Talking Social Business artwork

Talking Social Business

29 episodes - English - Latest episode: over 4 years ago -

Exploring some of the latest tools and technology that you can put to use in your organisation, with a European focus.

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Episodes

The Spin Sucks Podcast #76: Professional Development

November 13, 2019 15:25 - 16 minutes - 15.1 MB

How do you approach professional development? In this episode of the Spin Sucks Podcast, Gini Dietrich offers tips and strategies to help you stay on top of the trends and become a lifelong learner. Continue Reading → The post The Spin Sucks Podcast #76: Professional Development appeared first on FIR Podcast Network.

Spin Sucks Podcast #76: Professional Development

November 13, 2019 15:25 - 16 minutes - 15.1 MB

How do you approach professional development? In this episode of the Spin Sucks Podcast, Gini Dietrich offers tips and strategies to help you stay on top of the trends and become a lifelong learner. Continue Reading → The post Spin Sucks Podcast #76: Professional Development appeared first on FIR Podcast Network.

Spin Sucks Podcast #75: Diversity Issues in the Comms Industry

November 06, 2019 17:15 - 12 minutes - 11.2 MB

Diversity issues hold women to an impossible standard, as well as ignore other areas of privilege like race, age, sexual orientation, and gender identity. Gini Dietrich looks at diversity from a personal and professional perspective and offers strategies on how to initiate much-needed changes. Continue Reading → The post Spin Sucks Podcast #75: Diversity Issues in the Comms Industry appeared first on FIR Podcast Network.

Spin Sucks Podcast #74: The Do’s and Don’ts of Holiday-Themed Content Campaigns

October 30, 2019 14:21 - 9 minutes - 8.56 MB

If you hit the mark, holiday-themed content offers an ideal opportunity to generate engagement and a fun way to connect with your audience. Continue Reading → The post Spin Sucks Podcast #74: The Do’s and Don’ts of Holiday-Themed Content Campaigns appeared first on FIR Podcast Network.

Spin Sucks Podcast #72: Mobile Apps for All Seasons

October 15, 2019 22:18 - 13 minutes - 12 MB

Not all mobile apps are for everyone. And just because all of your friends are raving about one that has made their life easier doesn't necessarily mean it's going to work for you. Gini Dietrich offers tips on how to select the apps that will help you achieve your goals. Continue Reading → The post Spin Sucks Podcast #72: Mobile Apps for All Seasons appeared first on FIR Podcast Network.

The Spin Sucks Podcast #72: Mobile Apps for All Seasons

October 15, 2019 22:18 - 13 minutes - 12 MB

Not all mobile apps are for everyone. And just because all of your friends are raving about one that has made their life easier doesn't necessarily mean it's going to work for you. Gini Dietrich offers tips on how to select the apps that will help you achieve your goals. Continue Reading → The post The Spin Sucks Podcast #72: Mobile Apps for All Seasons appeared first on FIR Podcast Network.

The Spin Sucks Podcast #71: All Roads Lead to Email

October 09, 2019 14:16 - 6 minutes - 6.35 MB

In this podcast we dig into what you can do with email marketing and how you can make it a valuable part of your marketing strategy. Continue Reading → The post The Spin Sucks Podcast #71: All Roads Lead to Email appeared first on FIR Podcast Network.

Spin Sucks Podcast #71: All Roads Lead to Email

October 09, 2019 14:16 - 6 minutes - 6.35 MB

In this podcast we dig into what you can do with email marketing and how you can make it a valuable part of your marketing strategy. Continue Reading → The post Spin Sucks Podcast #71: All Roads Lead to Email appeared first on FIR Podcast Network.

The Spin Sucks Podcast #70: Pop-Ups- Love 'Em or Leave 'Em

October 02, 2019 17:25 - 9 minutes - 8.85 MB

While we doubt anyone will say "I love pop-up ads!", by the time you're finished this episode of the #SpinSucksPodcast, we think you'll start to realize how effective they can be in your marketing efforts, and start to hate them less. Gini Dietrich tells us why. Continue Reading → The post Spin Sucks Podcast #70: Pop-Ups—Love ‘Em or Leave ‘Em appeared first on FIR Podcast Network.

The Spin Sucks Podcast #69: Digital Decluttering

September 25, 2019 16:07 - 7 minutes - 6.58 MB

If one of your resolutions for 2019 was to stay organized and do regular digital decluttering sessions, and you find you've fallen off track, don't panic. This episode of the Spin Sucks podcast tackles digital decluttering, one step at a time. Continue Reading → The post Spin Sucks Podcast #69: Digital Decluttering appeared first on FIR Podcast Network.

The Spin Sucks Podcast #68: Dealing with Unhappy Customers—Off and Online

September 18, 2019 14:22 - 13 minutes - 12.3 MB

The internet and social media take any and all privacy out of negative customer experiences if the customer feels like venting to an audience. So how should you handle customer complaints in front of a virtual crowd? This episode of the Spin Sucks podcast shares strategies and tips. Continue Reading → The post The Spin Sucks Podcast #68: Dealing with Unhappy Customers—Off and Online appeared first on FIR Podcast Network.

Spin Sucks Podcast #68: Dealing with Unhappy Customers—Off and Online

September 18, 2019 14:22 - 13 minutes - 12.3 MB

The internet and social media take any and all privacy out of negative customer experiences if the customer feels like venting to an audience. So how should you handle customer complaints in front of a virtual crowd? This episode of the Spin Sucks podcast shares strategies and tips. Continue Reading → The post Spin Sucks Podcast #68: Dealing with Unhappy Customers—Off and Online appeared first on FIR Podcast Network.

Episode 67: When

September 11, 2019 18:06 - 12 minutes - 11.2 MB

In this episode of the Spin Sucks podcast, we talk about what to do if you don't like your boss, but the boss is you. Continue Reading → The post Spin Sucks Podcast #66: When You Don’t Like Your Boss and Your Boss is You appeared first on FIR Podcast Network.

The Spin Sucks Podcast #63: Coming Up With Ideas for Content

August 14, 2019 16:12 - 8 minutes - 7.41 MB

Content creation is part of every communicator's job. But if you're someone who hates the thought of writing posts, and finds yourself clicking over to YouTube or Instagram instead, you're not alone. Today, on the #SpinSucksPodcast, we offer fresh ideas about where to get—well ... fresh ideas. Continue Reading → The post The Spin Sucks Podcast #63: Coming Up With Ideas for Content appeared first on FIR Podcast Network.

Instagram for Business. Even the Non-Visual Ones

August 07, 2019 18:44 - 10 minutes - 9.69 MB

If you haven't used Instagram in forever or don't know where to start, don't worry, the platform has several tools and features that make marketing with it a breeze. In this edition of the Spin Sucks Podcast, Gini Dietrich shares strategies for marketing your business on Instagram. Continue Reading → The post Spin Sucks Podcast #62: How to Use Instagram to Market Your Business appeared first on FIR Podcast Network.

The Spin Sucks Podcast #61:Three Ways to Decide When and How to Outsource

July 31, 2019 16:01 - 8 minutes - 8.3 MB

If you're an entrepreneur or agency owner, you're often faced with the decision about when to outsource talent, and when to hire. In Spin Sucks Podcast #61, Gini Dietrich offers actionable strategies and tips. Continue Reading → The post Spin Sucks Podcast #61:Three Ways to Decide When and How to Outsource Talent appeared first on FIR Podcast Network.

Unbelievable Onboarding

July 24, 2019 12:44 - 10 minutes - 9.63 MB

A couple of weeks ago, we talked about amping up our client services. This week we want to dig more into the onboarding process with new clients. Let's take a look at the specific actions, mindsets, and processes we use to onboard clients. And we'll dig into what we need to do to go from okay to above and beyond with client onboarding experience. Continue Reading → The post Spin Sucks Podcast #60: Extraordinary Onboarding appeared first on FIR Podcast Network.

#011: Essential copyright tips for social media communications and online PR

August 18, 2016 22:44 - 1 hour - 28.5 MB

Are you confident that you are not in breach of copyright when it comes to your social media posts, video content or live streaming? In this episode of Talking Social Business we cover copyright tips for social media communications an online PR and cover recent social media and technology legal news Continue Reading → The post #011: Essential copyright tips for social media communications and online PR appeared first on FIR Podcast Network.

#010: Best Practice Tips For Attracting Leads and Sales With Pinterest

May 08, 2016 11:36 - 59 minutes - 23.8 MB

Learn about the latest Pinterest updates and recent research to help you attract more traffic, leads and sales using the popular visual discovery platform and social network Continue Reading → The post #010: Best Practice Tips For Attracting Leads And Sales With Pinterest appeared first on FIR Podcast Network.

#009: How To Record High Fidelity Podcasts Using Zencastr

April 23, 2016 16:18 - 57 minutes - 23.3 MB

Learn how to improve the quality of your podcast recordings including the ability to have individual tracks for each audio podcast guest and  the ability to record in WAV and mp3 formats and therefore create a high quality podcast. Continue Reading → The post #009: How To Record High Fidelity Podcasts Using Zencastr appeared first on FIR Podcast Network.

#008: Five Keys To Developing And Implementing A Social Media Policy

April 09, 2016 06:19 - 40 minutes - 16.4 MB

Many organisations have no social media governance or guidelines for their employees, temporary or contract staff. In this episode of Talking Social Business we cover practical steps you can take to developing and implementing a social media policy for your organisation and cover recent social media and technology legal news Continue Reading → The post #008: Five Keys To Developing And Implementing A Social Media Policy appeared first on FIR Podcast Network.

#007: How The UK Police Service Uses Periscope For Communications

March 28, 2016 23:07 - 30 minutes - 12.2 MB

Discover how the UK Police Service is using Periscope as part of their communications programme. You will also learn about #DontStreamAndDrive day which has been established to help stop people using live video and live streaming app when driving. Continue Reading → The post #007: How The UK Police Service Uses Periscope For Communications appeared first on FIR Podcast Network.

#006: How The Mayo Clinic Uses Periscope For Healthcare Communications

March 28, 2016 21:33 - 33 minutes - 13.6 MB

Live video and live streaming can help you connect with your audience in real time and respond to their questions and concerns. Learn how the Mayo Clinic has used Periscope and is beginning to use Facebook Live as an integral part of their online communications and campaigns. Continue Reading → The post #006: How The Mayo Clinic Uses Periscope For Healthcare Communications appeared first on FIR Podcast Network.

Talking Social Business #005: Live Streaming With Periscope - Learnings From Traditional Broadcasters

March 27, 2016 23:49 - 31 minutes - 12.6 MB

With Periscope the app for live streaming we can connect and engage an audience world wide - in this episode you will hear tips from a veteran broadcaster and journalist on how to engage your audience using live video Continue Reading → The post #005: Live Streaming With Periscope – Learnings From Traditional Broadcasters appeared first on FIR Podcast Network.

Talking Social Business #004: Connecting, Collaborating and Communicating Using Periscope

March 27, 2016 21:19 - 2 hours - 49.6 MB

To celebrate the first anniversary of live streaming app Periscope, in this episode you will hear from five business leaders how they have been using Periscope to build their visibility, connect with potential clients and customers and grow their business. Continue Reading → The post #004: Connecting, Collaborating and Communicating Using Periscope appeared first on FIR Podcast Network.

Talking Social Business #003: Social media and technology legal news

March 11, 2016 02:00 - 45 minutes - 18.2 MB

Join us for the monthly round-up of technology and social media legal news to keep you up to speed with developments that you need to consider for your role as a communicator, HR professional or marketer. Continue Reading → The post #003: Social media and technology legal news appeared first on FIR Podcast Network.

Talking Social Business #002: How to use Snappa for visual content creation

March 05, 2016 19:44 - 40 minutes - 16.5 MB

If you want to increase online visibility of your online communications, it is essential that you use images optimised for each online platform. In this episode we explore the new visual content creation platform Snappa that allows your create, remix and edit images correctly sized for each social and digital channel Continue Reading → The post #002: How to use Snappa for visual content creation appeared first on FIR Podcast Network.

Talking Social Business #001: How to use Adobe Post for engaging visual content

February 20, 2016 01:04 - 55 minutes - 39 MB

If you want to draw attention to your content today online, it is critical that you have engaging visual content from animated gifs to videos from infographics and images. In this episode we learn about a new mobile app from Adobe that allows you to create, remix and edit images for your digital communications. Continue Reading → The post #001: How to use Adobe Post for engaging visual content appeared first on FIR Podcast Network.

Talking Social Business with Krishna De joins the FIR Podcast Network lineup

February 16, 2016 18:10

The FIR Podcast Network is delighted to announce the launch of a new podcast on the FIR Podcast Network that will explore some of the latest tools and technology that you can put to use in your organisation. The podcast, Talking Social Business, is hosted by digital communications strategist Krishna De, a long-time listener of the FIR Network (you may recall her show introductions and exits for the earlier editions of FIR). Continue Reading → The post Talking Social Business with Krishna De...

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