Latest Sailthru Podcast Episodes
How to sell more newsletter ads & sponsorships in 2023 and beyond — with Ryan Sager & Jesse Watkins from Who Sponsors Stuff
Send & Grow by SparkLoop - June 27, 2023 13:20 - 29 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Ryan Sager & Jesse Watkins of Who Sponsors Stuff. They are the co-founders of Who Sponsors Stuff—a database that tracks which brands & businesses are advertising in...
Earning 6-figures from your newsletter side business — with Katelyn Bourgoin of Why We Buy
Send & Grow by SparkLoop - June 20, 2023 13:40 - 45 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Katelyn Bourgoin of the Why We Buy newsletter. Katelyn's newsletter is earning over $300k in annual revenue—and it's not even her full-time business. She founded C...
Growing your newsletter in 2023 — with Manny Reyes of Workweek
Send & Grow by SparkLoop - May 30, 2023 13:15 - 44 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Manny Reyes from Workweek Inc. Manny was on the Morning Brew team before joining Workweek in a paid acquisition role. In this episode, Manny & Louis discuss: th...
The playbook for acquiring a newsletter — with Emanuel Cinca from Stacked Marketer
Send & Grow by SparkLoop - May 11, 2023 15:31 - 38 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Emanuel "Manu" Cinca of Stacked Marketer—and now also of Psychology of Marketing. Manu is the first returning guest to the Send & Grow podcast, back for round #2 (l...
Building a Creator-Driven Newsletter in 2023 — with Nathan Barry of ConvertKit
Send & Grow by SparkLoop - May 03, 2023 16:26 - 42 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Nathan Barry, founder & CEO of ConvertKit. Nathan started ConvertKit 10 years ago and has since grown it to one of the largest creator-driven newsletter platforms i...
From Zero to Profit: How to Build and Monetize a Successful Newsletter — with Justin Moore of Creator Wizard
Send & Grow by SparkLoop - April 18, 2023 22:27 - 49 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Justin Moore, founder of the Creator Wizard newsletter. Justin's creator journey started back in 2009 with a YouTube channel. Since then, he's built a successful bu...
Growing a 6-figure newsletter with no audience — with Jason Woodruff of The Pour Over
Send & Grow by SparkLoop - April 11, 2023 15:43 - 38 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Jason Woodruff, creator of The Pour Over newsletter. Jason started The Pour Over as a news-based but "Christ-first" newsletter. Their mission is to provide unbiased...
Does your newsletter need a puzzle strategy? With Mary Tobler of Morning Brew
Send & Grow by SparkLoop - October 26, 2022 16:28 - 34 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Mary Tobler, the brains behind the fun puzzles and games you find in the Morning Brew newsletter. Publishers and newsletter operators alike are waking up to the valu...
Sustainable media businesses — with Brian Morrissey of The Rebooting
Send & Grow by SparkLoop - June 21, 2022 13:21 - 36 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Brian Morrissey, creator of The Rebooting newsletter and podcast. Before starting The Rebooting as an outlet to share commentary and insight into building sustainab...
Running events as a newsletter operator — with Sophia Patten of Workweek
Send & Grow by SparkLoop - June 07, 2022 22:32 - 42 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Sophia Patten, Head of Events for Workweek. Sophia plans and runs all kinds of different events both for the Workweek brand and their individual newsletter creators...
How to plan your referral rewards — with Arvid Kahl of The Bootstrapped Founder
Send & Grow by SparkLoop - May 31, 2022 14:10 - 37 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with author, podcaster and newsletter creator Arvid Kahl. Arvid is in the process of setting up a referral program for his newsletter, The Bootstrapped Founder. And aske...
How to sell newsletter ads — with Katy Huff of MadRev
Send & Grow by SparkLoop - May 25, 2022 10:48 - 31 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Katy Huff, ex-professional-newsletter-ad-slinger for The Hustle, turned cofounder of MadRev. We jump straight into the details of how to sell more ads and sponsorshi...
Growing a daily newsletter to 300k+ subscribers — with Pat Trousdale of The Daily Upside
Send & Grow by SparkLoop - May 04, 2022 08:44 - 28 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Pat Trousdale, founder and operator of The Daily Upside. We jump straight into the good stuff, including: how The Daily Upside grew to over 300k newsletter subscrib...
Monetization, growth & newsletter trends — with Jacob Donnelly of A Media Operator
Send & Grow by SparkLoop - April 19, 2022 11:33 - 38 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Jacob Donnelly, GM of B2B at Morning Brew and creator of A Media Operator — a media business covering the business of media. We jump straight into the good stuff, in...
Monetizing & growing a niche media business — with Emanuel Cinca of Stacked Marketer
Send & Grow by SparkLoop - April 12, 2022 10:34 - 37 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Emanuel Cinca, creator of the Stacked Marketer newsletter. We jump straight into the good stuff, including: how to actually keep your email-list clean what audienc...
Building "The Avengers of media" — with Becca Sherman of Workweek
Send & Grow by SparkLoop - March 22, 2022 19:11 - 28 minutesWelcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Becca Sherman, cofounder and COO of Workweek. We jump straight into the good stuff, including: what's more important... individual personalities or brand? what aud...
Growing Morning Brew to 2.5 Million Newsletter Subscribers — With Jenny Rothenberg
Send & Grow by SparkLoop - March 06, 2021 15:44 - 25 minutesAs a newsletter creator, how do you decide where to put your marketing dollars? And which growth channels will yield best results? Jenny Rothenberg, Director of Growth at Morning Brew, joined the team as a growth manager a little over two years ago. She’s had a front-row seat as the ne...
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