15 Minutes to Freedom

Sunday Secret: Creating Ripples In The Growth Of Your Business

All the strategy in the world will never outweigh the tactics to pull them off.  It seems you can't go anywhere on the internet without people professing the strategy of using Click Funnels, Facebook Ads, LinkedIn, or any other digital marketing tool you can think of.  Great, so what's the issue?  The vast majority of these people are only offering very high level strategy without providing the tactics needed for execution.  Listen today to find out how you can get out of strategy more mode ...

What Would You Tell Your Younger Self?

If you had the magic ability to travel back in time to teach your younger self a lesson, what would that be?  This is a question I posed on my Facebook page earlier this week and the response was overwhelming.  However, there seemed to be one clear, over-arching theme:  the pain that you're going through will subside.  Listen today to find out the lesson I had to share.  Hopefully it'll spark something in your mind that you can pass on to the younger generation. • Visit https://www.humanp...

Why The Way You're Using Social Media Is Wrong

We've all been caught up in it at some point or another.  I'm absolutely including myself in this as well.  The numbers game found within social media has trapped even the best of us in a meaningless chase.  Whether it's likes, comments, followers, or whatever other metric you choose, we become fixated on these numbers that don't actually mean anything at all.  As business owners, the only thing we should be focused on when it comes to social media is building tribe and making conversions.  ...

Facebook Fuel: How To Boost Engagement By Spending ZERO Dollars

This following statement might trigger some of you.  No one on social media cares about you.  No one cares about your highlight reel.  All people actually care about is what you can do for them.  On today's episode I'm going to demonstrate how nailing down what your target avatar wants will allow you to create a content calendar that delivers exactly what they need.  Check below to see the phenomenal results I've seen by spending no money at all within Facebook. • Visit https://www.humanp...

Sunday Secret: The Rule Of Three

Are you currently running ads or creating content?  Whether it's on social media, email, or any other type of media, there's a clear method on how to instantly improve your lead generation and conversion.  The key factor that makes this system go is touch-points.  Today I'm going to explain why multiple touch-points will drive down your cost of leads, and what you can do to start executing that strategy immediately. • Visit https://www.humanpotentialinstitute.com/optimize to become a cert...

Why It's So Difficult To Just Feel Well | A Dive Into Positive Psychology

Negativity is all around us, or at least that's what we're told by the media and society at large.  The truth is that much of what makes us feel bad on a regular basis is directly related how we compare ourselves to the lives of other people and our own self-control.  Fortunately for all of us, there's ways to change and re-frame both of these issues.  Listen today to find out more about the philosophy of Positive Psychology and strategies on how to leverage it to improve your quality of lif...

Mindset Matter | Shift Yours Today

Strength in numbers.  It's a concept we're all familiar with, but many of us fail to actively practice.  When we combine our collective intellect and experience, anything is possible.  Napoleon Hill expressed this idea as the mastermind principle.  On today's episode, I'm going to detail an incredible opportunity for you to learn how to adjust your mindset through the mastermind principle to allow immense success in fitness, faith, family, and finance.  Listen to find out how you can join th...

I Have To Ask You A Question

What you're seeking in life ultimately comes down to one important thing:  asking for help.  We cause so much additional stress and waste so much time in our lives because instead of asking for help, we try to find an answer on our own.  We start to feel powerless because we don't know an answer.  The truth is, the solution to your problem is likely only one question away. • Visit http://www.lifeoptimizationtest.com to find out where you fall when it comes to spiral dynamics and human beh...

How To Create Time By Creating Systems

Whether you own a business or you work for someone else, at some point we all fall into the false equation of working more hours equals more money.  Not only is this false, but it's completely detrimental to our business, our health, our relationships, and everything in between.  Creating systems of how to do things, whether it's on-boarding clients, posting an ad, or doing the laundry not only saves time, it creates peace of mind.  Listen today to find out how I'm creating systems to help m...

How To Access Your Subconcious

The vast majority of our life is run on auto-pilot.  Walking, running, driving, pretty much anything we do is programmed into our subconscious.  Thanks to an idea brought to light by Thomas Edison, we have the power to access our subconscious every night if we go to bed with a specific intent.  Listen to find out how you can use this technique pioneered by Edison to find the answer to any question you could possibly think of.  • Visit http://www.lifeoptimizationtest.com to find out where ...

How To Create Leaders By Leading Yourself

In one of the groups I run, I was asked to provide a solution on how to create leaders within sales, health coaching, or network marketing.  I hate to break it to you, but you're not going to like what I have to say.  Cold-calling simply won't work.  Your family and friends aren't going to grow your business.  Begging people to sign-up won't work.  You have to turn yourself into a leader by living the lifestyle that you claim to represent.  Otherwise, you're leading people on instead of bein...

Complication Leads To Frustration

In a world of instant communication and access to pretty much everything just a click away, simplification becomes king in an overcrowded marketplace.  It's in our nature to assume that complicated always equals better.  Why is this wrong?  Overly complicated processes and procedures become difficult to follow.  When a system is simple, it's easy to maintain because there is a next logical step.  Today I'm going to help bring some of these complex issues to light and explain how you can star...

Sunday Secret: How To Lead And Take Ownership

Whether you're an entrepreneur or you're in a leadership position, the biggest challenge is always communication.  It's our job as leaders to organize, manage, solve problems, and more.  If our team isn't on the same page and doesn't have the proper tools, it's always our fault.  In this quick hitting episode, I'm going to provide simple meeting structure that will make your business more productive, more organized, and alleviate some anxiety that occurs in the workplace. • Visit http://w...

Why Are You Sharing What You're Sharing?

In today's social media environment, it seems that everyone has something to share.  Whether it's a trip, a new car, a watch, shoes, (or in this case) a new iPhone, my social media feeds are constantly bombarded with people showing off their shiny new toys and experiences.  So why does this even matter?  Generally speaking, these posts are seeking attention and external validation.  Instead of building true self-confidence, the ones making these posts rely on other people for their own happi...

Success Is Your Right

If you ask 100 people how they define success, there's a strong chance you receive 100 different answers.  Success is not a universal thing.  In fact, there is a large part of the population that has been programmed to believe that success is only reserved for a chosen few.  I'm not here to judge, I was there at one point in my life.  Fear not my friends, I'm here to explain why success isn't only for the rich and elite, but in fact for everyone walking the face of the earth.  It only takes ...

It's Time To Control Your Time

Have you ever worked incredibly hard and been busy every moment of the day, only to turn around and realize you didn't accomplish anything?  Inevitably it's something that's happened to each and everyone of us.  You think you're getting a lot done because you're busy, but in reality you're either working on a bunch of things you shouldn't be touching, or you're trying to do multiple things at once.  Today we're going to discuss how to regain your time, focus, and productivity with some simpl...

Sunday Secrets: How To Effectively Communicate Your Message

Happy Sunday my friends!  Today I'm going to provide to you the exact system and strategies that I utilize in my own business as it pertains to copywriting.  Copywriting is a vitally important tool for any business owner, marketer, sales person, literally anyone.  If you have a job where you need to communicate with other people, odds are you're going to need to write emails, social media posts, notes, and so on.  Listen to learn about the P.A.S.T.O.R. system, my personal preferred method of...

Dr Mark Atkinson Pt 2 | Get Your Mind In Shape

Today brings the second part of my interview with the great Dr. Mark Atkinson.  Dr. Atkinson is the Founder of Human Potential Institute.  HPI is focused on helping people reach their greatest potential in every aspect of their life.  Dr. Atkinson continues to discuss why psychological fitness is essential for every human being on this planet.  He discusses how biology, environment, and behaviors shape your mind and ultimately your life.  Dr. Atkinson also discusses the shift from victim-hoo...

Dr Mark Atkinson Pt 1 | Get Your Mind In Shape

Today I'm thrilled to be joined on the show by the one and only Dr. Mark Atkinson.  In conjunction with Dave Asprey and Bulletproof, Dr. Atkinson founded the Human Potential Institute.  The Human Potential Institute is focused on helping people reach their greatest potential in every aspect of their life.  Dr. Atkinson dives deep into the concept of psychological fitness, something he defines as "having an optimal functioning mind that works for us and not against us."  Listen as Dr. Atkinso...

Why It's Time to Audit Your Social Media

For quite some time I utilized a particular cadence with my social media posts.  While they offered some short term gratification, they were actually doing nothing to build long-term good will with my followers.  Eventually I realized that I simply wasn't doing things the "right" way.  What I was doing wasn't serving my own personal goals or the people that I was looking to help.  The truth is that I needed to audit what I was doing and make a pretty severe course correction.  This doesn't j...

Sunday Secret: Why Success Comes in Boxes

What's the first thing you think of when you hear the word boxes?  For many of you, you likely thought of presents, something new you just bought, or perhaps moving.  What if I told you those are the least important boxes you'll ever have to touch?  You see, it's the boxes that we place ourselves in which generally keep us from reaching our greatest potential.  Where in your life can you pack or unpack a box in order to move forward? • Interested in joining my group coaching sessions fill...

What Do You Want?

Sometimes You Just Need To Quit

High achievers have the natural desire to push, but when does pushing become too much?  It becomes too much when the gas pedal is always slammed to the floor.  Building the life that you dream of takes hard work, but it's easy to become overly focused on your goal and burn yourself out.  Today I'm going to explain why sometimes letting your foot off the gas is the best thing to propel yourself forward. • Interested in joining my group coaching sessions filled with purpose driven, selfless...

When's The Last Time You Learned Something New?

Learning a new idea, skill or trade takes much more than simply hearing it once. Learning a new idea, skill or trade takes more than reading it twice.  Truly learning anything new will take attempted application of the new idea, over a period of time. It will take consistency at the attempts until the skill becomes automatic. So...why do we say we “learned” something new after reading it, hearing it, or watching it? Tune in to find out the what’s, the whys and the how’s of learning...

Sunday Secret: What's Crippling Your Growth And How To Fix It

I’m going to tell you three very specific things that you are doing and how to get past them right now. We’ve all started with these same three things that prohibit our growth. Do you feel obligated to do things within your business to do things you don’t enjoy? Are you saying, “Yes,” to things you’d rather say, “No,” to? Are you spending too much time on tasks you feel you “have” to do or your business will fail? If you answered yes to any of these questions, STOP. It’s simple, but not easy...

80/20 Rule | Chase The 20% That Pays 80%

Why 20% of your efforts yield 80% of your results, and how you can use the Pareto Principle to expand in every aspect of your life. The 80/20 rule, also known as the Pareto Principle, has been proven time and time again. So if roughly 80% of the effects come from 20% of the causes, why would you not look at the numbers and consistently adjust your focus? Adapting and narrowing your focus on the 20% of clients that bring in 80% of your income, and over time doing it again and again, there is...

How To Instantly Start Driving Traffic Today

When it comes to the health of your business, there are few things more important than quality traffic.  Traffic creates leads and leads turn into sales.  The question becomes how do we create constant leads at a reasonable cost and convert those into sales?  Today I'm going to explain the most important tips to bring in quality leads.  Most importantly, we must figure out who we're actually trying to bring in.  Tune in to find out why LinkedIn (not Facebook) is the best place for profession...

This Show Must Evolve | More Content = More Value

This show needs to evolve. Specifically the content delivered through this show. If you’re familiar with my previous podcast, 15 Minutes To Freedom, I’ll be adding more content like that. Fresh, current, daily thoughts to help you not only grow and expand in your business and relationships, but also to help you avoid the mistakes that I (and others) have made to achieve your desired level of success sooner rather than later. I’ll also be spending some time every week day in Facebook live vid...

Sunday Secret: Leverage Consulting

How to leverage your expertise and knowledge of the marketplace to eventually scale your business and avoid trading time for money. It’s simple, but it’s not easy. Know your craft, service, or product. Know your marketplace, customers, and competition. Once you’ve accomplished this, look around at other entrepreneurs with needs and growing pains similar to that which you’ve already experienced. That my friend, is your new demographic. Imagine a small group of business owners paying you for ...

New Habits. New Life.

9 simple ways to convince yourself to take action every day. How often do you start a new habit just to fall off in the not too distant future? It happens more than we like to admit. We have incredibly high expectations and then expect it to magically happen. And when we get bored with the routine or hit a roadblock, we snap back to our old ways of doing things. This could be anything from a simple diet change, to exercise, to being more productive at work, to being more present in your r...

Getting Out Of A Slump And Back On The Right Path

Have you ever been in a slump, a funk, unmotivated, stuck in a pit of darkness with no escape in sight? Today’s episode is a little different from the rest. It’s more of a confessional, but that doesn’t mean there aren't any lessons to be learned (for you and for me). Recently I’ve been stuck, unable to produce in my relationships, in my business, even in my own mind. It seemed like there was no way things were going to turn around. Until they did. Listen and hear how I managed to go from on...

5 Incredible Gifts That Can Help You Reframe Any Moment Of Any Day

5 ways to reframe any negative situation in your life and create success and positivity. These are not inherently mine, they are techniques and practices that I’ve gathered throughout my journey that I feel can create new perspective for any situation for any person. Driven by Positive Psychology, these gifts are sure to help you start living an optimized life. Have a listen, open your gifts, optimize your life. • Interested in joining my group coaching sessions filled with purpose driven, ...

Sunday Secret: Overcoming Self-Doubt

Do you ever ask yourself if you’re qualified to do what you do? Sure there’s value in all the pieces of paper and letters after your name that you can earn through a traditional education. But how much dirt do you have under your nails, how many minutes have you been in the game, how much experience do you have succeeding and or failing at what you do? Stop looking to yourself for all the answers. Look for a mentor who has been where you are at this moment but is now where you want to be. Le...

Anxiety: What Is It And How To Deal With It

What makes you anxious? Money? Relationships? Success or failure? Your health? Everyone has a different trigger, but more than likely they are rooted in fear and worry. And even more so, those fears come from past experiences. Losing your job in the past could lead to you being anxious about job security every day. In today’s episode I’m going to share 5 psychologically based exercises to help you better understand and process your anxiety. These exercises may not be suited for serious menta...

Interview With Rod Francis: Head of Coaching Faculty At Human Potential Institute

Rod is Head of Coaching Faculty at the Human Potential Institute and has been working in the field of Coach training for over a decade. He is an ICF-credentialed Positive Psychology & Presence-based Coach, and is a qualified Mindfulness-Based Stress Reduction teacher with the Center for Mindfulness at UMass Medical School. He’s been coaching and mentoring for almost two decades, teaching for over 3 decades and a meditation practice for even longer. Join us as we dive into a deep discussion o...

Overcome Resistance & Reach Your Peak Potential

Resistance is what holds all of us back from reaching our true potential. Think about something that you are very talented at or passionate about. What is stopping you from going from good to great? What is standing in the way of the ultimate achievement? More than likely it’s you. Today I dive deep into some more of Abraham Maslow’s work, and discuss how you might be making yourself miserable by simply not trying to reach your full potential. Stop fighting that which is calling you, embrace...

Sunday Secret: Your Customized Value Proposition

Go back to a version of yourself prior to knowing what you know now. Think about how that person felt, how they thought, how they lived, and most importantly think about the story they were telling themselves. Get clear on everything that brought you from who you were then to who you are right now. Think about all the steps you took, what did that journey look like? This is your Customized Value Proposition, and is your road map on how you can lead your ideal clients to success. • Intereste...

How Self-Aware Are You? Do You Truly Know Yourself?

Do you REALLY know where you are, what you’re doing, and why you’re doing it? Most of us will respond with a resounding, “YES!” It’s easy to answer this question with a literal, in the moment anwer. “I am on the highway, driving at 55 miles per hour, so that I can get to work, so that I can earn a paycheck, so that I can support my family.” Sure, I guess that answers the question, but on a very surface level. Go deeper. Why are you doing those things? How did you get to where you are and reg...

The Shadow | The Dark Side of Your Psyche And How To Tap Into It

No, not your outline on the ground as you bask in the sun. When I say Shadow I’m referring to the dark side of your psyche that we tend to stay away from. In today’s episode I’m going to explain why this isn’t the best approach, and how you should utilize your shadow and integrate the dark side of your personality to propel yourself to future success. We have parts of ourselves that until we turn around and look at, embrace, and accept them, they will continue to limit our potential growth. ...

Do You Know Your Core Values?

If you answered yes, are you leveraging them for the greatest amount of success and the highest level of personal fulfillment? Chances are the answer to both of these questions is, “No.” Today I’m going to walk you through a very effect method for becoming abundantly clear with your personal core values and how you can use them to boost your sense of personal power. My most successful clients, the happiest people I interact with, the most fulfilled people I’ve ever met all happen to live ver...

Sunday Secret: A Clear "Elevator Pitch"

You’ve only got one chance, and usually only a few seconds to make a first impression. It’s important to have a crystal clear “elevator pitch” so there is no confusion about what you have to offer to the world. But it’s not enough to just be clear. Your pitch needs to be positive, specific, and in one way or another have a numerical value involved. Tune in to today’s Sunday Secret to find out exactly how to formulate your pitch and land more ideal clients. • Interested in joining my group c...

Do You Want To Be More Happy? A Look Into Positive Psychology

Dr. Martin Seligman, a pioneer of Positive Psychology, has developed a practical method to increase your authentic happiness. Sounds too good to be true, right? A step-by-step guide to being happier? I myself have seen it work time and time again. It’s time that YOU experience more happiness yourself. Join me in today’s episode to learn how. • Interested in joining my group coaching sessions filled with purpose driven, selfless entrepreneurs with all levels of experience from all corners of...

How To Live a Better Life By Watching Superhero Movies

Before you plan on a Netflix binge, let me explain. Every superhero movie revolves around a similar set of core principles. Every hero has a plan, something interrupts that plan, and the hero overcomes all obstacles to win in the end. We don’t find satisfaction in watching the hero slay a dragon, or knock out an opponent in the ring. Those are actually metaphors for the protagonist’s journey to overcome great obstacles. Any villain, it doesn't matter if it’s an alien, robot, sea creature, or...

Using Maslow’s Hierarchy of Needs To Discover The True Motivation Behind Your Decisions

Why do you get out of bed every day? Why do you go to work, the gym, or anywhere for that matter? What is the motivating factor behind all of those decisions? Is it money, health, vanity? Or is it something deeper than that. If you don’t have a roof over your head or food to eat, money isn’t the problem. Oddly enough, money is RARELY the answer to these questions whether or not you have food and shelter. Today I dive into Abraham Maslow’s hierarchy of needs and help you find the TRUE motivat...

Sunday Secret: Stop Shouting To The Masses, Speak Directly To Your Ideal Customer

I help entrepreneurs scale their business, increase their income, and give them more time to spend with their families. And I’m good at it. In the first episode of this mini-series I’m going to speak directly to those in charge: CEOs, owners, even managers. Who is your ideal customer? What is the perfect customer/client in your eyes? Not who you CAN do business with, who you would CHOOSE to do business with. Stop speaking to the masses, no one hears you when you do that. Speak directly to yo...

How to stop being lazy and start being productive

Are you lazy? Be honest. Do you have a long list of things you want to accomplish, or maybe a shorter list of big things, that you just can’t seem to complete because you’re too busy, it’s too hard, or just not worth it? Stop justifying your reasons for your lack of production. Today I dive into a list of 8 simple things, a list of “laziness mind hacks” if you will, that will help you get over your excuses, accomplish more, and live in a constant state of flow. Remember, it might be simple, ...

YOU Are The Answer To Every Problem You’ve Ever Had | Your Daily Rituals and Habits Can Change The World

Your daily rituals and habits, the things that you do every day to put yourself in person power, are the exact things that will provide you the courage and tenacity and the capacity to become a beneficial presence on the planet. Let that sink in. The things YOU do every day give YOU the power to contribute and make the world a better place. You are in control. You are the creator. You are divine. Tune in to find out how self-actualization can change your life’s trajectory drastically. • Int...

You Are Creating Your Own Unhappiness | How To Turn That Frown Upside Down.

Happiness, and ultimately unhappiness, is all your own creation. If you are stuck living in your past, dwelling on what was and not what is, you are more than likely unhappy. If you are able to be present in the moment and tap into the eternal NOW, you are undoubtedly happy. If you’re on the side of the fence that is filled with complaints, negativity, and “failure” and you want to jump to the other side and experience fulfillment, positivity, and opportunity, then listen up. We live in an e...

The Quality of Your Contributions to Others = The Quality of Your Life

Your life’s purpose is calling, will you answer? The quality of your life ultimately boils down to the quality of your contribution. What does that mean exactly? Think of the times when you have felt most fulfilled in your life. More than likely it had nothing to do with income, social status, or something tangible. It was more than likely a time when you were not thinking of yourself at all, but instead being selfless. In my weekly group coaching session filled with entrepreneurs in all sta...

How To Alter Your Current Reality | Control What Enters Your Mind

What does it take to change our own mind? What would be possible if you no longer allowed your mind to dwell on what you do not have? What if you stopped the limiting beliefs, negative self-image, and poor self-talk from creeping into your mind? Imagine how much time you could put towards positivity and advancement if you cut out all the time wasted on negativity and doubt, and get ready to have your mind blown when I do the math for you. Today I dive deep into physics, quantum mechanics, an...