Latest Home care business Podcast Episodes
Boost Your Move-Ins: Proven Techniques for Engaging Caregivers
Start With Occupancy - July 09, 2024 19:00 - 14 minutesText Us Your Marketing & Sales Questions In this episode, we delve into the crucial topic of understanding and communicating with various caregiver personas. As a senior living professional, knowing your audience is key to building trust and ensuring a smooth transition for families. We discuss...
From 0 to 118 Units Filled in 12 Months: Tonya Morales’ Social Media Strategy
Start With Occupancy - July 08, 2024 12:00 - 10 minutesText Us Your Marketing & Sales Questions In today's episode, we have special guest, Tonya Morales, who shares her incredible journey of selling out a newly built senior living community in just one year! Did your jaw drop too? Tonya utilized the power of social media, particularly Facebook ...
Sales: Understanding Objections Are Deeper Than Surface Level Words
Start With Occupancy - July 07, 2024 22:00 - 14 minutesText Us Your Marketing & Sales Questions To start the second half of the year, we are diving straight into overcoming common sales objections caregiving families have and the mindset barriers that salespeople or business owners often face. We'll explore the key types of objections you might en...
The Pros and Cons of Using Paid Referral Agencies
Start With Occupancy - January 10, 2024 00:00 - 29 minutesText Us Your Marketing & Sales Questions In today's podcast, we're diving deep into the maze of paid referral agencies. Buckle up; it's about to get real! Ever wondered about the dance between senior living providers and referral agencies? I spill the tea on this senior living love story debu...
My 3 Business Missteps in 2023: Lessons Learned
Start With Occupancy - January 02, 2024 22:00 - 31 minutesText Us Your Marketing & Sales Questions Finally, the official relaunch of the Start With Occupancy podcast. Happy New Year!!! What's does 2024 look like for us? Well, I am still dedicated to serving senior living owners, operators, and sales professionals. What can you expect out of the...
How To Connect And Build Trust With Families - Part 3
Start With Occupancy - June 21, 2023 20:00 - 18 minutesText Us Your Marketing & Sales Questions #8 - The two questions I receive from new senior living owners and sales professionals are: How do I market my community? How do I get families to decide my community is the right one for them? Today, we are going to address the latter. It starts wi...
How To Connect And Build Trust With Families - Parts 1 & 2
Start With Occupancy - June 20, 2023 18:00 - 27 minutesText Us Your Marketing & Sales Questions #7 - The two questions I receive from new senior living owners and sales professionals are: How do I market my community? How do I get families to decide my community is the right one for them? Today, we are going to address the latter. It starts wi...
How to Market Your Assisted Living with Social Media - Cameron J. Barker
Start With Occupancy - April 13, 2023 03:00 - 59 minutesText Us Your Marketing & Sales Questions Ever wonder what impact social media could have on your ability to drive more leads and increase your move-in conversion in your assisted living community or residential care home? Are you reluctant to step out into the new "video world" to communicate ...
Overcoming The I'm Stuck on I Suck Narrative In Your Head
Start With Occupancy - December 08, 2020 16:00 - 37 minutesText Us Your Marketing & Sales Questions Feeling a little STUCK lately? Does the current COVID environment have you doubting your skills? Are you questioning if this is REALLY for you? Maybe, you have even said, "I SUCK!" If this is you, please do not feel alone. As sales professionals a...
5 Exciting Socially Distant Events to Promote Your Community
Start With Occupancy - October 01, 2020 17:00 - 23 minutesText Us Your Marketing & Sales Questions Have you been struggling to come up with new event ideas? Sales may be your superpower, business development may be your magic gift, but when it comes to planning and executing a phenomenal event...you're like a deer in headlights. Then, tack on a pan...
How Hosting a Facebook Group Can Increase Move Ins and Referrals
Start With Occupancy - August 31, 2020 21:00 - 25 minutesText Us Your Marketing & Sales Questions Have you been asking yourself these questions in the last few months? "How do I reach more families?" or "How can I connect with families and prospects in a meaningful way while social distancing?" or "With COVID, how do I market my community?" Well, we...
Leveraging Facebook Groups - The Secret Strategy to Increase Sales
Start With Occupancy - July 27, 2020 07:00 - 32 minutesText Us Your Marketing & Sales Questions If you have been struggling to discover new methods to increase leads that will convert to move-ins, maybe it is closer than you think. Your phone! Facebook Groups is a rarely used tactic among senior living sales professionals to find, engage, and conn...
How To Use LinkedIn For Business Development
Start With Occupancy - March 24, 2020 20:00 - 30 minutesText Us Your Marketing & Sales Questions Help, I can not leave my community but need to do business development! This has been the cry of many Senior Living Sales Managers BEFORE the Corona Virus. Now, it is magnified! This episode was created in the last week of February. So much of our ...
Trailer: Purpose and Mission of Champions of Change Corner Podcast
Start With Occupancy - February 20, 2020 03:00 - 5 minutesText Us Your Marketing & Sales Questions Join Tiffany as she shares the vision of the podcast and Champions of Change Corner which ultimately also reveals her heart. "If your mission is to serve the aging, then my mission is to serve you." The podcast is a production of The Positive Impact Co...
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