Digital Marketing Made Simple with Jennie Lyon
200 episodes - English - Latest episode: 6 days ago -How do you grow your online business? Grow your email list? Build a social media following? Start a webinar, online course, or podcast? For many people, creating a profitable online business is the dream. Discover why thousands of online business owners have turned to Jennie Lyon to help them grow their online business using digital marketing and virtual assistant services. Jennie shares her best digital marketing tips, practices, and strategies to get you optimal results!
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Episodes
#143 - 6 Successful Ways to Batch Your Content Creation to Save Time and Money
April 04, 2023 11:00 - 20 minutes - 28.8 MBWouldn’t it be great if you could finish all your content creation without ever breaking a sweat, and without feeling like there just aren't enough hours in the day? Well, believe it or not – with content batching, that dream can become a reality. Batching is an incredibly powerful way to streamline your workflow while producing high quality pieces of content. Whether you're a business owner looking for ways to free-up time, an entrepreneur trying to find new ways to stay productive...
#142 - Video Content is King - How to Create A Video Content Marketing Strategy
March 29, 2023 15:59 - 14 minutes - 20.4 MBIn this episode, Jennie covers everything you need to know to create a video content marketing strategy! Key Points: 🔹The Importance of Having a Video Content Marketing Strategy 🔹Video Content Creation Can Feel Overwhelming 🔹Set Video Marketing Goals 🔹Know Your Audience 🔹Establish a Video Content Plan 🔹Choose the Right Editing Software or Team 🔹Make Sure Video Content is Mobile Optimized 🔹Track Video Analytics 🔹Be Creative with Video Formats 🔹Create Thumbnails for your ...
#141 - How I Grew My Instagram Following to Over 10k
March 21, 2023 16:24 - 17 minutes - 24 MBIn this episode, I will cover several of my essential tips for curating and cultivating your Instagram feed. I’ve done the heavy lifting for you! I’m going to show you how to cultivate your following on Instagram and take the stress out of running on the social media treadmill. Key Points 🔹 Take the Stress Out of Planning Your Instagram Content 🔹 Help Your Followers Find You 🔹 Use Appropriate Hashtags 🔹 Use Social Squares to Level Up Your Instagram Visuals 🔹 Invite Your Audience t...
#140 - How To Outsource Your Entire Podcast Team
March 14, 2023 14:14 - 14 minutes - 20.2 MBIn this episode, Jennie will be discussing the seven steps for getting started with podcasting! Creating high-quality podcast content can be time-consuming and challenging, but outsourcing your podcast team can help you focus on creating great content while the experts handle the technical and administrative details. Key points: 🔹What is a podcast? 🔹What podcast equipment do I need? 🔹Getting started with podcasting 🔹What podcasting needs can I outsource? 🔹Finalizing your podc...
#139 - How To Add Conversion Tripwires To Your Email Sequences
March 07, 2023 18:39 - 14 minutes - 19.4 MBIn this episode, Jennie Lyon discusses the concept of conversion tripwires and how they can help increase sales in email marketing. She provides valuable insights on how to add conversion tripwires to email sequences effectively. Key points: 🔹Explanation of what conversion tripwires are and why they're important 🔹How to identify the right conversion tripwire for your business 🔹Strategies to implement conversion tripwires in your email sequences 🔹Importance of measuring the effe...
#138 - How To Capture And Convert Leads (5-Day Email Challenge)
February 28, 2023 18:26 - 17 minutes - 23.6 MBToday Jennie talks about How To Capture And Convert Leads (5-Day Email Challenge). Jennie pulls back the curtain and gives you actionable steps to plan, create and execute a 5 day email challenge. Jennie talks about: 🔹Defining your objectives 🔹Identifying your target audience 🔹Creating a lead magnet 🔹Planning your content 🔹Promoting your challenge 🔹Executing your challenge 🔹Closing the sale 🔹Nurturing participants Links for this episode: How Growing And Cultivating You...
#137 - How To 10x Your Email List This Year Using Social Media
February 22, 2023 13:12 - 17 minutes - 24.7 MBToday we talk about How To 10x Your Email List This Year Using Social Media. Jennie explores proven methods that can be implemented immediately. From social media contests, to content valuation, social proof and more you’ll 10X your list in no time. Jennie talks about: 🔹Growing your subscribers 🔹Social media contests 🔹Sharing valuable content 🔹Capitalizing on social proof 🔹Using retargeting ads 🔹Collaborating with influencers 🔹Optimizing your lead magnets 🔹Using a link sh...
#136 - 6 Great Email Sequences That Nurture Leads To Conversion
February 14, 2023 11:32 - 16 minutes - 23 MBToday we talk about 6 Great Email Sequences That Nurture Leads To Conversion. Jennie explores the six great email sequences that can help you nurture leads and convert them into customers. From welcome emails introducing new subscribers to your brand to re-engagement campaigns that reconnect with dormant leads, we'll show you how to create automated, personalized sequences that drive real results for your business. Jennie talks about: 🔹 Lead Nurturing Sequence 🔹 Re-engagement Seq...
#135 - How To Choose A Lead Magnet That Brings In A Steady Stream of Leads
February 09, 2023 11:17 - 26 minutes - 36.3 MBToday we talk about How To Choose A Lead Magnet That Brings In A Steady Stream of Leads. Creating a lead magnet is a great way to generate leads for your business. If you’ve been in business any amount of time, you already know this, so I am not revealing some industry-hidden secret here. However, choosing the right lead magnet is something of huge value if done the right way and is also something that is often done wrong. In this episode, I will also walk you through the steps of ...
#134 - 5 Ways a Social Media Virtual Assistant Can 4x Your Ad Spend ROI
January 31, 2023 12:00 - 16 minutes - 22.6 MBToday we talk about 5 Ways a Social Media Virtual Assistant Can 4x Your Ad Spend ROI. Social media advertising can be a powerful tool for growing your business, but it can also be time-consuming and complex. A virtual assistant with expertise in social media advertising can help you navigate this landscape and maximize your return on investment. In this episode, we'll explore the top five ways a social media virtual assistant can help you 4x your ad spend ROI. By implementing these ...
#133 - How to Create a Strategic Social Media Monthly Content Plan
January 24, 2023 11:34 - 26 minutes - 36 MBCreating a strategic social media monthly content plan is essential to achieving your business objectives and engaging your target audience. With the ever-changing landscape of social media, it can be difficult to know where to start. We get that. That’s why in today’s episode, Jennie walks you through the steps of creating a plan that will help you to increase brand awareness, drive website traffic, and generate leads. Jennie talks about: 🔹 Define your Goals 🔹 Conduct a Content A...
#132 - 8 Types of Social Media Content That Converts
January 18, 2023 16:27 - 21 minutes - 29.2 MBBusinesses have to connect with their audience and drive conversions to be able to have consistent growth and connection. A few of the most popular content types are user-generated content, video, infographics, blog posts, live videos, contests and giveaways, interactive content, and personalized content. In today’s Digital Marketing Made Simple episode, 8 Types of Social Media Content That Converts. Jennie talks about: User-generated content (UGC) Video content Infographics ...
#131 - 8 Ways A Social Media Marketing Virtual Assistant Can Grow Your Presence
January 11, 2023 00:26 - 20 minutes - 28.8 MBA social media virtual assistant can help grow your presence on social media in a variety of ways. Such as developing a content calendar, researching hashtags, and creating ads. In today’s episode of Digital Marketing Made Simple, 8 Ways A Social Media Marketing Virtual Assistant Can Grow Your Presence Jennie talks about: 🔹 Developing a content calendar 🔹 Researching hashtags 🔹 Community Engagement 🔹 Monitoring and analyzing your social media metrics 🔹 Creating social media ads 🔹 ...
#130 - 7 Engaging Ways To Double Your Social Media Growth
January 04, 2023 15:02 - 18 minutes - 26 MBCreating scroll-stopping content for social media can be a challenge, but it is an important aspect of building a successful online presence. With so much competition for people's attention on social media, finding ways to make your content stand out and capture people's attention is crucial. In today’s episode of Digital Marketing Made Simple, 7 Engaging Ways To Double Your Social Media Growth, Jennie talks about: 🔹 Using Visually Appealing Graphics and Images 🔹 Using Engaging Hea...
#129 - First Party Data - The Future of Marketing
December 27, 2022 18:09 - 15 minutes - 13.8 MBThe sooner you start thinking about collecting first-party data, the better. The reason is simple: You need to grow your customer base to make money from them later on down the line. In today’s episode of Digital Marketing Made Simple, First Party Data - The Future of Marketing, Jennie talks about: 🔹 First-Party Data is the Future of Marketing 🔹 Digital Advertising Ecosystem is Broken 🔹 Advertisers are in Charge but Have No Control 🔹 Consumers Control Their Own Data 🔹 First-Party D...
#128 - 5 Great eCommerce Store Design Tips That Are Changing the Game in 2023
December 20, 2022 15:32 - 16 minutes - 14.7 MBWith new frameworks, technologies, and trends emerging increasingly rapidly, it’s hard to keep up with all the changes. But to create the best websites today with an eye towards what will be popular in five years, you need a thorough understanding of how things are changing so you can anticipate how your client needs may shift. In today’s episode of Digital Marketing Made Simple, 5 eCommerce Store Design Tips That Are Changing the Game in 2023, Jennie talks about: 🔹 eCommerce site...
#127 - 5 Professional LinkedIn Tips to Attract a Larger Audience
December 13, 2022 11:00 - 23 minutes - 21.9 MBLinkedIn is an excellent tool for finding jobs, networking, and getting your work noticed by the right people. But it is only as good as your profile. In today’s episode of Digital Marketing Made Simple, Reliable LinkedIn Tips and Tricks from the Pros, Jennie talks about: 🔹 Best Practices for Profiles 🔹 Top LinkedIn Strategies 🔹 LinkedIn Content 🔹 Mistakes to Avoid on LinkedIn 🔹 Build a Powerful Audience Links For This Episode: 6-Step Reputation Management Schedule a free call...
#126 - 5 Landing Page Tools Proven To Boost Your Conversion Rates
December 06, 2022 17:27 - 13 minutes - 12.3 MBIn today’s episode of Digital Marketing Made Simple, 5 Landing Page Tools Proven To Boost Your Conversion Rates, Jennie talks about: 🔹Tool: Hotjar 🔹Tool: VMO (Visual Website Optimizer) 🔹Tool: Leadpages 🔹Tool: Unbounce 🔹Tool: Wynter Links For This Episode: The Ultimate Launch Planning Workbook Schedule a free call with Jennie today! Get in touch with Jennie: JennieLyon.com [email protected] Book a Free Consultation Facebook Instagram Twitter LinkedIn Pinterest ...
#125 - Expert Strategic Business Planning Tips for 2023 That Move the Needle
November 29, 2022 18:10 - 14 minutes - 13.4 MBIn today’s episode of Digital Marketing Made Simple, Expert Strategic Business Planning Tips for 2023 That Move the Needle, Jennie talks about: 🔹 What is revenue stream strategy and why it’s important 🔹 The perks of defining & re-defining your ICA 🔹 Identify your top 5 priorities in your business 🔹 The importance of milestones and goals 🔹 Top 3 marketing tactics to move the needle 🔹 Strategies: Client Acquisition & Retention 🔹 Resources 101 Links For This Episode: Business P...
#124 - 8 Things You Need To Know About Membership Sites
November 22, 2022 15:19 - 13 minutes - 12.1 MBIn today’s episode of Digital Marketing Made Simple, 8 Things You Need To Know About Membership Sites, Jennie shares from her years of experience with membership sites the do’s and the don’ts. What you will learn: The importance of being crystal clear about what you deliver Features vs. Benefits KISS: Keep it Simple Niche in. Community Membership Engaging & Communicating with your Members Pricing and Hidden Fees Links For This Episode: How to Pivot Your Business Online...
#123 - Webinar Trends to Watch for an Explosive 2023
November 15, 2022 15:46 - 10 minutes - 9.76 MBIn today’s episode of Digital Marketing Made Simple, Webinar Trends to Watch for an Explosive 2023, Jennie talks about a never ending debate, if webinars are still effective. What you will learn: 🔹 How Webinars will better connect with the audiences in 2023. 🔹 Interactive webinar elements and how they can boost your conversions. 🔹 How co-hosts, live webinars, and even JV partners can boost your show-up rate. 🔹 Integrating webinars with paid advertising channels attracts new audi...
#122 - Social Media Hacks for Optimal Brand Growth
November 08, 2022 14:28 - 16 minutes - 15 MBIn today’s episode of Digital Marketing Made Simple, Social Media Hacks for Optimal Brand Growth, Jennie pulls back the curtain and shares with us social media hacks that are sure to boost your brand growth. What you will learn: 🔹 Content: Be consistent, relevant, and quality over quantity. 🔹 What is UGC, and how to leverage it. 🔹 Snackable content: What exactly counts as bite-sized content 🔹 Leveraging the most popular content on the web. 🔹 Managing your content creation and prod...
#121 - YouTube SEO: 5 Tips to Boost Your Video Rankings
November 01, 2022 11:00 - 8 minutes - 7.84 MBIn today’s episode of Digital Marketing Made Simple, YouTube SEO: 5 Tips to Boost Your Video Rankings, Jennie shares 5 tips to boost your YouTube rankings. What you will learn: 🔹 How to position keywords in your title and description. 🔹 How important is your thumbnail image? 🔹 Transcripts or no Transcripts? 🔹 What exactly is the use of Annotations? 🔹 The reason we use tags Links For This Episode: Small Business SEO Schedule a free call with Jennie today! Get in touch with Jenn...
#120 - 5 Practical Tips To Boost Your Google Ads Conversion
October 25, 2022 15:42 - 15 minutes - 14 MBIn today’s episode of Digital Marketing Made Simple, 5 Practical Tips To Boost Your Google Ads Conversion, Jennie gives us 5 tips that will boost your Google Ads conversion rates. What you will learn: 🔷 The impact of keywords 🔷 Perks of Compelling Ad Copy 🔷 The power of Visuals 🔷 Targeting your Ads and choosing your audience 🔷 Test, Test, and Test Links For This Episode: The Ultimate Step-by-Step Website Audit Workbook Schedule a free call with Jennie today! Get in touch wi...
#119 - Website & SEO Optimization Audit: 5 Factors for Staying on Top of Search Results
October 18, 2022 20:33 - 14 minutes - 13.7 MBIn today’s episode of Digital Marketing Made Simple, Website & SEO Optimization Audit: 5 Factors for Staying on Top of Search Results, Jennie dives right into the must have’s and hottest trends to make sure you are ahead of the competition and have a totally optimized website. What you will learn: 🌟 Why is website optimization so important? 🌟 What factors should you consider when optimizing your website? 🌟 Tools to help with website optimization 🌟 How to make the best use of perma...
#118 - 8 Hot Digital Trends to Watch for in 2023
October 11, 2022 19:21 - 15 minutes - 14 MBIn today’s episode of Digital Marketing Made Simple, 8 Hot Digital Trends to Watch for in 2023, Jennie walks you through the hottest trends in 2023 to add into your marketing strategy. What you will learn: 🌟 Influencer relationships 🌟 Chatbots will become more sophisticated 🌟 Live streaming willbecome more popular 🌟 Personalized marketing 🌟 Social Responsibility 🌟 Improve User experience 🌟 UGC Content 🌟 Digital Marketing Outsourced Links For This Episode: How to Use Our Digital...
#117 - 7 Tips For A Successful Black Friday Marketing
October 04, 2022 11:00 - 13 minutes - 12 MBIn today’s episode of Digital Marketing Made Simple, 7 Tips For A Successful Black Friday Marketing, Jennie gives us 7 tips that are easy to implement to ensure you have a successful Q4. What you will learn: 💥 The benefits of starting early 💥 Get personal with your audience 💥 Be creative in your efforts 💥 Use Social Media and boost your bottom line 💥 Offer discounts and deals - above and beyond your competitors 💥 Leverage customer data to target your messaging 💥 Keep it inte...
#116 - Is Podcasting A Good Addition To Your Business?
September 27, 2022 11:00 - 15 minutes - 14.3 MBIn today’s episode of Digital Marketing Made Simple, Is Podcasting A Good Addition To Your Business, Jennie goes over the pros and cons of podcasting. What you will learn: 💥 Podcasting gives you the ability to reach a broader audience. 💥 Build authentic relationships with your audience: 💥 Becoming an influencer in your field 💥 Podcast schedule expectations. 💥 Prevent users from losing interest. 💥 Marketing Investment for Podcasting. Links For This Episode: How to Start Podcasti...
#115 - 4 Proven Strategies To Reduce Shopping Cart Abandonment
September 20, 2022 11:00 - 9 minutes - 9.18 MBIn today’s episode of Digital Marketing Made Simple, 4 Proven Strategies To Reduce Shopping Cart Abandonment, Jennie shows us 4 simple strategies that you can implement today and increase your bottom line. What you will learn: ☑ FOMO is real. As humans, we never want to feel like we missed out. Using ethical scarcity marketing techniques can greatly impact your bottom dollar. ☑ The power of free shipping and return shipping shouldn’t be overlooked. Adding this simple offer to yo...
#114 - Customer-Centric Marketing: How To Use It To Your Advantage
September 13, 2022 20:09 - 11 minutes - 10.8 MBIn today’s episode of Digital Marketing Made Simple, Customer-Centric Marketing: How To Use It To Your Advantage, Jennie dives into what customer-centric marketing is, why it's an important piece to the marketing puzzle, and how to use it to your advantage. What you will learn: 💥 Customer-centric marketing is a business philosophy that prioritizes the customer's needs and experience above all else. 💥 Customer-centric marketing fosters better campaign strategies and results. 💥 Aud...
#113 - 5 Proven Engagement Marketing Strategies that Boost Results
September 09, 2022 19:30 - 14 minutes - 13.5 MBLinks For This Episode: 8 Steps to Automating Your Client Onboarding Schedule a free call with Jennie today! Get in touch with Jennie: JennieLyon.com [email protected] Book a Free Consultation Facebook Instagram Twitter LinkedIn Pinterest
#112 - The Best SEO Tips for Q4
September 01, 2022 13:00 - 19 minutes - 18.2 MBIn today’s episode of Digital Marketing Made Simple, The Best SEO Tips for Q4. Jennie shares actional tips with us today to give your business the boost it needs for a successful holiday season. The clock is ticking so you don’t want to miss this episode. What you will learn: 💥 What is SEO & Why it's Important? Search Engine Optimization (SEO) is an important part of any online marketing strategy 💥 Monetizable Keywords. What they are & how they affect SEO 💥 Mobile optimization i...
#111 - Do You Need to be on TikTok?
August 23, 2022 11:00 - 19 minutes - 17.5 MBIn today’s episode of Digital Marketing Made Simple, Do You Need to be on TikTok? Jennie sheds some light on the growth and marketing methods of TikTok. What you will learn: TikTok is the main social media platform for targeting a younger audience demographic. There are five main TikTok Ad types and what they are. Storytelling in marketing increases sales and retains followers. What analytics to measure your success, and if TikTok is a successful platform for you? Links Fo...
#110 - 1 Successful Tweak To Speed Up The Customer Journey + FREE Download
August 16, 2022 11:00 - 16 minutes - 15.2 MBIn today’s episode of Digital Marketing Made Simple, 1 Successful Tweak To Speed Up The Customer Journey, Jennie shares 1 tweak that will not only speed up the customer journey, giving the customer an elevated experience but also will speed up revenue growth. What you will learn: 1. The five phases of the customer journey are Awareness, Consideration, Decision, Retention, and Advocacy. 2. Benefits of speeding up the journey: Conversion Increases, retention Increases which all tur...
4 Types of Memberships That Will Make You More Money in Less Time (+ Free Download)
August 09, 2022 11:00 - 18 minutes - 17.2 MBIn today’s episode of Digital Marketing Made Simple, 4 Types of Memberships That Will Make You More Money in Less Time, Jennie unlocks the truth behind tested and true membership models you can use to provide benefits to your audience at a monthly membership fee. We’re excited about this one, so let’s get into it! What you will learn: 1. Membership models highlight the value of your content and create a sense of exclusivity, community, and connection with your brand. 2. Curating y...
#109 - 4 Types of Memberships That Will Make You More Money in Less Time (+ Free Download)
August 09, 2022 11:00 - 18 minutes - 17.2 MBIn today’s episode of Digital Marketing Made Simple, 4 Types of Memberships That Will Make You More Money in Less Time, Jennie unlocks the truth behind tested and true membership models you can use to provide benefits to your audience at a monthly membership fee. We’re excited about this one, so let’s get into it! What you will learn: 1. Membership models highlight the value of your content and create a sense of exclusivity, community, and connection with your brand. 2. Curating y...
#108 - How to Plan Your Online Course Content & Record It Quickly (+ Free Download)
August 02, 2022 12:00 - 19 minutes - 18.3 MBIn today’s episode of Digital Marketing Made Simple, How to Plan Your Course Content Recording, Jennie helps you change how you approach your email list growth strategy so you can watch your subscriber number soar! What you will learn: Your course should teach people how to solve their specific needs Video is a powerful and effective medium to convey your message Plan out your locations, equipment, scripts, and crew in advance Practice prior to your shoot days to maximize effic...
#107 - Stuck at 1k Email Subscribers? 5 Steps To Fix It! (Free Download)
July 26, 2022 12:00 - 19 minutes - 17.8 MBJennie Lyon Digital Marketing Services Inc. helps you navigate how to unlock the mystery behind your email list growth strategy and teaches you how to entice mountains of new subscribers to your list! In today’s episode of Digital Marketing Made Simple, 5 Surprising Steps to Nailing Your Core Lead Magnet to Grow Beyond 1000 Email List Subscribers, Jennie helps you navigate how to unlock the mystery behind your email list growth strategy and teaches you how to entice mountains of ne...
#106 - How Getting Real on Social Media Can Grow Your Business (+ Free Download)
July 19, 2022 15:14 - 27 minutes - 25.7 MBAre You Sharing Your Authentic Self With Your Audience? Followers online are fickle creatures, and they can sense when they are being sold inauthenticity. To maintain trust with your audience, you must learn to bring your most authentic self to everything you post on social media. People don’t like being kept at arm’s length and do not like being lied to. So is it possible to cultivate authenticity for your audience when sharing yourself so openly online might not be second nature ...
#105 - Top 4 Ways a Quick Vacation Improves Your Business (+ Free Download)
July 12, 2022 11:00 - 19 minutes - 17.8 MBIn today’s episode of Digital Marketing Made Simple, Top 4 Ways a Quick Vacation Improves Your Business (+ Free Download), Jennie helps navigate how to rediscover the value of stepping away to refocus, recharge, and reinvigorate your business! What you will learn: Working yourself to burnout is detrimental to your business Schedule and plan time off to recoup and come back refreshed Look for opportunities to automate or outsource tasks to save time Trust your team to handle thi...
#104 - Automation VS Outsourcing: Which One is Right for You? ( + Free Download!)
July 05, 2022 11:00 - 20 minutes - 18.4 MBIn today’s episode of Digital Marketing Made Simple, Automation VS Outsourcing: Which One is Right for You? Jennie helps navigate how to balance automation with outsourcing to maximize efficiency and free up the time you need to grow your business! What you will learn: The value of automation and outsourcing The efficiency of balancing outsourcing with automation together How a digital marketing team can take repetitive work off your plate! Links For This Episode: How to Use O...
#103 - 5 Simple Steps to Marketing Your Podcast (+ Free Podcast Workbook)
June 29, 2022 14:00 - 14 minutes - 13.4 MBIn today’s episode of Digital Marketing Made Simple, How to Market Your Podcast, Jennie breaks down the ins and outs of marketing your podcast so you can maximize your reach and grow your listenership online! Links For This Episode: Jennie’s Podcast Workbook (free download!) Schedule a free call with Jennie today! Get in touch with Jennie: JennieLyon.com [email protected] Book a Free Consultation Facebook Instagram Twitter LinkedIn Pinterest
#102 - How to Create a SIX Figure Business Using Leadpages
June 14, 2022 10:00 - 13 minutes - 12.8 MBSo you’re ready to build or upgrade your website, and you want something that will help you capture new clients, impress your existing ones, and build a strong brand presence, but you’re overwhelmed with the choices available online. In today’s episode, How to Create a SIX Figure Business Using Leadpages, Jennie Lyon will open your eyes to a little gem called Leadpages and how it’s got everything you need to make a real splash online! What you will learn: 1. Leadpages is a great ...
How to Create a SIX Figure Business Using Leadpages
June 14, 2022 10:00 - 13 minutes - 12.8 MBSo you’re ready to build or upgrade your website, and you want something that will help you capture new clients, impress your existing ones, and build a strong brand presence, but you’re overwhelmed with the choices available online. In today’s episode, How to Create a SIX Figure Business Using Leadpages, Jennie Lyon will open your eyes to a little gem called Leadpages and how it’s got everything you need to make a real splash online! What you will learn: 1. Leadpages is a great ...
#101 - How To Maximize Workforce Productivity With Flex Time Days & Weeks
June 08, 2022 02:01 - 14 minutes - 19.7 MBIn today’s episode, How To Maximize Workforce Productivity With Flex Time Days & Weeks, Jennie Lyon explains the value in non-traditional scheduling structures and how you can utilize them to turn your workforce’s improved morale and work/life balance into maximum productivity for your business! By the end of this episode, you will learn: Rigid schedules are a source of unnecessary workforce stress Empowering your employees to make their own schedules improves productivity during...
How To Maximize Workforce Productivity With Flex Time Days & Weeks
June 08, 2022 02:01 - 14 minutes - 19.7 MBIn today’s episode, How To Maximize Workforce Productivity With Flex Time Days & Weeks, Jennie Lyon explains the value in non-traditional scheduling structures and how you can utilize them to turn your workforce’s improved morale and work/life balance into maximum productivity for your business! By the end of this episode, you will learn: Rigid schedules are a source of unnecessary workforce stress Empowering your employees to make their own schedules improves productivity during...
#100 - My Best 5 Grow-Your-Business Tips From 100 Episodes of Digital Marketing Made Simple!
May 31, 2022 12:26 - 18 minutes - 16.9 MBBusiness advice is EVERYWHERE. What advice is worth listening to? Which advice is appropriate to consider for your specific business? I'm Jennie Lyon, and today I'm celebrating 100 episodes of Digital Marketing Made Simple! I've gone back through my previous podcasts to find the advice that resonated with the broadest pool of you beautiful listeners for a bit of a retrospective of the best advice I can give you to triage your business today! In today’s episode, My Best 5 Grow-Your-...
#99 - Not Sure What's Working in Your Marketing - Our Audit/Strategy Can Help!
May 19, 2022 02:44 - 12 minutes - 11.4 MBJennie Lyon dives deep into the world of marketing your business and into the cracks of your marketing plan to figure out what commonly goes wrong when planning a marketing campaign, and how you can focus your attention on specific opportunities to make sure your marketing campaign does what you’re hoping it will do! In today’s episode, “Not Sure What's Working in Your Marketing - Our Audit/Strategy Can Help!”, you’ll learn: How to approach or pivot your marketing direction Whe...
#98 - How Growing And Cultivating Your Email List Generate New Leads
May 10, 2022 11:00 - 17 minutes - 15.7 MBJennie Lyon takes the mystery out of cultivating your email lists and explains how you can generate new leads by curating your subscribers’ experience with every email blast you send out! In today’s episode, I explore cultivating your email list and why it’s such an important tool for growing your audience and business! What you will learn: Email lists are collections of email addresses from people who have (hopefully!) agreed to receive email content from you. Email lists are s...
#97 - Earn More Money Quickly With a Targeted Sales Funnel!
May 02, 2022 11:57 - 14 minutes - 13.5 MBJennie Lyon lays out the facts about the value of sales funnels and why you need to create a clear, concise path from interest to purchase for your potential clients and buyers! Learn how to remove the obstacles to purchase that are in your clients’ way and make it as easy as possible for them to commit to purchase! In today’s episode, Jennie explains the value of building a dedicated sales funnel and how important it is to take charge of your audience’s purchasing journey from A...