What's going on over at Leafly?

When it comes to finding the 411 on cannabis, customers want to turn to a trusted and reliable source. Leafly.com is that guide for new and experienced consumers who want to learn or enhance their experience. Today Jo Voss, Managing Director of Leafly shares some of the exciting new initiatives consumers can look forward to. It starts with the exciting new launch of the “Cannabis Guide” which is a departure from where they have been historically based on new research and knowledge of the audience. Leafly wants to progress the industry and help people to understand cannabis at a whole new level. They’ve also launched Leafly Learn- a 2-hour budtender course to learn about the cannabis plant itself and the Cannabis Guide. This exciting program arms budtenders with all the knowledge they need to ensure an optimal consumer experience in the retail space. And there’s more so tune in to hear how Leafly is using these new initiatives to help consumers learn to find what they need based on their preferences. A smart move since many new consumers have more questions than answers and need to feel that the resources they seek are trusted since this crowd has many concerns including over-consumption. So, Jo and her team have been super busy the past year in order to create tools and resources for audiences to understand cannabis at a deeper level in order to provide them with positive and meaningful experiences.