound influence but also to develop the necessary skills to use it powerfully and ethically. As you become more and more skilled at incorporating humor into your presentations, you will discover that humor almost always has a place. Humor puts your au...

Maximize Your Influence artwork

Episode 429 - Reprogram Your Brain For Success And Wealth

Maximize Your Influence - July 20, 2022 11:30 - 22 minutes ★★★★★ - 80 ratings
Most people don’t address why it is taking so long to achieve their goals or find their success.  The first step is always self-discipline. When we hear the word self-discipline or willpower, we tend to get a little tense, tune out or think about something else.  We think of all our bad habits, ...

Maximize Your Influence artwork

Episode 428 - The Secret Sauce of Influence

Maximize Your Influence - July 14, 2022 11:30 - 22 minutes ★★★★★ - 80 ratings
Optimistic persuaders outpersuade pessimistic persuaders every time. Not only is optimism essential to influencing others, but is also a critical for success in life. Optimism is more than a positive mental attitude. It is not constantly saying positive things to yourself and then hoping they wi...

Maximize Your Influence artwork

Episode 427 - Wealth Formula Secrets - Tom Painter Interview

Maximize Your Influence - July 05, 2022 11:30 - 23 minutes ★★★★★ - 80 ratings
How did you learn what you know about money? You likely picked it up, a piece here, a tip there.  You absorbed attitudes from your parents and from the media. You absorbed the examples of friends. You proceeded through trial and error—the school of hard knocks.  You learned haphazard, mostly...

Maximize Your Influence artwork

Episode 426 - Resistance: Do You Create Your Own NO?

Maximize Your Influence - June 30, 2022 11:30 - 21 minutes ★★★★★ - 80 ratings
By adding Expectations to your persuasive toolbox, you can change your audience's expectations of you—and their expectation of buying your product, service, or idea—and you will be infinitely more persuasive. Staring at yourself during virtual chats may worsen your mood The challenge is you ...

Maximize Your Influence artwork

Episode 425 - 3 Critical BUT Forgotten Sales And Persuasion Techniques

Maximize Your Influence - June 16, 2022 11:30 - 20 minutes ★★★★★ - 80 ratings
When you become a great Persuader, you will learn to love objections. You will understand that when people voice their objections, it indicates interest and shows that they are paying attention to what you are saying. The key to persuasion is anticipating all objections before you hear them. Fie...

Maximize Your Influence artwork

Episode 424 - The Quickest Way To Get A YES

Maximize Your Influence - June 08, 2022 11:30 - 21 minutes ★★★★★ - 80 ratings
Life is change; persuasion is change. As a Persuader, you must be able to create and motivate change. Understanding human nature is knowing that most people will resist change and burrow into their comfort zones. We tend to follow the path of least resistance. BUT when done it the right way, peo...

Maximize Your Influence artwork

Episode 423 - How To Get Out Of A Speaking Ticket

Maximize Your Influence - June 01, 2022 11:29 - 21 minutes ★★★★★ - 80 ratings
Persuaders know emotion will override logic every time.  I will assume here (I know I shouldn’t do that) that you can form a logical argument.  Reading emotions and your emotional intelligence is the missing piece for most people that want to become more influential.  Very few know how to read a...

Related Mortensen Topics