Latest Relationship flywheel Podcast Episodes
Getting The First Sentence Of Your Webpage Perfect with Joe Martin
B2B Community Builder Show (formerly Chief Executive Connector) - May 29, 2023 17:00 - 59 minutes ★★★★★ - 64 ratingsIn today's world - having a website that hooks people from the first sentence is vital if you want to survive & thrive in the digital economy, but if you're like me, we struggle to really nail that first line. That's why, for the next LIVE Q&A Show, I'm bringing the guy that has figured out exa...
Ep 225 | A.I. Isn't The Problem, Trust Is: How To Build Trust In An A.I. World with Bryan Kramer
B2B Community Builder Show (formerly Chief Executive Connector) - May 22, 2023 17:00 - 59 minutes ★★★★★ - 64 ratingsIt's no secret that AI has revolutionized the way we do business, from automating mundane tasks to creating personalized experiences. But as the AI revolution marches on, there's a growing misconception that human connections no longer matter. The truth is, these connections have never been more...
Tips On Becoming A Better Public Speaker And Getting Invited To Speak
B2B Community Builder Show (formerly Chief Executive Connector) - May 20, 2023 03:00 - 43 minutes ★★★★★ - 64 ratingsThis continuation of the show with Terry Weaver is a good one. As soon as we opened up the mic, we started asking Terry, who puts together two great events a year (The Thing), about: - how to make better keynotes - how to land speaking engagements - how to make content to increase your influ...
Ep 224 | Creativity, Collaboration, & Confidence: The One Thing For Entrepreneurs w/ Terry Weaver
B2B Community Builder Show (formerly Chief Executive Connector) - May 15, 2023 17:00 - 1 hour ★★★★★ - 64 ratingsEntrepreneurship can be many things: fulfilling, maddening, lucrative, demoralizing, exhilarating, lonely, etc., and community can help normalize the roller coaster ride. But simplification is the best tool to reduce chaos. That's why keying in on one thing at a time is such a valuable practic...
Why Jerry Seinfeld Is A Category Designer
B2B Community Builder Show (formerly Chief Executive Connector) - May 13, 2023 17:00 - 22 minutes ★★★★★ - 64 ratingsThis is part of one of our open mic sessions where my friend Joel Mena stops by to discuss his evangelism and community building around the UX community of Miami, then I try to convince him why I think Jerry Seinfeld is a category designer. Just another ordinary day on the Relationship Driven G...
Ep 223 | Why The Chief Evangelist Has Become The Next Business Trend w/ Ethan Beute
B2B Community Builder Show (formerly Chief Executive Connector) - May 08, 2023 17:00 - 1 hour ★★★★★ - 64 ratingsSome companies are out there capturing demand from the market and doing it well. Then there are other companies that are doing things differently. Maybe it's an innovation the world hasn't fully understood yet. Maybe it's a break from the status quo in the industry that puts the client's ne...
Advice On Building An Audience, Repurposing Content, and Just Getting Started With Content Creation
B2B Community Builder Show (formerly Chief Executive Connector) - May 06, 2023 10:00 - 50 minutes ★★★★★ - 64 ratingsI recently took a call from a friend on LinkedIn asking me about things I often get hit up about, and it ended up being a great call so I asked him if I could publish it, and he said ok! He then told me what his reasons for reaching out were: "I thought you’d be able to help with strategy aro...
BEHIND THE SCENES: How To Build Community Off A Podcast w/ Pablo Gonzalez
B2B Community Builder Show (formerly Chief Executive Connector) - May 01, 2023 17:00 - 30 minutes ★★★★★ - 64 ratingsI recently had the honor to speak at the Community Led Growth Summit about building a community off a podcast. This isn't that presentation. This is the behind the scenes onboarding call with Charlotte Lesage from Melting Spot who where she got to truly understand what we do and how we do it....
Frameworks For Turning Your Employees Into LinkedIn Ambassadors For Your Brand
B2B Community Builder Show (formerly Chief Executive Connector) - April 29, 2023 12:00 - 44 minutes ★★★★★ - 64 ratingsAfter Rachel's amazing episode, the community stuck around and shared some real practical frameworks they've used, seen used, or heard of to get your team to help grow your brand on LinkedIn. Join us on the next Relationship Driven Growth Open Mic Session! Tinyurl.com/b2bcb2023 Support the show
Ep 222 | Growing On LinkedIn Through Employees Advocacy Instead of Ads with Rachel Simon
B2B Community Builder Show (formerly Chief Executive Connector) - April 24, 2023 17:00 - 1 hour ★★★★★ - 64 ratingsLinkedIn has long been dismissed as just a site for recruiters. Then savvy business development professionals found success using it as a networking site - a digital rolodex for professionals. But what if we told you that LinkedIn is actually STILL untapped and underestimated platform for bus...
3 Steps of Should I Start A Community, Apple's Launch You Never Heard Of, & Alex Hormozi's Perfect Offer Formula on RDG Open Mic
B2B Community Builder Show (formerly Chief Executive Connector) - April 22, 2023 09:00 - 47 minutes ★★★★★ - 64 ratingsThis is another excerpt from the Relationship Driven Growth Open Mic Session. Join us at the next one! Tinyurl.com/B2BCB2023 Support the show
Ep 221 | Making The Community Play Work For Small Business w/ Suzanne Taylor King
B2B Community Builder Show (formerly Chief Executive Connector) - April 17, 2023 17:00 - 1 hour ★★★★★ - 64 ratingsMost people think they know what it takes to build a thriving online community. But most people get it wrong. That's why when I saw Suzanne Taylor-King building from scratch and hearing from everyone involved they knew this was different than what they had in mind (in a great way), I invited he...
Host An Event For Less Than $500 Or An Airport Book Signing For Free
B2B Community Builder Show (formerly Chief Executive Connector) - April 15, 2023 12:00 - 33 minutes ★★★★★ - 64 ratingsHosting an event is a great way to build your brand, but people tend to overcomplicate doing it. That's why we used last week's relationship driven growth open mic to share a couple of low cost, low effort, high impact events that our community has pulled off, including: - a tea party at the ...
Ep 220 | Tools For Becoming A Great Conversationalist w/ Guest Host, Yurii Lazaruk
B2B Community Builder Show (formerly Chief Executive Connector) - April 10, 2023 17:00 - 1 hour ★★★★★ - 64 ratingsRichard Branson famously said, "Communication is the most important skill any leader can possess," and conversations are the base of communication. But I've never seen any training on how to be a great conversationalist. That's why when Yurii Lazaruk reached out to ask me how I learned to inte...
Using Category Design For Conflict Resolution - RDG Open Mic Session
B2B Community Builder Show (formerly Chief Executive Connector) - April 08, 2023 08:00 - 33 minutes ★★★★★ - 64 ratingsThe strategy of category design involves creating a new category instead of competing in an existing one. By marketing the problem rather than the solution, companies have succeeded in capturing 76% market share in their category. This is because she who states the problem best, is known to h...
Ep 219 | Attracting Top Talent To Drive Word Of Mouth Growth: A Marketing Approach to Hiring with Ryan Englin
B2B Community Builder Show (formerly Chief Executive Connector) - April 03, 2023 17:00 - 1 hour ★★★★★ - 64 ratingsYou're out there working your tail off to attract new clients, and even harder to keep them happy enough to refer you to their friends. But if you put that same effort into attracting talent, you can accomplish both those things more sustainably. That's what our next show is about! Join us f...
Understanding The Effect Of AI: An Non-Technical Explanation
B2B Community Builder Show (formerly Chief Executive Connector) - March 29, 2023 10:00 - 20 minutes ★★★★★ - 64 ratingsThere’s a lot of talk about the effect of AI an a lot of it is super heady, but the majority of us aren’t super nerds. That’s why we had a discussion about what it means to us right now in the short run as part of our latest Relationship Driven Growth Open Mic sessions! Join us at the next one...
Ep 218 | 3 Ways To Listen To The Market And Innovate with Michael Haynes
B2B Community Builder Show (formerly Chief Executive Connector) - March 27, 2023 17:00 - 1 hour ★★★★★ - 64 ratingsSmall business owners spend a lot of time thinking about how to gain a competitive advantage, and will spend hundreds of thousands of dollars on experts to help them do so. But no one knows your clients like your clients themselves. Therefore, listening to your clients is the best way to get t...
Ep 217 | How To Use ChatGPT For Small Teams and Hustlers with Jon Briggs
B2B Community Builder Show (formerly Chief Executive Connector) - March 20, 2023 17:00 - 1 hour ★★★★★ - 64 ratingsWe all need to keep up with the high demand for fresh and engaging content, and have been told that Artificial Intelligence tools are the answer, but don't have time to test everything we hear about. That's why I'm bringing back Jon Briggs, the ultimate content hustler, to share the tips and t...
Advice On Messaging For A New Niche From Joe Zboch- Excerpt From The Relationship Driven Growth Open Mic Session
B2B Community Builder Show (formerly Chief Executive Connector) - March 18, 2023 12:00 - 22 minutes ★★★★★ - 64 ratingsMy friend Simon Zatyrka has launched a food industry consulting business around the concept of being a "culinary mechanic". It's a brilliant take on the value of a chef as master of processes instead of just knowing how to make a delicious meal, but he's having a hard time describing it so he c...
Ep 216 | Get Your Clients To Market For You - Evangelist Led Growth w/ Leslie Greenwood
B2B Community Builder Show (formerly Chief Executive Connector) - March 13, 2023 17:00 - 1 hour ★★★★★ - 64 ratingsFormalized evangelists are becoming a growing trend in B2B, and they are crucial for driving community, but you need more than one evangelist to drive community growth. That's why we're having Leslie Greenwood teach us how she was able to activate a whole community full of evangelists to grow o...
Ep 215 | Event Led Growth For SMEs That Think They Can't Do More Events But Want To w/ Mark Kilens
B2B Community Builder Show (formerly Chief Executive Connector) - March 06, 2023 18:00 - 1 hour ★★★★★ - 64 ratingsThe business closest to the customer wins. This is because if you can speak directly to your customers' pain points in their own language, they trust you have the solution they need. But businesses tend to spend the majority of their resources (time, money, attention) on activities that happen...
Laid Off Recently? Advice On Job Hunting vs Freelancing vs Both - Community Advice on Relationship Driven Growth Open Mic w/ Brett Trainor
B2B Community Builder Show (formerly Chief Executive Connector) - March 04, 2023 13:00 - 55 minutes ★★★★★ - 64 ratingsThe economy is getting worse and people are being laid off, but job hunting isn't their only option. That's why we took some time on the Relationship Driven Growth Open Mic session that follows our Monday shows to talk about your options. This included: - should you look for a job or try to s...
Ep 214 | How To Get On Podcasts & Evangelize Your Message w/ Pablo Gonzalez
B2B Community Builder Show (formerly Chief Executive Connector) - February 27, 2023 18:00 - 1 hour ★★★★★ - 64 ratingsThe easiest way to grow an audience is to leverage other audiences, and guesting on podcasts is a great way to do it. But most of the outreach I get to be on my show SUCKS. That's why I'm going to share what works. We're going to be sharing what has worked to get on my show, what has worked f...
Lessons Learned From Podcasting At A Trade Show - w/ Rita Richa
B2B Community Builder Show (formerly Chief Executive Connector) - February 25, 2023 13:00 - 15 minutes ★★★★★ - 64 ratingsEvery week, after the live show, we go into an open mic session where our community shares speaking points and insights. This week led to a phenomenal conversation about how to launch a podcast successfully at a live event. It starts with how I time the length of my speeches and then goes into...
Ep 213 | 4 Ways To Create Speaking Points For Social Media & Stages: Hookpoint Packaging (My How To Guide)
B2B Community Builder Show (formerly Chief Executive Connector) - February 20, 2023 18:00 - 44 minutes ★★★★★ - 64 ratingsYou work so hard on coming up with great ideas that can help people, but people will walk (or more likely scroll) right past them if they're not made in a way that hooks them in first. That's why I'll share 4 Hookpoint frameworks that will make people stop and listen to you more often, learn t...
[LEAKED] Mitigating Risk For Marketing Spend During A Recession - Excerpt From Relationship Driven Growth Strategy Session
B2B Community Builder Show (formerly Chief Executive Connector) - February 18, 2023 13:00 - 25 minutes ★★★★★ - 64 ratingsEvery week, after the live show, we go into an open mic session where our community shares speaking points and insights. This week led to a phenomenal conversation about the current state of the economy, marketing, and how SME's will share similar pain points as large enterprises. I'd love to ...
Ep 212 | A Framework for Building Relationships Through Marketing w/ Mike Grinberg
B2B Community Builder Show (formerly Chief Executive Connector) - February 13, 2023 18:00 - 1 hour ★★★★★ - 64 ratingsHere at Be The Stage, we've been touting the concept of "building relationships at scale" for 3 years, but it's really hard to explain. That's why when I saw Mike Grinberg of Proofpoint Marketing show a mental model of exactly how they do it, I knew we had to bring him on the show to talk about...
Ep 211 | How To Become A Business Evangelist: Framework I Used To Go From Unknown To Keynote Speaker In 2 Years
B2B Community Builder Show (formerly Chief Executive Connector) - February 06, 2023 18:00 - 1 hour ★★★★★ - 64 ratingsTo seed a successful community you need get insights about the people you are trying to help, and generate word of mouth about the value of bringing folks together on a mission. That is the job of an evangelist. But there are no playbooks for business evangelists, so I'm going to share the pla...
Ep 210 | Who Should Make Community Building Their Marketing Strategy w/ Jack Foster
B2B Community Builder Show (formerly Chief Executive Connector) - January 30, 2023 18:00 - 1 hour ★★★★★ - 64 ratingsOur experience has shown three groups of people are interested in community: marketers, community builders, and business leaders that want it as a strategic advantage. But few people have the experience to compare community as a strategy to other marketing plays. That's why having Jack Foster...
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