Latest Omnisend Podcast Episodes
Organic Tik Tok Secrets Revealed
Pitstop with Sarah Levinger - January 12, 2022 05:00 - 14 minutes ★★★★★ - 14 ratingsJarrod Steffes from Muddy Bites is back. We're talking Tik Tok today. What makes Tik Tok unique, and why brands shy away. Creator tools to make videos special like sounds and stickers. Trending sounds and verification limitations First experiences running Tik Tok ads. Pitstop is a tactical ...
Challenges of DTC packaging - nothing is easier or more difficult
Pitstop with Sarah Levinger - January 11, 2022 05:00 - 12 minutes ★★★★★ - 14 ratingsMuddy Bites is the bottom part of the ice cream cone. Jarrod Steffs joins Pitstop to talk about the challenges of packaging. Making sure chocolate doesn't melt before it reaches customers (and enhancing the customer experience) Price differences in volume pricing What customers are expecting ...
Navigating Brexit and Shipping - It's harder than you think!
Pitstop with Sarah Levinger - January 06, 2022 05:00 - 16 minutes ★★★★★ - 14 ratingsDavid Foulstone is marketing director at Swan Brands. He shares some of the struggle, and opportunity of the UK market. Pitstop is a tactical podcast for DTC/ecommerce/Shopify entrepreneurs to keep their store on the track and winning. Updated a few times a week, these short episodes get right ...
Why buyers love nostalgia and how you can use it as a pillar of your campaigns.
Pitstop with Sarah Levinger - January 05, 2022 05:00 - 13 minutes ★★★★★ - 14 ratingsDavid Foulstone is back, talking about their BFCM and how they used Nostalgia during their 90th birthday celebration. To tap into their business buyers and consumers, Swan recreated Monica from Friends apartment and went live. Pitstop is a tactical podcast for DTC/ecommerce/Shopify entrepreneu...
The D word isn't dirty (when you do it right)? David Foulstone, Swan Products
Pitstop with Sarah Levinger - January 04, 2022 05:00 - 12 minutes ★★★★★ - 14 ratingsHow does a 90 year old brand, that pioneered the electric kettle, keep invigorating? By being a 90 year old startup. David Foulstone, marketing director at Swan brands, joins me to talk about managing partnerships with retailers while selling online. Dropship and fulfilled by is a strategy you...
Replay: Fight Your Fear of Friction - Phillip Jackson
Pitstop with Sarah Levinger - December 30, 2021 05:00 - 14 minutes ★★★★★ - 14 ratingsTypically, any business be it online or offline seeks to deliver their service in the most efficient way possible, getting the customer in, getting them their order, and getting them out so you can repeat the cycle at a high rate. Anything that got in the way, or slowed down this process, is cal...
Replay: Tackling Technical SEO Tactics - Ben Golden
Pitstop with Sarah Levinger - December 29, 2021 05:00 - 11 minutes ★★★★★ - 14 ratings'Optimizing your Technical SEO' may sound like a big, scary and expensive process, with with a little help from a few handy apps, it's no more than another step towards your traffic goals. Here are Ben's top 5 take-aways for Technical SEO 1:22 Product Schema. Google doesn't treat all search re...
Replay: Influencer Marketing with Taylor Lagacy
Pitstop with Sarah Levinger - December 28, 2021 05:00 - 11 minutes ★★★★★ - 14 ratingsIt doesn't matter how good the sales figures are, when store owners are told their best bet for a positive influencer-relationship is to simply give some of their product away, they start having second thoughts. "Shouldn't I get something in return?" When you work in the world of e-commerce, ...
Replay: Avoiding Chargebacks with Karisse Hendrick
Pitstop with Sarah Levinger - December 27, 2021 05:00 - 18 minutes ★★★★★ - 14 ratingsPitstop is a tactical podcast for DTC/ecommerce/Shopify entrepreneurs to keep their store on the track and winning. Updated a few times a week, these short episodes get right to the point with none of the fluff. Hear real stories from operators and experts to get fast fixes and find free money. ...
Replay: Paid Media Conversion Tips - August Noble
Pitstop with Sarah Levinger - December 23, 2021 05:00 - 11 minutes ★★★★★ - 14 ratingsAugust Noble, seasoned ad buyer, and founder of AOV Boost shares some of his tips to increase tour ad conversions and free up more ad budget. If advertising a discount code, add "today" in the copy like promo code TENTODAY for 10% off today. It naturally creates urgency. Instagram stories ads ...
Replay: Anne Thomas on Mobile UX
Pitstop with Sarah Levinger - December 22, 2021 05:00 - 12 minutes ★★★★★ - 14 ratingsIn this replay episode of Pitstop, Anne Thomas talks about designing for a mobile website first. An expert designer of Shopify add-ons and template packs, Toronto based Anne Thomas knows that the mobile user experience is the frontline for the modern consumer. While you never know how customers...
Replay: What do you do with 70,000 emails?
Pitstop with Sarah Levinger - December 21, 2021 05:00 - 20 minutes ★★★★★ - 14 ratingsEarlier this year, Death Wish Coffee Director of Ecommerce joined me for a few episodes of Pitstop. One thing we talked about was how they run their email list of over 70,000 subscribers! Generating an active and dynamic business ecosystem that engages the customer as a community member, not ju...
Replay: Turning Search Intent into Sales
Pitstop with Sarah Levinger - December 20, 2021 05:00 - 11 minutes ★★★★★ - 14 ratingsWhile online marketplaces may be no further from a customer than the click of a mouse, most don’t want to take the time to travel even from one online store to another. Once you’ve gotten them through the digital door, make the most of it with curated collections, product combination suggestions...
Unleash Your Creativity - Ryan Maltbie BBQ Grills
Pitstop with Sarah Levinger - December 16, 2021 05:00 - 19 minutes ★★★★★ - 14 ratingsHow do you juggle running a business, without depleting your best resource? Ryan Maltbie is back to talk about the importance of finding and harnessing your creativity. Mentioned in this episode: Triple Whale - Whale Mail
Balancing work, life, and family - Ryan Maltbie
Pitstop with Sarah Levinger - December 14, 2021 05:00 - 18 minutes ★★★★★ - 14 ratingsHow do you manage starting and growing a business, your health, and family life? Ryan Maltbie, founder of BBQgrills.com joins me once again to share strategies that can help you protect your mental health. Pitstop is a tactical podcast for DTC/ecommerce/Shopify entrepreneurs to keep their store...
You must protect your mental health - Ryan Maltbie BBQ Grills
Pitstop with Sarah Levinger - December 13, 2021 05:00 - 19 minutes ★★★★★ - 14 ratingsWhen I first contacted Ryan Maltbie to come on the podcast, I thought we'd talk about about BBQs. He had a much better idea -- talking about our mental health as founders. When you start feeling burnt out, or even the highs, it's time to take a step back. He's also a second generation ecommerce ...
Packaging Hack to Keep Your Shipping Cost Low - Parker Olsen Forij
Pitstop with Sarah Levinger - December 09, 2021 05:00 - 15 minutes ★★★★★ - 14 ratingsParker Olsen, founder of Forij is back to share packaging hacks he uses to keep shipping low. Ship with a mailer instead of a box to avoid height charges. Warehousing in shipping zones near your customers. USPS is best for heavy and small. UPS is always best for big and heavy FedEx is alway...
Create Thumb Stopping Content That Keeps Giving - Parker Olsen Founder of Forij
Pitstop with Sarah Levinger - December 07, 2021 05:00 - 13 minutes ★★★★★ - 14 ratingsParker Olsen, founder and CEO of Forij is back talking about organic content creation, the gift that keeps on giving. In this episode we talk about The Rise of Tik Tok and how content The impact of attention spans dropping, especially for ads Less polished content performs and resonates bett...
Showing Up is YOUR Unfair Advantage - Parker Olsen Forij
Pitstop with Sarah Levinger - December 06, 2021 05:00 - 14 minutes ★★★★★ - 14 ratingsParker Olson, CEO and Founder of Forij, after closely monitoring what he ate and how he felt. He also lives and works out of his van. In this episode of Pitstop, we talk about: Taking back your life by controlling what you eat. The speed of how fast you can put a business together. Advantage...
The bag is half empty! Claudia Goldfarb Sow Good
Pitstop with Sarah Levinger - December 02, 2021 05:00 - 11 minutes ★★★★★ - 14 ratingsClaudia Goldfarb is back, and we talk about the importance of getting packaging right on the first go. In this episode we talk about. The cost of mislabeling packaging, and getting your write slapped by MSC. The importance of the water test. Making smart choices to reduce packaging cost that ...
Tasty, Nutritious, and Shelf Stable - Claudia Goldfarb Sow Good Foods
Pitstop with Sarah Levinger - December 01, 2021 05:00 - 9 minutes ★★★★★ - 14 ratingsClaudia Goldfarb is back on Pitstop to talk about her journey starting and launching Sow Good Foods. Leveraging technology to preserve foods without altering the taste or nutrition profile. Working with quality assurance and lab testing to make sure that the food maintains it's flavour profile...
Launching Public - SOW Good Founder Claudia Goldfarb
Pitstop with Sarah Levinger - November 30, 2021 05:00 - 12 minutes ★★★★★ - 14 ratingsWhat does it look like when you launch your business going public? This episode of Pitstop is presented by Mesa. In this episode of Pitstop, Claudia and I talk about Finding opportunity to help others, in this case it was Claudia seeing empty grocery store shelves in the pandemic. She used he...
Roll Into the Holidays after BFCM
Pitstop with Sarah Levinger - November 23, 2021 05:00 - 4 minutes ★★★★★ - 14 ratingsHow do you prepare for the holidays after BFCM? Here are four strategies you can use to get the most out of this year's BFCM. Mentioned in this episode: Triple Whale - Whale Mail
Lastminute BFCM 2021 Prep Tips
Pitstop with Sarah Levinger - November 22, 2021 05:00 - 6 minutes ★★★★★ - 14 ratingsChanging things up a bit since it's a funky week. I'm sharing some last minute tips to help you get the most out of BFCM this year. Get ready to serve your customers! Proactively bust any objections like shipping time, or discounts. Work with your agents to give them script and context, same ...
Opportunities of a seasonal brand (and how to find them) with Dave Ackerman Tobacco Motowear
Pitstop with Sarah Levinger - November 18, 2021 05:00 - 17 minutes ★★★★★ - 14 ratingsDave Ackerman is back on Pitstop, talking about the challenges and opportunities of a seasonal brand. Takeaways from this episode. The value of living vicariously through family members. Motorcycles are a sesonal activity, but it's a long season, even in colder climates you still have five mon...
Preorders are the new black - Dave Acerkman Tobacco Motowear
Pitstop with Sarah Levinger - November 16, 2021 05:00 - 17 minutes ★★★★★ - 14 ratingsHow do you deal with supply chain shortages going into a busy shopping time of year? For Dave Ackerman, and Tobacco Motorwear, the same tool that grew their business. In this episode we talk about Keeping customers as less frustrated as possible when supplies are in short demand. Shifting pre...
Customer Support is the Least You Can Do - Dave Ackerman
Pitstop with Sarah Levinger - November 15, 2021 06:15 - 16 minutes ★★★★★ - 14 ratingsTobacco Motorwear is constantly delivering quality products, and providing amazing service to their customers. Check them out here. In this episode we talk about The importance of customer success Building a community by giving it a name, Tobacco Motowear has built the Buildr community and ev...
5 Mistakes I caught doing a F***load of store reviews last week - and how you can avoid them.
Pitstop with Sarah Levinger - November 11, 2021 05:00 - 6 minutes ★★★★★ - 14 ratingsDesign is hard to get right, easy to screw up. As a rule don’t have more than two fonts. You can differentiate with different weights like bold or italic, different font sizes and colours can all help differentiate. Same with photos, try to get the same angle and background, but be consistent....
Refreshment with Benefits And how Asim Khan has sold cases of Zyn around the Wrold
Pitstop with Sarah Levinger - November 09, 2021 05:00 - 21 minutes ★★★★★ - 14 ratingsAsim Khan and his brother are recovering finance professionals looking to make a difference. Hear how they got started in this episode of Pitstop. Mentioned in this episode: Triple Whale - Whale Mail
Launching Doggo Ramps with Ryan Beauchesne
Pitstop with Sarah Levinger - November 04, 2021 05:15 - 10 minutes ★★★★★ - 14 ratings1:00 Solve your own problem, and listen to first party feedback. The Doggo ramp came to be after the need for longer dogs, and Dachshunds particularly to protect their spines, which can easily be injured jumping off a bed or couch. It was Curose’s fanbase that kept asking about this product they...
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