This Straight Shot marketing podcast episode is centered around the understanding of different generations and how that impacts marketing, as well as how changes in our society dictate how business should be marketing. The differences between the current generation and the next generation are often spoofed and made comedy but in reality, there are some definite gaps in understanding that we need to be aware of as business owners and marketers.

To make fullscreen on the Straight Shot app (available in your smartphone's app store), click the box in the top right corner.

Also available in UHD at https://youtu.be/rM1-2_Fw-k8