Science Communication Accelerator - scicomX (scicomm, social media, and digital science marketing)
120 episodes - English - Latest episode: 8 months ago -Currently on hold, since I am finishing the book "Science on Social" with Cambridge University Press. You find me lurking around on my LinkedIn way too often :), or just send me an email ([email protected]).
Hope to hear from you.
#ScienceCommunication
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
#60 After Hours Insta – Balancing a 9-5 Job while Crushing it on Social Media (with Sevim Aktas, EU Policy Influencer)
November 07, 2023 17:06 - 27 minutes - 38.2 MBFor many of us researchers, communicating science is something that we do in addition to writing papers, teaching, supervising, and acquiring research grants. Sometimes, it can be overwhelming because it comes on top of all the other responsibilities. However, today's guest demonstrates that one doesn't need to be overwhelmed to be successful on social media while maintaining a regular job. Find Sevim on Instagram and on LinkedIN. --- The Science Communication Accelerator Podcast is bro...
#59 Communicating science in a highly political environment (Antje Collowald, Joint Research Centre - European Commission)
October 24, 2023 20:10 - 49 minutes - 68.2 MBAntje leads a 45 communications team across five countries in probably the most political research organization in Europe, the European Commissions own Joint research centre. Check out this episode to learn how they prioritize content, how they brand the organization and how they help researchers communicate their science. Find Antje on LInkedIN and on Twitter/X. --- The Science Communication Accelerator Podcast is brought to you by Julius Wesche (PhD). With it Julius aims to empower sci...
#58 How to be a climate scientist, a content creator and write a bestseller all at once (Prof. Kimberly Nicholas, Lund University)
October 10, 2023 10:08 - 28 minutes - 39.1 MBHow to juggle research work, supervision, and science communication? It can be challenging at times to bring all of it together. In this episode, we learn how Prof. Kimberly Nicholas manages this challenge. Kimberly has a PhD from Stanford (note: fixed typo here), has written dozens of peer-reviewed journal papers, and on the side, she creates climate science content. She runs a newsletter and has cultivated a community of 15 000+ followers on Twitter. Pretty impressive. In this episode, she...
#58 How to be a climate scientist, a content creator and write a bestseller all at once (Prof. Kimberly Nicholas, Lund Universtiy)
October 10, 2023 10:08 - 28 minutes - 39.1 MBHow to juggle research work, supervision, and science communication? It can be challenging at times to bring all of it together. In this episode, we learn how Prof. Kimberly Nicholas manages this challenge. Kimberly has a PhD from Stanford (note: fixed typo here), has written dozens of peer-reviewed journal papers, and on the side, she creates climate science content. She runs a newsletter and has cultivated a community of 15 000+ followers on Twitter. Pretty impressive. In this episode, she...
#57 Building a PhD Student's Science Communication Strategy (with Saad Ahmed)
September 26, 2023 04:05 - 37 minutes - 52 MBIn this episode I structure a science communication strategy with PhD student Saad Ahmed. Ahmed researches and develops sustainable business models (SBM) for the battery value chain considering reusing, repurposing, and recycling the batteries. In this episode I sit down with him and we go through the basic questions that help anyone to build his/her first communication strategy. Check it out if you want to build your first science communication strategy. -- The Science Communication A...
56. Building Brand, Unleashing Knowledge: Inside CERN's communication department (with Ana Godinho, Head at CERN for Education, Communications and Outreach)
June 27, 2023 10:22 - 46 minutes - 107 MBEmbark on a captivating journey with Ana Godinho, Head of Education, Communication, and Outreach at CERN, as we explore the evolving landscape of science communication and brand building within the European academic system. Discover CERN's communication development over the years and their current strategies both offline and online. Note, CERN is the first research organization that is about to adopt an influencer strategy. Gain insights into the future of CERN's communication initiatives an...
#55 How to start a successful Popular Science Podcast (with Torill Sommerfelt Ervik, University of Bergen)
June 13, 2023 10:58 - 31 minutes - 43.9 MBToday we learn from Torill Sommerfelt Ervik on how to start a successful popular science podcast. Torill is a communication advisor at the University of Bergen and she runs the UIB POPVITEN Podcast which has garnered > 66.000 streams. In this episode she tell us how she started the podcast, how they create each episode, how they host it and how the podcast is promoted. Enjoy the session :). -- The Science Communication Accelerator Podcast aims to empower scientists, universities, and re...
#54 Maximizing research impact on Linkedin (with Karlijn de Wit - CEO of Noscura)
May 02, 2023 08:11 - 48 minutes - 44.9 MBWhere can you (potentially) reach 700 million users to see your research results? 𝗬𝗲𝘀, 𝗟𝗶𝗻𝗸𝗲𝗱𝗶𝗻! It is not a job platform anymore. Linkedin is a platform that develops more an more into a Facebook in 2010, and that without the hate. In this episode I talk with Karlijn de Wit about how to maximize research impact on Linkedin. You will learn: What Linkedin is. How linkedin works. How researchers and research organizations can use Linkedin How basic and advanced communication strategie...
#53 The Twitter Algorithm Unveiled – 10 ways to optimize your tweets for maximum visibility
April 11, 2023 08:08 - 16 minutes - 15.3 MBOn march 31, Twitter reveals some of its source code, including its recommendation algorithm. In this episode you learn how to optimize your tweets for maximum visibility. Here a hot summary: Optimize for likes, then retweets, then replies Images & videos help Blue badge extends your reach Avoid external links Making up words or misspelling hurts You are clustered - posting outside your cluster will get you little visibility Mutes & unfollows hurt Misinformation ranks you down ...
How to empower diverse voices in science communication (Lachlan Smith & Jakob Feldtfos Christensen | Diversity in Research Podcast)
March 28, 2023 03:22 - 39 minutes - 53.6 MBWhy does diversity matter in science and science communication? And how can organizations empower individual scientists to do good science communication independent of their gender, religious beliefs, race, martial status, ethnicity, parental status, age, education, physical and mental ability, or sexual orientation? Answers to these questions will you get when in this episode with Lachlan Smith and Jakob Feldtfos Christensen - the makers of the Diversity in Research Podcast. Let me know w...
#52 How to empower diverse voices in science communication (Lachlan Smith & Jakob Feldtfos Christensen | Diversity in Research Podcast)
March 28, 2023 03:22 - 39 minutes - 53.6 MBWhy does diversity matter in science and science communication? And how can organizations empower individual scientists to do good science communication independent of their gender, religious beliefs, race, martial status, ethnicity, parental status, age, education, physical and mental ability, or sexual orientation? Answers to these questions will you get when in this episode with Lachlan Smith and Jakob Feldtfos Christensen - the makers of the Diversity in Research Podcast. Let me know w...
#51 How ETH Zürich and EPFL Lausanne facilitate science communication (Gian-Andri Casutt, ETH board)
March 14, 2023 06:18 - 46 minutes - 42.6 MBHow is science communication facilitated at two of the best universities globally? In this episode you learn how. Today's guest is Gian-Andri Casutt. Gian is the head of communications at the ETH board which is the governing body that oversees ETH Zurich, EPFL Lausanne and a number of other Swiss federal research organizations. Next to that he is also the president of EUPRIO, which is European Association of Communication Professionals in Higher Education. In this episode you learn what ...
#50 There is an AI for that - Keynote at the NTNU Communications Network meeting
March 06, 2023 21:06 - 18 minutes - 34.3 MBThis episode is only for organizational communicators and how they can use AI to create content and build brand for their organizations. The episode was part of a network meeting were I was invited by Senior Adviser Jan Kaarø from the NTNU communications department to talk about AI and how it can be used for creating content to build brand for universities. I hope it provides you value. --- The Science Communication Accelerator Podcast aims to empower scientists, universities, and re...
#49 Creating meaningful impact for research (with Dr. Julie Bayley)
February 11, 2023 20:40 - 40 minutes - 37.2 MBIn this episode of the Science Communication Accelerator Podcast, host Julius Wesche speaks with Dr. Julie Bayley about her book "Creating Meaningful Impact." Dr. Bayley discusses the importance of research impact and the need for researchers to focus on what truly counts, rather than just counting publications and citations. She introduces the concept of "Impact Literacy," the ability to understand and evaluate the impact of research, and provides eight points for building an impact literac...
#48 How to write an academic book (with Assoc. Prof. Roger Søraa from NTNU)
January 24, 2023 14:22 - 58 minutes - 54.2 MBIn this podcast, we typically focus on digital science communication, specifically for content creation strategies. However, today we're going offline and discussing a different form of science communication: writing academic books. Books are a great way to make scientific knowledge more accessible and easier to understand, beyond just publishing papers. You will learn what you need to think about when writing an academic book, what different types of academic books exist, how the publishin...
#47 ChatGPT - Six hands-on suggestions on how to use artificial intelligence for content creation
January 10, 2023 08:50 - 22 minutes - 20.7 MBWho will use Artificial Intelligence (AI) for content creation in the future? Everyone will. In this episode, we'll be introducing ChatGPT3, a powerful AI chat bot that can assist you with your social media content creation. ChatGPT3 came out in early December and within five days it had five million users. No other platform or app had achieved that to date. Hence, let’s see how ChatGPT can become part of your content creation toolkit and support you in making your content creation process m...
#47 ChatGPT - Six hands-on suggestions to use artificial intelligence for content creation
January 10, 2023 08:50 - 22 minutes - 20.7 MBWho will use Artificial Intelligence (AI) for content creation in the future? Everyone will. In this episode, we'll be introducing ChatGPT3, a powerful AI chat bot that can assist you with your social media content creation. ChatGPT3 came out in early December and within five days it had five million users. No other platform or app had achieved that to date. Hence, let’s see how ChatGPT can become part of your content creation toolkit and support you in making your content creation process m...
#47 ChatGPT - Six ideas how to use Artificial intelligence for your content creation
January 10, 2023 08:50 - 22 minutes - 20.7 MBWho will use Artificial Intelligence (AI) for content creation in the future? Everyone will. In this episode, we'll be introducing ChatGPT3, a powerful AI chat bot that can assist you with your social media content creation. ChatGPT3 came out in early December and within five days it had five million users. No other platform or app had achieved that to date. Hence, let’s see how ChatGPT can become part of your content creation toolkit and support you in making your content creation process m...
#47 ChatGPT - Six ideas how to use it for your content creation
January 10, 2023 08:50 - 22 minutes - 20.7 MBWho will use Artificial Intelligence (AI) for content creation in the future? Everyone will. In this episode, we'll be introducing ChatGPT3, a powerful AI chat bot that can assist you with your social media content creation. ChatGPT3 came out in early December and within five days it had five million users. No other platform or app had achieved that to date. Hence, let’s see how ChatGPT can become part of your content creation toolkit and support you in making your content creation process m...
#46 Keynote: Scicomm on Steroids - Why social media is key for the science communication of the future (at TU Delft)
December 25, 2022 16:30 - 34 minutes - 32 MBIn this keynote you learn why social media is key for the science communication of the future. You also learn how to develop your own science communication strategy and which platforms to use. I hope this episode provides you value. If it does, I'd be happy for you to subscribe to the podcast. Have a good slide into the next year. See you on the other side :). --- The Science Communication Accelerator Podcast aims to empower scientists, universities, and research organizations to enga...
#45 Conception, Creation, & Management: How to build a content Strategy? (Emilia Miller-Emilia.Loves.Science)
November 14, 2022 23:46 - 41 minutes - 38.4 MBOnce you decided on the why and with whom you want to communicate your science, you will need a system that helps you create content efficiently over time. One system that you can use is the CCM systems introduced and championed by Emilia Miller (aka. Emilia.Loves.Science). Emilia suggest that first one need to conceptualize content, then it needs to be created and then the output needs to be monitored. In this episode Emilia introduces us to the intricacies of the content creating process an...
#45 Conception, Creation, & Management How to build a content Strategy? (Emilia Miller-Emilia.Loves.Science)
November 14, 2022 23:46 - 41 minutes - 38.4 MBOnce you decided on the why and with whom you want to communicate your science, you will need a system that helps you create content efficiently over time. One system that you can use is the CCM systems introduced and championed by Emilia Miller (aka. Emilia.Loves.Science). Emilia suggest that first one need to conceptualize content, then it needs to be created and then the output needs to be monitored. In this episode Emilia introduces us to the intricacies of the content creating process an...
9,8 Million TikTok Followers - How to use TikTok for Science Communication (with Justin Cottle from the Institute of Human Anatomy)
November 01, 2022 07:09 - 1 hour - 129 MBTikTok: The platform has changed tremendously over the last years. It is not the dancing girls anymore, but you find everything on it. Justin Cottle was one of the first - if not the first - creator(s) on the platform to create scientific content. By telling his story you learn what TikTok is today, how it works differently than other social platforms and what the four ingredients are that you need to build up your TikTok account successfully. Enjoy the show :) You find Justin on TikTok ...
#43 Talk at the European Commission: Pure Rage? 14 min on why Social Media is steroids for Science Communication
October 18, 2022 09:13 - 18 minutes - 16.9 MBIf you like rather slow episodes, then please don't listen to this one. Crazy, last week I was invited to give a talk about why I think social media is the greatest opportunity for science communication. The talk was part of an event that was called Science Communication beyond tomorrow, and we sat in one of these fancy conference rooms at the European Commission in Brussels. Check out the recorded live stream by clicking here. I hope you enjoy the episode :). Thanks for inviting me goes...
#42: Building brand and building reach for a sustainability research institute - a reflection interview with Sturle Simonsen, the leaving head of communication of the Stockholm Resilience Centre
October 04, 2022 03:36 - 59 minutes - 55.4 MBThe Stockholm Resilience Center (SRC) is probably among the best communicated and hence also branded research institutions on the planet. In this episode, I am joined by Sturle Simonsen - the humble mastermind behind the SRCs communicative success. In the episode we talk about, how Sturle steered the communicative efforts at the SRC, but since he is leaving his job after more then a decade we also get to know what he is proud of and what he would have liked to spend more time on. Dear Sturle...
42: Building brand and building reach for a sustainability research institute - a reflection interview with Sturle Simonsen, the leaving head of communication of the Stockholm Resilience Centre
October 04, 2022 03:36 - 59 minutes - 55.4 MBThe Stockholm Resilience Center (SRC) is probably among the best communicated and hence also branded research institutions on the planet. In this episode, I am joined by Sturle Simonsen - the humble mastermind behind the SRCs communicative success. In the episode we talk about, how Sturle steered the communicative efforts at the SRC, but since he is leaving his job after more then a decade we also get to know what he is proud of and what he would have liked to spend more time on. Dear Sturle...
#41 Open Science (with Robert-Jan Smits, President of TU Eindhoven)
September 20, 2022 06:41 - 37 minutes - 68.7 MBThe goal of the Science Communication Accelerator Podcast is to increase the visibility of science, so that societies are empowered to make smart decisions. One approach to make it visible is social media. For that reason, I talk a lot about it on this podcast. However, there is one other topic that created and continues to create friction when it comes to sharing scientific knowledge: The practices of publishing scientific content. Often decision makers, policy makers, other researchers, an...
#40 Future-Proofing Science Communication (with Stephan van Duin - Dutch Science Communicaiton, The Online Scientist)
September 05, 2022 22:05 - 57 minutes - 53.5 MBHow can we future proof our science communication? And the whole science communication eco-system as a whole? This topic i discussed with with Stephan van Duin who is the co-chair of the Dutch Science Communication Association, Founder of The Online Scientist and a Senior Advisor Science Communication at UMC Utrecht. In this podcast we discuss six thesis which you can find below, and later discuss these with members of the scicomX community. Thanks for coming around! Theses Stephan · We...
#40 Future-Proofing Science Communication (with Stephan van Duin)
September 05, 2022 22:05 - 57 minutes - 53.5 MBHow can we future proof our science communication? And the whole science communication ecosystem as a whole? I get to discuss these topics in this episode with Stephan van Duin who is the co-chair of the Dutch Science Communication Association, founder of The Online Scientist and a Senior Advisor Science Communication at UMC Utrecht. More specifically, the episode we discuss six thesis which you can find below. Theses Stephan · We're not reaching a diverse enough audience. · Scicomm suff...
#39 How to build your reach on social media - eleven approaches that work
August 23, 2022 09:39 - 27 minutes - 25.8 MBHow to build your reach and brand on social media. These are probably the two questions that I get asked the most. Hence, find in this episode eleven tried and true approaches. I hope they provide you value. Please check out the new webpage of the Science Communication Accelerator under www.scicomx.com. Yes scixomX is developing into a media agency that serves academia, yay. Here comes the link to the blog post on how to build a content creation machine, that is also mentioned in the epi...
#38 How to build a science communication department in 2022 (with Dr. Patrick Honecker from TU Darmstadt)
August 09, 2022 12:48 - 56 minutes - 52.7 MBHow do science communication departments in universities and research organizations need to look like in order to embrace the fast changing communication environments? In this episodes, Dr. Patrick Honecker the Chief Communication Officer at TU Darmstadt gives insights on how this question can be answered. As one answer to this question, Patrick helped implementing four communication measures. These include heavy investment into online and offline trainings for researchers, a social media hu...
#37 How to communicate transformative change (with Charlotte Ballard, Utrecht University)
July 26, 2022 04:00 - 35 minutes - 33.2 MBIn this episode I chat with Charlotte Ballard about how to support researchers in their communication activities who have a message on how we can save the planet from processes like climate change and biodiversity loss. Charlotte is a biology major turned science communicator and she can draw from broad experiences not only from Utrecht University but also the Stockholm Resilience Center. Next to this, Charlotte also gives extensive insights on how to find valuable content and how to empower...
#36 How to build a content creation machine
July 12, 2022 04:23 - 24 minutes - 22.6 MBThe most important asset is positive attention. The most straight forward way to gain positive attention is probably to create content at scale that provides value to your target group. This applies to every individual researcher as well as university and research organization. However, creating content at scale can be quite daunting. In this episode, I show you, how you can build what I call a content creation machine*, which is an approach that uses repurposed pillar content to create larg...
#36 How to create contet at scale - Building a content creation machine
July 12, 2022 04:23 - 24 minutes - 22.6 MBThe most important asset is positive attention. The most straight forward way to gain positive attention is probably to create content at scale that provides value to your target group. This applies to every individual researcher as well as university and research organization. However, creating content at scale can be quite daunting. In this episode, I show you, how you can build what I call a content creation machine*, which is an approach that uses repurposed pillar content to create larg...
#35 The Science of Science Communication (with Prof. Baruch Fischhoff, Carnegie Mellon University)
June 28, 2022 11:55 - 33 minutes - 31.4 MBWhat works and what does not work in science communication? In this episode Prof. Baruch Fischhoff joins the scicomX Podcast. Baruch is Professor at Carnegie Mellon University in Pittsburgh and widely considered as one of the god fathers of the science of science communication. We talked about what types of science communication exist, and what the science tells us what we should strive for if we want to make knowledge to be heard and understood. Spoiler: It is not about sending information ...
#34 The scientific media agency - five characteristics that define the communication department of the future
June 16, 2022 21:19 - 19 minutes - 26.5 MBWith the rise of social media, universities and research organizations have immense potential at their fingertips to build visibility and brand. However, too often the vast potential that new social media channels offer is not taken advantage of and hence lost. To harness the potential of social media, communication departments need to become scientific media agencies. What does that mean? While acting within the university’s boundaries, they drive attention for scientific output and help bu...
The scientific media agency - five characteristics that define the communication department of the future
June 16, 2022 21:19 - 19 minutes - 17.8 MBWith the rise of social media, universities and research organizations have immense potential at their fingertips to build visibility and brand. However, too often the vast potential that new social media channels offer is not taken advantage of and hence lost. To harness the potential of social media, communication departments need to become scientific media agencies. What does that mean? While acting within the university’s boundaries, they drive attention for scientific output and help bu...
#33 Why universities are content gold mines and how to structure efficient content creation
May 30, 2022 22:22 - 18 minutes - 25.7 MBUniversities and research organizations are content gold mines, because they are filled with intelligent people who create knowledge that may help tackle our societal challenges. In this episode I will introduce you to the five steps of efficient content creation (Drilling, Accessing, loading, processing, delivery) and you will be introduced to what skills are needed in the communication department to implement such processes. Enjoy the show :-). --- The Science Communication Accelerator Pod...
#32 How to build a functioning science communciation department? (Fireside chat by invitation of the European Research Council)
May 16, 2022 23:11 - 22 minutes - 31.5 MBThis episode is the recording of a Fireside chat organized by the European Research Council. Special thanks to Tony Lockett and his team for having me. We covered quite some topics during the discussion. Please find the topics below. Thanks for tuning in :-). - Podcasting (05:00) - Are research and science good topics for social media (07:37) - How to build well functioning science communication departments (11:00) - How to communicate despite having scarce resources (14:22) - Future...
#31 Picking the right video for your science communciation (with Dr. Kiki Sanford)
May 04, 2022 08:57 - 56 minutes - 51.9 MBDr. Kiki is an American neurophysiologist and the go to science communicator when it comes to video making. Originally starting out with a PhD in "bird brains" she soon moved to be a science communicator hosting the "This week in science" live and podcast format, running her own boutique video production company as well as serving as vice President of Public Relations at for the non-for-profit Science Talk. In this episode Dr. Kiki and I talked about what different video formats exist and h...
#31 Picking the right video for your science communication (with Dr. Kiki Sanford)
May 04, 2022 08:57 - 56 minutes - 51.9 MBDr. Kiki is an American neurophysiologist and the go to science communicator when it comes to video making. Originally starting out with a PhD in "bird brains" she soon moved to be a science communicator hosting the "This week in science" live and podcast format, running her own boutique video production company as well as serving as vice President of Public Relations at for the non-for-profit Science Talk. In this episode Dr. Kiki and I talked about what different video formats exist and h...
#30 How to build a great reseacher webpage (with Liesbeth Smit - Co-Founder of the Online Scientist)
April 19, 2022 20:11 - 49 minutes - 46 MBThink about your message, goal, and audience. You’re not building it for you, but for your audience! This is the first tip that you will get from Liesbeth Smit – the godmother of researcher websites – when you listen to this podcast episode. Furthermore, you will learn what questions you should answer when thinking about creating your webpage, and there will be a substantial number of value bombs flying your way concerning further tips and tricks. Enjoy 😊. You can find Liesbeth through her...
#29 How to get your research into newspapers (Andrea Tiltnes - Andresse Newspaper Trondheim)
March 28, 2022 22:26 - 42 minutes - 57.7 MBIn this podcast I talk often how social media can be used to communicate science. But there is another very prominent way to get your research out there and that are the traditional news media. In this podcast I talk to journalist Andrea Tiltnes how you can get newspapers to take up your research. This section is divided into two parts. In the first paper we talk about what makes a good article in a newspaper, and in the second we talk about what you can do in order to make the work of the j...
#29 How to get newspapers to take up your research (Andrea Tiltnes - Andresse Newspaper Trondheim)
March 28, 2022 22:26 - 42 minutes - 57.7 MBIn this podcast I talk often how social media can be used to communicate science. But there is another very prominent way to get your research out there and that are the traditional news media. In this podcast I talk to journalist Andrea Tiltnes how you can get newspapers to take up your research. This section is divided into two parts. In the first paper we talk about what makes a good article in a newspaper, and in the second we talk about what you can do in order to make the work of the j...
#28 Welcome to "Ask scicomX" You ask questions - I answer them (formats, key learnings, why scicomm, and science communicator or scientist communicator)
March 21, 2022 23:01 - 28 minutes - 26 MBIn this episode I try something new. It is called “ask scicomX”. This podcast is for you and to empower the science communication space, by providing meaningful insights on how to do science communication with digital media. I think the best thinks I can make content about is your specific questions. So I asked some people in the scicomX audience to send in audio files with science communication related questions. And in this episode I get to ask them. If you also want to be on the scicomX p...
#28 Ask scicomX: You ask questions - I answer them (formats, key learnings, why scicomm, and science communicator or scientist communicator)
March 21, 2022 23:01 - 28 minutes - 26 MBIn this episode I try something new. It is called “ask scicomX”. This podcast is for you and to empower the science communication space, by providing meaningful insights on how to do science communication with digital media. I think the best thinks I can make content about is your specific questions. So I asked some people in the scicomX audience to send in audio files with science communication related questions. And in this episode I get to ask them. If you also want to be on the scicomX p...
#27 How to leverage science communication in research organizations (with Johanna Kollmann from ZEIT Verlag)
March 15, 2022 15:39 - 52 minutes - 48.7 MBIn most cases, research organizations have a lot of potential for science communication that they do not utilize a lot. In this podcast I tackle this issue with my guest Johanna Kollmann, who works at ZEIT Verlag in Hamburg, Germany where she frequently consults universities and research organizations on how to level up their communication. We talk about how small and large organizations can use their resources in a sensible way and we suggest nine ideas how organizations can leverage their ...
#26 How to build an organizational Instagram account (with Hannah Oldenburg - Science Communicator at Öko Institute in Berlin)
March 01, 2022 21:57 - 33 minutes - 31.3 MBInstagram is one of the largest social media networks of our time. While Twitter is known to be one of the prime networks used by researchers, more and more are migrating to or also starting to creating content on Instagram. Hence, I took the time to sit down with Hannah Oldenburg who runs an organizational Instagram Account for the Öko Institute in Berlin and walk me through how they set it up and how they get their researchers to participate and to provide content for the Instagram account...
#25 Seven design insights on how to make SciComm sexy (with Liesbeth Smit, Founder of The Online Scientist)
February 22, 2022 12:46 - 39 minutes - 36.8 MBMaking design sexy. That is the mission of today`s guest. Liesbeth Smith dropped out of her PhD program to start her own design company and to make science sexy. On the web our science content competes with all other beautifully designed content. So, in order to stand a chance, Liesbeth brings seven hands-on tips to this episode on how you can increase the quality and attractiveness of your design – be it a presentation, a graphic or a report. You can find Liesbeth through her webpage, on...
#24 Seven things you should never do when you talk about science (with Amy Aines - co-author of Championing Science)
February 15, 2022 05:00 - 37 minutes - 35.1 MBIn this episode I am joined by Amy Aines. Amy supports researchers to be more effective when talking about their science and she co-wrote the known scicomm book “Championing Science”. If you listen to this episode, you will get to hear seven practical tips on how to get your points across and on the way to that also become a better public speaker. The seven points are: Before you speak Forget to smile and show warmth Take a technical talk and reuse it/start with existing slides When Yo...