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The Digital Agency Growth Podcast

224 episodes - English - Latest episode: 20 days ago - ★★★★★ - 74 ratings

Most gurus won’t admit that winning ideal clients for your agency is hard. But it’s a lot easier and more predictable when you learn from the right people. Every week, The Digital Agency Growth Podcast comes at you with in-the-trenches stories from agency, brand, and technology leaders to cover HOW new business is getting done, and the possible WHY’s justifying all our hard work. This top 10 ranked podcast in over 10 countries is brought to you by Sales Schema. Learn more about Sales Schema at salesschema.com/

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Episodes

Cris Rodriguez on Dominating Your Niche

February 23, 2022 05:00 - 27 minutes - 18.7 MB

It’s not too often I get to interview another grappler, but today is extra special because Cristina Rodriguez not only has multiple black belts, but she also has over ten years of experience in internet marketing, and she’s the founder of Grow Pro Agency. So she understands what it means to expand your niche and find new audiences. That’s why episode 120 of The Digital Agency Growth Podcast is about scaling your agency through relationships!  Watch our new recorded video training: Relations...

Trent Dyrsmid on Setting Up Your Processes for Success

February 16, 2022 05:00 - 35 minutes - 24.4 MB

Trent Dyrsmid went from agency owner to a software company co-owner and his unique story offers a perspective we can all learn from. We know the importance of delegating out work within our agencies and SOPs and templates are the best ways to do that.  An SOP is a set of instructions, like a checklist, that lists out the step-by-step actions needed to complete a task. They are great for tasks that are routine with little deviation from that. This week, episode 119 of The Digital Agency Grow...

Taylor Trusty on Running and Selling an Agency

February 09, 2022 05:00 - 42 minutes - 29.3 MB

Have you ever been curious if the grass is greener on the other side of the fence of your agency? Taylor Trusty did. Turns out for him that grass was a software company, the fence was selling his agency, and the grass was greener on the other side. Taylor Trusty sold his agency a while after he’d already checked out of it mentally, and he walks us through some of the things he sees in hindsight that could have swung the buyout process more in his favor. Episode 118 of The Digital Agency Grow...

Paul Roetzer on Implementing AI Into Your Business

February 02, 2022 05:00 - 33 minutes - 22.8 MB

When we think of artificial intelligence, we either think of the Hollywood stuff, or we think it’s not relevant to me so I don’t have an application for it - I think this episode will change your mind. Episode 117 of The Digital Agency Growth Podcast is about artificial intelligence with Paul Roetzer!  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this episode of The Digital Agency Growth Podcast, Paul Roetzer is sharing the importance of Artificial In...

Robert Rose on Trust, Disruption, and Agency Transformation

January 26, 2022 05:00 - 49 minutes - 34.2 MB

I first heard Robert Rose speak at a conference I attended a few months ago and I liked his concept around the buyer as an attribute instead of a singular person, as well as his idea about how you can create scarcity in a world that seems to lack true scarcity at all. I knew after I heard him speak that I had to have him on the show. That’s why episode 116 of The Digital Agency Growth Podcast is about Trust, Disruption, and Agency Transformation with Robert Rose. Watch our new recorded vide...

Jordan Scheltgen on the Power of Communication

January 19, 2022 05:00 - 27 minutes - 18.8 MB

Jordan Scheltgen has witnessed many agency team members be inadequate in communication, which he believes creates misguided ideas on the value of the service being provided, decreasing retention. He’s learned how best to prevent that issue and today he’s going to share with us how he’s used communication strategies to start a podcast, get over 70% guest pitch agreement, keep his client retention, and more. That’s why episode 115 of The Digital Agency Growth Podcast is about the power of comm...

Brent Weaver on Getting Rich in the Deep End

January 12, 2022 05:00 - 49 minutes - 34.3 MB

It can be challenging to determine if niching down and building a more specialized practice in your agency is the right move. Today, Brent is sharing why you should niche down and get specialized. Episode 114 of The Digital Agency Growth Podcast is about the importance of specializing and getting rich in the deep end!  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this episode of The Digital Agency Growth Podcast, Brent Weaver is sharing the importance...

Agency New Business Year in Review with Special Guest Jon Tsourakis

January 05, 2022 05:00 - 35 minutes - 24.7 MB

You all really enjoyed our previous episode with Jon Tsourakis last year; you can listen to his episode here. We decided to bring him back and discuss the different ways our businesses have grown this year, adapted to the trends, hired team members and more. That’s why episode 113 of The Digital Agency Growth Podcast is about the agency's new business year in review with Special Guest Job Tsourakis!  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this e...

Jay Hunt on Using Inbound Marketing to Build Relationships

December 22, 2021 05:00 - 40 minutes - 28 MB

We interview a lot of inbound marketing agencies and it’s funny how few of them actually do it themselves. Today we are talking to someone who’s implemented really advanced inbound marketing processes. Episode 112 of The Digital Agency Growth Podcast is about inbound marketing services that build community and relationships!  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this episode of The Digital Agency Growth Podcast, Jay Hunt is sharing the importa...

David Tobin on Selling your Agency from a Position of Strength

December 15, 2021 05:00 - 28 minutes - 19.6 MB

I attended the Build a Better Agency Summit in Chicago and had the privilege of hearing David speak. David has a very interesting background and his experience really helps craft an insightful conversation for this episode. That’s why episode 111 of The Digital Agency Growth Podcast is about answering the question: How can you sell your agency from a position of strength?  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this episode of The Digital Agency...

Joe Pulizzi on Diversified Content Marketing

December 08, 2021 05:00 - 49 minutes - 34 MB

Living in a world run by content marketing, it is time we start looking at more diversified, different, and arguably better ways to solve the problem at hand than just offering a service. That’s why episode 110 of The Digital Agency Growth Podcast is about content marketing!  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this episode of The Digital Agency Growth Podcast, my guest Joe Pulizzi shares the importance of diversifying your product portfolio ...

Lindsay Tjepkema on Driving Sales by Repurposing Content

December 01, 2021 05:00 - 30 minutes - 21.2 MB

We utilize podcasting as an audio content strategy for our own business growth. It’s something of a trend where more and more agencies are utilizing audio and video platforms and content strategies to market to their ideal clients. That’s why episode 109 of The Digital Agency Growth Podcast is about the benefits of repurposing content with Lindsay Tjepkema!  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this episode of The Digital Agency Growth Podcast...

{THROWBACK} Rory Sutherland on Irrational Problem Solving

November 24, 2021 05:00 - 1 hour - 56.3 MB

In business, products, workplaces, and even universities, we tend to see this backward. We tend to talk about biases in consumer behavior, but business-to-business decision-making is riddled with biases. It is how we use and change these biases that will change the way we market products and services. That’s why this week on The Digital Agency Growth Podcast, we are featuring the throwback episode: Irrational Problem Solving with Rory Sutherland! Watch our new recorded video training: Relat...

Luke Acree on Touchpoint Marketing

November 17, 2021 05:00 - 47 minutes - 32.6 MB

There is a loyalty gap between customers who are loyal in the transaction but become less and less loyal as time elapses simply because your business is out of sight, out of mind. That’s why episode 108 of The Digital Agency Growth Podcast is about touchpoint marketing with Reminder Media.   Watch our new recorded video training: Relationship-Driven New Business At-Scale In this episode of The Digital Agency Growth Podcast, my guest Luke Acree shares the importance of staying top of mind w...

Lea Pica on the Power of Data Visualization

November 10, 2021 05:00 - 26 minutes - 18.2 MB

Telling a story behind data visualization will allow practitioners and agencies to stay competitive in their industry as their audience will extract the true value and understanding behind the data. That’s why episode 107 of The Digital Agency Growth Podcast is about the power of data visualization!  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this episode of The Digital Agency Growth Podcast, my guest Lea Pica shares the importance of data visualiza...

Shash Singh on Effective Video Marketing and YouTube Ads

November 03, 2021 04:00 - 42 minutes - 29 MB

It is no secret that ads are not a one size fits all structure, but with YouTube, you can follow a core foundation and build upon it with your own unique spin of uniqueness and creativity. That’s why episode 106 of The Digital Agency Growth Podcast is about effective video marketing and YouTube ads!  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this episode of The Digital Agency Growth Podcast, my guest Shash Singh shares the importance of using YouTu...

David Koves on Niching, Hiring for Sales, and Scaling an E-Commerce Agency

October 27, 2021 04:00 - 42 minutes - 29.4 MB

When most agencies start out, they tend to work with any business they can get their hands on. By not specializing, they are actually leaving money on the table and not serving their clients to the best of their ability. That’s why episode 105 of The Digital Agency Growth Podcast with David Koves is about the importance of niching down your agency, hiring for sales, and scaling an E-Commerce agency!  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this e...

Andy Splichal on Books, Courses, and Credibility

October 20, 2021 04:00 - 32 minutes - 22.2 MB

If you are thinking about building out credibility for your business and brand, you’ll want to hear Andy’s story today. This week, episode 104 of The Digital Agency Growth Podcast is about using books, courses, and credibility to keep leads coming in the door!  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this episode of The Digital Agency Growth Podcast, Andy Splichal and I are sharing the importance of building credibility so you can grow your agenc...

Falak Jalil on Marketing to the Developing World

October 13, 2021 04:00 - 37 minutes - 25.8 MB

As agency owners, it’s important to have an understanding of markets that you could potentially sell to but are outside of your local market. That’s why episode 103 of The Digital Agency Growth Podcast with Falak Jalil is about marketing to the developing world!  Watch our new recorded video training: Relationship-Driven New Business At-Scale  In this episode of The Digital Agency Growth Podcast, Falak Jalil and I are sharing how marketers work with a global brand in a local market to ensu...

JC Hite on Franchising, Marketing, and Running a Global Agency

October 06, 2021 04:00 - 44 minutes - 30.8 MB

An agency business model is a great, scalable business model, but what if you can franchise that agency? This week, episode 102 of The Digital Agency Growth Podcast is about franchising, marketing, and running a global agency with JC Hite of Hite Digital!  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this episode of The Digital Agency Growth Podcast, JC Hite and I share the importance of understanding the pillars of scalability in an agency model and ...

Re Perez on Branding Your Business

September 29, 2021 04:00 - 31 minutes - 21.9 MB

Good branding creates emotion whether that be laughter, curiosity, inspiration, anger, etc. but a strong brand is polarizing. That’s why episode 101 of The Digital Agency Growth Podcast is about branding for your business!  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this episode of The Digital Agency Growth Podcast, Re Perez shares the importance of owning your brand authentically and unapologetically and actionable steps you can take right now to u...

Branding Your Business with Re Perez

September 29, 2021 04:00 - 30 minutes - 20.7 MB

Good branding creates emotion whether that be laughter, curiosity, inspiration, anger, etc. but a strong brand is polarizing. That’s why episode 101 of The Digital Agency Growth Podcast is about branding for your business!  Watch our new recorded video training: Relationship-Driven New Business At-Scale In this episode of The Digital Agency Growth Podcast, Re Perez shares the importance of owning your brand authentically and unapologetically and actionable steps you can take right now to u...

Unilever’s Seb Bardin on First Party Data and Amazon

September 23, 2021 21:31 - 32 minutes - 22.1 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: Seb Bardin is an e-commerce marketing lead at Unilever. His previous role was Global Head of Acquisition for Cleanipedia.com, where […]

Dave Bunce on Agencies Building Software Products

September 15, 2021 20:18 - 38 minutes - 26.2 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: Dave Bunce is a partner and the CEO at Morphio, a mar-tech platform focused on protecting and optimizing digital […]

Chris Bursey – IoT and How To Sell Complex Products

September 08, 2021 22:00 - 42 minutes - 29.2 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: Chris is a pioneer in the wireless communication industry with over 20 years dedicated to the adoption of wireless […]

Amy Anderson – How to Set the Stage for Multi-Year Agency Clients

September 01, 2021 20:19 - 43 minutes - 30.3 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: Amy has a 28 year marketing career having worked at huge brands like Seventeen, Calvin Klein, and The New […]

Tom Ollerton – The Pursuit of Shiny New Objects

August 23, 2021 21:19 - 48 minutes - 33.4 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: On today’s episode, we’re providing you with insights from someone who is extremely well-versed when it comes to leveraging […]

Client Spotlight – Alex Leedy of Adwerx & Oracle

August 10, 2021 22:00 - 42 minutes - 29 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: This week we’re going to switch things up again and put the spotlight on another one of our clients.  In this episode […]

Dan Robbins – The Future of Streaming

August 03, 2021 21:04 - 34 minutes - 23.9 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: On today’s episode, we are delving into a company that has propelled some of the biggest changes that we’ve […]

Jen Say – Marketing a Century-Old Brand

July 20, 2021 22:04 - 59 minutes - 41.2 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: In this episode we’re excited to welcome Jen Sey, Global Brand President at Levi Strauss & Co. Building and maintaining […]

Client Spotlight – Farissa Knox of RLM Media

July 13, 2021 22:15 - 1 hour - 41.5 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: This week we’re going to switch things up a bit and put the spotlight on our clients, and with today’s […]

Lily Thistlewood – The Facebook-Apple Data Fight

July 06, 2021 21:27 - 41 minutes - 28.5 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: Lily is the Head of Paid Media at Captivate Group, a group of marketing agencies. She started her career […]

Jason Fishman – Equity Crowdfunding in 2021

June 29, 2021 20:43 - 36 minutes - 25.1 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: Jason is the Co-Founder and CEO of DNA (Digital Niche Agency) Marketing, and has worked with over 400 Brands […]

Omar Alvarez – Outsourcing to Latin America

June 17, 2021 21:21 - 42 minutes - 29.2 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: Omar is an entrepreneur with 10+ years of experience in tech who successfully co-founded and exited a startup that […]

Michelle Seiler Tucker – How to Exit Rich

June 09, 2021 22:17 - 38 minutes - 26.7 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: Michelle is the Founder and CEO of Seiler Tucker Incorporated. She holds the M&AMI (Mergers & Acquisitions Master Intermediary) […]

Babar Khan Javed -Marketing in Pakistan

June 01, 2021 03:20 - 1 hour - 49.7 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: Babar Khan Javed is an industry analyst for Profit, a business-focused, English-language international weekly magazine. An affiliate of the […]

Rory Sutherland – Why Great Marketers Run into the Fire

May 18, 2021 19:21 - 1 hour - 49.5 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: In the lead up to Nudgestock 2021, it was pleasure having Rory Sutherland on the show for the second […]

Sean Campbell – 15 Years of Inconvenient B2B Truths

May 06, 2021 19:43 - 57 minutes - 39.4 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: Sean is the CEO and Founder of Cascade Insights, which empowers B2B technology companies with customized market research and […]

Joseph Wilkins – How to Make a Viral Video in 2021

April 27, 2021 19:59 - 39 minutes - 27.1 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: Joseph founded the ProCreative Studios almost 20 years, which produced infomercials, TV commercials and corporate videos. Since that time […]

Jon Tsourakis – A Battle-Tested Sales Process for Complex Marketing Services

April 20, 2021 20:47 - 51 minutes - 35.2 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: Jon is a seasoned leader, marketer and sales expert. He’s the co-owner and President of Oyova, a national marketing and […]

Marquis Murray – How to Unite Your Agency’s Brain, Arms, and Legs

April 14, 2021 21:16 - 49 minutes - 34.3 MB

Watch our new recorded video training:Relationship-Driven New Business At-Scale The two giant new business shifts. Commonalities we use to build relationships between our clients and decision-makers.​ Actual copy examples so you can get inspired. Today’s Guest: Marquis Murray is the Founder of Ditto, an Asana Solutions Partner. In his role, he helps agencies create clarity […]

Bryan Cush – Healthcare Marketing During Covid and the Power of Agency Specialization

April 06, 2021 22:39 - 40 minutes - 27.9 MB

Bryan Cush is the President and Co-Founder of Tidal Health Group, which is a specialized agency working within the medical and healthcare marketing field. Tidal Health Group focuses on the digital representation of quality doctors and the care they provide. By showcasing a doctor’s expertise and patient experience online they are able to better connect […]

Tyler Lindley – The Truth About Marketing Automation Software

March 23, 2021 21:49 - 30 minutes - 21.3 MB

Tyler Lindley is the founder of The Sales Lift, a podcast & agency specializing in sales enablement. The Sales Lift was started in 2019 by Tyler to bring the ideas and value of sales enablement widely used by large enterprises to smaller organizations interested in scaling revenue quickly, helping companies align and refine their marketing, […]

Chris Fryburger – Is Your Agency Amazon-Ready?

March 15, 2021 20:56 - 30 minutes - 21.2 MB

Chris Fryburger is the founder of nReach, which is a network of resources that matches a seller’s needs with a vetted Amazon services provider. nReach helps Amazon Marketplace sellers find trusted agencies, firms, and consultants in marketing, legal, logistics, financial, international, training and they are considered the experts and leaders when it comes to navigating the Amazon landscape. ​​ nReach Chris […]

Tracey Fudge – Noise-Free LinkedIn Thought Leadership

March 08, 2021 22:54 - 31 minutes - 21.9 MB

Tracey Fudge is the founder of The Thrive Agency where she developed The LinkedAuthority™ Method, a social media-based marketing system designed to help leaders of tech businesses develop an accelerated growth plan. After her 30-year career in technology sales, Tracey was diagnosed with breast cancer and her diagnosis pushed her to stop waiting; it was […]

Martijn Reintjes – AI, Slack and Agency Culture

March 01, 2021 23:28 - 47 minutes - 32.5 MB

Martijn Reintjes is the founder and creator of Otira, a chatbot that makes it easier for virtual teams to interact and communicate with each other. The primary goals of Otira are to improve team happiness and culture, and to enable the management of a distributed team to be much less stressful and more enjoyable and […]

Dennis Yu – Empowering the Workforce with Process-Based Marketing

February 18, 2021 21:49 - 56 minutes - 38.9 MB

Dennis Yu is the CEO of BlitzMetrics, a digital marketing company which partners with schools to train young adults. Prior to BlitzMetrics, Dennis held leadership positions at Yahoo! and American Airlines. Dennis has been featured in The Wall Street Journal, New York Times, LA Times, National Public Radio, TechCrunch, Fox News, CNN, CBS Evening News […]

Duane Brown – Why Ecommerce is a Game of Chess

February 11, 2021 22:37 - 51 minutes - 35.6 MB

Duane has been called an international man of mystery and digital nomad by friends. He has lived in 6 cities across 3 continents and visited 40 countries around the world. Over the last 5 years Duane has had the opportunity to work with brands including ASOS, Birdies, Walmart, Jack Wills, Rose & Rex and FTD/ProFlowers. […]

Tyler Sullivan – The Ecommerce to Agency Pivot

February 03, 2021 22:58 - 40 minutes - 27.9 MB

Tyler Sullivan is the founder of BombTech Golf, an eCommerce store with over $20 million sold online since 2012. Tyler also runs EcomGrowers where he and his team have helped countless Shopify owners add 6-7 figures in additional sales to their eCommerce stores by optimizing email systems and ad campaigns to find hidden revenue streams. […]

AJ Wilcox – How to Use LinkedIn Ads to Build an Inbound Pipeline

January 28, 2021 20:58 - 27 minutes - 19 MB

AJ Wilcox is the founder of B2Linked, an agency specializing in advertising with LinkedIn ads. Globally recognized as one of the top LinkedIn ads experts, AJ manages advertising campaigns for executives and teams around the world. His agency, B2Linked, is a certified LinkedIn Partner and manages some of the largest and most sophisticated accounts worldwide. […]

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