Path To A Million Podcast artwork

Path To A Million Podcast

320 episodes - English - Latest episode: over 1 year ago - ★★★★★ - 15 ratings

Are you looking to achieve freedom through practice success? Chiropractor Dr. Nick Silveri speaks with fellow peers about their journey to owning a one million-dollar practice. Discover common challenges most doctors face when trying to build their practice and strategies to break through each barrier. LEARN – ADAPT – GROW. Guests will be share how they went from $0 to 250,000, $250,000 to $500,000, and $500,000 to $1,000,000.
Real chiropractors share their real struggles and how they rose above each challenge.

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Episodes

How Chiropractors Can Get The Most Out Of The Link In Their Profile | EP. 371

August 12, 2022 10:00 - 5 minutes - 8.19 MB

Did you know you can highlight a link in your Instagram profile? 🤔 Even if you’re not a big-time internet sensation peddling your latest scheme?   𝐓𝐡𝐞 𝐛𝐞𝐬𝐭 𝐰𝐚𝐲 𝐭𝐨 𝐭𝐚𝐤𝐞 𝐚𝐝𝐯𝐚𝐧𝐭𝐚𝐠𝐞 𝐨𝐟 𝐭𝐡𝐢𝐬 𝐟𝐞𝐚𝐭𝐮𝐫𝐞 𝐢𝐬 𝐭𝐨 𝐫𝐞𝐝𝐢𝐫𝐞𝐜𝐭 𝐭𝐡𝐚𝐭 𝐥𝐢𝐧𝐤 𝐭𝐨 𝐚 𝐥𝐚𝐧𝐝𝐢𝐧𝐠 𝐩𝐚𝐠𝐞 𝐨𝐧 𝐲𝐨𝐮𝐫 𝐰𝐞𝐛𝐬𝐢𝐭𝐞.  𝐅𝐫𝐨𝐦 𝐭𝐡𝐞𝐫𝐞, 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐫𝐞𝐝𝐢𝐫𝐞𝐜𝐭 𝐭𝐫𝐚𝐟𝐟𝐢𝐜 𝐚𝐧𝐲𝐰𝐡𝐞𝐫𝐞 𝐲𝐨𝐮 𝐰𝐚𝐧𝐭. 🌎   𝑨𝒏𝒅 𝒕𝒉𝒆 𝒃𝒆𝒔𝒕 𝒑𝒂𝒓𝒕?  𝒀𝒐𝒖 𝒄𝒂𝒏 𝒕𝒓𝒂𝒄𝒌 𝒕𝒓𝒂𝒇𝒇𝒊𝒄 𝒂𝒏𝒅 𝒆𝒗𝒆𝒏 𝒓𝒆𝒕𝒂𝒓𝒈𝒆𝒕 𝒗𝒊𝒔𝒊𝒕𝒐𝒓𝒔. 🎯  If you want to make the most of your online presence, go to www.ContentIntoPatients.com to schedul...

What Is The Best Time Of Day For Chiropractors To Post Instagram Content | EP. 370

August 11, 2022 10:00 - 8 minutes - 12 MB

The simple answer is between 8-9 am, just in time for the “but first, coffee” crowd.   𝑩𝒖𝒕 𝒉𝒆𝒓𝒆’𝒔 𝒂 𝒎𝒐𝒓𝒆 𝒖𝒔𝒆𝒇𝒖𝒍 𝒂𝒏𝒔𝒘𝒆𝒓:   Whether it’s Instagram, Facebook, TikTok, Twitter, 𝐮𝐧𝐥𝐞𝐬𝐬 𝐲𝐨𝐮 𝐡𝐚𝐯𝐞 𝐚 𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐛𝐫𝐚𝐧𝐝, 𝐨𝐫 𝐚𝐫𝐞 𝐓𝐢𝐤𝐓𝐨𝐤 𝐟𝐚𝐦𝐨𝐮𝐬 (𝐜𝐨𝐧𝐠𝐫𝐚𝐭𝐬🎉), 𝐨𝐫𝐠𝐚𝐧𝐢𝐜 𝐭𝐫𝐚𝐟𝐟𝐢𝐜 𝐫𝐞𝐚𝐥𝐥𝐲 𝐝𝐨𝐞𝐬𝐧’𝐭 𝐦𝐚𝐭𝐭𝐞𝐫.  Getting your post seen by 150 of your followers, who are probably already patients, isn’t going to make much of a difference.     𝗧𝗮𝗸𝗲 𝗮𝗱𝘃𝗮𝗻𝘁𝗮𝗴𝗲 𝗼𝗳 𝗲𝗮𝗰𝗵 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺’𝘀 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗺𝗮𝗻𝗮𝗴𝗲𝗿 𝘀𝗼 𝘆𝗼𝘂 𝗰𝗮𝗻 𝗯𝗼𝗼𝘀𝘁 𝗼𝘂𝘁 𝘆...

Why It Is Important For Chiropractors To Have An Active Instagram Feed | EP. 369

August 10, 2022 10:00 - 8 minutes - 11.9 MB

𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦 𝐢𝐬 𝐜𝐮𝐫𝐫𝐞𝐧𝐭𝐥𝐲 𝐭𝐡𝐞 𝐬𝐢𝐥𝐯𝐞𝐫 𝐦𝐞𝐝𝐚𝐥𝐢𝐬𝐭 𝐨𝐟 𝐬𝐨𝐜𝐢𝐚𝐥 𝐦𝐞𝐝𝐢𝐚 𝐩𝐥𝐚𝐭𝐟𝐨𝐫𝐦𝐬 🥈 𝐛𝐮𝐭 𝐢𝐭’𝐬 𝐨𝐧 𝐢𝐭𝐬 𝐰𝐚𝐲 𝐭𝐨 𝐮𝐬𝐮𝐫𝐩𝐢𝐧𝐠 𝐢𝐭𝐬 𝐛𝐢𝐠 𝐛𝐫𝐨𝐭𝐡𝐞𝐫 𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤’𝐬 𝐭𝐢𝐭𝐥𝐞.🏆   𝗜’𝘃𝗲 𝘀𝗮𝗶𝗱 𝘁𝗵𝗶𝘀 𝗯𝗲𝗳𝗼𝗿𝗲, 𝗯𝘂𝘁 𝗜 𝘁𝗵𝗶𝗻𝗸 𝗼𝗳 𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺 𝗮𝘀 𝗮 𝘀𝗲𝗰𝗼𝗻𝗱 𝘄𝗲𝗯𝘀𝗶𝘁𝗲.  𝗜𝘁 𝗮𝗹𝗹𝗼𝘄𝘀 𝘃𝗶𝗲𝘄𝗲𝗿𝘀 𝘁𝗼 𝗴𝗲𝘁 𝗮 𝗿𝗲𝗮𝗹 𝘀𝗲𝗻𝘀𝗲 𝗼𝗳 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂𝗿 𝗽𝗿𝗮𝗰𝘁𝗶𝗰𝗲 𝗶𝘀 𝗮𝗹𝗹 𝗮𝗯𝗼𝘂𝘁 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝘁𝗵𝗲𝗺 𝗵𝗮𝘃𝗶𝗻𝗴 𝘁𝗼 𝗲𝘃𝗲𝗻 𝘀𝘁𝗲𝗽 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝘁𝗵𝗲 𝗱𝗼𝗼𝗿𝘀.    𝑾𝒉𝒆𝒓𝒆 𝑭𝒂𝒄𝒆𝒃𝒐𝒐𝒌 𝒊𝒔 𝒔𝒆𝒏𝒊𝒍𝒆 𝒂𝒏𝒅 𝒄𝒍𝒖𝒏𝒌𝒚, 𝑰𝒏𝒔𝒕𝒂𝒈𝒓𝒂𝒎 𝒊𝒔 𝒇𝒖𝒏 𝒂𝒏𝒅 𝒇𝒍𝒊𝒓𝒕𝒚. 😉   For many people, especially the 35 and under crowd, deciding between multipl...

5 Types Of Instagram Posts Chiropractors Can Use To Build Their Brand | EP. 368

August 09, 2022 10:00 - 12 minutes - 17.4 MB

𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦 𝐢𝐬 𝐥𝐢𝐤𝐞 𝐚 𝐬𝐞𝐜𝐨𝐧𝐝 𝐰𝐞𝐛𝐬𝐢𝐭𝐞. Just like your website, you want to make sure your branding is on point. 🎯   These five posts will help build your brand and share your vibe with potential new patients before they even walk in the door.     🎥 𝑩𝒆𝒉𝒊𝒏𝒅 𝒕𝒉𝒆 𝑺𝒄𝒆𝒏𝒆𝒔 - share your personality! 🎥 𝑬𝒅𝒖𝒄𝒂𝒕𝒊𝒐𝒏𝒂𝒍 - share your expertise! 🎥 𝑴𝒐𝒕𝒊𝒗𝒂𝒕𝒊𝒐𝒏𝒂𝒍 - share your outlook!  🎥 𝑼𝒔𝒆𝒓 𝑮𝒆𝒏𝒆𝒓𝒂𝒕𝒐𝒓 𝑪𝒐𝒏𝒕𝒆𝒏𝒕 - share your patient’s experience! 🎥 𝑵𝒆𝒘𝒔 𝑱𝒂𝒄𝒌𝒊𝒏𝒈 - share the hubbub! Let’s get your br...

3 Ways Chiropractors Can Get The Most Out Of Instagram Reels | EP. 367

August 08, 2022 10:00 - 8 minutes - 11.7 MB

👀 𝒀𝒐𝒖 𝒎𝒊𝒈𝒉𝒕 𝒔𝒕𝒂𝒓𝒕 𝒕𝒐 𝒏𝒐𝒕𝒊𝒄𝒆 𝒂 𝒄𝒉𝒂𝒏𝒈𝒆 𝒊𝒏 𝒚𝒐𝒖𝒓 𝑭𝒂𝒄𝒆𝒃𝒐𝒐𝒌 𝒂𝒏𝒅 𝑰𝒏𝒔𝒕𝒂𝒈𝒓𝒂𝒎 𝒇𝒆𝒆𝒅𝒔. 👀 That’s because Meta is very aware of the growing influence of TikTok, Instagram Reels, and YouTube shorts. 📈 These short-form, full-screen videos are getting the most reach, and everyone wants in on the action. 🙋‍♂️   𝗧𝗵𝗶𝘀 𝗶𝘀 𝗴𝗿𝗲𝗮𝘁 𝗻𝗲𝘄𝘀 𝗳𝗼𝗿 𝗰𝗵𝗶𝗿𝗼𝗽𝗿𝗮𝗰𝘁𝗼𝗿𝘀 𝗯𝗲𝗰𝗮𝘂𝘀𝗲 𝗥𝗲𝗲𝗹𝘀 𝗮𝗿𝗲 𝗮𝗻 𝗲𝗮𝘀𝘆 𝘄𝗮𝘆 𝘁𝗼 𝗲𝘅𝗽𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗮𝘂𝗱𝗶𝗲𝗻𝗰𝗲 𝗯𝗲𝘆𝗼𝗻𝗱 𝘆𝗼𝘂𝗿 𝗳𝗼𝗹𝗹𝗼𝘄𝗲𝗿𝘀…𝒇𝒐𝒓 𝒇𝒓𝒆𝒆! 💸 Here’s how to get in on the action:   🎥 𝐖𝐚𝐭𝐜𝐡 𝐟𝐨𝐫 𝐓𝐢𝐤𝐓𝐨𝐤 𝐭𝐫𝐞𝐧𝐝𝐬 - so...

Prepare Your Practice For Economic Uncertainty w/ Dr. Stephen Franson | EP. 366

August 07, 2022 10:00 - 42 minutes - 58.4 MB

𝐈𝐧 𝐭𝐢𝐦𝐞𝐬 𝐨𝐟 𝐬𝐭𝐫𝐞𝐬𝐬 𝐚𝐧𝐝 𝐮𝐧𝐜𝐞𝐫𝐭𝐚𝐢𝐧𝐭𝐲 🥴 𝐭𝐡𝐞𝐫𝐞 𝐢𝐬 𝐧𝐨 𝐨𝐧𝐞 𝐦𝐨𝐫𝐞 𝐧𝐞𝐜𝐞𝐬𝐬𝐚𝐫𝐲 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐡𝐞𝐚𝐥𝐭𝐡 𝐨𝐟 𝐚 𝐬𝐨𝐜𝐢𝐞𝐭𝐲 𝐭𝐡𝐚𝐧 𝐚 𝐜𝐡𝐢𝐫𝐨𝐩𝐫𝐚𝐜𝐭𝐨𝐫. 𝐖𝐞 𝐚𝐫𝐞 𝐩𝐫𝐢𝐦𝐞𝐝 𝐭𝐨 𝐜𝐚𝐫𝐞 𝐟𝐨𝐫 𝐨𝐮𝐫 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲, 𝐡𝐞𝐥𝐩𝐢𝐧𝐠 𝐭𝐡𝐞𝐢𝐫 𝐛𝐨𝐝𝐢𝐞𝐬 𝐚𝐝𝐚𝐩𝐭 𝐭𝐨 𝐚𝐧𝐝 𝐜𝐨𝐩𝐞 𝐰𝐢𝐭𝐡 𝐬𝐭𝐫𝐞𝐬𝐬.   𝑾𝒉𝒆𝒏 𝒔𝒕𝒓𝒆𝒔𝒔 𝒈𝒐𝒆𝒔 𝒖𝒑, 𝒔𝒐 𝒔𝒉𝒐𝒖𝒍𝒅 𝒐𝒖𝒓 𝒗𝒐𝒍𝒖𝒎𝒆. 💸   Dr. Stephen Franson is here to remind us that 𝗳𝗼𝗿𝘁𝘂𝗻𝗲𝘀 𝗮𝗿𝗲 𝗺𝗮𝗱𝗲 𝗶𝗻 𝘁𝗵𝗲 𝗱𝗼𝘄𝗻𝘁𝘂𝗿𝗻, and as chiropractors, we are uniquely positioned to be recession-proof if we can 👀focus👀 on the things we can control and not get distracted by the ...

How To Have the Best First Year in Practice with Dr. Devon Barley Part 2 | EP. 361

July 31, 2022 10:00 - 32 minutes - 44.7 MB

𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐰𝐨𝐫𝐤𝐬. It doesn’t get any simpler than that.     𝐏𝐞𝐨𝐩𝐥𝐞 𝐧𝐞𝐞𝐝 𝐭𝐨 𝐤𝐧𝐨𝐰 𝐰𝐡𝐨 🫵 𝐚𝐫𝐞 𝐚𝐧𝐝 𝐰𝐡𝐚𝐭 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐝𝐨 𝐟𝐨𝐫 𝐭𝐡𝐞𝐦.  Content made Dr. Barley “small town famous,” 😎 but even more importantly, 𝒊𝒕 𝒍𝒆𝒅 𝒕𝒐 𝒉𝒊𝒎 𝒉𝒂𝒗𝒊𝒏𝒈 𝒐𝒏𝒆 𝒐𝒇 𝒕𝒉𝒆 𝒎𝒐𝒔𝒕 𝒔𝒖𝒄𝒄𝒆𝒔𝒔𝒇𝒖𝒍 𝒇𝒊𝒓𝒔𝒕 𝒚𝒆𝒂𝒓𝒔 𝒊𝒏 𝒑𝒓𝒂𝒄𝒕𝒊𝒄𝒆 𝒐𝒇 𝒂𝒏𝒚 𝒄𝒉𝒊𝒓𝒐𝒑𝒓𝒂𝒄𝒕𝒐𝒓 𝑰 𝒌𝒏𝒐𝒘. 🤑 We’re back with Dr. Devon Barley as he breaks down each quarter of his first year in practice.  Each month brought new challenges and new opportunities to be successful. 𝑨𝒏𝒅 𝒃𝒐𝒚 𝒘𝒂𝒔 𝒉𝒆 𝒔𝒖𝒄𝒄𝒆𝒔𝒔𝒇𝒖𝒍...

How To Have the Best First Year in Practice w_Dr. Devon Barley_Part 1 | EP. 355

July 24, 2022 10:00 - 32 minutes - 45 MB

𝐃𝐨𝐧’𝐭 𝐝𝐢𝐬𝐭𝐢𝐥𝐥 𝐲𝐨𝐮𝐫 𝐯𝐚𝐥𝐮𝐞.   𝐘𝐨𝐮𝐫 𝐯𝐚𝐥𝐮𝐞 𝐰𝐢𝐥𝐥 𝐛𝐮𝐢𝐥𝐝 𝐲𝐨𝐮𝐫 𝐛𝐫𝐚𝐧𝐝.   𝐂𝐨𝐧𝐜𝐞𝐬𝐬𝐢𝐨𝐧𝐬 𝐝𝐨𝐧’𝐭 𝐥𝐞𝐚𝐝 𝐭𝐨 𝐫𝐞𝐬𝐮𝐥𝐭𝐬.   𝐓𝐡𝐞𝐲 𝐣𝐮𝐬𝐭 𝐬𝐮𝐥𝐥𝐲 𝐭𝐡𝐞 𝐜𝐡𝐢𝐫𝐨𝐩𝐫𝐚𝐜𝐭𝐢𝐜 𝐧𝐚𝐦𝐞.   𝑻𝒉𝒆𝒓𝒆 𝒊𝒔 𝒏𝒐 𝒃𝒆𝒕𝒕𝒆𝒓 𝒏𝒂𝒕𝒖𝒓𝒂𝒍 𝒉𝒆𝒂𝒍𝒊𝒏𝒈 𝒕𝒐𝒐𝒍 𝒐𝒖𝒕 𝒕𝒉𝒆𝒓𝒆. 💪 𝑾𝒂𝒍𝒌 𝒄𝒐𝒏𝒇𝒊𝒅𝒆𝒏𝒕𝒍𝒚 𝒕𝒉𝒂𝒕 𝒚𝒐𝒖 𝒉𝒂𝒗𝒆 𝒂𝒏 𝒆𝒙𝒕𝒓𝒂𝒐𝒓𝒅𝒊𝒏𝒂𝒓𝒚 𝒎𝒆𝒔𝒔𝒂𝒈𝒆 𝒕𝒉𝒂𝒕 𝒘𝒊𝒍𝒍 𝒂𝒅𝒅 𝒗𝒂𝒍𝒖𝒆 𝒕𝒐 𝒚𝒐𝒖𝒓 𝒄𝒐𝒎𝒎𝒖𝒏𝒊𝒕𝒚 𝒂𝒏𝒅 𝒕𝒓𝒂𝒏𝒔𝒇𝒐𝒓𝒎 𝒍𝒊𝒗𝒆𝒔. 𝑫𝒓. 𝑫𝒆𝒗𝒐𝒏 𝑩𝒂𝒓𝒍𝒆𝒚 𝒉𝒂𝒔 𝒐𝒏𝒍𝒚 𝒃𝒆𝒆𝒏 𝒊𝒏 𝒑𝒓𝒂𝒄𝒕𝒊𝒄𝒆 𝒇𝒐𝒓 𝒂 𝒚𝒆𝒂𝒓, 𝒂𝒏𝒅 𝒘𝒉𝒂𝒕 𝒂 𝒚𝒆𝒂𝒓 𝒊𝒕’𝒔 𝒃𝒆𝒆𝒏.  He wanted to do it the right way from the beginning.  It was obvious he was going to be succ...

Should You Use Scripts For Your Chiropractic Videos? | EP. 353

July 21, 2022 10:00 - 8 minutes - 7.72 MB

How To Show Up In Google In Big Cities | EP. 346

July 12, 2022 10:00 - 9 minutes - 8.85 MB

Is Your Chiropractic Website Company Cheating on You? | EP. 345

July 11, 2022 10:00 - 12 minutes - 12 MB

Should You Be Proud Of A New Patient Waiting List | EP. 344

July 08, 2022 10:00 - 8 minutes - 7.9 MB

How Simplifying Your Chiro Practice Can Lead to Growth | EP. 342

July 06, 2022 10:00 - 9 minutes - 9.08 MB

Is Push or Pull Marketing Better For Your Chiropractic Practice? | EP. 342

June 24, 2022 10:00 - 8 minutes - 8.05 MB

Can you wait four years for a lead to turn into a new patient?   𝐏𝐔𝐒𝐇 𝐌𝐀𝐑𝐊𝐄𝐓𝐈𝐍𝐆 is a great way to build your brand and establish yourself as your community’s health expert.  You don’t have to wait for them to come and find you.     𝑽𝑺   𝐏𝐔𝐋𝐋 𝐌𝐀𝐑𝐊𝐄𝐓𝐈𝐍𝐆 pulls someone into your practice who is actively searching for the best chiropractor in their community. YOU!!   Neither one is better than the other. In fact, you should be doing both. It's all about finding the right balance. ...

One Of (If Not THE) Most Important Things When Replacing Yourself In Practice | EP. 341

June 23, 2022 10:00 - 12 minutes - 11.4 MB

This took some trial and error, but I finally figured it out. 🧐     It can be difficult to let someone else take the reins.  When I stopped seeing patients at my practice and handed over the day-to-day operations, it took me about six months to fully transfer out.  Our practice is our baby, we want to make sure it’s hitting all its developmental milestones. 🐣   Many people think that simple means small and unprofitable.  They’re under the assumption that the simpler something is, the...

The Different Content Approaches To Take If You Are In A Big City Versus A Small Town | EP. 340

June 22, 2022 10:00 - 11 minutes - 10.8 MB

Big cities offer a bustling cultural scene and the fun of dodging tourists on every block, while a small town provides a familiarity that allows relationships to flourish if you can get cell service.  They each require a different marketing strategy.   City slickers need to niche down.  Create content that centers around a specific population and the issues they face.   A country mouse will require a broader marketing strategy.  Focus on big picture health ideas and the services you ...

How Long Should It Take For SEO To Work? | EP. 339

June 21, 2022 10:00 - 10 minutes - 9.31 MB

What Content Should You Focus On First? | EP. 338

June 20, 2022 10:00

𝘾𝙡𝙞𝙚𝙣𝙩𝙨 𝙖𝙡𝙬𝙖𝙮𝙨 𝙬𝙖𝙣𝙩 𝙢𝙚 𝙩𝙤 𝙟𝙪𝙨𝙩 𝙩𝙚𝙡𝙡 𝙩𝙝𝙚𝙢 𝙬𝙝𝙖𝙩 𝙩𝙝𝙚𝙮 𝙨𝙝𝙤𝙪𝙡𝙙 𝙛𝙤𝙘𝙪𝙨 𝙩𝙝𝙚𝙞𝙧 𝙘𝙤𝙣𝙩𝙚𝙣𝙩 𝙤𝙣, 𝙗𝙪𝙩 𝙩𝙝𝙚𝙞𝙧 𝙞𝙣𝙥𝙪𝙩 𝙞𝙨 𝙘𝙧𝙪𝙘𝙞𝙖𝙡 𝙩𝙤 𝙬𝙝𝙖𝙩 𝙄 𝙩𝙚𝙡𝙡 𝙩𝙝𝙚𝙢.   🚶‍♀️It’s easier to walk before your run. 🏃‍♀️ For clients that are totally lost or are just starting out, I recommend they focus on creating content for low back pain, neck pain, and headaches.  𝐓𝐡𝐞𝐬𝐞 𝐚𝐫𝐞 𝐭𝐡𝐞 𝐜𝐨𝐧𝐝𝐢𝐭𝐢𝐨𝐧𝐬 𝐭𝐡𝐚𝐭 𝐜𝐡𝐢𝐫𝐨𝐩𝐫𝐚𝐜𝐭𝐨𝐫𝐬 𝐩𝐫𝐨𝐛𝐚𝐛𝐥𝐲 𝐬𝐩𝐞𝐧𝐝 𝐭𝐡𝐞 𝐦𝐨𝐬𝐭 𝐭𝐢𝐦𝐞 𝐭𝐚𝐥𝐤𝐢𝐧𝐠 𝐚𝐛𝐨𝐮𝐭, 𝐢𝐭’𝐬 𝐰𝐡𝐚𝐭 𝐭𝐡𝐞 𝐩𝐮𝐛𝐥𝐢𝐜 𝐦𝐨𝐬𝐭 𝐚𝐬𝐬𝐨𝐜𝐢𝐚𝐭𝐞𝐬 𝐰𝐢𝐭𝐡 𝐜𝐡𝐢𝐫𝐨𝐩𝐫𝐚𝐜𝐭𝐢𝐜 𝐜𝐚𝐫𝐞, 𝐚𝐧𝐝 𝐭𝐡𝐞𝐲 𝐚𝐫𝐞 𝐭𝐡𝐞...

Passionately Serving Humanity Through Chiropractic w/ Dr. Phil Golinsky | EP. 337

June 19, 2022 10:00 - 1 hour - 113 MB

𝑴𝒂𝒔𝒕𝒆𝒓𝒚 𝒊𝒔 𝒂 𝒋𝒐𝒖𝒓𝒏𝒆𝒚 𝒂𝒏𝒅 𝒐𝒏𝒆 𝒂𝒍𝒍 𝒄𝒉𝒊𝒓𝒐𝒑𝒓𝒂𝒄𝒕𝒐𝒓𝒔 𝒔𝒉𝒐𝒖𝒍𝒅 𝒃𝒆 𝒐𝒏.    When starting, Dr. Phil was cavalier about his attitude that he could change healthcare.  He hasn’t lost one bit of that 🔥.   𝐖𝐞 𝐧𝐞𝐞𝐝 𝐭𝐡𝐚𝐭 𝐩𝐚𝐬𝐬𝐢𝐨𝐧 𝐚𝐧𝐝 𝐰𝐢𝐥𝐥𝐢𝐧𝐠𝐧𝐞𝐬𝐬 𝐭𝐨 𝐭𝐚𝐤𝐞 𝐭𝐡𝐞 𝐣𝐨𝐮𝐫𝐧𝐞𝐲 𝐢𝐟 𝐰𝐞 𝐰𝐚𝐧𝐭 𝐭𝐨 𝐫𝐚𝐝𝐢𝐜𝐚𝐥𝐥𝐲 𝐭𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦 𝐡𝐞𝐚𝐥𝐭𝐡𝐜𝐚𝐫𝐞 𝐢𝐧 𝐭𝐡𝐢𝐬 𝐜𝐨𝐮𝐧𝐭𝐫𝐲.  𝐓𝐡𝐢𝐧𝐤 𝐚𝐛𝐨𝐮𝐭 𝐚𝐥𝐥 𝐭𝐡𝐚𝐭’𝐬 𝐩𝐨𝐬𝐬𝐢𝐛𝐥𝐞 𝐰𝐡𝐞𝐧 𝐰𝐞 𝐮𝐧𝐥𝐨𝐜𝐤 𝐭𝐡𝐞 𝐟𝐮𝐥𝐥 𝐩𝐨𝐭𝐞𝐧𝐭𝐢𝐚𝐥 𝐨𝐟 𝐚 𝐡𝐮𝐦𝐚𝐧 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 𝐟𝐨𝐫 𝐨𝐮𝐫 𝐩𝐚𝐭𝐢𝐞𝐧𝐭𝐬 𝐰𝐡𝐨 𝐡𝐚𝐯𝐞 𝐫𝐞𝐬𝐢𝐠𝐧𝐞𝐝 𝐭𝐡𝐞𝐦𝐬𝐞𝐥𝐯𝐞𝐬 𝐭𝐨 𝐩𝐚𝐢𝐧 𝐚𝐧𝐝 𝐝𝐲𝐬𝐟𝐮𝐧𝐜𝐭𝐢𝐨𝐧. 💪 𝗗𝗿. 𝗣𝗵𝗶𝗹 𝗚𝗼𝗹𝗶𝗻𝘀𝗸...

How To Dominate The Google Map Pack Even When Someone Is Not Searching For Chiropractic Care | EP. 336

June 17, 2022 10:00 - 6 minutes - 9.18 MB

𝗠𝗼𝘀𝘁 𝗚𝗼𝗼𝗴𝗹𝗲 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀 𝗴𝗼 𝗮𝗳𝘁𝗲𝗿 𝗽𝗲𝗼𝗽𝗹𝗲 𝗮𝗰𝘁𝗶𝘃𝗲𝗹𝘆 𝘀𝗲𝗮𝗿𝗰𝗵𝗶𝗻𝗴 𝗳𝗼𝗿 𝗮 𝗰𝗵𝗶𝗿𝗼𝗽𝗿𝗮𝗰𝘁𝗼𝗿, those closest to the bottom of the funnel. 🦆 But they’re just sitting ducks.   90% 𝒐𝒇 𝒑𝒆𝒐𝒑𝒍𝒆 𝒅𝒐𝒏’𝒕 𝒌𝒏𝒐𝒘 𝒕𝒉𝒂𝒕 𝒄𝒉𝒊𝒓𝒐𝒑𝒓𝒂𝒄𝒕𝒊𝒄 𝒄𝒂𝒓𝒆 𝒄𝒂𝒏 𝒕𝒓𝒂𝒏𝒔𝒇𝒐𝒓𝒎 𝒕𝒉𝒆𝒊𝒓 𝒍𝒊𝒗𝒆𝒔 𝒂𝒏𝒅 𝒎𝒊𝒈𝒉𝒕 𝒉𝒂𝒗𝒆 𝒕𝒉𝒆 𝒔𝒐𝒍𝒖𝒕𝒊𝒐𝒏 𝒕𝒐 𝒕𝒉𝒆𝒊𝒓 𝒊𝒔𝒔𝒖𝒆. 🤯 We can’t forget about those people in our marketing campaigns. 🫡   👀 𝐌𝐨𝐫𝐞 𝐪𝐮𝐚𝐥𝐢𝐭𝐲, 𝐨𝐩𝐭𝐢𝐦𝐢𝐳𝐞𝐝 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 👀 𝐌𝐨𝐫𝐞 ⭐️ ⭐️ ⭐️ ⭐️ ⭐️ 𝐫𝐞𝐯𝐢𝐞𝐰𝐬 𝐰𝐢𝐭𝐡 𝐤𝐞𝐲𝐰𝐨𝐫𝐝𝐬   𝐓𝐡𝐞𝐬𝐞 𝐭𝐰𝐨 𝐭𝐫𝐚𝐢𝐭𝐬 𝐚𝐫𝐞 𝐜𝐨𝐦𝐦𝐨𝐧 𝐚𝐦𝐨𝐧𝐠 𝐩𝐫𝐚𝐜𝐭𝐢𝐜𝐞𝐬 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐰 𝐮𝐩 𝐨𝐫𝐠...

5 Things To Keep In Mind With Google Business Profile Reviews That Will Help Dominate Your Local Map Pack Results | EP. 335

June 16, 2022 10:00 - 9 minutes - 13.2 MB

Reviews are not the end all be all, but they are an important ranking signal in Google’s 👀.  𝙒𝙝𝙤 𝙙𝙤𝙚𝙨𝙣’𝙩 𝙡𝙞𝙠𝙚 𝙝𝙚𝙖𝙧𝙞𝙣𝙜 𝙣𝙞𝙘𝙚 𝙩𝙝𝙞𝙣𝙜𝙨 𝙖𝙗𝙤𝙪𝙩 𝙩𝙝𝙚𝙢𝙨𝙚𝙡𝙫𝙚𝙨? 🥰   It’s critical to rank in the top 3 search results.  No one scours the pages of results looking for their chiropractor.  𝐑𝐞𝐯𝐢𝐞𝐰𝐬 𝐚𝐫𝐞 𝐨𝐧𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐬𝐢𝐠𝐧𝐚𝐥𝐬 𝐭𝐡𝐚𝐭 𝐆𝐨𝐨𝐠𝐥𝐞 𝐮𝐬𝐞𝐬 𝐭𝐨 𝐝𝐞𝐭𝐞𝐫𝐦𝐢𝐧𝐞 𝐫𝐚𝐧𝐤𝐢𝐧𝐠𝐬. 𝐓𝐡𝐞𝐲’𝐫𝐞 𝐚𝐥𝐬𝐨 𝐭𝐡𝐞 𝐨𝐧𝐞 𝐨𝐛𝐣𝐞𝐜𝐭𝐢𝐯𝐞 𝐭𝐡𝐢𝐧𝐠 𝐩𝐨𝐭𝐞𝐧𝐭𝐢𝐚𝐥 𝐩𝐚𝐭𝐢𝐞𝐧𝐭𝐬 𝐜𝐚𝐧 𝐮𝐬𝐞 𝐭𝐨 𝐣𝐮𝐝𝐠𝐞 𝐨𝐧𝐞 𝐩𝐫𝐚𝐜𝐭𝐢𝐜𝐞 𝐧𝐞𝐱𝐭 𝐭𝐨 𝐚𝐧𝐨𝐭𝐡𝐞𝐫. 🧐   Here’s what matters when it comes to r...

3 Factors That Google Says Chiropractors Need To Rank #1 In Local Map Pack Results | EP. 334

June 15, 2022 10:00 - 10 minutes - 15.2 MB

🐴 Straight from the horse's mouth: 𝒕𝒉𝒆 𝒕𝒉𝒓𝒆𝒆 𝒇𝒂𝒄𝒕𝒐𝒓𝒔 𝒕𝒉𝒂𝒕 𝑮𝒐𝒐𝒈𝒍𝒆 𝒄𝒐𝒏𝒔𝒊𝒅𝒆𝒓𝒔 𝒘𝒉𝒆𝒏 𝒕𝒉𝒆𝒚 𝒅𝒆𝒄𝒊𝒅𝒆 𝒘𝒉𝒐 𝒘𝒊𝒍𝒍 𝒂𝒑𝒑𝒆𝒂𝒓 𝒊𝒏 𝒕𝒉𝒆 𝒎𝒂𝒑 𝒑𝒂𝒄𝒌 𝒓𝒆𝒔𝒖𝒍𝒕𝒔.  Hopefully, if you won’t listen to me, you’ll listen to them. 😉   ⭐️ 𝑹𝒆𝒍𝒆𝒗𝒂𝒏𝒄𝒆 - do you have pages that would be relevant to the keywords in the search ⭐️ 𝑷𝒓𝒐𝒙𝒊𝒎𝒊𝒕𝒚 - about dominating your area ⭐️ 𝑷𝒓𝒐𝒎𝒊𝒏𝒆𝒏𝒄𝒆 - how often are people clicking on your result You can’t just focus on one aspect; you have to diversify your strategy so that you’re not complet...

Why Your Chiropractic Website Content Is Crucial To Ranking #1 In Your Local Map Pack Results | EP. 333

June 14, 2022 10:00 - 9 minutes - 13.1 MB

There is heavy competition to appear in 𝑮𝒐𝒐𝒈𝒍𝒆’𝒔 𝑴𝒂𝒑 𝑷𝒂𝒄𝒌 - the top three organic search listings. 🥇🥈🥉 Everyone who is anyone knows it’s the place to be. 😎   🔎𝐆𝐨𝐨𝐠𝐥𝐞 𝐝𝐨𝐞𝐬𝐧’𝐭 𝐜𝐡𝐨𝐨𝐬𝐞 𝐭𝐡𝐨𝐬𝐞 𝐭𝐡𝐫𝐞𝐞 𝐫𝐚𝐧𝐝𝐨𝐦𝐥𝐲, 𝐢𝐭’𝐬 𝐟𝐨𝐜𝐮𝐬𝐞𝐝 𝐨𝐧 𝐭𝐡𝐞 𝐫𝐞𝐥𝐞𝐯𝐚𝐧𝐜𝐲 𝐨𝐟 𝐭𝐡𝐞 𝐬𝐞𝐚𝐫𝐜𝐡 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐩𝐫𝐨𝐦𝐢𝐧𝐞𝐧𝐜𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐛𝐮𝐬𝐢𝐧𝐞𝐬𝐬.  𝐓𝐡𝐢𝐬 𝐦𝐞𝐚𝐧𝐬 𝐭𝐡𝐚𝐭 𝐭𝐡𝐞 𝐪𝐮𝐚𝐥𝐢𝐭𝐲 𝐨𝐟 𝐲𝐨𝐮𝐫 𝐰𝐞𝐛𝐬𝐢𝐭𝐞, 𝐢𝐭𝐬 𝐩𝐚𝐠𝐞𝐬 𝐚𝐧𝐝 𝐜𝐨𝐧𝐭𝐞𝐧𝐭, 𝐦𝐚𝐭𝐭𝐞𝐫.🔍   A great website is looking to reach the 90% of people who don’t regularly see a chiropractor.  In many instances, they don’t ...

7 Signals Google Uses That Allows Chiropractors To Dominate Competition In Their Local Map Pack | EP. 332

June 13, 2022 10:00 - 15 minutes - 22.1 MB

Google’s algorithm has a lot of moving parts, it can be confusing 😵‍💫 and a bit daunting 🤯 to get a grasp on them.  𝘿𝙧. 𝙉𝙞𝙘𝙠 𝙩𝙤 𝙩𝙝𝙚 𝙧𝙚𝙨𝙘𝙪𝙚! 🦸🏼‍♂️ Sorry for using the third person. 😬 𝐌𝐚𝐬𝐭𝐞𝐫𝐢𝐧𝐠 𝐭𝐡𝐞𝐬𝐞 𝐬𝐞𝐯𝐞𝐧 𝐬𝐢𝐠𝐧𝐚𝐥𝐬 𝐰𝐢𝐥𝐥 𝐚𝐥𝐥𝐨𝐰 𝐲𝐨𝐮 𝐭𝐨 𝐝𝐨𝐦𝐢𝐧𝐚𝐭𝐞 𝐲𝐨𝐮𝐫 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐨𝐧. 💪   ⭐️ 𝑮𝒐𝒐𝒈𝒍𝒆 𝑩𝒖𝒔𝒊𝒏𝒆𝒔𝒔 𝑷𝒓𝒐𝒇𝒊𝒍𝒆 - Fill it out and consistently update it ⭐️ 𝑹𝒆𝒗𝒊𝒆𝒘𝒔 - Encourage people to be specific and get that number to a 4.9 or higher ⭐️ 𝑶𝒏-𝑷𝒂𝒈𝒆 - Optimize your website’s homepage, on the front and back end ...

What Does The Most Iconic Line From Field of Dreams Have To Do With Your Content Marketing Strategy? | EP. 331

June 11, 2022 10:00 - 7 minutes - 10.8 MB

𝗔𝘀 𝗖𝗵𝗶𝗿𝗼𝗽𝗿𝗮𝗰𝘁𝗼𝗿𝘀, 𝘄𝗲 𝗸𝗻𝗼𝘄 𝗲𝗮𝗰𝗵 𝗮𝗱𝗷𝘂𝘀𝘁𝗺𝗲𝗻𝘁 𝗯𝘂𝗶𝗹𝗱𝘀 𝗼𝗻 𝘁𝗵𝗲 𝗹𝗮𝘀𝘁 𝗼𝗻𝗲. 𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝗰𝘆 𝘄𝗶𝘁𝗵 𝗰𝗮𝗿𝗲 𝘄𝗶𝗹𝗹 𝘆𝗶𝗲𝗹𝗱 𝘁𝗵𝗲 𝗯𝗲𝘀𝘁 𝗿𝗲𝘀𝘂𝗹𝘁𝘀. 💪   𝑰𝒕’𝒔 𝒕𝒉𝒆 𝒔𝒂𝒎𝒆 𝒕𝒉𝒊𝒏𝒈 𝒘𝒊𝒕𝒉 𝒄𝒓𝒆𝒂𝒕𝒊𝒏𝒈 𝒄𝒐𝒏𝒕𝒆𝒏𝒕.    You’re not trying to become the next Charli D’Amelio - that ship has sailed, hate to break it to you. 😬 You just need a base hit, not a home run.      🌟 𝐘𝐨𝐮’𝐫𝐞 𝐭𝐫𝐲𝐢𝐧𝐠 𝐭𝐨 𝐚𝐝𝐝 𝐯𝐚𝐥𝐮𝐞 𝐭𝐨 𝐲𝐨𝐮𝐫 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲 𝐞𝐚𝐜𝐡 𝐚𝐧𝐝 𝐞𝐯𝐞𝐫𝐲 𝐝𝐚𝐲.   🌟 𝐓𝐡𝐞 𝐦𝐨𝐫𝐞 𝐜𝐨𝐧𝐬𝐢𝐬𝐭𝐞𝐧𝐭 𝐲𝐨𝐮 𝐚𝐫𝐞, 𝐭𝐡𝐞 𝐦𝐨𝐫𝐞 𝐬𝐮𝐜𝐜𝐞𝐬𝐬𝐟𝐮𝐥 𝐲𝐨𝐮’𝐥𝐥 𝐛𝐞.   Slowly but surely, you’ll h...

What Is This Most Famous Scene In The Field Of Dreams Have To Do With Reactivating Your Patients? | EP. 330

June 10, 2022 10:00 - 9 minutes - 13.1 MB

Sometimes people fall out of our lives. 😔 We grow apart emotionally or become separated by long distance.  𝑰𝒕’𝒔 𝒋𝒖𝒔𝒕 𝒂 𝒑𝒂𝒓𝒕 𝒐𝒇 𝒍𝒊𝒇𝒆.  We may not always have the opportunity to reconnect, so when we do have the chance, we have to grab it. 🤝   𝐀𝐬 𝐜𝐡𝐢𝐫𝐨𝐩𝐫𝐚𝐜𝐭𝐨𝐫𝐬, 𝐰𝐞 𝐚𝐥𝐥 𝐰𝐚𝐧𝐭 𝐭𝐨 𝐩𝐫𝐨𝐯𝐢𝐝𝐞 𝐭𝐡𝐞 ❤️𝐛𝐞𝐬𝐭 𝐩𝐨𝐬𝐬𝐢𝐛𝐥𝐞 𝐜𝐚𝐫𝐞❤️ 𝐚𝐧𝐝 𝐭𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦 𝐭𝐡𝐞 𝐥𝐢𝐯𝐞𝐬 𝐨𝐟 𝐨𝐮𝐫 𝐩𝐚𝐭𝐢𝐞𝐧𝐭𝐬. 🦋 𝐑𝐞𝐚𝐜𝐭𝐢𝐯𝐚𝐭𝐢𝐧𝐠 𝐩𝐚𝐭𝐢𝐞𝐧𝐭𝐬 𝐢𝐬 𝐚 𝐰𝐚𝐲 𝐭𝐨 𝐛𝐫𝐢𝐧𝐠 𝐭𝐡𝐞𝐦 𝐛𝐚𝐜𝐤 𝐢𝐧𝐭𝐨 𝐭𝐡𝐞 𝐡𝐞𝐫𝐝 𝐚𝐧𝐝 𝐜𝐨𝐧𝐭𝐢𝐧𝐮𝐞 𝐭𝐨 𝐛𝐞 𝐚 𝐩𝐨𝐬𝐢𝐭𝐢𝐯𝐞 𝐢𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞 𝐨𝐧 𝐭𝐡𝐞𝐢𝐫 𝐡𝐞𝐚𝐥𝐭𝐡.💪   There are m...

What Does This Famous Scene From The Field of Dreams Have To Do With You Building Your Dream Practice? | EP. 329

June 09, 2022 10:00 - 6 minutes - 9.21 MB

Your dream practice is not a fairy tale illusion 🧚‍♂️ it is well within your reach.  𝑨 𝒔𝒆𝒍𝒇-𝒔𝒖𝒔𝒕𝒂𝒊𝒏𝒊𝒏𝒈 𝒎𝒂𝒄𝒉𝒊𝒏𝒆 𝒕𝒉𝒂𝒕 𝒆𝒔𝒕𝒂𝒃𝒍𝒊𝒔𝒉𝒆𝒔 𝒚𝒐𝒖 𝒂𝒔 𝒚𝒐𝒖𝒓 𝒄𝒐𝒎𝒎𝒖𝒏𝒊𝒕𝒚’𝒔 𝒈𝒐-𝒕𝒐 𝒉𝒆𝒂𝒍𝒕𝒉𝒄𝒂𝒓𝒆 𝒆𝒙𝒑𝒆𝒓𝒕 𝒊𝒔 𝒑𝒐𝒔𝒔𝒊𝒃𝒍𝒆.  I’ve seen it with my own 👀.    Word of mouth is the conventional way of creating this practice, but it’s time-consuming and takes you out of the driver’s seat.  𝐁𝐲 𝐜𝐫𝐞𝐚𝐭𝐢𝐧𝐠 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐲𝐨𝐮 𝐚𝐫𝐞 𝐢𝐧 𝐜𝐨𝐧𝐭𝐫𝐨𝐥 𝐨𝐟 𝐭𝐡𝐞 𝐧𝐚𝐫𝐫𝐚𝐭𝐢𝐯𝐞 𝐚𝐧𝐝 𝐜𝐚𝐧 𝐫𝐞𝐚𝐜𝐡 𝐬𝐨 𝐦𝐚𝐧𝐲 𝐦𝐨𝐫𝐞 𝐩𝐞𝐨𝐩𝐥𝐞 𝐰𝐢𝐭𝐡 𝐭𝐡𝐞 𝐠𝐨𝐨𝐝 𝐧𝐞𝐰𝐬 𝐨𝐟 𝐭𝐡𝐞 𝐩𝐨𝐭𝐞𝐧𝐭𝐢𝐚𝐥 𝐨𝐟 𝐜𝐡𝐢𝐫𝐨𝐩𝐫𝐚𝐜𝐭𝐢𝐜...

Why Your Marketing Strategy Needs To Be More Than Running A Coupon On Social Media Or Relying On Patient Referrals | EP. 328

June 08, 2022 10:00 - 6 minutes - 8.34 MB

𝘿𝙤 𝙮𝙤𝙪 𝙬𝙞𝙨𝙝 𝙮𝙤𝙪𝙧 𝙢𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝙨𝙩𝙧𝙖𝙩𝙚𝙜𝙮 𝙬𝙖𝙨 𝙢𝙤𝙧𝙚 𝙩𝙝𝙖𝙣 𝙟𝙪𝙨𝙩 𝙙𝙞𝙨𝙘𝙤𝙪𝙣𝙩𝙚𝙙 𝙁𝙖𝙘𝙚𝙗𝙤𝙤𝙠 𝙘𝙤𝙪𝙥𝙤𝙣𝙨? 🙋‍♂️ 𝘿𝙤 𝙮𝙤𝙪 𝙬𝙞𝙨𝙝 𝙩𝙝𝙖𝙩 𝙮𝙤𝙪𝙧 𝙥𝙖𝙩𝙞𝙚𝙣𝙩𝙨 𝙠𝙣𝙚𝙬 𝙢𝙤𝙧𝙚 𝙖𝙗𝙤𝙪𝙩 𝙬𝙝𝙖𝙩 𝙮𝙤𝙪 𝙙𝙞𝙙 𝙤𝙪𝙩𝙨𝙞𝙙𝙚 𝙤𝙛 𝙩𝙝𝙚 𝙘𝙤𝙣𝙙𝙞𝙩𝙞𝙤𝙣𝙨 𝙩𝙝𝙚𝙮 𝙝𝙖𝙙? 🙋 𝘿𝙤 𝙮𝙤𝙪 𝙬𝙞𝙨𝙝 𝙮𝙤𝙪 𝙬𝙚𝙧𝙚𝙣’𝙩 𝙨𝙤 𝙧𝙚𝙡𝙞𝙖𝙣𝙩 𝙤𝙣 𝙞𝙣𝙩𝙚𝙧𝙣𝙖𝙡 𝙧𝙚𝙛𝙚𝙧𝙧𝙖𝙡𝙨 𝙩𝙤 𝙠𝙚𝙚𝙥 𝙮𝙤𝙪𝙧 𝙥𝙧𝙖𝙘𝙩𝙞𝙘𝙚 𝙜𝙧𝙤𝙬𝙞𝙣𝙜? 🙋‍♀️   I can hear the answers now 👂 𝒀𝑬𝑬𝑬𝑬𝑬𝑺𝑺𝑺𝑺𝑺𝑺𝑺𝑺𝑺𝑺𝑺𝑺𝑺𝑺   At LVRG Media, we help chiropractors tell the story of their practice and get that story out into their community. 🏘 It’s no secret that there are a l...

What Does This Famous Scene From Field of Dreams Have To Do With You Getting New Patients For Your Practice? | EP. 327

June 07, 2022 10:20 - 8 minutes - 11.9 MB

If you know me or have listened to a single word I’ve said, you know that I think 𝑪𝑶𝑵𝑻𝑬𝑵𝑻 𝑰𝑺 𝑲𝑰𝑵𝑮. 👑 It’s the best way to tap into the 90% of people who don’t see a chiropractor on a regular basis.     People suffering from a body signal or organic condition often turn to chiropractic as a last ditched effort. They’ve tried everything else and so why the heck not. 🤷‍♀️     😏 𝑾𝒉𝒂𝒕 𝒊𝒇 𝒄𝒉𝒊𝒓𝒐𝒑𝒓𝒂𝒄𝒕𝒊𝒄 𝒘𝒂𝒔𝒏’𝒕 𝒕𝒉𝒆𝒊𝒓 𝒍𝒂𝒔𝒕 𝒔𝒕𝒐𝒑, 𝒃𝒖𝒕 𝒕𝒉𝒆𝒊𝒓 𝒇𝒊𝒓𝒔𝒕? 😏   𝐂𝐡𝐢𝐫𝐨𝐩𝐫𝐚𝐜𝐭𝐢𝐜 𝐢𝐬 𝐭𝐡𝐞 𝐛𝐞𝐬𝐭 𝐡𝐞𝐚𝐥𝐭𝐡𝐜𝐚𝐫𝐞 𝐩𝐫𝐨𝐝...

What Does James Earl Jone’s Famous Speech In The Field Of Dreams Have To Do With You Needing To Build Your Brand In Your Local Area? | EP. 326

June 06, 2022 10:00 - 8 minutes - 12 MB

Most chiropractors start their practice and never anticipate moving.  They plan to stay and serve their community for 10 or 20+ years. 🌲    𝐓𝐡𝐞 𝐨𝐧𝐥𝐲 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐭𝐡𝐚𝐭 𝐰𝐢𝐥𝐥 𝐥𝐚𝐬𝐭 𝐟𝐨𝐫 𝟐𝟎 𝐲𝐞𝐚𝐫𝐬 𝐢𝐬 𝐚𝐝𝐝𝐢𝐧𝐠 𝐯𝐚𝐥𝐮𝐞 𝐭𝐡𝐫𝐨𝐮𝐠𝐡 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐭𝐨 𝐛𝐞𝐜𝐨𝐦𝐞 𝐬𝐦𝐚𝐥𝐥 𝐭𝐨𝐰𝐧 𝐟𝐚𝐦𝐨𝐮𝐬. 😎 𝐓𝐡𝐫𝐨𝐮𝐠𝐡 𝐜𝐨𝐧𝐭𝐞𝐧𝐭, 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐛𝐞𝐜𝐨𝐦𝐞 𝐲𝐨𝐮𝐫 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲’𝐬 𝐡𝐞𝐚𝐥𝐭𝐡𝐜𝐚𝐫𝐞 𝐞𝐱𝐩𝐞𝐫𝐭.   The more they know, like, and trust you, the less you have to rely on paid advertising. 💸 They’ll pull into the parking lot of your practice and they won’t eve...

How Your Chiropractic SEO May Be Costing you $100K+ Per Year | EP. 325

June 03, 2022 10:00 - 12 minutes - 17.1 MB

💸 𝐍𝐨 𝐨𝐧𝐞 𝐥𝐢𝐤𝐞𝐬 𝐭𝐨 𝐥𝐨𝐬𝐞 𝐨𝐮𝐭 𝐨𝐧 𝐚𝐧 𝐞𝐱𝐭𝐫𝐚 $𝟏𝟎𝟎,𝟎𝟎𝟎 𝐚 𝐲𝐞𝐚𝐫. 😩 Heck, I’d take an extra $1000. If you’re not going to take full advantage of what optimized SEO can do for your practice’s visibility, you might as well put a bunch of gold in the trunk of your car and drive that car into a lake. 😬   People who use Google to find services or practitioners haven’t made their minds up yet about who they’re going to choose. 🤷‍♀️ They don’t know who the expert is, that’s why they turned to Google!  𝑺𝒕...

The One Secret That Will Protect a Chiropractor’s SEO From Google Updates | EP. 324

June 02, 2022 10:00 - 8 minutes - 12.4 MB

𝑰 𝒘𝒂𝒏𝒕 𝒕𝒐 𝒑𝒓𝒐𝒕𝒆𝒄𝒕 𝒆𝒗𝒆𝒓𝒚 𝒄𝒉𝒊𝒓𝒐𝒑𝒓𝒂𝒄𝒕𝒐𝒓 𝒇𝒓𝒐𝒎 𝒕𝒉𝒆 𝒏𝒆𝒙𝒕 𝑮𝒐𝒐𝒈𝒍𝒆 𝒖𝒑𝒅𝒂𝒕𝒆. 💪   Google is always updating their algorithm and that can mess with your search result ranking.  The secret to future-proofing your reputation is 𝐂𝐎𝐍𝐓𝐄𝐍𝐓.  𝐍𝐨 𝐦𝐚𝐭𝐭𝐞𝐫 𝐭𝐡𝐞 𝐮𝐩𝐝𝐚𝐭𝐞, 𝐆𝐨𝐨𝐠𝐥𝐞 𝐰𝐢𝐥𝐥 𝐯𝐚𝐥𝐮𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐚𝐛𝐨𝐯𝐞 𝐚𝐥𝐥 𝐞𝐥𝐬𝐞. 🥇   Google wants to organize the world’s information and answer all its questions. 😰 Quite the undertaking. Your ability to satisfy searcher intent determines where you fall in their search results.   ...

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