Latest D2c Podcast Episodes

The DTC Insider artwork

Crafting Great Offers Using Your Data

The DTC Insider - April 12, 2024 05:00 - 6 minutes ★★★★★ - 1 rating
Have you ever wondered what's working for everyone else in the DTC space? Luckily for you, there's a very recent report based on a survey of over 1,100 PPC specialists. And it's full of valuable insights for marketers and brands. In this episode of The DTC Insider podcast, Brian Roisentul shar...

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Ep 543: How To Track The Website KPIs That Matter In 2024 with JJ Reynolds, Vision Labs

Secrets To Scaling Your Ecommerce Brand - April 08, 2024 12:00 - 29 minutes ★★★★★ - 111 ratings
Turning mountains of collected data into actionable steps for effective decision-making in the e-commerce space. From optimizing customer acquisition funnels to dissecting the complexities of multi-touch attribution. In this episode, Jordan West and JJ Reynolds, share valuable insights on actio...

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Ep 542: Does Brand Marketing Even Matter In 2024? With Stephen Racano, Geologie

Secrets To Scaling Your Ecommerce Brand - April 05, 2024 11:00 - 33 minutes ★★★★★ - 111 ratings
Optimizing towards brand-level metrics and customer lifetime value, and the pivot towards a unisex brand positioning based on customer feedback and insights. In this episode, Jordan West and Stephen Racano, Head of Growth at Geologie discuss the landscape of direct-to-consumer, omnichannel app...

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Unlocking 9-Figure Growth: The Blueprint That Transformed Two Brands

The DTC Insider - April 05, 2024 05:00 - 41 minutes ★★★★★ - 1 rating
In this episode of The DTC Insider podcast, we sat down with Brett Swensen. He has led marketing at two of the fastest-growing consumer brands in Utah: Purple and Kizik. Brett was instrumental in taking that brand from non-existent to a household name and eventually going public within a couple...

The DTC Insider artwork

Unlocking 9-Figure Growth: The Blueprint That Transformed Two Brands

The DTC Insider - April 05, 2024 05:00 - 41 minutes ★★★★★ - 1 rating
In this episode of The DTC Insider podcast, we sat down with Brett Swensen. He has led marketing at two of the fastest-growing consumer brands in Utah: Purple and Kizik. Brett was instrumental in taking that brand from non-existent to a household name and eventually going public within a couple...

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Ep 541: YouTube Channel Growth for Ecomm - Zero To 10K Subscribers In 3 Months with Mina Elias, Trivium

Secrets To Scaling Your Ecommerce Brand - April 03, 2024 12:00 - 29 minutes ★★★★★ - 111 ratings
Explore the dynamic strategies, game-changing tactics and groundbreaking insights for growth, including utilizing platforms like Facebook Groups, YouTube channels, and TikTok Shop. In this episode, Jordan West and Mina Elias shared about honing in on valuable content creation to revolutionize y...

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Widening the Wealth Circle for Women with Allegra Moet Brantley, Founder and CEO of Factora

Stairway to CEO - April 02, 2024 11:00 - 1 hour ★★★★★ - 36 ratings
Description: Joining the show today is Allegra Moet Brantley, the Founder and CEO of Factora. This women-led personal finances company is on a mission to lead one million women to $1 million in wealth. Today she shares her journey from building her first company to becoming a salary negotiation...

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The Need for Speed in Business

The DTC Insider - March 29, 2024 05:00 - 40 minutes ★★★★★ - 1 rating
In this episode of The DTC Insider podcast, we sat down with Kelley Thornton. He’s one of the founders of Tiege Hanley, a brand with the mission of helping men look and feel amazing. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products, i...

The DTC Insider artwork

The Need for Speed in Business

The DTC Insider - March 29, 2024 05:00 - 40 minutes ★★★★★ - 1 rating
In this episode of The DTC Insider podcast, we sat down with Kelley Thornton. He’s one of the founders of Tiege Hanley, a brand with the mission of helping men look and feel amazing. The business has evolved from selling three distinct Skin Care Systems to boasting a wide variety of products, i...

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Ep 540: Tiktok Shop. This Changes Everything with Jordan West

Secrets To Scaling Your Ecommerce Brand - March 28, 2024 14:00 - 26 minutes ★★★★★ - 111 ratings
Explore the untapped potential of TikTok shops with influencer seeding and UGC content. Unleash the power of compelling visuals and influencer-driven engagement to amplify your brand's presence. In this episode, Jordan West dove deep into the world of TikTok shops. Jordan shared invaluable insi...

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Ep 539: What Actually Matters In Your Agency Relationship with Jordan West

Secrets To Scaling Your Ecommerce Brand - March 25, 2024 12:00 - 12 minutes ★★★★★ - 111 ratings
When selecting an agency, prioritize proven execution and strategy, and trust in your own expertise as a business owner. Look for agencies that focus on delivering execution and strategy, rather than just influence and relationships. In this episode, Jordan West dives into the topic of why age...

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Starface with Kara Brothers, Starface President

LEADING BRANDS — Wavebreak Podcast - March 25, 2024 10:30 - 36 minutes ★★★★★ - 27 ratings
In today's episode, Kara Brothers, President at Starface, shares Starface’s mission and how the brand flips the acne narrative on its head through out-of-the-box marketing strategies, campaigns, and product drops. Links Mentioned Starface Learn more about Wavebreak: the email & CRM agency for...

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Ep 538: Leverage Giveaways - The New Way with Jordan West

Secrets To Scaling Your Ecommerce Brand - March 22, 2024 13:00 - 10 minutes ★★★★★ - 111 ratings
Insights on various promotion strategies including organic sharing across social platforms, utilizing email and SMS lists for re-engagement, exploring partnerships with other brands, and leveraging paid ads, especially video ads, for maximum impact. In this episode, Jordan West discusses a powe...

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New Way For Brands To Break Through The Noise

The DTC Insider - March 22, 2024 05:00 - 37 minutes ★★★★★ - 1 rating
In this episode of The DTC Insider podcast, we sat down with Eric Autry, co-founder of Shared Sweeps, founder of Apréskin, and an employee of Gas Monkey Garage, to dive into the dynamic landscape of the DTC space and the innovative solutions driving growth.   Here's a glimpse of what you'l...

The DTC Insider artwork

New Way For Brands To Break Through The Noise

The DTC Insider - March 22, 2024 05:00 - 37 minutes ★★★★★ - 1 rating
In this episode of The DTC Insider podcast, we sat down with Eric Autry, co-founder of Shared Sweeps, founder of Apréskin, and an employee of Gas Monkey Garage, to dive into the dynamic landscape of the DTC space and the innovative solutions driving growth.   Here's a glimpse of what you'l...

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Ep 537: Why Agencies Suck Part 2 - How To Work With Your Agency with Jordan West

Secrets To Scaling Your Ecommerce Brand - March 19, 2024 12:00 - 15 minutes ★★★★★ - 111 ratings
Get insights on building productive, peer-to-peer relationships with agencies, and practical strategies for achieving positive outcomes. In this episode, Jordan West discusses the ins and outs of working with an agency. He delves into the importance of effective communication, setting clear exp...

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Reviving Jeans, Saving Lives, and Donating 90% of Profit

The DTC Insider - March 15, 2024 05:00 - 33 minutes ★★★★★ - 1 rating
In today's episode of The DTC Insider podcast, we delve into how BOAS measures success beyond revenue and instead focuses on making a difference. Discover how they saved their first life last year and learn about their disruptive approach to profitability by donating 90% of their profits. We al...

The DTC Insider artwork

Reviving Jeans, Saving Lives, and Donating 90% of Profit

The DTC Insider - March 15, 2024 05:00 - 33 minutes ★★★★★ - 1 rating
In today's episode of The DTC Insider podcast, we delve into how BOAS measures success beyond revenue and instead focuses on making a difference. Discover how they saved their first life last year and learn about their disruptive approach to profitability by donating 90% of their profits. We al...

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Ep 536: Why Every Product Should Have A Guarantee or A Warrantee with Mike Kaufman, ProTuff Products

Secrets To Scaling Your Ecommerce Brand - March 13, 2024 12:00 - 30 minutes ★★★★★ - 111 ratings
Explore strategies for implementing warranties, the value of back-end products, and the importance of good customer service.  In this episode, Jordan West and Mike Kaufman, Owner of ProTuff Products  shares his valuable insights on the power of warranties and guarantees in driving customer sat...

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Ep 535: Success Strategies Of A Serial E-Commerce Entrepreneur with Alex Back, Couch.com

Secrets To Scaling Your Ecommerce Brand - March 11, 2024 12:00 - 31 minutes ★★★★★ - 111 ratings
Explore the impact of company acquisition, the challenges of maintaining vision alignment, and the dynamic nature of advertising strategies. In this episode, Jordan West and Alex Back, discuss the fascinating journey of building an e-commerce business in the furniture industry. From early succe...

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Skip the Ship, Unlock Cashflow and Scale Globally in Less Time

The DTC Insider - March 08, 2024 05:00 - 34 minutes ★★★★★ - 1 rating
In today's episode of The DTC Insider podcast, Brian Roisentul interviews Izzy Rosenzweig. He is a veteran of the DTC industry for over 10 years who gained recognition by launching his first DTC company, Browze, in 2012. Browze, specializing in home and kitchen products, successfully delivered ...

The DTC Insider artwork

Skip the Ship, Unlock Cashflow and Scale Globally in Less Time

The DTC Insider - March 08, 2024 05:00 - 34 minutes ★★★★★ - 1 rating
In today's episode of The DTC Insider podcast, Brian Roisentul interviews Izzy Rosenzweig. He is a veteran of the DTC industry for over 10 years who gained recognition by launching his first DTC company, Browze, in 2012. Browze, specializing in home and kitchen products, successfully delivered ...

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Ep 534: Finding The Best Business Partner - Hint - It’s Not Who You Think with Kelley Thornton, Tiege Hanley

Secrets To Scaling Your Ecommerce Brand - March 06, 2024 13:00 - 41 minutes ★★★★★ - 111 ratings
Active engagement in TikTok shops and the significant impact it has on e-commerce and conversion rates for their business, highlighting the importance of adapting to new trends and technologies for business success. In this episode, Jordan West and Kelley Thornton, shares valuable insights into...

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Ep 533: The Silent Killer Of E-Commerce Brands with Pauline Shiu, Finale Inventory

Secrets To Scaling Your Ecommerce Brand - March 04, 2024 13:00 - 27 minutes ★★★★★ - 111 ratings
The challenges and benefits of using 3PLs and omnichannel selling and the impact of new marketplaces like TikTok shops on e-commerce. In this episode, Jordan West and Pauline Shiu, share invaluable insights on efficient inventory management. From warehouse setup to the impact of operations on p...

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This Brand Went Ad-Free on BFCM 2023, and You Won't Believe What Happened

The DTC Insider - March 01, 2024 05:00 - 51 minutes ★★★★★ - 1 rating
In today's episode of The DTC Insider podcast, Brian Roisentul interviews Michael Huffstetler. He’s the founder of Bask Suncare, a brand that empowers people to discover their purpose, get outside, and enjoy life. Here's a glimpse of what you'll learn: Background and Company Introduction Ge...

The DTC Insider artwork

This Brand Went Ad-Free on BFCM 2023, and You Won't Believe What Happened

The DTC Insider - March 01, 2024 05:00 - 51 minutes ★★★★★ - 1 rating
In today's episode of The DTC Insider podcast, Brian Roisentul interviews Michael Huffstetler. He’s the founder of Bask Suncare, a brand that empowers people to discover their purpose, get outside, and enjoy life. Here's a glimpse of what you'll learn: Background and Company Introduction Ge...

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Ep 532: How to Find a Blue Ocean in the Red Ocean of Beauty with Julie Floyd, StyldLife

Secrets To Scaling Your Ecommerce Brand - February 29, 2024 13:00 - 24 minutes ★★★★★ - 111 ratings
The challenges of attracting top celebrity stylists to join the platform and how they managed to overcome these obstacles, providing unique insights for e-commerce store owners looking to connect with top talent. In this episode, Jordan West and Julie Floyd, share the journey of how she transit...

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Ep 531: Jordan's Strange Test - It Might Just Work...

Secrets To Scaling Your Ecommerce Brand - February 27, 2024 13:00 - 10 minutes ★★★★★ - 111 ratings
Testing new strategies, even if they don't yield immediate success, provides valuable insights for future growth. In this episode, Jordan West shares the results of a recent experiment with a free plus shipping offer for one of their brands, Little and Lively. Join us as we delve into the detai...

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[EXTENDED] The 30-Minute Exec Guide to Email & SMS in 2024

LEADING BRANDS — Wavebreak Podcast - February 26, 2024 11:30 - 38 minutes ★★★★★ - 27 ratings
Recently, we released a podcast episode titled "15 Minute Exec Guide to Email & SMS in 2024" and we received a lot of positive feedback. We're excited to share that it’s been expanded into a 30-minute webinar replay that you can watch or listen at your leisure:  Watch The Webinar Here In this...

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Ep 530: Tiktok Shop Basics with Jordan West

Secrets To Scaling Your Ecommerce Brand - February 23, 2024 13:00 - 12 minutes ★★★★★ - 111 ratings
The time to embrace TikTok Shops is now. With TikTok Shops, engaging content creators are not just influencers; they are revenue partners.  In this episode, Jordan West dives deep into the world of TikTok shops and shares his belief that this platform is poised to revolutionize the direct-to-co...