Latest Relationship flywheel Podcast Episodes
Ep 209 | KEYNOTE SNEAK PEAK: Simplify B2B Community Building In 3 Steps - Your Playbook For 2023
B2B Community Builder Show (formerly Chief Executive Connector) - January 23, 2023 18:00 - 1 hour ★★★★★ - 64 ratingsWith McKenzie and Mark Schaefer officially deeming brand communities the best marketing strategy going into 2023, community building has officially gone beyond something that venture funded tech companies and influencers do. It is now something all businesses need to consider. But the average ...
Ep 208 | LEAKED! The Story Behind The $40M Podcast Community (And How We Market It) w/ Josh Crist, Head Of Talent Relationships at Lemonpie
B2B Community Builder Show (formerly Chief Executive Connector) - January 16, 2023 18:00 - 1 hour ★★★★★ - 64 ratingsGiven the elevated level of publicity that happens when you get written about in the best selling marketing book on Amazon right now (Belonging To The Brand, by Mark Schaefer), we wanted to give you an inside look into the story about the first community we built and how it happened. But instea...
Ep 207 | Community As A Marketing Strategy- The Definitive Guide w/ Mark Schaefer, Best Selling Author of Belonging To The Brand
B2B Community Builder Show (formerly Chief Executive Connector) - January 09, 2023 18:00 - 52 minutes ★★★★★ - 64 ratingsThere is a great book about the landscape of community for business out there already, and there is a great book out there on how to be a community manager. But understanding how to run a community works isn't what will drive mass adoption of it for business. Understanding how to profit from c...
Ep 207 | Community As A Marketing Strategy- The Definitive Guide w/ Mark Schaefer, Best Selling Author of Brands That Belong
B2B Community Builder Show (formerly Chief Executive Connector) - January 09, 2023 18:00 - 52 minutes ★★★★★ - 64 ratingsThere is a great book about the landscape of community for business out there already, and there is a great book out there on how to be a community manager. But understanding how to run a community works isn't what will drive mass adoption of it for business. Understanding how to profit from c...
Ep 206 | Making Sure Your Team Has Balance In Uncertain Times with Vivek “V” Chakrabortty
B2B Community Builder Show (formerly Chief Executive Connector) - January 02, 2023 18:00 - 1 hour ★★★★★ - 64 ratingsYou asked for this one! We just talked with Vivek Chakrabortty about how we're going into "war time" for businesses- a recession for the first time in 14 years- and how to plan a business strategy for it. But we realized that no strategy will work without making sure your team is set up to suc...
Ep 205 | Starting A Community While Designing A New Category w/ Sharon Joseph from GoodWork.xyz
B2B Community Builder Show (formerly Chief Executive Connector) - December 26, 2022 18:00 - 1 hour ★★★★★ - 64 ratingsCategory design, evangelism, and community go hand in hand (in hand) when you building a movement around the problem you seek to solve, and we've talked a lot about each one, individually, on past shows. But we've never tried to put them all together into practice in an approachable way that a ...
Ep 204 | 9 Ways To Monetize A Podcast By Adding A Live Show w/ Pablo Gonzalez
B2B Community Builder Show (formerly Chief Executive Connector) - December 19, 2022 18:00 - 55 minutes ★★★★★ - 64 ratingsPodcasters love to chase download numbers. They think they need a big audience to make podcasting a profitable activity, and that stops people from thinking they should have a podcast. But we produce two podcasts that each get under 200 downloads per episode, and one generated $220k in the last...
Ep 203 | Building A "War Time" Strategic Plan for 2023 w/ Vivek "V" Chakrabortty
B2B Community Builder Show (formerly Chief Executive Connector) - December 12, 2022 18:00 - 1 hour ★★★★★ - 64 ratingsThe last 10 years have been incredibly prosperous for business, and savvy entrepreneurs have built great teams to thrive in this abundant time. But next year will be different. Therefore, you need a new plan for times of increasing scarcity. You need a "war time" plan. That's why we brought...
Ep 202 | 5 New Lessons Learned from Relationship Flywheel Bootcamp - Special Edition
B2B Community Builder Show (formerly Chief Executive Connector) - December 05, 2022 18:00 - 1 hour ★★★★★ - 64 ratingsWe JUST wrapped up our 3rd iteration of teaching our entire strategy and process, and it was our best one yet! But you shouldn't have to take the class to learn some great takeaways that can improve your content strategy. That's why we're bringing the stars of our most recent Relationship Flyw...
Ep 201 | How To Sell Without Being Salesy w/ Brent Hale, CEO of Maverick App
B2B Community Builder Show (formerly Chief Executive Connector) - November 28, 2022 18:00 - 1 hour ★★★★★ - 64 ratingsAs community builders and networkers, we're great at opening doors, and driving attention to the problem they are solving, but if you're like me, an aversion to coming off "salesy" stops us from getting the results we want. That's why when I saw an approach that feels authentic for sales, drive...
Ep 200 | The Greatest Campaign I've Ever Seen: The Launch of The Ultimate Sales Machine New Edition w/ Amanda Holmes (200th Episode Special)
B2B Community Builder Show (formerly Chief Executive Connector) - November 21, 2022 18:00 - 1 hour ★★★★★ - 64 ratingsHow do you bring your best work to the market? You can have a great brand. You can have a great product. But if you're not strategic about leveraging your relationships, your product won't reach the people it needs to reach. That's why we're going to dive into how Amanda Holmes executed th...
199 | How To Use Content To Break Into a New Idustry + Relationship Driven Growth Strategy Session w/ Pablo Gonzalez
B2B Community Builder Show (formerly Chief Executive Connector) - November 14, 2022 22:00 - 1 hour ★★★★★ - 64 ratingsThis was last week's Relationship Driven Growth Strategy Session- you know, the thing that happens after the show that I keep inviting you to during the shows! I'd love to have you join us on the next one! SHOW AGENDAS on Mondays at 4:40pm ET: - 4:30-5:30pm ET Interview and Q&A with an expert...
Ep 198 | Creating Challenges To Launch Communities (and Solve Other Business Problems) w/ Chris Colt
B2B Community Builder Show (formerly Chief Executive Connector) - November 07, 2022 18:00 - 1 hour ★★★★★ - 64 ratingsEngagement is the biggest sign of a healthy B2B Community, and a once you have it, it's easy to recruit new members, but driving the initial engagement is hard to do. That's why I'm so into the cohort class as a community onboard, but challenges may just be even better! Challenges provide a "q...
Sell Without Being Good At Sales (What Works For Me) & Other Advice - Relationship Driven Growth Strategy Session
B2B Community Builder Show (formerly Chief Executive Connector) - November 05, 2022 09:00 - 59 minutes ★★★★★ - 64 ratingsThis is from the weekly AMA we host after the live show every week at 5:30pm EST. We don't publish all of them, but wanted to share this one with you so you'd feel welcome to join us. Come at 4:30pm for the show and stay or join us at 5:30pm for just this part. It's the same link. Regist...
Ep 197 | Best Community Playbook I've Seen: PEAK Community w/ Judd Burakove
B2B Community Builder Show (formerly Chief Executive Connector) - October 31, 2022 17:00 - 1 hour ★★★★★ - 64 ratings2 years ago, I registered for a Zoom event to meet one of my heroes, found a super valuable community of marketers that could really help my career (PEAK Community), and signed up. But I completely underestimated how well-designed this community was, and how much it would move the needle for me...
Ep 196 | How To Build A 1-Person Media Company for Marketing w/ Jerry Macnamara
B2B Community Builder Show (formerly Chief Executive Connector) - October 24, 2022 17:00 - 1 hour ★★★★★ - 64 ratingsThe most successful business you hear about today have found a way to engage their market with content, and effectively transformed their marketing team into media companies. But most smaller businesses and solo-preneurs feel like they don't have the resources to pull it off. That's why seeing...
Ep 195 | How To Open New Markets Through Content Led Community w/ Carlos Monteiro
B2B Community Builder Show (formerly Chief Executive Connector) - October 17, 2022 17:00 - 1 hour ★★★★★ - 64 ratingsYou've seen content-led community work for people like Chris Walker and Pablo Gonzalez to establish a new category in their markets, but what if you're moving into a completely different market? That's why we talked to a guy who moved from Brazil to Denmark and used the same playbook to: - lan...
Ep 194 | Best Practices For Small Business Growth- SPECIAL EDITION Badass Business Summit Recap
B2B Community Builder Show (formerly Chief Executive Connector) - October 10, 2022 17:00 - 1 hour ★★★★★ - 64 ratingsI got to spend a few days networking and learning from a small business expert community at the Bad Ass Business Summit, but I want you to meet and hear from them too! That's why I'm inviting my favorite people I met from the Bad Ass Business Summit on the show to tell you their biggest takeawa...
Ep 193 | 10 Lessons From 10 Experts On Community- SPECIAL EDITION CMX Summit Recap!
B2B Community Builder Show (formerly Chief Executive Connector) - October 03, 2022 17:00 - 1 hour ★★★★★ - 64 ratingsI get to spend a few days at the epicenter of community, and meet all the best experts in the world at CMX Summit, but I want you to meet and hear from them too! That's why I'm inviting my favorite people from CMX Summit on the show to tell you their biggest takeaway, themselves! If there is a...
Ep 192 | (Special Keynote) From 0 To Community In 4 Weeks: A Strategy That Even Your CFO Will Love
B2B Community Builder Show (formerly Chief Executive Connector) - September 26, 2022 20:00 - 43 minutes ★★★★★ - 64 ratingsIn 2020, we launched a community as a service to our client that led to $40M in revenue in year 1, and it has only gotten better since. But we were lucky to have a C-Suite that was willing to endure a 6 month period where it wasn't clear the community would yield business results. So we took a...
Ep 192 | (Special Keynote) From 0 To Community In 4 Weeks: A Strategy That Even Your CFO Will Love
B2B Community Builder Show (formerly Chief Executive Connector) - September 26, 2022 20:00 - 43 minutes ★★★★★ - 64 ratingsIn 2020, we launched a community as a service to our client that led to $40M in revenue in year 1, and it has only gotten better since. But we were lucky to have a C-Suite that was willing to endure a 6 month period where it wasn't clear the community would yield business results. So we took a...
Ep 191 | What VC Money Thinks of Community w/ Randall Crowder
B2B Community Builder Show (formerly Chief Executive Connector) - September 19, 2022 17:00 - 1 hour ★★★★★ - 64 ratingsCommunity has hit a tipping point in marketing circles, and it's rapidly getting thrown into company playbooks, but if Venture Capital doesn't buy in, it won't transcend corporate culture. So let's find out what VC's think of it right now. That's why I picked Randall Crowder's brain about the ...
Ep 190 | How To Drive Profit From Community (and Measure It Too!) w/ Venia Logan
B2B Community Builder Show (formerly Chief Executive Connector) - September 12, 2022 16:00 - 1 hour ★★★★★ - 64 ratingsCommunity is quickly becoming a buzzword, and the only reason more people haven't bough in is because they think there is no way to measure it. But they're wrong because they are all only looking at it from a marketers' lens. Social sciences have been measuring community for a long time. Th...
Ep 189 | How He Built a Multi-City Community From Scratch w/ Francisco Arizmendi
B2B Community Builder Show (formerly Chief Executive Connector) - September 05, 2022 17:00 - 1 hour ★★★★★ - 64 ratingsBy now, you probably understand that some sort of combination of live events and content can build a powerful community, and you know who you want to help, but how do you plan it, execute it, and grow it from scratch? That's exactly what Francisco Arizmendi did for Freshbooks, and it completely...
Ep 188 | How To Be A Guest On More Podcasts (Secrets of a Booking Agent) w/ Spencer Carpenter
B2B Community Builder Show (formerly Chief Executive Connector) - August 29, 2022 17:00 - 1 hour ★★★★★ - 64 ratingsPodcasts continue to be an underrated tool to get your message out there, build your tribe, and grow demand for your products. But most people (I'm looking at you, PR agencies) either don't know how to reach out to them, or worse, value them correctly. That's why we're going to dive deep into ...
Gamifying Corporate Culture and Core Values w/ Melanie Booher (Bad Ass Business Summit Preview
B2B Community Builder Show (formerly Chief Executive Connector) - August 24, 2022 16:00 - 35 minutes ★★★★★ - 64 ratingsIf you aren't building a community, you're building a commodity, but without a great corporate culture, you won't be able to do it. Therefore, when I realized Melanie wrote the book on Conscious Culture I couldn't wait to dive in for you! This is a great conversation about why a great corporat...
Finding Great Mentors and Mentoring Others w/ Eric Rogell - Badass Business Summit Preview
B2B Community Builder Show (formerly Chief Executive Connector) - August 23, 2022 16:00 - 33 minutes ★★★★★ - 64 ratingsThe fabric of a great society is intergenerational relationships, and the value of these relationships are mentorship. But who is teaching mentorship? Eric Rogell is, that's who! This is a great conversation about how to be a better mentor, where to find mentorship, and how to build those r...
Ep 187 | The CEO of Meetup On How To Leverage Community For B2B with David Siegel
B2B Community Builder Show (formerly Chief Executive Connector) - August 22, 2022 17:00 - 1 hour ★★★★★ - 64 ratingsIf someone could truly explain the playbook and impact of community for B2B, you could get your leadership team to adopt it. But someone with the gravitas, experience, and DATA to do that is hard to find. That's why when one of our favorite community members introduced us to the CEO of Meetup,...
Maximizing Your LinkedIn Profile w/ Rachel Simon (Badass Business Summit Preview)
B2B Community Builder Show (formerly Chief Executive Connector) - August 19, 2022 16:00 - 29 minutes ★★★★★ - 64 ratingsLinkedIn has been a HUGE opportunity for business growth since 2018 and it still is, but it feels like most people are doing it wrong. That's why when I got the chance to talk to LinkedIn coach, Lori Saitz, I asked all the things you want to know about: - What's the perfect headline? - How muc...
The Silver Bullet for Better Sales w/ Steven Wallace - Badass Business Summit Preview
B2B Community Builder Show (formerly Chief Executive Connector) - August 18, 2022 16:00 - 26 minutes ★★★★★ - 64 ratingsWe're being sold silver bullet solutions everywhere, and if you're a business owners, there's a new one for sales popping up every minute. But there is one thing that has always been the biggest driver of new business- nurturing your relationships. Therefore, if you're looking for a silver bul...
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