Healthcare Rap
367 episodes - English - Latest episode: 13 days ago - ★★★★★ - 14 ratingsHealthcare Rap is the leading podcast about consumer innovation, a.k.a. how the frontiers of digital, retail, and direct-to-consumer health affect everyday people. It ranks in the top 5% of all podcasts globally, has been named a Top 20 Healthcare Podcast, and is one of the longest-lasting shows in the industry, with more than 300 episodes and 6 years on the air.
Join provocative thinkers Jared Johnson and Zain Ismail as they profile disruptors and trends that are impacting the everyday consumer experience of healthcare.
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
3 More Podcasts For Healthcare Leaders
November 22, 2022 08:30 - 37 minutes - 34.2 MBJared goes behind the scenes with leaders from three organizations that recently launched podcasts to find out what they hope listeners will get out of tuning into their shows. First up is Sondra Brown, President and Founder of MDRG, which hosts the new show What Consumers Want. Second is Cathy Connolley, Founder and Chief Operating Officer at Doctivity Health, which hosts the show Actionable Insights. And third, we wrap up with none other than Mitch Holdwick, who hosts DeliverHealth’s podca...
VillageMD’s CEO Dives Deep on the Summit Health Deal
November 15, 2022 08:15 - 28 minutes - 26 MBTim Barry, CEO and Chair of VillageMD, goes behind the headlines of their $9 billion acquisition of Summit Health. Tim shares how the acquisition can accelerate VillageMD’s vision for improving the consumer experience and clinician experience. And he shares where their in-store partnership with Walgreens is headed going into 2023. All that, plus the Flava of the Week about Walgreen’s most recent retail roadmap. What might we learn from their last earnings call, and why do they refer to con...
How to Humanize the Brand Experience
November 08, 2022 08:30 - 34 minutes - 31.7 MBJustin Wartell walks us through Monigle’s newest Humanizing Brand Experience report. Their extensive research identifies personas in ways that healthcare leaders can use to design consumer-first experiences. All that, plus the Flava of the Week about Walmart Health’s announcement that they’re opening 16 clinics in Florida in 2023. Is their strategy coming off life support at the right time, and will this move revive their ambitions to set a new standard for consumer experience? This show...
So You Think You Know How to Engage Patients?
November 01, 2022 08:15 - 37 minutes - 34.4 MBStericycle Communication Solutions' latest patient engagement research includes some surprises, such as the phone is not dead as the channel of choice after all. Matt Dickson and Sarah Bennight discuss this and other insights from the survey, hot off the press. Learn what consumers say about delayed care, multilingual access, activation, convenience, and more. All that, plus the Flava of the Week about Apple possibly offering health insurance. What could a consumer-first insurance plan loo...
The Rise of Retail-Inspired Marketing Leadership
October 25, 2022 08:15 - 35 minutes - 32.6 MBEric Steinberger is in the house to share his thoughts as a retail-inspired marketing leader. Eric is the Chief Marketing Officer for Atlantic Health System and the former CMO at Bed Bath & Beyond, so his retail experience is especially relevant as he shares how his team is organized, how they set priorities to meet consumers’ needs, and how they focus on access, affordability, and quality. All that, plus the Flava of the Week about the launch of Instacart Health. What role can Instacart an...
Exclusive Chat With Village Medical's President, Dr. David Hatfield
October 18, 2022 08:15 - 36 minutes - 33.1 MBWe are honored to welcome the President of Village Medical, Dr. David Hatfield, as he shares an exclusive look at the cornerstones of the company's vision for value-based care, and how they're centered on a better consumer experience. From their integration with Walgreens stores, to taking responsibility for patients who aren’t engaged, to eliminating the word noncompliant, Dr. Hatfield gives a formula for value-based care in an age where the interests of providers, patients, and businesses ...
Doctors Want In On Their Digital Presence
October 11, 2022 08:15 - 31 minutes - 28.8 MBScott Andrews drops knowledge from Kyruus' Provider Perspectives on Digital Access report and what it tells us about consumers’ access needs. Spoiler alert: Doctors want a bigger role in their online presence and scheduling! All that, plus the Flava of the Week about the Consumer-First Health Manifesto. Why is this document significant, and how can it accelerate the industry towards consumer transformation? This show is produced by Shift Forward Health, the channel for change makers. Sub...
Nice Healthcare’s Playbook for Direct-to-Employer Care
October 04, 2022 08:15 - 33 minutes - 30.6 MBJohn Young sheds light on Nice Healthcare and their fast-growing direct-to-employer model. John gives us an inside look at how Nice seems to take the best parts of digital-first and subscription-based primary care, and how they convey their value proposition to consumers. All that, plus the Flava of the Week about Providence’s approach to bringing together digital innovation and business strategy. How does digital transformation drive health systems' growth, for real? This show is produc...
Grading Best Buy, Rite Aid, and Dollar General
September 27, 2022 09:15 - 42 minutes - 38.7 MBBest Buy, Rite Aid, and Dollar General are three retail brands that might not be getting the same headlines as the big players, but they are each planting their flags in the ground in their own ways. Jared, Zain, and James Gardner profile their moves in the space, discuss their appeal to consumers (or lack thereof), and grade their potential for disruption. All that, plus the Flava of the Week about CVS’ acquisition of Signify Health. Where does home-based care fit in the Disruption Equati...
Transformative Care and Physician Leadership
September 20, 2022 08:15 - 36 minutes - 33.7 MBWe welcome Dr. Gordon Chen, Chief Medical Officer at ChenMed, to discuss the company's vision of transformative care and disruptive physician leadership. A key to transformative healthcare is equipping primary care providers to lead the charge, and that requires training them to lead clinically, lead emotionally, and lead the business. Learn how ChenMed strives to do this, as well as other insights from The Calling, the memoir that Dr. Chen recently co-authored with his brother Christopher. ...
Stop Working On Yesterday's Problems
September 13, 2022 07:15 - 29 minutes - 27.2 MBStephen Moegling from Hailey Sault shares what consumers really want and how it can make healthcare brands relevant or irrelevant. We have to overcome the tendency to market ourselves from the providers’ standpoint, and Stephen dives deep on how marketers can play a leading role in consumer transformation. All that, plus the Flava of the Week about Dollar General taking one more small step toward competing in healthcare. Will their methodical approach pay off? This show is produced by Sh...
3 New Shows to Help You Shift Forward
September 06, 2022 08:15 - 46 minutes - 42.6 MBMeet the hosts of 3 new shows on the Shift Forward Health podcast channel and get the inside scoop on why you should tune in: Christophe Jauquet, international keynote speaker on health business, hosts the Healthusiasm Podcast, a panel discussion on the positive changes that are happening in health and self-care Shiva Mirhosseini, customer experience champion and digital leader at Fortune 50 companies, hosts Paving the Path, where she explores the digital renaissance shaping healthcare tod...
Seriously, Consumers Want a Better Digital Experience
August 30, 2022 16:10 - 28 minutes - 26.5 MBJason Considine discusses key findings from Experian Health’s recent research that the “digital divide” in healthcare is also a generational and economic divide. 61% of patients that they surveyed would consider switching providers if they offered a better digital experience for accessing care and paying for it. Jason dives into the role of finances in consumers' health decisions and how healthcare organizations can use this information to design better consumer experiences. All that, plus ...
Time Is the New Currency
August 23, 2022 08:15 - 31 minutes - 28.8 MBRob Klein is in the house to share key findings from the latest omnibus research report that tells us how consumers are thinking differently about healthcare and how it’s impacting everything from attention spans to brand recall. Anyone who is championing consumer experience will want to pay attention to what this research tells us about changing attitudes and behaviors. All that, plus the Flava of the Week about Best Buy offering over-the-counter hearing devices. As one of the middle child...
VillageMD’s Roadmap for Healthcare at Home
August 16, 2022 08:15 - 38 minutes - 34.9 MBDr. Thomas Cornwell, the National Medical Director of Village Medical at Home, joins hosts Jared Johnson and Zain Ismail to share why home-based healthcare has such a bright future ahead. Learn VillageMD’s vision for healthcare at home and the major role they see it playing in their primary care strategy. All that, plus the Flava of the Week about TikTok’s parent company acquiring a chain of hospitals. Is this a countermove to Amazon’s acquisition of One Medical, and do we have any indicat...
Is Primary Care the Endgame?
August 09, 2022 23:47 - 28 minutes - 26.6 MBAnn Somers Hogg helps us look at Amazon’s moves through a theoretical lens. Is primary care the endgame, or a means to an end? And learn why she refers to the term Drivers of Health rather than Social Determinants of Health. All that, plus the Flava of the Week about reducing the cost of insulin. UnitedHealth Group is eliminating out-of-pocket costs for insulin for eligible members, and Optum is making insulin available at a low cost to the uninsured. How much can this impact the consumer e...
Will Consumers Care About Amazon-One Medical?
August 01, 2022 08:15 - 32 minutes - 29.7 MBJared, Zain, and regular contributor James Gardner dive deep on the Amazon-One Medical merger from the consumer’s point of view and what it could say about the future presence of retail brands … or lack thereof. If Amazon strives to be Earth’s Most Customer-Centric Company, what’s their play in an industry that’s still looking to find its footing in that area? And will the announcement act as a catalyst for health systems to prioritize a better consumer experience? All that, plus the Flava ...
Healthcare Metaverse Trends
July 26, 2022 16:10 - 33 minutes - 30.5 MBBrian Kalis dives into Accenture’s newest research about the Metaverse in healthcare. There’s a lot more going on in the Metaverse than you might realize, and Brian is here to guide us through some of the key business opportunities that are emerging right now, as well as what’s on the horizon in the next few years. All that, plus the Flava of the Week about, you guessed, it, Amazon’s acquisition of One Medical. Amazon’s leadership says they see a lot of potential to ‘both improve the qualit...
One Payvider to Rule Them All
July 19, 2022 08:15 - 32 minutes - 29.4 MBJeff Goldsmith, author of some of the most detailed research on the UnitedHealth/Optum conglomerate, is in the house with Jared and guest co-host James Gardner to discuss the payvider’s approach to coopetition, from their blueprint for building consumer-first services, to the players that they don’t consider to be competitors. All that, plus the Flava of the Week about hospitals’ Plan B. How is Paul Keckley urging hospital boards and C suites to change course, and how does it impact the cr...
Take the Burden Off the Consumer
July 12, 2022 08:15 - 33 minutes - 30.8 MBBeth Bierbower is in the house to explore the consumer-first aspects of payviders, from their dualistic business models to how they employ experience design. Beth goes deep on the opportunities for payviders to take the burden off of consumers and raise the bar for experience once and for all. All that, plus the Flava of the Week about new consumer segments from Monigle’s latest research report. Thanks to Persado for spreading the awesome, yo! Persado provides healthcare organizations wit...
UnitedHealth Group's Disruptive DNA
July 05, 2022 16:11 - 33 minutes - 31 MBUnitedHealth Group is a Fortune 5 company — 5x the size of the largest health system — and competes with everyone, including themselves. Does that make them frenemies, and what does their market presence signal about their disruptive DNA? Jared and Zain dig in with James Gardner. All that, plus the Flava of the Week about crossing the chasm. How do we set the foundation for the widespread adoption of Consumer Transformation? Thanks to Persado for spreading the awesome, yo! Persado provid...
Seriously, What’s a Metaverse?
June 28, 2022 16:33 - 42 minutes - 39.1 MBJohnny Rodriguez from Fresh Consulting is here to give us a guided tour of the Metaverse, or more appropriately, metaverses. Johnny is actively tracking more than 200 metaverse environments, and he walks us through what we should know now as well as what we should be paying attention to in the near future. Get ready for your minds to be blown! All that, plus the Flava of the Week about settling on the term Consumer Transformation. How do we build up the Consumer Transformation function acr...
Specialty Care's Place in the Value-Based Puzzle
June 21, 2022 13:55 - 31 minutes - 28.9 MBIan Koons is in the house to share some provocative thinking about new models of specialty care. We’ve talked a lot about innovative primary care models this season, and Ian will tell us how his company Karoo Health is using some of those same disruptive features building a next-gen value-based model for specialty care. All that, plus the Flava of the Week about finger pointing. Physicians say they’re unhappy being a part of an industry that they didn’t choose to join, but how can we impro...
Let’s Reduce Our Technical Debt
June 14, 2022 08:15 - 35 minutes - 32.6 MBDavid Harvey, CEO of Panda Health, shares key findings from the 2022 Hospital Digital Health Technology Report. He shares some provocative thinking about evaluating digital health solutions and dives deep into the need to reduce the technical debt of legacy healthcare organizations. All that, plus the Flava of the Week about the evolving role of the CMO in healthcare. Will the trend of marketing leaders being responsible for the digital experience continue to grow? Thanks to Persado for ...
How Healthcare Happens in the Heartland
June 07, 2022 08:15 - 32 minutes - 29.5 MBHealthcare choices are different for the 46 million Americans who live in rural areas; there tend to be fewer doctors to treat their specialized needs, and fewer dollars being spent by big-name health systems. Join Jared and Zain as they share provocative thinking about innovating in rural areas by reimagining the role of hospitals, reexamining consumers’ health choices, and sharing examples of amazing innovation through nontraditional partnerships. All that, plus the Flava of the Week abo...
Data Will Change Everything in the Very Near Future
May 31, 2022 08:15 - 31 minutes - 28.8 MBGary Druckenmiller from Innovaccer is in the house to share some provocative thinking about the modern role of tech in consumers’ health journeys. Gary shares what consumers need to better understand about the martech underlying their health encounters, and how quickly we could reach a truly connected experience. All that, plus the Flava of the Week about simplicity. What can we learn from CVS Health’s announcement of their new Virtual Primary Care service? Thanks to Persado for spreadin...
Pay Attention to Payviders
May 24, 2022 09:15 - 31 minutes - 28.5 MBJeff Bean from Geisinger is in the house to help us look at healthcare from the payvider’s point of view. He dives deep into the value prop and business strategy of payviders and where they are headed as the world starts to look a little further down the horizon. How do you incentivize providers to keep people out of the hospital, and then translate that message so consumers understand their options? All that, plus the Flava of the Week about the affordability crisis. Can the Disruptors do...
How ChenMed is Changing the Currency of Primary Care
May 17, 2022 08:15 - 32 minutes - 30 MBDr Faisel Syed, National Director for Primary Care at ChenMed, shares some provocative thinking about addressing primary care from outside the fee-for-service model. The currency of healthcare delivery right now is billing more in order to generate more RVUs. Learn how ChenMed's full-risk model and moral vision are leading them to honor seniors with affordable VIP care. All that, plus the Flava of the Week about the lessons that Jared learned from the Creator Economy Expo. What can healthcar...
Cedar’s Roadmap to Fix the Billing Experience
May 10, 2022 07:15 - 31 minutes - 28.5 MBIan Ha from Cedar is in the house to share what it takes to build a better financial experience. Does healthcare really have to be so hard? Ian will get into how improving the financial experience can lead more consumers to seek care and stay on top of their health. All that, plus the Flava of the Week about the ex-CEO of OptumRx and his plans to rewire prescription drug delivery. How can we use industry knowledge as a competitive advantage during transformation, rather than an excuse not t...
How Health Systems Are Leveling Up
May 03, 2022 08:15 - 37 minutes - 34.7 MBCraig Kartchner is back in the house to share some provocative thinking about the challenges of reaching consumers in legacy health systems. It’s fair to say that a majority of consumers don’t understand the complexity of the healthcare industry, and they don’t really care. They just want it to be easier. Craig shares how health systems can level up to provide that higher level of customer experience. All that, plus the Flava of the Week about what a consumer strategy role might look like....
The Primary Care Revolution That Drew Lee Aase Out of Retirement
April 26, 2022 08:15 - 33 minutes - 30.4 MBFollowing his notable career leading the social media revolution, Lee Aase unretired and now manages a new direct primary care clinic. Lee dives deep into what’s drawing him to this new form of primary care, how he’s using his communications skills to engage consumers in their health, how it differs from traditional care at legacy institutions, and why he considers personalized, membership-based, whole-person health to be the next revolution. All that, plus the Flava of the Week about copyc...
The Metaverse Will See You Now
April 19, 2022 08:15 - 33 minutes - 30.5 MBHold on to your meta-hats! Michael Kaldasch and Ben El Idrissi are in the house to share some provocative thinking about Web 3 in healthcare. They’re the founders of Aimedis, a novel healthcare ecosystem that includes the world’s first healthcare metaverse. Learn what that means, how it works, and why consumers should care about it. All that, plus the Flava of the Week about "heads in beds." What would it be like if we eliminate this phrase from hospitals’ business strategies? Thanks to ...
Disrupt Today, Win Tomorrow
April 12, 2022 08:10 - 30 minutes - 28.1 MBAnn Somers Hogg is in the house to share some provocative thinking about affordability and accessibility from the consumer’s point of view. Ann Somers, Senior Research Fellow at the Clayton Christensen Institute, dives deep into the benefits and challenges of disrupting ourselves today in order to better position ourselves for tomorrow. All that, plus the Flava of the Week about a false dichotomy that’s holding us back. If consumers win in the Healthcare of Tomorrow, does that mean that pr...
Innovation: Agree To Disagree?
April 05, 2022 08:15 - 35 minutes - 32.5 MBAlan Shoebridge doesn’t always agree with Jared about the who, when, and how of innovation … or does he? It turns out that Alan, Chief Communication Officer for Providence Oregon, finds a lot of common ground with those who are calling for urgent transformation, such as: -Retail brands can be good for consumers’ healthcare choices, but it won’t be easy for them to succeed. -Innovation requires dedicated resources. You can’t just assign it to someone on top of everything else they’re alre...
A Rising Star’s Career Path
March 29, 2022 08:15 - 34 minutes - 31.5 MBLogan Bryer from Henry Ford @ Work is in the house to share provocative thinking about career planning for young professionals in the healthcare innovation space. This is the third in a three-part series for early career professionals – those with a few years of experience who are looking at what’s ahead. Logan shares his journey as an early career professional: what excites him about the fields of healthcare and technology, and what he sees as the biggest challenges in these fields, and wha...
The Talent War is Getting Real, Yo!
March 22, 2022 08:15 - 35 minutes - 32.9 MBExecutive recruiter Kelly Gill is back in the house to share some provocative thinking about career planning in the healthcare innovation space. This is the second in a three-part series for early career professionals – those with a few years of experience who are looking at what’s ahead. Kelly shares powerful ways to better understand career choices at the intersection of healthcare, tech, and innovation, as well as a firsthand look at how the Great Resignation is impacting the Digital Heal...
Career Advice For Younger Innovators
March 15, 2022 08:15 - 33 minutes - 31 MBZain and Jared offer their advice for early career professionals in healthcare innovation – those with a few years of experience who are looking at what’s ahead. Learn some of the unconventional insights about advancing careers, including starting small, building your brand, networking outside of your current employer, demonstrating that you’re solution-oriented, and developing your curiosity. All that, plus the Flava of the Week about Forward Health’s tech-enabled patient experience. It’s ...
Career Advice For Younger Innovators (#205)
March 15, 2022 08:15 - 33 minutes - 31 MBZain and Jared offer their advice for early career professionals in healthcare innovation – those with a few years of experience who are looking at what’s ahead. Learn some of the unconventional insights about advancing careers, including starting small, building your brand, networking outside of your current employer, demonstrating that you’re solution-oriented, and developing your curiosity. All that, plus the Flava of the Week about Forward Health’s tech-enabled patient experience. It’s u...
Predicting Pretty Much Everything
March 08, 2022 07:24 - 44 minutes - 40.9 MBPaul Schrimpf, Jeff Gourdji, and Priya Aneja, hosts of Prophet’s brand new Healthcare Transformers podcast, are in the house to share some provocative predictions about pretty much everything: from the “usual suspects” of rising consumer and patient expectations, to ever-advancing technology and intensifying perennial pressure to reduce costs and increase access. They dig deep into areas that we might not typically associate with digital transformation, and explain how they can have a big im...
Predicting Pretty Much Everything (#204)
March 08, 2022 07:24 - 44 minutes - 41 MBPaul Schrimpf, Jeff Gourdji, and Priya Aneja, hosts of Prophet’s brand new Healthcare Transformers podcast, are in the house to share some provocative predictions about pretty much everything: from the “usual suspects” of rising consumer and patient expectations, to ever-advancing technology and intensifying perennial pressure to reduce costs and increase access. They dig deep into areas that we might not typically associate with digital transformation, and explain how they can have a big imp...
We Have Permission to Be Creative! (#203)
March 01, 2022 08:15 - 33 minutes - 31 MBDr. Bon Ku is in the house to share some provocative thinking about providing spaces for healthcare teams to exercise their creative muscles. Bon, the co-author of Health Design Thinking, dives deep into whether he thinks the pandemic has led to more human-centered design in healthcare, how to scale innovation, and why he has hope for the future of medicine. All that, plus the Flava of the Week about the fervor over funding. Why are some doctors frustrated by the talk about digital health fun...
We Have Permission to Be Creative!
March 01, 2022 08:15 - 33 minutes - 31 MBDr. Bon Ku is in the house to share some provocative thinking about providing spaces for healthcare teams to exercise their creative muscles. Bon, the co-author of Health Design Thinking, dives deep into whether he thinks the pandemic has led to more human-centered design in healthcare, how to scale innovation, and why he has hope for the future of medicine. All that, plus the Flava of the Week about the fervor over funding. Why are some doctors frustrated by the talk about digital health fu...
What If Hospitals Don’t Change Course?
February 22, 2022 08:15 - 30 minutes - 27.8 MBHospitals aren’t ever going away. But the ways that they operate, engage with consumers, and market themselves could look very different in the next 2-3 years. Zain and Jared share some provocative thinking about what might happen if hospitals don’t ultimately change course in the midst of their unsustainable trajectory. All that, plus the Flava of the Week about the Revolution of Thought that’s already happening in pockets across the industry. If it's still so painful to schedule, visit, an...
What If Hospitals Don’t Change Course? (#202)
February 22, 2022 08:15 - 30 minutes - 27.8 MBHospitals aren’t ever going away. But the ways that they operate, engage with consumers, and market themselves could look very different in the next 2-3 years. Zain and Jared share some provocative thinking about what might happen if hospitals don’t ultimately change course in the midst of their unsustainable trajectory. All that, plus the Flava of the Week about the Revolution of Thought that’s already happening in pockets across the industry. If it's still so painful to schedule, visit, and...
Chris Bevolo’s Lessons From the Future
February 15, 2022 08:15 - 33 minutes - 30.6 MBChris Bevolo shares some provocative thinking from the year 2030! Chris’ new book, Joe Public 2030, offers five potent predictions reshaping how consumers engage healthcare. In this landmark episode, Chris and Jared speak as if they’re in the year 2030 looking back at how many of those predictions were right, and where consumer health ended up. All that, plus the Flava of the Week about Amazon Care’s nationwide rollout. What does their expansion mean for health systems, other new entrants, a...
Chris Bevolo’s Lessons From the Future (#201)
February 15, 2022 08:15 - 33 minutes - 30.6 MBChris Bevolo shares some provocative thinking from the year 2030! Chris’ new book, Joe Public 2030, offers five potent predictions reshaping how consumers engage healthcare. In this landmark episode, Chris and Jared speak as if they’re in the year 2030 looking back at how many of those predictions were right, and where consumer health ended up. All that, plus the Flava of the Week about Amazon Care’s nationwide rollout. What does their expansion mean for health systems, other new entrants, an...
Our Manifesto for Consumer-First Health! (#200)
February 08, 2022 08:15 - 44 minutes - 40.5 MBCelebrate our 200th episode with our most provocative thinking yet! Jared and Zain welcome friends Jill McCormick (TechSpring/Baystate Health), Victor Reiss (UNC Health), and Teri Sun (White Rhino) for an exclusive preview of the Consumer-First Health Group’s upcoming Manifesto, a letter to the healthcare industry outlining what needs to change and how to realistically get it done. In between, listen to several previous guests give a shout out to a favorite moment from our first 200 episodes....
Our Manifesto for Consumer-First Health!
February 08, 2022 08:15 - 44 minutes - 40.4 MBCelebrate our 200th episode with our most provocative thinking yet! Jared and Zain welcome friends Jill McCormick (TechSpring/Baystate Health), Victor Reiss (UNC Health), and Teri Sun (White Rhino) for an exclusive preview of the Consumer-First Health Group’s upcoming Manifesto, a letter to the healthcare industry outlining what needs to change and how to realistically get it done. In between, listen to several previous guests give a shout out to a favorite moment from our first 200 episodes...
How Words Can Transform Healthcare, Pt. 3 (#199)
February 01, 2022 08:15 - 31 minutes - 28.6 MBStrategies, tactics, targets, engagements, war rooms … the standard language of war has a cost in our business and marketing strategy, as well as in our day-to-day culture. We wrap up season 6 with Dan Dunlop for the final episode in our three-part series about how words can transform healthcare. Dan shares some provocative thinking about the language of love vs. the language of war, and the effect it has on how we see opportunities to build a more consumer-first healthcare experience. All...
How Words Can Transform Healthcare, Pt. 2 (#198)
January 25, 2022 08:15 - 33 minutes - 30.9 MBSarah Coles is in the house for the second of a three-episode series about how words can transform healthcare. Sarah shares some provocative thinking about how we can look to retailers to understand how they use journey-based content to create relationships. She dives deep into the investments that are needed to create those relationships as we head into this new unknown era of healthcare. All that, plus the Flava of the Week about the implications of Mark Cuban’s Cost Plus Drug company op...