WPMRR WordPress Podcast
188 episodes - English - Latest episode: over 2 years ago - ★★★★★ - 34 ratingsIf you want to hear from folks behind companies like HubSpot, Help Scout, Indie Hackers, startups.com, Castos, Jilt, Delicious Brains and Beaver Builder, you've come to the right place. Welcome to the WPMRR WordPress Podcast, a weekly show completely dedicated to bringing you the very best from the intersection of WordPress and monthly recurring revenue. Whether you're new to the WordPress community or a wily open-source veteran, join the founder and CEO of WP Buffs and The WPMRR Virtual Conference, Joe Howard, as he hosts a diverse crowd of the best and brightest WordPress minds around. Want to grow a plugin business to 300,000 active installs in 1.5 years? Listen to Bhanu's episode. Want to run a podcast that's driven 500,000,000 downloads? Bradley's episode is for you. Want to scale a design agency to $2M ARR while working less and spending more time with family? Tune into Jay's episode. And with guests like Chris Lema, Joost de Valk and Brian Krogsgard, you're guaranteed to get the inside scoop on the future of the WordPress economy itself. Every week comes new stories that are guaranteed to give you lightbulb moments in your journey of building your own WordPress business. Subscribe today and we'll be in your podcast player this upcoming Tuesday!
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Episodes
E182 - Selling $100,000+ Projects (Matt Medeiros, Pagely)
January 25, 2022 10:00 - 33 minutes - 61.1 MBIn today’s episode, we get to listen again to Joe and Matt Medeiros’ conversation. They talk about how running a family-owned agency honed his entrepreneurial and sales skills, constantly giving value to potential customers, and learning effective sales talk. Matt is a content creator and the Director of Podcaster Success at Castos. He hosts the podcast, Matt Report, where he talks to a wide range of digital business owners and web consultants. People in the product, marketing, and th...
E181 - Making it as an Influencer (Shane Barker, shanebarker.com)
January 18, 2022 10:00 - 47 minutes - 86.8 MBIn today’s episode, we get to listen again to Joe and Shane Barker's conversation. They talk about why real-time engagement matters more than fake following, how influencers shouldn’t rely on just one platform, and staying visible online through relevant and relatable content. Shane is a top digital marketing consultant, keynote speaker, and influencer. He has helped businesses accelerate their growth with customized digital marketing consultation and services. Having won many accolade...
E180 - Challenges of Organizing 1,000+ Person Virtual Conferences (Brian Richards, WPSessions)
January 11, 2022 10:00 - 41 minutes - 75.6 MBIn today’s episode, we get to listen again to Joe and Brian Richards’ conversation. They discuss the ins and outs of virtual conferences, the challenges of making people show up on event day, and finding success in organizing paid virtual events. Brian is the creator of WPSessions.com, where he provides training to businesses and developers working with WordPress. He also organizes WordSesh and WooSesh, two entirely virtual conferences for WordPress and WooCommerce professionals. Before...
E179: Leading the Charge on Headless WordPress (Scott Bolinger, AppPresser)
January 04, 2022 11:00 - 38 minutes - 71.6 MBTravis Pastrana crashes in on his motorbike and does a triple backflip into our foam pit! He’s here today to talk on mobile apps for WordPress and more. In this episode we talk about AppPress, the advantages and technical skills needed to work with headless WordPress, and the next generation of web hosting. Tune in to know the best stunts for your WordPress! Episode Resources: Static Fuse Website GatsbyJS Website The Product Business Podcast AppPresser Website Scott Bolinge...
E178: Running a Growing Sales & Marketing Team (Nathan Bliss, Kinsta)
December 28, 2021 11:00 - 34 minutes - 64.2 MBThe legendary Jedi Master Obi-Wan Kenobi stops in today to share his ideas on directing and guiding his mentees. Today on WPMRR, we discuss the reputation of the endeavor of sales, being a supportive and successful manager, and how Kinsta is diversifying their marketing and sales strategies. Tune in for tips on having your sales and marketing work in tandem. Episode Resources: Contact Nathan via email Follow Nathan on Twitter Check out Nathan’s blog Send us your questions to yo...
E177: The Powerful Women of WordPress (Amy Masson, Women in WP)
December 21, 2021 11:00 - 34 minutes - 64.9 MBHermione comes through the Floo Network and enlightens us on the path of the empowering female-led project Women in WP. We speak on the history of Sumy Designs, the conception on Women in WP podcast that follows, plus WordCamp experiences and hype! Don’t miss out and get hit with a Stupefy! Episode Resource List: Women in WP Podcast Women in WP YouTube Women in WP Facebook Women in WP Instagram Women in WP Twitter Amy Masson Twitter Sumy Designs Website Sumy Designs Fa...
E176: Pixel-Perfect Optimization and Compression (Shane Bishop, EWWW Image Optimizer)
December 14, 2021 10:00 - 34 minutes - 63.6 MBIn today’s episode, we get to listen again to Joe and Shane’s chat about image optimization. They cover the technical side of image optimization, how the app is designed to compress images across multiple platforms and websites, and the projects currently in development. Shane Bishop is a WordPress plugin developer and website performance nut. He's the lead and only developer of the EWWW Image Optimizer, a plugin that was launched on WordPress.org back in 2012. Episode Resources: E...
E175 - Maintaining Your North Star (Justin Busa & Brent Jett, Beaver Builder)
December 07, 2021 10:00 - 44 minutes - 81.7 MBIn today’s episode, we get to listen again to Joe, Justin, and Brent’s conversation about building websites and applications. The beaver Builder team is big on developing products that will largely benefit their community, talent acquisition from the same circle, and what’s keeping them forward and continuously building products around new ideas. Beaver Builder is the WordPress page builder you can trust with your business. It's a drag-and-drop page builder that lets you easily create d...
E174 - Starting a Freelance Career (Sam Smith, gsamsmith.com)
November 30, 2021 10:00 - 36 minutes - 66.9 MBIn today’s episode, we get to listen again to Joe and Sam’s conversation about joining WordPress. They discuss Sam’s stories during his firefighter days, how he stumbled upon WordPress and coding, and his approach on how he successfully managed his time to build his own business. Sam Smith is a retired Firefighter/Paramedic, an Orlando WordCamp Organizer, and a Web Developer. Episode Resources: Sam Smith is on Twitter, Instagram, and WordPress.org Leave an Apple podcast review or ...
E173 - Dominating the Enterprise Space (Mario Peshev, DevriX)
November 23, 2021 11:26 - 47 minutes - 89 MBIn today’s episode, we get to listen again to Joe and Mario’s conversation on the enterprise space. They discuss how a paid service should always focus on delivering prime and premium experience per user visit, pros and cons of different invoicing methods, different channels to hunt for potential clients, and the power of inbound sales. Mario Peshev is a global SME Business Advisor who's been named "The next Tony Robbins" and "The best tactical strategist out there aside from Neil Pa...
E172 - Eclipsing 33% of the Web (Joost de Valk, Yoast and WordPress)
November 16, 2021 10:00 - 35 minutes - 65 MBIn today’s episode, we get to listen again to Joe and Joost’s conversation around SEO and WordPress. They discuss the story behind Yoast, getting involved in the WordPress community, leveraging SEO for content and marketing, and pushing WordPress into tremendous growth. Joost is the founder of Yoast, where he's currently the Chief Product Officer. He founded the company in 2010, after working in several different companies as a digital marketing consultant. The Yoast SEO plugin, which star...
E171 - Inventing Inbound Marketing (David Ly Khim, HubSpot)
November 09, 2021 10:00 - 47 minutes - 86.1 MBIn today’s episode, we get to listen again to Joe and David’s conversation around content marketing strategy. They discuss the ins and outs of content marketing, the strategies that work, how to leverage SEO for organic ranking, and the challenges businesses face in terms of growth. David Ly Khim is the head of growth at People.ai and co-founder of Omniscient Digital, a premium content marketing agency. Previously, he was at HubSpot for 6 years serving as a growth product manager and a...
E170 - Launching the Fastest Plugin by a New Company to Hit $100,000+ ARR (Vito Peleg, Atarim)
November 02, 2021 09:00 - 47 minutes - 86.3 MBIn today’s episode, we get to listen again to Joe and Vito Peleg’s conversation. They talk about managing websites through care plans, business scaling largely based on customer feedback, future plans and products in development, and Vito’s journey in the WordPress space. Vito Peleg is the Founder and CEO of Atarim, the first and only client-facing web agency management platform designed to speed up your work, client collaboration and team management. The team tackles the 84% of the pr...
E169 - Purposefully Repurposing Content (Shaina Weisinger, Repurpose House)
October 26, 2021 09:00 - 40 minutes - 75.7 MBIn today’s episode, we get to listen again to Joe and Shaina Weisinger’s conversation. They talk about how repurposing audio and video content can help brands reach more audiences without having to spend so much on creating content, and how resharing helps maximize the potential of every social content. Shaina Weisinger is the Founder and CEO of Repurpose House, which turns long-form content into optimized videos and images for high engagement social media strategies. She has a background ...
E168 - Project-Based WordPress Work is Becoming Old-School
October 19, 2021 09:00 - 37 minutes - 69.5 MBIn today’s episode, we get to listen again to Joe and Christie’s conversation about switching from project-based work to subscription-based model. They also discussed how WordPress developers doing freelance work can focus on creating prototypes of productized services, how engaging in competitor research can help identify flaws in your own products, and the best way to test out what product to build during your free time. Episode Resources: Leave an Apple podcast review or binge-watch p...
E167 - Telling Stories that Close Deals (Chris Lema, Liquid Web)
October 12, 2021 09:00 - 41 minutes - 58.1 MBIn today’s episode, we get to listen again to Joe’s chat with Chris Lema, Liquid Web's Vice President of Products and General Manager at LearnDash. He is a well-known blogger and public speaker, and leads the product teams to develop and launch Managed WordPress and Managed WooCommerce product lines. Chris enthusiastically talks about the concept behind BeachPress and CaboPress, and what can potentially happen in these meetings. He also tackled the growth of e-commerce, how WooCommerce...
E166 - Why Being a Contrarian Works (Hristo Pandjarov, SiteGround)
October 05, 2021 09:00 - 47 minutes - 65 MBIn today’s episode, Joe talks to Hristo Pandjarov, Manager of WordPress Initiatives at SiteGround - a web hosting company founded in 2004 that provides hosting for about 2,000,000 domains worldwide. Some of the services offered include shared hosting, cloud hosting, enterprise solutions, and domain registration. Hristo shares what the roles and responsibilities he had and currently have since joining SiteGround, the advantage of building internal plugins versus acquiring existing ones...
E165 - The Importance of Customer Journeys in Sales (Lucas Prigge, Kinsta)
September 28, 2021 09:00 - 59 minutes - 82.2 MBIn today’s episode, Joe talks to Lucas Prigge, the Head of Sales at Kinsta - a hosting platform by developers, for developers. Kinsta has combined the fastest network and platform in the world (Google Cloud), and paired it with the best engineering team and the most experienced WordPress developers in the industry. The MyKinsta dashboard was built from the ground up specifically for WordPress, making site management a breeze. Lucas shares his insight on sales such as the extensive tra...
E164 - [Live starting today] The WPMRR Virtual Summit 2021
September 21, 2021 09:00 - 10 minutes - 14.7 MBIt’s finally here! The WPMRR Virtual Summit 2021 is about to start! Joe shares today’s schedule and some exciting news to look forward to. Big shout out to all our sponsors this year. Some of our legacy sponsors include: GoDaddy Pro, WP Remote, GreenGeeks, Weglot, and Cloudways. Hop into the WPMRR Community and join our speakers as they discuss relevant and valuable topics. Episode Resources: Visit the WPMRR Community The 2021 WPMRR Virtual Summit What to Listen For: 00:00 Int...
E163 - Bringing Back Static Sites at a Massive Scale (Miriam Schwab, Strattic)
September 14, 2021 09:00 - 53 minutes - 73.5 MBIn today’s episode, Joe talks to Miriam Schwab, the co-Founder and CEO of Strattic - an all-in-one static site generation and hosting platform that instantly optimizes WordPress by converting it to a static architecture. Content managers and marketers can continue to manage content in WordPress as usual, while developers get to bask in the glory (and enjoy the peace of mind) of a fully headless website. Miriam shares her agency’s vision to provide a link between the WordPress functio...
E162 - Proudly Staying Small Regardless of Popular Growth Norms (Tara Claeys, DesignTLC)
September 07, 2021 09:00 - 41 minutes - 76.3 MBIn today’s episode, we bring back Joe’s chat with the Founder and Director of Design TLC, Tara Claeys. As a seasoned website designer and developer with a marketing background going back over 25 years, she provides custom website and graphic design services, with a focus on creating effective, customized, user-friendly communication platforms for small schools, camps, and nonprofits. Tara talks about the steady growth of her company, how she isn’t aiming for a 7-figure business anyti...
E161 – Successfully Shifting from Services to SaaS (Gary Gaspar, Marker.io)
August 31, 2021 09:00 - 57 minutes - 78.8 MBIn today’s episode, Joe talks to Gary Gaspar, the co-founder and CEO of Marker.io - a platform that encourages a simple way to report bugs on live websites and collect client feedback along the way. This 6-member team with over 2M feedback reported and 1,500 plus customers, continue to make it easier for people to report live website issues in real time. Gary shares how he met his two co-founders at a totally unexpected place, shutting down the agency to focus on growing the business,...
E160 – Taking Advantage of the Hot WordPress Acquisition Market (Iain Poulson & Alex Denning, FlipWP)
August 24, 2021 09:00 - 1 hour - 86.5 MBIn today’s episode, Joe talks to Iain Poulson and Alex Denning of FlipWP, a private marketplace for buying and selling WordPress businesses. Buyers get vetted listings emailed directly to them, while sellers get access to quality buyers who understand their product and the opportunity they’re offering. Iain and Alex explain how FlipWP offers a unique experience for both buyers and sellers, providing reasonable valuation for any business while ensuring that all deals remain exclusive to...
E159 – Getting Her First 100 Subscription Customers via 5 Highly Productive Hours per Week (Lesley Sim, Newsletter Glue)
August 17, 2021 09:00 - 55 minutes - 76.5 MBIn today’s episode, Joe talks to Lesley Sim of Newsletter Glue, a WordPress plugin designed to help businesses or anyone connect their email service to WordPress so they can publish newsletters the way they publish blog posts. The first step is to connect the email service, write the newsletter in the block editor, and then send it. Lesley discusses how it becomes so much easier to send newsletters using the plugin, the current growth of the company, planning your schedule while takin...
E158 – Writing Copy and Telling Stories that Convert (Todd Jones, Copyflight)
August 10, 2021 09:00 - 52 minutes - 71.9 MBIn today’s episode, Joe talks to Copyflight’s Todd Jones, a digital storyteller helping purpose-driven B2B entrepreneurs leverage storytelling to captivate their target market. His team helps businesses identify and develop their story, so that they can communicate more efficiently to their ideal client. Todd talks about how his college football Top 10 blog evolved into learning WordPress, building sites using themes and widgets, the different web developing sites he came to know, le...
E157 – Improving Email Deliverability, Open Rates and Personalization (Rene Morozowich, renemzw.com)
August 03, 2021 09:00 - 57 minutes - 79.1 MBIn today’s episode, Joe talks to Rene Morozowich, a freelancer in the WordPress space who works with small and medium sized business and individual projects in building and managing service-based websites. She’s a Business Intelligence (BI) and SQL developer, a programmer, and an instructor at a community college who teaches credit and non-credit classes. Rene shares her freelancing journey, from building a website from scratch, overhauling and managing existing websites, to offering c...
E156 – Digital Nomading When You’re an Essential Employee (with Christie Chirinos)
July 27, 2021 09:00 - 53 minutes - 72.8 MBIn today’s episode, we are going to hear Christie once again, back when she was still based in Hawaii. Joe and Christie discuss the perks and some of the downsides of working on a different time zone from the rest of your team, body clock adjustments to be able to function, and the importance of robust communication and the maximization of tools. Episode Resources: Christie is on Twitter and LinkedIn Leave an Apple podcast review or binge-watch past episodes Visit the WPMRR Commu...
E155 – Running a WordPress Newsletter in a Crowded Space (Maciek Palmowski, WP Owls)
July 20, 2021 09:00 - 56 minutes - 78 MBIn today’s episode, Joe talks to Maciek Palmowski, one of the co-creators of WP Owls, a weekly newsletter focused on the latest and top WordPress news. He also works as a WordPress ambassador for Buddy Works - a top-notch performance into one solution for teams that want to painlessly introduce CI/CD and accelerate the development lifecycle of their software. Maciek explains how the Polish audience has a completely different social media preference compared to the global community, the...
E154 – WordFest (July 23) & Mental Health for Remote Workers (Dan Maby, Big Orange Heart)
July 13, 2021 09:00 - 58 minutes - 80.2 MBIn today’s episode, Joe talks to Dan Maby of Big Orange Heart - a nonprofit organization that supports and promotes positive well-being and mental health within remote working communities. The Big Orange Heart Health Hubs are designed to provide holistic support for the individual. Dan shares how Big Orange Heart came from the challenges he and his team faced while handling a digital marketing agency, and the organization’s mission to help support the mental health of workers in a remo...
E153 – Going Big by Solving WordPress' Biggest Roadblock (Artur Grabowski, Extendify)
July 06, 2021 09:00 - 54 minutes - 75.9 MBIn today’s episode, Joe talks to Artur Grabowski of Extendify - a team of passionate professionals with the goal of building a modern WordPress experience that just works. It has a templates library and other great WordPress products such as Editor Plus, Redux, Gutenberg Forms, ACF Blocks, MetaSlider, Block Slider, and GutenbergHub.com. Artur shares the technical and business aspects of Extendify, how the beta stage is aimed at introducing customers to block-based editing, the mission ...
E152 – Powering Remote Culture for a Team of 90+ (Leah Knobler, Help Scout)
June 29, 2021 09:00 - 50 minutes - 69.8 MBIn today’s episode, we’re reeling in another throwback episode, Joe’s interview with Leah Knobler of Help Scout - a support tool and customer service platform used by customer-centric organizations around the world, from small businesses to high-growth startups and nonprofits. Leah gives us several actionable nuggets about hiring, scaling, managing, and growing a remote team, a detailed overview of Help Scout’s recruitment process, and diversifying a team of skills and talent. Ep...
E151 – Recruiting and Hiring the Top 1% of Freelancers (Nathan Hirsch, FreeUp.com)
June 22, 2021 09:00 - 35 minutes - 65.7 MBIn today’s episode, let’s listen again to Joe’s conversation with Nathan Hirsch, the co-founder of FreeUp - a solution platform to finding & hiring pre-vetted freelancers online, only allowing the top 1% into the network out of hundreds of freelancer applicants every week. Nathan talks about how he co-founded a solution platform that caters to businesses in need of skilled freelancers to help business owners with website design and development, graphic design, sales and marketing, soci...
E150 - Mastering Sales and Marketing for Freelancers (Jennifer Bourn, Profitable Project Plan)
June 15, 2021 09:00 - 42 minutes - 78.3 MBIn today’s episode, we bring back Joe’s conversation with Jennifer Bourn, a designer for twenty years, an agency owner for thirteen years, and a blogger for ten years. She is founding partner at Bourn Creative, a full service design and development company that specializes in purpose-driven design and everything WordPress. Jennifer talks about her 13-year journey founding and managing an agency that helps new businesses improve their website, drive traffic, and generate leads; and her ...
E149 - Core Web Vitals, SEO Strategy & Referral Optimization (Melanie Phung, Orange Spark Digital)
June 08, 2021 09:00 - 42 minutes - 58.3 MBIn today’s episode, Joe talks to Melanie Phung, Owner and Principal Consultant at Orange Spark Digital - a boutique consulting practice to help organizations achieve greater visibility and success online. Services offered include website strategy service, search engine optimization, content strategy, and web analytics. Melanie shares how she manages her boutique SEO agency, getting clients setup to have better performing websites in SERPs, formulating objectives and tactics to grow le...
E148 - 10 Years of Driving Success Through MVPs (Kim Coleman, Paid Memberships Pro)
May 25, 2021 09:00 - 47 minutes - 65.6 MBIn today’s episode, Joe talks to Kim Coleman, the co-founder of Paid Memberships Pro - the most complete WordPress membership plugin. She has her hand in all aspects of the development, management, and marketing for the product and the team. She oversees frontend development for the core open source plugin and over 75 Add Ons. They discuss the value of MVP in growing a business, catering to customer needs, and building and testing new features through the community. They also touch o...
E147 - How to Live an Entrepreneurial Life Worth Living (Marc Benzakein, ServerPress)
May 18, 2021 09:00 - 37 minutes - 51.3 MBIn today’s episode, Joe talks to Marc Benzakein, the Operations Manager at ServerPress LLC - a software services company that provides workflow tools for WordPress Developers and Designers. His experience ranges from network administration to software development to upper level management in both Internet Service Providers as well as Software and Services Development. They discuss how capitalism opens opportunities for young startup founders, the financial pressure on Gen Z and how i...
E146 - Becoming a Better Manager Through Coaching & Reading (Chris Klosowski, Sandhills Dev)
May 11, 2021 09:00 - 38 minutes - 52.9 MBIn today’s episode, Joe talks to Chris Klosowski, the Director Of Technology at Sandhills Development, LLC. He joined Sandhills as a lead developer in 2015, and before that, he was a software developer at GoDaddy.com. Chris shares his journey on leadership coaching and acquiring professional knowledge to help keep his team moving. Also, they talk about how business changes put pressure on a team of individuals with varying working habits. Episode Resources: Chris Klosowski on ...
E145 - Launching a Social Sharing Plugin from His Dorm Room (Eithan Abramovich, Highly Analytics)
May 04, 2021 09:00 - 35 minutes - 48.9 MBIn today’s episode, Joe talks to Eithan Abramovich of Highly Analytics, a Medium-style tooltip made for content creators to help understanding maximize how your passive readers interact with your content. Eithan shares the ideas behind creating the plugin, features users can use in the free version, and offering premium in the future to help boost monthly recurring revenue. Episode Resources: Highly Analytics Georgia Institute of Technology Eithan Abramovich on Twitter Leave an ...
E144 - Scaling to $350,000 MRR Through Managing Expectations and Trust (Pippin Williamson, Sandhills Development)
April 27, 2021 09:00 - 51 minutes - 70.6 MBIn today’s episode, Joe talks to Pippin Williamson, the Managing Director at Sandhills Development, LLC - the home to several WP plugins such as AffiliateWP, Easy Digital Downloads, and WP Simple Pay. He's also the man behind Sandhills Brewing, a microbrewery that focuses on oak-aged and oak-fermented beers. Pippin retells his day-to-day hustle in running two companies in entirely different industries, running his microbrewery and leading a team of web engineers. He also talks about s...
E143 - WordPress vs Wix & the Fight Against Fake News (Matt Mullenweg, Automattic)
April 20, 2021 09:00 - 45 minutes - 63 MBIn today’s episode, Joe talks to Matt Mullenweg, one of the founding developers of WordPress and the Founder and CEO of Automattic - a distribution company committed to diversity, equity, and inclusion with the goal to democratize publishing and commerce. Matt talks about the systematic approach of Automattic, WordPress, and the rest of the Automattic web brands, as well as scaling and hiring skilled engineers, and the upside and downside of content distribution on different social pla...
E142 - Teaching WordPress to Get Students Hired (Courtney Robertson, learn.wordpress.org)
April 13, 2021 09:00 - 48 minutes - 111 MBIn today’s episode, Joe talks to Courtney Engle Robertson, a WordPress teacher dedicated to helping businesses streamline their online marketing. She has been teaching basic through advanced software, hardware, and social media uses in plain English for third graders through grandparents, including businesses and bootcamp students since 2001. Courtney reveals the unlimited passion behind the Learn WordPress community where volunteers contribute educational resources to share with profe...
E141 - Prioritizing Mental Health and Growing a Circle Community with 2 Kids at Home (Joe Casabona, How I Built It)
April 06, 2021 09:00 - 56 minutes - 77.7 MBIn today’s episode, Joe talks to Joe Casabona, a creator of online courses at Creator Courses and for LinkedIn Learning, and hosts a podcast called How I Built It. They share similar sentiments on parenting toddlers, mental health check while juggling work and parenting, and expanding a Circle community among other Wordpress related responsibilities. Episode Resources: Visit buildsomething.club/wpmrr Check out Joe’s website Joe is on Twitter, Instagram, and YouTube Leave an ...
E140 - Helping Non-Profits Master Recurring Donations (Michelle Frechette, Give)
March 30, 2021 09:00 - 44 minutes - 102 MBIn today’s episode, Joe talks to Michelle Frechette of GiveWP, the perfect online fundraising platform to increase your online donations, manage donors, and gain insight on your effort — all from directly within your WordPress website. Michelle enthusiastically retells her fundraising expertise at GiveWP. She shares her fool-proof strategies on getting recurring donations and sustaining a good relationship with fundraising donors. Episode Resources: Visit GiveWP WP Coffee Ta...
E139 - Launching and Cultivating a Paid Circle Community (Corey Haines, Swipe Files)
March 23, 2021 09:00 - 49 minutes - 112 MBIn today’s episode, Joe talks to Corey Haines of Swipe Files, a community hub focused on content and courses to master marketing by taking the best ideas from other industries for your business growth and pushing the boundaries of what is called normal. Corey narrates his experience in building and creating a community focused on content strategy, marketing best practices for marketers, and the idea behind founding Swipe Files. Episode Resources: Check out Everything is Marketi...
E138 - Masterfully Acquiring Massive Businesses (David Vogelpohl, WP Engine)
March 16, 2021 09:33 - 44 minutes - 101 MBIn today’s episode, we revisit an old episode with David Vogelpohl of WP Engine - a platform for site building and management tools to drive more creative agility; cloud hosting and security solutions to enable enterprise performance; and optimization tools to give you ongoing intelligence. Joe and David talk about exploring strategic partners, adding new components to keep existing clients while continuing to gain new clients to defeat churn, as well as information on acquiring new bu...
E137 - Growing a Powerful Decoupled WordPress Solution (Leonardo Losoviz, GraphQL API)
March 09, 2021 10:00 - 43 minutes - 59.3 MBIn today’s episode, Joe talks to Leonardo Losoviz, a freelance developer and writer, with an ongoing quest to integrate innovative paradigms such as Serverless PHP and GraphQL into existing PHP frameworks such as WordPress. He is a one-man team running GraphQL API plugin, offering the most powerful GarphQL experience into any WordPress site. Leonardo fearlessly shares his expertise in coding and developing websites, the ongoing challenges of promoting a new plugin, and the opportunitie...
E136 - How to Make Client Onboarding a Low Churn Profit-Center (Brian Casel, ProcessKit)
March 02, 2021 10:00 - 43 minutes - 59.6 MBIn today’s episode, Joe talks to Brian Casel of ProcessKit - a process-driven project management tool for businesses, automating and streamlining recurring tasks, track progress, and scale company operations with over 1000+ tools using Zapier integration. Brian shares his experiences as a freelancer and his early days in web designing; how ProcessKit came about, its audience target focus, the challenges of growing customer base, and winning audience through guest blog posting. ...
E135 - A Deep Dive into Cloud Computing, Finding 1,000 True Fans & the Movie Biz (Morgan Lucas, RUN TCP/IP)
February 23, 2021 10:00 - 33 minutes - 45.8 MBIn today’s episode, Joe talks to Morgan Lucas, a network engineer and author of RUNTCPIP.com - a blogging site that specializes in writing about tech, email marketing, and blogging with humor and informative style. She's also a technologist well-oriented on Azure Cloud, Cisco, Juniper, Remote Support, and Programming. They discuss freelance end-user consultancy, genuine connections through networking, the movie animation industry, as well as technical blogging and social media presence...
E134 - A Hyper-Tactical Content & SEO Masterclass (Maddy Osman, The Blogsmith)
February 16, 2021 08:00 - 43 minutes - 59.8 MBIn today’s episode, Joe talks to Maddy Osman, Founder and SEO Content Strategist at The Blogsmith. She creates content optimized for onsite SEO, handles keyword research, and picks feature blog images, among other SEO content writing strategies her agency offers. They discuss SEO and content optimization, old school SEO strategies, competitor analysis, and winning clicks in search results. Episode Resources: Tweet Maddy Visit The Blogsmith Check out Clearscope Leave an ...
E133 - How to Hire Convincingly via Job Boards and Recruitment (Alex Harling, Dynamite Jobs)
February 09, 2021 08:08 - 45 minutes - 63 MBIn today’s episode, Joe talks to Alex Harling of Dynamite Jobs. Alex handles Account Management and Operations, focused primarily on remote jobs hiring. Launched in October 2017, Dynamite Jobs is an efficient way to connect companies in the Dynamite Circle with remote job seekers to thousands of remote jobs posted each week. The discussion is focused on remote hiring, the right way to post successful job listings, top hiring tips in a remote setting, ways to announce a job opening, a...