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Talking Tourism

187 episodes - English - Latest episode: 4 months ago -

Welcome to Talking Tourism, your go-to resource to learn the ins and outs of running a tourism business in today’s changing world.

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Episodes

Talking Tourism Episode 145 - Positive impact through food with Mindy Woods

December 17, 2023 13:00 - 26 minutes - 18.4 MB

Former physiotherapist, 2012 Masterchef Australia finalist, and most recently CEO of Sydney's Lotus Dining Group, Mindy Woods is currently studying sustainable horticulture and bush food with the goal of protecting native foods, the environment and re-igniting Indigenous culture. You must taste a culture to truly understand it. That’s why Mindy, a proud First Nations woman, opened her very own native inspired restaurant Karkalla on Ancestral country, creating opportunities for indigenous an...

Talking Tourism Episode 144 - Tourism Strategy...without the BS with Tom Wootton & Anne Greentree

December 03, 2023 13:00 - 27 minutes - 18.8 MB

Talking Tourism Episode 144 – Tourism strategy…without the BS with Tom Wootton & Anne Greentree. Both Tom and Anne have had (and continue to have) an incredible influence on tourism in Tasmania. Among many things, Tom was the inaugural CEO of the regional tourism organisation, West by North West. Whereas, Anne has spent the past four years as the Director Visitor Economy Strategy at Tourism Tasmania. While in this role, Anne has worked alongside the state government and industry to develop ...

Talking Tourism Episode 143 - How to market your inclusive tourism experience with Hailey Brown

November 20, 2023 04:00 - 27 minutes - 18.8 MB

Recognised as one of Australia’s nine most influential female entrepreneurs, Hailey Brown has become a catalyst for change within the tourism industry. Upon recognising that blind and low-vision tourists were precluded from travelling as tourism marketing is visual, she created the world’s first sensory audio tourism app, Vacayit. She is highly experienced in the field of accessible tourism, universal design, inclusion, and diversity and aims to drive positive societal change around how dest...

Talking Tourism Episode 142 - Design effectively on Canva with Taihlaura Denman-Francis

November 06, 2023 04:00 - 22 minutes - 15.4 MB

Taihlaura Denman-Francis is a Managing Marketing Consultant at Kingthing. In this role, Taihlaura enjoys the thrill of dreaming up big ideas for her clients. She has an undeniable passion for all things in the digital space, and her favourite things are strategic planning, marketing tactics, social media management and digital advertising. Taihlaura is also a Launceston Tamar Valley Tourism Association (LTVTA) committee member, where she’s been able to use her marketing prowess to provide mo...

Talking Tourism Episode 141 - Regenerative tourism with Nic Cooper

October 23, 2023 06:00 - 26 minutes - 18.5 MB

Nic Cooper is a Regenerative Tourism Specialist at The Tourism Collective but is also a small business owner on the Mornington Peninsula. He has extensive experience spanning destination marketing, product development, and customer engagement with a particular passion and expertise for sustainable and regenerative tourism. Visit Northern Tasmania CEO, Tracey Mallet, sits down with Nic at the 2023 Tasmanian Tourism Conference where he delivered a Day 1 workshop about regenerative tourism.  ...

Talking Tourism Episode 140 - A story of Tassie entrepreneurialism with Tim Polmear

October 09, 2023 01:00 - 23 minutes - 16 MB

Tim Polmear is Co-Founder of Waubs Harbour Distillery on the beautiful east coast of Tasmania. Before venturing into the world of whisky, Tim and his wife Bec founded Flat Tummy Tea Co – a herbal tea remedy to help ease indigestion. After falling into the world of influencer marketing, the brand quickly gained momentum and turned into a flourishing e-commerce business. Then, in 2016, Tim and Bec sold the business and moved back to Tassie to start a family, and in 2018, the dream location i...

Talking Tourism Episode 139 - Tassie Tourism Ambassador Program with Larni Davies

September 24, 2023 14:00 - 23 minutes - 16 MB

Today’s episode is with Larni Davies – TICT’s very own Tassie Tourism Ambassador Program Coordinator. A passionate Tasmanian, Larni Davies has 31 years of experience in the tourism industry. After living interstate and even overseas for six years, Larni returned to Tasmania where she worked as a bushwalking guide with Tasmanian Expeditions; Cradle Mountain Huts; the Bay of Fires Walk and later progressed into management roles. Larni has previously coordinated the Adventure Tour Guiding prog...

Talking Tourism Episode 138 - Your AI queries answered with Bart Sobies

September 10, 2023 14:00 - 30 minutes - 20.6 MB

Today’s episode is with Bart Sobies – an industry professional whose career has spanned more than two decades. He began his entrepreneurial journey at the age of 15 with the launch of his first online business evolving into a prosperous tech company.  Since then, Bart has founded and led several businesses, all centred around technology, marketing and investment specifically within the tourism industry. One of these is ibooked.online – a leading platform dedicated to helping accommodation o...

Talking Tourism Episode 137 - TICT Emissions Reduction Initiative with Lauren Cameron

August 24, 2023 14:00 - 22 minutes - 15.7 MB

Lauren Cameron is TICT's newly appointed Carbon Action Advisor. Lauren is a sustainability and communications specialist, whose career spans fifteen years working across sustainability, international development, tourism and media. Having started out as a journalist with The Advocate in Tasmania’s northwest, Lauren has since worked as Chief Editor of a sustainable lifestyle magazine in Hong Kong, managed international development programs in Vietnam, partnered with sustainable tourism operat...

Talking Tourism Episode 136 - Comparing fitness and tourism with Fanus Ghebrezgabhier

July 30, 2023 14:00 - 30 minutes - 21.1 MB

Fanus Ghebrezgabhier is a Senior Trainer at F45 Moonah. F45 has taken Australia and the world by storm to become the fastest growing gym brand on the planet. Originating in Sydney, Australia, the ‘F’ stands for functional training, a mix of circuit and high intensity interval training (HIIT) workouts geared towards everyday movement, and the ‘45’ is the total amount of time each class runs for.  In today’s episode, Luke and Fanus compare the similarities between the fitness and tourism indu...

Talking Tourism Episode 135 - Tasmanian Aboriginal tourism with Nunami Sculthorpe-Green

July 16, 2023 14:00 - 46 minutes - 32.2 MB

Nunami Sculthorpe-Green is a proud palawa and warlpiri woman, and founder of Blak Led Tours Tasmania, an Aboriginal tourism business that is passionate about truth-telling and the representation of Tasmanian Aboriginal stories.  Recognised for her profound impact on the Tasmanian tourism industry, Nunami was awarded the 2022 Tasmanian Tourism Minister’s Young Achieve Award. In today’s episode, Luke Martin* chats with Nunami about how her business came to fruition and what she hopes the fut...

Talking Tourism Episode 134 - Tourism Awards Success with Matt and Vanessa Dunbabin

July 02, 2023 14:00 - 34 minutes - 23.6 MB

Matt and Vanessa are the Owners and Managers of Bangor Vineyard Shed – a multi award-winning, 4-hectare vineyard and a beautiful 6,000-hectare farming property located at Dunalley in Tasmania’s southeast.  Recently, Bangor won Gold at the 2022 Tasmanian Tourism Awards and at the Qantas Australian Tourism Awards in the Wineries, Distilleries & Breweries category – a true testament to the hard work and dedication of this small family-owned and run vineyard.  In today’s episode, Destination S...

Talking Tourism Episode 133 - Farewell Luke Martin

June 19, 2023 03:00 - 1 hour - 44.9 MB

Since 2011, Luke Martin has been at the helm of the TICT as its CEO. Throughout the past 12 years, he has seen tourism in Tasmania evolve into what it is today - an industry that makes a greater contribution to its state's economy than any other in Australia. Finally, the time has come for the interviewer to become the interviewee! Hosted by Tom Wootton, today's episode is longer than usual - so grab a drink and settle in, because it's a good one!  Tom and Luke travel down memory lane and ...

Talking Tourism Episode 132 - Building Tasmanian Sporting Success with Christine Finnegan

June 11, 2023 14:00 - 21 minutes - 14.6 MB

Christine Finnegan is the Co-CEO of the Tasmania JackJumpers – the tenth and latest team to join the National Basketball League (NBL). Christine has had a truly remarkable career spanning more than 25 years (and counting!) as a leading sports administrator in Australia. She was one of the first people hired in the formation of the JackJumpers back in 2020 and has contributed significantly to the team’s success both on and off the court. In today’s episode, TICT’s Communications & Events Coo...

Talking Tourism Episode 131 - Designing tourism in Tasmania with Peter Walker

May 28, 2023 14:00 - 48 minutes - 33.5 MB

Peter is a Director and Principal Architect at Cumulus Studio in Hobart, an architecture firm whose work spans from renovations to large-scale urban projects.  Awarded nationally and internationally for his high-profile tourism project portfolio, Peter’s work includes transforming sensitive heritage sites like PumpHouse Point and The Apple Shed as well as new projects such as Saffire and the Dove Lake Viewing Shelter. In today’s episode, Luke Martin delves into all things design and archit...

Talking Tourism Episode 130 - ATE and International Ready with Jenn Bett

May 14, 2023 14:00 - 27 minutes - 19.2 MB

Jenn Bett is a passionate member and advocate for Tasmania’s tourism industry. She first arrived as an international student more than 20 years ago and has since had a range of experience within the tourism industry. She spent nine years with Tourism Tasmania working directly with trade and media partners to raise awareness of Tasmania. Then, in 2016, Jen rejoined the Port Arthur Historic Site Management Authority where she still currently works as the Marketing and Communications Manager fo...

Talking Tourism Episode 129 - Tassie Off Season with Lindene Cleary

May 01, 2023 14:00 - 39 minutes - 26.9 MB

Lindene Cleary is the newly appointed Chief Marketing Officer at Tourism Tasmania. Prior to fulfilling this position, Lindene spent the last five years as Head of Brand Marketing overseeing the delivery of the agency’s ‘Come Down for Air’ brand platform and ‘Off Season’ campaign.  In this episode, Luke Martin spoke with Lindene about her career in marketing, firstly with Coca-Cola and then with Tourism Tasmania, and specifically about the 2023 ‘Off Season’ campaign where she provides some i...

Talking Tourism Episode 128 - Positive Impact In Action with Emily Briffa

April 30, 2023 14:00 - 31 minutes - 21.5 MB

Emily Briffa is CEO and co-founder at Hamlet Inc., a catering and hospitality business in South Hobart. Arriving in Hobart in 2016, Emily was confronted by the scale of entrenched unemployment in the Tasmanian community. Leaving her own career as a chef, Emily established Hamlet, a thriving not-for-profit social enterprise that provides practical work experience and hands-on training placements to people who face employment barriers such as limited English, long-term unemployment, or the pre...

Talking Tourism Episode 127 - From Survive To Thrive with Rachael Downie

April 16, 2023 14:00 - 27 minutes - 18.6 MB

Rachael Downie is business success mentor who works with a variety of individuals, businesses and CEOs both locally and internationally. For the past decade, she has worked with government, corporate teams and individuals, helping them to educate and set goals to make lasting changes, creating the results they want. Rachael began her career as a teacher with a background in agriculture and hospitality, and branched out into consultancy and leadership. In today's episode, Rachel Williams un...

Talking Tourism Episode 126 - Maybe You're (Not) Born With It with Linda Manaena

April 02, 2023 14:00 - 29 minutes - 20 MB

As Co-CEO at LeaderLab, Linda Manaena is on a mission to amplify humanity in leadership. With more than 20 years of leadership experience, Linda works with leaders to help them create an inclusive environment to get the best out of their teams. She works with leaders and teams spanning 10 countries to build their level of psychological safety, emotional intelligence, resilience at work, compassionate candour, and to consciously show up for each other in the most resourceful and accountable w...

Talking Tourism Episode 125 - Defining Your Hospitality Brand with Jennifer Vandekreeke

March 19, 2023 13:00 - 30 minutes - 20.7 MB

Jennifer Vandekreeke is Executive General Manager – Customer at NRMA Expeditions. Originally from the US, Jennifer moved her young family to Australia in 2011 to launch the Carnival Cruise Line brand down under. In 2021, she left the cruise industry to pursue her true passion – wilderness travel – and joined the NRMA Expeditions team leading the charge on all things commercial. Jennifer brings with her over two decades of experience working with global tourism brands such as Club Med, Seabou...

Talking Tourism Episode 124 - The Love of Tourism with Kristin Dunne

March 05, 2023 13:00 - 30 minutes - 21.2 MB

Kristin Dunne is Director of Destination Strategy at Miles Partnership, and a global authority on regenerative tourism. Kristin pioneered the application of regenerative tourism principles in destination planning. As CEO of Tapoi Te Moananui a Toi/Tourism Bay of Plenty Regional Tourism in New Zealand, Kristin launched in 2019 Te Ha Tapoi/The Love of Tourism – a transformative approach to industry and destination planning centred on the value of growing tourism for locals’ sake, and grounded ...

Talking Tourism Episode 123 - Reimagining Sustainability with Dan Robertson-Jones

February 19, 2023 13:00 - 24 minutes - 17.1 MB

Dan Robertson-Jones is Partner and Culture, Forecasting and Futures lead for the APAC region at Kantar Consulting. He has over 20 years’ expertise in the fields of insight, strategy, design, cultural change, trend analysis and forecasting, having worked with and for businesses across the Americas, Europe, Africa and APAC. As part of the global team that pioneered Kantar’s global sustainability practice, Dan brings the advisory and consulting experience of helping numerous global brands and b...

Talking Tourism Episode 122 - Doing Good Through Regenerative Tourism with Emma Pethybridge

February 05, 2023 13:00 - 25 minutes - 17.6 MB

Emma Pethybridge is the Founder and CEO at Ethical Republic, a for-purpose company that supports the development of nature-based enterprises in and around protected areas. Emma grew up on the north-west coast of Tassie, and has worked throughout Australia, North America, the Asia-Pacific and the Middle East in sustainability, cultural and nature-based tourism, and conservation market development. She has worked with the Indigenous Land and Sea Corporation, Emirates Nature-WWF, the Vancouver ...

Talking Tourism Episode 121 - Moving On (On Your Terms) with Rob Cameron

January 22, 2023 13:00 - 27 minutes - 18.7 MB

Rob Cameron is an Adviser at Collins SBA, where he provides business advisory services on performance improvement, turnaround of underperforming businesses, and succession planning. An experienced business manager, strategist and coach, Rob has worked with many business owners to help them craft a business succession plan that works for their individual situation, and has assisted on numerous business exits that have achieved great financial results and personal satisfaction for clients. In...

Talking Tourism Episode 120 - Being A Good Corporate Citizen with Kym Goodes

January 08, 2023 14:00 - 32 minutes - 22.7 MB

Kym Goodes is the principal of 3P, and is recognised as one of the foremost public voices in Tasmania. She has over two decades of experience working in government and the not-for-profit sector in social and economic public policy fields as diverse as education, employment, transport, energy, digital inclusion, health, housing and human services. Kym and the 3P team specialise in social impact assessment, social licence to operate and corporate social responsibility - bringing together her e...

Talking Tourism Episode 119 - We're All Digital Marketing Landlords with Despina Karatzias

December 25, 2022 13:00 - 32 minutes - 22.1 MB

Despina Karatzias is the Chief Navigator at Navii Digital and Tourism Tribe, where she supports Australian tourism operators to learn how to run, market and get the best out of their small tourism businesses and convert them to even more effective and efficient tourism businesses. She is a digital tourism and packaging specialist, and has created and delivered a number of in-person and online training courses for the small business community. In today's episode, Rachel Williams sits down w...

Talking Tourism Episode 118 - Money Matters with Chris Davis

December 11, 2022 14:00 - 32 minutes - 22 MB

Chris Davis is General Manager at The Van Diemen Project, a Launceston-based organisation that helps people, businesses and communities to start, scale and sustain businesses, through training, events, education, mentoring and business advice. In today's episode, TICT's Luke Martin steps into the client's chair with three different stages of tourism business. To start, Chris and Luke unpack the critical planning and strategy steps that must accompany that great tourism product you've got b...

Talking Tourism Episode 117 - Treating Human Resources Like Human Humans with Dr. Polly McGee

November 27, 2022 13:00 - 30 minutes - 20.7 MB

Dr Polly McGee is a leadership coach, author, speaker and strategist with over a decade working in business strategy, leadership program design and delivery to transform cultures. One of only 400 people globally selected to be trained and certified by Dr Brene Brown to deliver her Dare to Lead program, Polly specializes in trauma-informed leadership at the intersection of neuroscience, psychology and somatic therapy. In today's episode, Rachel Williams unpacks what Polly's specialties mean...

Talking Tourism Episode 116 - The Voice Of Young People with Kate Rickwood

November 13, 2022 13:00 - 24 minutes - 16.9 MB

Kate Rickwood is the Secretary at Young Tourism Network and the Coordinator of Insights and Communications at Victoria Tourism Industry Council (or VTIC). She is an experienced Communications Coordinator with a demonstrated history of working in local government and regional tourism organisations across Victoria, managing key projects in research, marketing, communications and industry development.  Kate is passionate about amplifying the tourism industry’s young voices, and has sat on the Y...

Talking Tourism Episode 115 - Turning Traveller Desire Into Action with Kirsten Galliott

October 30, 2022 13:00 - 29 minutes - 20.4 MB

Kirsten Galliott is Head of Content, Travel & Luxury at Medium Rare Content Agency, and Editor in Chief at Qantas magazine and Travel Insider. She is a senior media executive with more than 20 years’ experience in newspapers, magazines, television and radio. Her impressive career includes three years as Editor for much-loved fashion magazine InStyle fashion, 10 years at Fairfax Media, and a presenting stint on Channel 7’s Sunrise.  As Head of Content, Travel & Luxury, for Medium Rare Content...

Talking Tourism Episode 114 - (Carbon) Accounting's New Era with Jessica Richmond

October 16, 2022 13:00 - 24 minutes - 16.9 MB

Jessica Richmond is CEO at Local Carbon and Partner at Ellis Richmond, Tasmanian-based consultancies that specialise in carbon accounting and advising businesses on carbon accounting opportunities. Jess’s background is in commercial law in the energy and resources sector, with strong senior management experience in the mining industry. She has a strong understanding of the requirements of industrial operations, balanced with an understanding of community expectations and the need to manage b...

Talking Tourism Episode 113 - The Global Demand Golden Window Is Now with Rob Dougan

October 02, 2022 13:00 - 23 minutes - 16 MB

Rob Dougan is the Executive General Manager - Strategy and Research at Tourism Australia. In his role with TA, Rob is tasked with setting the organisation’s objectives, devising strategies to help achieve them, and ensuring that Tourism Australia and the tourism industry have the right data to make those decisions and understand their impacts. In today's episode, Destination Southern Tasmania's Alex Heroys racks Rob's data- and trends-centric mind for his take on the recovery of inbound int...

Talking Tourism Episode 112 - Becoming An Employer Of Choice with Stacey Joseph

September 18, 2022 15:00 - 26 minutes - 18.4 MB

Having grown up in the tourism and hospitality industry, Stacey Joseph has spent in excess of 20 years in people-facing roles. Now, in her role with the Tasmanian Chamber of Commerce and Industry, Stacey brings extensive experience in human resources and workforce development. Stacey has supported multiple businesses to become Employers of Choice as well as to implement practices that create a workplace culture that contributes to attracting and retaining a skilled and capable workforce.  I...

Talking Tourism Episode 111 - Getting Liquid On Lips with Sam Reid

September 04, 2022 14:00 - 34 minutes - 23.9 MB

Sam Reid has a background in the corporate environment spanning 15 years and three continents, working in senior marketing and innovation roles. Here in Tassie, he is co-founder of Willie Smith's Cider Makers, which has grown rapidly to become one of Australia's leading craft cider companies and the most awarded cider company in Australia. And, more recently, Sam became the Managing Director of Du Cane Brewing Co., an up and coming Launceston-based craft beer brand.  In today's episode, TIC...

Talking Tourism Episode 110 - Carbon Neutral by 2025 with Charlie Knaggs

August 21, 2022 14:00 - 43 minutes - 30 MB

Charlie Knaggs leads the Climate Change and Energy teams at Point Advisory, where he works with corporate and government clients to help find and implement decarbonisation solutions that are economically sensible and environmentally robust. He specialises in greenhouse gas measurement, management, reporting and auditing, and was recently engaged by TICT to undertake a report that would provide insights into what it would look like for the Tasmanian tourism industry to be carbon-neutral.  In...

Talking Tourism Episode 109 - Diversifying Your Tourism Product with Alicia Peardon

August 07, 2022 14:00 - 27 minutes - 19.2 MB

Alicia Peardon is one half of the husband-and-wife duo behind Tassie's Ghost Rock Wines, where she oversees the customer-facing side of the business, encompassing all things tourism, hospitality and events.  In this episode, TICT's Emma Azon-Jacometti chats with Alicia about the growth of Ghost Rock since she and husband Justin moved to north-west Tasmania seven years ago. With a background in marketing, PR and events, including being the Founding CEO of Jamie Oliver's Australian Ministry o...

Talking Tourism Episode 108 - A Paradox Harmony with Joe Pickett

July 24, 2022 14:00 - 27 minutes - 18.9 MB

Joe Pickett is the General Manager at Spring Bay Mill, a 43-hectare waterfront site that is being managed by a group of bright sparks intent on charting a sustainable path. Spring Bay Mill is an events and functions space, accommodation facility, and even the site of an up-cycled amphitheatre, but it's the regenerative focus of the business that provides a fascinating case study into how Tasmanian tourism can position itself as a leader in this space. In today's episode, West by North West'...

Talking Tourism Episode 107 - An Education in Agritourism with Catherine Stark

July 10, 2022 14:00 - 25 minutes - 17.6 MB

Catherine Stark is Managing Director and Co-Owner of Seven Sheds Brewery, a truly authentic agritourism offering that still operates out of its original backyard premises, where visitors can meet the brewers, see hops growing and (of course!) taste the delicious brews. Catherine has also been instrumental in the development of the Cradle to Coast Tasting Trail, a food and drink trail in the state's north-west that provides an opportunity for visitors to connect with produce, place and people...

Talking Tourism Episode 106 - Distribution Is In Its Honeymoon Period with Nathan Darke

June 26, 2022 14:00 - 36 minutes - 25.4 MB

Nathan Darke has been in the travel and tourism industry for over 20 years. Formerly part-owner and Director of Andrew Jones Travel, he now leads Federal Group’s Sales and Distribution team.  In today’s episode, West by North West’s Tom Wootton picks Nathan's brains about all things distribution. Often overlooked in favour of its big brother marketing, distribution is a critical element in the marketing mix that dictates how you get your product, experience or service to your customer via c...

Talking Tourism Episode 105 - A Love Affair With Tasmania's West Coast with Marta Dusseldorp

June 13, 2022 14:00 - 35 minutes - 24.1 MB

Marta Dusseldorp is a multi-award-winning Australian actress who has worked extensively in theatre, film and television for over 30 years. Amongst many other credits, Marta featured in Wentworth for FOXTEL and the ABC mini-series Stateless opposite Cate Blanchett, and was most recently nominated for Most Popular Actress at the 2019 Logie Awards. So, what does Marta have to do with Tasmanian tourism? Well, she has also started her own company, Archipelago Productions, here in Tassie, and is ...

Talking Tourism Episode 104 - Brave The Conversation with Mitch McPherson

May 29, 2022 14:00 - 27 minutes - 19 MB

If you’re a Tasmanian, you’re probably familiar with today’s guest. Mitch McPherson is the founder of Speak Up! Stay ChatTY, a mental health awareness organisation inspired by the loss of his younger brother Ty to suicide in 2013. Since then, the organisation has delivered programs into workplaces, community groups, schools and sporting clubs to encourage people to speak up about mental health and create a kinder and more accepting world.  In today’s conversation, TICT’s Luke Martin asks Mi...

Talking Tourism Episode 103 - Providing a Counter-Experience with Dr. Allison Anderson

May 15, 2022 14:00 - 35 minutes - 24.7 MB

Dr. Allison Anderson is a data queen with an impressive list of experience in tourism development and marketing. Formerly the Head of Research & Insights at Tourism Tasmania, Alli now connects heart, art and science to produce informed strategy as Founder of Episteme Consulting.  In today’s episode, TICT’s Luke Martin plays right into Alli’s wheelhouse, by asking her to use all of the research at her disposal to extrapolate a forecast for Tasmania’s tourism industry in the current context a...

Talking Tourism Episode 102 - Our Backyard Punches Above Its Weight with Luke Martin and Tom Wootton

May 01, 2022 14:00 - 38 minutes - 26.5 MB

You might recognise TICT’s Luke Martin and West by North West’s Tom Wootton as regular hosts of Talking Tourism, but today’s episode sees these two set up shop in the studio together to shoot the breeze just as they might in one of their regular phone calls.  First up, Luke and Tom discuss the findings of the recent Tourism Industry Business Sentiment Survey, which – while realistic about the ongoing challenges faced by many operators – tell an optimistic story about the future of our indus...

Talking Tourism Episode 101 - Adopting A Mindset Of Co-Opetition with Toni Kibbey

April 18, 2022 14:00 - 30 minutes - 20.7 MB

Toni Kibbey is a business and marketing coach who helps business owners create clarity and direction, and take smarter steps towards growth. In today's episode, Toni chats to TICT's Emma Azon-Jacometti about the important role that collaboration and co-opetition play in business growth, particularly in Tasmania.  Toni defines co-opetition, and explains the difference between a mindset of co-opetition and the action of collaboration, neither of which can exist without the other. She believes...

Talking Tourism Episode 100 - Customer Service Has Gone Online with Liz Ward

April 03, 2022 14:00 - 31 minutes - 21.9 MB

Liz Ward is the Founder and CEO of Tourism Tribe, an online learning community that delivers advice and support for tourism operators to grow their confidence and digital business skills. In today's episode, she chats with TICT's Luke Martin about the everchanging world of technology, and how important it is that tourism operators adapt with those changes. Liz goes into detail about how the COVID environment has further fast-tracked digital changes, and the impact that this has had on take-...

Talking Tourism Episode 99 - Making Data-Drive Decisions with Nick Wright

March 20, 2022 13:00 - 29 minutes - 20.3 MB

Like most tourism operators, Nick Wright has ridden the many highs and lows of the COVID wave over the past two years. Newly appointed to Hobart's iconic Islington Hotel in late 2019, he watched the double whammy of interstate bushfires and a global pandemic all but wipe out the property's forward bookings overnight. By March 2020, the hotel had closed for the state's lockdown, before a slow build back up several months later.  In September 2020, Nick had taken on a new role with a northern...

Talking Tourism Episode 98 - Celebrating Women In Tourism with Emily Hopwood and Tara Howell

March 07, 2022 13:00 - 35 minutes - 24.7 MB

Today is International Women's Day, a global day celebrating the social, economic, cultural and political achievements of women.  In this episode of Talking Tourism, TICT's Emma Azon-Jacometti is joined by Tara Howell and Emily Hopwood to talk about this year's IWD theme, #breakthebias, and to celebrate the role of women in our great Tasmanian tourism industry.  Tara and Emily discuss unconscious and conscious bias, and how they impact decision-making in business. While today's focus is wo...

Talking Tourism Episode 97 - Why Tassie's In A Sweet Spot with Grant O'Brien

February 27, 2022 13:00 - 36 minutes - 25.1 MB

We thought it was time to get to know Grant O'Brien, the new Chair of Tourism Tasmania, better. Having grown up in the state's north-west, Grant began employment with Woolworths in the mid-80s as an Assistant Accountant. By 2011, he'd risen through the ranks to become CEO and Managing Director at Woolworths Limited, a position he held until 2016.  Not one to rest on his laurels, Grant's "retirement" saw him go on to be appointed Chair of the Port Arthur Historic Site Management Authority in...

Talking Tourism Episode 96 - Making The Most Of The Off Season Campaign with Thomasine Burnap

February 15, 2022 13:00 - 28 minutes - 19.4 MB

Thomasine Burnap is a Group Planning Director at BMF, one of Australia’s most awarded advertising agencies. For the last two and a half years, she has worked with Tourism Tasmania, including helping to plan their winter comms strategy. Thom’s insights around how Australians perceive winter led to the development of The Off Season – a campaign that encourages visitors to embrace rather than to escape everything that is unique, quirky, eccentric and stimulating about the cooler months in Tasma...