Instagram for Business. Even the Non-Visual Ones

If you haven't used Instagram in forever or don't know where to start, don't worry, the platform has several tools and features that make marketing with it a breeze.

In this edition of the Spin Sucks Podcast, Gini Dietrich shares strategies for marketing your business on Instagram.
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The post Spin Sucks Podcast #62: How to Use Instagram to Market Your Business appeared first on FIR Podcast Network.

When you think about Instagram, you probably get a picture of foodies snapping perfectly-lit dinner photos, boyfriends taking a million pictures of their girlfriends in just the right pose, or makeup and beauty gurus trying to catch a ride on the influencer train.

In reality, there are many organizations from all sorts of sectors that use Instagram for business. They treat it as a platform to reach their audiences, customers, and community.

But what if your organization isn’t what you’d consider a creator of “visual” content?

What if you don’t have a physical product you sell?

Is Instagram still for you?

YES!

Did you know the platform is projected to account for a quarter of all of Facebook’s ad revenue by the end of 2019, and nearly a third in 2020, according to Sprout Social?

Did you also know that more than 80% of the accounts on the platform follow at least one business account?

Instagram remains a social media rising star, and with the right business strategies, it can work for you too.

If you haven’t used it in forever or don’t know where to start, don’t worry, we’re talking about strategies to use Instagram for business in this edition of the Spin Sucks Podcast.

The Spin Sucks Podcast on Instagram for Business

In this episode you’ll learn:

Why the Instagram Story feature has become the social network’s powerhouse
How to use the Stories to increase engagement
How to make the most of your hashtags
Off-platform linking and how it works on this Instgram
How to incorporate Instagram into your social media strategy

 

 

 

The post Spin Sucks Podcast #62: How to Use Instagram to Market Your Business appeared first on FIR Podcast Network.