The Places We'll Go Marketing Show artwork

The Places We'll Go Marketing Show

309 episodes - English - Latest episode: 4 days ago -

Welcome to The Places We'll Go Marketing Show hosted by two of the most prominent names in marketing, Mark Evans, the MD of Marketing at Direct Line Group and Chairman of the School of Marketing and Ritchie Mehta, the CEO of the School of Marketing.

Expect weekly insights into the marketing space and what it takes to make a name for yourself in such a competitive industry, from leading Chief Marketing Officers, Marketing Directors and Chief Executive Officers.

Marketing Business
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Episodes

Becoming relevant with Paul Coxhill, CEO at WARC

September 23, 2022 09:43 - 39 minutes - 91.5 MB

In this episode, we're joined by none other than the CEO of WARC and the Ex-CEO of Lions Intelligence! Paul has had an incredible career which has spanned many corners of the globe, and helped support and develop a range of social initiatives including School of Marketing. In this episode, Paul shares how we as marketers can demonstrate the value of what we do through commerciality and understanding your objectives, as well as how to allow yourself to flourish by resetting and enjoying the j...

Dame Annette King - Typist to CEO

September 15, 2022 14:56 - 45 minutes - 104 MB

This week on The Places We'll Go Marketing Show, we were joined by Annette King, CEO of Publicis Groupe. Annette's self-empowerment and resilience shines through as she speaks about how she bagged her first role in the advertising world and how she preserved at a time when the war of jobs was ever-present. Annette is a true inspirational leader for all, her caring yet hard working nature simply explains how she has built such a successful career for herself. Whether you are already a busines...

Typist to CEO of Publicis Groupe, Annette King

September 15, 2022 14:56 - 45 minutes - 104 MB

This week on The Places We'll Go Marketing Show, we were joined by Annette King, CEO of Publicis Groupe. Annette's self-empowerment and resilience shines through as she speaks about how she bagged her first role in the advertising world and how she preserved at a time when the war of jobs was ever-present. Annette is a true inspirational leader for all, her caring yet hard working nature simply explains how she has built such a successful career for herself. Whether you are already a busines...

Ash Schofield, CEO of giffgaff - The power of a community

September 15, 2022 12:13 - 44 minutes - 103 MB

In this episode, Ash talks about the importance of community, what it was like transitioning from CMO to CEO and how his childhood influenced him to be the leader he now is.   Who is Ashley Schofield?   Ash began his early career days working as a marketing analyst for a distribution company, before switching to the telecoms sector in 1999. He attained roles at BT Cellnet, Genie and O2 before leading the entire marketing team at Tesco Mobile. Six years later, Ash joined giffgaff as Chief E...

The power of a community with Ash Schofield

September 15, 2022 12:13 - 44 minutes - 103 MB

In this episode, Ash talks about the importance of community, what it was like transitioning from CMO to CEO and how his childhood influenced him to be the leader he now is.   Who is Ashley Schofield?   Ash began his early career days working as a marketing analyst for a distribution company, before switching to the telecoms sector in 1999. He attained roles at BT Cellnet, Genie and O2 before leading the entire marketing team at Tesco Mobile. Six years later, Ash joined giffgaff as Chief E...

The importance of leadership with Rob Bloom, CMO of Aston Martin F1 Team

September 09, 2022 09:51 - 53 minutes - 122 MB

In this episode we're joined by Rob Bloom, the Chief Marketing Officer at Aston Martin F1 Team, who shared how his childhood influenced the kind of leader he is today. He has an amazing focus on being a tough, but fair leader who will always have his team's back no matter what. He spoke to us about what it takes to create a loyal fanbase, manage a community of tremendous size, and ensure your fans love you as much as you love them. He is an extraordinary marketer with a fire of determination...

Rob Bloom, CMO of Aston Martin F1 Team - The importance of leadership

September 09, 2022 09:51 - 53 minutes - 122 MB

In this episode we're joined by Rob Bloom, the Chief Marketing Officer at Aston Martin F1 Team, who shared how his childhood influenced the kind of leader he is today. He has an amazing focus on being a tough, but fair leader who will always have his team's back no matter what. He spoke to us about what it takes to create a loyal fanbase, manage a community of tremendous size, and ensure your fans love you as much as you love them. He is an extraordinary marketer with a fire of determination...

Jordan Schwarzenberger, Manager of the Sidemen - Life, building the Sidemen brand

September 02, 2022 08:33 - 46 minutes - 106 MB

In this episode we had an absolute show stopper join us on The Places We'll Go Marketing Show! Jordan Schwarzenberger, Manager of The Sidemen and native entrepreneur, shared how his whole life has been building up to work on building the brands of the Sidemen. From a young age he had a naturally creative, and entrepreneurial spirit that has led to him building various companies and websites purely our of passion for the craft of brand building. As part of Sidemen's audience when he was youn...

Life, building the Sidemen brand with Jordan Schwarzenberger

September 02, 2022 08:33 - 46 minutes - 106 MB

In this episode we had an absolute show stopper join us on The Places We'll Go Marketing Show! Jordan Schwarzenberger, Manager of The Sidemen and native entrepreneur, shared how his whole life has been building up to work on building the brands of the Sidemen. From a young age he had a naturally creative, and entrepreneurial spirit that has led to him building various companies and websites purely our of passion for the craft of brand building. As part of Sidemen's audience when he was youn...

Rebecca Brock, Commercial Director at Costa - Creating financial success in marketing

August 26, 2022 08:28 - 45 minutes - 104 MB

In this episode we were joined by Rebecca Brock, Commercial & Customer Director at Costa Coffee. Rebecca started this episode by talking her rooted ambition to succeed and eagerness to continuously challenge herself and her thinking. This has been reflected many time throughout her career like moving to Canada and changing sectors. She is an incredibly strong leader who is proud of her team and always find ways to help progress them, even if she sometimes has to recognise the "ying to her ya...

Rebecca Brock and her rooted ambition

August 26, 2022 08:28 - 45 minutes - 104 MB

In this episode we were joined by Rebecca Brock, Commercial & Customer Director at Costa Coffee. Rebecca started this episode by talking her rooted ambition to succeed and eagerness to continuously challenge herself and her thinking. This has been reflected many time throughout her career like moving to Canada and changing sectors. She is an incredibly strong leader who is proud of her team and always find ways to help progress them, even if she sometimes has to recognise the "ying to her ya...

David James, CMO of Hargreaves Lansdown - Being an atypical CMO

August 23, 2022 10:55 - 41 minutes - 94.3 MB

David James, Chief Marketing and Corporate Affairs Officer at Hargreaves Lansdown, is an incredibly successful and somewhat "atypical" CMO with an incredibly humble personality despite his success. In this episode he takes a dive into how he perceives success and what it takes to get there, as well as the reality of being a CMO compared to what most people would assume it is like to be one.  Sponsored by School of Marketing. Delivering digital and data-led marketing apprenticeships and trai...

Being an atypical CMO with David James

August 23, 2022 10:55 - 41 minutes - 94.3 MB

David James, Chief Marketing and Corporate Affairs Officer at Hargreaves Lansdown, is an incredibly successful and somewhat "atypical" CMO with an incredibly humble personality despite his success. In this episode he takes a dive into how he perceives success and what it takes to get there, as well as the reality of being a CMO compared to what most people would assume it is like to be one.  Sponsored by School of Marketing. Delivering digital and data-led marketing apprenticeships and trai...

Tom Roach the three-time Gold IPA Effectiveness winner

August 12, 2022 09:58 - 50 minutes - 116 MB

VP of Brand Strategy at Jellyfish and multiple Gold IPA Effectiveness, award-winning marketing communications strategist Tom Roach, joined us in this episode to share how his incredible energy, passion for marketing and positive outlook has allowed him to build an inspiring career doing the things he loves most.  Throughout this episode, it becomes clear that Tom is go-getter by nature, a trait he is noticing he passed down to his son, and is continuously looking for new experiences, new co...

Tom Roach, Brand Strategist at Jellyfish - The three-time Gold IPA Effectiveness winner

August 12, 2022 09:58 - 50 minutes - 116 MB

VP of Brand Strategy at Jellyfish and multiple Gold IPA Effectiveness, award-winning marketing communications strategist Tom Roach, joined us in this episode to share how his incredible energy, passion for marketing and positive outlook has allowed him to build an inspiring career doing the things he loves most.  Throughout this episode, it becomes clear that Tom is go-getter by nature, a trait he is noticing he passed down to his son, and is continuously looking for new experiences, new co...

Mel Matson, Director of Customer Proposition & Comms at Co-op - Life with ADHD

August 05, 2022 10:29 - 38 minutes - 87.3 MB

In this episode, Mel Matson, Marketing Director at The Co-Operative, joined us on The Places We'll Go Show to help shine a light on what life is like when living with ADHD and how she deals with it personally. We here about how Mel only recently found out she is neurodivergent, they ways in which in she copes and the relief she felt when finding out about her diagnosis.  Mel has had an incredible career in retail marketing that has allowed her to work in nearly all the top supermarket retai...

Mel Matson's life with ADHD

August 05, 2022 10:29 - 38 minutes - 87.3 MB

In this episode, Mel Matson, Marketing Director at The Co-Operative, joined us on The Places We'll Go Show to help shine a light on what life is like when living with ADHD and how she deals with it personally. We here about how Mel only recently found out she is neurodivergent, they ways in which in she copes and the relief she felt when finding out about her diagnosis.  Mel has had an incredible career in retail marketing that has allowed her to work in nearly all the top supermarket retai...

Hamish Goulding, Head of Brand Strategy at HSBC - The power of being your self

July 25, 2022 10:55 - 46 minutes - 106 MB

In this episode we're taught by Hamish Goulding, Group Head of Brand Strategy at HSBC, about the power of being your true self but also putting yourself outside of your comfort zone. Hamish often decides to be a "yes man" and always finds himself wishing he did so more, whether that be to attend a webinar, a talk or networking event because of the connections and knowledge he gains every time. Throughout the call he continuously understates how successful he is and mentions how he is privile...

Hamish Goulding, Head of Brand Strategy at HSBC - The Power of Being Yourself

July 25, 2022 10:55 - 46 minutes - 106 MB

In this episode we're taught by Hamish Goulding, Group Head of Brand Strategy at HSBC, about the power of being your true self but also putting yourself outside of your comfort zone. Hamish often decides to be a "yes man" and always finds himself wishing he did so more, whether that be to attend a webinar, a talk or networking event because of the connections and knowledge he gains every time. Throughout the call he continuously understates how successful he is and mentions how he is privile...

The power of being your self with Hamish Goulding

July 25, 2022 10:55 - 46 minutes - 106 MB

In this episode we're taught by Hamish Goulding, Group Head of Brand Strategy at HSBC, about the power of being your true self but also putting yourself outside of your comfort zone. Hamish often decides to be a "yes man" and always finds himself wishing he did so more, whether that be to attend a webinar, a talk or networking event because of the connections and knowledge he gains every time. Throughout the call he continuously understates how successful he is and mentions how he is privile...

The Places We'll Go Show with Hamish Goulding

July 25, 2022 10:55 - 46 minutes - 106 MB

In this episode we're taught by Hamish Goulding, Group Head of Brand Strategy at HSBC, about the power of being your true self but also putting yourself outside of your comfort zone. Hamish often decides to be a "yes man" and always finds himself wishing he did so more, whether that be to attend a webinar, a talk or networking event because of the connections and knowledge he gains every time. Throughout the call he continuously understates how successful he is and mentions how he is privile...

The change agent Simon Michaelides

July 15, 2022 17:10 - 41 minutes - 95.2 MB

Simon has had an incredible career which has spanned over many industries from FMCG, Media and now Travel. Simon is known as the man that would run towards gunfire while everyone is running away, he has a passion for change and get's his energy from taking on new challenges or projects most people would hide from. In this episode, Simon is open and honest about loneliness, being naturally shy and overthinking which we can all relate to at times. But most of all, Simon is genuine person who h...

Simon Michaelides - The change agent

July 15, 2022 17:10 - 41 minutes - 95.2 MB

Simon has had an incredible career which has spanned over many industries from FMCG, Media and now Travel. Simon is known as the man that would run towards gunfire while everyone is running away, he has a passion for change and get's his energy from taking on new challenges or projects most people would hide from. In this episode, Simon is open and honest about loneliness, being naturally shy and overthinking which we can all relate to at times. But most of all, Simon is genuine person who h...

Simon Michaelides, Consultant - The Change Agent

July 15, 2022 17:10 - 41 minutes - 95.2 MB

Simon has had an incredible career which has spanned over many industries from FMCG, Media and now Travel. Simon is known as the man that would run towards gunfire while everyone is running away, he has a passion for change and get's his energy from taking on new challenges or projects most people would hide from. In this episode, Simon is open and honest about loneliness, being naturally shy and overthinking which we can all relate to at times. But most of all, Simon is genuine person who h...

Economist to the Chief Marketing Officer at HSBC

July 01, 2022 09:32 - 43 minutes - 99.4 MB

In this episode, we're joined by Becky Moffatt, CMO at HSBC. Becky has an incredible moral compass and view that you should live a life and career you enjoy and to never stay in the same place if you aren't being fulfilled. She is passionate about spreading awareness of how marketing is more than just comms and portraying how we are all marketers even if if we don't call ourselves one. We hear why Becky feels HSBC's recent "safe spaces" campaign was crucial and how they actually made it come...

Becky Moffat, CMO of HSBC UK - Economist to the Chief Marketing Officer

July 01, 2022 09:32 - 43 minutes - 99.4 MB

In this episode, we're joined by Becky Moffatt, CMO at HSBC. Becky has an incredible moral compass and view that you should live a life and career you enjoy and to never stay in the same place if you aren't being fulfilled. She is passionate about spreading awareness of how marketing is more than just comms and portraying how we are all marketers even if if we don't call ourselves one. We hear why Becky feels HSBC's recent "safe spaces" campaign was crucial and how they actually made it come...

Andria Vidler, CEO of Allywn UK and The National Lottery - The three-time CEO

June 10, 2022 11:36 - 46 minutes - 107 MB

We started this episode by hearing Lindsay Clay describe Andria Vidler as a "calm authority with a sense of steel", and that rang true throughout this episode. Her imposter syndrome, has pushed her throughout her career to build such a strong drive that motivates her to be continuously improving herself and everything she does. She spoke about the importance of creating an encouraging culture that gives her employees the confidence to be creative and take risks without feeling afraid of fail...

The three-time CEO Andria Vidler, CEO of Tag EMEA

June 10, 2022 11:36 - 46 minutes - 107 MB

We started this episode by hearing Lindsay Clay describe Andria Vidler as a "calm authority with a sense of steel", and that rang true throughout this episode. Her imposter syndrome, has pushed her throughout her career to build such a strong drive that motivates her to be continuously improving herself and everything she does. She spoke about the importance of creating an encouraging culture that gives her employees the confidence to be creative and take risks without feeling afraid of fail...

The power of understanding your secret sauce with Andy Nairn

May 27, 2022 15:35 - 51 minutes - 117 MB

This week we were joined by Andy Nairn, Founding Partner at Lucky Generals who demonstrates throughout this episode that understanding your secret sauce is one of the key factors for having a successful career. Throughout, we also talk about privilege, the impact mentoring and reverse mentoring has had on his career, as well as, some stories of the history of Lucky Generals.  Sponsored by School of Marketing. Delivering digital and data-led marketing apprenticeships and training. 

Andy Nairn, Founder of Lucky Generals - The power of understanding your secret sauce

May 27, 2022 15:35 - 51 minutes - 117 MB

This week we were joined by Andy Nairn, Founding Partner at Lucky Generals who demonstrates throughout this episode that understanding your secret sauce is one of the key factors for having a successful career. Throughout, we also talk about privilege, the impact mentoring and reverse mentoring has had on his career, as well as, some stories of the history of Lucky Generals.  Sponsored by School of Marketing. Delivering digital and data-led marketing apprenticeships and training. 

Life after being CEO at AMV

May 20, 2022 13:32 - 47 minutes - 108 MB

After two and a half decades of being Group CEO at one of the largest Creative Agencies in the UK, AMV BBDO, Dame Cilla Snowball CBE took a step back to focus on her Grandmother duties with her new Grandson, and explore different opportunities in Science and Property. In this episode, Cilla reflects on her incredible career journey and shares how she became so successful. Cilla continuously gives credit to the opportunities that her peers gave her, despite her incredible talent and passion ...

The Places We'll Go Show with Lindsey Clay

May 13, 2022 14:53 - 46 minutes - 107 MB

In this episode, the CEO of ThinkBox, Lindsey Clay joined us to share her story. Lindsey is a force to be reckoned with in the marketing space who enjoys being the first to challenge ways of thinking and thoughts, is a diversity and inclusion advocate and former President of WACL (Women in Advertising and Communication Leadership). She is also passionate about the power of TV advertising, hence how she now leads the UK Marketing body for commercial TV. Lindsey also spoke to us about her upbr...

Lindsey Clay - Life as the CEO of ThinkBox

May 13, 2022 14:53 - 47 minutes - 108 MB

In this episode, the CEO of ThinkBox, Lindsey Clay joined us to share her story. Lindsey is a force to be reckoned with in the marketing space who enjoys being the first to challenge ways of thinking and thoughts, is a diversity and inclusion advocate and former President of WACL (Women in Advertising and Communication Leadership). She is also passionate about the power of TV advertising, hence how she now leads the UK Marketing body for commercial TV. Lindsey also spoke to us about her upbr...

Life as the CEO of ThinkBox, Lindsey Clay

May 13, 2022 14:53 - 47 minutes - 108 MB

In this episode, the CEO of ThinkBox, Lindsey Clay joined us to share her story. Lindsey is a force to be reckoned with in the marketing space who enjoys being the first to challenge ways of thinking and thoughts, is a diversity and inclusion advocate and former President of WACL (Women in Advertising and Communication Leadership). She is also passionate about the power of TV advertising, hence how she now leads the UK Marketing body for commercial TV. Lindsey also spoke to us about her upbr...

The Places We'll Go Show with Rachel Eyre

April 29, 2022 10:08 - 46 minutes - 107 MB

Tune in to our latest episode with Rachel Eyre, Morrison's Chief Marketing Officer and Sainsbury's ex Group Head of Brand Comms and Creative. Rachel is a truly genuine and clear-thinking person that has been inspired her whole life by her mother's courage and strong-willed nature. She is a high energy and high challenge leader that celebrates her team and encourages them to bring their true self to work, no matter what that might be each day. Sponsored by School of Marketing. Delivering dig...

The importance of being a high energy, high challenge leader with Rachel Eyre

April 29, 2022 10:08 - 47 minutes - 108 MB

Tune in to our latest episode with Rachel Eyre, Morrison's Chief Marketing Officer and Sainsbury's ex Group Head of Brand Comms and Creative. Rachel is a truly genuine and clear-thinking person that has been inspired her whole life by her mother's courage and strong-willed nature. She is a high energy and high challenge leader that celebrates her team and encourages them to bring their true self to work, no matter what that might be each day. Sponsored by School of Marketing. Delivering dig...

Rachel Eyre, CMO of Morrisons - The importance of being a high energy, high challenge leader

April 29, 2022 10:08 - 47 minutes - 108 MB

Tune in to our latest episode with Rachel Eyre, Morrison's Chief Marketing Officer and Sainsbury's ex Group Head of Brand Comms and Creative. Rachel is a truly genuine and clear-thinking person that has been inspired her whole life by her mother's courage and strong-willed nature. She is a high energy and high challenge leader that celebrates her team and encourages them to bring their true self to work, no matter what that might be each day. Sponsored by School of Marketing. Delivering dig...

Will Butler-Adams, CEO of Brompton Bikes - The Value of Marketing

April 22, 2022 09:17 - 49 minutes - 113 MB

In this episode Will Butler-Adams joins us and reveals his true leadership style and how it ensures all of his staff are motivated and proud to work for Brompton. We also get an insight into Will's controversial opinion on the value of marketing and how it should really be thought about if you want to be successful, what and who has shaped Will, but most importantly we were lucky enough to see Will's humble nature and incredible outlook on how he approaches life.  Sponsored by School of Mar...

The value of marketing with Will Butler-Adams

April 22, 2022 09:17 - 49 minutes - 113 MB

In this episode Will Butler-Adams joins us and reveals his true leadership style and how it ensures all of his staff are motivated and proud to work for Brompton. We also get an insight into Will's controversial opinion on the value of marketing and how it should really be thought about if you want to be successful, what and who has shaped Will, but most importantly we were lucky enough to see Will's humble nature and incredible outlook on how he approaches life.  Sponsored by School of Mar...

The Places We'll Go Show with Will Butler-Adams

April 22, 2022 09:17 - 48 minutes - 112 MB

In this episode Will Butler-Adams joins us and reveals his true leadership style and how it ensures all of his staff are motivated and proud to work for Brompton. We also get an insight into Will's controversial opinion on the value of marketing and how it should really be thought about if you want to be successful, what and who has shaped Will, but most importantly we were lucky enough to see Will's humble nature and incredible outlook on how he approaches life.  Sponsored by School of Mar...

Life as CEO of EveSleep, Cheryl Calverley

April 08, 2022 09:10 - 47 minutes - 110 MB

Cheryl brought an incredible energy to this episode as she spoke about her career journey and how she always evidently, been an entrepreneur at heart. She talks about her passion for psychology and neuroscience, and how she ties into EveSleep, the importance of bringing vulnerbability to work, as well as being able to control it, her new life as a CEO and the advice she would give to those that want to get into the boardroom. Sponsored by School of Marketing. A digital and data-led marketin...

Cheryl Calverley, exCEO of EveSleep - Life as a Marketing-led CEO

April 08, 2022 09:10 - 47 minutes - 110 MB

Cheryl brought an incredible energy to this episode as she spoke about her career journey and how she always evidently, been an entrepreneur at heart. She talks about her passion for psychology and neuroscience, and how she ties into EveSleep, the importance of bringing vulnerbability to work, as well as being able to control it, her new life as a CEO and the advice she would give to those that want to get into the boardroom. Sponsored by School of Marketing. A digital and data-led marketin...

Life as CEO of EveSleep

April 08, 2022 09:10 - 47 minutes - 109 MB

Cheryl brought an incredible energy to this episode as she spoke about her career journey and how she always evidently, been an entrepreneur at heart. She talks about her passion for psychology and neuroscience, and how she ties into EveSleep, the importance of bringing vulnerbability to work, as well as being able to control it, her new life as a CEO and the advice she would give to those that want to get into the boardroom. Sponsored by School of Marketing. A digital and data-led marketin...

Zaid Al-Qassab, CEO of M&C Saatchi - Breaking down the taboo of talking about mental health

April 04, 2022 08:41 - 41 minutes - 96.1 MB

In this episode, Zaid talks about the importance of ensuring mental health is no longer a taboo topic to be spoken about within the workplace and, demonstrates his passion for team development. He also shares valuable advice for those just starting or early on in their careers based on what he has learnt throughout his career... Who is Zaid? 🤩 He is a passionate board-level executive & commercial managing director, who specialises in customer-centric change management & brand-building. He ...

The Places We'll Go Show with Zaid Al-Qassab

April 04, 2022 08:41 - 41 minutes - 94.6 MB

In this episode, Zaid talks about the importance ensuring mental health is no longer a taboo topic to be spoken about within the workplace and, demonstrates his passion for team development. He also shares valuable advice for those just starting or early on in their careers based on what he has learnt throughout his career... Who is Zaid? 🤩 He is a passionate board-level executive & commercial managing director, who specialises in customer-centric change management & brand-building. He enj...

Breaking down the taboo of talking about mental health with Zaid Al-Qassab

April 04, 2022 08:41 - 41 minutes - 96.1 MB

In this episode, Zaid talks about the importance of ensuring mental health is no longer a taboo topic to be spoken about within the workplace and, demonstrates his passion for team development. He also shares valuable advice for those just starting or early on in their careers based on what he has learnt throughout his career... Who is Zaid? 🤩 He is a passionate board-level executive & commercial managing director, who specialises in customer-centric change management & brand-building. He ...

Orlando Wood - The neuroscience behind successful advertising

April 01, 2022 16:38 - 51 minutes - 118 MB

In this episode, Orlando Wood, Chief Innovation Officer at System1 Group, took a dive in to the neuroscience behind what creates a successful advertising campaign in today's digital world. We explored System 1 thinking, brand awareness vs performance advertising, AI in ad development and the key ingredients for a successful campaign.  This episode is not one to miss for anyone interested in marketing and advertising!  Who is Orlando Wood?  Orlando Wood is Chief Innovation Officer of Syste...

The neuroscience behind successful advertising with Orlando Wood

April 01, 2022 16:38 - 51 minutes - 118 MB

In this episode, Orlando Wood, Chief Innovation Officer at System1 Group, took a dive in to the neuroscience behind what creates a successful advertising campaign in today's digital world. We explored System 1 thinking, brand awareness vs performance advertising, AI in ad development and the key ingredients for a successful campaign.  This episode is not one to miss for anyone interested in marketing and advertising!  Who is Orlando Wood?  Orlando Wood is Chief Innovation Officer of Syste...

Sharry Cramond, Marketing Director at M&S - The World of Retail

March 18, 2022 12:43 - 37 minutes - 85.4 MB

In this episode, Sharry Cramond, Marketing Director at M&S Food and author of “Win Your Lottery”, shares insights into her journey in the world of retail, and how she has managed to become so successful. Sharry's has a passion for the marketing space and understands the importance of "doing what is right" and having a diversity of thought within a team. Sharry has had an incredible career in household brand like Tesco and M&S Food, growing their brands. In her 12 years at Tesco she held var...

Sharry Cramond and the world of retail

March 18, 2022 12:43 - 37 minutes - 85.4 MB

In this episode, Sharry Cramond, Marketing Director at M&S Food and author of “Win Your Lottery”, shares insights into her journey in the world of retail, and how she has managed to become so successful. Sharry's has a passion for the marketing space and understands the importance of "doing what is right" and having a diversity of thought within a team. Sharry has had an incredible career in household brand like Tesco and M&S Food, growing their brands. In her 12 years at Tesco she held var...