Latest Bzacharybennett Podcast Episodes
Lessons From Coca-Cola; Part 1: The Beginning
Straight Shot - October 24, 2019 17:23 - 18 minutes - Video ★★★★★ - 10 ratingsJoin us as we start our new series on the marketing Lessons From Coca-Cola. Today, we review the history and innovation behind one of the world's biggest brands. To make fullscreen on the Straight Shot app (available in your smartphone's app store), click the box in the top right corner. Als...
AUDIO VERSION: The Signage Episode
Straight Shot - October 14, 2019 17:27 - 1 hour ★★★★★ - 10 ratingsJoin us with special guest Don Conklin of Pinnacle Custom Signs, as we discuss the history and usage of signage in business communications. To make full screen on the Straight Shot app (available in your smartphone's app store), click the box in the top right corner. Also available i...
The Signage Episode with Don Conklin
Straight Shot - October 14, 2019 17:24 - 1 hour - Video ★★★★★ - 10 ratingsJoin us with special guest Don Conklin of Pinnacle Custom Signs, as we discuss the history and usage of signage in business communications. To make full screen on the Straight Shot app (available in your smartphone's app store), click the box in the top right corner. Also available i...
Q&A Live with Straight Shot marketing podcast
Straight Shot - September 03, 2019 15:44 - 44 minutes - Video ★★★★★ - 10 ratingsWe recently held a live Q&A session with our social media audience as we answered marketing questions. Maybe you have some of the same questions. To make fullscreen on the Straight Shot app (available in your smartphone's app store), click the box in the top right corner. Also available in U...
Q & A Live with Straight Shot marketing podcast (audio version)
Straight Shot - August 30, 2019 19:47 - 44 minutes ★★★★★ - 10 ratingsAUDIO VERSION: We recently held a live Q&A session with our social media audience as we answered marketing questions. Maybe you have some of the same questions.... Also available in UHD at https://youtu.be/sy-FEhqLLs0
Generation Marketing
Straight Shot - August 01, 2019 20:00 - 1 hour - Video ★★★★★ - 10 ratingsThis Straight Shot marketing podcast episode is centered around the understanding of different generations and how that impacts marketing, as well as how changes in our society dictate how business should be marketing. The differences between the current generation and the next generation are of...
Generation Marketing (AUDIO)
Straight Shot - August 01, 2019 19:34 - 1 hour ★★★★★ - 10 ratingsAUDIO VERSION: This Straight Shot marketing podcast episode is centered around the understanding of different generations and how that impacts marketing, as well as how changes in our society dictate how business should be marketing. The differences between the current generation and the next ge...
Straight Shot #14: Protecting Your Business (audio version)
Straight Shot - July 02, 2019 15:02 - 1 hour ★★★★★ - 10 ratingsAUDIO VERSION: Join us as we discuss how to guard your business from over zealous sales people who utilize spam, false promises, and bad phone etiquette. Also available in UHD at https://youtu.be/HadwbUnr0Ok
Straight Shot #14: Protecting Your Business
Straight Shot - July 02, 2019 14:56 - 1 hour - Video ★★★★★ - 10 ratingsJoin us as we discuss how to guard your business from over zealous sales people who utilize spam, false promises, and bad phone etiquette. To make full screen on the Straight Shot app, please click the box icon in the top right corner! Also available in UHD at https://youtu.be/HadwbUnr0Ok
Straight Shot #13: Efficient Cable Advertising (audio version)
Straight Shot - June 19, 2019 20:22 - 54 minutes ★★★★★ - 10 ratingsAUDIO VERSION: Join us as we discuss the use of Cable Advertising with special guest Will Shields of Comcast Advertising. Also available in UHD at https://youtu.be/M2iahCRCUCs.
Straight Shot #13: Efficient Cable Advertising
Straight Shot - June 19, 2019 20:19 - 54 minutes - Video ★★★★★ - 10 ratingsJoin us as we discuss the use of Cable Advertising with special guest Will Shields of Comcast Advertising. To make full screen on the Straight Shot app, please click the box icon in the top right corner! Also available in UHD at https://youtu.be/M2iahCRCUCs.
Straight Shot #12: My Bad Reputation (audio version)
Straight Shot - May 28, 2019 19:50 - 45 minutes ★★★★★ - 10 ratingsAUDIO VERSION: Most business owners panic when they receive a negative review on Google, Yelp, or Facebook. Let's talk about Reputation Management. Inspired by Joan Jett's concert this weekend. Also available in UHD at https://youtu.be/7pJkYf3FGY0
Straight Shot #12: My Bad Reputation
Straight Shot - May 28, 2019 19:43 - 45 minutes - Video ★★★★★ - 10 ratingsMost business owners panic when they receive a negative review on Google, Yelp, or Facebook. Let's talk about Reputation Management. Inspired by Joan Jett's concert this weekend. To make full screen on the Straight Shot app, please click the box icon in the top right corner! Also available ...
Straight Shot: Trend Marketing (the Game Of Thrones episode)
Straight Shot - May 16, 2019 00:03 - 1 hour - Video ★★★★★ - 10 ratingsJoin us as we discuss Trend Marketing / Newsjacking by examining the marketing relative to the HBO TV Show Game of Thrones. Also available in UHD at https://youtu.be/6ZdrGGUghps On the app, click the square in top right corner for full screen.
Straight Shot: Trend Marketing (the Game of Thrones episode) - Audio Only Version
Straight Shot - May 15, 2019 23:28 - 1 hour ★★★★★ - 10 ratingsAUDIO VERSION: Join us as we discuss Trend Marketing / Newsjacking by examining the marketing relative to the HBO TV Show Game of Thrones. Also available in UHD at https://youtu.be/6ZdrGGUghps
Straight Shot #10: Is Video Really Important?
Straight Shot - April 12, 2019 21:56 - 1 hour - Video ★★★★★ - 10 ratingsJoin us with our special guest as we discuss whether video is important in modern business communications/marketing. #marketingpodcast #videomarketing #videoproduction To make full screen on the Straight Shot app, please click the box icon in the top right corner! Also available in UH...
Straight Shot #10: Is Video Important? - Audio
Straight Shot - April 12, 2019 20:14 - 1 hour ★★★★★ - 10 ratingsAUDIO VERSION: Join us with our special guest as we discuss whether video is important in modern business communications (marketing). Also available in UHD at https://youtu.be/9Q6M-CVaUBc.
Straight Shot #9: The Internet Is Awesome (audio version)
Straight Shot - March 19, 2019 20:11 - 43 minutes ★★★★★ - 10 ratingsAUDIO VERSION: In this episode, we discuss the advantages and challenges of marketing through the Internet in modern times. Join us! Also available in UHD at https://youtu.be/0NAWInXvrvI
Straight Shot # 9: The Internet Is Awesome
Straight Shot - March 19, 2019 20:05 - 44 minutes - Video ★★★★★ - 10 ratingsIn this episode, we discuss the advantages and challenges of marketing through the Internet in modern times. Join us! To make full screen on the Straight Shot app, please click the box icon in the top right corner! Also available in UHD at https://youtu.be/0NAWInXvrvI
Straight Shot#8: Partnership Vs. Vendor (audio version)
Straight Shot - March 01, 2019 16:11 - 50 minutes ★★★★★ - 10 ratingsAUDIO VERSION: Business Warning! Company Protection! Do you know the difference between these two types of business? Don't get caught by buzzwords and empty promises.... Also available in UHD at https://www.youtube.com/watch?v=jRJo9XYzKF4
Straight Shot #8: Partnership Vs. Vendor
Straight Shot - March 01, 2019 15:58 - 50 minutes - Video ★★★★★ - 10 ratingsBusiness Warning! Company Protection! Do you know the difference between these two types of business? Don't get caught by buzzwords and empty promises.... To make full screen on the Straight Shot app, please click the box icon in the top right corner! Also available in UHD at https://www.yo...
Straight Shot #7: Superbowl Advertising (Audio Version)
Straight Shot - February 12, 2019 20:03 - 1 hour ★★★★★ - 10 ratingsAUDIO VERSION: The team takes some time to review the advertising from this year's Superbowl event and discusses the history of this advertising season. Also available in UHD at https://youtu.be/hSfsQk7xFzY.
Straight Shot #7: Superbowl Advertising
Straight Shot - February 12, 2019 19:55 - 1 hour - Video ★★★★★ - 10 ratingsThe team takes some time to review the advertising from this year's Superbowl event and discusses the history of this advertising season. To make full screen on the Straight Shot app, please click the box icon in the top right corner! Also available in UHD at https://youtu.be/hSfsQk7xFzY.
Straight Shot #6: Harley Davidson Pt III (audio only)
Straight Shot - February 02, 2019 18:35 - 56 minutes ★★★★★ - 10 ratingsAUDIO VERSION: In part three of the new series on Discovery Channels biopic about Harley Davidson, we'll further discuss the lessons that can be learned from the history of Harley Davidson motorcycles as they began their journey to becoming a cult-like, mega brand. Also available in UHD at https...
Straight Shot #6: Harley Davidson Pt III
Straight Shot - February 02, 2019 18:30 - 56 minutes - Video ★★★★★ - 10 ratingsIn part three of the new series on Discovery Channels biopic about Harley Davidson, we'll further discuss the lessons that can be learned from the history of Harley Davidson motorcycles as they began their journey to becoming a cult-like, mega brand. To make full screen on the Straight Shot ap...
Straight Shot #4: Harley Davidson Part 2 - Audio Version
Straight Shot - December 31, 2018 02:28 - 51 minutes ★★★★★ - 10 ratingsAUDIO VERSION: In this episode, we continue our analysis and discussion on the Discovery Channell mini-series "Harley and the Davidsons." Specifically, in this show, we discuss how HD positioned themselves in the marketplace and several of the innovative marketing techniques showcased in the mov...
Straight Shot #5: Christmas Season Advertising - Audio Version
Straight Shot - December 30, 2018 18:33 - 58 minutes ★★★★★ - 10 ratingsAUDIO VERSION: In this episode, we discuss the seasonal advertising... in particular, Christmas Advertising. Join us as we discuss some of our favorites for 2018 and a few from the past.
Straight Shot #3: Harley Davidon Part One - Audio Version
Straight Shot - December 30, 2018 18:15 - 29 minutes ★★★★★ - 10 ratingsAUDIO VERSION: In part one of the new series on Discovery Channels biopic about Harley Davidson, we'll discuss the lessons that can be learned from the history of Harley Davidson motorcycles as they began their journey to becoming a cult-like, mega brand.
Straight Shot #2: The Nike/Kaepernik Controversy
Straight Shot - September 30, 2018 03:56 - 44 minutes - Video ★★★★★ - 10 ratingsIn this episode, we discuss the recent Nike/Kaepernik Controversy, the marketing history of Nike, and the what it means for the company and our country.
Straight Shot #1: Host Introductions and What Is Marketing (audio only)
Straight Shot - September 28, 2018 12:56 - 41 minutes ★★★★★ - 10 ratingsAUDIO VERSION: Welcome to our first episode of Straight Shot. In this episode, we'll take a minute to introduce our hosts and provide a little of their background before setting up the premise for the show by discussing: What is Marketing, Why Is It Important, and How is it accomplished?
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