Secrets To Their Fitness Business Success
24 episodes - English - Latest episode: over 3 years ago - ★★★★★ - 37 ratingsFitness industry leaders and top business owners from around the world sit down with NPE Founder & CEO Sean Greeley to share their secrets, strategies, and step-by-step systems to turn your fitness passion into a highly profitable business! Since 2006, NPE has supported 45,000+ fitness professionals and business owners in 96+ countries with increasing their profits, revenue, and happiness with their business. Learn how to grow your business and create the life you want.
Hosted on Acast. See acast.com/privacy for more information.
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Episodes
Ep 23 - How Jess Cross Has Grown from 102 to 150 clients in 7 months (during COVID)
November 18, 2020 14:50 - 45 minutes - 84.9 MBJessica Cross’s new fitness studio wasn’t growing. She wasn’t sure of the best way forward. She joined NPE to help her get direction for generating leads and getting systems in place to grow her business. Just as she started implementing her programs, COVID hit. She would be unable to keep her (practically new) studio open. Working with her NPE Success Coach, Jess came up with a new business model. She created a great online service … and also offered outdoor training (which had been her s...
Ep 22 - How Tony Arreola Transitioned from Offline to Online Training and Went From $0 to $12k Per Month in Just 6 Months
November 11, 2020 14:22 - 47 minutes - 88.5 MBTony Arreola grew up poor. He became an engineer to provide for his family. All was well until he suffered a tragedy. His brother died suddenly. His brother left Tony a set of weights, and working out helped Tony feel closer to his brother. Fitness became a vehicle for him to get through difficult times. And that’s carried him through his life. Tony left his engineering career and became a big box personal trainer, and progressed to becoming an NASM master trainer. All was fine until...
Ep 21 - How Matt Carroll Pushed ‘Reset’ During COVID-19 and More Than 3.5X His Revenue
November 05, 2020 00:12 - 44 minutes - 83 MBRunning a fitness business can be stressful. Running a fitness business with your spouse… even more so. Running a fitness business, with your spouse DURING a pandemic… WATCH OUT! In Episode 21 of our Secrets To Their Success Podcast, you’ll meet Matt Carroll, owner of Natural Edge Performance, Broome, Western Australia. After struggling for many years with business, Matt and his wife Marcela decided to use the pandemic opportunity to take a step back. Then decided to PLAN for success in...
Ep 20 - How Sean Carroll & James Batey Rebranded Their CrossFit Gym to Serve Busy Parents ... and Grew 140% – Even During COVID-19
October 28, 2020 13:41 - 46 minutes - 86.7 MBSean Carroll and James Batey, owners of Rebuild Health and Fitness, Brisbane, QLD, Australia, thought their business relied too much on their own efforts. They were always on the gym floor, or finding and signing up clients, and otherwise IN the business all the time. The good news was they were making money. But there were no systems and the business wasn’t organized. They came to NPE for clarity, systems, and organization. With NPE, one of the first things they realized was their ideal...
Ep 19 – How Hassan Abdallah Rebranded Away From Crossfit and Raised Revenues and Profit On Reopening After COVID-19
October 21, 2020 16:23 - 49 minutes - 90.9 MBHassan Abdallah owned a CrossFit gym in Kogarah, NSW, Australia. But he began to wonder if he was selling his business short … While young people and the athletes loved his CrossFit gym, other people needed more attention. The pandemic lockdown offered him an opportunity to work through the details. Working with his NPE coaches, he rebranded his business. He shifted his business model from group training to personal/small group training. He switched from CrossFit athletes to busy profess...
Ep 18 - Family Time Was Short, But They Found a Way to Win: How Amy & Sean Cornish Added 34 Clients and 2x Revenue in 4 Months
October 14, 2020 13:42 - 40 minutes - 75.3 MBAmy and Sean Cornish were working long hours (5am to 9pm) when they joined NPE two months into the midst of COVID-19. As parents of two very young daughters, they felt like they were failing as parents. They also felt overworked, underpaid and frustrated not knowing how to move forward with the business. With the support of NPE, they hired a trainer so they can spend more time together every day and focus on building their business. They learned and began to use the NPE AUTO-CLOSER® Sales S...
Ep. 17 – How Tim Frey Ignored His Critics, Changed His Model, Raised His Rates, and Had His Best Month Ever – During COVID-19
October 08, 2020 00:57 - 42 minutes - 79.3 MBTim Frey, the owner of Helix Gym, Perth, Australia, had signed up with NPE and nearly doubled his business in the first 3 months of 2020, to $12k a week ($48k/month). The success felt amazing and he was ready to keep growing. Then COVID-19 hit and the government declared restrictions, throwing the fitness industry as a whole and his gym in particular into chaos. His business model had included a powerful experience of group training classes of 40 people or so, with lots of music and energy...
Ep 16 – How COVID Space Restrictions Led Raphael Freedman and Lachlan Rowston to a More Profitable Business Model, with Great Revenues, Happier Clients and Staff
October 01, 2020 04:24 - 39 minutes - 73.1 MBRaphael Freedman and Lachlan Rowston are known for their 300+-episode strong podcast, The Mind Muscle Project. They’re also known for their Sydney, Australia-based gym Creature Fitness, which since they joined NPE, grew from one to three locations and increased revenues to more than $1 million a year. There was a problem: Their business model was based on group training, and that was suffering from increasing commoditization. Competitors such as F45, CrossFit, and Orange Theory were floodin...
Ep 15 - Josh Leve - AFS: The #1 Fitness Industry Association and Event You MUST Join
April 24, 2020 14:55 - 30 minutes - 57.4 MBIf you think your fitness career or business is endangered because of COVID-19 (or if you aren’t sure you want to stay in the fitness industry), you’re not alone. Most fitness professionals and studio owners are feeling tons of pressure right now. And while the virus might be out of your control, you still have the power to decide how to protect and grow your fitness business. In this podcast episode, Association of Fitness Studios Founder & CEO Josh Leve discusses why now is the time to s...
Ep. 14 - Kate Laird - THRIVING during COVID-19
April 07, 2020 00:43 - 47 minutes - 88.5 MBDuring a tough time for the fitness industry when a lot of gyms and studios are closing, Kate Laird, owner of Love Your Body Fitness in Ottawa, Ontario, Canada has been rapidly growing and expanding her business. Revenue is up 31% over last month, she’s added 35+ new members to her roster, and she’s also signed a new corporate client. How is Kate’s business expanding when others are contracting their operations? We cover that and a whole lot more in this episode. Hosted on Acast. See acast...
Ep. 13 - Dave Olsen & Shane Rowley with Nimbl – Fitness Finance: Don’t Beat Yourself Up For What You Don’t Know
February 14, 2020 00:05 - 44 minutes - 82.5 MBA lot of small business owners struggle with getting accurate financial information because it requires specific knowledge, accuracy, and more than anything, time. And they can’t afford a full-time CFO or even a bookkeeper to do the work… so they end up feeling stuck and struggling when it comes to taking control of the financial health of their business. Dave Olsen and Shane Rowley, Co-founders of Nimbl Accounting Services, both know the pains of running a small business all too well. They ...
Ep. 12 – Len Fridman – If Someone Else Has Done It, You Can Do It Too
January 29, 2020 22:25 - 34 minutes - 64.8 MBWhen Len left his corporate career as a Senior IT Manager over a decade ago, he had to make a decision to either go back to a corporate job or pursue his real passion. He decided to start his own bootcamp transforming lives through fitness. As he became more successful, Len began to train more clients, recruit new instructors, and the community expanded very quickly. He discovered some ‘secrets’ for filling his bootcamps with creative marketing campaigns so in 2012 he created a system to hel...
Ep. 11 – Nancy Townsend – Resilience Wins: Stay Strong With Whatever Comes At You
January 22, 2020 21:57 - 39 minutes - 74.5 MBBack in 2014, Nancy was a struggling fitness instructor. She was commuting 3-4 hours every day to train clients at their home, going through 200 hours of yoga training, and ended up getting rear-ended twice in the span of three months that caused her scoliosis. She was physically and mentally tired but driven to open her own studio so she could stop commuting and her clients could now come to her to train. That’s when she met NPE. Within 13 months and with the help of NPE coaches, she coura...
Ep. 10 – Josh Cherry and Robby Marlow – From Bootcamp in the Park to 73+ Franchise Locations
January 15, 2020 20:13 - 44 minutes - 82.7 MBBack in 2009, Josh Cherry and Robby Marlow started a bootcamp in a parking lot training friends and family members for a few years, but ultimately didn’t know where to go from there. They soon reached out to NPE and worked their way through all program levels within just a few years time, being named NPE Members of the Year in 2015 while growing to 25 licensed locations across the USA. Today, they’ve now grown Delta Life Fitness to the fastest growing women’s fitness franchise with over 73 lo...
Ep. 9 - Jason DeBruler - Next Generation Fitness
January 08, 2020 21:30 - 39 minutes - 73.8 MBJason DeBruler is the Chief Operating Officer of ARX, which stands for Adaptive Resistance Exercise. ARX is innovating “next generation” technology in fitness. In this interview, Jason talks about the science behind strength training and how ARX is advancing both hardware and software technology to produce the most efficient strength training dose possible for everyone, while simultaneously improving safety and reducing injuries. We also discuss the most common problems in the typical fitnes...
Ep. 8 - Paul McIlroy - Strengthen Your Weaknesses To Ascend To The Next Level
December 17, 2019 16:33 - 1 hour - 114 MBPaul McIlroy is the founder and creator of the Amazing 12, The World’s #1 Body Transformation Program that has produced over 8,000 jaw-dropping body transformation results in 148 countries. In this podcast episode, Paul talks about his start in fitness and body transformations, optimizing training for massive strength increases, and how he created the A12 program and evolved it over the last 15 through the lens of strength and conditioning. Hosted on Acast. See acast.com/privacy for more...
Ep. 7 – Sara Kooperman, JD – Whatever Happens… Smile and Keep Going!
December 05, 2019 17:46 - 48 minutes - 89.4 MBFounder & CEO of SCW Fitness Education, Sara Kooperman is one of the most successful female entrepreneurs in the fitness industry. In this interview, she talks about her start in law school teaching aerobics, to an infomercial request that led into her work selling fitness equipment on QVC for many years, and then developing and sharing fitness education with her SCW MANIA® events around the USA for over 32 years. Sara has really paved the way for other female entrepreneurs as a result of he...
Ep. 6 – Karry Summers – Think Big, Take Risks, and Multiply Yourself To Grow
December 03, 2019 23:29 - 37 minutes - 69.3 MBThree years ago, Karry was running her “hobby” pole dance business with two locations that she was really passionate about. On the surface everything looked great and she was achieving tremendous success. But she knew she couldn’t continue the way things were operating without sacrificing more time and energy away from her family and personal health. She felt like her business “was draining away her energy and joy.” That’s when she reached out and started working with NPE. The first thing...
Ep - 5 Dr. Krista Scott-Dixon, PhD: The Difference Between A ‘Good Coach’ And ‘Great Coach’
October 28, 2019 08:10 - 46 minutes - 87.1 MBYou know more than they do. In fact, you’re the ‘smartest person in the room’ when it comes to your subject matter. So why are your clients struggling to succeed in working with you? Closing THE GAP lies in developing your professional coaching skills. In this interview with Precision Nutrition’s Director of Curriculum, Dr. Krista Scott-Dixon, you’ll learn more about the secrets and step-by-step systems PN has learned to deliver transformative change, to millions of coaches and clients around...
Ep 4 - Brit Smith & Shell Lentfer: Why emotional intelligence is critical to your success as a business owner
October 27, 2019 08:15 - 46 minutes - 87.1 MBIn 2017, Shell and Brit were about to close their business. They found themselves overworked, underpaid, and totally exhausted by the fact that their hustle was taking them nowhere. After hearing about NPE through a recommendation for business resources from Precision Nutrition, they reached out to speak with our team “simply for confirmation that closing their business was the right thing to do.” When we first spoke to them we acknowledged that was one option, but there were also other oppo...
Ep 3 - Mo Hagan: Stand in (and Find) Your Strength To Grow
October 26, 2019 07:20 - 45 minutes - 62.6 MBFor many years the fitness industry has been dominated by male leaders at the top. It has been a “boys club.” But Mo Hagan is one of a few key influential female leaders worldwide who has challenged that culture, broken through, and continues inspiring and developing female entrepreneurs and leaders across the globe. From starting out as a physical education teacher in Canada, to taking a chance on following her heart to pursue an unconventional path centered around her passions of teaching a...
Ep 2 - Stephen Kearney & Wayne Dunne: Big Challenges = Big Breakthroughs
October 25, 2019 07:05 - 1 hour - 84.3 MBIn 2015, Wayne and Stephen had stopped growing. They had accumulated over $120,000 in debt from a remodel of their facility and felt completely overwhelmed. They reached out to NPE to get support with establishing a strategy and plan to improve profitability, grow revenue, and improve cash flow to improve the financial health of their business. But they weren’t new to facing and overcoming adversity. Former investment bankers from Dublin, Ireland, Wayne and Stephen immigrated to the USA by...
Ep. 1 - Dr. John Berardi, PhD: From Zero to $200 Million
October 24, 2019 07:01 - 1 hour - 94.4 MBOn the outside everything looked amazing. Business was sky-rocketing, clients were getting amazing results, and it would appear to others that John Berardi was living the perfect life. Yet on the inside, he was dying. Things came to a head when he made a list of options to escape his current reality, including A) selling his shares in the company or even B) ending his life. How did he come back from that very dark place? What lessons did he learn that he now wants to share with other entrep...
TRAILER: Secrets To Their Fitness Business Success Podcast
October 11, 2019 16:34 - 44 seconds - 1.35 MBCOMING SOON: The Secrets to Their Fitness Business Success Podcast. Fitness industry leaders and top business owners from around the world sit down with NPE Founder & CEO Sean Greeley to share their secrets, strategies, and step-by-step systems to turn your fitness passion into a highly profitable business! Since 2006, NPE has supported 45,000+ fitness professionals and business owners in 96+ countries with increasing their profits, revenue, and happiness with their business. Learn how to gr...