Thinks Out Loud: E-commerce and Digital Strategy
295 episodes - English - Latest episode: about 1 month ago - ★★★★★ - 5 ratingsA weekly podcast exploring how e-commerce and digital trends shape your business and marketing strategy
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Episodes
Digital Will Drive The Next Decade of Business Growth (Thinks Out Loud Episode 308)
November 10, 2020 14:17 - 18 minutes - 34.7 MBAll kinds of big news in the past week, Big Thinkers. The tech giants all posted huge earnings. Then we got news about a vaccine for COVID-19. Does a vaccine mean things are going back to normal? Nope. No way. In fact, the first piece of news illustrates why digital will drive the next decade… The post Digital Will Drive The Next Decade of Business Growth (Thinks Out Loud Episode 308) appeared first on Tim Peter & Associates.
The Rebirth of Trusted Gatekeepers (Thinks Out Loud Episode 307)
November 02, 2020 19:23 - 16 minutes - 30.8 MBPeople don’t just want great content; they want content they can trust. That desire, that need, creates an opportunity for folks who curate and cultivate great content as part of their brand. In short, it’s a market demanding the rebirth of trusted gatekeepers. As mentioned in the show, in a world where artificial intelligence and… The post The Rebirth of Trusted Gatekeepers (Thinks Out Loud Episode 307) appeared first on Tim Peter & Associates.
Is “Content is King” Dead? (Thinks Out Loud Episode 306)
October 14, 2020 18:18 - 18 minutes - 34.3 MBSome people are starting to question whether content is king. It’s a fair question. Content marketing has had a good run, starting at least as early as John Deere’s "The Furrow" magazine in 1895. So, it’s super smart of people like Julia McCoy and my friend Mark Schaefer to ask if "Content is King" is… The post Is “Content is King” Dead? (Thinks Out Loud Episode 306) appeared first on Tim Peter & Associates.
A Lullaby for Business in Troubled Times (Thinks Out Loud Episode 305)
October 08, 2020 13:54 - 19 minutes - 35.4 MBTimes may be tough for many of you right now. But, in the immortal words of singer Shawn Mullins, "Everything is gonna be alright." I don’t just mean that as a platitude. Mullins’ career itself shows one path for how you can get through this. The latest episode of Thinks Out Loud looks at Shawn… The post A Lullaby for Business in Troubled Times (Thinks Out Loud Episode 305) appeared first on Tim Peter & Associates.
The Frightful Five and… Praying Mantises? (Thinks Out Loud Episode 304)
September 24, 2020 14:14 - 15 minutes - 28.6 MBWhat in the world do the Frightful Five — Apple, Google, Facebook, Amazon, and Microsoft — have in common with praying mantises? And why in the world does that have anything to do with your business? Well, if you think about the mating habits of praying mantises, you’re heading in the right direction. But, here’s… The post The Frightful Five and… Praying Mantises? (Thinks Out Loud Episode 304) appeared first on Tim Peter & Associates.
Are You Destined to Lose to the Frightful Five? (Thinks Out Loud 303)
September 16, 2020 14:52 - 19 minutes - 35.9 MBApple and Google and Facebook and Amazon and Microsoft are known as the "Frightful Five." Why? Because, they are huge. They are gatekeepers. And, they’re relentlessly focused on gaining market share. That’s not just "frightful;" it’s downright terrifying. Also they’re coming for your customers. Even worse, your customers want them to. Because the Frightful Five… The post Are You Destined to Lose to the Frightful Five? (Thinks Out Loud 303) appeared first on Tim Peter & Associates.
How to Build a Digital Company (Thinks Out Loud 302)
September 10, 2020 12:55 - 17 minutes - 31.7 MBIf we live in the future — and we do — your company must also live in the future. But what does that look like in practice? How can you get there? What do you need to do to improve? All good questions. Fortunately, we have some answers for you. The latest episode of Thinks… The post How to Build a Digital Company (Thinks Out Loud 302) appeared first on Tim Peter & Associates.
How to Build a Digital Company
September 02, 2020 14:46 - 17 minutes - 31.7 MBIf we live in the future — and we do — your company must also live in the future. But what does that look like in practice? How can you get there? What do you need to do to improve?… The post How to Build a Digital Company appeared first on Tim Peter & Associates.
How We Get to Brand 2030 (Thinks Out Loud Episode 301)
August 26, 2020 14:29 - 21 minutes - 38.6 MBHow We Get to Brand 2030 (Thinks Out Loud Episode 301) The best time to plant a tree is ten years ago. The second best time is today. Well, today is "ten years ago" for 2030. If you want customers to connect with your brand in ten year’s time, now is when you need to… The post How We Get to Brand 2030 (Thinks Out Loud Episode 301) appeared first on Tim Peter & Associates.
Looking to the Future (Thinks Out Loud Episode 300!)
August 19, 2020 14:45 - 17 minutes - 32.5 MBAt the beginning of the year, I knew Thinks Out Loud would celebrate its 300th episode sometime in August. What I didn’t know was that the world would fall apart in the meantime. So, instead of looking back, it makes more sense to celebrate this show — to celebrate you and your support — by… The post Looking to the Future (Thinks Out Loud Episode 300!) appeared first on Tim Peter & Associates.
What Connects TikTok and the Hub and Spoke Model of Digital? (Thinks Out Loud Episode 299)
August 12, 2020 15:32 - 16 minutes - 30.5 MBThe "Hub and Spoke Model" has been around for a long time, dating to the Cretaceous Period of digital marketing. In case you’re wondering, that’s a long, long, long time ago. TikTok dates to just a few weeks ago. (OK, it really started in 2012, but most people hadn’t heard of it until relatively recently.)… The post What Connects TikTok and the Hub and Spoke Model of Digital? (Thinks Out Loud Episode 299) appeared first on Tim Peter & Associates.
How To Run Your Business As If Google Didn’t Exist (Thinks Out Loud Episode 298)
August 05, 2020 22:39 - 19 minutes - 36 MBGoogle is dominant. Google is the beast your industry’s 800lb. gorillas have nightmares about. They’re incredibly strong. But Google’s strength is incredibly brittle. In theory, Google could fail tomorrow. They’re a one-product company. They the vast majority of their revenues from one product: Advertising. What if they went away tomorrow? How could you run your… The post How To Run Your Business As If Google Didn’t Exist (Thinks Out Loud Episode 298) appeared first on Tim Peter & Associates.
Four Questions Your Business Needs to Ask Right Now (Thinks Out Loud Episode 297)
July 29, 2020 14:20 - 17 minutes - 32.4 MBHow long do you think the current downturn is going to last? How ready are you if you if it lasts for another 6 months? Another year? Longer? The post Four Questions Your Business Needs to Ask Right Now (Thinks Out Loud Episode 297) appeared first on Tim Peter & Associates.
Digital Transformation of You: The Skills You Need to Compete (Thinks Out Loud Episode 296)
July 22, 2020 03:08 - 20 minutes - 38.3 MBHeadlines and Show Notes Digital transformation is, at its core, about business transformation. And business transformation, at its core, is about people. Research shows that many people need to learn new skills and up-skill existing ones as their companies evolve. So, what are the skills you need to compete as your company undergoes its digital… The post Digital Transformation of You: The Skills You Need to Compete (Thinks Out Loud Episode 296) appeared first on Tim Peter & Associates.
Two Key Steps Towards Digital Transformation (Thinks Out Loud Episode 295)
July 14, 2020 14:32 - 17 minutes - 32.9 MBHeadlines and Show Notes We’re living through tough times. You didn’t need me to tell you that. What you do need are some tips on what you can do about that fact. And, in last week’s episode, I talked about a “first step” that you can do right now to help your business. As a… The post Two Key Steps Towards Digital Transformation (Thinks Out Loud Episode 295) appeared first on Tim Peter & Associates.
A Digital Transformation First Step: What You Can Do Right Now (Thinks Out Loud Episode 294)
July 07, 2020 12:41 - 15 minutes - 27.6 MBDigital transformation is a process, not a destination. So, even though we’ve seen “two years of digital transformation in two months,” don’t feel like you’re late to the party. You have plenty of opportunity to improve the experience you provide customers using digital right now. Or, you do as long as you take your first… The post A Digital Transformation First Step: What You Can Do Right Now (Thinks Out Loud Episode 294) appeared first on Tim Peter & Associates.
The Five Drivers of E-commerce and Digital Transformation for Your Business (Thinks Out Loud Episode 293)
June 24, 2020 09:00 - 25 minutes - 46 MBThe Five Drivers of E-commerce and Digital Transformation for Your Business (Thinks Out Loud Episode 293) — Headlines and Shownotes We’re seeing an enormous shift to digital during the COVID-19 pandemic. But the pandemic is only accelerating that shift. The fact is, we’ve been moving this way for some time. And regardless of what’s most… The post The Five Drivers of E-commerce and Digital Transformation for Your Business (Thinks Out Loud Episode 293) appeared first on Tim Peter & Associates.
There is Never a “New Normal” In Digital (Thinks Out Loud Episode 292)
June 16, 2020 13:54 - 14 minutes - 27 MBThere is Never a “New Normal” In Digital — Headlines and Show Notes If you’re anything like me, you’re getting tired of everyone talking about the “new normal” of the post-COVID world. We’re a long way from “normal” and aren’t likely to get there soon. However, the current state of dynamic change, rapidly evolving customer… The post There is Never a “New Normal” In Digital (Thinks Out Loud Episode 292) appeared first on Tim Peter & Associates.
We’re in a Recession. What Should Your Marketing Team Do? (Thinks Out Loud Episode 291)
June 09, 2020 14:13 - 17 minutes - 31.8 MBWe’re in a Recession. What Should Your Marketing Team Do? (Thinks Out Loud Episode 291) — Headlines and Show Notes Well, the news we’re all been looking for is finally here: We’re officially in a recession. That of course is on top of the existing bad news about the global pandemic, social unrest, and a… The post We’re in a Recession. What Should Your Marketing Team Do? (Thinks Out Loud Episode 291) appeared first on Tim Peter & Associates.
Why We Need to Use Digital to Listen (Thinks Out Loud Episode 290)
June 02, 2020 14:07 - 12 minutes - 23.7 MBWhy We Need to Use Digital to Listen (Thinks Out Loud Episode 290) – Headlines and Show Notes If you’re like me, you’re probably confused, angry, and sad at the moment. With the killing of George Floyd, the subsequent protests and riots, Covid-19, and recession all happening, it’s a challenging time for everyone right now.… The post Why We Need to Use Digital to Listen (Thinks Out Loud Episode 290) appeared first on Tim Peter & Associates.
When Will the Recession End? (Thinks Out Loud Episode 289)
May 27, 2020 02:21 - 19 minutes - 35.3 MBWhen Will the Recession End? (Thinks Out Loud Episode 289) — Headlines and Show Notes It’s pretty clear we’re all living through a Covid-19 driven recession. And while we know that the recession will end, no one knows for sure when the recession will end. However, it’s probably safe to assume that it will last… The post When Will the Recession End? (Thinks Out Loud Episode 289) appeared first on Tim Peter & Associates.
We Live Online Now (Thinks Out Loud Episode 288)
May 19, 2020 15:22 - 17 minutes - 31.3 MBWe Live Online Now (Thinks Out Loud Episode 288) — Headlines and Show Notes Last week we showed that we’ve seen “two years of digital transformation in two months.” This week we’re starting to get a sense of what that means — and why. And, at its core, it’s because we live online now. You,… The post We Live Online Now (Thinks Out Loud Episode 288) appeared first on Tim Peter & Associates.
Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287)
May 12, 2020 12:54 - 17 minutes - 32.2 MBTwo Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287) — Headlines and Show Notes We’re facing immense change. Change in our daily lives. Change in our work. Change in digital use. Microsoft says it has seen “two years of digital transformation in two months” since the coronavirus started. And, this radical… The post Two Years of Digital Transformation in Two Months (Thinks Out Loud Episode 287) appeared first on Tim Peter & Associates.
Amazon, Google, Facebook, Apple and Microsoft Have a Secret Plan Right Now. Here’s Why You Should Care (Thinks Out Loud Episode 286)
May 06, 2020 13:20 - 18 minutes - 33.3 MBAmazon, Google, and Facebook Have a Secret Plan Right Now. Here’s Why You Should Care (Thinks Out Loud Episode 286) — Headlines and Show Notes OK, let’s be fair. The plans that Amazon, Google, Facebook, Apple, and Microsoft have aren’t really a secret. But it’s clear that these digital giants (AGFAM as I have long… The post Amazon, Google, Facebook, Apple and Microsoft Have a Secret Plan Right Now. Here’s Why You Should Care (Thinks Out Loud Episode 286) appeared first on Tim Peter & Associ...
Why You Should Be Optimistic About the Future Right Now (Thinks Out Loud Episode 285)
April 28, 2020 11:26 - 16 minutes - 29.4 MBLooking to drive results for your business? Click here to learn more. Why You Should Be Optimistic About the Future Right Now (Thinks Out Loud Episode 285) — Headlines and Show Notes Are you pessimistic right now, optimistic, or just plain realistic? Well, there's evidence that shows you need to be both realistic and optimistic… The post Why You Should Be Optimistic About the Future Right Now (Thinks Out Loud Episode 285) appeared first on Tim Peter & Associates.
Pandemic-Proof Digital Trends: What You Need to Know (Thinks Out Loud Episode 284)
April 21, 2020 08:22 - 17 minutes - 31.7 MBLooking to drive results for your business? Click here to learn more. Pandemic-Proof Digital Trends: What You Need to Know (Thinks Out Loud Episode 284) – Headlines and Show Notes The world is facing unprecedented upheaval at the moment. And it feels like everything we've known and planned for this year is changing faster than… The post Pandemic-Proof Digital Trends: What You Need to Know (Thinks Out Loud Episode 284) appeared first on Tim Peter & Associates.
How You Can Make Digital Do Your Heavy Lifting in Difficult Times (Thinks Out Loud Episode 283)
April 14, 2020 17:34 - 17 minutes - 31.8 MBLooking to drive results for your business? Click here to learn more. How You Can Make Digital Do Your Heavy Lifting in Difficult Times (Thinks Out Loud Episode 283) – Headlines and Show Notes Face-to-face doesn't work when we're all wearing face masks, right? And data shows that customers increasingly rely on digital to solve… The post How You Can Make Digital Do Your Heavy Lifting in Difficult Times (Thinks Out Loud Episode 283) appeared first on Tim Peter & Associates.
The Plan is Not the Goal (Thinks Out Loud Episode 282)
April 07, 2020 18:18 - 12 minutes - 23.7 MBLooking to drive results for your business? Click here to learn more. The Plan is Not the Goal (Thinks Out Loud Episode 282) — Headlines and Show Notes We live in interesting times. And, at the moment, that's not a Good Thing™. Covid-19 has thrown everyone's plans for this year seriously into disarray. But, despite… The post The Plan is Not the Goal (Thinks Out Loud Episode 282) appeared first on Tim Peter & Associates.
How Marketers Can Plan for the Recovery (Thinks Out Loud Episode 281)
April 01, 2020 02:07 - 19 minutes - 34.8 MBLooking to drive results for your business? Click here to learn more. How Marketers Can Plan for the Recovery (Thinks Out Loud Episode 281) With the continued bad news about the Covid-19 coronavirus, I realize it might be a bit early to start talking about how marketers can plan for the recovery. But it's not… The post How Marketers Can Plan for the Recovery (Thinks Out Loud Episode 281) appeared first on Tim Peter & Associates.
Your Big Opportunity When The Current Crisis Ends? Adults Under 40 (Thinks Out Loud Episode 280)
March 24, 2020 16:20 - 14 minutes - 25.7 MBLooking to drive results for your business? Click here to learn more. Your Big Opportunity When The Current Crisis Ends? Adults Under 40 (Thinks Out Loud Episode 280) – Headlines and Show Notes I know it's tough to see a light at the end of a tunnel right when you first enter it. We're living… The post Your Big Opportunity When The Current Crisis Ends? Adults Under 40 (Thinks Out Loud Episode 280) appeared first on Tim Peter & Associates.
There’s More Than One Path to Success (Thinks Out Loud Episode 278)
March 11, 2020 22:25 - 11 minutes - 21.1 MBLooking to drive results for your business? Click here to learn more. There's More Than One Path to Success (Thinks Out Loud Episode 278) – Headlines and Show Notes This week has been filled with, like, a ton of bad news. Whether its the coronavirus COVID-19, the oil shock, the stock market plunging into bear… The post There’s More Than One Path to Success (Thinks Out Loud Episode 278) appeared first on Tim Peter & Associates.
The Lost Art of Value Adds in Marketing (Thinks Out Loud Episode 277)
March 04, 2020 21:17 - 14 minutes - 25.8 MBWhether it's the threat of novel coronavirus COVID-19, election uncertainty, or just general malaise, the economy seems to be on uncertain footing at the moment. Which may lead you to think you should cut prices to drive sales. Except, as we've discussed before, that's a terrible idea. Instead of cutting prices, we've long recommended you… The post The Lost Art of Value Adds in Marketing (Thinks Out Loud Episode 277) appeared first on Tim Peter & Associates.
Is a Recession More Likely This Year? Here’s What You Don’t Want to Do (Thinks Out Loud Episode 276)
February 25, 2020 16:37 - 18 minutes - 33.4 MBLooking to drive results for your business? Click here to learn more. Lots of news this week that affects lots of businesses, including the coronavirus news and Expedia announcing a pretty significant set of layoffs. All of this suggests a recession is more likely this year. But, assuming a recession hits, there's a good way… The post Is a Recession More Likely This Year? Here’s What You Don’t Want to Do (Thinks Out Loud Episode 276) appeared first on Tim Peter & Associates.
The Single Biggest Myth in Digital: Content is Expensive (Thinks Out Loud Episode 275)
February 20, 2020 15:58 - 13 minutes - 25.2 MBLooking to drive results for your business? Click here to learn more. The Single Biggest Myth in Digital: Content is Expensive (Thinks Out Loud Episode 275) – Headlines and Show Notes Every day, folks from our team hear marketers at companies large and small talk about how much their content marketing efforts cost. And, they’re… The post The Single Biggest Myth in Digital: Content is Expensive (Thinks Out Loud Episode 275) appeared first on Tim Peter & Associates.
We Live in the Future (Thinks Out Loud Episode 274)
February 11, 2020 18:02 - 20 minutes - 37.2 MBLooking to drive results for your business? Click here to learn more. We Live in the Future (Thinks Out Loud Episode 274) – Headlines and Show Notes When you look around, do you feel like you’re living in a futuristic utopia? Or does it feel more like a dystopian future to you? In either case,… The post We Live in the Future (Thinks Out Loud Episode 274) appeared first on Tim Peter & Associates.
Hey Loretta, Remind Me That Google’s Got Troubles (Thinks Out Loud Episode 273)
February 05, 2020 14:42 - 16 minutes - 30.3 MBLooking to drive results for your business? Click here to learn more. Hey Loretta, Remind Me That Google's Got Troubles (Thinks Out Loud Episode 273) – Headlines and Show Notes Google brought down the house with it's "Loretta" ad at the big game this weekend. But that ad showed the benefits and downsides of the… The post Hey Loretta, Remind Me That Google’s Got Troubles (Thinks Out Loud Episode 273) appeared first on Tim Peter & Associates.
What Great Marketers Know: The 5 Tech Trends that Will Shape the 2020’s (Thinks Out Loud Episode 272)
January 29, 2020 06:44 - 19 minutes - 35.9 MBLooking to drive results for your business? Click here to learn more. The 5 Tech Trends that Will Shape the 2020's (Thinks Out Loud Episode 272) – Headlines and Show Notes This week's Thinks Out Loud continues our look at the top trends you need to know to improve your marketing this year. And this… The post What Great Marketers Know: The 5 Tech Trends that Will Shape the 2020’s (Thinks Out Loud Episode 272) appeared first on Tim Peter & Associates.
Trends for 2020: Voice Takes Off (Thinks Out Loud Episode 271)
January 15, 2020 03:55 - 18 minutes - 33 MBLooking to drive results for your business? Click here to learn more. Trends for 2020: Voice Takes Off (Thinks Out Loud Episode 271) – Headlines and Show Notes We're kicking off 2020 by highlighting a key trend you need to know about. What is that trend? The growth of voice in your customer's journey. Voice… The post Trends for 2020: Voice Takes Off (Thinks Out Loud Episode 271) appeared first on Tim Peter & Associates.
Your Digital Marketing New Year’s Resolutions (Thinks Out Loud Episode 270)
January 07, 2020 19:57 - 15 minutes - 29.1 MBLooking to drive results for your business? Click here to learn more. Your Digital Marketing New Year's Resolutions (Thinks Out Loud Episode 270) – Headlines and Show Notes Happy New Year, folks, and welcome to 2020. Hope your year is off to a great start already. And, if you're looking for some ideas on how… The post Your Digital Marketing New Year’s Resolutions (Thinks Out Loud Episode 270) appeared first on Tim Peter & Associates.
The Decade in Review (Thinks Out Loud Episode 269)
December 18, 2019 14:41 - 15 minutes - 28.8 MBLooking to drive results for your business? Click here to learn more. The Decade in Review (Thinks Out Loud Episode 269) — Headlines and Show Notes Welcome to my (I think) last podcast episode of the 2010's and (I think) last blog post of the 2010s. Almost 2,600 posts. Almost 270 podcast episodes. What have… The post The Decade in Review (Thinks Out Loud Episode 269) appeared first on Tim Peter & Associates.
The Lessons You Should Learn from Expedia’s Recent Troubles (Thinks Out Loud Episode 268)
December 11, 2019 12:36 - 15 minutes - 29 MBLooking to drive results for your business? Click here to learn more. The Lessons You Should Learn from Expedia’s Recent Troubles (Thinks Out Loud Episode 268) — Headlines and Show Notes Literally days after our episode calling out the dangers of Google forcing your company to become a "hidden intermediary" — and using Expedia’s recent… The post The Lessons You Should Learn from Expedia’s Recent Troubles (Thinks Out Loud Episode 268) appeared first on Tim Peter & Associates.
The Biggest Risk to Your Business? Becoming a "Hidden Intermediary" (Thinks Out Loud 267)
December 03, 2019 14:23 - 17 minutes - 32.2 MBLooking to drive results for your business? Click here to learn more. The Biggest Risk to Your Business? Becoming a “Hidden Intermediary” (Thinks Out Loud Episode 267) — Headlines and Show Notes In business, there are suppliers and intermediaries. And both face serious competition over the next few years. Google, Facebook, Amazon and others continue… The post The Biggest Risk to Your Business? Becoming a "Hidden Intermediary" (Thinks Out Loud 267) appeared first on Tim Peter & Associates.
Giving Thanks (Thinks Out Loud Episode 266)
November 26, 2019 15:46 - 13 minutes - 24.5 MBLooking to drive results for your business? Click here to learn more. It’s a short week around Thinks Central this week due to the Thanksgiving holiday, but I wanted to take a moment to think about about I’m thankful for in business and in life. I suspect you’ll find these useful too. The latest episode… The post Giving Thanks (Thinks Out Loud Episode 266) appeared first on Tim Peter & Associates.
Amazon Go, Instant Gratification, and the Boring Future of Business (Thinks Out Loud Episode 265)
November 20, 2019 14:06 - 16 minutes - 29.6 MBLooking to drive results for your business? Click here to learn more. Amazon Go, Instant Gratification, and the Boring Future of Business (Thinks Out Loud Episode 265) — Headlines and Show Notes Amazon uses its Amazon Go stores to provide the shopping experience of the future. Swipe your phone when you enter, pick up your… The post Amazon Go, Instant Gratification, and the Boring Future of Business (Thinks Out Loud Episode 265) appeared first on Tim Peter & Associates.
Worried About a Recession Next Year? Here’s How Marketers Can Cope (Thinks Out Loud Episode 264)
November 12, 2019 03:51 - 16 minutes - 30 MBThere's an old joke that says if you laid all the economists in the world end-to-end, they wouldn't reach a conclusion. That seems entirely appropriate given the current reporting on the odds of — or against — a recession next year. Just check out the variety of (educated, mind you) opinions from an array of… The post Worried About a Recession Next Year? Here’s How Marketers Can Cope (Thinks Out Loud Episode 264) appeared first on Tim Peter & Associates.
Why Google Keeps Winning. And How You Can Win Too. (Thinks Out Loud Episode 263)
October 29, 2019 12:13 - 14 minutes - 26.9 MBGoogle keeps wining in the marketplace. You see this everyday. If you're like most businesses, you rely on Google for 40% to 60% of your traffic or more. They're the beast that scares your industry's 800lb. gorilla. And they keep getting better… and bigger. But they also provide a clear example for how you can… The post Why Google Keeps Winning. And How You Can Win Too. (Thinks Out Loud Episode 263) appeared first on Tim Peter & Associates.
For Marketers, It’s Not a Mobile Phone. It’s a Window (Thinks Out Loud Episode 262)
October 14, 2019 22:02 - 14 minutes - 26.6 MBLooking to drive results for your business? Click here to learn more. For Marketers, It’s Not a Mobile Phone. It’s a Window (Thinks Out Loud Episode 262) — Headlines and Show Notes Data and mobile go hand-in-hand for marketers. That's not a secret. But have you thought about what that really means for your business?… The post For Marketers, It’s Not a Mobile Phone. It’s a Window (Thinks Out Loud Episode 262) appeared first on Tim Peter & Associates.
Should You Quit Marketing and Become a Data Scientist Instead? (Thinks Out Loud Episode 261)
October 08, 2019 01:11 - 13 minutes - 24.8 MBLooking to drive results for your business? Click here to learn more. Should You Quit Marketing and Become a Data Scientist Instead? (Thinks Out Loud Episode 261) — Headlines and Show Notes Given the rise of data science in marketing, whether for personalization, AI, predictive analytics, or whatever comes down the pike next, you wouldn't… The post Should You Quit Marketing and Become a Data Scientist Instead? (Thinks Out Loud Episode 261) appeared first on Tim Peter & Associates.
State of the Podcast: Do Podcasts Work for B2B Marketing? (Thinks Out Loud Episode 260)
October 01, 2019 16:44 - 15 minutes - 27.6 MBLooking to drive results for your business? Click here to learn more. State of the Podcast: Does Podcasting Still Make Sense in 2020 (Thinks Out Loud Episode 260) — Headlines and Show Notes With the growth of mobile, podcasting provides a huge content marketing opportunity for many businesses. In fact, we've found it very positive… The post State of the Podcast: Do Podcasts Work for B2B Marketing? (Thinks Out Loud Episode 260) appeared first on Tim Peter & Associates.
Mobile Is Not a Device; Mobile is a Situation (Thinks Out Loud Episode 259)
September 24, 2019 16:35 - 12 minutes - 23.5 MBLooking to drive results for your business? Click here to learn more. Mobile Is Not a Device; Mobile is a Situation (Thinks Out Loud Episode 259) — Headlines and Show Notes This shouldn't be news, but mobile is way bigger than you think. No, really. Much, much bigger. And the reason is because mobile is… The post Mobile Is Not a Device; Mobile is a Situation (Thinks Out Loud Episode 259) appeared first on Tim Peter & Associates.