Latest Displayads Podcast Episodes
S13 - Petal Ads, una Nueva Propuesta de Programmatic con Omar Aguilar
The Programmatic Digest - May 26, 2023 00:50 - 41 minutes ★★★★★ - 23 ratingsEn este episodio invitamos a Omar Aguilar que es el actual Head of Agencies para Latam de Petal Ads. Esta vez pudimos explorar los distintos productos, formatos y el comportamiento de las audiencias de los usuarios de Huawei. Omar nos trae su expertiz de varios años en la industria para hacer un...
S12 - Programmatic Cinema y Barracuda University - Ricardo Izquierdo
The Programmatic Digest - May 05, 2023 01:54 - 41 minutes ★★★★★ - 23 ratingsLes presentamos un nuevo espacio de aprendizaje de programmatic en español: https://barracudamedia.com.mx/en/barracuda-university y además un nuevo producto de Cinema Programmatic, Ric, viene con todo su expertiz a darnos una linda clase de productos nuevos.
S11 - Data y Soluciones No-Code con Juan Bello, Co-Founder de Porter Metrics
The Programmatic Digest - April 14, 2023 02:58 - 32 minutes ★★★★★ - 23 ratingsEn este episodio nos salimos aún mas del mundo programmatic para hablar sobre unas de las necesidades más grandes que se tiene a la hora de mostrar resultados: reportes y métricas. Junto a Juan discutimos sobre el integrador de looker studio: Porter con acento local para ayudarlos a mejorar est...
125. Programmatic Ninja Well-being Series: Professional Requirements For Juniors to Seniors To Directors
The Programmatic Digest - April 04, 2023 07:00 - 57 minutes ★★★★★ - 23 ratingsIt’s the final episode of our Programmatic Ninja Well-being Series, and Brett is joining us to share his programmatic wisdom on how to grow in your career. We outline how to develop key specific skills from a junior level to senior to director. What better way to end this series than sharing ti...
124. Live From the Community Call with Niels Claes on the Topic of Identity from a Publisher’s perspective
The Programmatic Digest - March 28, 2023 06:00 - 52 minutes ★★★★★ - 23 ratingsThis is a special episode not only because we are joined by Niels Claes, but also because it is a sneak peek on how we do our community calls and share knowledge about programmatic. We talk about everything you need to know about identity in the publisher’s perspective, which is beautifully expl...
123. A Publisher's Point Of View with Tomer Treves at Adnimation
The Programmatic Digest - March 21, 2023 06:00 - 30 minutes ★★★★★ - 23 ratingsFor today’s episode, Tomer Treves of Adnimation is joining us. We’ll be discussing the publisher’s point of view like monetizing from the back end. As Tomer expresses the publisher’s perspective, I will be sharing the buyer’s perspective. About Us: Our mission is to teach historically ex...
122. Sharpen Your Programmatic Skill with This Optimization Bootcamp
The Programmatic Digest - March 14, 2023 11:48 - 23 minutes ★★★★★ - 23 ratingsToday’s episode serves as a small break to our Programmatic Ninja Well-being Series, which is the perfect time to recap what we’ve talked about so far. I also share why you need to join the optimization bootcamp and the topics for the masterclasses to give you a taste of what it has in store for...
S10 - La Solución Integral de E-Planning con Francisco Ortiz
The Programmatic Digest - March 06, 2023 08:47 - 42 minutes ★★★★★ - 23 ratingsEn este episodio veremos una de las soluciones mas integrales de programmatic tanto para los publishers como anunciantes que además tiene un sello made in LATAM. Junto a Francisco tuvimos una enriquecedora charla sobre los distintos challenges que enfrenta la industria y una nueva solución que t...
121. Programmatic Ninja Well-being Series: How To Setup a Programmatic Team For Success
The Programmatic Digest - February 28, 2023 14:48 - 51 minutes ★★★★★ - 23 ratingsDay 3 of our Programmatic Ninja Well-being Series, and Brett is still joining us and sharing his programmatic wisdom. Today, we talk about how to setup a programmatic team successfully – the option of staffing. This episode will teach you when to hire or to book a freelancer. About Us: Our m...
120. Programmatic Ninja Well-being Series: Minimizing Efforts and Increasing Automation
The Programmatic Digest - February 21, 2023 11:35 - 59 minutes ★★★★★ - 23 ratingsDay 2 of our Programmatic Ninja Well-being Series, and Brett is still joining us and sharing his programmatic wisdom. Today, we talked about burnout and how to prevent it and using automation and QA to minimize human errors. Also, I will share the meaning and use of C.A.M.P.A.I.G.N. About...
119. Programmatic Ninja Well-being Series: Airing of the Grievance
The Programmatic Digest - February 14, 2023 13:43 - 44 minutes ★★★★★ - 23 ratingsOn the first episode of this special series, we are joined by Brett Middleton. We talk about the realities of being a programmatic ninja. We are spilling the tea and honestly showing how hard it is to be in programmatic. We also share a lot of valuable lessons, such as the number 1 reason why pr...
S9 - Dinámicas de Trabajo entre Equipos con Ezequiel Rojas
The Programmatic Digest - February 10, 2023 12:19 - 38 minutes ★★★★★ - 23 ratingsEn este episodio invitamos a Ezequiel Rojas a contarnos su experiencia en el trabajo con distintos equipos, los perfiles de cada posición y cuál es su óptica desde el rol de AdOps.
118. Tips On Talent Retention With Matt Barash
The Programmatic Digest - February 07, 2023 19:57 - 42 minutes ★★★★★ - 23 ratingsToday, we’re repurposing episode 57 as it is timely. We welcome Matt Barash, who has been in the advertising and technology industry for over 20 years. He has worked with companies such as Myspace, Forbes, and Newscorp. This week’s conversation will cover tips on building a great team from the g...
117. How This Yoga Therapist Got Started In Programmatic
The Programmatic Digest - January 31, 2023 07:00 - 28 minutes ★★★★★ - 23 ratingsLynzee is a yoga therapist with her own studio who delved into the programmatic field. She tells her story of quitting over a decade of corporate work to be an entrepreneur. As a dynamic person who is naturally curious about a lot of things, she was attracted to Helene’s energy and enthusiasm ab...
S8 - Monetización Gaming con Agustin Moyano
The Programmatic Digest - January 27, 2023 07:49 - 40 minutes ★★★★★ - 23 ratingsEn este primer parte de este episodio invitamos a Agustin Moyano, experto en monetización mobile a que nos cuente sobre las diferentes estrategias de waterfall y hedaer bidding para aplicaciones. A su vez nos explica las características de las posiciones en esta industria así como el funcionamie...
116. Common Mistakes To Avoid When Hiring Programmatic
The Programmatic Digest - January 24, 2023 07:00 - 29 minutes ★★★★★ - 23 ratingsElayseah Woodard is a recruiting and talent acquisition expert, and she’ll be talking about how to hire in the digital advertising space. This episode is perfect for you if you’re a hiring manager or a candidate. Timestamp: 00:01:41 - Who is Elayseah 00:02:59 - Elayseah’s dream job 0...
115. The Current State of Programmatic Mobile with Ravit Ross at Start.IO
The Programmatic Digest - January 17, 2023 07:14 - 26 minutes ★★★★★ - 23 ratingsAfter a lot of scheduling work and despite the technical issues, we are joined by Ravit Ross from Start.IO. We’ll be discussing mobile-specific audience segmentation, mobile technology, mobile targeting technologies. Timestamp: 00:01:03 - Who is Ravit Ross 00:02:37 - Ravit’s work exper...
114. Is Media Value Based On Currency or Measurement? Seraj Bharwani Address
The Programmatic Digest - January 10, 2023 12:40 - 38 minutes ★★★★★ - 23 ratingsThis week we are excited to welcome Seraj Bharwani. He talks about currency and measurement. Also, this episode is where he addresses the question: Is media buying based on currency or measurement? Along with these, Seraj also touched based on brand safety. Timestamp: 00:01:22 - Who is ...
113. Historical Background on Cookie Targeting with Nish Desai
The Programmatic Digest - January 04, 2023 16:16 - 29 minutes ★★★★★ - 23 ratingsIn the Sensei’s Corner this week, we welcome Nish Desai, director of technology and partnership with Xaxis. Founded in 2011, Xaxis is a programmatic media company that empowers its clients to reach out to their customers through different touchpoints. Today’s episode was recorded just short of a...
112. Growing A Global Team Successfully with Julio Monzon
The Programmatic Digest - December 27, 2022 11:24 - 29 minutes ★★★★★ - 23 ratingsThis week we are excited to welcome Julio Monzon to the Sensei’s Corner! Julio is the President of MonetizeMore, which is a leading publisher monetization company helping digital publishers improve their ad operations and yield management practices. This week we are focusing on the topic of how ...
111. How to Get Started as a Programmatic Media Trader
The Programmatic Digest - December 20, 2022 10:08 - 40 minutes ★★★★★ - 23 ratingsWe welcome Nima Fallahi of GroupeConnect to the Sensei’s corner. Nima is a Senior Programmatic Analyst at GroupeConnect, a full-service marketing company based in Boston, Massachusetts. In this episode, Nima and I discuss life as a programmatic media trader and what it’s like when you first ente...
110. 7 Easy Steps To Prepare Your Programmatic Campaign Before A Holiday
The Programmatic Digest - December 13, 2022 08:08 - 33 minutes ★★★★★ - 23 ratingsWho wouldn’t want their work to be the best quality, right? So in this episode, I’ll talk about the importance of QA and what to do during the holidays. Timestamp: 00:00:21 - Importance of having QA 00:01:28 - What is QA? 00:03:30 - Steps you should consider implementing TODAY 00:...
109. Exploring Complexity of the Financing Services Landscape In Media with Hunter Young
The Programmatic Digest - December 06, 2022 08:47 - 35 minutes ★★★★★ - 23 ratingsIn this episode, we discuss everything you need to know about Hifi agency – what they offer, their team’s workshop with Helene. Also, we talk about the programmatic activation, optimization boot camp, and complexity of the media landscape. Timestamp: 00:01:10 - Who is Hunter Young 00:03:1...
S7. Customer Success Management 101 con Felipe Lewis
The Programmatic Digest - December 05, 2022 18:13 - 22 minutes ★★★★★ - 23 ratingsEn este episodio invitamos a Felipe Lewis, experto en el área de CSM y founder de la comunidad más grande de habla hispana. Logramos tocar puntos super interesantes sobre el “customer journey” así como algunos skills requeridos para dedicarse a esta profesión, que está en boga. Comunidad CSM...
S6. Digital Out of Home con Julio Chamizo de Taggify
The Programmatic Digest - November 25, 2022 15:45 - 35 minutes ★★★★★ - 23 ratingsEn este episodio hablamos con Julio Chamizo de la empresa especializada en Digital Out of Home para aprender todas las novedades que existen de este formato que está en constante crecimiento. Julio no solo nos enseña sobre estrategias y soluciones tecnológicas que tiene Taggify sino que nos da u...
108. Why Testing Is Important in Your Programmatic Buying with Carlos Villanueva
The Programmatic Digest - November 22, 2022 07:23 - 45 minutes ★★★★★ - 23 ratingsCarlos Villanueva shares his thoughts about programmatic experiments, testing during the optimization phase, mentorship, community, and understanding other channels other than programmatic. Timestamp: 00:01:55 - Who is Carlos 00:03:59 - Carlos’ first role in the programmatic space 0...
107. How MediaSpace.Global Can Increase Your Professional Reach with Kinga Incze
The Programmatic Digest - November 15, 2022 07:19 - 27 minutes ★★★★★ - 23 ratingsKinga Incze joins us today to discuss her community and discuss the importance of education and investing in yourself. She also shares about her ongoing course that’s perfect for people from different levels, may you be a beginner or in the leadership team. Timestamp: 00:00:54 - Who is ...
106. Inspiring newbies to be #selftaught in getting into the Adtech industry with Pedro
The Programmatic Digest - November 08, 2022 07:00 - 22 minutes ★★★★★ - 23 ratingsPedro Sanchez is a self-taught Director of Partnerships at diDNA who was a publisher first. In this episode, Pedro shares his journey into being part of the diDNA and how it is to be a Latino in the Adtech industry. Timestamp: 00:00:46 - Who is Pedro Sanchez 00:02:03 - Getting to know ...
105. 3 Tips for Job Seekers On Getting Started In Programmatic with Brandon Pollard
The Programmatic Digest - November 01, 2022 06:00 - 28 minutes ★★★★★ - 23 ratingsThe programmatic field can be overwhelming and confusing at first. That’s why we have Brandon Pollard in this episode to share his experience and expertise for people who’d love to get into programmatic but don’t know where to start. 00:01:16 - Who is Brandon Pollard 00:05:35 - 3 importa...
104. How To Leverage LinkedIn in Your Job Search with Vincent Edwards
The Programmatic Digest - October 25, 2022 13:20 - 37 minutes ★★★★★ - 23 ratingsVincent Edwards joins us today to share how he uses LinkedIn as a leverage tool in searching for your next job. Vincent talks about how LinkedIn can be a platform where you can be genuine, funny, and professional. Time stamp: 00:01:00 - Who is Vincent Edwards 00:02:09 - How Helene and Vin...
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