RethinkYour.com Podcast by Jeweler Websites, Inc.
134 episodes - English - Latest episode: over 2 years ago - ★★★★★ - 6 ratingsWebsites are often thought to be cold and unfeeling. As the website owner you need to offer online services which mimic the same level of customer service that you offer in your store. Jewelers often overlook the small and subtile things which elevate you from an uncaring selling site to one that’s shows you care about your shoppers. How is this done? That’s what this podcast is all about.
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Episodes
Google Search Console Deep Dive (#133)
April 01, 2022 16:38 - 58 minutes - 51.5 MBOn today’s episode of RethinkYour.com we’re diving into the free SEO website reporting tool called Google Search Console. Search Console is not the scary technical tool it once was. Google has slowly made it user friendly and much easier to understand without any technical knowledge, but it’s still a little intimidating when you first look at it. We’re going to walk you through the basics of Google Search Console, explain a few of the reports, and they can help you improve your jewelry webs...
Fighting For Ranks (#132)
March 29, 2022 21:30 - 1 hour - 57 MBOn today’s episode of RethinkYour.com we’re talking about two relevant topics for your ecommerce website. Our first topic is shopping cart abandonment, which is the phrase we use to describe when someone puts an item in their shopping cart but doesn’t follow through with a checkout. We’ll share a few cute email marketing tactics used by one company to bring people back to the customer journey, and to complete their purchase. Speaking of the customer journey, in our second topic today we’ll go...
Pressure of Breach: Rethink Your Cybersecurity (#131)
March 25, 2022 21:19 - 1 hour - 62.4 MBWe’re taking a little detour away from marketing, SEO, and jewelry business related topics that we normally talk about on the RethinkYour.com Podcast, and turning our attention to cybersecurity. In the past we’ve given individual nuggets of cyber security improvement ideas whenever it came up as a side topic, but we’ve never pulled it all together for you until now. In this episode we’re going to walk you through several methods of increasing a protective shield over your cyber footprint an...
Head Over Foot: Rethinking Internal Linking (#130)
March 22, 2022 19:51 - 1 hour - 55.8 MBOn today’s episode of RethinkYour.com we are talking in-depth about internal linking between pages of your website. We’re going to dig into the expectations of the header and footer of your website, what your jewelry customers expect to see in the header and footer, and the behind the scenes of how Google reads them. Our sources come from two recent Google Office Hours Q&A sessions that shed new light on the SEO value that Google gives to links and text in your website’s header and footer....
Does Google See the Reel You? (re: TikTok, IG, Twitter, YouTube)
March 18, 2022 21:29 - 1 hour - 72.3 MBOn today’s episode of RethinkYour.com we are talking about various online video services and how they relate to your jewelry store marketing, and search engine optimization. In the early days of YouTube, a video was thought to go viral if it had a few hundred thousand views. Yet today, on TikTok and Instagram Reels, anyone can create a fun video that launches to more than 4 million viral views within days. This is why so many people are rushing to establish marketing strategies for short ...
#tag You're It (#128)
March 15, 2022 23:46 - 1 hour - 58.2 MBOn today’s episode of RethinkYour.com we are talking about Instagram hashtags. Specifically, we're diving deep into branded and long-tail hashtags, working with micro-influencers, how many tags to use in posts, how to apply them to Instagram Stories, and how to hide them so they don’t look like marketing spam. Our sources come from the March 2022 issue of Instore Magazine and Sked Social, and we’re super happy to share our experiences with hashtags while we digest this information for y...
Everybody's Got Something to Hide, Except For Me and My Content (#127)
March 11, 2022 17:58 - 46 minutes - 31.1 MBOn today’s episode of RethinkYour.com we are talking about hidden content on your website and whether or not Google is using it for your ranking. Hidden content is an often debated topic for SEO professionals who worry if Google is interpreting it correctly. Our episode today was inspired by an article from Search Engine Roundtable I’m and we are happy to dive deep into the history of hidden content and how optimization techniques have changed over the years. We’ll touch upon the different wa...
Back to the Future: Projections for... the year 2035?? (#126)
March 08, 2022 18:27 - 1 hour - 63.8 MBOn today’s episode of RethinkYour.com we’re jumping forward to the year 2035 with imaginings of what the internet would be like. Our source today is a February 2022 Pew Research study titled “Visions of the Internet in 2035.” In this lighthearted topic, we’re recalling what has changed over the last 13 years online and comparing it to the ideas surfaced by Pew Research. There’s a smattering of topics today ranging from ADA compliance, to omnichannel, internet access, photography, video...
The Bad Fight: Combating Negative Online Reviews (#125)
March 04, 2022 19:34 - 1 hour - 63.9 MBOn today’s episode of RethinkYour.com we’re diving deep into the details of how a jewelry store was targeted in a viral video on YouTube which caused an onslaught of fake reviews on Google Maps, Facebook, and Yelp. We’ll explain why the viral video was made, and how it triggered more than 100 fake reviews. We felt it was important to share this story today because this is the second time this YouTube publisher has targeted a retail jewelry store. We hope the details of this episode will pr...
Marketing Manager MUSTS (#124)
March 01, 2022 22:28 - 1 hour - 54.7 MBOn today’s episode of RethinkYour.com we’re breaking down what it means to be a Social Media Manager for a jewelry store. This is an important topic because the everyday duties of a Social Media Manager have changed a lot as marketing itself has transformed into omnichannel customer engagements. This job title is so much more than simply hiring an employee to post to social networks. In this podcast episode we’re going to digest the different ways an in-house Social Media Manager will hel...
Revenge of the QR Code (#123)
February 25, 2022 21:46 - 1 hour - 61.4 MBOn today’s episode of RethinkYour.com we’re talking about the benefits of using QR codes, along with recent warnings of how to protect yourself from malicious codes. This topic was inspired by a QR code commercial that aired during Super Bowl 56, which generated a lot of publicity, but also brought light to a recent QR code usage warning from the FBI. We’ll dive into the efforts by watch groups that are teaching users how to recognize malicious codes. We at rethinkyour.com are here to ...
Scary Stories to Tell on a Google Review Page (#122)
February 22, 2022 20:09 - 47 minutes - 42.9 MBPutting your store's reputation in the hands of online reviews can be scary. Reviews that paint your store in a poor light are common. Many negative online reviews are simple miscommunications, or even a dispute that you thought was already settled! On today's episode of Rethinkyour.com, we are going through Google's newly announced Map Reviews policy and the details of their automated and human content moderation procedures. This is a really good step for Google to take in an effort t...
Why does it rank that way? Exploring Google's New Search Feature (#121)
February 18, 2022 22:01 - 53 minutes - 48.3 MBDo you find yourself continually baffled as to why your competitor appears higher than you in search results? On today’s episode of RethinkYour.com, we are explaining Google’s recent efforts to reveal why you see what you see in search results. There are a handful of basic search engine optimization best practices that everyone should be using because they’ve been confirmed by Google. Newer website software should make it easy to keep up with these best practices, once you know what they ...
120. Inventory Follies: SKUs and Website Compatability
February 15, 2022 22:39 - 57 minutes - 51 MBOn today's episode of RethinkYour.com we are talking about the finer details of your ecommerce site that you might be overlooking, or even ignoring, because they seem trivial and a waste of your time. In this topic, we really dive into the different ways to set up an ecommerce site, and how difficult some of them are, but we also explain why the extra effort you put into your website will make it more user friendly. You’ll hear why uploading inventory from your point-of-sale system is a boo...
119. Traditional Transitional (Is Old School Marketing Dead? Well, No...)
February 11, 2022 22:37 - 1 hour - 64.9 MBOn today's episode of RethinkYour.com we are talking about traditional marketing and whether or not jewelers should still be using it. We also explore ways to make traditional marketing better, and even trackable. Our source comes from an editorial in the February 2022 issue of Instore Magazine, and we’re super happy to boil down many of the ways we’ve helped jewelers improve their approach to traditional marketing over the years. Newspaper, billboard, radio, direct mail, and TV advertisin...
118. Marketing Checklist (Our Dinner w/ Andre)
February 08, 2022 22:18 - 1 hour - 70.7 MBOn today's episode of RethinkYour.com we are talking about the jeweler’s digital marketing checklist. We’ve previously mentioned many of the items from this checklist, but never explained how they relate to one another until today. The digital marketing checklist that we’ll go through is a good guidebook for future marketing, and it could also help you identify where you’ve made mistakes in previous marketing. Our source comes from a brief editorial in the February 2022 issue of Southern J...
Privacy Please: Cookies, Tracking, and Personal Data Rights
February 04, 2022 19:33 - 1 hour - 54.6 MBOn today's episode of RethinkYour.com we are talking about personal privacy. In recent years, the topic of personal privacy usually relates to how our online activity can be translated into some type of targeted marketing. It’s commonplace to see cookie notifications on websites and tracking messages on smartphone apps; the existence of these messages has made everyone aware that they are being tracked. But what exactly is being tracked, and how is that information used? Our source for tod...
Meta Freebies (Facebook Marketing You Don't Pay For) (#116)
February 01, 2022 17:13 - 1 hour - 64.6 MBOn today's episode of RethinkYour.com we are talking about your Facebook business page and how you can use nine different post types to increase your organic reach. When it comes to business pages on Facebook, we often talk about how limiting your organic reach is unless you boost your posts; which is often referred to as pay-to-play. But, organic reach isn’t completely dead, and there are a few ideas on how you can revive your organic reach so more people see your posts for free. We’re ge...
Contest Competition (#115)
January 28, 2022 22:53 - 55 minutes - 45.3 MBOn today's episode of RethinkYour.com we are talking about online contests as a marketing campaign. Although online contests can attract participants from all over the world, the goal is subtle local lead generation while also increasing local customer goodwill. When you incorporate personal stories in a contest, you are creating an effective and friendly social media marketing campaign that’s share worthy and creates public interest while also capturing customer data and new leads. We’re ...
Social Status: What's to Like? (#114)
January 25, 2022 23:51 - 59 minutes - 48.3 MBOn today’s episode of RethinkYour.com we get to talking about the expanded understanding of social media and its impact on communicating with customers. The definition of a social network, and all of social media, keeps changing.Those social network memories from years ago, as simply a place to share random thoughts to others, are so different than what social media has evolved into. Social media has already replaced traditional marketing methods, including email. The features that turn an...
What's in a Word Rank? Bunches, Lots, and Much (#113)
January 21, 2022 18:54 - 52 minutes - 43 MBOn today’s episode of RethinkYour.com, we’re detailing a solution to a problem that jewelry ecommerce sites have struggled with for many years. Those struggles relate to subtle changes in words and how to correctly describe your products when so many of them look almost exactly the same. For example, when describing your jewelry store, would say that you have an engagement ring available for sale, or that you sell many styles of engagement rings? When presenting different engagement ring ...
BNPR Bubble + Micro Influencer Marketing (#112)
January 18, 2022 19:30 - 52 minutes - 42.7 MBOn today’s episode of RethinkYour.com we’re bringing you additional provocative insights into the BNPL services, that’s Buy Now Pay Later, and it’s influence on buyer spending during the 2021 holiday season. We’ll break down the good reasons why you should be offering this service and how it replaces traditional layaway, and we’ll also review the growing concern of consumer overspending, and the potential implications of that financial bubble. In the second half of today’s podcast we’re disc...
Trend Alert -- Understanding Google Trends (#111)
January 15, 2022 01:01 - 52 minutes - 43 MBOn today’s episode of RethinkYour.com we’re diving into the trends, Google Trends to be exact! Since 2004, Google has allowed the public to peek behind the scenes of search phrases to see what people are looking for. For most, the Google Trends service is nothing more than a curiosity to review the yearly zeitgeist, but with a little extra thought, you can use these trend reports to hone your marketing approach. We’d like to give a shoutout to Michelle Graff of National Jeweler for inspiring...
QR You (#110)
January 11, 2022 21:53 - 1 hour - 49.2 MBOn today’s episode of RethinkYour.com we’re talking about QR codes. These square shaped barcodes were very popular about 10 years ago but that popularity died off quickly because the technology was misused and poorly understood. Over the last 10 years QR codes have slowly transitioned from gimmicky marketing into what they were supposed to be originally, which is a digital shortcut to get to useful information.We have a few QR codes stories to share today and examples of how you can use QR c...
Masters of Your Own Domain Name (#109)
January 08, 2022 00:27 - 46 minutes - 37.6 MBOn today’s episode of RethinkYour.com we’re talking about domain names and how some companies and website agencies use devious tactics to take ownership of your domain name. This applies to those occasional domain name renewal invoices you get in the mail, or when your website agency requires the transfer of your domain as part of their service plan. Domain name ownership isn’t usually a top of mind concern as long as your website is running smoothly. But when things go awry, scrambling to r...
New Year, Established Techniques (#108)
January 05, 2022 01:01 - 1 hour - 48.2 MBTo kick off the 2022 new year we are reviewing old and well established online marketing techniques on today’s episode of RethinkYour.com. On this podcast you’ll often hear about ways to capture customer information, and what to do with that information once captured, but getting started is often confusing. Our source today comes from the January 2022 issue of Southern Jewelry News, and their coverage of the 2021 ASHI Diamonds Sweepstakes. We’re happy to dedicate this episode of the RethinkY...
2021 -- A Year in Google SEO (#107)
December 31, 2021 22:35 - 1 hour - 58 MBOn today's episode of RethinkYour.com we’re looking back at all the announcements made by Google during 2021, and pointing out why you should care, and what you should be doing on your website to take advantage of this information. Our source for today comes directly from the Google Search Central Blog archive. That archive has a lot of stuff that jewelers don’t need to worry about, and we’re happy to digest what is and what isn’t important for you on the RethinkYour.com Podcast. This is a y...
106. 2022 Crystal Ball
December 28, 2021 17:00 - 1 hour - 54.7 MBIn today’s RethinkYour.com we are sharing some 2022 predictions made by marketing insiders and offering you our interpretations of those prognostications. From Google's new AI called MUM, to fulfilling buyer expectations, the rising necessity of embracing video, Google Discover, and Apple privacy settings, we'll looking into multiple crystal balls and consulting the bones of the internet on this episode of the RethinkYour.com Podcast to see what may shake out, and what you s hould pay attent...
105. Facebook Business Suite vs Content Creator
December 24, 2021 17:00 - 1 hour - 53 MBOn today's episode of RethinkYour.com we are talking about how to save time when posting to Facebook and Instagram, and the tools that they provide to do so. There’s never enough time to finish your daily to-do list, which is why most jewelers tell us that they simply can’t find a spare moment to post to Instagram or Facebook. So many Facebook and Instagram accounts are set up with good intentions, but the realization of what it takes will often intimidate most jewelers from continuing beyon...
104. BNPL or Bust? Buy Now, Pay Later and the Future of Layaway
December 21, 2021 20:07 - 1 hour - 63.1 MBOn today’s episode of RethinkYour.com we’re talking about the rise in spending by shoppers using Buy Now, Pay Later services, also known as BNPL. Over the last 12 months there’s been more than $100B of consumer spending taking advantage of the buy now, pay later option at their local retail stores, and online. Many jewelers have already implemented a BNPL option on their website as a way to attract new buyers. We’ll refer to several sources in our discussion today, and offer many digested po...
103. Video Vanguard: Visual Media Techniques
December 17, 2021 22:27 - 1 hour - 58.2 MBOn today’s episode of RethinkYour.com we’re talking about Generation Z and their change in attitude towards heirloom engagement rings and wedding rings. This is an interesting topic that ties into jewelry restyling services and there’s an opportunity here for jewelers to pull that Gen Z attitude change into their advertising. Later in today’s show we brainstorm different ways a jeweler can use video in their marketing and online paid ads. This topic just scratches the surface of a recently l...
102. Behind the Password Wall
December 14, 2021 17:00 - 59 minutes - 47 MBOn today's episode of RethinkYour.com we get into the topic of password protecting pages of a website and a product catalog. If you’ve been in the jewelry industry long enough then you’ll remember how, in the early 2000s, many jewelry vendors hid their entire website behind a standardized jewelry industry login. Today, modern wholesale jewelry suppliers now publish their entire catalog online, hiding only their prices until a registered buyer logs in. But what if you’re a retail jeweler or a...
101. Once More To the Breach / WordPress Security Issues
December 10, 2021 17:00 - 55 minutes - 44.1 MBOn today's episode of the RethinkYour.com we get into the topic of WordPress plugins and the continual issue of security breaches, how to watch out for them, and what to do to proactively deal with them. Then we get into a good topic of what to expect when you launch a new website. It’s exciting to watch Google discover the improvements you’ve made, and see how they directly influence the number of people finding your site. We’re happy to break down these topics for you as we kick off Season...
100. Christmas Holiday Ad Review
December 08, 2021 02:03 - 1 hour - 57 MBWelcome, welcome, welcome to the 100th episode of RethinkYour.com. Each of the previous 99 episodes of this jewelry industry podcast are loaded with website, marketing, and business topics to help all types of jewelry professionals, well, rethink your dot com approach. Rethinking your dot com isn’t just about your website any more. Your dot com can be used in every part of your business, including tracking the response from direct mail. Do you use direct mail as part of your marketing? Matth...
099. Reel World: Video on Google Search Console
December 03, 2021 22:27 - 33 minutes - 26 MBThe video buzz is abundant within TikTok and Instagram Reels, yet most of that buzz is fun and personal, leaving little success for a small retail store to get noticed. Wouldn’t it be great if you could make 30 second videos for your jewelry brand that would actually be watched by interested people? In fact, you can already get your latest short video in front of potential customers using Google Search or Maps. Today on RethinkYour.com, we’re delving into guidelines for creating short videos...
098. The One About Google Ads
November 30, 2021 21:51 - 1 hour - 48.8 MBThe process of Search Engine Optimization is so mysterious and uncertain, and there’s never any guarantee that your website will ever rank on page one of Google. Instead of wasting time and money on uncertain results, it seems so much easier to simply pay Google Ads for that top search position. Advertiser beware, there are plenty of pitfalls with this approach. In this episode of the RethinkYour.com Podcast we’ll discuss what happens when you try to rush too quickly towards paid Google Ads ...
Anaylzing The Big Survery from InStore (#97)
November 26, 2021 17:00 - 1 hour - 49.7 MBIn this episode of the RethinkYour.com Podcast we’re weighing in on the 2021 Big Survey conducted by Instore Magazine and published in their November 2021 issue. We’ll unpack survey answers along with our thoughts on websites, online advertising, marketing, and jewelry business ideas. Let’s get started. (recorded November 24 2021) ReThinkYour.com Podcast is a production by Jeweler Websites Inc. hosted by Matthew Perosi and George Blair. Visit RethinkYour.com for show notes, attributions, and...
Dropping the Dislike Bomb + YouTube Video Optimization (#96)
November 23, 2021 16:44 - 57 minutes - 44.4 MBVideo content is everywhere, from Netflix, to Disney+, to Prime Video, to TikTok, on Facebook, and in Instagram Reels. But before any of those networks even entertained the idea of video, or even existed, there was YouTube. In this episode of the RethinkYour.com Podcast you’ll find out what YouTube is doing to help improve the wellbeing of content creators so they don’t give up. Then we’re break down ten different YouTube factors that are important for video SEO and will create customer appe...
Google's New Core Update, Passwords, and Black Friday Email Marketing (#95)
November 19, 2021 20:30 - 40 minutes - 31.3 MBJust when you think that you’ve followed all the best directions for optimizing your website in time for the holiday season, Google once again releases a mid-November Core Update for search ranking. We’ll explain what a Google Core Update is, and what it means for the ranking of your website ranking now that the holiday season has begun. If a Core Update isn’t confusing enough, we’ll tell you about the changes to Google My Business, do you mean Google Your Business, actually, let’s just call...
Make It An Event, Online or Off (#94)
November 16, 2021 20:05 - 42 minutes - 33.6 MBIt’s time to rethink how you previously planned your holiday events. You are no longer limited by the idea of a holiday party or a live ladies night event in your physical store, because today, these events could be virtual, or they can be a hybrid affair of a live streaming broadcast with a live in-store audience. On this episode of the RethinkYour.com Podcast we’re reviewing tips for planning a successful in-store and online event for the holiday season. You’ve already RSVP’d for episode 9...
Don't Sleep on Embedded Videos (#93)
November 12, 2021 17:00 - 52 minutes - 39.6 MBVideo has become an important part of online marketing and SEO. How you host your videos is just as important as the content within the videos. In this episode of the RethinkYour.com Podcast we’re answering listener email about organizing videos on your website, the different ways to host your videos, and some ideas for good SEO optimization of the videos you embed on your website. Don’t skip or press pause on your screen, good stuff is just ahead. (recorded November 10, 2021) ReThinkYour.co...
Ship It / Secure It / Sell It (#92)
November 09, 2021 22:53 - 51 minutes - 39.4 MBToday in episode 92 of the RethinkYour.com Podcast we are reading through jewelry industry news and discussing the topics of shipping, customer service, trade show security, the number of new jewelry business opening in the last 3 months, ransomware attacks, and local selling through Amazon. We’re offering our insights and internet implications of each topic and what they mean to you as a jeweler. Listen in! (recorded November 7, 2021) ReThinkYour.com Podcast is a production by Jeweler Websi...
Email Subject Lines / Holiday Gift Pages (#91)
November 05, 2021 20:50 - 47 minutes - 36.5 MBDo you write email subject lines that will stop your customers dead in their tracks, while also avoiding the phrasing that will send your marketing emails directly to spam? Today we’re chomping on some evocative ideas for fantastic email subjects that shouldn’t be too difficult for you to follow, or swallow. Additionally, in this, episode 91 of the RethinkYour.com Podcast, we’re giving you plenty more food for thought with 5 different approaches for curating products for those holiday gift g...
Out of Stock, Out of Mind? / ADA & SEO (#90)
November 02, 2021 23:04 - 49 minutes - 37.3 MBHave you implemented ADA compliance on your website, for real, or have you taken the easy way out with one of those ADA compliance overlays? This is episode 90 of the RethinkYour.com Podcast, in which we are breaking down the finer points of the outcome of a recently settled ADA compliance lawsuit. Followed by an equally important topic for this holiday season: What to do with your online inventory when your items are temporarily out of stock? We’ll discuss a few options, and tell you our re...
28 Days til Black Friday (#89)
October 29, 2021 19:00 - 40 minutes - 30.8 MBBlack Friday is four weeks away. What strategies do you have planned for your jewelry store? Will you promote a sale or discounts? Regardless what you are planning, this episode of the RethinkYour.com Podcast is for you. Let’s get started. (recorded October 29, 2021) ReThinkYour.com Podcast is a production by Jeweler Websites Inc. hosted by Matthew Perosi and George Blair. Visit RethinkYour.com for show notes, attributions, and footnotes for this and all other episodes. Please rate, re...
Plug Up Your Plug-Ins (#88)
October 26, 2021 21:09 - 40 minutes - 30.7 MBWordpress is a great platform to build your website upon, but your choice of plugins used to enhance your website beyond the basic Wordpress can eventually cause serious problems. In this episode of the RethinkYour.com Podcast, Matt and George are explaining a few recent security issues with popular Wordpress plugins, ways to avoid your website being hacked, and a few cautions against automatically upgrading your plugins. No fear mongering ahead, just good information to dive into right ...
Avoiding SEO Guilt (#87)
October 22, 2021 21:36 - 38 minutes - 29.2 MBIf you’ve redesigned your jewelry website a few times or hired one or more SEO professionals without understanding what you paid for, then you’ve probably fallen prey to a scam without realizing it. In this episode of the RethinkYour.com Podcast you’ll find out why so many SEO campaigns are unsuccessful, what it takes to see results with an SEO campaign, and how you might have been tricked into spending money you didn’t need to. Stay tuned for episode 87. (recorded October 21, 2021) ReThinkY...
The Forest for the Linktrees (#86)
October 19, 2021 20:51 - 38 minutes - 28.9 MBAre you able to see the forest for the Linktree? Matt and George discuss a recent Instagram clash with the link-sharing service that may potentially still be occurring. We also explore a Google My Business story where 3 stores were attacked by a competitor who targeted them with 1-star online review that killed their average review score. We’ll discuss how to handle that situation if it ever happens to you. Let’s dive into episode 86 of the RethinkYour.com Podcast. (recorded October 17, 2021...
The Price Rank May be Right (#85)
October 15, 2021 23:37 - 36 minutes - 28.1 MBThe price may be right, but does it affect how you rank? Jewelers have long questioned the validity of showing product pricing online. Today, Matt and George talk about Google's recently revealed stance on the ranking of identical products sold at different prices on multiple websites. We also go into some other positive and negative shopping cart attributes that encourage or block your customer's buying journey both on Google and on Facebook. That's what’s added to our cart for episode 85 o...
Gallery View: Displaying Your Pictures Properly (#84)
October 12, 2021 20:30 - 43 minutes - 33.8 MBAlthough ecommerce jewelry websites are becoming more and more popular, there are still a considerable share of jewelers without ecommerce who just want to use their website to showcase products. One such way of showcasing products is to use a photo gallery layout with a curated set of photos. In this episode of the RethinkYour.com Podcast we’re discussing the types of SEO techniques you can use on photo gallery pages to give you the best chances in search results. Let’s jump into this, some...