The Modern Selling Podcast
248 episodes - English - Latest episode: 6 days ago - ★★★★★ - 10 ratingsThe Modern Selling podcast, hosted by Mario Martinez, Jr., is the go-to podcast for sales leaders, sales professionals, business owners, sales enablement leaders, and anyone responsible for generating revenue. Mario's guests are practitioners in the trenches, experts in their profession and influencers who are leveraging modern selling techniques to inspire you to create more sales conversations with your target buyer!
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Episodes
How To Use Referral Selling To Drive Qualified Leads And Generate Sales, with Joanne Black, Episode #126
September 12, 2019 20:46 - 55 minutes - 44.6 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Referral Selling: It sounds like the holy grail of lead generation and customer acquisition, and my guest on this episode of #SellingWithSocial insists that it is all of that and more. Joanne Black says that getting referrals is a matter of building a systematic approach that eliminates the need for cold calling and puts truly qualified leads into the pipeline. Joanne has made it her business to beco...
A Sales Manager’s Guide To Killer Engagement At Your Next Trade Show Sales Booth, with Alice Heiman, Episode #125
September 04, 2019 13:34 - 55 minutes - 44.6 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts If you are going to spend the time and money to send people from your company to work a trade show booth, you need to be sure that you get the greatest ROI possible. This episode of #SellingWithSocial features my friend, Alice Heiman who has co-founded TradeShow Makeover, a company designed to help you sell more at trade shows. Listen to hear the biggest trade show fails Alice has seen, who she sa...
How to Increase Sales by Transforming the Sales Structure, with Steve Niemiec, Episode #124
August 26, 2019 20:56 - 51 minutes - 41.5 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts If your goal is to increase sales, is it merely a matter of getting more qualified leads into the pipeline or does it depend on other aspects of the customer journey? Steve Niemiec believes that there's a lot more to it and that the sales structure companies utilize can dramatically impact sales growth across the board. Steve is the Senior Vice President of Sales for TechTarget where he helps bring...
Empower Your Sales Team With The 4 Pillars Of Sales Leadership With Jeff Shore, Episode #123
August 15, 2019 10:00 - 39 minutes - 32 MBApple Podcasts | Stitcher | Google Play | Google Podcasts Sales leadership is one of the most difficult roles to fill in any company. My guest on this episode of #SellingWithSocial shares why empowering your sales team starts with freeing up your sales leaders and streamlining their responsibilities. Jeff Shore is a highly sought-after sales expert, author, speaker, and consultant who guides executives and sales teams to embrace their discomforts and deliver BOLD sales results with his BE ...
Modern Sales Prospecting Dos and Don’ts - Mario On The Salesman Podcast With Will Barron, #122
August 01, 2019 11:43 - 46 minutes - 37.8 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Prospecting in the modern sales environment is about much more than finding contacts and making cold calls. In fact, it’s more complicated than ever to reach out to a potential buyer in an effective manner. This episode of #SellingWithSocial features me - on my friend, Will Barron’s podcast - The Salesman. We spoke at length about how social selling has a very specific purpose: to warm up prospects b...
Mario Shares Sales Secrets From The Top 1% With Brandon Bornancin, Episode #121
July 29, 2019 12:01 - 58 minutes - 47.2 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts This episode of #SellingWithSocial is a bit different than my typical format - it’s a great conversation I had with my friend, Brandon Bornancin of Seamless.ai. Our chat was recorded originally for his podcast “Sales Secrets of the Top 1%" and he's graciously allowed me to pass it along to you. Brandon and I had a great time walking down memory lane as I shared the story of my sales career. You pro...
3 Digital Sales Strategies Exposed By The State of Digital Selling Report, with Kurt Shaver, Episode #120
July 11, 2019 10:00 - 42 minutes - 34.1 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts On this episode, I welcome back to the show, the man, the myth, the LinkedIn legend, Kurt Shaver. Kurt returns to the #SellingWithSocial podcast to discuss Vengreso’s, The State of Digital Selling Report, and the three key digital sales strategies leaders need to implement ASAP for increased pipeline growth. For everyone who doesn’t know, Kurt is a co-founder and CSO of Vengreso. He shares the amaz...
Sales Tips For Hyper Competitive Markets, with Rafe D’Amico, Episode #119
July 05, 2019 17:46 - 48 minutes - 38.7 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts On this episode of the #SellingWithSocial podcast, I am picking the brain of The Modern Sale Magazine’s #1 Sales Influencer and Leader on their top 100 list — Rafe D’Amico. He provides amazing insights into the radio industry and gives us his most effective sales tips. He’s #1 on the list and he’s a first for the podcast! Rafe is the Vice President of Sales with Cumulus Media and creates integrated...
3 Ways To Increase Cold Sales Prospecting Conversions, with Shawn Finder, Episode #118
June 28, 2019 14:08 - 43 minutes - 35 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts If you’ve listened to my show at all, you’ll know my opinion on cold sales prospecting. You shouldn’t do it. You should always reach out to warm prospects. Occasionally, you have no choice but to email rather than make a phone call. When that happens, there are specific practices you should use to increase the efficacy of your communication. My guest on this episode of #SellingWithSocial is Shawn...
How To Keep Communication Style Bias From Derailing Your Sales Process, with Paul Watts, Episode #117
June 21, 2019 14:47 - 40 minutes - 32.2 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Is your sales process experiencing unneeded hiccups or roadblocks because you’re not taking into consideration the communication styles of your prospects and buyers? If you don’t understand the 4 primary communication styles, it’s very likely. That’s why I asked Paul Watts to be my guest on this episode of #SellingWithSocial. Paul is a sales leader who has invested a considerable amount of time in un...
7 Ways You Should Be Selling With Stories, with Mike Adams #116
June 14, 2019 13:06 - 49 minutes - 40.1 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts The best salespeople in the world are selling with stories. Why? Because it’s one of the best and fastest ways to build rapport and trust. Not to mention that it enables you to segue into the business part of a sales conversation as “friends” with your prospect rather than as a seller (who they may be hard-wired to resist). I believe that selling with stories is so powerful, I invited Mike Adams to b...
Leverage Your Channel Sales Partners to Grow Revenue, with Jay McBain, Episode #115
May 30, 2019 10:00 - 48 minutes - 38.7 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts For the first time ever on the #SellingWithSocial podcast, my guest and I address how sales organizations can identify and build relationships with channel sales partners to drive sales. This topic is of increasing relevance in the sales world because over 75% of world trade flows indirectly, through channels other than direct sales. My guest, Jay McBain is one of the thought leaders who is enabling ...
Increase Sales by Closing the Gap, with Keenan on Gap Selling, Ep #114
May 23, 2019 15:27 - 39 minutes - 32.1 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts We all want to increase sales, but many are still going about it the wrong way. Are you still trying to “sell to the pain” of your buyers or have you realized that what makes you truly successful is selling value? A true sales influencer comes into situations where the buyer has not made a decision yet and influences their decision toward a purchase by highlighting the value they will receive from ...
Use Sales Engagement To Break Through The Noise, with Mark Kosoglow, Episode #113
May 16, 2019 10:00 - 47 minutes - 38.5 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Sales engagement is a fairly new term but one that every sales rep needs to understand and a skill they need to master. In short, sals engagement is the interactions that take place between a sales rep and a buyer that focus on how a seller communicates with the prospect and how effective that engagement is in moving the prospect toward a purchase. On this episode of #SellingWithSocial, I’m honored t...
Turning Connections To Conversations When Selling With LinkedIn, Episode #112
May 09, 2019 11:55 - 44 minutes - 35.5 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Most sales professionals don't realize that selling on LinkedIn is not only possible, it’s powerfully effective. This episode of #SellingWithSocial is a “takeover” featuring Viveka von Rosen as host of the show, interviewing Mario in order to highlight the content of the new Vengreso course, “Selling With LinkedIn.” You’re going to hear… How to use existing LinkedIn connections to get referrals to y...
Implementing The PVC Sales Methodology For LinkedIn Social Selling, Episode #111
April 30, 2019 10:00 - 30 minutes - 24.5 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts If you are looking for a proven way to do social selling on LinkedIn or other social platforms, Bernie Borges facilitates a conversation with Mario Martinez, Jr. about that very thing, on this episode of #SellingWithSocial. Get the full explanation of the trademarked PVC selling methodology at the heart of the Vengreso's LinkedIn Social Selling courses. You’ll learn what PVC stands for, how to impl...
How To Maximize Modern Sales Effectiveness And Productivity, with Mat Singer, Episode #11
April 23, 2019 10:00 - 49 minutes - 39.8 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts The leaders of every organization want to maximize sales effectiveness and productivity. But the ever-changing digital sales landscape can make it hard to keep up. That’s why I wanted to bring Mat Singer, Senior Director of Sales Effectiveness for CenturyLink on as my guest on this episode of #SellingWithSocial. Mat manages a team of 100 people and his focus is on improving the productivity of the gl...
How To Separate Inbound And Outbound Sales To Create More Revenue, with Aaron Ross, Episode #109
April 18, 2019 12:00 - 44 minutes - 35.6 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Most B2B companies receive both inbound and outbound sales leads. But in most cases, those leads are being handled by the same team. My guest on this episode of #SellingWithSocial insists that assigning your inbound and outbound sales leads to two distinct and specialized teams will produce an amazing increase in qualified leads that translate into closed sales. Aaron Ross is the author of two incr...
Why Your Team’s Prospecting Methodology and Sales Cadence Is Broken, with David Elkington, Episode #108
April 06, 2019 10:10 - 53 minutes - 43.3 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts It’s hard to believe, but many sales professionals never give strategic thought to the implementation of their sales cadence. What is a sales cadence? It’s a strategic sequence of sales activities that increase connections and enable you to better qualify leads. Every sales rep with a list of customers has some kind of sales cadence, whether they know it or not - and most are not implementing it eith...
How To Scale A Sales Organization Quickly, with Amir Reiter, Episode #107
March 28, 2019 14:48 - 40 minutes - 32.7 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts All of us are looking to scale our sales organization - it’s what will enable us to serve more customers and generate more results. My guest on this episode of #SellingWithSocial wanted to enable leaders to scale their businesses by having the ability to focus more on their product or service. That meant one of the most helpful things to take off the plates of those leaders was the recruiting and tra...
Why The Future Of Selling Requires A Different Kind Of Seller, with Greg Moore, Episode #106
March 21, 2019 15:49 - 53 minutes - 42.8 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Many who have been in the sales industry for years are beginning to experience what Greg Moore calls a "tectonic shift": the future of selling looks very different than the past. That’s because the digital age has enabled buyers to be more in control of the buying process than they’ve ever been. Sellers need to adapt in order to be the best "future sellers” possible. I invited Greg Moore, Growth Ex...
Achieving Quota Is Not A Tech Problem, It’s A Sales Leadership Problem, with Tiffani Bova, Episode #105
March 19, 2019 13:54 - 52 minutes - 42 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Personal growth is a cornerstone of good sales leadership. Without leaders who are actively growing themselves, sales teams don’t have a chance of succeeding. I can think of nobody better to speak to the topic of personal growth than Tiffani Bova, my guest on this episode of #SellingWithSocial. Tiffani is the growth and innovation evangelist at Salesforce and the author of my new favorite book, “GR...
Understand The B2B Buyer Journey To Create More Conversations, with Scott Collins, Episode #104
March 07, 2019 11:00 - 57 minutes - 46.6 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts As a digital sales evangelist, I’m passionate about helping sales professionals see that the B2B buyer journey is one of the most important things for them to understand. That’s because the WAY buyers are buying has changed dramatically with the rise of digital technology. If the sales community doesn’t adapt in a way that enables them to resource their buyer’s journey, they will miss out on the oppo...
The Importance Of Organizational Culture For Sales Teams, with Justin Hiatt, Episode #103
February 28, 2019 11:00 - 45 minutes - 36.7 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts I recently witnessed the importance of organizational culture when I had the opportunity to spend time alongside my guest on this episode of #SellingWithSocial. Justin Hiatt is the Vice President of Digital Sales at Workfront, a company that has an amazing organizational culture. What I witnessed at Workfront is nothing short of amazing. The team there is incredibly loyal and fiercely determined to i...
How Little Changes To Your Sales Message Can Have Incredible Results, with Tim Riesterer, Episode #102
February 20, 2019 17:09 - 48 minutes - 39.3 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts It’s amazing but true - in 101 episodes of #SellingWithSocial I’ve published so far, I have not recorded one conversation focused on what goes into an effective sales message. It’s time to change that - and I can’t think of a better person to help me address the topic than Tim Riesterer. Tim is the Chief Strategy Officer at Corporate Visions, a company that makes it their business to study the fact...
Want Transformational Sales Growth? Become A Sales Athlete, with Dan Waldschmidt, Episode #101
February 19, 2019 15:00 - 51 minutes - 41.2 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Dan Waldschmidt is an expert when it comes to driving sales growth both on an individual level and across an entire sales team. Dan is the man to teach us what it takes because he’s done it. His startups have returned billions in profits to investors through implementing the principles he unpacks on this episode. Get ready to receive a strong but much needed challenge from a top performer who wants t...
The Secrets Behind The Success Of The World’s Largest Digital Sales Training Company, Episode #100
February 08, 2019 00:59 - 47 minutes - 38.4 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts There is now no doubt, NO DOUBT that the company I am honored to lead as CEO is the world’s largest digital sales training company. Vengreso is almost two years old and the journey thus far has been incredible. On this episode of #SellingWithSocial, I invited my three co-founders to join me to help me tell the Vengreso story. You’ll hear from Kurt Shaver - our Chief Sales Officer, Viveka von Rosen - ...
10 Steps To Launching A Digital Selling Program, Episode #99
January 31, 2019 11:00 - 47 minutes - 37.9 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Digital selling is here to stay. Have you admitted that to yourself yet? Sales organizations around the globe need to jump on the digital bandwagon. If you don’t, your company is on its way down. But don't let that deter you. If you don’t have a digital selling program implemented within your sales organization, your excuses are over. This episode of #SellingWithSocial explains exactly how you can ...
Secrets To Sales Leadership And Long-Term Sales Success with Kyle Porter, Episode #98
January 03, 2019 11:00 - 55 minutes - 44.6 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Sales leadership is a key piece of organizational success - it can determine the outcomes of a sales team more powerfully than anything else. My guest on this episode of #SellingWithSocial knows that as well as anyone. Kyle Porter is the co-founder and CEO of Salesloft - a global business that serves the sales industry with amazing personalization and email delivery systems and assessment. This con...
12 Steps To Powerful Persuasion In Sales - Part 2, with Rod Hairston, Episode #97
January 03, 2019 11:00 - 48 minutes - 39.1 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts If you heard the first part of this conversation with Rod Hairston, you know that he’s one of the best people to teach how to have greater persuasion in sales. The 8 steps we covered in that initial episode of #SellingWithSocial can only be topped by tacking on the last 4 steps, which the two of us do in this episode. Rod is a sales trainer and consultant with a diverse and impressive background. H...
Going Beyond Marketing and Sales Alignment with Justin Shriber, Episode #97
December 20, 2018 11:00 - 48 minutes - 39.1 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts We’ve all heard how critical it is for sales organizations to work on marketing/sales alignment, but my guest on this episode of #SellingWithSocial goes a step further to make the two a powerful combination that closes more deals. Justin Shriber is Vice President of Marketing for LinkedIn Sales and Marketing solutions, where he helps buyers, sellers, and marketers connect via the world’s largest ...
Simple Steps To A Sales Culture That Wins, with Paul Epstein, Episode #95
December 13, 2018 11:00 - 54 minutes - 44.1 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts The sales culture within your organization is one of the most vital but overlooked aspects of your company’s success or failure. My guest on this episode of #SellingWithSocial shares the stats to prove it. After a 12-year leadership journey in the sports business industry, Paul Epstein joined the Barry-Wehmiller Leadership Institute because he was inspired by the partnership that BWLI and the San...
Are You Closing Sales Or Opening Relationships? with Adam Markel, Episode #94
December 06, 2018 11:00 - 55 minutes - 44.6 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Every sales professional wants to be closing sales on a higher level. But what most of us don’t realize is that we don’t achieve that through learning better sales techniques. We do it by opening up more relationships in an authentic, heartfelt way. My guest on this episode of #SellingWithSocial is Adam Markel. Adam is a world-renowned resilience and change management expert, transformational spe...
The Best Of All Sales Tactics: Transparency, with Todd Caponi, Episode #93
November 29, 2018 11:00 - 44 minutes - 36.1 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Every sales professional is on the hunt for sales tactics that close deals, but most don’t even have transparency on their short list. My guest on this episode of #SellingWithSocial is an award-winning sales leader. Todd Caponi's passion is for all things sales methodology, learning theory, and decision science - and you can how true that is in his brand new book “The Transparency Sale.” Todd’s exp...
12 Steps To Powerful Persuasion In Sales - Part 1, with Rod Hairston Episode #92
November 22, 2018 11:00 - 46 minutes - 37.7 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts An increased level of persuasion in sales conversations is something every sales professional could use. My guest on this episode of #SellingWithSocial says the only way you can effectively be more persuasive is by having the RIGHT kind of influence with buyers. Who IS my guest? After a military career working with Special Forces teams, where he developed some amazing leadership skills, Rod Hairston ...
How To Get More Sales Wins By Making Your Buyers C.R.I.N.G.E., with Douglas Vigliotti Episode #91
November 15, 2018 11:00 - 42 minutes - 34.4 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts We all want more sales wins, and my guest on this episode of #SellingWithSocial is going to break down a simple framework that will help us get them. Doug Vigliotti is a writer, speaker, podcast host, and consultant. He's the bestselling author of “The Salesperson Paradox,” host of “It's Not What It Seems,” a podcast to inspire open-mindedness, and Managing Member of groundupSALES, a strategic sellin...
To Achieve Modern Sales Success You Have To Become A Modern Seller, with Amy Franko, Episode #90
November 08, 2018 11:00 - 43 minutes - 34.7 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts The modern sales environment is changing constantly. If you’re going to be successful in it, you’ve got to be growing and adapting so you can navigate the changes successfully. My guest on this episode of #SellingWithSocial is Amy Franko. As a sales leader, Amy built a successful and lucrative B2B sales career with global tech giants IBM and Lenovo. She then pivoted 180° into entrepreneurship...
Using Predictive Intelligence To Increase Sales Revenue, with Christine Zmuda, Episode #89
October 31, 2018 10:00 - 49 minutes - 40.1 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Predictive Intelligence is changing the way marketing and sales professionals get results. In short - it allows us to give individual prospects or customers experiences that are unique to them and fit where they are in the sales process. It does so by utilizing data from all web-based channels: email, mobile, social, and even a call center. Best of all, predictive intelligence is proven to driv...
How to Master Selling To The C Suite, with Steve Hall, Episode #88
October 25, 2018 10:00 - 29 minutes - 23.4 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts We’ve all heard that there are advantages to selling to the C Suite, but do you know what they are and how to make the most of them? My guest on this episode of #SellingWithSocial is one of the foremost authorities on selling at C Level, Steve Hall. Steve believes and teaches that If you sell high value B2B products or services, it’s better to sell as high up the chain as you can. In this convers...
How to Use Digital Engagement on LinkedIn To Sell And Hire, with Jenn Walsh, Episode #67
October 19, 2018 23:00 - 36 minutes - 29.8 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Digital engagement is one of those things we all know we need to be doing, but that we don’t always dedicate time to. But if we can get over the hump and do it consistently, the benefits can be amazing. On this episode of #SellingWithSocial, Mario asked his friend and partner, Kurt Shaver to guest-host and to speak with one of his friends, Jenn Walsh about how to use LinkedIn and other platforms fo...
Apply These Sales Training Tips To Drive More Sales, with Juliana Stancampiano, Episode #86
October 11, 2018 10:00 - 45 minutes - 36.3 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts We could all use a fresh set of eyes now and then, someone who can share fresh sales training tips to help us drive more sales. I am so excited to dive into the details of effectively enabling your company’s salespeople to actually sell, on this episode of #SellingWithSocial. My guest is Juliana Stancampiano – the CEO of Oxygen, a company that specializes in helping other businesses perform at maxi...
How To Analyze Sales Wins And Losses To Close More Deals, with Cian Mcloughlin, Episode #85
October 04, 2018 10:00 - 44 minutes - 36 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts All of us love to experience sales wins - not so much the losses. But both have important things to teach that will improve our sales approach and process if we let them. My guest on this episode of #SellingWithSocial is Cian Mcloughlin. Cian’s a long-time friend who leads the outstanding team at Trinity Perspectives. They specialize in helping B2B companies evaluate their sales wins and losses in ...
Does Your Sales Tech Stack Include These 4 Vital Pillars? with Dan Cilley & Nancy Nardin, Episode #84
September 27, 2018 10:00 - 48 minutes - 39.4 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts For the first time EVER on #SellingWithSocial, I have two guests on the same episode, both co-founders of Vendor Neutral and experts in sales tech stack tools. Dan Cilley and Nancy Nardin know how difficult the sales environment can be, especially when searching for the right sales tools and technology for your company. On this episode they explain why financial investment is required in order to b...
Social Sales Trends and How To Capitalize On Them, with Rand Fishkin, Episode #83
September 19, 2018 12:12 - 48 minutes - 39.3 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Being the host of a podcast named #SellingWithSocial, you would not be surprised know that social selling trends are a top of radar issue for me. I try to keep myself informed about the social media changes that are happening so I can equip my clients and podcast listeners to get more from their social selling efforts. That’s one of the main reasons I asked Rand Fishkin to be my guest on this episo...
Tips on Creating a Better Sales Enablement Strategy, with Paul Butterfield, Episode #82
September 05, 2018 21:03 - 49 minutes - 39.7 MBAs the Head of Global Sales Enablement at Vonage, Paul Butterfield is an expert on sales enablement strategy tips and tricks. He’s my guest for this episode of #SellingWithSocial and he explains how you can use 3 main pillars within sales enablement to increase performance and land more deals with your target clients. We also discuss why departmental alignment should be one of the ultimate goals for your sales enablement team, how you can differentiate your strategy from your competition, a...
The Secret to Using Effective Sales Content, with Connor Dube, Episode #81
August 29, 2018 22:31 - 38 minutes - 31.1 MBOn this episode of #SellingWithSocial, Connor Dube and I explain the critical importance of leveraging effective sales content. Connor is the Director of Sales and Marketing for Active Blogs, and he’s been involved in sales and marketing from a very young age. His insights reach far beyond his millennial years, and you don’t want to miss hearing his stories. He understands the relationship needed between marketing and sales departments like few others do, and he shares the top 3 pillars ...
Modern Sales Leaders Need to Follow These 3 Techniques, with Kurt Shaver, Episode #80
August 14, 2018 23:05 - 38 minutes - 30.7 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts My guest for this episode of #SellingWithSocial is our very own modern sales expert, Kurt Shaver. Kurt is a co-founder and Chief Sales Officer of Vengreso. Throughout this podcast, he shares 3 main techniques that every sales leader needs to stay on top of in order to bring in more qualified leads and achieve better success in the B2B environment. His insights may change the way you view modern sel...
Achieve Success as a Modern Sales Leader by Following These 4 Guidelines, with Carson Heady, Episode #79
July 26, 2018 10:00 - 44 minutes - 35.5 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Modern sales leaders make or break the success of a business. That’s why on this episode of #SellingWithSocial I interview Carson Heady, author of “Birth of a Salesman” and a Corporate Territory Manager for Microsoft. He understands the challenges a modern sales leader faces, and on this episode, he shares 4 main guidelines every sales leader should follow for ultimate selling success. We discuss e...
Selling in the Future Will Require These 4 Sales Enablement Strategies, with Byron Matthews, Part 2, Episode #78
July 21, 2018 00:34 - 45 minutes - 36.9 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts For the first time ever on #SellingWithSocial, we have our guest Byron Matthews back for a second conversation, where he explains the top 4 sales enablement strategies sellers need to use to be successful in the future. Byron serves as the CEO for the Miller Heiman Group, an industry leader for providing business performance solutions, and his insights should not be missed. On episode 72, Byron s...
Follow These 4 Tips to Improve Your Sales Leadership Skills, with Rana Salman, Episode #77
July 14, 2018 22:17 - 37 minutes - 29.9 MBSubscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Few professionals are as knowledgeable in sales leadership as Rana Salman, Principal of Salman Consulting LLC. She’s my guest for this episode of #SellingWithSocial, and she shares the 4 best tips for sales leadership. We discuss why having exceptional customer service skills, passion, and self-awareness are critical components in the social selling business. She also encourages sales leaders to fr...