Mastering Social Media for Schools
219 episodes - English - Latest episode: about 6 hours ago -Do you manage social media for a K12 school? Then this podcast is for you! Struggling to find time for social media? Wondering why people won’t engage on your Facebook page? Can’t get content from your staff? Trying to get students to follow your Instagram Stories? These are just some of the big struggles that #SocialSchool4EDU CEO and social media storyteller, Andrea Gribble, digs into on the Mastering Social Media for Schools podcast. In addition to exclusive interviews and step-by-step strategies, each episode is designed to inspire and empower you on your journey to master school social media! This podcast is meant for anyone in K12 education - public schools, private schools, charter schools, online schools, tech/career centers - we serve them all! Grab insight into what’s working in hundreds of schools based on the experience of Andrea and her team. They directly manage more than 90 school districts, and coach/mentor more than 200 other schools. But Andrea didn’t always know what worked. When she started her business in 2014, she wished she had someone helping her answer questions like: What platform should I start with? How important is my school hashtag? Should every school in my district have its own Facebook page? What kind of videos do best? How do I represent everything that is going on in my school when I’m only one person? You’ll discover why thousands of educators follow Andrea’s advice on social media and even have fun while listening. Hit “subscribe” and get ready to master social media for your school!
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Episodes
Keys to Content Creation with Brian Bridges
May 30, 2022 08:00 - 42 minutes - 29.3 MBThis episode is also known as ‘Keys to C2 with B2’ - and it is brimming with content creation ideas! Brian shares his unique formula for a great Facebook post. It begins a certain way and ends a certain way - and he explains all the reasons behind it! Building an army of storytellers is key when you are a one-person communication department. Brian utilizes a staff person at each building who receives a stipend and a student social media team. He breaks down how he trains them and what the...
#TheGISDEffect & the Importance of Storytelling with Sherese Nix
May 23, 2022 08:00 - 34 minutes - 23.4 MBSherese shares her journey from being a teacher to a principal to a school communicator of 55,000 students. #TheGISDEffect means changing lives and impacting futures. Find out if this annual messaging is turning into an ongoing campaign! What does social media look like in a large district and how is training offered? Sherese shares how they handle it. Social media has to be about the stories - not just announcements! Sherese believes in owning the narrative. Social media is a non-negot...
Understanding the “Why” Will Drive the “What” with Lori Marini
May 16, 2022 08:00 - 38 minutes - 26.5 MBLooking for a way to take your storytelling to new heights? Well, you’re in the right place! Lori Marini is going to inspire you with some tips and tactics - and she might even convince you to invest in some new learning opportunities! IN THIS EPISODE, LORI DISCUSSES: How her willingness to take risks landed her in a role of managing social media for her school district Why she invested her time and money into a digital marketing course and how it has transformed the way she thinks about ...
Putting Your Heart into Social Media (& Some Canva Ninja Tips) with Elishia Seals
May 09, 2022 08:00 - 46 minutes - 32.1 MBSocial media is now a storytelling tool in Pittsburg Community Schools. Find out exactly what that means and how it has helped shift the negativity in the district. Elishia is a trained graphic designer, so why does she use Canva every day? Because it makes her job easier! Are you making one of Elishia’s top mistakes when it comes to graphics? Find out - she’s honest and will break it down for you! Want to learn about some little-known tools in Canva that really help Elishia out? She can...
How to Ignite Your Instagram with Emily White
May 02, 2022 08:00 - 42 minutes - 29.5 MBUnsure of how to use Instagram for your school or district? Tired of just posting the same content to both Facebook and Instagram? Emily was, too - until she joined the Ignite Your Instagram Challenge! Reels is an amazing tool to grow your reach within Instagram! Hear unique ideas of how Emily is reusing video she already has and repurposing it into Reels. Afraid of handing over the control of Instagram for a student takeover? So was Emily, but now she realizes what an amazing program th...
Why You Can’t Miss the NSPRA 2022 National Seminar in Chicago with Barbara Hunter, APR
April 25, 2022 08:00 - 31 minutes - 21.4 MBJoin us at the premiere conference for school communicators this summer - NSPRA 2022 National Seminar happening in Chicago on July 17-20, 2022. Consider this your personal invitation! Discover thought-provoking keynotes, best-practice sessions and exciting networking opportunities when you attend in person at the Sheraton Grand Chicago Hotel or online via the virtual event platform. IN THIS EPISODE, BARBARA SHARES: What the NSPRA National Seminar is and who should attend Several exciting ...
Boost Your Social Media Engagement Through Strategies That Work with Melanie Gonzalez
April 18, 2022 08:00 - 47 minutes - 32.6 MBPassion must be her middle name because, my goodness, does Melanie Gonzalez have a lot of it! Her district has received awards for its engagement tactics, and she will be a breakout speaker on the topic at this summer’s NSPRA seminar in Chicago. Today, you get to learn from Melanie right from the comfort of your device! IN THIS EPISODE, MELANIE DISCUSSES: How she manages social media for her district of 43 schools The audiences her district reaches on its various social media platforms ...
Quick Tips to Engage Your Community During Your Next Superintendent Transition with Rachel Thomas
April 11, 2022 08:00 - 39 minutes - 27.2 MBDo you have an upcoming leadership transition in your school or district? Yes? Then this episode is for you! Rachel has practical tips that you’re probably going to want to write down. IN THIS EPISODE, RACHEL SHARES: Keys to tying social media posts to your vision, mission, and values before you ever identify a need to transition to a new leader Tips for the search process and involving your community A list of ways to connect and engage with the community as the new leader takes over us...
Tales of an Accidental School Social Media Professional with Amanda Keller
April 04, 2022 08:00 - 40 minutes - 27.6 MBAmanda may not have had her eyes set on a school communications role, but it found her - and I sure am happy it did! The work she is doing for the small school district of Weston in Wisconsin is amazing. IN THIS EPISODE, AMANDA DISCUSSES: Her journey into holding the role of Social Media Director in her district of fewer than 300 students How her reluctant attempt at an IG Reel led to over 400,000 people reached! The impact social media is making in her district, including attracting a ...
The Case for Creating a Facebook Group: Improved Family Engagement & Communication with Laraine Weschler
March 28, 2022 08:00 - 44 minutes - 30.7 MBAfter listening to this episode, I think you are going to want to be Laraine Weschler when you grow up. She is an AMAZING school communicator who is going to share some insights into a concept you may have never thought about - running a Facebook group for your community. IN THIS EPISODE, LARAINE SHARES: Her secret to frequent school visits & how this helps her build relationships Why she decided to start a Facebook group for her community How the page has helped increase family engageme...
Good Boundaries = Great Storytelling with Heidi Feller
March 21, 2022 08:00 - 40 minutes - 28.1 MBIt’s a busy time of year! How can you manage social media instead of social media managing you? This podcast episode will help! IN THIS EPISODE, HEIDI DISCUSSES: The importance of boundaries in your role as a school communicator Simple email changes you can make to help you take control How to schedule your work time to avoid feeling overwhelmed A unique approach to handling those negative social media gossip groups SPECIAL GUEST Heidi Feller Chief Inspirational Officer #SocialSchoo...
Research-based Insights on School Social Media Content for 2022 with Angela Brown
March 14, 2022 08:00 - 34 minutes - 23.7 MBMy APR friends are going to be so geeked out to listen to this episode! My friend Angela Brown is diving into the research that can help school communicators do their job more effectively! IN THIS EPISODE, ANGELA SHARES: The many ways Niche can help K12 schools (beyond just the school ranking) Specific stories you should be telling on social based on parent research Why highlighting teachers is so critical Her best advice - “Don’t chase bees!” She’ll explain it in the interview. SPECIA...
Episode 100 - Listeners Share Their Best Social Media Tips
March 07, 2022 09:00 - 26 minutes - 18.1 MBOh my goodness - we made it to episode 100!! And it’s my birthday!! Two big reasons to celebrate - and you get the gift of learning the 10 best social media tips from our listeners. IN THIS EPISODE, LISTENERS SHARE: Practical ways to use more video in your social storytelling The importance of building a team to help you with social media Why you should NOT be afraid to try something new How this podcast can help create meaningful relationships with other School PR professionals USEFUL...
How to Convince a School District to Add a Communications Position with John Charlton
February 28, 2022 09:00 - 37 minutes - 25.6 MBSchools of every size need a person devoted to school communications, but many think they can’t afford it. Learn how John Charlton convinced his district of 2,000 students to add a new position and learn about the amazing impact he has had in just two years! IN THIS EPISODE, JOHN SHARES: How he convinced his school district to add a communications position Why his initial focus when he got started was on internal communication with staff How he quadrupled the Facebook following for his d...
Social Media Systems to Save Your Sanity with Stephanie Smith, APR
February 21, 2022 09:00 - 40 minutes - 27.7 MBAre you a one-person communications shop who struggles with managing all the things? Then you’re going to want to meet this week’s guest! Learn practical tips and systems to help you celebrate your school district with the world. IN THIS EPISODE, STEPHANIE DISCUSSES: How she convinced her school district to jump into social media and the platforms she uses today to celebrate her students and staff The system she created to manage the various social media accounts throughout her district ...
14 Social Media Posts Your Community Will Love
February 14, 2022 09:00 - 27 minutes - 19 MBAre you struggling to find stories to share on social media right now? Or maybe you are sick of the negative comments you are receiving? Grab 14 easy social media post ideas that your community will absolutely LOVE! IN THIS EPISODE, ANDREA SHARES: One easy tip sure to lead to more content from staff 14 ideas with sample posts linked in the show notes How to keep things SIMPLE for yourself (for you overthinkers out there) Why getting students involved will make your job easier USEFUL IN...
The Power of Social Media in a Small School District with Anindita Anaam
February 07, 2022 09:00 - 34 minutes - 23.8 MBWhen the role of Communication Specialist was added to the Oconto Unified School District two years ago, they were aware of the positive potential it could have for their community. Meet Anindita, the woman who did the work and proved them right! She is a first-generation American who is really making an impact in the K12 education world. IN THIS EPISODE, ANINDITA SHARES: Her diverse background which includes two masters degrees from India How she gathers stories from her three schools fo...
Andrea Gribble’s Take On 2022 Social Media Resolutions for Schools with Niche’s Enrollment Insights Podcast
January 31, 2022 09:00 - 45 minutes - 31 MBTo kick off 2022, I sat down with Niche’s Enrollment Insights Podcast host Angela Brown. You can catch the original podcast at this link. It was a fun conversation so I asked if I could share the interview here on my podcast! IN THIS EPISODE, ANDREA SHARES: Eight resolutions for school social media managers The latest failures she’s had on social media How she stays informed on what is working best for schools Detailed conversations on Instagram Reels, Facebook Live, and what you should...
How to Use Facebook Live to Showcase Your Students with Jessica James
January 24, 2022 09:00 - 37 minutes - 25.6 MBYou can give your community a backstage pass to the great things happening in your school through a simple tool called Facebook Live! Today’s guest uses it frequently and she’s going to share her best tips and lessons learned in today’s interview. IN THIS EPISODE, JESSICA DISCUSSES: How she uses Facebook Live to showcase her high school What equipment is helpful for streaming live Her pre-live checklist The impact that opening the walls of the school to the community can make SPECIAL ...
Your 2022 Pep Talk for School Communicators with Ted Neitzke
January 17, 2022 09:00 - 43 minutes - 29.9 MBYou are the storyteller for your school district! Let that important role fuel the energy you bring to celebrating the many stories that deserve to be told. Today’s podcast is going to give you the confidence and tools to do that in 2022! IN THIS EPISODE, TED SHARES: The story of the buffalo and how you can use it to help your district navigate 2022 Why celebrating your students and staff is so important How to combat the “No one sends me anything” mentality when it comes to communicatin...
Extending Customer Service Beyond School Building Doors with Karen Heath
January 10, 2022 09:00 - 35 minutes - 24.6 MBLet’s get strategic with your social media approach! In today’s interview, Karen Heath shares proven tactics to help your school celebrate the great stories happening in your school district. IN THIS EPISODE, KAREN DISCUSSES: A simple method used to preplan post content twice per year How customer service training for your social media team can shape the interactions your school has with its followers Why employee appreciation is so important for her agency and for schools everywhere A ...
Five Reasons NOT to Post Everything on Social Media
January 03, 2022 09:00 - 24 minutes - 16.6 MBNot everything that your school communicates needs to be posted on your social media pages. I’ve been saying this for years to all of the schools we serve here at #SocialSchool4EDU. Today I’ll break it down for you. IN THIS EPISODE, ANDREA SHARES: One personal success story from a school of implementing the strategy of not posting every decision on social media. Five reasons NOT to share everything on social media Over 25 communication tools that can be used - other than social media! U...
How to Use Facebook for School Fundraising with Maria Carter-Ewald
December 27, 2021 09:00 - 42 minutes - 29 MBBudgets are tight for every school out there. Learn how to leverage social media to help with fundraising and more in today’s podcast. IN THIS EPISODE, MARIA SHARES: Why her small school with 800 students invested in a communication position Specific ways she used social media to raise $19,000 in two weeks in order to purchase new Chromebooks for her district Strategies that she uses to outperform much larger districts around her when it comes to Facebook engagement How she stays on top...
BOLD Social Media Advice that Works with Nicole Valles
December 20, 2021 09:00 - 34 minutes - 24 MBNicole Valles is living proof that social media works in staff recruitment! She landed her role as Digital Content Specialist three years ago because of a Facebook post. IN THIS EPISODE, NICOLE DISCUSSES: How social media is handled at each of their schools through digital coaches What one decision has led to less stress when it comes to social media The #SuperSubstitutes campaign that led to hundreds of applications Why she uses Facebook albums to post some of her campaigns SPECIAL ...
How to Reach Thousands As a Small Catholic School with Laura Jo Jarchow
December 13, 2021 09:00 - 32 minutes - 22.6 MBYour school has great stories to share, whether you have 40,000 students or just 219 students like the school we’re talking with today. Learn how Principal Laura Jo Jarchow is spreading the mission of St. Mary School in her Wisconsin community and beyond! IN THIS EPISODE, LAURA JO SHARES: Her role and numerous responsibilities as Principal How she uses Facebook and Instagram posts to share the mission of her school Why she decided to take part in the latest #SocialSchool4EDU Facebook Pag...
Family Connections: Building Trust and Relationships with John Casper
December 06, 2021 09:00 - 45 minutes - 31.5 MBLooking for ideas to engage families with your school district? Then you’re in the right spot! John is going to share a BUNCH of strategies to build trust while celebrating the great things happening in your school district. IN THIS EPISODE, JOHN DISCUSSES: What social media channels he manages for the district Alternate ways to share events (beyond just creating a flyer) Strategies to get content from staff and parents A unique approach to handling those negative social media gossip g...
How to Get Students Involved with Instagram Content with Sara Fuller
November 29, 2021 09:00 - 27 minutes - 19.2 MBWhen you have a small school, it’s important to get everyone involved in telling your story. Learn how this small district in Nebraska of 400 students celebrates their school in a big way on social media! IN THIS EPISODE, SARA SHARES: How her staff submits stories to be posted on social media Why she decided to get students involved in sharing stories on Instagram How she selects and trains the students What content ideas have worked the best SPECIAL GUEST Sara Fuller Business Teache...
How to Use Instagram Reels for your School with Melissa Reese
November 22, 2021 09:00 - 45 minutes - 31.1 MBAre you stressing about adding a TikTok channel for your school? Well, stress no more. Instagram Reels is here and it’s easier than you think! Grab great advice about getting started and take a look at what’s working for Melissa Reese in Allentown School District. IN THIS EPISODE, MELISSA SHARES: The importance of meeting parents where they are How she stays on top of 25 schools and 17,000 students as a one-person shop Why Instagram Reels is part of her weekly social strategy How easy i...
Tackling Substitute Shortages & Staff Wellness Through Social Media with Maria Feitlich
November 15, 2021 09:00 - 34 minutes - 23.6 MBShowcasing the amazing students and staff inside of your district is an awesome job. Let Maria inspire you with some great ideas that you can implement in your district! IN THIS EPISODE, MARIA DISCUSSES: How social media fits in her role, along with website management and video creation What strategies her district has used to tackle the substitute teaching shortage The award-winning #BeWell34 initiative that lives all year long in Glenview School District How Maria stays on top of the ...
Are you low on social media content? These 5 tips will help!
November 08, 2021 09:00 - 30 minutes - 20.9 MBAre you stuck in a rut with low content right now for your social media pages? Schools have amazing stories to share - we just need to find them! This episode will share 5 tips for getting more content. IN THIS EPISODE, ANDREA SHARES: How asking specific staff members for submissions will work far better than an email to everyone What weekly features you could add to your social media content calendar Ways to get stories from your community A free invite into our newest 5-Day Fire Up Yo...
Using Social Media to Shift a Paradigm with Cindy Dunigan
November 01, 2021 08:00 - 37 minutes - 25.5 MBAll schools need to recruit students but in a career technical center, you face some unique circumstances. Luckily, Stafford Technical Center in Vermont has nearly twice as many applicants each year as they have spots. Learn the secret to their success in this episode! IN THIS EPISODE, CINDY DISCUSSES: How social media fits into her role as Outreach Coordinator Why she focuses on student stories with her social media posts What method she uses to balance the content from the 14 different...
Andrea Gribble’s Take on Social Media for Schools with School PR Happy Hour
October 25, 2021 08:00 - 41 minutes - 28.2 MBI recently got to hang out with Erin McCann, cohost of the School PR Happy Hour podcast. She was kicking off season 3 of the podcast and we recorded a fun episode. It was so jam-packed with nuggets you could use that I asked if I could reshare it with my audience. She said YES! IN THIS EPISODE, ANDREA AND ERIN DISCUSS: Andrea’s journey of starting #SocialSchool4EDU and what her company does to help schools How to best handle negative comments on your social media pages New trends that sc...
Social Media Strategies That Work with Holly McCaw, APR
October 18, 2021 08:00 - 39 minutes - 26.8 MBWant to learn some real social media strategies that work? Then you’re in the right spot! Holly McCaw, APR is going to provide some guidance that you can use right away in your district. IN THIS EPISODE, HOLLY SHARES: Why she runs only district social media accounts and not separate school accounts for her district of 2,400 students How she gets great stories to share from her five different schools, including a strategy that I have never heard before What she included in her back-to-sch...
Learn What a Digital Storyteller Can Do For Your School with Erica Gregory
October 11, 2021 08:00 - 41 minutes - 28.7 MBYou can showcase your school’s mission through social media, and Erica can show you how! She had no background in school communications before joining Pulaski Academy back in 2019, but she put her marketing experience to work and has made an impact. IN THIS EPISODE, ERICA SHARES: How she uses social media as a welcome mat for prospective students What methods she has found helpful in getting staff involved in storytelling Why branding is so much more than colors and a logo The impact I...
Take Action Now - Properly Accessing Social Media Accounts for Your School with Heidi Feller
October 04, 2021 08:00 - 39 minutes - 26.8 MBLet this be your warning. There is a right way and a wrong way to set up access to your school’s social media accounts. This take-action episode will help you avoid the common pitfalls of other social media account managers around the world. IN THIS EPISODE, HEIDI AND ANDREA DISCUSS: The difference between how you access your accounts on Facebook, Twitter, and Instagram Why you need to use your personal Facebook profile to help manage your school Facebook page What Facebook is doing rega...
Mentorship - It’s All About Learning with Susan Brott, APR
September 27, 2021 08:00 - 36 minutes - 25.4 MBWe all are both mentors and mentees. Learn exactly what this means and how it can help you in your own journey in school communications from this thoughtful interview with Susan Brott, APR. IN THIS EPISODE, SUSAN SHARES: Her recent surprise and humbled celebration after being named as the 2021 Barry Gaskins Mentor Legacy Award recipient from NSPRA How mentorship has shaped her career What she gains in providing mentorship to others Why being vulnerable is the first step to seeking out a...
A Conversation with a School PR Veteran - Ian Halperin
September 20, 2021 08:00 - 36 minutes - 25.2 MBWith more than 24 years of experience, Ian Halperin has seen the world of school communications evolve. Join us for a fun chat about providing the tools and information that your community needs to have at its fingertips. IN THIS EPISODE, IAN DISCUSSES: His School PR journey that has now lasted 24 years How short videos of the Superintendent can help build trust in your community The app that has been so successful in getting information to their families Why the Wylie rebranding proces...
Communicating Celebrations and Student Tragedies with Josh Burnett
September 13, 2021 08:00 - 41 minutes - 28.5 MBA topic that every school communicator will deal with at some point is the death of a student or staff member. No matter what the cause of death may be, you might be wondering if you should share anything on social media. Listen in to a thoughtful perspective from Josh Burnette, who dealt with three different tragedies in three different ways on social media during 2021. IN THIS EPISODE, JOSH SHARES: His unique path into school communications, which included seven years in the ministry Ho...
Engaging Students as Content Creators with Christine Paik
September 06, 2021 08:00 - 40 minutes - 27.6 MBNeed help with content creation in your understaffed communications department? Then you’re in the right place! Christine Paik is going to share all of the secrets behind her successful student intern program. IN THIS EPISODE, CHRISTINE EXPLAINS: How she manages communications in a district of 39,000 students with only a 3-person department Why she created a robust student internship program and how she selects her team The powerful storytelling that happens when students get involved H...
Professional Development Opportunities for School Communicators with Janet Swiecichowski, APR, Fellow PRSA
August 30, 2021 08:00 - 45 minutes - 31.4 MBDuring last week’s episode (episode 72), we focused on seven steps to secure professional development funding in your School PR role. This week, we’re following that up with a list of opportunities for learning! Some are free, some are paid, but all will help you keep up with the ever-changing world of public relations and communications! IN THIS EPISODE, JANET SHARES: Her personal journey of professional development that continues today The many advantages of joining organizations like N...
7 Steps to Landing Professional Development Funding for Your School PR Role
August 23, 2021 08:00 - 25 minutes - 17.4 MBConfidently ask for the funds you need to support your role in school communications with these seven steps. I promise that it is not as scary as you may think! IN THIS EPISODE, ANDREA SHARES: What to look for in a professional program when you are doing your research How to relate the ways students benefit from your training or membership Why cost justification matters in your decision A script for your conversation with your Superintendent or supervisor USEFUL INFORMATION Blog - 7 S...
How to Manage All the Things in a One-Person SchoolPR Shop with Lana Snodgras
August 16, 2021 08:00 - 40 minutes - 27.9 MBLooking for ways to manage it all as a small but mighty team of one this school year? You’re in luck! Lana Snodgras is the Director of Communications for a school district of 2700 students in Missouri and she has a ton of helpful advice in this episode. IN THIS EPISODE, LANA SHARES: Why her district stopped having teachers create their own website page How she gets staff excited at the beginning of the school year to celebrate their students What the student internship program looks like...
A Simple Strategy to Find Powerful Stories in your Schools with Veronica Johannsen
August 09, 2021 08:00 - 42 minutes - 29.3 MBAre you struggling to find meaningful stories to tell? You know that they are out there but people just won’t share them with you! Well, today’s guest is going to share her secret for discovering those stories. Veronica Johannsen is a trained journalist and her simple strategy helped land her school district on the Today Show! IN THIS EPISODE, VERONICA SHARES: Her journey from TV reporter to school communicator Why she spends time each day on one of her eight school campuses How she digs...
How Positive Stories Every Day Can Change Perceptions with Lindsey Hansen
August 02, 2021 08:00 - 41 minutes - 28.8 MBToday’s guest wears a lot of hats, and she’s not afraid of a challenge. When faced with some negative publicity about their high school, Lindsey Hansen focused on celebrating the amazing things about her district using social media. After four years, it has made a big difference! IN THIS EPISODE, LINDSEY EXPLAINS: How her role as Assistant Principal evolved into adding on the district communication efforts Why her high school needed improved communication efforts to turn around the story ...
How to Get New Staff Involved with Social Media with Heidi Feller
July 26, 2021 08:00 - 46 minutes - 31.7 MBBack to school time is here, so what is your plan to get new staff involved in social media? If you don’t have one, you’re in the right place! Heidi is going to walk you through, step by step, on how and what you should share with your newest storytellers. IN THIS EPISODE, HEIDI BREAKS DOWN: The importance of getting in front of new staff face-to-face How to introduce the social media process What activities to have the new staff members do right away so that they get involved Why socia...
Meet Your New BFF in #SchoolPR with Erin McCann
July 19, 2021 08:00 - 46 minutes - 31.7 MBEver meet someone and immediately think “I want to be their friend”? This happened on the podcast interview for me, and I’m betting that you’ll feel the same way! Erin is going to inspire and support you in your role as a school communicator. IN THIS EPISODE, ERIN SHARES: How she journeyed from a broadcast journalism major to teacher to school communicator Why she is so committed to continuous education even with a full plate of family and career How her district used digital media to co...
Create a Facebook Live Show in Your District with Morgan Delack
July 12, 2021 08:00 - 39 minutes - 26.9 MBLooking for a unique way to engage your school community next year? A Facebook Live show sounds scary - but it’s totally possible! IN THIS EPISODE, MORGAN SHARES: How her company at Finalsite supports school communicators around the world with their services and free content Why your own social media use is important for professional growth The secrets behind the Facebook Live show that she did in her district - how she got started, what tools she used, and the biggest lessons learned ...
Social Media in 2021: Trends & Developments that Impact Schools with Emily Schutte
July 05, 2021 08:00 - 35 minutes - 24.1 MBKeeping up with social media trends can feel like a full-time job! Luckily for you, the team at #SocialSchool4EDU is here to help break down what is most important as you look ahead to the 2021-2022 school year. IN THIS EPISODE, EMILY BREAKS DOWN: How she stays on top of what is working for social media Key trends on Facebook, Instagram, YouTube, and LinkedIn and how they apply to schools Her best advice for school communicators who feel overwhelmed when it comes to social media SPECIAL...
Prioritizing You - How to put your health first this school year with Mark Mohammadpour, APR
June 28, 2021 08:00 - 43 minutes - 29.9 MBSchool PR is a demanding role and as we transition back to in-person learning, there is a lot to plan for. But how are you planning to take care of YOU? If you didn’t even know you could ask that question, then you’re in the right spot! Mark Mohammadpour, APR, owner of Chasing the Sun, is going to give you a pep talk with actionable advice! IN THIS EPISODE, MARK SHARES: His own health journey to losing more than 100 pounds back in 2008 and keeping it off ever since Four ways to think abou...
Delegate to Celebrate - Lessons from Social Media Bootcamp with Tara Adams
June 21, 2021 08:00 - 40 minutes - 27.9 MBSocial media is a challenging role, but this week’s guest is going to give you so many takeaways to make your job easier! Tara Adams dishes out some amazing advice from her experience as the Communications Coordinator for Lakeside School District in Hot Springs, Arkansas. IN THIS EPISODE, TARA SHARES: Her journey into school communications more than a decade ago Why she decided to join the Social Media Bootcamp program and what her biggest takeaways were The importance of letting staff a...