Rock Your Brand Podcast

TAS 135 : Top 8 Tools I Use Everyday in My Amazon Business (#1 is powerful)

Using tools makes any business easier to run. As your daddy used to say, “The right tool for the right job,” and it applies to your Amazon private label business as well. There’s also a lot of times when tools make your business harder, mainly because there can be so many options and it’s hard to decide or to carve out the time to assess every possibility. On this episode Scott’s going to share his top 8 tools, the ones that he feels he couldn’t live without. Get out your laptop or paper and...

TAS 134 : 7 Reasons Why Products FLOP and Don’t make It on Amazon

Episode #133 - Ask Scott Session #36

It’s that time of the week. Friday. You’re almost calling it “good” for another week of hard work on your Amazon Private Label business. But don’t call it quits yet, Scott’s got another great episode of The Amazing Seller for you today, and ask you know, Friday’s are the Q & A episode so there’s lots of goodies in store for you today. And in case you didn’t know, Scott takes every Friday’s episode to answer your Amazon FBA questions. It doesn’t matter how specific they are or how “newbie” or...

TAS 132 : NEW Product Opportunities - How and Where to Find Products to Sell on Amazon

It’s a very common thing for brand new Amazon private label sellers… the question, “How do I find good product ideas?” Those are not just common questions, they are vital and important ones. You need good products if you’re going to make a run at an Amazon business. But finding those ideas is not as hard as you might think and on this episode of The Amazing Seller, Scott Voelker is going to walk you through the way his brain works when it comes to finding new product ideas and niches (scary,...

TAS 132 : NEW Product Opportunities - How and Where to Find Products to Sell on Amazon

It’s a very common thing for brand new Amazon private label sellers… the question, “How do I find good product ideas?” Those are not just common questions, they are vital and important ones. You need good products if you’re going to make a run at an Amazon business. But finding those ideas is not as hard as you might think and on this episode of The Amazing Seller, Scott Voelker is going to walk you through the way his brain works when it comes to finding new product ideas and niches (scary,...

TAS 131 : How and WHEN to Use SEA Shipping for My Products (Step by Step Instructions)

This episode of The Amazing Seller Podcast is one that’s been asked about time and time again but Scott simply couldn’t speak to it because he’s not done it. The topic? Shipping your Amazon products by sea. But in typical fashion Scott didn’t let it rest there, he found someone to talk to who has not only done sea shipping, but continues to do it and has a refined system for how to do it successfully every single time. So fasten your seatbelt and get ready for this firehose session of The Am...

TAS 130 : Ask Scott Session #35 - Amazon FBA Questions

You’ve landed on the Friday edition of the Amazing Seller podcast where Scott does his “Ask Scott” episode. It’s an opportunity for up and coming or veteran Amazon sellers to ask their real life questions of Scott Voelker, a successful Amazon seller who is making it his job to teach and inform about Amazon sales and Private Labeling on Amazon. If you’ve got a question you’d like to ask Scott, you can find out how to do that on this episode, so make sure you listen and ask your questions! May...

TAS 129 : 3 BIG Mistakes That Could Hurt PPC and Keyword Ranking (#1 is HUGE)

Welcome back to The Amazing Seller, the podcast that gives you practical, powerful advice about how you can build an Amazon business that takes action and builds the life and lifestyle that you want. In this episode, as always, Scott has got a great show in store. He’s going to talk to you about some amazingly simple things that most people do wrong when it comes to optimizing their product listings. The reason it’s so wrong is because it not only hurts their organic search in Amazon, it als...

TAS 128 : Amazon Lightning Deal Sold 490 Units and Produced $10k in 4 Hours

Today’s guest is no stranger to the Amazing Seller Podcast - not only has Danny Brewer listened to the show from almost the beginning, he’s also been featured on the show as a guest twice, back on episodes 17 and 100. Danny’s back today because he was able to take advantage of a special opportunity Amazon gave to certain sellers, called  “Lightning Deals.” In this conversation Scott is going to ask Danny to walk us through the details of how this opportunity came about, how he took advantage...

TAS 127 : Ask Scott Session #34 - Amazon FBA Questions

This episode of The Amazing Seller is the special FRIDAY edition… and what’s so special about Fridays? It’s when Scott Voelker does his “Ask Scott” episode, where you can ask your specific, situational questions and get direct answers from Scott. These episodes are some of the most listened to for very good reason. You get practical, powerful advice from somebody who’s a bit further down the road than you are, and the lessons-learned can help you to avoid pitfalls and mistakes Scott has made...

TAS 126 : Competition Has KILLED My Margins - Now WHAT?

Welcome back to The Amazing Seller podcast. Scott’s excited (as usual) to bring you some actionable tips about how you can maximize your sales on the private label products you’re selling on Amazon. Today’s episode covers a problem that’s becoming more and more frequent for Amazon sellers. What is it? As the market become more and more crowded and others jump on the same bandwagon of products that you have, you’ll see pricing become one of the main differentiators motivating product sales. A...

TAS 125 : (Success Leaves Clues) Scott’s Complete Story and Path of Becoming an Entrepreneur

Every entrepreneur has a story. It’s the path they followed to success that was either planned for accidental. But for those who know how to learn, how to work hard, and how to hustle, the path will work itself out in the way it should. Today Scott shares his entrepreneurial story with you because he wants you to see what’s possible if you are willing to keep moving and work to see yourself succeed. It’s a story of fits and starts, experiments and hard lessons learned, and the discovery that...

TAS 125 : (Success Leaves Clues) Scott’s Complete Story and Path of Becoming an Entrepreneur

Every entrepreneur has a story. It’s the path they followed to success that was either planned for accidental. But for those who know how to learn, how to work hard, and how to hustle, the path will work itself out in the way it should. Today Scott shares his entrepreneurial story with you because he wants you to see what’s possible if you are willing to keep moving and work to see yourself succeed. It’s a story of fits and starts, experiments and hard lessons learned, and the discovery that...

BONUS EPISODE: Income From First 12 Month’s Selling on Amazon + Lesson’s Learned

October 2015 marks the one year anniversary of Scott Voelker being a private label seller on Amazon. Throughout that time Scott has been very transparent regarding his costs and earnings because he wants you to see the reality of an Amazon sales business and because his efforts are as much for your sake as they are for his.   So in that spirit Scott’s bringing you THIS BONUS EPISODE that highlights his costs and earnings for this first 12 months as an Amazon Private Label Seller. He’s also...

TAS 124 : Ask Scott Session #33 - FBA Amazon Questions

Your Amazon sales question are answered here! Yes, it does seem too good to be true but just give this episode quick listen and you’ll see that Scott Voelker doesn’t hold anything back. He takes your real life, honest questions and applies his vast knowledge of product research, selection, modification, listing, marketing, and sales, and puts it to work by answering your questions. This episode features questions about Best seller rank (BSR), getting custom products created, and using PPC da...

TAS 123 : 5 Ways to MAKE Your Product Stand Out and SELL on Amazon

There’s a lot of talk in the Amazon sales communities that the market is getting saturated, that Amazon is getting flooded with sellers and that opportunities are diminishing. Is it true? If you simply throw a generic product on the Amazon sales engine and there is lots of competition for identical or similar products, maybe so. But you don’t have to stop there. In this episode Scott Voelker is going to walk you through some very simple things you can do to make your private label products s...

TAS 122 : Update For Launching First Amazon Product + Unique Review Strategy with Matt Ward

Welcome to this episode of The Amazing Seller. Today Scott’s got a couple of very important things to cover and he doesn’t waste any time getting to them. Both come from today’s guest, Matt Ward. The first has to do with some tweaks he’s making to the process he recommends for introducing your very first Amazon product to the market. The other issue has to do with a unique strategy that Matt is using to get reviews for his products. It’s an interesting idea and Scott’s not sure what he think...

TAS 121 : Ask Scott #32 - FBA Questions

Welcome, welcome, welcome! You’ve found the place where Amazing Amazon sellers come together to get their Amazon private label sales questions answered by someone who’s becoming increasingly successful doing exactly that. This is the Friday “Ask Scott” session of The Amazing Seller podcast, where Scott Voelker answers your questions about selling on Amazon. The questions today are all over the board - what to do in a crowded market - how to go about setting up a brand to sell in a few years ...

TAS 120 : How BIG Amazon Businesses Choose and Launch Products (employee shares details)

There are very big companies that have made private labeling on Amazon their sole source of income and revenue. Wouldn’t it be great to get a behind-the-scenes look at how these big companies that create multiple brands go about doing business on Amazon? Well in today’s episode of The Amazing Seller that’s exactly what we have. Scott’s guest is Jason Brunson. Jason is not only an Amazon Private Label seller himself, he’s also worked for one of those large companies for a number of years and ...

TAS 119 : How To Use The NEW Amazon PPC to Receive More Sales (Step by Step Plan)

One of the most difficult dragons to slay as a new Amazon Private Label Seller is the issue of learning and using Amazon Pay Per Click (PPC). It can be a confusing and difficult thing to learn. But you aren’t alone in the process, Scott’s here to help. Amazon recently made some changes to their PPC platform and Scott’s put together this episode to help you understand the platform as a whole, learn about the changes, and know how to use Amazon’s PPC platform to get more sales for your Amazon ...

TAS 118 : Ask Scott #31 - FBA Questions

Welcome to another Friday “Ask Scott” version of The Amazing Seller Podcast. These episodes are entirely about you: Your questions, Your confusion, Your products and sales, and Your success. Each Ask Scott episode features questions sent in my people like you, new, established, and even successful Amazon sellers who would like to get Scott’s feedback on your ideas, problems, issues, and questions. Scott’s proven himself to be a great help to those who ask, so why don’t you ask? He’s ready to...

TAS 117 : The 3 Product Selection Mistakes and How To Avoid Them (#2 is HUGE)

One of the most difficult and time consuming parts of setting up a private label Amazon sales business is product selection. What are things you should do when picking a product to private label? More importantly, what are the things you should NOT do? On this episode of the Amazing Seller Scott’s going to walk you through 3 of the most commonly made mistakes when it comes to product selection. With each of those points he’s going to give you the details of what the mistake is, why it’s a mi...

TAS 116 : Behind The Scenes of Top 500 AMAZON Reviewer (with Kizzy Rucker)

This interview episode of The Amazing Seller is bringing you information that you’ve probably never heard before. That’s because Scott’s gone out of his way to track down and schedule this conversation with Kizzy Rucker, an Amazon Top 500 reviewer. Why would Scott do that? Because understanding the weight and significance  Amazon gives to reviewers, and especially those it deems prominent reviewers, could greatly impact the way you solicit reviews, get people to leave them, and even approach...

TAS 115 : Ask Scott #30 - FBA Questions

Welcome to this Friday episode of The Amazing Seller podcast, and as you probably know by know, this is the weekly “Ask Scott” version of the show where you and other Amazon sellers like you, get to ask questions about your problems, curiosities, and issues with Amazon and Amazon Private Label sales. Today’s show is full of information that will apply to newbies and seasoned Amazon vets alike. It features a question about product reviews and feedback, barcodes and SKUs, and how to scale your...

TAS 114 : How Jaime Launched a $10k per Month Product in 30 Days (Case Study)

In today’s episode of the podcast you’re going to hear a very detailed, step by step account of how a brand new Amazon Private Label seller went from zero to $10K per month in roughly 30 days… and he did all of it AT THE SAME TIME he was working a full time job. How is it possible? It takes dedication, attention to detail, and lots of hard work. Scott is happy to highlight Jaime’s success story here today because it’s proof not only that an Amazon Private Label business can work, but that an...

TAS 113 : The 5 Myths About Giveaways and Reviews (should we STOP?)

There have been some changes to Amazon’s terms of service focusing around the issues of giveaways and reviews… but much of the “panic” you hear out there as a result is way overblown. In this episode of The Amazing Seller, Scott’s going to go over what he considers to the 5 myths about giveaways and reviews. He’ll take the time to explain the panic, correct the myth, and tell you want he believes is appropriate to do in the scenario mentioned. You’ll get some practical advice about this vita...

TAS 112 : Ask Scott Session #29 - FBA Amazon Questions

If you’re doing Amazon Private Label sales and are just getting started, you’ve just stumbled onto the best resource you could have found… Scott Voelker’s “Ask Scott” episode! Every Friday Scott answers questions from listeners who have submitted them through his website at www.TheAmazingSeller.com/ask . You’ll hear all kinds of questions from brand new sellers and veterans, all seeking advice on how to do their Amazon business wisely. So grab a pen and paper to take some great notes because...

TAS 111 : How To Buy and Sell Profitable Amazon Businesses (Step by Step)

You’ve heard of house flipping. And possibly you’ve heard of website flipping. Well in this episode we’re talking about at potentially new way to flip Amazon businesses, or just sell one you already own. Today Scott is chatting with a previous guest, Ty Rooney about an idea Ty has come up with to create a website interface to allow buyers and sellers of Amazon businesses to come together, exchange information, and consummate a sale of an already existing, profitable private label business on...

TAS 110 : The Exact Path To Generate $12k Per Month and Beyond (Tyson Starling Interview)

Are you convinced that building an Amazon Private Label business could work for you but you’re a bit hesitant to take the plunge? Today’s episode of The Amazing Seller features someone who was in your shoes not long ago. Tyson Starling got into private label sales through retail arbitrage and became convinced early on that Amazon’s platform could be a powerful way for him to build his income. He did the product research, built his listing, then ordered his first sample of products. He took a...

TAS BONUS EPISODE : INCOME REPORT SEPTEMBER 2015

This is a special bonus episode, highlighting Scott’s personal Amazon sales numbers and income for September of 2015. It was a slower month than previous months, and Scott has 4 reasons why he thinks that was the case. But he’s very optimistic about the 4th quarter because he’s seeing his October sales rise a bit already. If you want to hear what’s really possible in an Amazon Private Label business, you should listen in to this episode to hear what Scott has been able to achieve in just und...

TAS 109 : Ask Scott Session #28 - FBA Amazon Questions

Would you like to have your questions about Amazon FBA answered by someone who’s been successful on the platform?   This is your chance. Every Friday Scott Voelker answers questions that have been left on the voicemail app on the website. They could be about product selection, dealing with negative reviews, pricing, sourcing products from China, or anything else that has to do with selling your private label products on Amazon. You can ask your question by going to www.TheAmazingSeller.com...

TAS 106 : Ask Scott Session #27 - FBA Amazon Questions

Welcome to this episode, the 27th “Ask Scott” session! Your questions are what make these Friday episodes the valuable resource that they are, so keep them coming. If you’ve never asked a question but would like to, you can submit your question very simply. Just go to www.TheAmazingSeller.com/ask and click the button to leave your own voicemail question. Who knows? You might be the next listener whose question is featured. Scott loves to field these questions. Not only does it help you, it a...

TAS #108 : 5 Tips for Finding Profitable Products and Building a Strong Brand

It’s not always easy for potential Amazon sellers to choose the right products to sell. That’s because there are so many products possible and so many people already selling those products. How do you know which might be profitable? How do you know if there’s enough room in the market for your product ideas? How do you know if you should take the chance? In this episode of The Amazing Seller Scott’s going to walk you through the 5 steps he uses every time he’s trying to figure out if a produ...

TAS 107 : Why Spencer Haws Decided To Test Amazon FBA...and So Glad He Did!

Spencer Haws is well known in the online entrepreneurial world. His site www.NichePursuits.com chronicles his experiments creating multiple niche based sites to generate varied streams of income to replace his J-O-B. He did it and has expanded to learn about SEO, website development, keyword research, and eventually to create his own software to do keyword research, www.LongTailPro.com. But when he heard about the possibilities of Amazon Private Label sales, Spencer just had to try it for hi...

TAS 105 : How To Protect Your Products From Hijackers and Losing Sales

There’s a ton of noise going on lately about hijacked product listings. It sounds pretty scary, and in some ways it could be if you don’t know how to stop it, but as always Scott’s got some great, simple, actionable advice for you as to how you can protect yourself from your products being hijacked. Don’t let it rattle you. You CAN take practical steps to safeguard your product listings from hijackers… now there’s no guarantee all of this will prevent your product from being hijacked, but it...

TAS 104 : The Exact Steps To Generating $30k in 3 Weeks (interview with Scott Thomas)

Every person who takes on the challenge of building their own business through Amazon’s Private Label options dreams of hitting it big with real product success from the start. Today’s episode highlights a guy who did just that. Scott Thomas and his partner stepped out of the ecommerce realm to try their hand at Amazon simply because the Amazon Sales platform is such a powerful machine for drawing in customers and closing sales. Even with their experience in Ecommerce they were shocked at ho...

TAS 103 : Ask Scott Session #26 - FBA Amazon Questions

Scott’s got another great edition of “Ask Scott” on tap for you today. This is YOUR opportunity to get your questions answered about Amazon FBA, Private Labeling, Product Launching, and a whole boatload of other stuff having to do with Amazon sales. And you’ll get answers from Scott Voelker, a guy who’s been there, done it, and is still doing it successfully every single day. Scott is not one of those guys who teases you in with a little bit of knowledge and then tries to sell you a course t...

TAS 102 : (Case Study) From Selling Zero to 30 Units Per Day and Growing Fast!

Scott loves bringing case studies to the TAS community. It’s one of the best ways to see what’s working, the hurdles that Amazon sellers face every step of the way, and the kind of success that everyday people can achieve if they are willing to take action. This conversation is with a long-time friend of Scott’s who has been around since the beginning of this podcast. Bill has moved from retail arbitrage to private label sales and his first product is now selling 30 units a day or more. How ...

TAS 101 : (Update) How To Launch Amazon Products For Best Results

Way back in episode 8 Scott gave you a very simple, step by step launch sequence that he recommended at the time. In today’s episode he’s going back to that launch plan to tweak and update it based on changes that have happened on Amazon and additional pieces of software or technology that make the process a bit easier or more streamlined. If you’ve been considering the launch of an Amazon Private Label product, you really have no excuse now because Scott is going to show you how to do it su...

TAS 100 : How To Choose and Launch Private Label Products on Amazon in 2016 (Round Table Discussion)

You’d better buckle up for this episode of The Amazing Seller! It’s over one hour and 15 minutes long… and for great reason! Scott’s hosting a “round table” episode with 3 three other Amazing Sellers - Chris Schaeffer, Rich Kibble, and Danny Brewer. They’re talking about how to launch products, changes to Amazon’s algorithms, marketing strategies, setting up your own ecommerce site, and tons of other great stuff. You’ll want to take notes and listen to this one more than once because there’s...

TAS 099 : 5 Tips for Maximizing Your 4th Quarter Sales + Building Your Business

The 4th quarter is the undisputed champion in terms of retail sales in the United States. Amazon is one of the most popular marketplaces out there and as an Amazon Seller you’d be wise to maximize your products and product listings for the 4th quarter so you can make the most of this natural time of consumer activity. This episode is focused on helping you do exactly that. Listen in as Scott covers 5 basic tips to get yourself ready for the 4th quarter. And as a bonus, he throws in an additi...

TAS 098 : International FBA Seller’s Success and Failures with Yinon Shiryan

Most people who listen to this show or try to get a business started through Amazon FBA live in the United States. But Scott wants to offer help to everyone, no matter where they live. That’s part of what motivated this episode of the Amazing Seller. Scott chats with an Amazon seller from Israel, Yinon Shiryan and discovered that while many of the tips and tricks are the same, there are some very unique things that International Sellers have to deal with that make it a more difficult journey...

TAS BONUS EPISODE : INCOME REPORT - AUGUST 2015

Today’s episode is one of Scott’s “Bonus Episodes” covering his income through his Amazon Business for August of 2015. These episodes are designed to be an encouragement to you, to show you that a real income can be provided through an Amazon sales business done the right way. That’s what The Amazing Seller podcast is all about.   So grab a pencil and paper to take notes and listen in as Scott reveals the actual numbers of his business - expenses, profit, sales, everything. It’s one of the...

TAS 097 : Ask Scott Session #25 - FBA Amazon Questions

It’s always nice to have a trusted and experienced person to ask about questions that you have, in any area of life. That’s what Scott hopes these Friday “Ask Scott” episodes can be for you. He’s got 3 (actually 6) questions lined up today dealing with everything from customs fees to hijacked product listings. It’s a great show with some very practical, relevant content that should help you avoid some pitfalls and ramp up your business.   What is this I hear about a $2,500 limit on product...

TAS 096 : How To Be More Productive and Get Stuff Done with Kate Erickson

Every Amazon seller has to learn how balance and manage their time in order to get their business rolling and keep it rolling. There are tons of ways you can organize your time, but on today’s episode Scott has a guest who’s going to help us get a better handle on our time. Welcome Kate Erickson, best known for her role in creating the Entrepreneur On Fire Audio Blog, “Kate’s Take.” Kate uses a process called “SCRUM” to help her focus on her goals and get more stuff done. Listen to this epis...

TAS 095 : $11,305.94 Case Study of NEW Amazon Seller in 30 Days

True story: A new Amazon seller followed Scott’s instruction step by step and the results were phenomenal. In the first 30 days of his product going live John made $11,305.94. It’s proof that the model of private label sales on Amazon not only works, it’s a legitimate way to earn a very substantial income. In this episode of The Amazing Seller Scott talks about the highlights of John’s experience, gives encouragement about how you can go about the same processes that John followed, and most ...

TAS 094 : Ask Scott Session #24 - FBA Amazon Questions

It’s another great episode of “Ask Scott” where you get to ask your questions about Amazon FBA sales, private labeling, promotions, keyword and product research, and all the other things that go into building your own Amazon sales business through the amazing Amazon platform. In this episode Scott fields questions from 4 listeners - one all the way from Singapore! You won’t want to miss out hearing Scott’s responses to questions about pumping up slow sales, U.S. manufacturers or suppliers, o...

TAS 093 : How To Build Your eCommerce Store with Steve Chou

Steve Chou has been building his own, private ecommerce stores online for a very long time. He did so way back before the days of Amazon FBA. In this great interaction Scott gets schooled by Steve on why every Amazon seller should consider, at least down the road, setting up shop on their own private ecommerce store. Steve tells the story of how he and his wife did that very thing, how they’ve grown it over the years, and how they’ve even used Amazon’s own system to drive traffic to their pr...

TAS 092 : When…Why and How To Drive Outside Traffic To Your Business?

There is a lot more to making your Amazon business successful than sourcing a product and throwing it onto Amazon. You’ve got to figure out ways to get many, many people not only seeing your products, but opting in to your email list and eventually, purchasing your products. When your items first show up on Amazon, they’ll be way down the list, so organic sales will be very few. That’s where “outside” traffic comes in. In this episode of The Amazing Seller Scott’s going to highlight some of ...

TAS 091 : Ask Scott Session #23 - FBA Amazon Questions

  One of the most powerful ways for you to learn about anything is to have the opportunity to ask a “nothing off limits” question from somebody who’s already doing what you are trying to do for the first time. That’s what this episode of The Amazing Seller is for - it’s an “Ask Scott” episode where you get to Ask Scott Voelker your own question about selling on Amazon, either through Retail Arbitrage, Wholesaling, or Private Label sales. In this episode you’ll hear questions about tax issue...