Latest Social media strategies Podcast Episodes
What are Interior Design Keywords and how to use them for your business
Designer Discussions : Design Remodeling Marketing - September 08, 2022 11:00 - 14 minutes ★★★★★ - 34 ratingsInterior design Keywords are essential to your marketing and social media plan. We have you covered. Join us as we clarify keywords. If you would like to get the links and show notes for this episode, click on the link below: https://www.designerdiscussions.com/episodes/episode-59-What-are-I...
Instagram Marketing Tips for Designers
Designer Discussions : Design Remodeling Marketing - September 01, 2022 11:00 - 19 minutes ★★★★★ - 34 ratingsInstagram tips and tricks to make your life easier. Here is the link to the Webinar Replay: https://youtu.be/V7w9RIa1vE8 If you would like to get the links and show notes for this episode, click on the link below: https://www.designerdiscussions.com/episodes/episode-58-Instagram-Marketing-Ti...
Benefits of the One Room Challenge
Designer Discussions : Design Remodeling Marketing - August 25, 2022 11:00 - 22 minutes ★★★★★ - 34 ratingsLinda Weinstein, the creator and owner of the online interior design event, the One Room Challenge, is our guest on this episode. We’re getting the scoop from her on what the ORC is and how interior designers can participate and benefit from it. This is ORC’s 10th anniversary year. Participa...
Podcasting for Designers
Designer Discussions : Design Remodeling Marketing - August 18, 2022 11:00 - 14 minutes ★★★★★ - 34 ratingsHave you considered having a podcast? Maybe you have the right stuff. -NKOTB If you would like to get the links and show notes for this episode, click on the link below: https://www.designerdiscussions.com/episodes/episode-56-Podcasting-for-Designers Click the links below for the links refe...
Developing Productive Habits as a Busy Designer
Designer Discussions : Design Remodeling Marketing - August 11, 2022 11:00 - 24 minutes ★★★★★ - 34 ratingsYou can do it. Ariana Lovato is the buy designer that has it all. She shares how she gets it done, Kids, business, podcast and press presence of a rockstar. If you would like to get the links and show notes for this episode, click on the link below: https://www.designerdiscussions.com/episod...
How to Build Trust with your Clients
Designer Discussions : Design Remodeling Marketing - August 04, 2022 11:00 - 18 minutes ★★★★★ - 34 ratingsToday, Maria talks about how to build trust with your clients using tech and other strategies. Know, like and trust is critical. It’s all about 1) your relationship, 2) consistency and 3) results. Here are six things to consider: Are you in touch with the concerns of your client Can you dem...
Success Story - Melinda Dzinic
Designer Discussions : Design Remodeling Marketing - July 28, 2022 11:00 - 39 minutes ★★★★★ - 34 ratingsToday’s guest is Melinda Dzinic from Euro Design Build in Dallas. She blew us away with some of the tips she shared about her process. Communication is key Step-by-step process for everyone involved Set design meetings with milestones Involve the neighbors! Benefits of participating in trad...
The Do's and Don'ts of Facebook Ads
Designer Discussions : Design Remodeling Marketing - July 21, 2022 11:00 - 20 minutes ★★★★★ - 34 ratingsIn this episode, Jason discusses the different ways to promote your business on Facebook and touches on all these points: Boosting vs ads, and when to use what Audience targeting CTA with a destination A/B testing Video ads Bottom line: hire a pro to run ads! Get in touch with Jason: http...
How to use marketing and PR to drive your business with Kerrie Kelly
Designer Discussions : Design Remodeling Marketing - July 14, 2022 11:00 - 28 minutes ★★★★★ - 34 ratingsOur special guest on this episode is Kerrie Kelly, the CEO + Creative Director for Kerrie Kelly Design Lab, an award-winning California interior designer, author and contributor, product designer and multi-media consultant. We talked about how she has used PR and marketing to build her business...
Designer Discussions Success Story
Designer Discussions : Design Remodeling Marketing - July 07, 2022 11:00 - 25 minutes ★★★★★ - 34 ratingsWhat it looks like for a designer to step out and get press. This is the 50th Designer Discussions podcast episode - wahoo! Jason, Maria and Mirjam look back on their favorite episodes and guest Elizabeth Kaminski from Elizabeth Helen Design shares how following the tips of the podcast led her...
Why does SEO Cost so much
Designer Discussions : Design Remodeling Marketing - June 30, 2022 11:00 - 21 minutes ★★★★★ - 34 ratingsSEO may seem daunting, but we have the tools for you to decide whether to hire an SEO expert or to do it yourself. SEO is an ongoing effort not a one-time thing. Considerations that impact the price: Location Industry Competition To help your SEO: Set up and maintain a Google my business ...
Wellness in Design
Designer Discussions : Design Remodeling Marketing - June 23, 2022 11:00 - 23 minutes ★★★★★ - 34 ratingsOur guest Jamie Gold is a well-known wellness design consultant and the author of three books on design and remodeling, including the award-winning Wellness by Design: A Room-by-Room Guide to Optimizing Your Home for Health Fitness and Happiness. In this episode, we covered the following: What...
Partitioning: Why its important to end on a high note
Designer Discussions : Design Remodeling Marketing - June 16, 2022 11:00 - 16 minutes ★★★★★ - 34 ratingsIn this episode, Maria talks about the concept of partitioning and why it’s important to leave every client meeting on a high note. ● Clients want something to be checked off after a meeting ● There are five stages: Identify what they need Gather information Compare Evaluate Decide ● Com...
When do you need a Press Release
Designer Discussions : Design Remodeling Marketing - June 09, 2022 11:00 - 19 minutes ★★★★★ - 34 ratingsA press release is an official statement delivered to members of the news media for the purpose of providing information, an official statement, or making an announcement. In this episode, Mirjam explains what a press release is and when you may need one. A press release is an official stateme...
You Have to Give to Get The Power of Reciprocity
Designer Discussions : Design Remodeling Marketing - June 02, 2022 11:00 - 13 minutes ★★★★★ - 34 ratingsIn this episode, Maria walks us through the behavioral economics concepts of reciprocity. You have to give something first before you can get or ask for anything. Two prime examples from the world of marketing: Doing PR is based on reciprocity: to get the press you want you have to first give...
Loss Aversion: Why Do Renderings Work
Designer Discussions : Design Remodeling Marketing - May 26, 2022 11:00 - 17 minutes ★★★★★ - 34 ratingsIn this episode, Maria walks us through the two behavioral economics concepts that perfectly explain the reason why renderings work. Loss aversion & perceived ownership - make your client see, feel and anticipate the experience, paint the picture of the end result Once the client sees the rend...
Social Proof: The Ultimate Way to Build Know, Like, and Trust
Designer Discussions : Design Remodeling Marketing - May 19, 2022 11:00 - 11 minutes ★★★★★ - 34 ratingsSurpass doubt and get the street credibility you deserve. It is a superpower to get clients to call you and sign a contract. In this episode, we explore the concept of social proof and share some tips on how you can apply it to your business. Getting published is the ultimate form of social pr...
How designers can make brand partnerships work for them
Designer Discussions : Design Remodeling Marketing - May 12, 2022 11:00 - 31 minutes ★★★★★ - 34 ratingsThis episode focuses on an aspect of brand partnerships that is widely underreported. Mirjam talks to our guest Shanin Polce, a marketing strategist who runs the marketing for PPG/Speakman, about the different ways designers can partner with brands and the benefits of collaborating with smaller ...
Behavioral Economics: Why we turn down the radio when we're lost
Designer Discussions : Design Remodeling Marketing - May 05, 2022 11:00 - 9 minutes ★★★★★ - 34 ratingsThis is the first episode of a series where co-host Maria Martin introduces us to the concept of behavioral economics and explains how the principles apply to the work and business of interior design. What is behavioral economics Conscious vs. unconscious behavior Learning from big biz and ap...
Driving more traffic to your website through SEO
Designer Discussions : Design Remodeling Marketing - April 28, 2022 11:00 - 16 minutes ★★★★★ - 34 ratingsOur own digital marketing Expert Jason explains how you can use SEO to drive traffic to your website. SEO needs to be continuous to stay relevant It’s “digital ditch digging”! Start with an up-to-date website Add content to your website - refer to episode #26 Set up a detailed Google Busine...
Hiring Tips for Design Professionals
Designer Discussions : Design Remodeling Marketing - April 21, 2022 11:00 - 21 minutes ★★★★★ - 34 ratingsIn this episode, the Designer Discussions team discusses their experience and tips for hiring people into your design business. When to hire What to hire for Employees vs. contractors Skillset vs. personality The importance of job descriptions and SOPs Find more information on Designer Dis...
Why PR is So Expensive
Designer Discussions : Design Remodeling Marketing - April 14, 2022 11:00 - 22 minutes ★★★★★ - 34 ratingsHave you ever wondered why it costs so much to hire a publicist? In this episode, Designer Discussions co-host and PR expert Mirjam Lippuner shares why that is and what options you have. In interior design, “being published” is not optional, it’s required to be recognized. Not unlike interior ...
How to work with freelance journalists to get published
Designer Discussions : Design Remodeling Marketing - April 07, 2022 10:00 - 31 minutes ★★★★★ - 34 ratingsBe a go-to interior designer for writers to get your business featured. Catch the vital tips in this episode. In this episode, Designer Discussions co-host and PR expert Mirjam Lippuner talks with Kelsey Ogletree, a freelance writer and journalist who contributes to many high-profile media out...
#8 Achieving Authenticity Online
Hey Girl Keep Going Podcast - April 05, 2022 12:00 - 30 minutes ★★★★★ - 1 ratingI'll cover… Three main questions to ask when faced with negative, uncontrollable feelings & circumstances. Is this permanent or impermanent? Is this pervasive or specific? Is this personal or impersonal? How to get out of a learned helplessness rut and move into learned optimism. Setting ...
The 3 Fundamentals of Marketing Success
Designer Discussions : Design Remodeling Marketing - March 31, 2022 11:00 - 10 minutes ★★★★★ - 34 ratingsSimple techniques to learn how to begin a marketing strategy for your business. In this episode, Designer Discussions co-host and digital marketing expert Jason Lockhart shares the three most important things you need to focus on in your marketing. The three M’s of marketing success: Know y...
Pricing with context for value
Designer Discussions : Design Remodeling Marketing - March 24, 2022 10:00 - 18 minutes ★★★★★ - 34 ratingsPricing is also about value. Learn about the link and how to use it in your best interest. In this episode, Maria Martin, co-host of this podcast, interior designer and Design Appy founder, is talking about how designers can approach pricing their services based on the value they provide, not th...
#7 Honouring Your Metamorphosis
Hey Girl Keep Going Podcast - March 21, 2022 17:00 - 27 minutes ★★★★★ - 1 ratingToday's episode is the title is honoring your own metamorphosis and what being an entrepreneur and butterflies have in common and not the sick to your stomach kind, although sometimes that does happen. If you're feeling overwhelmed, like you lost your way, thrown your hands up & want to quit, ...
How to Design a 5 star Airbnb
Designer Discussions : Design Remodeling Marketing - March 17, 2022 10:00 - 37 minutes ★★★★★ - 34 ratingsGretchen Gray has been helping people design and maintain short-term vacation rentals for many years. In this episode she shares some of the key lessons from her experience, which she also shares on her TikTok account “Gretchen Gray Saves The Day”. Best ways to prevent guest issues Limit notes...
Video Marketing for Interior Designers
Designer Discussions : Design Remodeling Marketing - March 10, 2022 12:00 - 25 minutes ★★★★★ - 34 ratingsThis episode’s guest is Matthew Gattozzi is the founder of Goodo Studios where he specializes in using photography and videography for effective marketing. Videos as a sales conversation Start with foundational videos on your website How video helps build trust Find an expert to help you cre...
3 Tips to Improve Your Client's Experience
Designer Discussions : Design Remodeling Marketing - March 03, 2022 11:00 - 12 minutes ★★★★★ - 34 ratingsImprove your client experience to make business easier. In this episode, Maria Martin, co-host of this podcast, interior designer and Design Appy founder, is talking about her favorite topic: how to improve your client’s experience during the design process. If you would like to get the links ...
Related Social media strategies Topics