Wharton Marketing Matters artwork

Wharton Marketing Matters

255 episodes - English - Latest episode: 6 days ago -

Airs on Business Radio, SiriusXM Channel 132 Wednesdays at 5pm ET. Hosted by Wharton Professors Barbara Kahn and Americus Reed. Tune in for Marketing news and interviews with leading CMOs.

Hosted on Acast. See acast.com/privacy for more information.

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Episodes

4/14/21: Hits & Misses/CNBC's Lauren Thomas

April 14, 2021 19:20 - 20 minutes - 28.8 MB

Lauren Thomas, a reporter for CNBC covering retail and retail real estate, joins Marketing Matters to talk Hits & Misses of the week and Marketing news. Stories include: Apple and Facebook Clash Over Ads & Data Privacy  Skinny jeans are out and wide-leg denim is in vogue. The world is in a new denim cycle, Levi’s CEO says Nike launches refurbished sneaker program Dick’s Sporting Goods just opened a massive store with a virtual driving range and outdoor track Hosted on Acast. See ac...

Senior Marketing Director, M&M’S Brand

April 09, 2021 15:46 - 24 minutes - 28.3 MB

Allison Miazga-Bedrick, Senior Marketing Director for the M&M’S Brand, joins Marketing Matters to talk Super Bowl Marketing and Valentine's Day plans! Hosted on Acast. See acast.com/privacy for more information.

Head of Luxury, Alibaba

April 05, 2021 02:29 - 25 minutes - 57.4 MB

Christina Fontana, Head of Luxury at Alibaba, joins Marketing Matters to talk "New Retail", the importance of China, the future of luxury and much more! Hosted on Acast. See acast.com/privacy for more information.

3/24/21: Hits & Misses/Daphne Howland

March 29, 2021 19:58 - 27 minutes - 37.4 MB

Retail Dive's Daphne Howland joins Marketing Matters to talk Hits & Misses of the week and Marketing news. Hosted on Acast. See acast.com/privacy for more information.

Toyota Group VP of Marketing

March 29, 2021 19:40 - 25 minutes - 35.4 MB

Lisa Materazzo, Toyota's Group VP of Marketing joins Marketing Matters to talk Consumer Behavior, Pandemic Impact, Social Media Marketing & more! Hosted on Acast. See acast.com/privacy for more information.