Optimized Success artwork

Optimized Success

65 episodes - English - Latest episode: over 3 years ago - ★★★★★ - 58 ratings

Optimized Success is to help you with leadership, sales, and growth. We are committed to helping people grow in business and in life. We conduct interviews with top performers in their specific industries along with discussions on challenges with people, public speaking, first steps in setting up your business for tax purposes, understanding others, leadership, finding a niche market, playing to your strengths, how hypnosis could help, and many other wonderful things!

Entrepreneurship Business Careers growth business coaching leadership sales
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Episodes

Episode 44: Communication to Connection | Terri Murphy

January 13, 2021 15:12 - 31 minutes - 29.2 MB

Terri Murphy understands the art of engagement through authentic communication. As a top producing sales entrepreneur in the Chicago area for over 28 years, Terri understands the unmatchable power of how to connect in a noisy and overcrowded marketplace to create powerful connections through powerful engagement in business today. Her expertise is consulting with companies, executives and associations on ways to create new relationships through cutting edge marketing and communication strate...

Faith and Success | Tim Bullock: Union Home Mortgage

January 06, 2021 14:11 - 26 minutes - 24.2 MB

Tim Bullock is a Senior Mortgage Consultant at Union Home Mortgage. He has been Vice President of loan origination for 18 years and in the mortgage business for over 20 years. Faith has been an instrumental part of Tim's business and a contributing factor to his success. 

Episode 44: Faith and Success | Tracey Jones and Cyndi Garza

December 22, 2020 14:00 - 58 minutes - 53.3 MB

Many keynote speakers can be entertaining, but Tracey brings a unique approach to motivation that includes a call to action, complete with tools you can put to immediate use. Tracey is able to address the root issue you need targeted, and jump-start the transformation you need to become tremendous. Author, speaker, Air Force Academy graduate, decorated Veteran, international leadership expert, scholar, and researcher, Tracey C. Jones is the President of Tremendous Leadership. She has release...

Faith and Success | Todd Gongwer and Cyndi Garza

December 15, 2020 14:00 - 46 minutes - 42.8 MB

Todd Gongwer is the Author of Lead for God's Sake. For nearly thirty years, Todd Gongwer has been building his expertise in leadership and team dynamics by serving in a variety of senior level roles in business and athletics. From entrepreneurial start-up, to public company to college athletics, Todd’s real-life practical experiences in these worlds have given him a perspective that allows him to connect with his audiences in powerfully impactful ways. As a best-selling author, speaker and t...

Episode 42: Be the one the customer always chooses | Cyndi Garza

August 25, 2020 19:34 - 12 minutes - 16.9 MB

In today's episode of the Optimized Success Podcast I share insight on how to be of value to your customer and how to be the one that your customer always chooses!

Re release: The Success Series 1.14.20| Dr. Sheila Nazarian

July 23, 2020 13:30 - 35 minutes - 48.1 MB

Dr. Sheila Nazarian is a Board Certified Plastic Surgeon with a private practice in Beverly Hills: Nazarian Plastic Surgery and Spa26. She has a Masters in Medical Management degree from the Marshall School of Business at the University of Southern California, where she is also an assistant professor in the plastic surgery department. Additionally, she serves as the co-chair of membership for the California Society of Plastic Surgeons, is a highly requested public speaker (with over 20 engag...

Episode 40: Coaching helped my guest move her business from 0 to 7 figures! | Brooke Keeling

June 23, 2020 13:16 - 38 minutes - 35.6 MB

In todays episode of the Optimized Success Podcast I interview Brooke Keeling with Love Your Living. Brooke Keeling is a Business Coach for women entrepreneurs and small business owners looking to build solid, sustainable and scalable businesses. She has 7+ years of experience running a brick & mortar business and scaling it to 7-figures from the ground up. Brooke’s philosophy is to empower women to be fierce, financially independent, and incorporate more fun into their lives so they can cre...

Episode 39: Your Relationship with Time

May 27, 2020 22:38 - 12 minutes - 11.1 MB

In today's episode of the Optimized Success Podcast I discuss growing your relationship with time. Often when we think of relationships we think of people. I encourage you to look at your relationship with time. It is a relationship that you have to make work, it does not go away! Make more time for you, manage your time better, and enjoy doing what you love with the time that you have!    

Episode 38: Building Business Relationships

May 13, 2020 18:52 - 16 minutes - 14.8 MB

Forming solid, meaningful business relationships is key in growing your sales! Today I share my tips on how and why you should form great relationships with your team, vendors, referral partners, and clients! Ask yourself these questions when building relationships: What value do I bring to them? Am I showing a genuine interest in the person I am building the relationship with?

Episode 37: Power challenge week

April 24, 2020 14:00 - 17 minutes - 15.9 MB

In today's episode of the Optimized Success Podcast we talk all about power! Powering up, through, down, and being a power house! During times like this it is important to power through when we don't feel like it, and lift each other up!

Episode 36: Optimizing the client experience while in the middle of a storm

April 16, 2020 13:00 - 14 minutes - 13.2 MB

We are in the middle of a storm and so much is changing daily. The hardest part is being in the middle of the storm but I know storms never last. We have goodness waiting for us. We will come out stronger!

Episode 35: Quarantined Self-Care

April 04, 2020 15:19 - 13 minutes - 12.5 MB

When we are no longer self quarantined,  how will you have used your time. Will you come out with more skills? Will you have practiced great self care or will you have excuses and not have used the time to improve to change? Join me today where I discuss what it took for me to finally realize I need to take care of me! Nobody else can do it for you. I also share how I do it. 

Episode 34: Organizing your week | Cyndi Garza

March 25, 2020 13:00 - 15 minutes - 14.2 MB

In today's episode of the Optimized Success Podcast I share my top 7 steps that are essential in having a successful work week. During times like this many of us are working from home, which may be something we are not used to! These 7 steps I share will help you to stay on track during your workday, stay organized, and achieve your goals!    

Episode 33: Leading Virtually | Cyndi Garza

March 18, 2020 15:04 - 18 minutes - 16.9 MB

In today's episode of the Optimized Success Podcast I talk about leading virtually. During times like this where our business may look different than usual, I share a few tips to adjust to working from home while leading your team, your clients, and yourself!

Episode 32: The Success Series | Cyndi Garza

January 20, 2020 12:00 - 21 minutes - 30.2 MB

What a week and  an amazing line up of guests on the Success Series.  Most of them we were able to make a video and also put them on YouTube. If you prefer go to our YouTube channel and watch-Cyndi Garza. Prior to being a guest I asked them to have 5-10 things they felt contributed to their success. I loved their responses. I thought today to close out the series I would share my takeaways-next week I will share some of my 7 figure leadership lessons. I often hear people say I am not a lea...

Episode 31: The Success Series| Megan Brooks

January 19, 2020 12:00 - 39 minutes - 54.9 MB

Megan Brooks began her career with Liberty Mutual in 2009. Over the years, earned top sales clubs, Liberty Leaders and Liberty Life Leaders.  She has been recognized for her  excellence in the sales department. Well let me share the last few years with you: Megan Brooks is the top agent along with the top agency in the state of Ohio the past 4 out of 5 years.  She finished in top 1% of 2000 reps in the country the past two years.  She broke Ohio record for most life sales in 2019 and is ...

Episode 30: The Success Series| Tracy Rich

January 18, 2020 14:00 - 21 minutes - 29.1 MB

Tracy Rich became #1 in closed volume for a national billion dollar company in record time. She joined the company in 2018 and quickly joined their President’s club for closed volume in the top 10% of the company in 2018. In 2019 she  took the #1 spot.  On top of that she is the first female to ever hold this position at the company! She makes her family her priority while working closing with her husband and son as part of her team. How does she win? She works hard, puts family first, b...

Episode 29: The Success Series | Shanda Sumpter

January 17, 2020 12:00 - 44 minutes - 40.8 MB

Shanda Sumpter is the Queen Visionary of HeartCore Business – a training company on the brink of hitting eight figures designed to give entrepreneurs the powerful systems they can use to share their gift and use those gifts to create profitable, sustainable businesses. It’s Shanda’s mission to give entrepreneurs the step-by-step systems they need to launch and grow their businesses – and transform their financial lives and the world. She’s experienced her own journey from struggle to tri...

Episode 28: The Success Series | Julie Peters

January 16, 2020 12:00 - 33 minutes - 45.9 MB

Julie Peters began her career as a minister and motivational speaker to young adults. During this time she wrote seven books.  She later began an online marketing business educating people on health and wellness which grew so big she was able to invest into other streams of revenue. With her online business she has earned over 12 million dollars. She has mentored many and 11 of the people she has mentored have passed the million dollar mark.  Get your copy of "5 Things Successful People Do...

Episode 27: The Success Series | Jen Delvaux

January 15, 2020 12:00 - 35 minutes - 49.2 MB

Jen Delvaux was born and raised in West Michigan.  She is the founder of Empower Nation, a 5 time Elite health & fitness team. It is her passion to support all women in their health journey as well as work with them, and empower them, to do the same for others. Jen is happily married to an incredible man who is fighting (and winning) brain cancer and has two children; a daughter who attends college in California and a teenage son who is in high school.   With her husband, she created Mr....

Episode 26: The Success Series | Dr. Sheila Nazarian

January 14, 2020 12:00 - 35 minutes - 48.1 MB

Dr. Sheila Nazarian is a Board Certified Plastic Surgeon with a private practice in Beverly Hills: Nazarian Plastic Surgery and Spa26. She has a Masters in Medical Management degree from the Marshall School of Business at the University of Southern California, where she is also an assistant professor in the plastic surgery department. Additionally, she serves as the co-chair of membership for the California Society of Plastic Surgeons, is a highly requested public speaker (with over 20 engag...

Episode 25: The Success Series | Franceska Garza Boerman

January 13, 2020 12:00 - 49 minutes - 67.9 MB

Franceska Garza Boerman is a social media influencer, she is also the CEO and founder of Full of Joy Merch, the Full of Joy Podcast, and creator of the Franceska Preset. She is thankful for her followers who have helped her create a place to share stories and encourage joyful days! She loves having the opportunity to share her tips and advice on living a full, meaningful, and joy filled life. Franceska's content covers topics like fashion, beauty, health and fitness. Recently she was feature...

Episode 24: The Success Series Recap | Cyndi Garza

January 12, 2020 12:00 - 13 minutes - 6.35 MB

WOW! This last week was very inspirational with the perspective of so many different people and different industries. I am sharing today my takeaways from these amazing people. I am beginning to see a through line with all of them. Have you noticed it yet? I have been taking some great notes and there are some very common things they all do, but also some very different things. I loved Alex’s thoughts on when she has done a “video on the fly.” I love how Tina Black thinks of her business. ...

Episode 23: The Success Series| Ginger Zee

January 11, 2020 12:00 - 17 minutes - 23.8 MB

Ginger Zee is the Chief meteorologist at ABC News, reporting on the nation's weather on "Good Morning America" and across ABC News broadcasts and digital platforms. Since joining ABC News, Zee has covered almost every major weather event and dozens of historic storms. Zee's passion does not stop with storm chasing. Her love of adventure has taken her and ABC News viewers across the world. Zee, who has storm chased since college has a genuine passion for the atmosphere and a dedication to g...

Episode 22: The Success Series| Beth Holden Graves

January 10, 2020 12:00 - 47 minutes - 64.9 MB

Beth Holden Graves knew she was called to do more. She wasn't sure how that "more" would look but she took one bold action and then another. Beth wanted off the hamster wheel. She felt more than just a nudge.. it was a PULL to just get started. She needed her groove back, and she knew a traditional job wasn't going to cut it. She was intrigued with the idea of making money online and began learning the options. In just three years Beth built a 7- figure business, but she didn't do it alone. ...

Episode 21: The Success Series| Melinda Farina

January 09, 2020 12:00 - 27 minutes - 38.2 MB

Melinda Farina founded Integrated Aesthetics Consulting Inc. and Beauty Brokers Inc. in 2004. She is positioned and has been awarded by NYC premiere professional women’s affiliations, such as New York Women in Communications as a leading consultant, innovator, and entrepreneur in health and beauty across the US.  Melinda has been described as “a refreshing girl-boss with a no-nonsense, roll up her sleeves work ethic” Melinda has been featured on CBS, ABC and NBC morning and evening news se...

Episode 8: THE SUCCESS SERIES | Bill Cosgrove

January 08, 2020 14:00 - 24 minutes - 33.2 MB

Because of Bill’s positive attitude and high energy, he has been a dynamic leader for the partners at Union Home Mortgage Corp for over 25 years, and served as Chairman for the Mortgage Bankers Association of America in 2015. He is conscious about his team and can easily manage and motivate a group to achieve any goal. Outside of work, family is one of the most important things to Bill. He is a loving husband and proud father of three children. Bill's mortgage banking career began in 1986 as...

Episode 20: The Success Series | Bill Cosgrove

January 08, 2020 14:00 - 24 minutes - 33.2 MB

Because of Bill’s positive attitude and high energy, he has been a dynamic leader for the partners at Union Home Mortgage Corp for over 25 years, and served as Chairman for the Mortgage Bankers Association of America in 2015. He is conscious about his team and can easily manage and motivate a group to achieve any goal. Outside of work, family is one of the most important things to Bill. He is a loving husband and proud father of three children. Bill's mortgage banking career began in 1986 as...

Episode 19: The Success Series | Tina Black

January 07, 2020 12:00 - 44 minutes - 61 MB

I met Tina in a Starbucks Coffee Shop where she offered to carry my tote bag for me that day. Tina was a dental hygienist and her husband felt she was destined to help more people around the world. He was right! In 1998, she purchased Great Lakes Academy of Hair Design. She is a light to those around her. Once you hear her interview you will understand why she is so amazing. When Tina heard about the newly forming Paul Mitchell school network, she jumped at the opportunity and immediately ...

Episode 7: The Success Series | Tina Black

January 07, 2020 12:00 - 30 minutes - 42.4 MB

I met Tina in a Starbucks Coffee Shop where she offered to carry my tote bag for me that day. Tina was a dental hygienist and her husband felt she was destined to help more people around the world. He was right! In 1998, she purchased Great Lakes Academy of Hair Design. She is a light to those around her. Once you hear her interview you will understand why she is so amazing. When Tina heard about the newly forming Paul Mitchell school network, she jumped at the opportunity and immediately ...

Episode 6: The Success Series | Alexandrea Garza

January 06, 2020 12:00 - 28 minutes - 38.8 MB

Alexandrea Garza has created a life she loves and has built a community where women can find inspiration to live a life they love! Alexandrea shares her top five things that helped her to succeed as a Social Media Influencer with two YouTube channels and as CEO/Founder of Good To Be which is a loungewear line that spreads positive vibes and motivates women. She has been featured in Lux magazine for her success at such a young age, and also been published in People magazine. Alex has a very...

Episode 18: The Success Series | Alexandrea Garza

January 06, 2020 12:00 - 28 minutes - 38.8 MB

Alexandrea Garza has created a life she loves and has built a community where women can find inspiration to live a life they love! Alexandrea shares her top five things that helped her to succeed as a Social Media Influencer with two YouTube channels and as CEO/Founder of Good To Be which is a loungewear line that spreads positive vibes and motivates women. She has been featured in Lux magazine for her success at such a young age, and also been published in People magazine. Alex has a very...

Episode 5: The Success Series Recap | Cyndi Garza

January 05, 2020 12:00 - 18 minutes - 25.8 MB

Thank you for listening so far to the Success Series Show. I am excited to share a recap of what I have learned this week from the first four speakers so far.  Four amazing women, four different stories, four different paths, but each one very successful. I love to be inspired by other people who are successful.  If you have been listening, you know that I don’t believe success leaves clues. I believe it leaves answers!   If you listen closely, there are so many answers. It begins with...

Episode 17: The Success Series Recap | Cyndi Garza

January 05, 2020 12:00 - 18 minutes - 25.8 MB

Thank you for listening so far to the Success Series Show. I am excited to share a recap of what I have learned this week from the first four speakers so far.  Four amazing women, four different stories, four different paths, but each one very successful. I love to be inspired by other people who are successful.  If you have been listening, you know that I don’t believe success leaves clues. I believe it leaves answers!   If you listen closely, there are so many answers. It begins with...

Episode 4: The Success Series | Mary Ellen Sheets

January 04, 2020 12:00 - 18 minutes - 25 MB

Mary Ellen Sheets is a legend for woman around the world. In the mid 80's Mary Ellen was a single mom with two sons in college and decided to leave her secure job with the State of Michigan  with only $10k in savings and begin a company. People around her let her know they didn't feel she was making the right decision. She pushed past the doubters and began Two Men and a Truck. This is a short interview but right to the point. Mary Ellen is now 80 years old retired and living in Florida. She...

Episode 16: The Success Series | Mary Ellen Sheets

January 04, 2020 12:00 - 18 minutes - 25 MB

Mary Ellen Sheets is a legend for woman around the world. In the mid 80's Mary Ellen was a single mom with two sons in college and decided to leave her secure job with the State of Michigan  with only $10k in savings and begin a company. People around her let her know they didn't feel she was making the right decision. She pushed past the doubters and began Two Men and a Truck. This is a short interview but right to the point. Mary Ellen is now 80 years old retired and living in Florida. She...

Episode 16: The Success Series | Mary Ellen Sheets 1/2/20

January 04, 2020 12:00 - 18 minutes - 25 MB

Mary Ellen Sheets is a legend for woman around the world. In the mid 80's Mary Ellen was a single mom with two sons in college and decided to leave her secure job with the State of Michigan  with only $10k in savings and begin a company. People around her let her know they didn't feel she was making the right decision. She pushed past the doubters and began Two Men and a Truck. This is a short interview but right to the point. Mary Ellen is now 80 years old retired and living in Florida. She...

Episode 15: The Success Series | Michelle Barry Franco

January 03, 2020 12:00 - 32 minutes - 44.9 MB

I have been wanting to work on my public speaking skills and hired Michelle to help me to gain clarity in my message. The fastest way to grown any business is to become a much better speaker. She has a real powerful exercise she walks you through on this interview to help you gain the clarity of your message. She also goes into the five C’s that separate you from the others. Michelle Barry Franco works with leaders, founders and entrepreneurs who are committed to using their success and posi...

Episode 3: The Success Series | Michelle Barry Franco

January 03, 2020 12:00 - 32 minutes - 44.9 MB

I have been wanting to work on my public speaking skills and hired Michelle to help me to gain clarity in my message. The fastest way to grown any business is to become a much better speaker. She has a real powerful exercise she walks you through on this interview to help you gain the clarity of your message. She also goes into the five C’s that separate you from the others. Michelle Barry Franco works with leaders, founders and entrepreneurs who are committed to using their success and posi...

Episode 14: The Success Series | Miranda Frye

January 02, 2020 12:00 - 23 minutes - 32.1 MB

Miranda’s distinctive style has already caught the eye of magazine editors, stylists, fashion bloggers and celebrities.  Most recently her pieces have been seen on a long list of celebrities like Bella Hadid, Whitney Port, Jennifer Love Hewitt, Kendall Jenner, Molly Sims, Emma Roberts, Olivia Holt, and Ashley Tisdale.  Pieces of Miranda’s collections are often found on the covers and in the pages of fashion publications including The Zoe Report, Who What Wear, In Style, Glamour, Cosmopolit...

Episode 2: The Success Series | Miranda Frye

January 02, 2020 12:00 - 23 minutes - 32.1 MB

Miranda’s distinctive style has already caught the eye of magazine editors, stylists, fashion bloggers and celebrities.  Most recently her pieces have been seen on a long list of celebrities like Bella Hadid, Whitney Port, Jennifer Love Hewitt, Kendall Jenner, Molly Sims, Emma Roberts, Olivia Holt, and Ashley Tisdale.  Pieces of Miranda’s collections are often found on the covers and in the pages of fashion publications including The Zoe Report, Who What Wear, In Style, Glamour, Cosmopolit...

Episode 1: The Success Series| Susan Hyatt

January 01, 2020 12:00 - 32 minutes - 44.3 MB

Susan Hyatt is an Entrepreneur, Master Life and Business Coach and the Author of Bare. Susan has been featured on national TV and in magazines like O: the Oprah Magazine, Cosmopolitan, Seventeen and Woman’s World.  She recently delivered a sold-out TedTalk to an arena of people about ending toxic diet culture.    In this interview Susan shares she began her career in real estate and although she was very good at it, felt just because she was good at something, didn’t mean she should be d...

Episode 13: The Success Series| Susan Hyatt

January 01, 2020 12:00 - 32 minutes - 44.3 MB

Susan Hyatt is an Entrepreneur, Master Life and Business Coach and the Author of Bare. Susan has been featured on national TV and in magazines like O: the Oprah Magazine, Cosmopolitan, Seventeen and Woman’s World.  She recently delivered a sold-out TedTalk to an arena of people about ending toxic diet culture.    In this interview Susan shares she began her career in real estate and although she was very good at it, felt just because she was good at something, didn’t mean she should be d...

Episode 11: Strategically marketing your business| Amy Zander

September 13, 2019 11:00 - 36 minutes - 49.9 MB

Amy has over 20 years of experience as a writer, editor, blogger, and social media content creator and manager. In this episode of the Optimized Success Podcast we talk social media, marketing, and the importance of brand archetypes.  For more information about Zeedia Media visit: https://zeediamedia.com/    

Strategically marketing your business| Amy Zander

September 13, 2019 11:00 - 36 minutes - 49.9 MB

Amy has over 20 years of experience as a writer, editor, blogger, and social media content creator and manager. In this episode of the Optimized Success Podcast we talk social media, marketing, and the importance of brand archetypes.  For more information about Zeedia Media visit: https://zeediamedia.com/    

Episode 10: A few simple things to earn the trust and loyalty of your employees | Cyndi Garza

August 21, 2019 14:25 - 12 minutes - 17.5 MB

In this episode I share one thing you should never do in any job. I also share a real life example of two little things I did for an employee that has created 10 years of loyalty! Please subscribe and share your thoughts along with some potential challenges you would like to hear in future podcasts.

A few simple things to earn the trust and loyalty of your employees | Cyndi Garza

August 21, 2019 14:25 - 12 minutes - 17.5 MB

In this episode I share one thing you should never do in any job. I also share a real life example of two little things I did for an employee that has created 10 years of loyalty! Please subscribe and share your thoughts along with some potential challenges you would like to hear in future podcasts.

Building a luxury brand in NYC and then again in Florida | Kathleen Comerford

July 25, 2019 19:32 - 36 minutes - 49.7 MB

Today I interview Kathleen Comerford, a broker associate with Keller Williams Realty. Kathleen attended the Wharton School of Business, built a luxury brand in NYC and later rebuilt her brand in Florida. She shares with us what led her to where she is today, how she grew her business, and what it took to get there. 

Episode 9: Building a luxury brand in NYC and then again in Florida | Kathleen Comerford

July 25, 2019 19:32 - 36 minutes - 49.7 MB

Today I interview Kathleen Comerford, a broker associate with Keller Williams Realty. Kathleen attended the Wharton School of Business, built a luxury brand in NYC and later rebuilt her brand in Florida. She shares with us what led her to where she is today, how she grew her business, and what it took to get there. 

5 great questions to help you get the sale | Cyndi Garza

July 20, 2019 16:07 - 14 minutes - 19.3 MB

In helping salespeople over the years grow their sales, I have found the best kept secret is to ask great questions. I share with you today some great questions to ask to get the sale. There is a misconception that in sales you have to be a good talker but really you have to be a great listener. The only way to solve a problem for a client is to know what the problem is. You must ask great questions to find out if you can meet a need. This is a shorter podcast but we get to the point and sha...