E159 – Getting Her First 100 Subscription Customers via 5 Highly Productive Hours per Week (Lesley Sim, Newsletter Glue)

In today’s episode, Joe talks to Lesley Sim of Newsletter Glue, a WordPress plugin designed to help businesses or anyone connect their email service to WordPress so they can publish newsletters the way they publish blog posts. The first step is to connect the email service, write the newsletter in the block editor, and then send it. 

 

Lesley discusses how it becomes so much easier to send newsletters using the plugin, the current growth of the company, planning your schedule while taking care of your mental health, and how to not get sucked in any social media platform. 

 

Episode Resources:

Newsletter Glue’s Website and Twitter Lesley is on Twitter Leave an Apple podcast review or binge-watch past episodes Visit the WPMRR Community The 2021 WPMRR Virtual Summit

 

What to Listen For:

00:00 Intro 04:33 Welcome to the pod, Lesley! 06:14 Aiming to make WordPress the CMS for newsletters 10:34 The plug-in is completely reliant on what happens with Gutenberg 14:00 The difference between patterns and templates when dealing with Gutenberg 16:25 Early adapters to the Gutenberg ecosystem 18:20 Current ARR range for Newsletter Glue 23:13 Future plans and current improvements in the works 30:04 Stay sane and prioritize mental health 35:51 Managing your daily schedule and allocating your time effectively 42:08 Getting active on social media and getting sucked into it 47:14 Enjoy your time on the social platform you enjoy using 52:43 Find Lesley online