Latest No normal show Podcast Episodes

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The Future of Primary Care with Dr. James Jarvis from Northern Light Eastern Maine Medical Center

No Normal Show by BPD - June 14, 2023 10:00 - 32 minutes ★★★★★ - 9 ratings
Primary care is critical for better health—and a stronger healthcare system. Join us for a revealing episode as we explore the future of healthcare through primary care. Hear from Dr. James Jarvis, a leading physician in Maine, as he shares insights on the evolving healthcare landscape, the impac...

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Supporting Physicians in the Chaos

No Normal Show by BPD - May 31, 2023 10:00 - 27 minutes ★★★★★ - 9 ratings
Something's gotta give. Physicians have less time than ever before. Staffing shortages are strong. And tech woes don't help. Join us for a discussion about how healthcare marketers can support physicians in this rising chaos.

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Yes, marketers CAN address workforce issues (encore)

No Normal Show by BPD - May 17, 2023 10:00 - 20 minutes ★★★★★ - 9 ratings
The crew discusses how to overcome challenges as a marketer to support your organization’s workforce crisis.

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Three marketing strategies for small and midsized health systems

No Normal Show by BPD - May 03, 2023 10:00 - 31 minutes ★★★★★ - 9 ratings
For local and regional health systems, how do you win in a highly competitive landscape? Smaller systems face unique challenges—from smaller budgets to competing with a well-known AMC down the road. Join us as we tackle these issues AND share top takeaways hot off-the-press from HMPS 2023.


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ViVE 2023 Recap: The Evolution of Health Tech

No Normal Show by BPD - April 05, 2023 15:27 - 36 minutes ★★★★★ - 9 ratings
Calling all data lovers, health tech marketers, and the AI-curious: this episode is for you. We got to nerd it up at ViVE 2023 last week, diving deep into health tech. With Amazon Pharmacy's roll-out, shifts in care delivery, and thousands of AI point solutions: is healthcare getting easier to ma...

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SXSW 2023 Themes & Takeaways: The future is here.

No Normal Show by BPD - March 22, 2023 10:00 - 41 minutes ★★★★★ - 9 ratings
Six key themes from SXSW: The pace of innovation is accelerating Storytelling matters more now, than ever Patients are still profiles, not people—and that must change Physicians are experiencing a dethroning Be fearless. Be bold. Generative AI is here to stay.

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The Future of Primary Care

No Normal Show by BPD - March 08, 2023 11:00 - 36 minutes ★★★★★ - 9 ratings
Primary Care is changing. That's an understatement. Consumers are popping off about struggles with traditional Primary Care, so new entrants are popping up to fill those needs. Meanwhile, health systems are re-envisioning primary care as a funnel into specialty care. And last week, Amazon launche...

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What makes award-winning marketing?

No Normal Show by BPD - February 23, 2023 12:23 - 31 minutes ★★★★★ - 9 ratings
Quest for Sleep - https://shortyawards.com/15th/the-quest-for-sleep Breast Health Check https://www.webershandwick.com/work/a-love-hate-relationship/

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Chris Bevolo, Revive CEO, on the future of healthcare, marketing, and agency life

No Normal Show by BPD - February 08, 2023 17:03 - 32 minutes ★★★★★ - 9 ratings
Revive Names Chris Bevolo Chief Executive Officer Bevolo brings 20-plus years of healthcare industry leadership, previously serving as Revive’s chief growth & brand officer

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ChatGPT and healthcare marketing: The good, the bad, and the TBD

No Normal Show by BPD - February 01, 2023 11:00 - 36 minutes ★★★★★ - 9 ratings
The headlines and newsfeeds are buzzing about all things ChatGPT... is it here to stay? Is it ethical? Will it come for our jobs? Our healthcare and tech strategists dig into the practical use cases for generative AI, along with what the future holds.

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Bold, Brave, and Beautiful: What makes great marketing?

No Normal Show by BPD - January 18, 2023 12:00 - 30 minutes ★★★★★ - 9 ratings
Examples Discussed: The Making of “Better Days”, A One Medical Song Collaboration Want Better Help from Better Help The Greatest from Apple Headlines Shared: TechCrunch - Seen at CES: Nuralogix uses AI and a selfie to measure your heart rate, BP, body mass, skin age, stress level and more Fierc...

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2023: What the Health?

No Normal Show by BPD - January 05, 2023 12:00 - 29 minutes ★★★★★ - 9 ratings
What will 2023 bring for healthcare marketers? We may be in a post-pandemic world, but with rising media costs, generative AI, and bubble-up culture—the “no normal” will continue. Join us for our predictions for the year ahead.

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Convenient healthcare... wouldn't that be NICE?

No Normal Show by BPD - December 15, 2022 14:24 - 32 minutes ★★★★★ - 9 ratings
Excuse our puns, but we had the nicest conversation with Chase Cleckner, Senior Engagement Marketer at Nice Healthcare. Nice is an integrated primary care clinic that comes to you, offered through employer benefits programs. Chase dropped ALL the gems about creating a better patient experience, e...

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Healthcare or Wellness? A tale of two separate (but connected) industries

No Normal Show by BPD - November 30, 2022 15:47 - 35 minutes ★★★★★ - 9 ratings
Healthcare industry insiders typically view 'healthcare' and 'wellness' as two completely separate markets. But consumers see things differently. How can healthcare organizations push into wellness—and offer the services and marketing initiatives that consumers crave, while also serving the finan...

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HLTH 2022: Glitz, Glam, and the Future of Healthcare

No Normal Show by BPD - November 18, 2022 18:16 - 34 minutes ★★★★★ - 9 ratings
The HLTH conference just wrapped up in Las Vegas, and our team was on-the-ground, soaking up insights about the next decade of healthcare. Join us to re-live the conference—from the strobe lights and morning mimosas to three key themes we heard from leaders at health brands like Walgreens, Amazon...

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Culture Rising: Sober Curiosity, Pickleball & Exclusivity

No Normal Show by BPD - November 16, 2022 11:00 - 34 minutes ★★★★★ - 9 ratings
What do booze-less drinks, pickleball, and exclusivity all have in common? They're three cultural trends that health brands should know about. Join us as we dig into these rising trends and changing tides—and also sort out the Elon-Twitter-Kanye-Parler situation.

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3 Spooky Societal Trends Influencing Healthcare

No Normal Show by BPD - November 02, 2022 10:00 - 32 minutes ★★★★★ - 9 ratings
Halloween may be behind us, but there's plenty to keep us fully spooked. Join us as we take a hard look at growing societal trends—from climate change to inflation to lifestyle shifts. One thing is for sure... things are STILL not normal.

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2022 Healthcare Recap (so far): Health sensors, Telehealth, and Politicization

No Normal Show by BPD - October 19, 2022 10:00 - 31 minutes ★★★★★ - 9 ratings
Last year, we predicted three trends that would impact healthcare in 2022: health sensors, telehealth, and politicization. Hear what we got right—and wrong—as we look back over the year so far.

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Pitching bold marketing to health system leadership (encore)

No Normal Show by BPD - September 09, 2022 16:00 - 37 minutes ★★★★★ - 9 ratings
Takeaways Obstacles left and right It’s challenging to sell bold marketing ideas anywhere, but the nature of health systems and their power dynamics make it especially difficult. Health system leaders are predisposed to resist the unknown – the risks – because they deal with life and death ev...

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Amazon Care says goodbye and Google says hello to helpful content updates

No Normal Show by BPD - August 26, 2022 16:00 - 19 minutes ★★★★★ - 9 ratings
Amazon announces another learn and pivot with the shutdown of Amazon Care and Google launches a people-first approach to searching with their new helpful content update. Also health care patents have entered the metaverse.

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Big shifts in patient engagement—from Telehealth to social and beyond

No Normal Show by BPD - August 19, 2022 16:00 - 30 minutes ★★★★★ - 9 ratings
With one eye always on the headlines, our team talks through the hottest news and trends in healthcare and marketing. Join us for moves in telehealth, social media, healthcare workforce—and fall vibes.

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Yes, marketers CAN address workforce issues

No Normal Show by BPD - August 05, 2022 16:00 - 27 minutes ★★★★★ - 9 ratings
The crew discusses how to overcome challenges as a marketer to support your organization’s workforce crisis. Also, big changes to the show plus monkeypox and chatbots.

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Health brands to watch in 2022 (Encore)

No Normal Show by BPD - July 29, 2022 16:00 - 39 minutes ★★★★★ - 9 ratings
In this encore, Stephanie shares updates on the health brands that have caught our attention, and which ones will keep it for the remainder of 2022. The No Normal Team has come up with a list of three to share. Driven my big thinkers and bold doers, the health industry continues to change rapidly.

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Disparity Dystopia Tres

No Normal Show by BPD - July 22, 2022 16:00 - 35 minutes ★★★★★ - 9 ratings
Learn more from our recent blog Addressing health equity starts with trust Answering the health equity wake-up call The trust gap is growing, and systems need to build trust Redefining “community” and how systems show up in the community Marketing’s Role in Health Equity

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How to start addressing the health gap

No Normal Show by BPD - July 15, 2022 17:00 - 30 minutes ★★★★★ - 9 ratings
Des and Chris discuss the importance of rebuilding trust and closing the health gap. Also - the Emmys: in a world of This is Us, be an Abbott Elementary.

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Disparity Dystopia

No Normal Show by BPD - July 08, 2022 16:00 - 38 minutes ★★★★★ - 9 ratings
Hear the crew talk about the fifth and final prediction of Joe Public 2030, Disparity Dystopia. While the outlook isn’t good, we still have some optimism about it. Also - Lizzo, July 4th jamz, Elton John, and Lee Hazlewood.

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Use your words: code-switching and the politicalization of healthcare

No Normal Show by BPD - June 24, 2022 16:00 - 33 minutes ★★★★★ - 9 ratings
How does code-switching impact healthcare? Listen to the crew discuss the impact of euphemisms, altered mannerisms and other ways people have to code-switch in our world. Also, Cannes Cannes Cannes!

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Politics in healthcare: a never-ending story

No Normal Show by BPD - June 16, 2022 20:00 - 32 minutes ★★★★★ - 9 ratings
Will the politicization of healthcare wane as Covid-19 disappears? It doesn't seem likely. This week, our hosts discuss issues from aging to mental health to drug use, coming to the conclusion that there will be no shortage of political healthcare controversies anytime soon. Tune in to hear the d...

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Legislative influence on rising health sects

No Normal Show by BPD - June 03, 2022 16:00 - 30 minutes ★★★★★ - 9 ratings
In this episode of the No Normal Show, we discuss a few topics that are top of mind for many right now, including the latest legislation trends regarding reproductive rights, anti-trans bills nationwide, and providing the treatments that patients demand. Also, for our bonus content, Top Gun: wor...

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