Performance Marketer artwork

Performance Marketer

141 episodes - English - Latest episode: over 1 year ago - ★★★★★ - 313 ratings

Performance Marketing is the most scalable business model in the world. Why? Because Results Matter. Period. My name is Eric Beer and over the past 10 years I've grown an 8-figure business built on proven results that are measurable. This podcast is my way of sharing all that I've learned over the past 18 years that has positioned me as one of the industry leaders. --- Learn more at: https://ericbeer.com

Marketing Business Education How To business growth business development business ideas lead gen digital marketing business marketing marketing data lead generation survey marketing pefrormance marketing
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Episodes

Pedro Adao on Scaling to 8 Figures with NO High-ticket Offer or Sales Team

October 20, 2022 11:00 - 47 minutes - 43.7 MB

👉 Claim your Challenge Secrets goodies from Pedro here: https://challengesecrets.com/eric 👉 Don't forget to sign up for the SurveyDetective VIP Waitlist: https://surveydetective.io If you're not doing any challenges as part of your marketing strategy, then you're leaving a massive amount of money on the table. That's what I realized during this episode with the marketing genius Pedro Adao. Pedro Adao, aka The Challenge King, is the brains behind online challenges. He has helped big names...

Russell Brunson Will Help You Launch a Business in 5 Days | Free Challenge Starts on Oct. 10th

October 07, 2022 12:10 - 20 minutes - 18.4 MB

👉 Sign up for the 5-day FREE challenge at http://buildmybiz.io and claim your BONUSES from us at http://buildyourbiz.io 👉 Don't forget to sign up for the SurveyDetective VIP Waitlist: https://surveydetective.io -- Guys, it's happening! My mentor and good friend Russell Brunson of ClickFunnels and other big names in the industry are doing a 5-day FREE challenge where we show you how to launch your idea into a business step-by-step.  And this works even if you don't have tech skills, don't...

Start with Nothing: How to Leverage Someone Else’s Business to Start Yours

October 06, 2022 11:00 - 22 minutes - 21 MB

How badly do you want a business? Can you build a business with nothing? Then let me demonstrate in today's episode of the Performance Marketer that you CAN build a very profitable business even if you have nothing.  Friends, that's the beauty in today's world. 'Coz, you can do business with just about anything by leveraging someone's company and calling it yours. Of course, you have to have an agreement with the business owner you want to partner with. And that's just what I did with my ...

Skyrocket Your Business Using FunnelHub | Interview w/ Founders Mike Schmidt & AJ Rivera

September 29, 2022 11:00 - 36 minutes - 33.1 MB

Is your sales funnel converting well? Or are you leaving tons of money off the table? Well, you’re just one of the many who only convert 3% of their webinar registrants. But what about the 97%? Whatever your answer is, even Russell Brunson of ClickFunnels was convinced right off the bat that FunnelHub is the next big thing - that it should be a part of ClickFunnels 2.0. And that’s what we’re going to talk about today. Joining me in today's episode of Performance Marketer are two of my go...

Kristine Mirelle of Music Hustler Interview (On Her Journey, Business, Ads & Using Survey Detective To Sell Her Book)

September 22, 2022 11:00 - 56 minutes - 52.2 MB

Are you a talented artist dreaming of making a living using your passion for music? Then today's episode could be a life-changing one for you. Joining me in today's episode of the Performance Marketer is the founder of Music Hustler, Kristine Mirelle. Kristine is graciously sharing with us how she went from being a starving to a professional musician turned multi-million dollar business owner. Like most aspiring singers, landing a record deal is the primary goal if you want to get into t...

How to Build a Thriving 6-Figure Photography Business While Living a Good Life | Interview with Sarah Petty & Erin Verbeck

September 15, 2022 11:00 - 1 hour - 58.2 MB

Photographers can't make decent money and live a good life at the same time. Well, that's already a thing of the past! Joining me in today's episode of Performance Marketer are two of my friends, Sarah and Erin. Sarah and Erin had done remarkable things even before the internet became a thing. And they are here to generously share with us how they built a thriving photography business while caring for their family and living a well-balanced life. They're the living proof that between hav...

Liz Benny The Queen of Kapow: On Business and Life

September 01, 2022 11:00 - 56 minutes - 51.3 MB

Building a business that makes millions of dollars doesn't mean giving up happiness. Contrary to popular belief, you can earn money while having fun at the same time. That's one of the few things we'll get to learn from our amazing guest for today - Liz Benny. Liz is a life and business coach, and she helps entrepreneurs and business owners grow their businesses exponentially while living their best lives through her signature KAPOW method. So, in today's episode with Liz Benny, we'll tal...

Arbitrage Strategies: The #1 Rule to Decide Who Acquires a Customer

August 25, 2022 11:00 - 40 minutes - 37.2 MB

Hey Performance Marketers, What comes to your mind when you hear this Dan Kennedy quote (which was also quoted by Russell Brunson) - "Whoever pays the most to acquire a customer wins"? I know many people have misunderstood this, so I want to dive deeper into this subject with simple Math while also sharing with you some valuable arbitrage strategies you can use. Remember, though, that there are a lot of variables to consider before you decide to pay more for acquiring a customer and befor...

4 Key Ingredients To a Killer Elevator Pitch

August 18, 2022 11:00 - 6 minutes - 5.58 MB

I was building a survey for somebody in Survey Detective, and I asked them what their elevator pitch was. Surprisingly, they didn't know and had to sit down and think about it. For those who are building or still planning on building a business, I highly recommend that you start coming up with your elevator pitch first. From there, you'll get a good hold on your business. Coming up with an elevator pitch should be built using the four Ws. And once you've defined all four of those, it'll be...

Affiliate Marketing: Beginners' FAQs Answered

August 11, 2022 11:00 - 25 minutes - 23.6 MB

Tune in for this episode and find out honest answers to the most frequently asked questions that every beginner has about affiliate marketing. 👉 Don’t forget to sign up for the SurveyDetective VIP Waitlist: https://surveydetective.io Luckily, you don’t have to earn a Harvard degree to be an affiliate marketer. Some of the best affiliate marketers I’ve known were street savvy, hustlers, and socially skilled. And they were all once like you - a beginner! If this is your first time here, I’ve...

Little-Known Secrets on How to Run a Successful Affiliate Marketing Business

August 04, 2022 11:00 - 21 minutes - 20 MB

Hey, Performance Marketers!  I'm back with another affiliate marketing episode, but we're diving in a little deeper this time. Last week, we talked about how to start an affiliate marketing business and scale it up, and this time we'll look at how affiliate marketing really works. You think that getting involved in affiliate marketing; you have to have a big audience. That would be great, but you can be in this lucrative business without the following. How? I'm going to explain that to you...

How to Start and Scale a Business Using Affiliate Marketing or the Dream 100 Strategy

July 28, 2022 11:00 - 29 minutes - 26.7 MB

You've probably heard about affiliate marketing a dozen times. But have you ever thought about how it can massively change your business? If done right, you can scale your business quickly using affiliate marketing, even if you don't have that big following.  How does a few $1,000 a day sound to you? And as a performance marketer driven by results, you can make serious money with affiliate marketing without answering to anybody. You get to do this with as many companies as you want, whenev...

How To Own Your Future w/ Dean Graziosi

July 27, 2022 09:00 - 25 minutes - 23 MB

Sign up for the Time To Thrive Challenge today!   Today, on a very special episode of Performance Marketer, I’m joined by none other than Dean Graziosi! I’m so happy to welcome Dean for his second time on the show.  As many of you remember, last year, he stopped by to talk about the Knowledge Broker Blueprint. This year, he’s teaming up with the great Tony Robbins once again to bring us a FREE 5-day challenge! Together, they’ve been at the forefront of the knowledge industry revolution...

How to Thrive in an Economic Crisis w/ Dean Graziosi

July 25, 2022 11:00 - 30 minutes - 28.2 MB

How are you doing in today’s economic challenge? Are you finding ways to thrive? Or are you just sitting there and looking at how things would unfold? What if I told you that you have what you need to succeed in today’s crisis? If you’re struggling with how to cope with today’s economic wintertime, then let me introduce you to a fantastic person who once made an impact on my life. He’s here on the Performance Marketer podcast to drop some value bombs and invite you to a challenge that will ...

How to Thrive in an Economic Crisis With Dean Graziosi

July 25, 2022 11:00 - 30 minutes - 28.2 MB

How are you doing in today’s economic challenge? Are you finding ways to thrive? Or are you just sitting there and looking at how things would unfold? What if I told you that you have what you need to succeed in today’s crisis? If you’re struggling with how to cope with today’s economic wintertime, then let me introduce you to a fantastic person who once made an impact on my life. He’s here on the Performance Marketer podcast to drop some value bombs and invite you to a challenge that will ...

Invest Diva’s Journey From Rock Bottom to a 7-Figure Business

July 14, 2022 11:00 - 40 minutes - 37.3 MB

Are you tired of working constantly and having nothing to show for it? Do you feel stuck with your financial situation, like you just can’t get ahead? Are you ready to take control of your financial future? Do you want your money to start working for you?  Well, I cant help you with this.  But I know somebody who definitely can!  What’s more - that amazing person is here with us in today’s episode of Performance Marketer. You’ve probably had a chance to see her on TV. When the markets are...

Russell Brunson’s Partner Reveals How ClickFunnels Grew Into a Billion-Dollar Business

July 04, 2022 11:00 - 58 minutes - 53.3 MB

Hey Performance Marketers, In today’s episode, I’m joined by someone I’m more than thrilled to have in my podcast. My guest is Brent Coppieters, a partner in ClickFunnels, who was blessed to be there and work with Russell Brunson from the very beginning. Brent is going to share his journey from the day he met Russell to these days. He’ll also reveal how they grew their billion-dollar business and what challenges they faced building such a giant in the sales, marketing, and lead gen world. ...

Partner at ClickFunnels, Brent Coppieters, Reveals How They Grew Into a Billion-Dollar Business

July 04, 2022 11:00 - 58 minutes - 53.3 MB

Hey Performance Marketers, In today’s episode, I’m joined by someone I’m more than thrilled to have in my podcast. My guest is Brent Coppieters, a partner in ClickFunnels, who was blessed to be there and work with Russell Brunson from the very beginning. Brent is going to share his journey from the day he met Russell to these days. He’ll also reveal how they grew their billion-dollar business and what challenges they faced building such a giant in the sales, marketing, and lead gen world. ...

How to Get Organic Final Expense Leads as an Insurance Agent

June 28, 2022 11:00 - 41 minutes - 38.2 MB

Hey Performance Marketers,  I have a real treat for you today.  My Insurance agent wanted to buy leads but didn't know how to structure a deal or figure out what he could pay for a lead. So I promised to explain this to him in a call that I would tape and share with my community b/c I knew it was going to be amazing.  And it was!  This is for all of you (no matter what kind of professional you are) asking, How do I know how much I can pay for a lead? You can apply the model I gave to my ...

This One Trick Could Help You Make Millions - Work on vs. Work in Your Business

June 16, 2022 11:00 - 44 minutes - 40.7 MB

When someone says they did a $1m in revenue, it doesn't mean they're taking home a million bucks.  But if you ask business owners what their operational cost percentage, net margin percentage, or other significant numbers are, I'm almost confident 9 out of 10 probably couldn't answer your questions. I’m not sure why, but when I see all these entrepreneurs making such major mistakes in their business, that bothers me like crazy.  So I decided to unpack some key stages and indicators you sh...

Groupon Push Marketing Strategy: 17 Things a Killer Push Pipeline Must Include (Part 2)

June 09, 2022 11:00 - 17 minutes - 16.1 MB

Hey Performance Marketers,  Last time we started talking about the Groupon business model, and in this episode, I’m going to wrap up the topic!   Today I’m focusing more on the company’s push marketing strategy and the way they’re generating their impressive revenue. I’m also playing with numbers, but this time really HUGE ones. You don’t believe me? What if I told you that Groupon is sending 15 billion messages a month through email, SMS, and apps. Yeap, 15 billion! Or think of this - we...

Groupon Push Marketing Example: How to Replicate the Groupon Business Model (Part 1)

June 02, 2022 11:00 - 39 minutes - 36.1 MB

Hey, Performance Marketers!  I have a treat for you today. It’s something you asked me to do. Actually, a few weeks back, I posted something about Groupon and their push marketing. I also said that I’d be glad to dive into the company if you wanted me to go further into the details.  You said yes, and here I am! Today, we're going to look at the Groupon company. In addition to its revenues and marketing strategy, I'm going to give you a high-level view of its journey from 2001 (when it wen...

Lead Gen Vertical in Senior Care Business Explained

May 26, 2022 11:00 - 13 minutes - 18.8 MB

There are many people who’d like to jump into the lead gen business but don’t really know what they should do. They often ask me what leads they should generate, where to find them, who to sell them to… You know, all of those really good questions. The whole thing is simple for me, but I’ve been in this business like forever. Sometimes I just have to remind myself that I should explain how lead generation works so that you guys can recognize all the opportunities it gives you. Today, I’m g...

Simple Way To Find Advertisers and Publishers

May 23, 2022 11:00 - 7 minutes - 9.75 MB

I was at a conference in Las Vegas a few weeks ago and I was so inspired by the people I met at the event that I recorded this episode there.  What actually inspired me? A ton of opportunities.  - To be around so many people in a short period of time  - To meet them in person - To present them your ideas - To build important relationships - To take a relationship to the next level - To get a new idea that you’ll work on in the future - To monetize the whole experience when the time c...

A Tried-And-True Formula to Get More Customers

May 13, 2022 11:00 - 38 minutes - 52.9 MB

Wouldn’t it be great if there was a formula for selling anything? You know, a framework you should follow when creating an offer that would guarantee you a successful sale… Of course, it would be awesome! And what if I tell you there is a model that can really help you build lead gen offers, surveys, or even an offer for a sales funnel? Plus - I’m more than willing to share the system with you (for FREE)! But the best part is yet to come: Once you crack this code, it’s applicable in any bu...

How to Value a Company: Numbers You NEED to Know When Selling Your Business

March 31, 2022 11:00 - 30 minutes - 27.8 MB

A couple of weeks ago, I talked to somebody who didn't know how to value a company and what the valuable asset in their company was. I was kind of surprised, honestly. But then I thought… “Wait a second! Probably more people don't know that. So, maybe we should talk about it!”   So today, we're going to talk about:  - selling a business - how to understand what a company is worth  - how to figure out if a market is right for you I’ll dive into the topic using numbers and comps in the m...

(Part 2): Evaluating Online Traffic: Two Metrics That Matter When Arbitraging Media

March 24, 2022 11:00 - 33 minutes - 30.4 MB

Hey Performance Marketers,  I’m still on a mission to obsess over the customer and make an impact on the lives of people who need help in this stuff. Last time we started talking about the process of evaluating media and determining if certain media buying campaign works for us.  There was a lot of maths, and we’ll continue the calculations today. Well, it’s better to say that we’ll be playing with numbers to figure out what’s the most profitable for us. Don't you roll your eyes - numbers ...

(Part 1) Evaluating Online Traffic: Mistakes You Want to Avoid When Buying Media

March 17, 2022 11:00 - 43 minutes - 39.7 MB

“Give a person a fish, and you feed them for a day. Teach a person to fish, and you feed them for a lifetime.” Are you ready to learn how to fish? Because I’m ready to teach you how to find the fish so that you don't need me (or anybody else). It's the high-level framework, the strategy you can use no matter where you're buying media. Today, I'm going to take you through the process of evaluating media. I’ll show you how to buy traffic and determine if it works for you. What I want you to ...

Part 2: How to Model a New Business (Email List Management)

March 10, 2022 12:00 - 30 minutes - 27.5 MB

Hey Performance Marketers, welcome to the second part of the episode - we’re going to continue modeling a new lead generation business. This time I’m diving deeper into email list management.  I’ve prepared some scenarios to show you how I guestimate if a project is worth investing in. I picked some real scenarios with pretty conservative, down-to-earth projections so you can see how serious money can be made in this business.  What’s the best part?  You don’t need to have any product to ...

Part 1: How to Model a New Business (Projections - Modeling)

March 03, 2022 12:00 - 32 minutes - 30.1 MB

Are you trying to start a lead generation business? Or maybe trying to figure out how to grow the business you already have? If you’re not sure what to do, I'm going to take you guys through something that's happening currently in my company, and I think you may find it helpful. Right now, we're bringing in new people and building out different businesses. (Actually, that’s something we’re doing all the time.) So, I want to talk you through how we're modeling this out and what we’re doing f...

Why Birthdays Are So Important In Your Journey

February 24, 2022 12:00 - 10 minutes - 9.97 MB

Hey, Performance Marketers! Are you ready to celebrate? My birthday, for example. Well, it was actually on 11 Feb when I recorded this episode, but it’s always good to have a reason for celebration.  My birthday actually inspired me to think about why birthdays are so important in our lives and entrepreneur journeys (and to share my thoughts with you). So let this episode be my birthday gift to you. Tune in and be a part of my way to celebrate life!   Welcome! Key Takeaways: Intro (00:0...

DISC Personality Test Round Table - All About Your Why and D.I.S.C Results

February 17, 2022 12:00 - 38 minutes - 34.8 MB

Have you ever thought about how important mindset and personality are for success? I’m sure you’ve heard of mindset coaching and personality tests, but have you ever dived deeply into why you are who you are?  I have. And my team as well. Actually, Mandy Keene, mindset coach, had me and my team take the DISC personality test. She then reviewed with all of us what the DISC means and went over each of our reports in front of everyone.  We did the test primarily to learn things about ourselve...

Interview David Stodolak - From Call Center Rep To Successful Entrepreneur

February 10, 2022 12:00 - 30 minutes - 28.1 MB

Hey, Performance Marketers!  Welcome to a super special episode! We broke the three digits in podcast land together! I want to thank you all for sticking around. I hope you are getting the value you’re looking for. I’ll continue to do my best to provide it for you. And, the special episode deserves a special guest!  Today I’m chatting with David Stodolak, a hustler who figured out how to play in this lead gen world. I worked with him years ago at a student loan company before I started Un...

January Update: Getting Ready for a Big Year

February 07, 2022 12:00 - 30 minutes - 27.6 MB

Hey Performance Marketers, what’s up! It’s been a while since the last time. Meanwhile, I’ve been working really hard with my team. We got a lot of things going on, which is both exciting and overwhelming.  Currently, we’re trying to get everything aligned and in a position to have a big year. I can’t talk about all of the things that are gonna be coming out… yet. But there are some exciting things I believe I need to give you guys an update on. So this episode is made to keep you in the l...

Framework - The Way to Stay on Track

January 13, 2022 12:00 - 17 minutes - 16.4 MB

Today, we're going to talk about the concept of frameworks.  Since I started helping people, one of the things I've struggled with the most is my prominent ADD. You know what that means - having trouble focusing attention, crazy running around and doing 25 things at once.  When I focus, that's when I'm at my best. Once I laser focus on something, I kill it! When I'm all over the map, I half-arse everything, and I don't get anything done.  I want to avoid the latter scenario here where I'm...

Frameworks Within Frameworks - How to Get Traffic?

January 06, 2022 12:00 - 1 hour - 62.3 MB

How to find leads? How to get traffic? If I had $1 every time I heard these questions… Everyone asks me that all the time - people at conferences I go to, entrepreneurs, guys in my text community… It’s wild! And I truly love it! Because that means people want to learn. Plus - they think that I have answers for them, which is great. Because I do! But first, I’d like to change the perspective slightly. Yes, you want to look for leads, and you need traffic. But I think the better question i...

Frameworks Within Frameworks: 3-Step Framework to Get Traffic

January 06, 2022 12:00 - 1 hour - 62.3 MB

How to find leads? How to get traffic? If I had $1 every time I heard these questions… Everyone asks me that all the time - people at conferences I go to, entrepreneurs, guys in my text community… It’s wild! And I truly love it! Because that means people want to learn. Plus - they think that I have answers for them, which is great. Because I do! But first, I’d like to change the perspective slightly. Yes, you want to look for leads, and you need traffic. But I think the better question i...

Leave Your Comfort Zone With Larry Long Jr, Motivational Speaker

December 17, 2021 12:00 - 34 minutes - 31.4 MB

Are you ready for some positive energy?! I had the pleasure to chat with motivational speaker Larry Long Jr, an old friend of mine who played college baseball with me at the University of Maryland. Back then, we competed against each other. If we hadn’t, we could have been best friends since we have similar personalities - we both empathize and want to help people. Bonus: We are talkers - we could talk all day long! And Larry has found a way to make money out of these traits. As a transfo...

How to Turn Your Story Into a Business? | Interview With Bryan Dulaney

December 13, 2021 12:00 - 45 minutes - 42 MB

My guest today is Bryan Dulaney, one of the Top 1% of all marketers in the world. There is a good reason I can say Bryan is a miracle. Back in 2003, he died. But God had a different plan for Bryan, which included bringing him back to life with a specific purpose: help others share their stories by sharing his. Bryan didn’t waste his second chance at life, and since then, he has been on a mission to fulfill his God-given purpose of serving others, building legacies, and raising up Legacy ...

Part 2 | Category King of Lead Gen Arbitrage Explained: Five Steps of Lead Gen Arbitrage

December 02, 2021 12:00 - 36 minutes - 33.6 MB

Anyone in the mood to have a side gig where they can generate $900,000 a year? No, I’m not kidding! That’s the thing I do full time, all the time.  I don’t want to talk you into leaving your job. I’m just speaking in real numbers. And I can show you how to do this and make serious money. As a side hustle, or maybe a full-time job, who knows... What I do is lead gen arbitrage. It’s a huge opportunity because as long as there are companies in the world looking to scale their business and g...

Category King Of Lead Gen Arbitrage Explained (Part 1)

November 25, 2021 12:00 - 17 minutes - 16.3 MB

What if I told you that I could show you how to make money online without taking $1 out of your pocket, buying any media, or having to have any of your own offers? That’s the lead gen arbitrage, and that’s what I do! You might think, What does that even mean?! And don’t worry about that. Two weeks ago, I was at the Category Kings meeting with some of the smartest and wealthiest entrepreneurs in the world, and they hadn’t a clue what I do.  First, I was surprised.  But then I realized - ...

Part 1 | Category King Of Lead Gen Arbitrage Explained

November 25, 2021 12:00 - 17 minutes - 16.3 MB

What if I told you that I could show you how to make money online without taking $1 out of your pocket, buying any media, or having to have any of your own offers? That’s the lead gen arbitrage, and that’s what I do! You might think, What does that even mean?! And don’t worry about that. Two weeks ago, I was at the Category Kings meeting with some of the smartest and wealthiest entrepreneurs in the world, and they hadn’t a clue what I do.  First, I was surprised.  But then I realized - ...

Step by Step Example to Start a Lead Gen Vertical in Any Niche (Plumber Example)

November 18, 2021 12:00 - 44 minutes - 40.9 MB

Thinking about jumping into lead gen business?  Whether you’re starting from scratch or just want to grow, I’m willing to share a ton of valuable information with you.  Remember, I’m not selling you anything.  I just want to help you because I feel fortunate with where I’m at in my life today. And I want to make an impact on your life - because it’s possible! Today, I go through a step-by-step process to show how I would start building lead gen vertical for any niche. In this example, I ...

How to Sell Yourself Online? | Step by Step Business With Krista Mashore

November 11, 2021 12:00 - 39 minutes - 36.2 MB

This week, I welcome a special guest - digital marketing coach Krista Mashore! With exceptional working ethics and passion for education, Krista was among the top 1% of realtors nationwide. In her best year in real estate, she sold 169 homes. But, after spending 17 years in the industry, she felt burned out. In that period, she got the idea to turn to the coaching business.  She used to be a teacher. ✔ She’s an expert in real estate. ✔ She’s already been in the online marketing world. ✔...

Online Media Math Explained (Risk - Reward)

October 28, 2021 11:00 - 29 minutes - 26.8 MB

What’s up, everybody? Are you willing to do some math... for a change!?  I know the numbers I present may be confusing for some of you... or maybe all of you. To be honest, they were for me. It took me several years to truly understand the things related to affiliate marketing and media buying. But it was worth the time and effort! Now I know how to make offers no one else is willing to and achieve huge margins taking such a risk!  And I’m glad to share my knowledge with you guys.  In...

Mistakes People Make When Going To A Conference

October 21, 2021 11:00 - 21 minutes - 19.3 MB

Last week I came back from Funnel Hacking Live in Orlando - a five-day conference that energized and inspired me a ton. It’s because many astonishing speakers were literally pumping value out into the world. While I was listening to them, ideas were pouring out of my head. But one thing also helped me gain maximum value from the event.  I didn’t just show up!  I prepared myself and planned my activities before I went there. In this episode, I’ll talk about everything you should do befor...

Part 3 | Lead Generation Arbitrage - Learn, Acquire & Make Money

October 14, 2021 11:00 - 18 minutes - 16.6 MB

You will fail more than you will succeed. I can guarantee you that. What’s more - you’ll fail nine out of ten times!  But, I have some good news for you! Even with 90% failures, you can still have a massive business. That’s the beauty and power of lead generation arbitrage. At first sight, this big topic may seem confusing. I don’t expect you to get everything on day one. I’ve been in this business for more than 20 years, and I’m still learning. That’s why I told you last week to listen...

Part 2 | Lead Generation Arbitrage - Six Steps to Success

October 07, 2021 11:00 - 40 minutes - 37.1 MB

This is the podcast you should listen to 25 times! I’m not kidding! This episode is worth listening to multiple times because it contains a ton of precious information on lead generation arbitrage. Remember what we said in the previous episode - lead gen arbitrage is one of the easiest ways to make money in affiliate marketing. But there are plenty of things you need to understand before starting your own business.  So, I’ll walk you through the process step by step.  Today’s presentat...

Part 1 | Lead Generation Arbitrage - A Huge Opportunity

September 27, 2021 11:00 - 21 minutes - 19.9 MB

Back in my mid-twenties, I did enjoy being part of the Wall Street world, but I knew something was missing. I just felt like I didn’t have control of my life, my destiny. And I thought it was vital that I dictate my future and my values. So, I left Wall Street and got into marketing.  And I NEVER regret it!  The minute I started to learn about online marketing, I immediately loved it.  I love everything about it - advertising, being online, and having so much opportunity.  But, the bes...

How To Protect Your Affiliate Network When You Partner With An Advertiser (9 Things to Consider in Your Contract)

September 09, 2021 11:00 - 24 minutes - 22.5 MB

If you want to protect your interests, you must have an agreement with every person you do business with. Even if it's your best friend in the world - you have to make a contract.  Why?  Because if you later perceive something differently than your partner, you just go to the paper and see how you defined the issue. Today I’ll talk about what you should pay attention to when entering an agreement with an advertiser.  These things will also allow you to protect your interests when you're...