#24 Seven things you should never do when you talk about science (with Amy Aines - co-author of Championing Science)

In this episode I am joined by Amy Aines. Amy supports researchers to be more effective when talking about their science and she co-wrote the known scicomm book “Championing Science”.

If you listen to this episode, you will get to hear seven practical tips on how to get your points across and on the way to that also become a better public speaker.

The seven points are:

Before you speak

Forget to smile and show warmth
Take a technical talk and reuse it/start with existing slides

When You Speak

Try to sound smart
Put too much on one slide/too much detail
Explain all the work you did
Value precision over impact
Ramble on without a clear message and call to action

You can find Amy on Linkedin, Twitter and on her company website. Scroll further down for more resources.

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The Science Communication Accelerator Podcast aims to empower scientists, universities, and research organizations to engage publicly and share more science on social media. To do so, the podcast aims to create a  knowledge hub for digital science communication by publishing engaging and inspiring episodes with experts in the field of social media and science communication. Please reach out if you are looking for a sparring partner to create your organizational communication or branding strategy ([email protected]). You find me on Twitter, on Linkedin, and on Instagram.

Resources: 

Championing Science   Amy Aines, Dr. Roger Aines  Principles for Effective Communications

Compelling People John Neffinger and Matthew Kohut  - The Importance of Warmth

Brain Rules  Dr. John Medina  Brain science on Attention and Memory